HOOKED UP 159 AUGUST 2025

NEW

TD SOL TD SOL MQ

SMOOTH WINDING, STRONG AND RESPONSIVE

The famous TD SOL MQ goes to another level in 2025 courtesy of AIRDRIVE DESIGN. AIRDRIVE DESIGN is the pursuit of ultimate response, with its lightweight rotor and bail arm design reducing the rotational mass that spins around the spool with each rotation of the handle. This reduction delivers lower start-up inertia and provides e ortless reeling.

The 25 TD SOL MQ’s body is made from ZAION V material, a high rigidity carbon composite material which is impervious to the harsh destructive elements of saltwater fishing. Incorporating a AIRDRIVE ROTOR and seamless one-piece AIRDRIVE BAIL, this lightweight and rigid rotor design gives TD SOL MQ incredibly low start-up inertia, meaning the feel for the angler is one of lightweight rotation and incredible performance.

ON THE COVER: Some of the latest lures to hit the shelves in 2025/2026.

THE 2025 TACKLE SPECIAL

Welcome to the 2025 Tackle Special Edition of Hooked Up – an issue that’s all about the gear, the gadgets, and the exciting new releases that are shaping the future of fishing. From the latest innovations unveiled at AFTA and ICAST, to the brand-new products hitting the shelves, this issue is packed with the tackle that’s going to take your fishing game to the next level.

This edition is a celebration of everything from high-performance rods and reels to the cutting-edge lures and accessories that have been turning heads in the industry. Whether you’re looking to upgrade your gear, or just curious about what’s hot, we’ve got you covered with all the must-have products for 2025. Some of these are already in stores, while others are hot off the press and waiting to make their debut.

We’ve gone the extra mile to bring you the inside scoop on the products that are going to dominate your tackle box this year. We’ve got everything from triedand-true classics getting some exciting updates, to brand-new game-changers that promise to make your next fishing trip a whole lot more exciting, or they’ll just burn a hole in your wallet and they’re destined for the dump bin- at this stage, we just don’t know.

I’m stoked to be bringing you all these awesome new releases in one place. Whether you’re after the latest tech, a new favourite rod, or the most realisticlooking lures, this issue has something for everyone. We’ve made sure to keep it light, fun, and easy to read, so you can flick through it while you’re kicking back and getting excited for your next fishing adventure. No one store will stock everything that’s in this issue, so use it as a guide and make a list of what you’d like to see and let your local tackle store know.

Enjoy.

Kosta Linardos Editor-in-Chief, Hooked Up Magazine

MERCURY MARINE EXPANDS V10 VERADO LINEUP WITH ALL-NEW 425HP OUTBOARD

& ENHANCED

350HP MODEL

Mercury Marine has announced the latest expansion of its award-winning Verado outboard lineup with the introduction of the all-new V10 Mercury Marine has announced the latest expansion of its award-winning Verado outboard lineup with the introduction of the all-new V10 425hp Verado outboard and a performance-enhanced version of the V10 350hp Verado outboard. Both models set new benchmarks for performance in the high-horsepower outboard segment, delivering exceptional power, acceleration, and fuel efficiency while continuing Mercury’s legacy for smoothness and quiet operation.

“These new V10 Verado engines reflect our commitment to giving boaters exactly what they’ve asked for: greater performance with the same smooth, refined experience they expect from Mercury,” said Mercury Marine President, John Buelow. “With this launch, we’re raising the bar in the high-horsepower category and reaffirming the Verado family’s position as the pinnacle of premium outboard performance.”

The new 425hp model delivers class-leading acceleration and significant weight advantages compared to a 450hp competitor. In Mercury’s testing, it was 3 seconds faster from 0-48 km/h than a 450hp competitor (on a 26-foot, 5,000-pound (2270 kgs) centre-console boat with a heavy load), 115 kgs lighter than a 450hp competitor (25-inch XL models), equipped with a 150-amp alternator – the highest output in its class, and 22% quieter at cruise than a 450hp competitor.

The upgraded 350hp model delivers impressive improvements in top-end speed and mid-range acceleration, including 4.35 km/h higher top speed than a 350hp competitor (light load test configuration), 4 seconds faster from 0-48 km/h, and 17.8 seconds faster from 0 to top speed than a 350hp competitor (heavy load test configuration), four times the alternator output at cruise compared to a 350hp competitor, 40% quieter at cruise than a 350hp competitor, and 15% quicker 0-80 km/h acceleration than Mercury’s current 350hp model thanks to enhanced mid-range torque. Built on Mercury’s compact V10 platform, both engines offer 26-inch centre-to-centre mounting, making them ideal for repowering boats originally rigged with L6 Verado or competitive outboards.

Digital Throttle & Shift is standard on the new 425hp and enhanced 350hp Verado outboards, which also offer available Joystick Piloting for exceptional control and precision. Speak to your local Authorised Mercury Outboard dealer for availability.

mercurymarine.com

LOWRANCE GHOST X

Lowrance has released the Ghost X 47-inch trolling motor, designed for freshwater and featuring an enhanced precision directional indicator, increased power, and the quietest motor yet. Ghost X is packed with features designed to keep anglers dialed in on the fish. With enhanced precision, the new trolling motor includes an indicator that provides even greater accuracy and visibility for both sonar and motor direction. The new raised chevrons add a sleek design element, while ensuring maximum visibility from all around the boat. The Ghost X also delivers a 20% increase in thrust compared to the original Ghost trolling motor, empowering anglers to easily navigate strong currents and dense weeds. Plus, it operates as the quietest motor yet, ensuring a stealth approach to any fishing spot.

Beyond precision, Ghost X offers superior control through its integrated foot pedal or any compatible multifunction display with NMEA 2000® integration. It also introduces a new, alternative method of motor control with the optional GPS remote which will be shipping in Q3 of 2025. This unique, compact remote design allows users to make positional changes from anywhere onboard, and the useful Cruise Control button holds the speed over ground. Additionally, a sleek new LED indicator light ring provides at-a-glance information on mode status, pairing status, and battery life.

The new trolling motor boasts comprehensive sonar integration capabilities and offers enhanced views with the included Active Imaging 3-in-1 nosecone. Additionally, the Ghost X is compatible with Lowrance ActiveTarget 2 mounting brackets, providing access to live sonar. Additionally, the precision indicator will also be offered as a retrofit upgrade kit for all current Ghost trolling motors. This kit is avail Lowrance’s service center network.

lowrance.com

TITAN MARINE MONITOR

Introducing the Titan Marine Monitor – the next evolution in marine electronics designed to provide boaters with an affordable solution to enhance their MFD experience. Titan offers a large 18.5” or 24” touchscreen that seamlessly mirrors your existing marine MFD, giving you the benefits of a bigger screen at a fraction of the cost of purchasing a whole new MFD. The Titan features a durable CNC-machined aluminum body, IP67 waterproof rating, and triple mounting points for aftermarket accessories. It connects via HDMI, USB OTG, and DC cables, offering flexible compatibility with popular marine navigation systems like Garmin, Raymarine, Furuno, and Humminbird. With a stunning 1920x1080 FHD display, 1300 nits of brightness, and polarized IPS glass, the Titan ensures superior visibility in all lighting conditions. Its 10-point touchscreen interface provides smooth, responsive operation, making it easy to control and monitor your marine systems while out on the water. Whether you’re upgrading your boat’s electronics or looking for a cost-effective solution for enhanced navigation, the Titan Marine Monitor is the perfect way to maximize your MFD’s potential. Backed by a 1-year warranty, the Titan is a reliable addition to your marine electronics setup. titanmarine.com.au

Samaki Zing Rod

The 4th Generation Zing Series pushes performance further with:

> HyperKinetic Nano+ Fibre Graphite Blanks for enhanced sensitivity and power

> Fuji Concept “O” Guides for seamless line flow

> Samaki Exclusive Ergonomic Reel Seat designed for comfort

> Signature Camouflage Hard EVA Grips with Red Highlights for a firm hold

Designed for Estuary, Inshore, Travel, Egi, and Surf, the Zing series now features species-specific models in 7’2”, 7’4”, and 7’6” lengths.

Samaki Sora Spinning Reel

Engineered for durability and smooth operation, the Sora Spinning Reel features:

> Micro-Adjustable Carbon Fibre Drag for ultimate control

> Triple Anodized Aluminium Spool for longevity

> Sealed Stainless Steel Ball Bearings ensuring fluid performance

> Machined Aluminium Handle & Brass Pinion for strength and reliability

> Gold Anodized Line Roller & Waterproof Drag for added protection

DAIWA FUEGO

The new Fuego reel, blending bold styling with innovative technologies, brings anglers a high-performance, affordable reel. Featuring AIRDRIVE DESIGN, it redefines light tackle performance by reducing winding resistance, making cranking easier. A ZAION V body houses the DIGIGEAR drive system, providing a rigid yet lightweight construction. With features like ATD drag, MAGSEAL, AIR ROTOR, WIREBAIL, and LONGCAST spool, the Fuego delivers a superior fishing experience. Offering both strength and smoothness, the Fuego is ideal for those seeking a reliable, versatile reel without the high price tag. A perfect blend of design, performance, and value.

DAIWA PT 300

DAIWA 26 INFEET X

The 26 INFEET X is built for finesse fishing, offering anglers the perfect balance of strength, weight, and saltwater-proof construction. Featuring a ZAION V body, this reel is lightweight and highly durable. Ideal for light line enthusiasts, the 2500S model is a versatile all-rounder, while the 2000S-P excels in finesse crankbaiting. The reel is equipped with ATD TYPE-L drag for silky smooth control, reducing the risk of breakage during strikes. With CRBB corrosion-resistant bearings and MAGSEALED technology, the 26 INFEET X ensures reliability in all conditions, making it a top choice for light line performance.

The PT 300 is an entry-level baitcaster designed for anglers seeking performance and value. With a sleek, low-profile design, the PT 300 is equipped with technologies like MAGFORCE, ALUMINIUM BODY, INFINITE ANTI-REVERSE, and ALLOY HANDLE. It features a 6kg drag system, 9 ball bearings, and a smooth, consistent retrieve. The PT 300 is perfect for anglers new to baitcasting, offering an affordable yet reliable reel for targeting various species. Its robust construction and easy handling make it ideal for those on a budget without compromising performance. A great choice for newcomers to baitcasting.

DAIWA TATULA BF70

The Daiwa Tatula BF70 (Bait Finesse) reel features HYPERDRIVE DESIGN for maximum power and efficiency, making casting effortless and precise. The AIR SPOOL reduces inertia for superior casting precision, ensuring your bait lands exactly where you intend. TWS, ZERO ADJUSTER, UTD drag system, and HYPERDRIVE DIGIGEAR provide smooth and consistent performance. Ideal for finesse anglers, the Tatula BF70 gives you an edge in precision fishing with advanced technology and durability. Perfect for targeting small species with a finesse approach, this reel elevates your angling experience. Its lightweight build and features make it a game-changer.

DAIWA 25 TD SOL MQ

The 25 TD SOL MQ reel takes performance to the next level with AIRDRIVE DESIGN, reducing rotor and bail arm mass for lower start-up inertia and effortless reeling. Constructed from durable ZAION V material, it features a ZAION Air Rotor and a seamless one-piece Airbail for lightweight rotation and superior performance. Incorporating TWISTBUSTER 3 and MAGSEAL technology, the reel enhances line control, spool performance, and longevity by preventing saltwater intrusion. With AIR BAIL 1, ATD drag, ABS LONGCAST spool, CRBB bearings, and an EVA KNOB, this reel delivers exceptional technology, ensuring smooth and precise fishing experiences.

DAIWA 24 EMERALDAS X

The 24 EMERALDAS X offers a perfect combination of cutting-edge design and value for squid anglers. With AIRDRIVE DESIGN, it delivers lightweight, effortless cranking, while TOUGH DIGIGEAR optimises gear strength and precision. Featuring a CARBON LIGHT BODY, ATD drag, ABS LONGCAST spool, and EVA Knob, this reel ensures smooth operation and high performance. The reel’s Perfect Line Stopper technology enhances fishing precision. Ideal for light tackle and squid fishing, the 24 EMERALDAS X combines modern materials and performance, making it a standout in entrylevel reels. Affordable and effective, it is perfect for every squid angler.

REDINGTON RUN FLY REEL

The RUN fly reel was designed for the angler looking for a lightweight reel option with the stopping capabilities of a carbon fibre drag system. It’s durable, nonmachinable die-cast aluminium construction features a unique ported arbour on the inner barrel of the spool for increase durability and decreased weight. This large arbour design allows for quick retrieval allowing you to keep the pressure on the fish, no matter how hard the fight is. Its compact carbon fibre drag is smooth and reliable in all types of environments. So, no matter if you’re chasing trout in Montana or find yourself stalking tailing reds during the flood tide, the RUN fly reel is lite on weight, not features.

SAMAKI ZING SPIN

The Zing Spinning Reel delivers cutting-edge performance in a lightweight, carbonengineered body. Its carbon rotor and frame provide exceptional strength-to-weight balance, reducing fatigue without compromising power. A precision-tuned carbon drag system offers smooth, reliable control, while stainless steel ball bearings ensure effortless, fluid rotation. The stainless-steel drive gear enhances durability under load, giving you consistent power and resilience over time. With a sleek, minimalist design and high-performance build, the Zing Spinning Reel is made for anglers who demand both finesse and strength on the water.

SHIMANO NASCI FD

The Shimano Nasci FD range of six affordable spinning reels incorporate significant advances over the earlier Nasci line-up. These new models are lighter, have a sturdy one-piece bail construction, incorporate Shimano’s brilliant Anti-Twist Fin for better line control and fewer tangles, and now also feature the superlative InfinityDrive main shaft and pinion system for even smoother power. In other words, Shimano have once again taken a good thing and made it better! Ranging from a diminutive 500-size model up to the Compact 5000XG, there’s a new Nasci FD reel to suit every ultra-light, light and medium fishing scenario in both fresh and salt water: from lure casting for trout, bass, bream, flathead and snapper to bait fishing for all manner of species from whiting to drummer and beyond — from the shore, a kayak or out in a boat.

SHIMANO SUSTAIN FK

Shimano’s Sustain family of spinning reels has developed a loyal following amongst specialist anglers: both social fishers and tournament competitors. The latest upgrade of this reel range for 2025 — the Sustain FK series — consists of four models: a 2500HGF, C3000HGF, 4000XGF and a C5000XGF. These four new spinning reels feature the cutting-edge technologies developed for Shimano’s flagship Stella reels. Now with InfinityDrive, InfinityCross, InfinityLoop and that amazingly effective Anti-Twist Fin — plus all the other features and systems you’d expect to find in high-end Shimano spinning reels — these new Sustain FK models offer improved operation at every level, now with an even greater emphasis on long-term performance and durability. Sustain FK reels will continue to provide powerful, supersmooth and whisper-quiet cranking plus long, trouble-free casts season after season, year after year, generation after generation.

SHIMANO TALICA 40A & 50A

The 40A and 50A Shimano Talica two-speed lever drag reels round out Shimano’s Talica line-up, allowing it to cover everything from light through medium and up to heavy tackle. The 40A and 50A fill vital niches in the popular 24 to 37 kilo line class categories, with extremely generous line capacities, whether spooled with braid, mono or a combination of both. The Talica 40A and 50A feature an innovative dual plate drag system that maximises total drag pressure to a whopping 30 kilos without impacting the angler’s ease of cranking, even under extreme load and on the higher 4.1:1 gear setting. However, shift down to 1.7:1 (with a simple button push) and that cranking power reaches an epic new level. With a cold-forged Hagane body, Infinity Drive gearing, X-Protect water resistance, longer handle arm with replaceable knob, extra drag cam for light tackle work and a 10% louder strike alarm clicker, these two largest Talicas are designed and engineered to conquer the ocean’s largest and most powerful predators.

SHIMANO TORIUM

The Shimano Torium series combines high-end performance with unbeatable value, making it the perfect choice for every Aussie angler, regardless of budget. These robust overhead reels are designed to handle the toughest jigging conditions, with features typically found in pricier reels. The Handle Wind Engage system provides instantaneous gear meshing and cranking without the need to flick a switch. The unique Spool Lock Function is especially useful for breaking off snagged lures or rigs, particularly in deep water. The Torium reels offer generous line capacities, fast 6.3:1 and 6.2:1 gearing on high-speed models, and a maximum drag of 11kg on the 2000HG. With 3+1 bearings for ultra-smooth performance, these reels are built to last, making them ideal for offshore fishers and charter operators. The Torium pairs perfectly with Shimano’s new Descent jig rods and other Shimano rods, delivering a workhorse reel for serious anglers.

APIA GRANDAGE LEGACY

The Grandage Legacy series by APIA, made in Japan, combines third-generation Toray Carbon fibre, making it incredibly lightweight while enhancing sensitivity and strength. With a high-precision solid tip and advanced blank design, these rods offer exceptional performance. Shield Tech Light provides protection against scratches while maintaining sensitivity, and the Nano Joint system uses NanoAlloy technology to eliminate joint tension, improving strength, balance, and flexibility. The rods feature ultra-precisely polished solid tips made from 100% Toray Carbon, with Type H for response and Type S for bite sensitivity. Available in eight models, the Grandage Legacy sets new standards in light yet powerful rods for various species and techniques.

APIA GRANDAGE MEGA SOUL C662HH+

The APIA Grandage Mega Soul C662HH+ is a powerful short baitcasting rod, perfect for targeting species like Murray cod and barramundi and was a standout at this year’s show. Despite its 6’6” length, it boasts a remarkable 300g maximum casting weight, a rare feature for rods of this size. Built with Toray Carbon T1100G and T700S carbon fibbers, this rod offers outstanding strength and sensitivity. The Nano Joint system ensures seamless action, and Fuji stainless steel SiC-S guides provide durability. The C662HH+ is designed for precise lure manipulation, allowing anglers to cast big baits with ease, from kayak, shore or the boat. Ideal for serious big bait anglers.

DAIWA 26 CROSSFIRE

The 26 CROSSFIRE rod series combines classic Daiwa styling with outstanding performance and value. Featuring a light, sensitive guide train, EVA grips, and ergonomic reel seats, the 26 CROSSFIRE offers comfort and control for all anglers. The lightweight construction ensures excellent sensitivity, while FUJI guides enhance casting distance. Perfect for entry-level anglers, this series offers a range of tapers and models suited for a variety of fishing styles. With a focus on ease of use and durability, the 26 CROSSFIRE is an ideal choice for anglers starting their journey in fishing.

DAIWA 26 SENSOR WAVE

The 26 SENSOR WAVE series takes Daiwa’s popular surf rods to new heights with HSD GRAPHITE construction, offering reduced weight and high strength for long casts. BRAIDING X technology enhances performance by preventing blank twist and distortion, increasing casting distance and hoop strength. FUJI STAINLESS STEEL and FAZLITE guides ensure smooth, tangle-free casting. Designed for Australian surf conditions, the 26 SENSOR WAVE series delivers the performance and durability needed for offshore fishing. Whether casting from the beach or rocks, these rods offer exceptional performance for all coastal fishing techniques.

DAIWA 26 BLACK LABEL

The 26 BLACK LABEL series redefines light tackle performance with its advanced design and top-tier technology. Featuring HVF NANOPLUS and X45X FULL SHIELD, these rods deliver optimal sensitivity and strength while maintaining a lightweight construction. The V-JOINT ALPHA technology in the two-piece models ensures seamless action and strength. With DAIWA REEL SEATS and FUJI SIC guides, the 26 BLACK LABEL offers superb sensitivity and performance. Whether fishing for freshwater or offshore species, this series combines innovation with durability, making it perfect for serious anglers

DAIWA 26 DEMON BLOOD

The 26 DEMON BLOOD rod series is designed for offshore anglers, blending Daiwa’s cutting-edge technologies with unbeatable strength. Built with HVF NANOPLUS, 3DX, and X45, these rods offer a light, sensitive blank that doesn’t compromise on power. The V-JOINT technology ensures strength in two-piece models, eliminating flat spots and creating a seamless action. The FULL GRIP design provides maximum control during casting and fighting big fish. With nearly 20 models tailored for various species and techniques, the 26 DEMON BLOOD is the ultimate offshore rod series for targeting Australia’s giants.

DAIWA EMERALDAS X

The EMERALDAS X rod series combines performance and value, perfect for squid anglers. Built with HVF carbon and Braiding X technology, these rods offer heightened sensitivity, lightness, and strength. The AIRSENSOR reel seat ensures a solid, comfortable connection, while FUJI STAINLESS STEEL and ALCONITE guides provide exceptional sensitivity and durability. Ideal for light tackle fishing, the EMERALDAS X series delivers the performance needed for precision squid fishing. With refined styling and robust performance, this series sets the standard for affordable, highquality squid rods.

DAIWA INFEET BF

The 26 INFEET BF series is designed for the bait finesse angler, featuring HVF NANOPLUS and X45 FULL SHIELD to create a lightweight, highsensitivity blank. The ZERO SEAT and SPLIT GRIP design provide a low-profile connection between rod, reel, and angler, enhancing comfort and performance. FUJI TITANIUM, ALCONITE, and SIC guides optimise sensitivity and casting ability. Perfect for anglers using modern bait finesse reels, the INFEET BF series delivers precision and control, ensuring exceptional performance in light tackle fishing.

DAIWA 26 INFEET INTERLINE LTD

The 26 INFEET INTERLINE LTD series combines advanced finesse technologies with Daiwa’s renowned Interline system for exceptional light tackle performance. Built with HVF NANOPLUS, X45, and AGS guides, these rods offer supreme sensitivity and balance, ensuring outstanding performance in both freshwater and saltwater. Featuring ZERO SEAT and AIR SENSOR technologies, the 26 INFEET INTERLINE LTD delivers lightweight comfort while enhancing sensitivity. The DRY INTERLINE TECHNOLOGY ensures seamless rigging for ultimate casting performance. Perfect for light tackle anglers, this series blends innovation with reliability, setting a new standard in finesse rod design.

DAIWA 26 SALTIGA LONG FALL

The 26 Saltiga Long Fall rods are built for jigging enthusiasts who demand high performance and durability. Featuring SFV NANOPLUS, X45 FULL SHIELD, and FUJI TITANIUM guides, these rods are engineered to excel in long-fall jigging techniques. The ZERO SEAT and AIR SENSOR reel seats ensure comfort and sensitivity, while COMPLETE CONTROL grips provide optimal handling. Designed for both precision and power, the Saltiga Long Fall series is perfect for anglers targeting deep-water species. With advanced materials and Daiwa’s finest technologies, these rods deliver exceptional performance for offshore jigging.

ST.CROIX AVID PANFISH

The St. Croix Avid Panfish Series offers a range of rods perfect for finesse fishing, whether using lures, soft plastics, blades, crabs, or bait. Designed for sensitivity and control, these rods are ideal for light fishing techniques. The SCIII+ Carbon fibre blanks incorporate St. Croix’s IPC, ART, TET, and FRS technologies for enhanced performance. Featuring a Fuji VSS up-locking reel seat, super grade cork top grip, and premium EVA bottom grip, the Avid Panfish rods offer exceptional comfort. The black nickel stainless steel guides, with oval-shaped first three guides, improve casting distance. Handcrafted in the U.S.A., these rods come with a 15-year Unconditional Warranty and are perfect for anglers targeting bream, estuary perch, flathead, bass, and trout.

SAMAKI C-12

The new C-12 series sets a fresh benchmark for high-performance casting rods, delivering increased sensitivity, reduced weight, and refined cosmetics. Built on Samaki’s latest 40 tonne honey-comb weave prepreg construction, the C-12 blank is now 20% lighter than its predecessor— offering even greater strength, speed, and casting performance. A new carbon fibre reel seat with an integrated custom clicker system gives added security and refinement. Fuji K & LKW silicon guides ensure precision and line control, while perfectly tapered cork grips provide a comfortable, lightweight feel in hand. The striking black and silver finish is matched by an expanded lineup of models, purpose-designed for Australian species and conditions.

SAMAKI OBSIDIAN

Obsidian is the pinnacle of Samaki’s offshore lineup - crafted for anglers who demand peak performance. With all-new blank technology and a refined, modern design, this range is built to dominate any offshore pursuit. From jigging deep structure to casting stickbaits at surface feeders, Obsidian delivers unwavering strength, control, and responsiveness.

SAMAKI STREAM

The Stream is built for those who fish where the water runs clear and the pace slows down. Designed for light estuary and freshwater adventures, it features premium components and a nostalgic aesthetic that feels right at home off the beaten track. Whether you’re chasing bream in the backwaters or trout in a mountain stream, this is the rod you bring when the journey matters as much as the catch.

SHIMANO ARTIESTA BFS

Designed specifically to suit the increasingly popular Bait Finesse System (BFS) style of ultra-light baitcaster fishing, this premium rod is your ticket to maximum casting precision and ultimate lure control with even the lightest of casting weights. Featuring genuine Fuji SiC guides configured in a weight-saving and torque-reducing spiral wrap design, as well as a customised reel seat and a slim-line, ergonomic grip, the Shimano Artiesta is perfectly suited to the rapid, precision presentation of lures to trout, bream and other finesse fishing targets, especially at close range and in tight, snag-studded waters. The Shimano Artiesta BFS rod matches perfectly with a Shimano Curado BFS or Calcutta BFS reel.

SHIMANO DESCENT

The Shimano Descent Jig Rod range includes six models, three for spinning and three for overhead, all featuring unique, thin-profile blanks made from solid 724 carbon. This solid, one-piece construction provides unmatched strength, durability, and lifting power, ideal for slow pitch jigs, octa jigs, and heavy soft plastics. The rods are fitted with ultra-light custom carbon reel seats and Seaguide SS316 guides, ensuring they withstand the harshest conditions. Designed for serious anglers, these rods are built to handle tough fish like snapper, emperor, coral trout, kings, amberjack, cobia, and mackerel. Perfect for the daily grind of offshore fishing.

SHIMANO HYDRA

The Shimano Hydra Rod range features 15 models designed for power and sensitivity, with E-Carbon blanks that seamlessly transition into solid, semi-opaque tips. These rods excel in trouble-free casting, bite detection, hook setting, and landing heavy fish in both saltwater and freshwater. Whether targeting bream, flathead, whiting, snapper, gummy sharks, or yellowbelly, there’s a Hydra rod suited to every Aussie fishing need. The silicone foregrips provide a secure hold and are easy to clean, eliminating residue build-up. Equipped with Fuji K Fazlite guides and reel seats, these rods offer durability and long-lasting performance. Perfect for avid bait fishers.

SHIMANO MAIKURO

Consisting of an extensive line-up of 23 models, the latest iteration of Shimano’s ever-popular Maikuro rods are all built on strong, highlyresponsive 30 ton graphite blanks and are fitted with top quality Fuji O-Ring guides throughout. Newly-designed ergonomic grips and crisply upgraded cosmetics offer the perfect combination of form and function, with a rod to suit the needs of any Aussie angler in every conceivable light to medium tackle application. Whether you hike high country trout streams, leave fresh footprints in the sand of sweeping surf beaches, or head offshore in pursuit of pelagic thrills, there’s a new Shimano Maikuro rod to satisfy your needs and desires with just the right balance of aesthetics and slick, trouble-free performance.

SHIMANO TAG-EM

The Shimano TAG-EM Rods bring game fishing within reach of all anglers, offering high-quality blanks and hardware at affordable prices. Built on durable E-Glass blanks and featuring Fuji SiNII fixed guides or PacBay rollers, these rods are designed to handle the toughest bluewater battles. Whether targeting jumbo tuna, sharks, marlin, or swordfish, the TAG-EM rods are ready for the challenge. Custom-designed ergonomic butts and contoured foregrips ensure comfort during long fights, whether standing or sitting. With 10 models in the range, TAG-EM rods provide the perfect balance of performance and value for both short encounters and extended battles with big game. Available now.

The Shimano Tiagra Hyper rods offer nine models, covering the full range of bluewater fishing scenarios from light to heavy tackle. Whether standing up for big tuna or fighting a swordfish in the chair, these rods are built for any offshore challenge. Featuring newly developed forgedform foregrips, Pac Bay channel lock reel seats, and high-quality AFTCO rollers or Fuji SiC fixed guides, these rods blend style with functionality. Chair rods come with AFTCO uni-butts, while stand-up models feature custom carbon butts for ergonomic comfort. The Tiagra Hypers set a new standard for off-the-rack game fishing rods, offering unmatched performance and durability.

APIA BALEINE 160FL

The Baleine 160FL is equipped with the newly developed “Linear Engine” weight movement system, which improves flight stability and casting distance. Unlike traditional internal weight shifting systems, the Linear Engine maintains a straight flight vector through the air, reducing wobble and allowing for more accurate long-distance casting. The 160mm floating body features a triple-hook setup and a refined balance, making it ideal for large target fish. Its stability and realism in the water are enhanced by a fixed ballast and rear weight shift, providing a consistent swimming posture and natural action even during stop-and-go retrieves.

APIA LAMMTARRA GIANT 177

The Lammtarra Giant 177 is a highly specialised wakebait designed to draw aggressive bites from trophy-class fish. Featuring a V-tail and a rolling wide-wobble action, this floating lure targets predators near the surface within a 0–30cm range. The internal moving weight system ensures stable flight and long casting performance. It produces powerful water displacement and visual appeal, imitating large baitfish with lifelike realism. Ideal for stop-and-go retrieves or straight retrieves across structure, the Giant 177 is a serious weapon for anglers targeting the biggest fish in the system.

APIA PUNCHLINE 130

The Punchline 130 is designed to move with minimal effort, even at slow speeds. It features a fixed wire-through system for increased durability and a unique body shape that creates a stable, rolling action ideal for targeting fish in surf, estuary, or open water conditions. The Punchline 130 excels at long casting and covering wide areas with a natural, enticing wobble. Its double-flashing weight system enhances visibility and appeal during retrieves. Despite its size, the lure starts working the moment you begin reeling, making it a versatile weapon for various saltwater species.

The Bait Breath Lugy 3in is a high-performance soft plastic lure designed for targeting bream, bass, estuary perch, redfin, and yellowbelly. Despite its 3-inch body size, it features a voluminous, high-profile silhouette that delivers excellent hooking performance. The Lugy perfectly matches the bait size these species target and provides a an original profile with a heap of action that fish haven’t seen before. Each pack contains eight lures, ensuring you have plenty for your next

BAIT BREATH HARAPAN SHAD

The Bait Breath Harapan Shad 4in is a high-performance soft plastic from Bait Breath’s Slatwater Stage series designed to target predatory fish such as snapper, flathead, mulloway and barra. Made from high-density, soft plastic, it features a lifelike silhouette and natural swimming action. The lure is versatile and suitable for a range of jig heads,. With six lures per pack, it’s available in various colours to suit different fishing conditions. The Harapan Shad 4in is perfect for anglers looking to land big catches with realistic movement and durability.

BAIT JUNKIE 6.5” GAR

The Bait Junkie 6.5” Gar is designed to mimic slender baitfish species such as longtom and garfish. Made from slow-sinking and floating ELASTOMAX material, it provides natural action, whether swimming near the surface or sinking in deeper waters. The thin waist promotes an enticing ‘S’ motion, attracting various species like flathead, kingfish, and tuna. With unique rigging slots for stinger hooks, it’s easy to position and secure. Available in 2 sizes and 7 colours, the 6.5” Gar is perfect for targeting species in both shallow and offshore waters. 5 pieces per pack for consistent fishing.

BAIT JUNKIE 395 FLICK

The Bait Junkie 395 Flick, an upsized version of the 295 Flick, is perfect for estuary and inshore fishing. Fished on a jighead or weightless, it’s versatile for both shallow and deep waters. The shovel-shaped tail offers action on both the fall and retrieve, making it effective for species like bream, flathead, kingfish, and tuna. Made from Daiwa’s ELASTOMAX material, it offers buoyancy and stretch for added effectiveness. The 395 Flick’s lifelike movement and versatility make it a great addition to your soft plastics arsenal. Available in 6 pieces per pack for long-lasting use.

BAIT JUNKIE

KIKKER WALKER

The Bait Junkie Kikker Walker is a topwater frog designed for walking and twitching. Perfect for fishing in structure-heavy areas, the rubber skirt legs fold away for easy casting. This compact design allows for long casts and skipping into the bank, making it ideal for freshwater and tropical estuary anglers. With its natural movement, the Kikker Walker can be worked at a slow or fast pace, mimicking the actions of a frog. Available in four proven colours, this lure is a must-have for anglers targeting species like bass, cod, and barra.

BAIT JUNKIE 7” PRAWN

The Bait Junkie 7” Prawn mimics the natural movements of a prawn, making it irresistible to a wide range of fish. Its three-segment body allows for a natural sink, with the tail splaying to create a gliding motion. The unique legs swim at varying speeds, adding to the lure’s versatility and emulating the quivering movement of a real prawn. Ideal for species like flathead, bream, and kingfish, the 7” Prawn is a must-have in every angler’s tackle box. Its lifelike presentation makes it effective in

Bucca Brand is the result of a 20-year collaboration, blending the journeys and visions of renowned self-taught bait designer Mike Bucca. The brand aims to bring creative, masterfully crafted swimbaits to the market at an affordable price, enhancing the fishing experience for all anglers. With decades of experience on the water, Mike Bucca’s swimbaits have been trusted by countless USA pro anglers, proving their effectiveness. Bucca Brand is committed to providing high-quality swimbaits that deliver exceptional performance while remaining accessible to every angler, whether novice or expert.

CLASSIC LURES 120 INDIGENOUS

Australia’s No.1 Barra lure, the Classic 120, is now available in a limited range of 6 indigenous patterns, designed by legendary Aboriginal lure designer Lance Butler. These lures are perfect for casting and trolling, proven effective in both saltwater and freshwater. The Classic 120 range boasts an unmatched tournament-winning heritage and is the go-to choice for serious barramundi anglers. With its ability to attract larger predators, the Classic 120 is a versatile all-rounder. Available in both +3 and +10 models, this lure remains a top choice for anglers targeting barramundi and other big species.

DAIWA DROWN DRAGONFLY

The Drown Dragonfly is a highly realistic, dragonfly-inspired lure designed to attract predatory fish. Its hollow rubber wings mimic the floating wings of a dragonfly, while the matte grey SaqSas hook simulates the legs. The elastomer resin tail provides buoyancy and a natural action that entices fish. The jointed tail attachment part moves upwards during bites, reducing the chance of being bounced off. Ideal for use with slow or small shakes, it creates ripples to attract fish. This lifelike presentation is perfect for targeting a variety of species in both freshwater and estuary conditions.

DAIWA EMERALDAS AMOROUS JOINT

The Emeraldas Amorous Joint squid jig features a unique vertical joint structure that creates a lifelike, dolphin-like action in the water. Its dual eyelet positions allow anglers to switch between different actions for varying fishing conditions. Tying to the nose eyelet creates sharp, vertical darting movements, while the head eyelet offers a wide, sliding motion. This versatility makes the Amorous Joint ideal for enticing both cautious and curious squid. Its seductive action and unique design make it a must-have in your squid fishing arsenal. Available now for targeted

DAIWA EMERALDAS NUDE V2

The Emeraldas Nude V2 is designed to attract squid through both visual appeal and natural action. Its lifelike pattern and smooth body allow it to glide effortlessly through the water. Featuring attachment points for the Agorig Sinker system and EG-Snap, this jig can be adjusted for different sink speeds and angles. When attached to an EG-Snap, it sinks rapidly, making it perfect for deep water or fast current situations. The Emeraldas Nude V2 is ideal for eging and offers exceptional performance in various fishing conditions. Available now for squid enthusiasts.

DAIWA EMERALDAS SHINE LC-LI

The Emeraldas Shine LC-LI squid jig is the first to feature Daiwa’s LASER IMPACT technology, combining brilliant shine and long flight distance. The MIRROR-CLE 360° structure enhances brilliance while maintaining perfect stability and centre of gravity. This unique squid jig has improved performance, especially for long-range casting and deeper water fishing. Designed to appeal to a wider range of squid, the Shine LC-LI is perfect for targeting squid in various fishing conditions. With its exceptional shine and stability, it’s sure to be a top choice for squid anglers.

DAIWA SALTIGA FROTHER

The Saltiga Frother 170F is a diving popper designed for big game fishing. It creates fine bubbles when retrieved subsurface, attracting predators with its realistic sound and visual appeal. The unique cup shape has been fine-tuned to create bubbles that blur the lure’s silhouette, making it harder for wary fish to detect. Daiwa’s 3D multi-reflective LASERIMPACT structure enhances its visual attraction, and the large cup mimics the sounds of predation. With excellent long-distance casting performance, the Frother is ideal for a variety of fishing scenarios. Use it as a search lure or in fast-paced conditions.

DUEL MAG Q TUNGSTEN

The Duel Mag Q Tungsten is a highly innovative squid jig designed for long, accurate, and stable casts. Featuring a tungsten ball magnetic weight transfer system, the weights shift to the rear during casting, ensuring long distance casting, then smoothly move to the centre of gravity upon landing, locking in place with strong magnetic force. This low centre of gravity creates sharp darting action, and the powerful magnets keep the weights in place when jerked. Available in two sizes, 3.0 (15.5g) and 3.5 (19g), and in 10 vibrant colours, including UV and luminous options.

EVERGREEN BABY JACK

The Evergreen Jack Hammer Baby Jack is a downsized version of the original Jack Hammer, designed for finesse applications. It produces high-frequency vibrations and quick-starting blade action, perfect for pressured fish in clear water. The rearweighted jighead ensures the lure stays deeper in the strike zone without rising to the surface. Fitted with a custom 3/0 medium-wire Decoy hook and dual wire trailer keepers, it offers secure rigging and solid hooksets. Available in 1/4oz, 3/8oz, and 1/2oz sizes, it’s ideal for bass, yellowbelly, and other predatory fish.

EVERGREEN LAST ACE 103S

The Evergreen Last Ace 103S is a jerkshad designed to attract even the most finicky fish. Its curved tail creates two actions simultaneously: a powerful roll action that pushes against the water and a natural swing as the tail fin gently paddles, making it perfect for hover strolling. This dual movement makes it perfect for tough conditions, such as weedy areas, murky water, and areas with cover blocking visibility. Ideal when other lures fall short, the Last Ace 103S is your secret weapon for tough-to-catch fish.

EVERGREEN OTTER CRAWLER

The Evergreen Otter Crawler is a topwater lure designed for targeting big fish. It features a 11.5cm body and weighs approximately 2oz, making it suitable for long-distance casting and precise accuracy. The lure is equipped with a dual-jointed body and a V-shaped metal blade that creates a distinctive “chattering” sound, attracting fish from a distance. Its unique wing design and concave body shape produce multi-directional water displacement, enhancing its presence in the water. The Otter Crawler performs well across a wide range of retrieve speeds, from slow to fast, making it versatile for different fishing conditions.

KILLALURE TROPIC VIBE

The new Killalure Tropic Vibe is fitted with advanced BKK hooks for superior durability and hook-up rates. Known for their distinct vibrating action, these lures are highly effective, especially in deeper water and murky conditions. The vibration attracts fish from afar, making them ideal for targeting a variety of species in both saltwater and freshwater. With their proven performance, the Tropic Vibe lures are a must-have for anglers looking to up their game in challenging fishing environments. Built with high-quality hardware and hooks, these lures offer reliability and effectiveness across multiple fishing scenarios.

LITTLE JACK GORGON 125 SS

The Little Jack Gorgon Swimbait 125mm is a meticulously designed lure, crafted to replicate lifelike swimming action with its four segmented body. This swimbait features a super-realistic rolling swim action, making it a standout in both fresh and saltwater fishing. The new Gladiator custom tune has been designed for Australian species and weighs 116.7g and is tuned to slow sink. The lure is equipped with heavy-duty hooks and a highly detailed finish, combining hologram, print, and painting for a lifelike appearance.

LITTLE JACK HYMIR

The Hymir series introduces a groundbreaking hybrid action lure, combining the natural wobbling action of a spoon with a more refined, jerkbait like performance. The HymiR-70 (70mm, 11.2g) and HymiR-85 (85mm, 20.4g) are designed with a unique metal-joint spoon construction, offering a delicate yet natural action. The alloy body and stainless-steel blade work together to provide a more fluid, movement while remaining versatile for shallow water and slow, horizontal falls. The lure features an innovative bolt-welded joint for smoother casting and trouble-free line handling.

LONGIN HI-STANDARD 180

The Longin Hi-Standard is a 180mm jerkbait designed for targeting big predators like flathead, barra, and mulloway. Perfectly balanced for both casting and swimming, its swim lip is positioned at the front of the head, allowing for immediate sharp action. The fin keel under the lip controls its wobble and roll, creating an enticing 5:5 wobbling and rolling ratio. When the flow changes, the Hi-Standard creates a slide action that attracts predators. Designed to swim at depths of 40-120 cm, it delivers stable performance. The 19g, 120mm floating bait also features three 5mm tungsten balls, improving casting distance and wind resistance.

LONGIN STORMBREAKER

The Longin Stormbreaker is a high-performance lure designed for explosive casting distance, making it perfect for the surf, bays, and offshore when targeting pelagic fish. Its heavy weight and compact size ensure stable flight, and impressive casting distance. It has a natural in built action that rivals a simple slug and it better imitates natural baitfish. Equipped with a patented hook hold system, it accommodates larger hooks for angler targeting fish such as school bluefin tuna feeding on tiny bait. For anglers seeking durability, action, and distance, the Stormbreaker is the ideal choice to replicate small baitfish. Available in 28g, 33g and 44g in a huge range of colours.

LONGIN WAKEY BOO

The Longin Wakey Boo 86mm is an easy-to-use lure perfect for targeting predators yearround. Its super-floating, fat body creates strong water waves, producing attractive actions even in gentle currents. Starting with a slow retrieve, it delivers a tempting swim, then increases in intensity as the speed picks up, transitioning to a wide, intense wobble. The lure’s sinker is designed to create a low rattle sound as it moves, attracting predators across various depths from shallow to deep. Ideal for small baitfish situations, especially during early spring, the Wakey Boo is a versatile and effective lure for all anglers.

MARIA BIGRO

The Maria Bigro (95mm, 18g) is a topwater walk-the-dog lure designed with an innovative Claw Hook system to boost hook-up rates. In rough waters, surface strikes often miss as traditional belly-mounted hooks struggle to find their target. The Claw Hook design places hooks on the side flanks of the lure, better aligning with the fish’s strike angle. Optimized for species that aggressively strike but often miss topwater baits, the Bigro is especially effective in these conditions. A glow option is available for enhanced visibility in low light or turbulent

MARIA CHOVY SF125

The Maria Chovy SF125 is a 125mm, 20g slow-floating jerkbait designed for shallow running in rocky coastal areas and turbulent waters. Its tight rolling action mimics sardines and anchovies, offering natural buoyancy and a swimming posture that blends into both calm and rough water. The Chovy SF125 features a wake-friendly design, minimizing action breakage while producing surface wakes. Short jerks trigger sideways darts, making it ideal for inducing bites in calm conditions. With an ultra-slow rise of 50cm in 5–10 seconds, it is perfect for dead-slow presentations and drifting in currents. Available in 8 colours.

MARIA LEGATO 140

The Maria Legato 140mm (35g) is a downsized floating pencil lure designed for light tackle (PE 2–3 class), making it easy to cast and ideal for high-speed retrieves. This lure excels in both jerking techniques and high-speed retrieves, offering flexibility for different presentation styles. Its sharp, flashy swimming action creates strong flashes just beneath the surface, drawing fish from a distance. The side dimple design adds irregular sliding motions, increasing unpredictability and triggering reaction bites. Featuring a Magnet Weight Moving System, it improves casting distance and ensures a nearly horizontal posture.

MARIA SOUTHER S75

The Maria Souther S75 (75mm, 15g) is a next-generation sinking pencil lure designed for jerking. It combines the classic falling action of a pencil with a minnow-like darting motion when jerked. The Souther S75 offers versatile action modes: a steady retrieve with a tail-swinging motion to attract fish from afar, darting and sliding action with jerks for high visual appeal, and a flashing horizontal fall to mimic a wounded baitfish. The lure features a quick natural reset after jerks and a bottom rebound to avoid snags. Available in 8 colours, it excels in both active and passive presentations, making it effective for reaction bites. Available now.

McLURES BAJA JET 8

McLures has unveiled the Baja Jet for 2025, designed to tackle the southern bluefin barrel run and marlin season. Featuring a bullet-shaped head and four jet holes for an increased bubble trail, the Baja Jet excels at high-speed trolling. Ideal for barrel tuna, marlin, and other pelagics, these lures come in a range of head colours, including glow, tinted, and Kauri Shell designs. The UV-over skirt and McLures exclusive Luminite underskirt (which glows in the dark) make them stand out. With Red Crystal 3D Eyes and keel-weighted for perfect action, the Baja Jet measures 9.5in overall, 8in skirt, and weighs 100gm. Available in 12 colours.

McLURES MOGUL 9

The Mogul 9in from McLures is a heavy cup-faced lure designed to run deep and deliver maximum bubble trail, thanks to its four jet holes. At 11.5in overall with a 9in skirt and 165gm weight, it’s ideal for targeting marlin, yellowfin and barrel southern bluefin. Built tough with near-indestructible resin heads, Red Crystal 3D Eyes and McLures’ exclusive Luminite underskirts that glow in the dark, these lures excel in all sea conditions and any trolling position. Most feature a UV over-skirt, with head options including glow, tinted and Kauri Shell finishes.

McLURES SEA MONKEY BULLET 5.5

The McLures Sea Monkey Bullet 5.5” is a high-speed trolling lure designed with a unique bullet-shaped head and four jet holes for enhanced bubble trails. Its distinctive action allows it to run further back than traditional skirts. Featuring a UV over skirt and McLures’ exclusive Luminite underskirt, this lure glows in the dark. With Red Crystal 3D Eyes and durable resin heads, the Sea Monkey Bullet weighs 48g, measures 6.75” overall, and is effective for catching tuna and other pelagic species.

McLURES TRAILBLAZER 8

The McLures Trailblazer 8” is a slant-headed lure designed for versatility and action. It swims left, right, down, pops, splashes, and features four jet holes for an increased bubble trail. Ideal for running on the leading edge of a wave or on a short rigger position. Available in various head colours including glow, tinted, and Kauri Shell finishes, the lure also features a UV over skirt and McLures’ exclusive “Luminite” underskirt that glows in the dark. Equipped with Red Crystal 3D Eyes and keel-weighted for perfect swimming

BECAUSE BIGGER IS ALWAYS BETTER

TITAN MARINE MONITOR – THE AFFORDABLE WAY TO BIGGER VISION

Introducing the Titan Marine Monitor – the next evolution in marine electronics designed to provide fisherman with an affordable solution to enhance their MFD experience. Titan offers a super size 18.5” or 24” touchscreen that dwarfs any MFD on the market. It seamlessly mirrors your existing marine MFD, giving you the benefits of a bigger screen at a fraction of the cost of purchasing a whole new MFD.

The Titan features a durable CNC-machined aluminum body, IP67 waterproof rating, and triple mounting points for aftermarket accessories. With a stunning 1920x1080 FHD display, 1300 nits of brightness, and polarized IPS glass, the Titan ensures superior visibility in all lighting conditions. Its 10-point touchscreen interface provides smooth, responsive operation, making it easy to control and monitor your marine systems while out on the water.

MOLIX GLIDE BAIT 90

The Glide Bait 90 is a smaller version of the popular Glide Bait 178 and Glide Bait 130. Coming in at 90mm 12.5g and slow sinking it is ideal for Australian Bass, natives as well as flathead and many other estuary species. Fitted with soft fins and rotating swivels for the trebles to attach which makes it very difficult for fish to gain leverage to throw the hooks. Available in 8 colours.

MOLIX LIPLESS CRANK 70

The Molix Lipless Crank 70mm (3/4oz) is a sinking crankbait designed for covering large areas quickly with excellent performance. Its balanced system of internal tungsten weights (20g or 3/4oz) and aerodynamic body shape make it easy to use, even in strong winds and currents. The high-frequency sound produced by tungsten balls, combined with the ABS Special Grade body, enhances its attractiveness to fish. Perfect for targeting large freshwater and saltwater predators like barra, cod, and bass, this lure excels in challenging conditions. Available in 6 colours, it’s the ideal tool for anglers chasing big fish. Available November.

MOLIX MX-35

The Molix MX-35 is a compact 55mm, 9g floating crankbait designed for fishing depths of 8-11ft. With its specially designed bib, the MX-35 minimizes snagging and provides a unique swimming action with exceptional balance at any retrieval speed. The durable construction and finish ensure long-lasting performance, making it ideal for targeting fish in flats or near weed beds. Available in 6 colours, this versatile lure offers an effective presentation for both fresh and saltwater species. The MX-35 is available in November, providing anglers with a reliable tool for various fishing conditions. Action: Floating. Length: 55mm. Weight: 9g.

MOLIX RT FORK FLEX 3”

The Molix RT Fork Flex 3” is crafted using the exclusive Molix Formula, a highly buoyant, soft, and flexible compound that is resistant to cuts and enriched with salt and scent. Available in 6 colours, this versatile lure is perfect for a variety of rigs and effective for both freshwater and saltwater predators. Its V-tail design produces an enticing movement, making it suitable for use with jig heads or weedless hooks in obstacle-filled areas and for vertical presentations. The floating compound increases visibility when paused on the bottom, and it features a small pocket for adding a rattle to enhance attraction. Available now, with more colours coming in December.

MOLIX RT PADDLE FLEX 4”

The Molix RT Paddle Flex 4” is a flex version of the popular RT Shad, designed with Molix’s soft yet durable material. This lure is floating and highly cut-resistant, making it ideal for a variety of fishing conditions. The RT Paddle Flex delivers an excellent rolling action and features a strong swimming tail that performs effectively at all speeds. Available in 8 colours, this versatile lure is perfect for anglers looking to target a wide range of species with a lifelike presentation. Available December.

MOLIX SB CRANK 55

The Molix SB Crank 55 is a 55mm, 10.5g floating square bill crankbait designed for shallow water and heavy cover fishing. Its unique design allows it to glide effortlessly through dense structures while maintaining a distinct wobble action that Molix is known for. Cranked slowly or extremely slowly, the SB Crank 55 produces an appealing action that attracts predatory gamefish. Perfect for fishing in thick cover where larger fish often lurk, this crankbait offers reliability and versatility. Available in 6 colours, it is ideal for anglers looking to target big fish in challenging environments.

MOLIX SCULPO XD RATTLIN’

The Molix Sculpo XD Rattlin’ is a high-performance crankbait designed for deep fishing, featuring a low profile and a distinctive wobble. Through extensive testing and weight distribution studies (B.E.S.), the SCULPO XD delivers a unique swimming motion and snagless performance, allowing it to navigate rocks and stumps with ease. Its deep range of 10 to 15 feet makes it ideal for targeting fish in deeper water. Floating with a length of 6.5cm and weighing 27g, the SCULPO XD offers exceptional action and innovation for anglers looking to fish in challenging environments.

11.5”

MOLIX SWIM SHAD 150

The Molix Swim Shad 150mm is a multi-jointed soft swimbait designed to deliver an irresistibly lifelike swimming action that provokes aggressive strikes from predatory fish. Crafted with segmented body sections connected by a double layer of Kevlar mesh, it offers unmatched strength and fluid mobility in the water. Outfitted with heavy-duty though wired trebles and heavy duty split rings, the Swim Shad 150 is built to tackle big barramundi straight out of the pack. While the 150mm size is expected to be the most popular, additional sizes of 115mm and 180mm will also be available in September, providing options for different fishing conditions and species.

MOLIX WTD 120 & 150

The Molix WTD 120mm (25g) and 150mm (45g) are floating walking-the-dog lures, designed for versatility in retrieve techniques. Featuring an innovative fluidity and pencil bait action, these lures allow for various customisations to suit fishing conditions. The weight transfer system, using a metal cylinder with a magnetic block, ensures long, precise casts and an optimal setup during retrieval. With finely crafted details, including scale patterns and high-quality armour, these lures are built to last. Equipped with saltwater-grade treble hooks, the WTD lures are ideal for targeting large predatory fish. Available in 120mm and 150mm sizes, they’re perfect for anglers seeking a

PALMS BREAK HEAD 135 & 165

The Palms Break Head 135mm (48g) and 165mm (70g) are rigged poppers specifically designed for targeting kingfish. These lures excel in balancing bubbling, sound, and posture, which are controlled by the rod. Despite their slim profile, the Break Head features an upper-wide cup that generates intense bubbling, while its near-vertical floating posture helps reduce missed bites. The belly’s edge finish minimizes water entry resistance, allowing for smooth entry and creating a natural action. This results in continuous popping and wobbling, capturing bubbles during long jerks. Available in 6 colours, ideal for challenging conditions.

PALMS RUSH DIVE 140

The Palms Rush Dive 140mm (40g) is a rigged topwater stickbait designed for pelagic fish targeting micro baits. Its slimmer body silhouette ensures it mimics small baitfish, while maintaining stable diving action, even in rough water. The wobbling action on a simple retrieve draws in fish, while the strong rib structure and wire diameter ensure durability when battling large fish. Ideal for use on rocks, embankments, or offshore, the Rush Dive 140 is a versatile tool for anglers. Available in 6 colours, it features a #1 hook size and floating buoyancy. Perfect for targeting pelagic species when bait size matters.

REAL FISHER EBI RABA

The Real Fisher Ebi Raba is a premium Japanese Tairaba-style lure designed for bottom fishing in both saltwater and estuarine environments. Available in weights ranging from 45g to 200g, it features a shrimp-inspired head with a skirted body and dual hooks, making it ideal for targeting species like snapper, flathead, and other bottom dwellers. The lure’s design suppresses rolling during slow to medium-speed retrieves, enticing bites even in low activity. It also offers excellent grip when using live shrimp, frozen shrimp, isome worms, and other trailers. Replacement rubber hooks are available in various colors to match local forage and water conditions.

REAL FISHER IKA RABA

The Real Fisher Ika Raba 150g is a hybrid lure combining traditional Tairaba and modern jigging techniques, designed for offshore fishing targeting species like sea bream, bluefish, and bottom fish. Its squid-inspired silhouette and realistic “Real Squid Eye” enhance its appeal to predators. The lure’s flat, curved body produces a side-to-side swimming action with a steady retrieve, while the rubber tail adds extra attraction. Techniques such as jerking or pausing can mimic a metal jig’s fluttering descent. Available in various colors, including Keimura Kensaki Glow and Full Silver, it adapts to different water conditions.

REINS AJI KNUCKLE

The Reins Aji Knuckle is a soft plastic lure designed for targeting slimy mackerel, yakkas and trevally. Its ribbed body creates water displacement, appealing to the natural feeding habits of bait species. The ball-shaped knuckle tail moves irregularly in all directions—up, down, left, and right—provoking even the less active bait fish to strike. Ideal for the ultra finesse fishing technique Ajing , the Aji Knuckle is perfect for light tackle techniques, offering excellent action in calm or slightly turbulent water. This lure is 1.6 inches in size and comes in a pack of 15 pieces, making it a must-have for dedicated Ajing anglers.

REINS S-CAPE SHAD 2.5IN

The Reins S-Cape Shad 2.5in is a finesse soft bait designed for targeting species like perch, trout, and bass. Its slender, fish-shaped body and large paddle tail create a subtle rolling action, even at slow retrieve speeds, making it ideal for finesse applications in estuaries, lakes and rivers where target species are feeding on small baits. The lure’s ribbed body enhances water displacement and vibration, attracting fish in various conditions. Made in Japan, the S-Cape Shad 2.5in is available in a variety of colours to match local forage and water conditions. Sold in packs of 10, it’s a versatile addition to any angler’s tackle box.

SALTA MAGRUNNER

The Salta MagRunner is the deepest diving lure, reaching up to 115ft (30-35m) unassisted, perfect for targeting deep tuna or wahoo schools. Featuring the patented HookMag system, the front hook stays in the stinger position until a strike occurs, ensuring effective hook-ups. Built with a wire-through construction and ultrasonicwelded polycarbonate shell for strength, the MagRunner offers two tow points: low-drag for speeds up to 9 knots and ultra-deep for 1-14 knots. Weighing 187g and measuring 34cm, it’s equipped with Mustad hooks, 300lb split rings, and comes in 6

SAMAKI REDIC CICADA

The Samaki Redic Cicada is a floating topwater lure designed to mimic the natural movement and sound of a real cicada. Its specially designed internal rattle produces an authentic cicada sound, drawing strikes from predatory fish. The soft plastic wings create a lifelike presentation, while the collapsible design enhances aerodynamics for maximum casting distance. Equipped with Decoy Y-S21 hooks, the Redic Cicada is built for secure hook-ups and topwater action.

SAMAKI LIVE SHRIMP 165MM

The 165mm Samaki Live Shrimp is equipped with a built-in rattle that sends out enticing vibrations to awaken the predatory instincts of nearby fish. Its glowing eyes further enhance its realism and allure, ensuring that no fish can resist the temptation to take a bite. Constructed from tear-resistant materials, the 165mm Samaki Live Shrimp is built to withstand countless battles with aggressive fish, providing you with a long-lasting, reliable lure. Perfect for targeting big reef species like coral trout or red emperor and large freshwater predators like barramundi, the heavy-duty weedless hook ensures a snag-free experience, allowing you to cast with confidence in any environment.

SAMAKI REDIC MS40LC & DS40LC

Samaki expands the Redic range with the compact MS40LC and DS40LC - tailored for light estuary fishing where precision matters.These 40mm suspending minnows are built on the same trusted platform as their 60mm counterparts, featuring a magnetic transfer system that delivers exceptional casting distance and control, even in windy conditions. The MS40LC delivers a medium-suspending action ideal for probing shallow edges and structure, while the DS40LC dives deeper to reach fish holding in deeper pockets.

SAMAKI PACEMAKER SCHMICKBAIT

The Pacemaker Schmickbait pairs versatility with robust design to effectively target pelagic and large reef species. Built with a 1-piece stainless steel wire running from nose to tail, it’s designed to endure the toughest battles. Outfitted with Decoy JS-5 Castin’ Single Hooks, this slow-sinking stickbait ensures secure hook-ups even in challenging conditions. Available in 115mm and 140mm sizes, the Schmickbait’s internal weights add a subtle flutter as it sinks, enticing predators to strike. Its versatile action allows for varied techniques—whether slow retrieves, twitch-pause sequences, or fast cranking.

SAMAKI REDIC FOOTY BUG

The Samaki Redic Footy Bug is a floating surface lure designed for versatile topwater action. Its unique footy-shaped body enhances aerodynamics for improved casting distance and accuracy, while the small bib allows for walking, subtle popping, or a slowroll subsurface retrieve, making it perfect for working over shallow flats and weedbeds. Equipped with Decoy Y-S25 hooks, it delivers reliable hook-ups on strikes. Perfect for targeting bream, bass, and trout, the Footy Bug delivers topwater action that gets results.

SFT EA SQUID EGI

The EA Squid EGI by SFT delivers superior horizontal suspension and darting action to target squid, cuttlefish, and octopus from shore or boat. Designed with a thinner back and pointed head, it offers less water resistance and sharper responsiveness to angler movements. Its 45° resting angle and tail-up posture help avoid snags and improve hooking efficiency. Features include an ultra-sharp hook, slender tail vertebrae for strength, and a lead wire for faster sinking. Built for irregular darting action, this jig is engineered for predatory response and long-lasting performance.

SHIMANO SEPHIA CLINCH EXCOUNTER

The Shimano Sephia Clinch Excounter is a high-performance squid jig designed for targeting large squid in fast currents. Its 3.8 body size and large crowns allow it to handle powerful strikes while maximizing hook-up rates. The Excounter’s balanced design, large profile and heavier weight at 24g make it perfect for Australian anglers targeting big southern calamari that reside in fast water. Available in eight colours, there is a model for different fishing conditions and preferences. The Excounter is a jig designed for big squid, making it an essential addition to any squid angler’s tackle box.

SHIMANO SEPHIA CLINCH PRAWN

The Shimano Sephia Clinch Prawn Flash Boost is a premium squid jig designed to imitate a prawn, one of squid’s favourite prey. Featuring Shimano’s Flash Boost technology, the lure emits continuous flashes by harnessing light and UV rays, even when stationary, attracting squid from a distance. The translucent body and textured surface replicate a prawn’s shell, adding to its realism. Ideal for both day and night fishing, the Sephia Clinch Prawn is available in sizes 2.5, 3.0, and 3.5, with a variety of colours. This jig is perfect for targeting squid in both shallow and deep waters.

SQUIDGIES BUG 70MM

The Squidgies Bug 70mm is back by popular demand and better than ever! Known for its prawn-like body and lifelike tail action, the Bug is a fan favourite among anglers. Perfect for both topwater twitches and deepwater bombings, its meaty profile mimics the movements of a natural crustacean, triggering brutal strikes from predatory fish. Ideal for species such as flathead, snapper, and jewfish, the Squidgies Bug’s versatile design makes it an essential part of any tackle box. With a proven track record, the Bug 70mm is re-engineered to deliver even

SQUIDGIES GLIMMA 90MM

The Squidgies Glimma 90mm features a sleek baitfish profile with shimmering, translucent fibres, designed to tempt even the wariest predators. Ideal for finesse fishing in pressured waters, the Glimma is engineered to land a variety of species such as bream, flathead, and snapper. Its lifelike action and subtle shimmer create an irresistible presentation, making it perfect for both saltwater and freshwater fishing. Whether fishing deep or shallow, this versatile lure delivers precise movement and unmatched attraction. With cutting-edge materials and proven fish-catching action, the Glimma 90mm is a musthave for anglers targeting a wide range of species.

SQUIDGIES GRUB 80MM

The Squidgies Grub 80mm is an evolution of the classic curly-tailed grub, now enhanced with a pulsing tail action that mimics the leg beats of a prawn or the flutter of an injured baitfish. Irresistible in both salt and freshwater, the Grub’s enhanced tail creates an enticing movement that fish can’t resist. Perfect for a variety of species, from bream to bass, this versatile lure is ideal for both slow and fast retrieves. Its lifelike motion in the water ensures maximum attraction, making it a top choice for anglers seeking an all-rounder for numerous fishing scenarios.

SQUIDGIES LOBBY 90MM

The Squidgies Lobby 90mm is the ultimate crustacean imitation, redesigned for enhanced action and a bigger presence. Crawling through tough terrain or fished on a jig head, the Lobby mimics the natural movement of a crustacean, triggering brutal strikes from predatory fish. Perfect for species like bream, cod, and barra, the 90mm size ensures an irresistible presentation that’s hard for fish to resist. With its lifelike movements and realistic profile, the Squidgies Lobby is bound to become a favourite for anglers targeting fish in both shallow and deep waters. Redesigned with modern materials, it’s built for durability and performance.

STRIKE PRO ASTRO SHRIMP

The Strike Pro Astro Shrimp, developed over 2 years in collaboration with Juro Ozpro Tackle, is a finesse vibe with a prawn profile. Featuring a polycarbonate belly with built-in rattles and UV-enhanced assist hooks, it reduces snags while increasing visibility and attraction. The transparent metal blade and UV-activated components further enhance its appeal. At 4cm and 10g, available in 8 vibrant colours, the Astro Vibe is perfect for targeting species like bream, bass, and flathead, offering exceptional performance in various fishing conditions.

TACKLE HOUSE BITSTREAM VANTAGE

The Tackle House Bitstream Vantage is a precision-engineered minnow lure designed for freshwater species like trout and salmon. Measuring 83mm in length and weighing 10g, it dives to approximately 90cm, making it perfect for mid-depth presentations in flowing waters. The floating mid-deep design allows for natural drifts and accurate placement in currents. Equipped with Owner ST-46 #6 hooks and a #3 ring, it ensures durability and solid hooksets. Available in a variety of colours, the Bitstream Vantage offers versatility for different water conditions, making it an essential tool for stream and river anglers.

TASMANIAN DEVIL SPOON

The Tasmanian Devil ‘Devil Spoon’ lure combines vibration and flash to attract fish in various water conditions. As it moves through the water, the spoon flutters side to side, emitting vibrations that draw in fish, even in murky waters. The polished underside of the lure creates a flash effect, making it ideal for clear running waters. This dual-action design makes the Devil Spoon a reliable choice for targeting predatory species. Its proven ability to trigger strikes makes it an essential tool for freshwater anglers seeking results across different conditions.

TASMANIAN DEVIL TASSIE TAILS

The new Tasmanian Devil Tassie Tails lure is a vibrating spinner designed to drive fish crazy with its pulsating hackle tail. This highly productive lure is perfect for catching trout, bass, redfin, and other freshwater species. Its design ensures excellent hookup ratios and minimal maintenance while attracting fish in various conditions. Whether you’re fishing in clear or murky waters, the Tassie Tails stands out with its irresistible motion. Available in 3 sizes (1/8, 1/4, and 3/8oz) and 8 vibrant colours, this lure is a must-have addition to any angler’s tackle box. Perfect for all freshwater fishing scenarios.

VEXED MICRO MEAT HYBRID

Vexed has now developed the Micro Meat Hybrid as a micro version of the Bottom Meat for smaller fish species from boat or shore. This hybrid jig has been designed with whiting in mind to either use on its own, or on the bottom of a paternoster rig as a Fish Catching Sinker. Micro Meat is available in a large range of weights from 3.5gm – 130gm, and 10 colours, and designed to be used with small strips of fish or squid as bait for species including whiting, bream, flathead and inshore snapper.

VEXED BOTTOM WORM LONGSHANK

The Vexed Bottom Worm Longshank is a micro version of the Bottom Meat, designed for lighter outfits and smaller inshore species. It can be used alone or as a “Fish Catching Sinker” on the bottom dropper hook of a paternoster rig. During testing for sand whiting and King George whiting, the Bottom Worm Hybrid fished as the sinker outperformed the traditional dropper hook. Featuring a super-sharp BKK longshank hook and a durable, stretchy Vexed Bottom Worm, this lure presents small baits like worm, pipi, squid, prawn, and mussel perfectly. Available in sizes from 3.5g to 130g and hook sizes from #10 to #1.

YAMASHITA UPPER 70

The Yamashita Upper 70 is a jig designed for drop-shotting. It features a unique “floating-up” posture, making it easier for squid to strike from below—mimicking how bait naturally suspends. The slimmed-down hook section offers a 30% thinner profile than previous models, reducing the chance of missed hookups. Equipped with ultra-sharp hooks and a buoyant body, the Upper 70 stays balanced while maintaining a natural horizontal angle. The Warm Jacket outer layer absorbs light to radiate heat, creating a baitfish-like warmth that draws in squid. Length: 70mm Weight: 10gm Type: Sinking Action: Lift and fall Hooks: Double crown

YAMASHITA EGI OH SEARCH SHALLOW

The Yamashita Egi Oh Search Shallow is designed for targeting highly active squid in shallow areas where traditional types may struggle. This high-appeal model features the signature light and sound features of the SEARCH series to attract aggressive squid in feeding mode. Its highly visible colours make it ideal for sight fishing. The 3.0S is available in September, and the 3.5S in October. Available in 4 colours: 088/BBJ for clear water during the day, 089/MMCR for murky water, 090/PC for dusk and dawn, and 091/IRP for high visibility in the dark.

YAMASHITA SQUISH

The Squish by Yamashita mimics the soft texture of baitfish, enticing squid to hold on tighter for a successful hook-up. Its Squishy Body replicates the natural feel of baitfish, ensuring squid feel comfortable when latching on. The Warm Jacket absorbs and retains heat, mimicking baitfish temperature to attract squid effectively. This lifelike texture encourages squid to hold on longer, increasing your chances of securing a catch. The Squish has been designed to use on a drop shot rig and is an excellent way of qucikly collecting bait. Perfect for arrow squid and calamari.

YO-ZURI 3D INSHORE FINGERLING

The Yo-Zuri 3D Inshore Fingerling 70mm is a suspending jerkbait designed for fishing shallow fresh and saltwater areas. It features a tight wobble action on a straight retrieve, and a quick darting action when twitched, making it ideal for fishing close to structure. Engineered for fast-starting action, this bait is perfect for targeting a wide variety of species. Available in two sizes, 70mm/7.5g and 100mm/17.5g, and 6 proven colour patterns, it uses Yo-Zuri’s patented 3D prism and internal painted finishes that resist chipping or wear, ensuring long-lasting durability and effectiveness.

YO-ZURI HYDRO MONSTER SHOT

The Yo-Zuri Hydro Monster Shot 80mm is a versatile hard-bodied lure designed for various depths. Its heavy-weighted, lipped stick bait falls horizontally with a side-to-side wobble, imitating a dying baitfish. On a straight retrieve, it features a wide wobble, while jigging or twitching creates a sharp darting action. When burned across the surface, it mimics a fleeing bait. Constructed with throughwire, lead-filled body, and triple-strength saltwater-grade hooks, it targets mackerel, bonito, tailor, and tuna. Available in 6 colours and 4 sizes.

YO-ZURI MAG SLIM

The Yo-Zuri Mag Slim is a floating jerkbait featuring an advanced Magnetic Weight Transfer System. During retrieval, the system locks the weight at the front for balance, and with a quick flick of the wrist, shifts it to the tail, maximising casting distance. Ideal for slow retrieves, the MAG Slim can also be twitched and paused for a more dynamic action. Its tight wiggling movement attracts both freshwater and saltwater species. The system ensures smooth casting, even in windy conditions, and balanced action in strong currents. Available in two sizes, 110mm/9g and 130mm/13g.110mm/9g and 130mm/13g.

YO-ZURI EGI AURIE-Q CLOTH SLOW

The Aurie-Q Cloth Slow offers all the existing qualities of the Aurie-Q range with a slight twist and strong focus on what it is designed for. With a slow sinking speed of 5.5 seconds a meter these jigs are designed for slow tides, tough bites, and where a longer hang time is required. It is this slow sink rate that will entice even the most finicky squid, especially when they are holding deep or tight to cover. As with the Aurie-Q range Yo-Zuri’s attention to detail and focus on quality reflects in its use of high-quality material with intricate foil work and

YO-ZURI SHAD 70SP

A true-to-life shad profile with the patented 3DB Prism Finish that will bring fish in from long distances, even in stained water. This suspending shad also features Wave Motion Technology, which emits multiple vibrations into the water column that fish sense with the lateral line, triggering feeding habits. The Yo-Zuri 3DB Shad, complete with a pulsating Mylar tailhook that mimics scales floating around an injured baitfish, looks alive even during suspension. Able to be fished in multiple methods including cast and retrieve, twitching or trolling.

BANDIT RENEGADE MULTI-COLOUR X8 BRAID

The Bandit Renegade X8 Braid offers superior knot strength and abrasion resistance, making it perfect for both fresh and saltwater fishing. With a multi-colour design, the braid is colour-coded every 10 metres, helping anglers easily track depth and distance while fishing. Tested to break over its stated breaking strains, it ensures reliability in even the most challenging conditions. Ideal for reaching hard-to-get spots, the braid is available in 3,000m bulk spools, allowing multiple reel loads. Whether you’re fishing inshore or offshore, Bandit Renegade X8 Braid delivers the strength and performance needed for serious anglers.

DAIWA SALTIGA

12 DURASENSOR EX S i 3+ CHARTREUSE

The Saltiga 12 EX SI3+ Chartruese is a braided line designed with unmatched strength and durability. Daiwa’s unique 12-braid weaving process eliminates gaps between the fibres, resulting in superior abrasion resistance and wear resistance. Coated with a silicone layer for increased durability, the line resists damage and deformation even under tight conditions. Ideal for heavyduty fishing, it offers smooth casting and unmatched strength, perfect for offshore and deepwater fishing. With a silicone coating that increases durability by up to 150%, the Saltiga 12 EX SI3+ Chartruese is the go-to choice for tough fishing conditions.

POWER PRO TENACITY BRAID

Power Pro Tenacity Braid is crafted using a space-age fibre called “Tenax,” offering superior abrasion resistance and tensile strength compared to previous Power Pro braids. The individual Tenax microfibres in the eight tightly woven strands are thicker and more robust than those found in older three, four, and five-strand variants. This results in a smoother, slicker, and finer braid with enhanced strength. Rated breaking strains on the spools are now much closer to the actual line strength, and lengths are listed in metres. Available in Electric Blue and Sight Orange, Power Pro Tenacity comes in spools of 150, 300, and 500 metres, with rated strengths from 6 to 80 pounds.

RIO ELITE GOLD

The RIO Elite Gold series offers two exceptional fly lines designed for different fishing needs. The Gold XP features a mid-length head and half-size heavy design, providing versatility for dry dropper, light indicator, and small dry fly fishing. It excels at turning over indicators, nymphs, and heavier rigs, with a balanced body for smooth turnover and a medium-long rear taper for control during mending. Ideal for anglers seeking precision in both long and short-range shots. The Gold Max is a full-size heavy line, built for maximum power and effortless performance. Its short head and rear-loaded body make it perfect for casting heavy rigs, such as large dry flies and heavy indicators. The short front taper ensures powerful turnover, while its design aids in smooth mending and roll-casting, offering superior control when handling big flies or targeting powerful fish. Both lines provide unmatched versatility, whether you need delicate presentations or powerful turnover. Choose Gold XP for versatility and Gold Max for maximum power in challenging conditions.

RIO PREMIER GOLD

The Premier Gold series offers two fly lines tailored to meet different fishing demands. The Gold Max features a short head and rear-loaded design, delivering full-size heavy power for casting bulky rigs and large dry flies. Its strong rear taper ensures efficient turnover of heavy payloads, making it perfect for large indicators or streamers. The short front taper guarantees powerful turnover, and its design supports easy roll-casting and mending. Ideal for anglers targeting big fish in fisheries where long leaders aren’t needed, the Gold Max offers exceptional control and effortless performance. The Gold XP is designed with a mid-length head and half-size heavy construction, offering a versatile blend of power and finesse. It excels in dry dropper, light indicator setups, and handling both small and large dry flies. The medium-long rear taper maintains line control at a distance while allowing smooth turnover of heavier rigs. With a balanced body, the Gold XP is perfect for both short-range shots and delicate long casts, providing power and precision for anglers who demand versatility. Whether you’re casting big rigs with the Gold Max or seeking versatility with the Gold XP, both lines deliver exceptional performance for any fishing technique.

SUNLINE SUPER FC SNIPER

Sunline’s flagship 100% fluorocarbon line, now enhanced with Plasma Rise technology, offers high abrasion resistance, exceptional strength, and sensitivity with virtually zero memory. Ideal for both spin reels and baitcasters, the Super FC Sniper is designed for ultimate performance in a variety of fishing conditions. Available in 200yd spools from 2lb to 14lb and 165yd spools from 16lb to 30lb, this line ensures reliable and smooth casting. Made in Japan, it’s the perfect choice for anglers seeking superior durability and control in both freshwater and saltwater environments.

SUNLINE FINE FLOAT

Sunline Fine Float is a floating monofilament line made with Sunline’s Plasma Rise technology. Plasma Rise processing improves slickness, water repellency, abrasion resistance and longevity of your line by chemically altering the line’s surface at a molecular level. This processing increases line performance and allows the line to float longer and stronger. Sunline Fine Float is ideal for float fishing for blackfish and drummer, the bright yellow colour allows for easy tracking of your line. Available in 150m spool 6lb to 25lb. Made in Japan.

SUNLINE TUNAGEAT

Sunline Tunageat is a 100% fluorocarbon shock leader, enhanced with advanced Plasma Rise processing, creating a rubber-like surface that dramatically improves knot strength and abrasion resistance. With a 37% increase in durability over conventional coated lines, it’s built to withstand brutal fights and harsh structures. Featuring Non-Stress Spooling technology, the line is packed without compression to prevent damage, ensuring peak performance straight off the spool. Available in 16lb to 100lb, Tunageat is the ideal choice for anglers targeting tough species in challenging conditions. Made in Japan, this leader offers unmatched reliability and strength.

HUK BREAKWATER CREW

The Huk Breakwater Crew Shirt combines performance and sustainability. Crafted with Filium® technology, it offers UPF 50+ sun protection, breathability, and quick-drying capabilities. The shirt is also water- and stain-resistant, fights odors, and features thumbholes for added convenience. Ideal for anglers seeking eco-friendly, highperformance apparel

HUK BREAKWATER HOODIE

The Huk Breakwater Hoodie features Filium Technology, offering water resistance, breathability, and odor-fighting performance. Made from a blend of 55% cotton, 38% modal, and 7% spandex, this hoodie provides the perfect balance of comfort and functionality. The fabric is designed to resist stains and dries quickly, making it ideal for outdoor adventures or fishing trips.

HUK TIDE POINT LONG SLEEVE

The Huk Tide Point Long Sleeve offers superior performance, designed for comfort and durability both on and off the water. Built with 30+ UPF protection, it shields you from harmful sun rays while keeping you cool. The quick-drying fabric features moisture transport capabilities, ensuring you stay dry and comfortable during your activities. Ideal for anglers and outdoor enthusiasts, the Huk Tide Point Long Sleeve combines style, function, and sun protection, making it a must-have for long days on the water or outdoor adventures.

SALTY CREW LONG RANGE BIB

The Salty Crew Long Range Bib is a high-performance outerwear bib made from mid-weight 2.5-layer material with a durable waterrepellent coating. Offering 20K waterproofing and 20K breathability, it ensures optimal protection and comfort on your next fishing trip. Features include fully taped seams to prevent water penetration, a zippered front for easy wear, tricotlined front pockets, a utility pocket, a left leg cargo pocket, and dual hand warmer pockets. A great value at an RRP of $239.99.

SALTY CREW LONG RANGE JACKET

TThe Long Range Jacket is an outerwear jacket made from mid-weight 2.5-layer material with a durable water repellent (DWR) coating. Perfect for anglers who want a lightweight jacket that will block wind and keep them dry in the marine environemnt. It offers 20K waterproofing and 20K breathability, with fully taped internal seams to prevent water penetration. The jacket features a waterproof front zipper, zippered chest and side pockets, and a mock neck construction with an adjustable hood and sleeve cuffs. It also includes a kill switch d-ring at the bottom hem for added safety for boaters. RRP: $209.99

SALTY CREW FATHOM TECH FLANNEL

Fathom Longsleeve Tech Flannel in Dark Brown is a longsleeve, button-up shirt with DWR waterproof coating, two-piece collar and snap buttons. Made from a midweight polyester/ elastane fabrication in yarndyed check design, this shirt offers durability and comfort for outdoor use. The mid-weight poly twill (165gsm) with DWR coating provides water resistance, while the 2-way stretch fabrication ensures ease of movement. Featuring yarn-dyed plaid, dual chest pockets with buttoned flaps, and branded snap buttons, this shirt is a practical and stylish choice. Available in sizes S, M, L, XL, XXL. A$99.99 M

SALTY CREW HELMSMAN

The Helmsman SS Tech Woven Shirt in Phantom is a short sleeve technical shirt made from quick-dry polyester fabrication. It features a left chest pocket with an additional zippered pocket, a vented back yoke for enhanced breathability, UPF 50+ sun protection, and moisture-wicking properties. This shirt combines classic short sleeve styling with a technical edge, ensuring comfort and functionality for outdoor activities. Available in sizes S, M, L, XL, XXL. A$89.99 MSRP.

SALTY CREW FLAGSHIP BOATSHORT

The Flagship Boatshort in Camo is made from nylon/elastane with 4-way stretch and quickdry fabric for optimal performance. It features a high right hip reinforced plier pocket with an internal magnet, a lower right cargo pocket, a left hip zipper pocket, and an anti-rash interior with soft thread for added comfort. The quick-dry fabric ensures comfort during long fishing sessions, while the multiple pockets provide easy access to your gear. Available in sizes S, M, L, XL, XXL. A$89.99 MSRP.

SALTY CREW STREAM VEST LIGHT

The Salty Crew Stream Vest Light is made from a durable blend of 65% polyester and 35% cotton ripstop fabric, offering a water-resistant DWR coating for protection against the elements. This vest features a snap button closure, a plier pocket, and multiple security zip pockets for safe storage. With utility chest and hand pockets, it provides ample space for all your fishing essentials. Available in sizes S, M, L, XL, and XXL, this versatile vest is perfect for the avid angler. MSRP: A$199.99.

SALTY CREW APEX

The Apex Perforated Hooded Sunshirt in Marine is a raglan sleeve sunshirt made from perforated fabric for enhanced breathability. It features UPF50+ sun protection, flatlock seams with side seam gussets for added comfort and mobility, and includes screen-printed designs on the chest and sleeves. The perforated fabric ensures cooling airflow, while the camo yardage print adds a stylish touch. Available in sizes S, M, L, XL, XXL. A$89.99 MSRP.

SHIMANO SPRAY JACKET

Shimano’s packable Spray Jacket is rated to 10,000mm water resistance and developed by the team in Australia to keep keen anglers protected from wet conditions whilst fishing. The windproof design is lightweight, and easily packs down into a bag to be stored in your favourite fishing backpack or thrown under the seat of your car or tinny. The Shimano packable Spray Jacket is constructed from polyester material and uses premium YKK zips with corrosive resistant nylon teeth. The inner torso and hood are lined with breathable material for comfort, with cleverly placed ventilation points under the armpits to keep cool. The design features adjustable Velcro cuffs and elastic cords integrated into the hood and hem to help anglers stay dry. The design also integrates reflective rear shoulder panels to catch the eye when out on the water. Available in Charcoal Grey and sizes S to 3XL.

SHIMANO BLUE SNAPPER HOODED TECH TEE

The Shimano Blue Snapper Hooded Tech Tee is built for serious sun protection and all-day comfort, featuring UPF 50+ fabric to shield you from harmful UV rays, a lightweight and breathable design that wicks moisture to keep you cool, and an integrated hood with thumbholes for added coverage. With its bold Snapper artwork and performance-ready fit, this tee is perfect for anglers and outdoor enthusiasts who demand style, function, and protection on every adventure.

SHIMANO MARLIN HOODED TECH TEE

The Shimano Marlin Performance LS Hooded Tech Tee in Navy is built for anglers who demand performance, protection, and style on the water. Featuring a lightweight, breathable design, this long sleeve tee keeps you cool and covered from first cast to final haul. The integrated hood and thumbholes offer extra defense against the elements, while the bold marlin graphic and deep navy tone reflect your passion for offshore pursuits. Whether you’re chasing pelagics or soaking in the salt air, this tee is your trusted companion for high-performance fishing days.

YO-ZURI HOODED FISHING SHIRT

Get ready for summer with the new hooded fishing shirt from Yo-Zuri. This lightweight breathable garment offers a UPF50+ sun protection rating and is made from a fabric blend of 90% polyester and 10% spandex allowing it to be breathable, wick away moisture, and quick drying. Featuring long sleeves and a hood to protect arms, the nape of the neck, and side of the face, you can feel comfortable and stay fishing longer in our Aussie outdoors. Machine washable and available in sizes MED through to XXl. Be sure to pack one for you next fishing adventure!

There are positive signs for Victoria’s Murray cray populations thanks to research supported by your fishing licence fees.

The research shows the slot limit of 10-12cm and bag limit of 2 are balancing recreational fishing opportunities with enough protection for cray populations.

A report by DEECA’s Arthur Rylah Institute (ARI) and the Nature Glenelg Trust shows numbers across the north-east are stable over a seven-year period.

Scientists surveyed 17 sites using hoop nets and found only minor changes from a similar study undertaken in 2016.

There were increases in the Goulburn River around Shepparton and Wodonga Creek, slight reductions in the Goulburn at Murchison, Mitchellstown and Seymour and very little to no change along spots on the Ovens, Kiewa and Mitta Mitta rivers.

To give numbers a boost, we are working with ARI to grow craylings at our new Snobs Creek Conservation Hatchery for stocking.

Read the full report at: www.vfa.vic.gov.au/murraycrayreport

BAIT JUNKIE COVERT JIGHEAD

The Bait Junkie Covert Jighead is designed for finesse anglers seeking a more natural presentation. The weight system is concealed within the soft plastic, offering the most natural look and action. The unique bait keeper secures your soft plastic from cast to catch. Featuring BKK hooks coated with Daiwa’s SaqSas technology, the Covert Jighead ensures superior hook penetration for better hook-ups. Perfect for skip casting under structure or presenting plastics in open water, it suits all fishing situations. Available in both heavy and light wire hooks, with weights clearly marked for easy identification.

DAIWA BH COVER JIG

The BH Cover Jig is designed to be fished through various types of cover, including rocks, trees, and weed. Its sharp tip and compact head design allow it to penetrate easily, making it perfect for targeting native fish during spring, summer, and autumn when shrimp and yabbies are active. The V-shaped brush guard improves snag resistance and enhances hooking performance. Ideal for fishing through tough terrain, the BH Cover Jig is built to tackle challenging environments while delivering superior results. Perfect for Aussie natives, it’s available now for your next fishing adventure.

DECOY BAIT HOOK RANGE

Launching this year, a new range of Decoy bait hooks has been curated specifically for the needs of Australian bait fishos. The lineup includes the DB-31B Octopus, DB-32B Mutsu Circle, DB-22 Live Bait Hooks, DB-51 Long Bait Holder, and DB-52 Kiwami - covering everything from estuary fishing to offshore live baiting. Each hook is manufactured in Japan using Decoy’s highly specialised manufacturing processes, designed to ensure consistent strength, sharpness, and reliability. These hooks are a product of true Japanese craftsmanship - engineered for unwavering performance and trusted by anglers worldwide

EAGLE CLAW LAZER BAIT JIG

The Eagle Claw Lazer Bait Jig is a must-have for catching live bait for your next offshore adventure. Featuring five small pearl white soft plastic shrimp on droppers, this unique design replaces the more common synthetic “wing” and enhances fish-catching capabilities. The supple tail sections of the shrimp, along with their crystal flash feelers, create a lifelike movement that attracts baitfish. The jig is tied with 30lb monofilament line, equipped with a swivel and snap swivel at either end for easy attachment. Available in hook sizes #8, #4, and #2, it offers flexibility for chasing both smaller and larger live baits, giving you the confidence to quickly lift a full string of livies into your boat for immediate action..

THE VEXED WHITING SYSTEM

VEXED GANGABLE TARPON BY YM HOOKS

The Vexed Gangable Tarpon by YM Hooks is the ultimate pilchard ganging hook, combining the strength of a Tarpon hook with the hook-setting efficiency of a Kirby hook. With open eyes straight out of the pack, anglers can create their own gangs to suit the size of their bait. These hooks are super sharp and available in sizes 1/0 through to 6/0. They come in packs of 12 or 24, offering versatility and reliability for any fishing scenario. The Vexed Gangable Tarpon hooks are designed to ensure a solid hook-up with every cast.

VEXED JINGLE DANGLE

The Vexed Jingle Dangle serves as a floatation core, designed to elevate baits off the bottom and enhance visibility while reducing stingray and crab interception. Rigged with a glass rattle, it adds extra fish attraction. The Jingle Dangle concept, originally popularized by carp anglers in the UK and later modified by surf anglers in South Africa, is perfect for a variety of baiting applications. For maximum floatation and casting distance, it’s best fished with a single circle hook using an English-style clipped-down pulley rig. The bait can be built around the Jingle Dangle using squid, pilchards, or fresh-cut fish like mullet or tailor. To secure the bait, use a good latex thread such as Vexed Fillet or Squid Thread for optimal performance.

VEXED LONG SHANK BAIT HOLDER CIRCLE

The Vexed Long Shank Bait Holder Circle is the ultimate whiting hook, designed by Paul Willis in Fremantle, Western Australia. Combining the best features of the three most popular whiting hook styles, it creates the perfect hook for targeting whiting. The bait holder splices prevent bait from sliding down the shank and covering the hook point. The long shank reduces bite-offs and allows for more efficient hook removal. The circle hook gape design enhances fish capture and reduces the likelihood of gut-hooking undersize or unwanted species. Ideal for whiting fishing, this hook offers superior performance and reliability.

VEXED PROFILE GANG

The Vexed Profile Gang is designed to perfectly follow the natural profile of a pilchard by staggering hook sizes, making the bait less visible and more natural. The smaller hooks towards the tail help target smallermouthed edible species, as well as useful baitfish species that can be used to catch larger fish. Constructed with the Vexed-designed Forged Offset Tarpon Hook, this gang is the first of its kind and offers the sharpest, most reliable hooks available. The direct-linked design ensures superior performance, making it ideal for obtaining a mixed bag of fish with ease and efficiency.

MERIDIAN TACKLE SWORD SKIRTS

FLAMBEAU CLASSIC TACKLE BOXES

The Flambeau Classic Tackle Boxes offer durable and versatile storage solutions for anglers. The 1-Tray Tackle Box is lightweight, with up to 12 compartments and weatherproof construction, ideal for quick trips. The Splash Ratz 100-piece Kit is perfect for young anglers, featuring essential tackle and a tough 1-Tray box with secure latches. The 2-Tray Tackle Box boasts up to 27 compartments, removable dividers, and a water-resistant design, offering plenty of space for gear. Made in Australia, these boxes are perfect for anglers of all levels seeking reliable tackle management.

GIESSER FUNKY PINK SERIES

Giesser, the leading German knife manufacturer, introduces the Funky Pink series knives to Australia. Featuring a bright pink handle made from a softtextured rubber compound moulded over a hard core, these knives are designed for both visibility and comfort. The ergonomic handle provides a perfect fit with its palm swell and bolster, offering stability and control between the thumb and forefinger. The slip-proof handle ensures total grip security. The Funky Pink range includes 7 blades, ranging from 13cm to 21cm, ideal for skinning, filleting, and boning. Perfect for anglers and hunters serious about field dressing and food preparation. Giesser knives are known for their precision, manufacturing quality, and come with a lifetime warranty on materials. They comply with HACCP and all global product and hygiene regulations.

FLAMBEAU TUFF TAINERS

The foundation of Flambeau tackle storage the Tuff Tainer are now proudly made in Australia. The 4000 and 5000 model Tuff Tainer tackle trays feature an easy single-handed latch for quick, hassle-free access. Multiple compartments keep your tackle organised and ready for any fishing adventure.

LUNA SEA CUSH-IT ROD CUSHIONS

Luna Sea’s Cush-It Rod Cushions provide ultimate comfort and protection for anglers, with three models designed for various fishing needs. The Elite Bass rod cushion excels when using big swimbaits, offering quick and easy installation, and preventing rod bruising. The All Species model is versatile for smaller gamefish like school tuna, Spanish mackerel and kingfish, while still serving larger saltwater species. For big game fishing, the Big Game model provides excellent protection and comfort, making it an ideal alternative to fighting belts. All models are UV-resistant, float rods, and won’t slip during battle, ensuring reliability and durability.

SHIMANO TOOLS

The Shimano Mini Braid Scissors, Mini Split Ring/Cutters, and Mini Split Ring/Scissors are compact, durable tools designed for precision and performance. Featuring corrosion-resistant 3CR13 stainless steel or tungsten steel cutting edges, these tools are perfect for handling braid, mono, light wire, and split rings. Their soft-feel TPR handles ensure a secure grip, even in wet conditions, making them ideal for on-the-go rigging, trimming, and line adjustments. The Shimano Heavy Duty Bent Nose Pliers and Long Nose Pliers with Cutter are built for serious anglers, offering strength, precision, and rust-resistant Teflon coating for saltwater conditions, with a comfortable, secure grip for tackling heavy-duty tasks.

VERSUS MEIHO BUCKET MOUTH NEW COLOURS

The Meiho Bucket Mouth just got a fresh update with three new colour options: yellow in the 9000, green in the 7000, and blue in the 5000. Built from tough, impact-resistant plastic, it’s designed to handle whatever you throw at it—whether that’s a full load of tackle or your bodyweight when used as a seat. The double-opening lid gives you quick access from either side, and the anti-slip rubber feet keep it stable on wet surfaces. What really sets the Bucket Mouth apart is how customisable it is. With a huge range of trays and inserts designed to fit perfectly inside, you can tailor the layout to suit your exact needs. Whether you’re packing light for a quick land-based session or loading up for a day on the boat, the Bucket Mouth adapts to your style. Build it your way.

VEXED SINKER SACKS

Storing sinkers has always been a hassle—until now! The Vexed Sinker Sacks make organising grapnel, star, spoon, snapper leads, or any type of sinker simple and efficient. Designed with convenience in mind, these durable sacks feature sturdy handle straps for easy transport and quick access. Available in three sizes, there’s a Sinker Sack to suit every angler’s needs, whether you’re packing light for a quick session or loading up for an extended trip. Keep your tackle bag neat, your sinkers secure, and eliminate the frustration of loose weights rolling around.

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• JOYSTICK PILOTING

• ADAPTIVE SPEED CONTROL

• DIGITAL THROTTLE & SHIFT

• ADVANCED RANGE OPTIMISATION

• TRANSIENT SPARK

• ADVANCED SOUND CONTROL