The Modern Brand Book

THE BRAND KIT

INDEX M A I N LO G O

3

S EC O N DA RY LO G O

5

I C O N LO G O S

7

C O LO R PA L E T T E

9

TYPOGRAPHY

11

I M AG E S U I T E

13

BUSINESS CARD

15

SOCIAL BRANDING

17

I G STO RY H I G H L I G H T I C O N S

19

C A N VA S O C I A L M E D I A T E M P L AT E S

21

L AU N C H G R A P H I C S

25

EMAIL HEADER

27

MAIN LOGO

S E C O N DA R Y L O G O

company

ICON LOGOS

C O L O R PA L E T T E

201817

GOLD

256341

DEDBD6

E0E1E3

F7F7F7

TYPOGRAPHY

D I D OT R E G U L A R WORK SANS MEDIUM Work Sans Regular - The moon is a loyal companion. It never leaves.

It’s always there, watching, steadfast, knowing us in our light and dark moments, changing forever just as we do. Every day it’s a different version of itself. Sometimes weak and wan, sometimes strong and full of light. The moon understands what it means to be human. Uncertain. Alone. Cratered by imperfections.

IMAGE SUITE

BUSINESS CARD

SOCIAL MEDIA BRANDING

I N S TA G R A M S T O R Y H I G H L I G H T S

C A N VA S O C I A L M E D I A T E M P L AT E S

LAUNCH GRAPHICS

EMAIL HEADER

W W W. H I G H M O O N - ST U D I O. CO M @ H I G H M O O N ST U D I O