Annual Meeting
+BRUNCH
THE HOLLYWOOD PARTNERSHIP President & CEO
Kathleen Rawson
Thanks To Our Premiere Sponsors
Hugo Soto-Martinez
LOS ANGELES CITY COUNCIL DISTRICT #13
Council Member
Ben Allen
CALIFORNIA SENATE DISTRICT #24
Senator
Hydee Feldstein Soto
LOS ANGELES CITY ATTORNEY’S OFFICE
City Attorney
THE LOS ANGELES POLICE DEPARTMENT
Chief of Police
Chief Jim McDonnell
Ambassador of the Year 2024
MICHAEL HOWLETT
Chase Gordon
THE HOLLYWOOD PARTNERHSIP
Chair of The Board of Directors
THE HOLLYWOOD PARTNERSHIP President & CEO
Kathleen Rawson
Hollywood Entertainment District
The Hollywood Entertainment District
80 Blocks
500+ Properties
$9,057,000
2024 Budget
The Hollywood Partnership Leadership
BOARD OF DIRECTORS
Property Owners Or Representatives
GOAL 1 COMMITTEE
Place Management
Cleaning, Safety, Hospitality
GOAL 2 COMMITTEE
Place Enhancement
Landscaping, Infrastructure Improvement, Beautification
GOAL 3 COMMITTEE
Stakeholder Engagement
Communication, Marketing, Events
GOAL 4 COMMITTEE
Advocacy & Economic Development
Market Reports, Development Tracking, Business Development, Advocacy
EXECUTIVE COMMITTEE
Board Members, Elected Officers
Strategic Oversight, CEO Support & Evaluation
FINANCE COMMITTEE
Board Members, Elected Officers
Financial Planning, Budgeting & Reporting, Oversight of Internal Financial Policies
EACA ALLEY STEERING COMMITTEE
Property Owners Within The Zone
Oversight of Eaca Alley Overlay Zone
TDOZ STEERING COMMITTEE
Property Owners Within The Zone
Oversight of Tourism Overlay Zone
CHASE GORDON Board Chair
2024 Board of Directors
MICHAEL GARGANO Argent Ventures, LLC
TONY ZIMBARDI Vice Chair
DAVID GREEN Nederlander West Coast
DAVID GORDON Secretary
JEFFREY MOGHAVEM Treasurer
KATIE ZANDONA
Immediate Past Chair
ERIC EISENBERG
LA County Arts commission
BRIAN FOLB
Hollywood Offices
AMY LEMISCH Netflix
SARAH LETTS Hollywood Community Housing
CHAD LEWIS Klein Financial Corporation
MICHAEL NAZZAL Yorkwood, LLC
KELLY OLIN Federal Realty Investment Trust
JENIFER PAQUETTE Kilroy Realty
DREW PLANTING GPI
MICHAEL POGORZELSKI Academy of Motion Pictures
JOE REHFELD Resident
ANNE MEHRTENS
Sunset Studios
LARRY WILKES
Related California Residential
The Hollywood Partnership Team
KATHLEEN RAWSON
President & CEO
STEVEN WELLIVER
VP of Strategic Initiatives
Executive Director, HPCT
ANGELA LA RIVA
VP of Operations
MACKENZIE CARTER
VP of MArketing & Comms.
LORIN LAPPIN
Director of Finance & Admin.
MANUEL VALENZUELA
Strategic Initiatives Analyst
SAMUEL REYES
Public Space/Operations
Manager
COLE JUDGE
Research & Economic Dev. Manager
CELINE VACHER
Executive Assistant
State of the District
Working, Living, Visiting Hollywood
Working In Hollywood
EMPLOYEE STATS
OFFICE MARKET CONDITIONS
TRENDS IN HOLLYWOOD
ELEVATED OFFICE VACANCY RATES
STABLE ASKING RENTS
COMMERCIAL-TO-RESIDENTIAL CONVERSIONS
FLEXIBLE AND HYBRID WORKSPACES ON THE RISE
ENHANCED EMPLOYEE WELLBEING IMPORTANT EVOLUTION OF THE ENTERTAINMENT INDUSTRY
Living In Hollywood
RESIDENT STATS
Living In Hollywood
RESIDENTIAL MARKET CONDITIONS
TRENDS IN HOLLYWOOD
ONGOING GROWTH IN RESIDENTIAL POPULATION & IN OCCUPIED HOUSING UNITS
NEED FOR MORE AFFORDABLE HOUSING OPTIONS
DEVELOPMENT OF A DIVERSE RANGE OF HOUSING OPTIONS
NEED FOR FAMILY FRIENDLY HOUSING & AMENITIES
RESIDENTS SEEKING HEALTH & WELLNESS, GREEN SPACE, AND PET FRIENDLY AMENITIES
Visiting Hollywood
VISITOR STATS
Visiting Hollywood
HOTEL MARKET CONDITIONS
TRENDS IN HOLLYWOOD
AIR TRAVEL IS UP
HOTEL REVENUES ARE DOWN
ECONOMIC CONCERNS & ELECTION YEAR HALT TRAVEL
BUSINESS TRAVEL SHOWED GROWTH “REVENGE TRAVEL” SLOWS
Retail In Hollywood
COMMERCIAL RETAIL MARKET CONDITIONS
TRENDS IN HOLLYWOOD
LOCAL POLICIES IMPACT COST OF DOING BUSINESS “SHOPPERTAINMENT”
NEED FOR LOCAL SERVING BUSINESSES
EXPANSION OF VIRTUAL & GHOST KITCHENS
REGIONAL COMPETITION
Year In Review
Goal 1: Place Management
Establish and maintain a consistently high standard of cleanliness, hospitality and safety.
CLEANING, SAFETY, HOSPITALITY BY THE NUMBERS
309,807
Interactions
208
Monthly Calls For Service
Cleaning Stats
2,447 Area Cleanups
19.8K Biohazard Cleanups
701 Tons of Trash Collected
2,352 Block Faces Pressure Washed
861 Bulky Items Removed
30.7K Stickers/Flyers Removed
23.1K
INCIDENTS OF GRAFFITI REMOVED
10.5K Alleyway Checks
3,754 Incidents of Trespassing
587 Incidents of Disturbance
252 Incidents of Prop. Vandalism
17 Receptacle Fires
201 Calls To Emergency Ser.
3,617 WELFARE CHECKS
108K Business Contacts
JAN-OCT 2024
39.6K Directions/Maps Given
37.6K Hospitality Assists
1,047 Safety Escorts
2,821 Motorists Assists
32.5K Scooters Removed
9,786 PHOTO ASSISTS
Camera Network
SafeCity Connect (SCC) is a platform designed to enhance public safety in Hollywood through collaboration between the public and private sectors. SCC utilizes advanced network video technology to build large-scale camera network focused on public spaces.
Efficient & Effective Technology Advances Public Safety Efforts Supports Law Enforcement Initiatives Prepares HED for the World Stage
Goal 2: Place Enhancement
Enhance and beautify the public realm to create a positive and memorable Hollywood experience.
Landscaping Public Art Utility Boxes & Trash Cans Visitor Center/Public Restroom
Visitor Center
Goal 3: Stakeholder Engagement
Create meaningful opportunities to communicate and convene with Hollywood’s diverse community.
1.8B Media Impressions 76.4K Newsletters Sent 46% Open Rate
$16.8M Earned Media Value
Goal 4: Advocacy & Economic Dev.
Become the local market expert to advance and advocate for Hollywood’s economic interests.
Tourism Improvement District
TID - What Is it?
Tourism Improvement Districts (TIDs) provide a stable source of funding for efforts aimed at boosting sales and occupancy at assessed businesses. Funds are generated through a small assessment on specific tourism-related businesses, and are used to offer services that directly benefit these businesses and the district. Unlike typical taxes, TID funds cannot be allocated to general programs by the local government.
HOW DOES IT WORK?
ADVANTAGES OF A TID
INCREASES TOURISM THROUGH:
CAPITAL IMPROVEMENT, BEAUTIFICATION, CLEAN & SAFE, MARKETING & EVENTS, ECONOMIC DEVELOPMENT
PROVIDES STABLE & RELIABLE OPERATIONAL FUNDING FOR VITAL SERVICES
Additional Fee on Goods & Services Funds Are Collected & Reinvested Into the District
Funds & Services Are Managed by THP
FUNDS CANNOT BE DIVERTED FOR GOVERNMENT PROGRAMS
FEES CAN BE PASS THROUGH TO GUESTS & PATRONS
Executive Director
Steven Welliver
HOLLYWOOD PARTNERSHIP COMMUNITY TRUST
Thanks To Our Premiere Sponsors
Thanks To Our Partner Sponsors
Thanks To Our Patron Sponsors
Thanks To Our Supporting Sponsors
Hollywood Partnership Community Trust
Our Mission: To Strengthen the vibrancy of the Hollywood neighborhood as a bastion of community life and commerce.
SPONSORSHIPS CONTRIBUTIONS
Thank You For Your Service!
DREW PLANTING GPI
Nominating Committee
AMY LEMISCH Chair Netflix
MICHAEL GARGANO Argent Ventures, LLC
MICHAEL NAZZAL Yorkwood, LLC
JENIFER PAQUETTE Kilroy Realty
Welcome New Board Members!
Bill Doak
STOCKDALE CAPITAL PARTNERS
Cecilia Gomez OVATION HOLLYWOOD
CHASE GORDON
2025 Board of Directors
Gordon California Properties, LLC
JENIFER PAQUETTE
Kilroy Realty
TONY ZIMBARDI
AMDA College
DAVID GORDON Resident
JEFFREY MOGHAVEM
Archway Holdings
BILL DOAK
Stockdale Capital Partners
BRIAN FOLB
Hollywood Offices
ERIC EISENBERG
LA County Arts commission
MICHAEL GARGANO
Argent Ventures, LLC
DAVID GREEN Nederlander West Coast
CECILIA GOMEZ
Ovation Hollywood
AMY LEMISCH
Netflix
SARAH LETTS
Hollywood Community Housing
CHAD LEWIS
Klein Financial Corporation
ANNE MEHRTENS Sunset Studios
MICHAEL NAZZAL Yorkwood, LLC
KELLY OLIN
Federal Realty Investment Trust
JOE REHFELD Resident
LARRY WILKES
Related California Residential
2025 Executive Officers
CHASE GORDON Board Chair
JENIFER PAQUETTE Vice Chair
TONY ZIMBARDI Vice Chair
DAVID GORDON Secretary
JEFFREY MOGHAVEM Treasurer
SARAH LETTS, CHAIR
ANDREA SCUTO
DAVID GORDON
DIEGO LOPEZ
ELIZABETH MCDONALD
ERIC EISENBERG
JENNY JONES
JOSEPH MARIANI
KELLY OLIN
MAIREAD LAWRENSON
SHAWN SAVAGE
STEPHEN FIECHTER
TONY ZIMBARDI
2025 Commitee Slate
TONY ZIMBARDI, CHAIR
ANDREA SCUTO
BEN FRUCHTER
BILL DOAK
DANA ZIRCHER
JEFF ZARRINNAM
MATTHEW AJAYI
PARISA FISCHER
ROGELIO PARDO
TOM POLLAK
BRIAN FOLB, CHAIR
ALEX SATO
COURTNEY HALL
DAVID GORDON
HARMANJIT SINGH
JOE JEREB
JOE REHFELD
LESLIE HARO
MAIREAD LAWRENSON
SARAH RUSSIN
TIM DAVIS
JENIFER PAQUETTE, CHAIR
AMY LEMISCH
ELVINA BECK
FRANC MAGANA
JACQUELINE CARROLL
JAKE WINN
JASPER CHEW
JIMMY REHFELD
LUIS MONTERROSA
MARTY SHELTON
JEFFREY MOGHAVEM, CHAIR
ANNE MEHRTENS
DAVID GREEN
JOE REHFELD
KELLY OLIN
MICHAEL NAZZAL
DAVID GAJDA, CHAIR
AZIZ BANAYAN
PATRICK HAIEM
Cheers To Hollywood!
