IT ALL STARTED IN MY KITCHEN
Back in 2002, I hadn’t meant to start a pet food company. My first dog, Mosi, had frequent ear infections and skin problems. I knew that improving his diet could play a big role in helping him feel better. But there was nothing on the market that offered a healthy, whole food solution and was easy to prepare. So I decided to make a food myself using 100% human grade, dehydrated ingredients.
When I saw amazing results in Mosi, I realized that other pets could benefit, too. That’s when it all started evolving into a company. Over 20 years later, we have a full line of products for dogs and cats that spans all sorts of pet and owner needs. We’re excited to share the new innovations that we’ve spent the last few years perfecting.
As we’ve grown, we’ve been able to bring the highest quality standards of people food to foods made for pets. We’ve also extended our positive impact well beyond the bowl, becoming a Certified B Corporation.
Our persistent efforts to raise the bar on pet food is what we call “The Honest Difference.” It means everything to us, and once your pet gets a taste, we believe it will mean everything to you, too.
LUCY POSTINS The Honest Kitchen Founder & Chief Integrity Officer
WE'RE NOW A CERTIFIED B CORPORATION!
RAISING THE BAR ON PET FOOD
Back in 2002, we were the world’s first human grade pet food company. We knew this distinction was important as it meant providing superior quality and nutrition. We've been making human grade pet food for over twenty years, and we check all the boxes you're looking for.
Human grade
Healthy, whole food ingredients you recognize
Thoughtfully sourced meats, fish & produce
Made in the USA with US & globally sourced ingredients
No meat meals, fillers, artificial preservatives or GMO ingredients
Picky pet approved
Natural with added vitamins, minerals & trace nutrient
HUMAN GRADE VS FEED GRADE
THE 1ST EVER HUMAN GRADE PET FOOD —
us them
Follows human food safety standards, which include 100+ safety requirements
Uses non-GMO ingredients verified as human-edible
Only uses highestquality, thoughtfully sourced protein, like wild caught fish and cage free turkey
Minimally processed using production methods like cold pressing, roasting and gentle dehydration
1,000+ FEED GRADE PET FOODS —
Follows livestock feed safety standards, which include a minimum of 15 safety requirements
Can use ingredients rejected for human consumption, including feed grade by-products and fillers
Able to use protein not safe for human consumption, including ‘4D’ meats (dying, dead, diseased or downed)
Highly processed using production methods that may include extrusion, which uses extreme heat and pressure
DEHYDRATED FOOD
A HOME-COOKED MEAL YOU DON’T HAVE TO COOK
We use the same high quality, human grade ingredients as fresh dog food and just gently dehydrated them for more convenience. The end result is a healthy, homemade meal that smells and tastes just like real food (because it is)!
BEFORE AFTER
THE BENEFITS OF DEHYDRATION
100% human grade
Minimally processed
Shelf stable (no refrigeration)
Ready in 3 minutes
Less than half the cost of fresh*
*Based on a 30 lb active dog eating a grain free chicken recipe based on US MSRP as of January 2023.
Serving Tips
1 Serve alone as a complete & balanced meal.
2 Use as a topper.
3 Use in enrichment feeding — try freezing in lick mats or in puzzle/dispenser toys.
WHOLE FOOD CLUSTERS
THE WORLD’S FIRST 100% HUMAN GRADE DRY FOOD FOR PETS
Made with whole food ingredients you’d recognize and created with a veterinary nutritionist, these 100% whole food clusters allow you to feed your pet a healthy, highquality meal in a scoop and serve format. Every batch is made in our human grade facility with lots of love and no compromises.
REAL, WHOLE FOODS
We start by mixing 100% human grade batches of fresh meat & produce.
COLD PRESSED
Then we cold press them into pure & delicious Whole Food Clusters.
ROASTED & DEHYDRATED
Each cluster is roasted & gently dehydrated for maximum nutrients.
HUMAN GRADE CLUSTERS —
Thoughtfully-sourced protein is the #1 ingredient (no meat meals, ever!)
Cold-pressed, roasted & dehydrated
Healthy produce, whole grains & no GMO or artificial ingredients
Made in a human food facility with 100+ safety standards
FEED GRADE KIBBLE —
Rendered meat meals & 4D meats (dead, diseased, dying or downed)
Processed with high heat and pressure
Fillers, by-products and artificial ingredients
Made with feedgrade standards for livestock
TRANSITIONING TO AN HONEST DIET
To help avoid digestive trouble, it’s important to gradually switch a pet’s food over the course of 5 to 7 days.*
DAY 1–2
75% old food
25% Honest Kitchen
DAY 3–4
50% old food
50% Honest Kitchen
DAY 5–6
25% old food
75% Honest Kitchen
100% Honest Kitchen
*For sensitive dogs or cats, gradually switch over the course of 7 to 10 days.
A QUICK GUIDE — ROTATIONAL FEEDING
Pets, just like people, appreciate and benefit from a diet full of variety! Eating the same food day after day may lead to mealtime boredom, a lack of nutrient variety and an increased risk of food sensitivities.
BENEFITS OF ROTATIONAL FEEDING
PROVIDES A VARIETY OF NUTRIENTS
Changing foods regularly offers a wider variety of nutrients, including amino acids, essential fatty acids, vitamins, minerals and antioxidants.
KEEPS MEALTIME EXCITING
For habitually picky eaters, this may keep them from becoming bored or disinterested in their food down the road! After all, variety is the spice of life!
MAY HELP AVOID FOOD SENSITIVITIES
When you add new foods into your pet’s diet, you increase the range of nutrients they eat, which may reduce the risk of developing food sensitivities later in life.
TIPS ON HOW TO START
1 GO SLOW
Transition between foods over 7 days. As your pet gets used to new recipes, you should be able to transition a little quicker!
2 SWITCH IT UP
Try new proteins, formats and ingredients to offer the most nutritional variety.
3 REPEAT
Keep it going and have fun with toppers, mix-ins and more! Find a rotation schedule that fits you and your pet’s needs.
DEHYDRATED FOOD
COMPLETE & BALANCED
GRAIN FREE RECIPES
GRAIN FREE CHICKEN RECIPE
GRAIN FREE BEEF RECIPE
GRAIN FREE TURKEY RECIPE
2 lb | 4 lb | 7 lb | 10 lb
WHOLE GRAIN RECIPES
GRAIN BEEF RECIPE
| 10
GRAIN TURKEY RECIPE 2 lb | 4 lb | 7 lb | 10 lb WHOLE GRAIN FISH RECIPE 4 lb | 10 lb
GOURMET GRAINS RECIPES
GOURMET GRAINS
CHICKEN & DUCK RECIPE
4 lb | 10 lb
GOURMET GRAINS
BEEF & SALMON RECIPE
4 lb | 10 lb
GOURMET GRAINS TURKEY & FISH RECIPE
4 lb | 10 lb
LIMITED INGREDIENT RECIPES
LIMITED INGREDIENT CHICKEN RECIPE 4 lb | 10 lb
LIMITED INGREDIENT BEEF RECIPE 4 lb | 10 lb
LIMITED INGREDIENT TURKEY RECIPE 4 lb | 10 lb
LIMITED INGREDIENT FISH RECIPE 4 lb | 10 lb
LIMITED INGREDIENT DUCK RECIPE 4 lb | 10 lb
JUST ADD WATER & PROTEIN!
GRAIN FREE VEGGIE, NUT & SEED BASE MIX
3 lb | 7 lb
GRAIN FREE FRUIT & VEGGIE BASE MIX
3 lb | 7 lb
WHOLE GRAIN GRAINS, VEGGIE & FRUIT BASE MIX
3 lb | 7 lb
Great for home cookers & raw feeders!
WHOLE FOOD CLUSTERS
COMPLETE & BALANCED
GRAIN FREE RECIPES
NO MEAT MEALS, GRAINS, WHEAT, CORN OR SOY
GRAIN FREE CHICKEN RECIPE
1 lb | 5 lb | 20 lb
GRAIN FREE TURKEY RECIPE
1 lb | 5 lb | 20 lb
GRAIN FREE BEEF RECIPE
1 lb | 5 lb | 20 lb
GRAIN FREE CHICKEN RECIPE FOR PUPPIES
With double the probiotics guaranteed for digestive system development 1 lb | 4 lb | 20 lb
GRAIN FREE CHICKEN RECIPE FOR SMALL BREEDS
With
GRAIN FREE BEEF RECIPE FOR PUPPIES
With an extra boost of L-carnitine & omega fatty acids 4 lb | 10 lb
WHOLE GRAIN RECIPES
NO PEAS, LENTILS, POTATOES, WHEAT, CORN OR SOY
WHOLE GRAIN CHICKEN RECIPE
1 lb | 5 lb | 20 lb
WHOLE GRAIN BEEF RECIPE
1 lb | 5 lb | 20 lb
WHOLE GRAIN CHICKEN RECIPE FOR PUPPIES
With double the probiotics guaranteed for digestive system development
1 lb | 4 lb | 20 lb
WHOLE GRAIN CHICKEN RECIPE FOR SMALL BREEDS
With an extra boost of L-carnitine & omega fatty acids
1 lb | 4 lb | 10 lb
WET FOOD
COMPLETE & BALANCED
Available in 10.5 oz boxes
BUTCHER BLOCK PÂTÉ®
FLAVOR-PACKED BLEND OF WHOLE MUSCLE MEATS, LIVERS &
CHICKEN & SUPER GREEN PÂTÉ
BEEF, LAMB & SPRING VEGGIES PÂTÉ
BEEF, CHEDDAR & FARM VEGGIES PÂTÉ
TURKEY & AUTUMN VEGGIES PÂTÉ
ONE POT STEWS
SLOW COOKED CUTS OF WHOLE MUSCLE MEATS IN A RICH & HEARTY BONE BROTH REDUCTION
SLOW COOKED CHICKEN STEW
BRAISED BEEF & LAMB STEW
ROASTED BEEF STEW
SIMMERED SALMON & CHICKEN STEW
TENDER TURKEY STEW
TOPPERS
BOOST TASTE & NUTRITION
Available in 5.5 oz easy-to-pour boxes
POUR OVERS®
BONE BROTH POUR OVERS A TASTY BOOST OF PROTEIN
CHICKEN STEW BEEF STEW TURKEY & SALMON STEW
PUMPKIN POUR OVERS SUPPORTS HEALTHY DIGESTION
CHICKEN & PUMPKIN STEW
SUPERFOODS POUR OVERS
HEALTHY GREEN ANTIOXIDANT GOODNESS
CHICKEN STEW
TURKEY & PUMPKIN STEW TURKEY STEW SALMON & PUMPKIN STEW
LAMB & BEEF STEW
Hip & ChickenJointStew
HIP & JOINT: CHICKEN STEW
IMMUNE SUPPORT: BEEF STEW
HEART HEALTH: TURKEY BROTH & SALMON STEW
SKIN & COAT: SALMON STEW
REVIVE & RESTORE: CHICKEN & PUMPKIN STEW
99% MEAT BOOSTERS
BOOST TASTE & PROTEIN
99% CHICKEN
99% FISH
99% BEEF
99% TURKEY & DUCK
SNACKS
A VARIETY OF TREATS FOR EVERY OCCASION
COOKIES SMALL BATCH & SLOW BAKED
Available in 8 oz resealable pouches
GOAT’S MILK N’ COOKIES
CRUNCHY PROBIOTIC SNACKS
PEANUT BUTTER & HONEY
BLUEBERRIES & VANILLA
PARMESAN PECKS® TASTY MINI TREATS
CHICKEN, PARMESAN & CRANBERRY
PUMPKIN & CINNAMON
BEEF, PARMESAN & BLUEBERRY
BONE BROTH BITES SAVORY PROTEIN COOKIES
CHICKEN BONE BROTH, CARROTS & PARSLEY
DUCK, PARMESAN & CHERRY
BEEF BONE BROTH, SWEET POTATOES & PARSLEY
TURKEY BONE BROTH, PUMPKIN & PARSLEY
Pecks easily snap in half for smaller dogs!
OCEAN CHEWS®
HEALTHY, NATURAL RAWHIDE ALTERNATIVE
CRISPY COD FISH SKINS 2.75 oz | 5.5 oz SKINS 3 oz | 6 oz
PURELY ONE ONE-INGREDIENT WONDERS
100% WHITE FISH FILETS 3 oz
SUPERFOOD COD CRISPS
CRISPY PROTEIN-PACKED SNACKS
COD & STRAWBERRIES
oz
& BLUEBERRIES
oz
MEATY TREATS HIGH PROTEIN & UBER CRAVEABLE
Available in 4 oz resealable pouches
SURF & TURF MEATY LITTLES® FOR PUPPIES, SMALL BREED & TRAINING
MINI BARS®
MEATY SNACK BITES
CHICKEN RECIPE with apples, blueberries and a hint of ginger
BEEF RECIPE with carrots, apples and a hint of thyme
GOURMET BBQ LIVER CHIPS
SNAPPABLE PROTEIN ROUNDS
CHICKEN LIVER & CHEDDAR RECIPE
BEEF LIVER & CHEDDAR RECIPE
DAILY BOOSTERS & SUPPLEMENTS
DEHYDRATED FOOD
COMPLETE & BALANCED
Available in 10x 1 oz, 2 lb & 4 lb boxes
GRAIN FREE RECIPES
CHICKEN RECIPE
CHICKEN & FISH RECIPE
Just add water for an easy homemade meal
TURKEY RECIPE
WHOLE FOOD CLUSTERS
COMPLETE & BALANCED
Available in 1 lb, 4 lb & 10 lb bags
GRAIN FREE RECIPES
CHICKEN RECIPE
WET FOOD
COMPLETE & BALANCED
CÂTÉ®
FLAVOR PACKED BLEND OF WHOLE MUSCLE MEATS, LIVERS & WHOLE FOODS IN A SMOOTH, GOURMET PÂTÉ
CHICKEN RECIPE
2.8 oz | 5.5 oz
TURKEY RECIPE 2.8 oz | 5.5 oz
|
MINCED GRAIN FREE, PROTEIN-PACKED MINCED BITS IN BONE BROTH GRAVY
2.8 oz | 5.5 oz
2.8 oz | 5.5 oz
2.8 oz | 5.5 oz
CHICKEN RECIPE
TURKEY RECIPE
SALMON & COD RECIPE
TURKEY, CHICKEN & DUCK RECIPE
SNACKS & HYDRATION
SMITTENS®
SIMPLY DEHYDRATED, LIMITED INGREDIENT TREATS
WHITE FISH RECIPE
1.5 oz
GOAT’S MILK
A TASTY BOOST OF PROBIOTICS TO HELP SUPPORT DIGESTIVE HEALTH & HYDRATION
Over 1.5 billion active probiotics!
GOAT’S MILK
0.1 oz | 5.2 oz
RECIPES AT A GLANCE
COMPLETE & BALANCED RECIPES FOR DOGS
For Puppies
For Adults & Seniors
Contains: White Potatoes
Legumes
Flaxseed Eggs
DEHYDRATED FOOD
RECIPES AT A GLANCE
COMPLETE & BALANCED RECIPES FOR DOGS
WHOLE FOOD CLUSTERS
Adults & Seniors
WET FOOD
RECIPES AT A GLANCE
DEHYDRATED FOOD WHOLE FOOD
CLUSTERS
WET FOOD
