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Valet Services Branding

Page 1

VALET SERVICES


We are so excited to be moving our Valet

Services in house at Charleston International Airport. This book is to serve as a branding guide for Charleston Valet Services. Please follow this guide for any marketing materials, uniforms, and signage.


VALET SERVICES

The above logo will be used throughout

the valet program marketing and remains similar to our stacked logo for Charleston International Airport.


To comply with CHS brand guide and

recognition, Charleston Valet Services will be utilizing our secondary color “Regal Purple” in branding and uniforms. The color is a bold and sophisticated option that provides CHS passengers with the regal experience they expect when traveling to and from the Holy City. PMS 7671 CMYK / 87-83-15-3 RGB / 81-70-137 HEX / 514689


UNIFORMS


Sport-Tek® Micropique Sport-Wick® Polo provided by Concorde Black pants will be supplied by GTO Nike Dri-Fit Mesh Cap provided by Concorde


Hi Visibility Traffic Safety Sash provided by Concorde Port Authority Men’s J754R Challenger Jacket with Reflective Taping Provided by Concorde Metal magnetic name plates provided by Concorde Employee will provide own shoes


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Valet Services Branding by iflyCHS - Issuu