KBRW Drive to Thrive

ASRC AND PARTNERS RAISE $90,000 IN DONATIONS

Just before the Thanksgiving holiday, ASRC leadership participated in KBRW’s annual fundraiser – Drive to Thrive. The fundraiser runs for about two weeks and local businesses have the opportunity to host a radio segment, live on the air, to encourage listeners to donate.

Selene Sanchez (ASRC), volunteers to help collect pledges made during ASRC’s segment.

KBRW is a non-profit based in Utqiaġvik and is the only radio station serving North Slope communities – providing news, vital weather information and entertainment to North Slope residents. The residents of these communities rely on KBRW for instantaneous information regarding emergencies and weather-related threats.

ASRC Board members sang hymnals during ASRC segment.

Local businesses that host a segment sing songs, share stories and give live on the air recognitions to those who donate during their time slot. In 2021, businesses like Arctic Slope Native Association, the North Slope Borough School District, Ukpeaġvik Iñupiat Corporation, Arctic Chiropractic, Iḷisaġvik College, Native Village of Barrow and others hosted their own segment to support KBRW.

On the last day of the fundraiser, ASRC leadership hosted a two-and-a-half-hour segment, with any donations during that time matched by ASRC. In total, combining corporate donations from our family of companies, individual contributions and ASRC’s match – the company was able to help raise $90,000 in donations for KBRW!

Crawford Patkotak, Chairman and Rex A. Rock Sr., President and CEO.

ASRC has supported and hosted a radio segment for Drive to Thrive for over twenty years and in the past five years alone, has helped KBRW raise over $250,000.

Thank you to every business and individual who donated during ASRC’s KBRW segment.