2022
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MERCHANT
FOR A VERY
WORTHY CAUSE
A HOLIDAY TREE DECORATING CONTEST The Great Decorate | Winter 2020
WHAT IS IT?
WHERE DOES IT TAKE PLACE? MERCHANTS IN BIRMINGHAM IN THE BUSINESS SHOPPING DISTRICT
LOCAL TEENAGERS IN THE FOSTER CARE SYSTEM THAT ARE ABOUT TO "AGE OUT" (TURN 18) WHO IS IT FOR?
NOVEMBER 17TH THROUGH DECEMBER 31ST WHEN IS IT? THE ENTIRE HOLIDAY SHOPPING SEASON
The Great Decorate | Winter 2020 WHY WOULD WE DO IT? TO BRING PEOPLE TO BIRMINGHAM TO SEE THE TREES AND SUPPORT A GREAT CAUSE
PROMOTE VOTING
Participants are encouraged to enlist the help of an artist, organization or anyone who might excel at creating a masterpiece. Trees can be any size, shape or design, so get creative!
DISPLAY TREE
HOW DOES IT WORK?
Trees can be displayed anywhere inside the business, preferably store/window front, and should remain up for the event duration. See the included codes and rules for placement guidelines.
Participants should encourage in person donations through unique promotions/events.
DECORATE A TREE
COLLECT DONATIONS
Spectators will vote by donating. Donations are accepted through an online platform linked to the event website.
DID YOU KNOW? "AGE OUT" OF THE SYSTEM EVERY YEAR IN THE US. 1,700 IN MICHIGAN ALONE. 26,500 TEENS
70% WANT TO GO TO COLLEGE BUT ONLY 3% WILL EARN A DEGREE 1 IN 4 WON'T GRADUATE FROM HIGH SCHOOL OR GET A GED EDUCATION THE GRIPPING REALITY BECAUSE OF THEIR TRAUMATIC PAST: 25% HAVE PTSD 80% HAVE A CHRONIC MEDICAL CONDITIONS, (MOST HAVE 3 OR MORE) 0% HAVE ACCESS TO TREATMENT HEALTH 25% ARE HOMELESS 50% ARE UNEMPLOYED 75% FEMALES BECOME PREGNANT 80% MALES GET ARRESTED 90% LIVE IN POVERTY 1ST YEAR OUT
2 0 1 9
TOTAL RAISED $15,632 WHO RAISED THE FUNDS Hazel's Staff NO. OF TEEN RECIPIENTS 8 AMOUNT PER TEEN $1954 2 0 1 9 SPONSOR PRIZE MONEY $1500 TREES DECORATED 8
2 0 2 0 TOTAL RAISED $56,480 SPONSOR PRIZE MONEY $12,000 TREES DECORATED 32 NO. OF TEEN RECIPIENTS 20 AMOUNT PER TEEN $2824 WHO RAISED THE FUNDS Merchants BSD
2 0 2 0
2 0 2 1 TOTAL RAISED $$55,540 SPONSOR PRIZE MONEY $12,000 TREES DECORATED 34 NO. OF TEEN RECIPIENTS 20 AMOUNT PER TEEN $2777 WHO RAISED THE FUNDS Merchants BSD
2 0 2 1
PARTICIPANTS ARE EXPECTED TO DISPLAY THE INFORMATION ABOUT THE FOSTER TEEN THAT HAS BEEN PAIRED WITH THEIR TREE. DISPLAY AN AWESOME, DECORATED HOLIDAY TREE FOR THE DURATION OF THE EVENT DECORATE A TREE PROMOTE AND ENCOURAGE VOTING (ONLINE OR IN PERSON) RAISE FUNDS "FOSTER" THE TEEN BSD PROVIDED PROMOTIONAL MATERIALS THAT SHOULD BE DISPLAYED, INCLUDING AN IDENTIFYING WINDOW CLING DISPLAY INFORMATION
IS DIVIDED EQUALLY BETWEEN EVERY FOSTER TEEN ALL MONEY RAISED
TWO WINNERS WILL RECIEVE A A PRIZE (AMOUNT TO BE DETERMINED) THE TREE THAT RAISES THE MOST MONEY CHOSEN BY A PANEL OF NON-BIASED JUDGES people's choice DONATED BY A LOCAL PHILANTHROPIST judge's pick
People's Choice Raised a over $11K Tender Judge's Choice Tree made with handmade penne pasta Primi Piatti 2020 Winning Merchants
The Rochester Big Bright Light Show attracts more than 1 million visitors each year, according to the DDA.
The Big Picture
Design a captivating tree that people will want to see
Make an Effort
Think
50% capacity
operating
worried about space? outside of the box and don't forget, you're at
SOME FINE PRINT AND A WORD FROM OUR FINE FRIENDS AT THE FIRE DEPARTMENT
Strategy IN-STORE PROMOTIONS MEDIA COVERAGE SOCIAL MEDIA CAMPAIGNS SPONSOR OUTREACH PRINT ADVERTISING EMAIL CAMPAIGNS POSTERS AND FLYERS
eat Decorate | Winter 2021
Marketing
Want itoget Cnvolved?BontactethHussey
BETH HUSSEY-Hazel, Ravines & Downtown, Co-Owner TARA FORTNEY GLWAS, Area Manager and Foster Parent STEPHANIE CASOLA Public Relations, Founder of Prologue ANDY CHAPMAN-Rexer Design, Graphic Designer JESSICA THOMPSON-Director of Mare.Org HOLLY NIEMI Hazel's, Friend and do gooder 501c3 BOARD OF DIRECTORS The Great Decorate | Winter 2020
FACEBOOK TWITTER INSTAGRAM Click here to register participate: thegreatdecorate.com COUNT ME IN
Get in Touch MAILING ADDRESS 34977 Woodward Ave, Birmingham, MI 48220 BETH HUSSEY beth@thegreatdecorate.com (248) 765 0237 TARA FORTNEY tara@thegreatdecorate.com (248) 321-2095
"THANK YOU SO MUCH FOR THE "GIFT. THANK YOU SO MUCH FOR THE "GIFT. THANK YOU SO MUCH FOR THE GIFT. I IREALLY IREALLY REALLY APPRECIATE WHAT YOU GUYS DID AND MAY AGOD PPRECIATE WHAT YOU GUYS DID AND MAY AGOD PPRECIATE WHAT YOU GUYS DID AND MAY GOD BLESS BY'ALL" LESS BY'ALL" LESS Y'ALL" -AUGUST, 2019 RECIPIENT (1 OF 8)
the giving doesn't stop here
The Great Decorate | Winter 2020 We are looking for people to add to our list of volunteers that have agreed to mentor these young adults by sharing their expertise and life skills with one on one counseling or group workshops. ASK US ABOUT THE ON-GOING GUIDANCE PROGRAM Money Management - To advise them on how best to use their money, start a bank account, etc. Job Search Basics -Resume building, interview skills, etc Continuing Education - How to apply, choosing the right kind of school, etc. A FEW EXAMPLES:
Thank you