Our Story

The idea formed on a hot spring day when ICEMULE founder, James Collie was taking a day-long hike with friends in Virginia

Knowing they wouldn’t be able to stop for cold drinks along the banks of James River, and unable to find a good waterproof portable cooler, James created a make-shift cooler out of a day pack and double lined it with plastic trash bags Inside, he filled it with cold drinks and sandwiches

This seemed like a good idea until the trash bags broke and ice water flooded down his back A wet hiker, warm drinks and soggy food started the wheels of innovation turning. Once home, he set out to design the cooler he couldn’t find in stores He has one goal in mind — to create the world’s most portable high-performance cooler.

Several months, dozens of prototypes and many days of field testing later, the world’s first completely waterproof, wearable cooler was born