Smoking talk

THE POWER OF HABIT Smoking Cessation & Hypnosis

Susana Burns, Consulting Hypnotist & Guided Imagery Master July, 2018 Brookfield, CT

MARKETING & THE RESULTS

BEHAVIOR

Women. Teens. Income. Race.

Identifying.

Education. Socioeconomic.

Situational.

Lifestyle. Military.

SMOKING & THE RESULTS

T.O.M.

THE CESSATION Decision. Reasons. Logic

Health. Lifestyle. Cost

Willpower.

Hypnosis.

Tobacco companies have been targeting women with their advertising for the last 80 years.

IN ACTUAL DOCUMENTS FROM 1991, BIG TOBACCO PROFILED VARIOUS FEMALE MINDSETS. THEY DESCRIBED ONE TYPE OF WOMAN BY SAYING SHE IS ...

“Mainly negative about the future.”

"LACKS CONTROL OVER HER LIFE," “Feels Vulnerable”

EVERY DAY, TOBACCO-RELATED DISEASE KILLS ABOUT 553 WOMEN IN THE US.

thetruth.com ACCORDING TO A U.S. DEPARTMENT OF DEFENSE MEMO, 38% OF MILITARY SMOKERS START AFTER ENLISTING. A study showed that 11-14 year olds who visited convenience stores at least twice a week were more likely to begin smoking as those who rarely visited those stores.

Menthol Cigarettes are easier to start and harder to quit.

PEOPLE WITH DEPRESSION, ANXIETY & ADHD ARE MORE LIKELY TO SMOKE.

IN THE PAST, BIG TOBACCO CALLED AFRICAN AMERICANS A ‘MARKET PRIORITY’.

IN THE PAST, BIG TOBACCO DESCRIBED SOME LOW-INCOME CONSUMERS AS "VERY REPRESSED," HAVING "LOW SELFESTEEM" AND "AN OVERALL PESSIMISTIC OUTLOOK ON LIFE."

Your Time to Stop

NEARLY 70% OF SMOKERS SAY THEY WANT TO QUIT, BUT ONLY 6% ARE ABLE TO EACH YEAR.

My Doctor said I should Quit.

I want to quit before my big b-day

I wa nt to good feel !

It’s time.

I want to be Healthier!

Your Conscious Mind.

en m o e w ily h t l s. m g Al a n f i r y e in m he gath tt a d ke smo

I look sexy when I smoke.

I’ve always smoked to de-stress.

My first girlfriend and I smoked ...

This is m allu y re.

Ever since...

Your Subconscious Script

. g n i g n o l . e g B n i y f i t n e d I

Marketing Coping

Nostalgia

Me

dia

Situation.

Association.

Habit.

The Subconscious Traps

How Hypnosis Helps Hypnosis helps by going to the root of the habit, and removing it from there. By understanding the reasons for the addiction, many people are able to stop.

The cravings are diminished and healthy choices are established to replace the smoking ones.

Stress is reduced with hypnosis and the process of simple cessation becomes possible with repetition and follow up.

Smoking can be replaced with other tools for coping.

Recordings are available for greater success and increased motivation.

In Hypnosis it is direct repetition. The straight line, get to it, orders given.

Done.

Hypnotherapy connects to all that was involved in the habit and all that’s needed to establish a greater connection to the image of success. It speaks to the subconscious in its way of understanding - directly or inferred.

Because the mind doesn’t know the difference between real and imagined visions - becoming the image of an ex-smoker is clearer and easier to attain.

Using hypnosis has been proven to help people quit smoking with greater results.