hoopla digital Brochure

one app. one tap. everything for everyone.

Instantly borrow free digital movies, music, eBooks and more, 24/7 with your library card

Improving the power of the library experience This has been the mission of hoopla digital since launching in 2013; a digital mission incubated over the last 25 years as part of Midwest Tape, a trusted partner and provider of physical media materials to public libraries across North America, and in response to the public library’s evolutionary digital shift.

Today, with the introduction of hoopla’s eBooks and Comics, both formats and technology, this mission is nearing its realization for the modern library and patron:

One app. One tap. Everything for everyone.

Innovation developed exclusively for libraries, this one mobile-centric app does the work of five apps in the retail world of media service providers. It brings power to the library experience in the face of today’s consumer-based culture, and revolutionizes libraries in their communities by bringing them a platform that evens the playing field for patrons to be participants in this cultural change.

Imagine a world where one app does the work of five.

– One library-exclusive, mobile-centric app creating the experience of five in the retail world.

hoopla and Midwest Tape are not affiliated with, and this site is not endorsed or sponsored by, Amazon, Kindle, audible.com, or comixology. Amazon and Kindle and their logos are trademarks of Amazon. com, Inc., Amazon Technologies, Inc., or their affiliates, audible.com and its logo are trademarks of Audible Inc. or its affiliates, and comixology and its logo are trademarks of Iconology, Inc. or its affiliates.

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hoopladigital.com Or, contact Midwest Tape 1.800.875.2785

4/16/15 1:24 PM

Deepening the focus on exploration and discovery In keeping with the library mission of patron discoverability, hoopla digital has steadily deepened its focus on exploration and discovery since its inception. hoopla brings digital content to life through streaming and downloading in many different formats, including: movies, music, TV shows, audiobooks, and now eBooks and Comics – over 300,000 titles.

Patrons discover new content through more collections, greater depth of genre exploration, and better selections – from Hollywood blockbusters and bestsellers to the niche and hard-to-find titles.

With the added eBooks and Comics, patrons now have the freedom to experience, explore, and enjoy more than ever before from this all-in-one service, hoopla digital. From the service’s revolutionary borrowing model, reader technology, and mobile-centric interface, patrons are provided a reading experience like no other. The hoopla eBook focus is all about the love of reading again – no waiting or holds, no constraints– simply patrons connecting with their favorite titles in a format that suits their needs anywhere and anytime.

In fact, hoopla’s groundbreaking, Action View, our built-in Comics reader technology, enables full-page and panel-bypanel views for a completely immersive reading experience.

Enjoying hoopla as a part of everyday life The enjoyment of hoopla as a part of everyday life is a hallmark of our promise to library patrons. Changing lifestyles; a spotlight on the individual; and, preferences in the way people access and consume media are all taken into consideration with hoopla.

Our goal is to match the hoopla experience with the way people live in this ever-changing digital age.

hoopla’s Vision Our Vision is a vision for the future of the public library as it serves patrons in the unfolding digital age. It’s a vision to facilitate the public library’s own evolution to sustain cultural viability and relevance for patrons in a rapidly changing consumer media acquisition mindset and economy.

hoopla’s Beliefs 1. We believe that patrons are consumers, too, and that true patron-driven acquisition is the future.

2. We believe that we need to make all titles in all media formats available to library patrons, and to do so without upfront cost to our library partners.

3. We believe patron dissatisfaction with “waiting” for titles of choice will disappear. In its place will be positive patron experience, ultimately turning into patron preference.

4. Our most passionate belief is in the library of the future, a library that is all about

engaging and serving everyone in its community, 24/7, through the same great digital media experience.

hoopladigital.com U.S. Headquarters 6950 Hall St. Holland, OH 43528

Canadian Headquarters 705 Progress Ave., Unit 56 Toronto, Ontario M1H 2X1

800.875.2785

866.698.2231