
HUONG NGUYEN
+45 53 81 09 17
huongshnguyen@gmail.com @huongnguyenofficial

Collection Concept
Focusing on key notions of everyday luxury, the concept is a carefully edited selection of styles that make up a perfect foundation for the modern wardrobe and cover all daily needs of an active, multifaceted woman. Each garment is made using the highest quality fabric sourced exclusively from responsible, traceable origins and deadstock archive at historical family-owned textile mill Angelo Vasino S.p.A. in Chieri, Italy.
There is a particular beauty in the nostalgic visual imagery of Vietnamese street vendors in their day-to-day life: conical hats, honeycomb sandals, oversized shirts as jackets and transparent disposable rain ponchos.
The simplicity and practicality of these mundane working clothes unexpectedly relate to the Norwegian non-fussy, form-follows-function attitude to dressing for nature. This dialogue between the two seemingly different cultures is further complimented by influences from vintage sportswear and workwear. The idea of ease and relaxed fit rooted in soft tailoring helps to illustrate the attitude and silhouette of the collection. Both sculptural and linear in design, the overarching intention is to create fluid and elongated silhouettes while shaping the body in a loose and free way.



Moodboard
A nostalgic ambience that lingers with fond memories of a distant yet familiar destination, at the same time modern and dynamic.
INITIAL RESEARCH
INITIAL RESEARCH


ON THE STREETS OF VIETNAM












Design Research Stories
The design research is organised into 12 different stories – interlinked to form a single cohesive storyline that references all relevant ideas and details for the collection. They are all visually and conceptually combined and incorporated into one another for a rich cross-pollination of elements in design development.
While not every single story is visibly worked into the final designs, its essence is very much embodied in the overall look and feel.
DESIGN RESEARCH STORY

WORKWEAR
+ HYBRID PATCHWORK + UTILITARIAN

DESIGN RESEARCH STORY
DESIGN RESEARCH STORY




Colour Palette
Subtle, pared-back and natural shades extracted from nature are inherent to the collection and tell a poetic story of the distinct sensibility in which it is rooted. The various muted tones found within the moods of Vietnam and Norway provide inspiration for the collection.
Beginning with a subdued honey beige, the colour palette gradually progresses in a gradient as stronger colours are incorporated, such as dove grey with the addition of checks and stripes.

Fabric Story
Fabrication ranges from the structured to the fluid, with an emphasis on technical qualities.


Design Development
Building on vintage and classic wardrobe staples as a base, combining a timeless perspective with subtle attitudes and evolving high-performance functionality to form contemporary signatures. Exploring the strength of simplistic shapes and focusing on exceptional fabrics, impeccable details and precise tailoring that speak to a well-developed sense of aesthetics and cultural complexities.






















inspired by vintage military flight jackets combined with the ease and comfort of the modern everyday hoodie to reinterpret the typical Norwegian art of layering using a contrasting combination of fabric qualities












Final Line-Up and Range Plan
A timeless capsule collection rich in influences, designed for everyday wear and eminently modular – the supple silhouettes and soft colour palette allow all the pieces to be paired effortlessly with each other and (re)styled in many ways.
MÅNEFOSSEN COAT
STRETCH DOUBLE CREPE
S-M-L

FJELL TOP STRETCH DOUBLE CREPE
XS-S-M-L-XL
KOMLE COAT COTTON LINEN S-M-L
LYSEFJORD BLAZER COTTON LINEN
XS-S-M-L-XL
AKEVITT JACKET
XS-S-M-L-XL
RUSS FLIGHTSUIT STRETCH COTTON CREPE S-M-L
MOHOLT TROUSERS
STRETCH COTTON / CRINKLED COTTON
XS-S-M-L-XL
MEKONG TOP CREPE DE CHINE
XS-S-M-L-XL
MILIKET SHIRT COATED COTTON S-M-L
MOHOLT TROUSERS SATIN-BACKED SILK
XS-S-M-L-XL
BØFF NECKWARMER HOOD
UTØYA TROUSERS CREPE DE CHINE
XS-S-M-L-XL
LAVIE TROUSERS
ORGANZA / CREPE DE CHINE XS-S-M-L-XL
MILIKET SHIRT SATIN-BACKED SILK S-M-L
SANDÁGERĐ TOP CREPE DE CHINE S-M-L
FREIA TROUSERS STRETCH DOUBLE CREPE
XS-S-M-L-XL
FREIA TROUSERS STRETCH COTTON CREPE
XS-S-M-L-XL
XS-S-M-L-XL
GAMASJE LEGWARMERS
FRILUFT SOCKS
JANTE MOUTH MASK
COLLECTION: SPRING SUMMER 2019 CAPSULE
STYLE NAME: MÅNEFOSSEN
DESCRIPTION: HOODED BOMBER COAT
2 CM DOUBLE-FOLD HEM A LONG HOOD OPENING
1 CM FRENCH SEAM CENTRE BACK
DOUBLE-STITCH SEAM
PIN HEM ALL AROUND BACK TRAIN (AND BACK DRAPE) RUN-AND-FELL SIDE SEAMS AND SLEEVE SEAMS
CATEGORY: OUTERWEAR
DATE: 17 MAY 2018
FABRIC AL LO CATIO N
SIZE SPECIFICATIONS
HOOD OPENING CIRCUMFERENCE
NECKLINE CENTRE FRONT TO SHOUDER
NECKLINE TO SHOULDER
ARMHOLE CIRCUMFERENCE
POCKET LENGTH
POCKET WIDTH
HEM CENTRE FRONT TO SIDE
CUFF LENGTH
FRONT/SIDE DROP OF BACK DRAPE
CENTRE FRONT LENGTH BACK YOKE SEAM BACK DRAPE OPENING CIRCUMFERENCE BACK SLEEVE SEAM
DISTANCE BETWEEN PLEATS BACK RIB WIDTH
COLLECTION: SPRING SUMMER 2019 CAPSULE
STYLE NAME: MÅNEFOSSEN
DESCRIPTION: HOODED BOMBER COAT
OV ERVIEW OF PATTERN PIECES & CUTTING INSTRUCTIONS
HOOD
FABRIC 1
CUT 1 PAIR
BACK DRAPE
FABRIC 1
CUT 1 ONLY RSU
BACK TRAIN
FABRIC 1
CUT 1 ONLY RSU
FRONT PANEL
FABRIC 1
CUT 1 PAIR
FRONT HEM RIB
FABRIC 3
CUT 1 PAIR
SLEEVE CUFF
FABRIC 3
CUT 1 PAIR
CATEGORY: OUTERWEAR
SAMPLE SIZE: M / UK 10 / FR 38 / IT 42 / US 8 / JP 11
DATE: 17 MAY 2018
LAYPLA N

BACK YOKE
FABRIC 1
CUT 1 PAIR

BACK BASE
FABRIC 2
CUT 1 ONLY RSU

UPPER SLEEVE
FABRIC 1
CUT 1 PAIR
BACK RIB
FABRIC 3
CUT 1 PAIR

UNDER SLEEVE
FABRIC 1
CUT 1 PAIR

























See the full lookbook here.

HIGHLY CONFIDENTIAL
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