Pay it forward: Local businesses can help each other

The power of small businesses is immense. However, starting a small business is no easy venture. The financial resource Fortunly states that roughly 22 percent of small businesses will fail in their first year of operation. Thirty percent fail because they run out of cash. One of the ways a small business can do better is to utilize the support of other local businesses.

Business owners often conduct market research to identify who their competition is and to determine if there is room in the market for their products or services. It’s just as important for established business owners to keep up with the who’s who in the business community, as doing so can pave the way for collaborative efforts that benefit all local businesses. Here are some ways small business owners can support one another.

• OFFER REASSURANCE: Simply knowing they are not alone can help a small business owner survive. Owning a business can be stressful, and having another person acknowledge that it’s alright to feel overwhelmed at times can be the spark owners need to press on.

• SHARE OPPORTUNITIES: A business owner who discovers a resource or an opportunity that worked for him or her, or even one that didn’t work but may for another, can pass on the information to another small business owner. It’s not about driving others down, but lifting them up.

• CROSS-PROMOTION: Business owners can show support by promoting other businesses in their communities. Make a bulletin board (either in-person or online) of other local business cards to recommend. This exhibits your community spirit and builds camaraderie. Use every opportunity to refer complementary businesses. For example, a local pet shop may recommend a pet groomer or veterinarian.

• ORGANIZE NETWORKING EVENTS: Whether it’s done through a local Chamber of Commerce or individual efforts, small business owners can spearhead events that get other business owners together to network and share ideas. These meetings can be informal to help others let off steam at the same time.

• VOLUNTEER AND DONATE: Small businesses can meet other business owners, but also become more involved in their communities through volunteer events. Partner with charities or other local businesses to promote philanthropic efforts. School supply giveaways, beach sweeps, community park refurbishments, or even supporting efforts to clean trash from Main Street are great ways to get involved. Small business owners willing to work together can collectively improve their communities, which should benefit everyone’s bottom line. TF22C508

Cathy from Pinkney Hill Meat Company recalls... “One memory I have is of Jones Farm Market and us helping each other out during the shutdown. With labor, services and supplies that we both use. We are competitors in business, but humans in life. That is most important. You should always be willing to help a fellow human and fellow small local business. We have been fortunate in our local area to have some really great small businesses to collaborate with.” She went on to add that “there is room for everyone at the table.”

Hello,

I recently purchased furniture from Fullers Furniture in downtown Ionia. I highly recommend them to anyone who is looking for beautiful quality furniture and exceptional service. Juanita and Lisa are both extremely knowledgeable and gracious.

My initial search for furniture left me very disappointed even though I had searched all over Grand Rapids and its neighboring cities. The furniture was not of the quality I was looking for and/or very expensive. I saw an ad listed on the Ionia County Shoppers Guide for Fullers Furniture and I am so glad I did. The furniture was what I was looking for and was at an exceptional price.

Most stores service stop at the cash register when the sale is done. NOT at Fullers, Lisa and Juanita kept in contact with me till my furniture was delivered and the delivery men were very nice and efficient. I am very happy I saw the ad on The Shoppers Guide.

Regards, Rena

CAREGIVER WANTED!

A part-time position is available caring for older adults in a family-oriented Adult Foster Care Home. We seek a kind, patient, and reliable caregiver to help promote a happy and healthy environment. Responsibilities include supporting nine residents’ daily needs by preparing home-cooked meals, administering medication, and doing light housework. The residents appreciate a caregiver with compassion and attentiveness who enjoys wholesome conversations and activities—a competitive salary of $18-$20 an hour. Reliable transportation is a must; CPR certification is preferred. If interested, please contact Brenda or Darcy at 616-897-0799, or you may apply in person. Under New Ownership! Lacey’s, LLC 11981 Potters Road Lowell, MI 49331

FOR SALE - 88 Ford Ranger. 4 cyl., 5 speed. Runs good, $1200. Call 231-282-0435.

WELCOME!! We are Open Monday-Friday 10am, to 4pm and Saturday 10am to 2pm. Seymour Furniture. Downtown Ionia. 616527-0630.

J’s CUSTOM CONCRETE Flatwork, poured walls, and more! Licensed and Insured. Call Today for a Free Estimate! 616-902-2540.

LAKE ODESSA LIVESTOCK Special 4th of July Sale! Barn open to receive cattle on Monday, July 3rd. Free hot dog and drink for consigners.

Info: OFFICE: (616) 3748213, www.lakeodessalivestock.com 3675 W Tupper Lake St., Lake Odessa

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I have a Hotsy - HD 4.0/40 GB 4.0 @ 4000 PSI portable power washer for sale . Very good running system. Used one season very little. I bought it as a back up washer, have no need for it anymore. Would make a great unit fir a new washing business. Asking $1500 Firm. Call after 2pm 616-788-3496.

We have mowers available new or used! Trade your old one in and upgrade today! 0% Financing available or cash discounts. Countryside Sales & Service. 6201 Stage Rd. Ionia 989-6374795