Chief executive officer’s

Golden Vanity shines in Miss World with silver medal

Australia has won gold and silver medals with a powerful line up of bulls and females in the 2021 Champion of the World and Hereford – Miss World judging. Australia’s female entry, Wirruna Golden Vanity M261, won gold in the 2021 Hereford Miss Asia/Africa and silver in the Hereford – Miss World final to gold medallist and Canadian cow Glenlees 27C Reva 32F. The 2016 drop female was sired by Wirruna Kelso K23 and out of Wirruna Golden Vanity K546, and was shown with her spring-drop heifer calf GFC Bolt Vanity, sired by MCM 6964 Bolt 652D, by owners Tobruk Beef and JTR Cattle Company to win supreme exhibit at the 2021 Sydney Royal Show. The global competition is coordinated by PJ Budler, of herefordbreeder. net in the US. International judges used photographs and videos to rank the cattle across the judging period of December 1-14. Australia’s grand champion bulls from Wodonga and Dubbo National Show and Sales, and Sydney Royal, were eligible to enter. The official judges were Javier Ezcurra, Argentina, Russell Clark, South Africa, Non Thorne, Wales, and Dennis Serhienko, Canada. In the 2021 Hereford – Champion of Asia/Africa, Australia took gold on 10 points with Kanimbla Power Quest Q006. The overall championship of the world went to Canadian sire Glenlees 7454 Game on High. Owned by McWilliam Cattle, Power Quest is a March, 2019 drop son of NJW 79Z Z311 Endure 173D and out of Kanimbla Chillie Woman M009. The overall competition drew 1800 entries across 16 breeds and 91 countries.

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1. Wirruna Golden Vanity M261 and heifer calf GFC Bolt

Vanity owned by JTR Cattle Company and Tobruk Poll

Herefords. 2. Wirruna Golden Vanity and her calf winning supreme exhibit at 2021 Sydney Royal Show. Image studstocksales

Policy and advocacy for nation’s grass-fed cattle producers

Herefords Australia chief executive officer Lisa Sharp has been appointed to the steering committee of the nation’s new grassfed cattle policy and advocacy body. Cattle Australia is the new peak body for the grass-fed cattle industry developed by Cattle Council of Australia and Cattle Producers Australia. The Grass-fed Cattle Industry Restructure Steering Committee will guide the process and implement the formation of a new united, well resourced, effective and representative leading peak industry body for grass-fed cattle producers and their industry. The steering committee comprises two representatives each from CCA, Cattle Producers Australia, Northern Pastoral Group and state farming organisations with independent chair Andrew Macaulay.

A $12,000 Milkshake for charity

A 550kg Hereford steer called Milkshake was knocked down for $12,000 at the Wagga Livestock Marketing Centre for charity in March. The steer was bred and prepared by John Rodd on behalf of the Wagga RSL and auctioned to raise funds for the Willans Hill School in Wagga. This was the 15th steer the Wagga RSL has purchased a steer with the aim of auctioning it off to raise money, and this year the buyer was Aristocrat Technologies. The majority of the steers over the years have been Hereford and raised an estimated $175,000 for the school.

Kathleen’s appointment aligns with breed’s new five-year road map

Kathleen Allan has joined Herefords Australia in line with the organisation’s refreshed prioritisation of marketing and promotion, registry and member services, business development and R & D activities. Ms Allan was appointed as Breed and Business Development Manager following a 20-year career with Meat and Livestock Australia, Sheepmeat Council of Australia, Grains Research and Development Corporation and regulatory, program management and policy roles with the Australian Government. HAL chief executive officer Lisa Sharp said the appointment aligned with the organisation’s new fiveyear road map to clearly demonstrate and communicate Hereford’s outstanding performance across the key profit drivers of beef business. “Kathleen is fiercely passionate about agriculture, advocacy and capacity building, and brings many years of experience in producer extension and adoption to the breed,” Ms Sharp said. “Her strong stakeholder engagement skills will be critical to ensure our research and development outcomes are well communicated and adopted by our members, and to the broader industry for commercial benefit.” As a fifth generation Yass district farmer, Ms Allan has a clear understanding of the commercial profit drivers of the beef and red meat industry. Her expertise across other ag sectors and comprehensive understanding of consumers insights means she brings a level of independence and objectivity to the Hereford breed. Breed and Business Development Manager Kathleen Allan.

“It is exciting to be part of an organisation which is on the cusp of implementing a new strategy that has clear and measurable goals for the Hereford breed,” Ms Allan said. “There will be great opportunities to build member and stakeholder confidence by demonstrating the return on investment from HAL R & D programs and to build a commercial relevance for the industry.” Ms Allan will focus on adoption activities for management programs supporting backgrounding and feedlot induction, and developing breeding resources for commercial producers. She is working closely with R&D project managers, including a major initiative to connect eating quality data and commercial carcase records back to Hereford’s performance recording genetics.

Clementine 10 went under the hammer to raise $3100 for the Black Dog Charity Ride.

Clementine the darling of the sale ring

A Hereford-Friesian heifer named Clementine 10 raised $3100 for charity during the Boyanup Mated F1 female sale in Western Australia.

The heifer, PTIC to a Limousin bull for an autumn calving, was donated by the Daubney family, Bannister Downs Dairy, Northcliffe and sold to the Kerrie and Kim Dunnett, OM Dunnett & Co, Nannup, for the fourth year running at the Nutrien Livestock mated first cross female sale. The heifer raised funds for the Black Dog Charity Ride and was selected by Kellie Howard, Bannister Downs Dairy, and prepared by Peter Milton, Dardanup. The charity auction is designed to start a conversation about depression in the community.