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Lead Generation thru social media statistics to know now
2. Social media lead converting
This is the last stage of lead generation, where you turn prospects into actual customers.
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Here are tips to get you started on social media lead conversion:
1. Make sure that your landing page is optimized to get results based on your objectives.
2. Post short videos with content that is interesting, attention-grabbing, and relevant to your audience, such as testimonials.
3. Upload user-generated content made by your customers, such as posts consisting of photos or videos of them using your products.
4. Hold contests and giveaways.
More tips in our complete blog post!
Lead Generation thru social media statistics to know now
Here are facts and figures to better illustrate why this is a must for business owners engaged in marketing and marketers, digital marketers more specifically, to have in their arsenal:
1. Global WebIndex reports that social media is used by 53.6% of the world's population. And that people on average use it for 2 hours and 25 minutes each day.
2. Data reported in July 2020 recorded a massive increase in online and digital activities due to Covid-19 among users between the ages of 16 and 64.
3. In January 2021, Datareportal published in their report that there are 4.66 billion people worldwide on social media and 316 million of them are new users within the last 12 months.
4. It is also interesting to note that 8% of the people on the internet are not on social media.
5. The most used platform on social media is Facebook. According to Sprout Social Media's 2021 report, males in the 25 to 35 age range make up its biggest demographic with 19.3%, while females from the same age scale are 13.1%.
6. In 2018, it has been documented that almost 68% of businesses generate leads using social media.
7. The biggest challenge that 77% of businesses face on social media is lead generation.
More statistics that you should know are listed in the full blog article.
Social Media Lead Generation companies, who are they, and what do they do?
Social Media Lead Generation companies help small and big businesses in generating leads by selling qualified leads directly to them.