BAYOU REGION
2015 MEDIA KIT Wise Choices for Local Communities
WHO IS HOO?
HOO KNOWS® Community Digests and online products deliver for its readers and advertisers month after month. Carefully crafted with just the right blend of local products and services (ads), as well as useful content and resources. Busy parents on the go have consistently relied on these cleverly devised publications for over 16 years. HOO KNOWS® what pet owners are looking for.
HOO’s Local
HOO’s Targeted
HOO’s Digital
Communities seek out local news, helpful tips from your neighbors, community events and informative directory listings of the products and services they need. HOO delivers the variety they seek.
Each title is formulated to connect families to the products and services specific to them. Family related content along with events, contests and promotions are also patterned to families who want to know what HOO KNOWS®.
Our magazine is formulated to drive readers to engage in a suite of online products such as our eye popping websites, unique SEO friendly content, social media, E-newsletters, digital E-magazine and much more.
HOO’s IN PRINT Publishing targeted publications for over 16 years have given the creators of HOO KNOWS® a unique and expert perspective on how to keep the readers coming back. Our digests, because of their size, construction and formatting, ensure maximum shelf life and userbility.
10,000+ copies 300+ quality locations
We deliver per month to our network of more than where busy parents already go.
Our parents pick up their FREE issue of HOO KNOWS® at these high-traffic area businesses: • Doctor’s Offices
• Retail Stores
• Nail & Hair Salons
• Prenatal/Lamaze Classes
• Cafes, Restaurants & Coffee Shops
• Our Advertiser’s Businesses
• Daycare & Child Development Centers
• Activity & Amusement Centers
• Private & Public Schools • Grocery Stores
• Sports Lessons & Athletic Clubs
• Dry Cleaners
• Dance Studios
AND MANY MORE!
HOO’s CONNECTED
• Our community driven website that tailors itself to any mobile device. • We engage readers with a full suite of social media tools. • Multi Faceted Email Marketing/Newsletter Program. • Unique local online content that drives reader loyalty/participation. • Digital magazine reader with live links and
archives. Your ad never dies. • A full featured/graphical event calendar that you are free to submit to. • Basic and enhanced advertiser listings using the latest geo targeting technology. • Special sections, blogs, galleries, recipes and much much MORE….
DIGITAL RATES LEADERBOARD
website ads LEADERBOARD
SLIDER PROMO
728x90 $150 mo
RECTANGLE MEDIUM RECTANGLE
180x150 $75 mo
MEDIUM RECTANGLE 300x250 $100 mo
SLIDER PROMO
MEDIUM RECTANGLE
908x300
RECTANGLE
$200 mo
Directory listings FEATURED
Displayed on Homepage
$50 mo
ENHANCED • • • •
VIDEO/SLIDESHOW CAPABLE EXPANDED DESCRIPTION CONTACT INFO MAP & ADDRESS
$25 mo
SUPER • • • • • • • • •
FULL PAGE LISTING WITH SIDEBAR ACCESS FULL WIDTH MULTI-LAYERED SLIDER MULTIPLE IMAGES ON PAGE VIDEO and/or SLIDESHOW READY ALL OF YOUR SOCIAL MEDIA TIE-INS WEBSITE LINK PRODUCTS/SERVICES CONTACT INFO MAP & ADDRESS
$75 mo
(+ $50 set up fee)
2 14
Media Kit
PRINT RATES Consecutive
magazine ads
all prices include FULL COLOR ads
FULL PAGE
1/8 PAGE
1/6 PAGE
1/4 PAGE
1/3 PAGE
1/2 PAGE 3/4 PAGE
12 x
$90
$115
$150
$195
$250
$330
$445
8x
$105
$125
$170
$220
$280
$365
$495
4x
$115
$135
$185
$240
$300
$390
$545
COVER SPONSOR
BACK COVER
INSIDE BACK COVER
INSIDE FRONT COVER
DOUBLE SPREAD
$350
20% Up charge
10% upcharge
15% upcharge
$100 off
1/2 PAGE 4.75” x 3.625”
1/4 PAGE 4.75” x 1.75”
1/3 PAGE
1/2 PAGE 4.75” x 3.625” 1/6 PAGE 2.25” x 2.375”
1/8 PAGE 2.25” x 1.75”
4.75” x 4.95”
1/3 PAGE
4.75” x 5.5”
4.75” x 7.5”
1/4 PAGE
4.75” x 2.375”
4.75” x 1.75”
ad sizes
art specifications
REQUIREMENTS Trim Size: 5.375” x 8.375” Live Area: 4.75” x 7.5”
ACCEPTED FORMATS .eps - type to paths; .pdf - embed all fonts; .psd; .tiff; .jpeg
Resolution: 300 dpi Color seperations: CMYK
FULL PAGE
3/4 PAGE
GRAPHIC FEES Design services - $25 per hour Billed in 1/4 hour increments Minor text changes thereafter - No Charge DEADLINES Reserve space by 1st for next month’s issue Creative due by 5th for next month’s issue Payment due by 5th for next month’s issue
TERMS • Non profit discount available for 501c3 • Minimum 1/2 insertions page for premium positions • Front cover available for purchase with minimum of $1000 in annual insertions • Single insertions allowed for special events or seasonal businesses upon approval • HOO KNOWS® is not responsible for errors on submitted ad material, no proofs will be given.
CONTACT: Tammy Usie l sales@familyandkidsdigest.com l C: 253-212-7270 l F: 253-338-3538