Hubbub Christmas Polling 2023 The research was conducted by Censuswide with 3000 (Nat Rep) respondents between 08.09.23 – 13.09.23 Q1. Did you take part in a secret Santa last year? Over a third of Brits said they took part in a secret Santa last year with over half of people aged under 35 taking part. • • • •
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36% of people said yes 64% said no More women (40%) took part in secret Santa than men (31%) More younger people took part in secret Santa last year than over 35s o 55% aged 16 – 24 o 55% aged 25 – 34 o 45% aged 35 – 44 o 31% aged 45 – 54 o 18% aged 55+ Almost half of Londoners (49%) and half of people in Northern Ireland (51%) took part in secret Santa last year, while less than a third of people in Scotland (28%) and Wales (29%) did
Q2. Did you participate in secret Santa with your work colleagues last year? (Out of those who did take part) People aged between 35 – 54 were most likely to have participated in secret Santa with their work colleagues last year, while 77% of people overall said they had done so. • • • •
77% said yes 19% said no 75% of men said they had participated in secret Santa with work colleagues last year, while 78% of women said the same People aged 35 – 54 were most likely to have participated in secret Santa with their work colleagues last year: o Aged 16 – 24: 64% o Aged 25 – 34: 80% o Aged 35 – 44: 83% o Aged 45 – 54: 85%