Pirelli

Preparing your car for winter driving is not to be underestimated. The colder months are fast approaching, so it is essential that you consider your winter driving needs. Winter tyres actually operate best at temperatures below seven degrees Celsius and far outperform conventional summer road tyres in this temperature window. Winter tyres offer much more peace of mind on snowy and icy roads, particularly when cornering and braking where grip is extremely important for safety.

Whether you are driving in the UK, or thinking of heading across to Europe, winter tyres are the way to go. Pirelli’s extensive portfolio of products ensure you will be equipped with the right tyres for the season to give you peace of mind. It is important to get your vehicle winter ready by the time the clocks go back, so don’t delay. Our Pirelli Performance Centre network brings together cutting-edge expertise in recommending, fitting and balancing highperformance tyres with first-class customer care and attention. Visit www.pirelli.co.uk/ ppc to find a centre in your area.

THE PRODUCTS

The range of homologated winter tyre products for cars and SUVs on offer to BMW customers is extensive, with each sharing the common characteristic of producing the best all-round grip, safety and performance.

Part of the world-renowned Pirelli portfolio, the WINTER SOTTOZERO™ 3 has been designed with the core values of high performance and co-development with the vehicle manufacturers being at the heart of the product.

The WINTER SOTTOZERO™ 3 follows Pirelli’s Perfect Fit philosophy, whereby tyres are tailor made for specific brands and/or models. With dedicated fitments for a number of BMW models

‘TIS THE SEASON FOR THE RIGHT TYRES

such as the 1 Series all the way through to the 8 Series, as well as on selected BMW X models.

The WINTER SOTTOZERO™ 3 features wider grooves and 3D sipe technology for dispersing snow, stiffer substrates and hybrid materials that deliver enhanced vehicle stability, as well as maximum grip thanks to a differentiated compound.

Grip on traction and cornering is highly important on many of BMW’s models due to the mid-engine placement. With the majority of the vehicle’s weight in the front of the car, tyres with larger contact patches and dedicated sipes are needed for ultimate grip in slippery conditions.

Indeed, the Perfect Fit philosophy is one of the elements, which serves to boost assurance and performance during the winter season. Designed and manufactured following an extensive R&D process, lasting up to three years from concept to distribution, the tyres are built for particular models to adapt to specific performance requirements.

The SCORPION™ WINTER is best suited for bigger BMW SUVs from X3 to X7, as well as on M performance models.

The SCORPION™ WINTER offers absolute control for driver on snow as well as maximum safety and stability on both wet and dry roads during the winter season. With directional and symmetric tread pattern design and modular block geometry and sipe layout, the SCORPION™ WINTER is rated as best in class on snow in braking, handling and traction, making it an ideal solution for BMW users.

The third Pirelli product with designated fitments for BMW cars is the CINTURATO™ WINTER, which is available for 1 Series and 2 Series Gran Coupe drivers. The CINTURATO™ WINTER is an OEM tyre, specifically tailored in collaboration with the manufacturer to offer the best overall performance on snow. The Multiactive 4D sipes on the product delivers improved dry and wet braking safety thanks to its block stiffness and greater flexibility in traction.

Bigger and better fuel card offer for BMW Car Club members

In time for increased driving again, the Pirelli fuel card offer is just the ticket for BMW Car Club members. From August 1st, the rewards of this offer are set to be even more generous because when you buy four new tyres, in sizes of 20 inches or bigger, you’ll now receive a fuel gift card to the value of £120.

How does it all work? Well that is simple. Pirelli continues to offer a fuel gift card on purchases through official BMW dealers or Pirelli Performance Centres of up to eight Pirelli tyres within a calendar year. This offer can be used for your friends and family too, not just for tyres on your BMW. Providing the terms and conditions are adhered to, you can take advantage on Pirelli tyre purchases for any family cars.

See below for full details of the rewards that you’ll receive when you purchase tyres in a variety of sizes:

Pirelli offer Rim Number of tyres 2 4

16” & below £10 £30 17” £30 £70 18” & 19” £50 £100 20” & above £60 £120

In order to take advantage of this unique offer for BMW Car Club members, please visit and find out how you can reap the rewards by fitting Pirelli tyres: http://www.pirelli.co.uk/bmwcarclub