Washington Ave Redevelopment Philadelphia

PHILADELPHIA

Planning & Design II - Spring 2016

The Green at Broad

a square for the 21st century

Patrick Clark · Riya Debnath · Himadri Kundu · Kyle Mitchell · Ian Rynex

TABLE OF CONTENTS INTRODUCTION

........................................................................................................................................................

SITE CONTEXT

........................................................................................................................................................ SLIDES 12 - 15

PROPOSED DESIGN

........................................................................................................................................................

SLIDES 16 - 19

NEIGHBORHOOD DESIGN .......... ..............................................................................................................................................

SLIDES 20 - 29

DEVELOPMENT PROGRAM ......................................................................................................................................................

SLIDES 30 - 31

Page 2 Introduction

SLIDES 3 - 11

INTRODUCTION 5TH

6TH ENCE

2ND FRONT

DOCK SPRUCE

SOCIETY_HILL 2ND

PINE

FRONT

6TH

INDEPEND

7TH

DENCE INDEPEN

9TH

ANKLIN

MARKET

4TH

LOMBARD

MIN FR

ARCH

5TH

BROAD

15TH

WASHINGTON_SQUARE 7TH

RY

SOUTH

BENJA

3RD

GR

ER SF AY

13TH

20TH 21ST

TH 27

10TH

19TH

YLK ILL

FITLER_SQUARE

NORTHERN_LIBERTIES

OLD_CITY

8TH

C

12TH

IEN

RITTENHOUSE 17TH

SC TH AL

SANSOM

11TH

HE

ER NT

CENTER_CITY

16TH

ITY

CE

NT IO N ES

NNEDY

CHINATOWN

PENN

CHESTNUT

18TH

ERS

IC CIV

VE

19TH

IV UN

CO N

JOHN F KE

WALNUT

UNIVERSITY_CITY

23RD

SPRUCE

LOGAN_SQUARE

SCH U

33RD

38TH

34TH

MARKET

GRADUATE_HOSPITAL HAWTHORNE

22ND

23RD

N

POINT_BREEZE

BELLA_VISTA QUEEN_VILLAGE

BROAD

WASHING TO

34TH

BROAD

GRAYS_FERRY

RIVERFRONT PASSYUNK_SQUARE

DICKINSON_NARROWS TASKER

PENNSPORT 25TH

RE VA

WEST_PASSYUNK

MORRIS

HE OP IST

26TH

Page 3 Introduction

LOWER_MOYAMENSING

Legend

WHITMAN

¯

0

800

1,600 Feet

US

GIRARD_ESTATES

B UM OL RC

SNYDER 26T H

RE VA

UNK

MORRIS

R CH

RE VA

Y PASS

NEWBOLD

EAST_PASSYUNK GREENWICH

INDUSTRIAL 28TH

How can we transform an area that sits at the intersection of four neighborhoods into its own complete place?

RACE CHERRY Philly Neighborhoods

30TH

POWELTON

ILLUSTRATIVE SITE PLAN

Page 4 Introduction

BIRD’S EYE VIEW

Page 5 Introduction

NEIGHBORHOOD HISTORY

SUB-TITLE FOR SLIDE

• Intersection of four neighborhoods - Hawthorne, Point Breeze, Graduate Hospital, and Passyunk Square • South Philadelphia has a long and distinguished history as an industrial and transshipment center • Introduction of railroads spurred industrial growth • Neighborhood Identity -- Hawthorne: High School for the Creative and Performing Arts -- Passyunk: Settled by the Passyunk Native American Tribe. Passyunk Avenue predates the city itself -- Graduate Hospital: Philadelphia, Wilmington and Baltimore Train Shed

• Melting pot where Irish, German, African Americans, Italians, Jews, Eastern Europeans, and others in the nineteenth and early twentieth centuries

Page 6 Introduction

NEIGHBORHOOD HISTORY

CURTIS PUBLISHING COMPANY

Building: Curtis Publishing Company Where: NE Corner - 12th St. & Washington Ave When: September 1914 Source: City of Philadelphia, Department of Records

Page 7 Introduction

NEIGHBORHOOD HISTORY

BROAD STREET

Building: Various Where: Looking North on Broad St from Washington Ave When: April 1917 Source: City of Philadelphia, Department of Records

Page 8 Introduction

NEIGHBORHOOD HISTORY

WASHINGTON AVE TEXTILE FACTORY

Building: Textile Factory Where: Northwest Corner - 10th St. and Washington Ave When: September 1914 Source: City of Philadelphia, Department of Records

Page 9 Introduction

DEMOGRAPHICS Median Household Income (2015 5-Yr Estimates)

Study Area

Philadelphia Pennsylvania County

Population

10,098

1,555,072

12,779,559

Population Density (per sq. mile)

22,714

11,596

286

33.0

33.7

40.5

$ 57,194.56

$ 38,253

$ 53,599

90.8 %

86.6 %

93.6 %

White Alone

46.8 %

35.8 %

78.1 %

Black or African American Alone

43.3 %

41.4 %

10.5 %

American Indian & Alaska Native Alone

0.0 %

0.2 %

0.1 %

Asian Alone

5.3 %

6.8 %

3.1 %

Native Hawaiian and Other Pacific Islander Alone

0.0 %

0.0 %

0.0 %

Some Other Race Alone

0.5 %

0.3 %

0.2 %

Two or More Races

3.0 %

2.0 %

1.7 %

9.2 %

13.4 %

6.4 %

Median Age Median HH Income Race: Not Hispanic or Latino

Hispanic or Latino: $27,326

$43,611

$62,237

$88,438

Page 10 Introduction

PRECEDENTS

Page 11 Introduction

EXISTING LAND USES

Page 12 Site Context

SITE ANALYSIS

Page 13 Site Context

FRAMEWORK DIAGRAM

Page 14 Site Context

CONCEPTUAL PLAN

Page 15 Site Context

CONCEPTUAL PLAN

Page 16 Proposed Design

ILLUSTRATIVE SITE PLAN

Page 17 Proposed Design

CIRCULATION PLAN

Pedestrian Flow Page 18 Proposed Design

Vehicular Flow

DESIGN DEVELOPMENT

Page 19 Proposed Design

NEIGHBORHOOD: THE GREEN The Green is the newest square to join William Penn’s original vision for Philadelphia.

Through creating a new green, of more than two acres, we can craft a new identity for the crossroads of four neighborhoods

Primary Anchors The Green at Broad, Performing Art Center, High School, Tower Compex

Programming

Total= 1,631,310 sq. ft.

Commercial= 164,992 sq. ft.

Office= 494,976 sq. ft. 118,789 sq.ft.

Cultural= 118,789 sq.ft.

Residential= 852,552 sq. ft.

Page 20 Neighborhood Design

NEIGHBORHOOD: GLOBAL GATEWAY TheGlobal Gateway connects together the legacy of historical buildings with new mixed-use complexes that prize multi-cultural spaces

Primary Anchors New World Plaza, U-Haul Facility, The Complex on Washington, and the Lofts at Belle Vista

Programming

Total= 1,866,378 sq. ft.

Commercial= 210,074 sq. ft.

Office= 525,185 sq. ft.

Residential= 1,131,119 sq. ft.

Parking Needed= 1,992 spaces Page 21 Neighborhood Design

NEIGHBORHOOD: INDUSTRY CITY

Industry City unites together under one roof the formerly disconnected industrial and construction suppliers along Washington Ave., thereby allowing for a new pedestrian model on site.

Primary Anchors Consolidated Industry Building, Walking Alley Programming

Total= 1,975,018 sq. ft.

Commercial= 197,502 sq. ft.

Office= 1,115,766 sq. ft.

Residential= 661,750 sq. ft.

Parking Needed= 2049 spaces Page 22 Neighborhood Design

NEIGHBORHOOD: WASHINGTON RESIDENCES At the western edge of the site is Washington Residences which serves as a bridge to the lower intensity development surrounding the site.

Primary Anchor

Chew Playground, Western Gateway

Programming

Total= 851,964 sq. ft.

Commercial= 85,196 sq. ft.

Office= 170.393 sq. ft.

Residential= 596,375 sq. ft.

Parking Needed= 918 spaces Page 23 Neighborhood Design

NEIGHBORHOOD: THE GREEN

Page 24 Neighborhood Design

NEIGHBORHOOD: THE GREEN

Page 25 Neighborhood Design

NEIGHBORHOOD: THE GREEN

Page 26 Neighborhood Design

NEIGHBORHOOD: GLOBAL GATEWAY

Page 27 Neighborhood Design

WASHINGTON AVE STREET SECTION

Page 28 Neighborhood Design

WASHINGTON AVE STREET PERSPECTIVE

Page 29 Neighborhood Design

PARKING PLAN

Structured / Underground Parking

Street Parking

Page 30 Development Program

PROGRAMMING Totals Square Feet

Percentage of Study Area

657.764

10 %

Office

2,306,320

36 %

Cultural Residential

118,789 3,241,796

2% 51 %

Total

6,324,670

100%

Commercial

WEST RESIDENTIAL

INDUSTRY CITY

West Residential

Industry City

Commercial: 85,196 Office: 170,393 Residential: 596,375 Total: 851,964 Parking Spaces:

918

WASHINTON GREEN

EAST GLOBAL

Parking Spaces

6,566

East Global

Commercial: 197,502 Office: 1,115,766 Residential: 661,750 Total: 1,975,018

Washington Green Commercial: 164,992 Office: 494,976 Cultural: 118,789 Residential: 852,552 Total: 1,631,310

Parking Spaces:

Parking Spaces:

Parking Spaces:

2,049

1,607

Page 31 Development Program

Commercial: 210,074 Office: 525,185 Residential: 1,131,119 Total: 1,866,378 1,922

CONCLUSION

Page 32 Conclusion