Listing presentation

Coldwell Banker Global Luxury Program ®

Consistently ranked within the top 1% of all Coldwell Banker Bain agents

PATRICK J. HENRY, P.C. Real estate agents like Patrick Henry are hard to come by. Growing up, he learned the importance of first impressions and worked hard to develop the knowledge and professionalism modeled by his parents and peers. With these well-honed qualities, a calm and proficient approach and genuine enthusiasm for real estate, Patrick has become a true standout within the Pacific Northwest real estate market. With close to 25 years as a Coldwell Banker Bain agent and more than a decade in previous sales and management roles, Patrick has garnered high praise for his performance and now averages $20 to $30 million in sales volume annually. He is proud to assist buyers, sellers and investors in Portland Heights, Arlington Heights, Kings Heights, Irvington, Alameda and Eastmoreland.

As a native of Portland, Oregon – born and raised less than a mile from his office – Patrick brings an incredible knowledge of the city’s unique areas. He is fond of helping buyers source historic properties in pre-war neighborhoods, but he also keeps tabs on the trendier and up-and-coming spots within his beloved community, and overall specializes in finding houses that whisper “welcome home” from the moment the front door opens. Patrick gives sellers an edge

unwavering dedication and professionalism, ensures the best

MY MISSION

outcome for all parties involved.

I work hard with each client to develop a buying

with a comprehensive marketing plan tailored to their needs. This includes professional photography, staging, virtual and in-person open houses and targeted print and digital advertising to draw qualified buyers in. This wide-scale approach, paired with Patrick’s

or selling strategy that’s best for them, and Patrick J. Henry, P.C.

Patrick.Henry@cbrealty.com

it’s important to me to work with a company

REALTOR

PatrickHenry.coldwellbankerbain.com

that feels the same way. Coldwell Banker

C. 503.789.6002

636 NW 21st Avenue

Bain’s long history of extraordinary market

O. 503.224.7325

Portland, OR 97209

knowledge, unparalleled transactional expertise,

®

competent and caring advocacy and professional accountability drew me to it in 1998 when I first earned my real estate license. Together with Coldwell Banker Bain, I provide and promote an environment that allows us to always do the right thing by conducting my business ethically, professionally and profitably, while treating all parties with respect and dignity. I’ll help you through the special considerations of buying or selling your home and not merely meet your needs but exceed your expectations.

A SUMMARY OF RECENT SALES PORTLAND, OR

2408 NE Regents Drive

3262 NE Dunkley Street

4422 SW Fairview Boulevard

3424 NE Bryce Street

7265 SW Dogwood Place

7920 SW Burlingame Avenue

4933 SW Lodi Lane

3184 NE Regents Drive

2809 NE Thompson Street

3907 N. Massachusetts Avenue

2310 NE Stanton Street

4052 NE 22nd Avenue

4909 SW Elm Lane

7928 SE 28th Avenue

2745 NE 32nd Place

7733 SE Milwaukee Avenue

2000 NE Ridgewood Drive

3735 SE Taylor Street

2599 SW Montgomery Drive

4205 N. Borthwick Avenue

TESTIMONIALS

Patrick is a wonderful person with a

house after the death of his wife and

positive, fun personality and great work

in a city where he had lived for over 35

ethic. Thank you for everything, Patrick!”

years. He was also moving to California

Julene Passmore

and leaving his only adult son who lived

“Patrick was just as helpful,

well the sale and purchases went for

“Nineteen years ago, Patrick Henry

knowledgeable, thorough, responsive

each home.”

patiently guided us (my spouse and

and detailed in helping us navigate

Tom Warren

me) to our first-ever home purchase

selling our home this year as he was in guiding me through purchasing it 13 years ago. He even connected us with a colleague who ultimately became our purchasing agent in a new state. He helped us to stay on top of every necessary detail and item while still keeping the process energizing.

Wonderful to work with, great results and has helped me – and now my family – navigate two major moves in our life. I

“Patrick was amazing! He is thorough, knowledgeable and efficient. Despite difficult market conditions, he made the process relaxing and allowed us to focus on the decisions we needed to make. We will work with him on any future real estate transactions and will gladly recommend him to friends

to 2021, and we asked Patrick to help us sell our house and buy a new one.

Patrick went above and beyond every

Henry. Five-star realtor but more importantly five+ star person.

Thank you.”

Keith Sager

and needed to go through the process of preparing the house to sell. This is also a highly educated, intelligent client who has very high standards. Patrick did an exceptional job! He was there to assist through every stage and be active when that was required and be patient when that was the right thing

Ethan Seltzer

and complex issues after we were

timing, and communication with me

under contract, which Patrick helped us

in Massachusetts was also excellent.

navigate. He connected us with excellent

Thank you, Patrick, for being so great!

service professionals. On several

We are so grateful to you for all for the

occasions, he met us onsite to review

work that you did to make this sale and

the scope of work with the contractors.

transition so successful! You are a star!”

Patrick maintained excellent

Philio Cushing

detail, very attentive to our needs,

received was remarkable. Fast forward

gratitude and appreciation for Patrick

ready to list the house for many months

to do. Everything happened in perfect

P.F

and the amount of personal attention we

patience. We have nothing but extreme

transaction. The client was also not

“Our sale presented some unforeseen

“Patrick was terrific. Attentive to every

when we bought our first home in 2012,

professionalism, knowledge and

say, this was a very emotionally charged

looking for a realtor.”

recommend him enthusiastically.”

“Patrick is top-notch. We used Patrick

and today showed the same skills,

and worked in Portland. Needless-to-

honest and direct. He put a lot of effort and money into the production of beautiful collateral material, including a lengthy history of the house and brochure. We would recommend him without qualification.”

Patricia F.

communication with us throughout the entirety of our sale. While the sale had challenging aspects, we felt very assured by Patrick’s professionalism

step of the way. He’s a great person and

“Patrick helped with my first home

and expertise. Highly recommend him.”

a great ally to have – he will get the job

purchase over 15 years ago and has

Titia Quinton

done! He is an extraordinarily fair and

given me great homeowner advice

kind person and treated us very well

over the years. Now he and his team

each time. We couldn’t be happier with

just helped my husband and me very

how everything worked out, and we owe

efficiently buy a new place and sell our

Patrick a great deal of credit for how

current home within weeks. He’s on it!

“We would give Patrick 10 stars if we could. He is simply THE BEST AGENT ever! This was our third and most challenging transaction with Patrick.

We moved out of our home and out of state, and he took care of every detail

“I am a residential realtor on the North

from cleaning, door repair caused

Shore of Boston, MA. At the beginning

by the movers to the open house and

of 2022, I referred a seller to Patrick

offer review, all within two weeks! He

Henry. I cannot say enough good things

always makes us feel like we are the #1

about Patrick! The client was selling a

priority, but he makes all his clients feel

Testimonials (Continued)

that way because we all are! He is the

There is no better choice for a real estate

I needed pushing to get things done on

invaluable. Patrick is easy to reach and

consummate professional that you want

agent than Patrick Henry!”

my end. I’m sure I’ll be working with him

even easier to communicate with. Plus

as part of your team. Thank you, Patrick!”

35thcourt5

again one day.”

he has a marvelous sense of humor. All

Brendan Daly and Dayna Crozier

in all, we strongly recommend Patrick

Mary Jane Helgerson

“Patrick was amazing to work with on the

and will gladly use him again.”

“This is the third real estate transaction

sale of our home in Portland. He worked

“Patrick is who you want when making

we've conducted with Patrick. Hands

directly with our relocation company to

this type of decision. He walks you

down, he is absolutely the BEST real

make sure everything went smoothly.

through each step, keeping close tabs

“How to begin a stellar review of an

estate agent that we've had the pleasure

He was very knowledgeable about our

on your needs, feelings and expectations.

amazing agent? Patrick really has it

of dealing with and getting to know over

specific neighborhood, which gave us

He has assisted me with my last three

all going for him. He was an absolute

the past several years. He is meticulous

a lot of confidence when working with

home transactions, and I would not use

pleasure to work with from start to

and takes care of all the details, really

him. He also was super communicative

anyone else. He has close ties with the

finish and provided us with great advice,

looking out for the wellbeing of those

throughout the process and made sure

greater Portland area and knows the

fantastic customer service, a complete

he represents. We had experience with

everything happened like clockwork.

market value of the homes in the area.

understanding of the current market and

other agents over the years, a total of

He even took the time to bring in our

He creates a safe environment where

a calm and steady demeanor to get the

seven different transactions before

trash bins when we were out of town

you feel like you are his only client and is

deal closed. I cannot recommend Patrick

we met Patrick. We never knew how

during the sale process! I would highly

exceptional when working with all other

highly enough.”

smoothly the process could go until

recommend Patrick.”

parties involved. I can’t say enough what

Timothy Bartling

we met the consummate professional.

Benjamin Kaplan

a treasure to have him in your corner.”

This is simply how Patrick operates – it is in his DNA to go over and above for his clients. We recently relocated and moved into our new home, vacating the OR property. Patrick ensured the home was professionally cleaned, issues addressed (nail holes, patching, etc.), always secure, furniture staged and listing prepared before the open house weekend, all in 15 days. And we had offers analyzed and a contract offer accepted the day after the open house weekend! We thought the turnaround was remarkable! Patrick earns his fivestar rating client by client, forging a strong partnership. There is no risk here.

“I have worked with Patrick Henry three

Aaron O.

Richard Smith

“It was a great pleasure to work with Patrick as he followed through on all

times now – he was our buyer’s agent

“Patrick is an extraordinary agent, and

of his promises and made the sale of

twice (spring 2016, summer 2021) and

our experience of buying a new home in

the house easy and relaxing. Patrick is

was just our seller’s agent. Both of the

a new city couldn’t have been better with

incredibly personable and makes you

houses we purchased were the first

his guidance and reassurance. Thank

feel like you are the only person he is

and only houses we put offers on. We

you so much for helping us purchase our

working with. He knows his business

just sold our home with him that we

lovely home.”

well and markets through every avenue

bought in 2016, and it went quickly

Barbara Caron

possible. I would work with him again in

and smoothly and did well. As far as I can see, Patrick Henry goes all in. He is fun to work with, knows a ton of people, digs for fascinating history and is super responsive. We were in casual conversation for a while about selling the house, and he set us up with a contractor we love and pushed me when

“Patrick Henry is an extremely knowledgeable and experienced broker

a heartbeat!”

Robert Stangel

who knows how to sell real estate. He

“Couldn’t have asked for a better job

was a great help in correctly pricing our

than what Patrick did to get me through

residential property and preparing it

the sale of my property in the Pearl

for sale, including arranging necessary

(Portland). His vast knowledge of the

staging services, and his advice with

market dynamics in Portland helped

respect to the offers we received was

ready my home and promote it in the

Testimonials (Continued)

most efficient manner. I’m very pleased

will be in very good hands with Patrick!”

and had our best interests at the

considering each home showing had to

with how he navigated me through the

Gina Medeiros

forefront at all times. We will be seeking

be individually scheduled due to COVID).

out Patrick when we need a realtor

During those two days, he showed us

again and would highly recommend him,

a variety of properties across many of

without hesitation, to anyone.”

the different neighborhoods of Portland.

Troy Yates

This broad search ultimately narrowed

whole process and successfully and succinctly managed some challenges that popped up as we were getting close to closing date. I would highly recommend! Thank you, Patrick!”

“Patrick was such a pleasure to work with! Great knowledge of the local market, straightforward insight into the homes that we looked at, very responsive and a great sense of humor.

“Our experience of working with our

He made the process of buying a new

realtor, Patrick Henry, in finding and

“We have used Patrick three times

home very smooth. Would absolutely

purchasing our new home in Portland

now for a reason. He is a pleasure

recommend anyone work with him.”

was nothing short of WONDERFUL! Our

to work with, knows this market very

Ben E.

situation is a bit unique – we currently

Wilhelm Hernandez

well and always gets us great results.

Recommended!”

Ed Kreefer

“We love working with Patrick! He was our agent for purchasing and selling our current home. He is so professional in

“Experienced, kind, diligent,

all aspects of buying and selling. His

knowledgeable, fun and professional...

pictures and videos of our home were

these are just a few of Patrick Henry’s

amazing! He is prompt in answering

attributes. This is the third house he

questions and passing on info. I can’t

has sold for us. We highly recommend

imagine working with any other realtor!

Patrick; he is the best!”

He is amazing and always brings levity

Terri Pintarelli

and fun throughout the process!”

“Second home we sold with Patrick this

Tam Patrick

live on the East Coast but decided that living in Portland is where we would like to begin our next chapter. Patrick was recommended to us by a realtor that we knew in Seattle and after introducing ourselves to Patrick and explaining our situation, we knew right away that we were in amazing hands! As we prepared for a trip out to Portland, Patrick first met with us virtually to get a sense of our needs, our style and what we were looking for in a new home. From the get-

year. The whole process was fantastic

“We cannot express enough the gratitude

go it was clear that Patrick has a deep

from initial ‘look’ through preparation,

and good fortune we feel to have had

knowledge and understanding of the

moving, marketing and selling for top

Patrick as our realtor when we recently

city of Portland and the housing market

dollar. Highly recommend Patrick for

purchased our new home. His kindness

– presently moving at an extremely rapid

your house sale.”

and empathy towards us, not just as

pace! Patrick was an amazing sounding

K.R. Martin

clients but as newcomers to the Portland

board, heard and understood our needs

area, were genuine and made the world

and wants and set realistic expectations

of difference to us. His expertise and

about what would be possible in our

professionalism were beyond reproach

price range. When we arrived in Portland,

as he guided and supported us right

Patrick had put together a wonderfully

throughout the process. He was always

detailed itinerary of home showings over

available to answer all of our questions

the course of two days (no small feat

“It was an absolute pleasure to work with Patrick! He guided us through the sale of our home with skill and ease.

His expertise made us feel confident and helped the process be much less stressful than it could have been. You

in on one particular neighborhood that we were drawn to, which ultimately led to finding a property in Kings Heights (in the end-stages of being renovated) that we simply fell in love with. Finding our new home seemed like the easy part – now for the nitty-gritty daily hurdles that come with closing on a new home…and all of this we knew we had to do virtually from our residence on the East Coast! This is where Patrick really showed wonderful care and top-notch reliability for us. In all of the back-andforth communications over the twomonth-long process when the house’s renovations were being completed, and through all of the various inspections that needed to take place, we always felt like we were Patrick’s number ONE clients. Through countless phone calls and text messages we never talked to an associate or an assistant but always to Patrick directly. Always available and responsive, he made what could have been a difficult experience of closing on a home from 3,000 miles away incredibly manageable! We cannot recommend working with Patrick enough – an all-star realtor and a truly wonderful guy!”

Ryan Dalton

GIVING BACK “Take care of your business, and your business will take care of you” is a quote I feel can be applied to our communities. Actively supporting and participating in local charities and events is not only my responsibility but my privilege.

School Sponsor of: Alameda Elementary, Sabin K-8 and Ainsworth Elementary, Portland, OR

FROM BEVERLY HILLS to Dubai, the Coldwell Banker® brand enjoys a

and an improved web presence, we deliver

legacy and unmatched history of representing

unparalleled levels of sophistication and success

some of the world’s most iconic names and iconic

to our clients. Additionally, the power, reach

homes. Our goal has never been to be the biggest,

and recognition of the Coldwell Banker brand –

just the best.

one that extends beyond borders – means greater

Operating in the Seattle metro luxury market since 1972, Coldwell Banker Bain has more than 50

global awareness for Coldwell Banker Bain listings.

years of experience fulfilling the real estate needs

Our global syndication program automatically

of a discerning clientele. Now, with an emphasis

distributes luxury listings to the leading real estate

on global access and service, we’re elevating the

portals around the world. But we don’t stop there.

standard for marketing premier properties in the

Our Coldwell Banker Bain Global group will assist

Puget Sound area and the Pacific Northwest.

brokers in working with international clients to

Utilizing innovative, elegant marketing materials, breathtaking visuals, exclusive luxury signage

truly understand their needs and desires.

BRAND POWER A name that commands instant respect and trust the world over

Two visionaries establish Coldwell Banker on the foundation of

A CENTURY OF “FIRSTS”

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ethical business practices in the real estate industry, a first for

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For the first time, prized estates are marketed through motion-

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Coldwell Banker Real Estate becomes the first national real estate

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A new era of luxury real estate begins with the Coldwell Banker

its time.

picture technology.

company to launch a YouTube channel.

Global Luxury program.

The Coldwell Banker brand has always lived on the cutting edge ®

of luxury, cemented by more than a century of innovation. This pioneering spirit can be traced from San Francisco’s Financial District in 1906, to Manhattan’s prestigious Madison Avenue in 1933 as luxury real estate marketing was revolutionized by

The Homes & Estates publication wins Gold at the 2018 Astra

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Awards from New Jersey Communications, Advertising and

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Coldwell Banker Global Luxury launches elegant new logo and

Marketing Association (NJCAMA).

capturing fine estate homes on film, to our worldwide presence today as a trailblazer in video, mobile, social media and smart home technology.

In 2020, we unveiled an exciting change to the Coldwell Banker

design style.

Global Luxury program – with the much-anticipated debut ®

of a new look. The redesigned and reimagined Coldwell Banker Global Luxury logo elegantly reflects the exceptional nature of the program's Luxury Property Specialists and my distinguished clientele.

The "Craftsmanship" campaign showcases the exclusive Global

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Luxury certification process as well as the expertise of the program's esteemed Luxury Property Specialists.

GLOBAL CONNECTIONS Crossing oceans, continents and language barriers

POWER IN NUMBERS

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The Coldwell Banker brand is a true global

Andorra

Curaçao

Italy

St. Kitts & Nevis

Argentina

Cyprus

Jamaica

Thailand

Aruba

Dominica

Luxembourg

Turkey

Bahamas

Dominican Republic

Malta

Turks & Caicos

Bermuda

Egypt

Mexico

United Arab Emirates

British Virgin Islands

England

Monaco

United States

Cambodia

France

Netherlands

Uruguay

Canada

Grenada

Portugal

U.S. Virgin Islands

Cayman Islands

India

Singapore

Chile

Indonesia

Sint Maarten

Costa Rica

Ireland

Spain

®

force, with the power to showcase exceptional properties and reach affluent buyers around the world. Through a master franchise network located in 41 countries, we offer unmatched services in their local languages.

Agents

Offices

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(St. Croix & St. Thomas)

A LEADER IN LUXURY Exceeding expectations and creating exceptional experiences

THE LEADER IN LUXURY REAL ESTATE The Pacific Northwest is known worldwide for its diversity and beauty. Extraordinary coastal views and mountain vistas provide amazing locations for the most luxurious properties. For some it is a dream. For others it is home.

This is where Coldwell Banker Bain lives. We know our home.

We know luxury.

As a Coldwell Banker Bain Global Luxury broker, I am uniquely qualified to represent your interests. My commitment to you is to leverage my extensive knowledge of the luxury real estate market to sell your home. I use proven marketing strategies that include: •

Global listing syndication

•

Social media campaigns

•

Print and digital advertising

•

A network of luxury brokers and their clients

•

The most powerful brand in real estate marketing – Coldwell Banker®

With these and many other resources behind me, I will see to it that your luxury property and its sale are handled with exceptional skill and care.

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Offices

Brokers

Higher

Covering most of the Pacific

Our extensive footprint ensures

Than the NWMLS average,

Northwest, Coldwell Banker

that your listing will get the

outperforming and outselling

Bain has brokers in almost every

kind of visibility it deserves.

our rivals—averaging home

corner of the region

Your listing will be shared with

sale prices*

over 1,200 brokers and agents, covering the entire region

OVER 5� YEARS OF LOCAL EXPERTISE

WASHINGTON

Issaquah

Portland Uptown

Tacoma North

Anacortes

Kent Station

Portland West

Tacoma Proctor

Bainbridge Island

Kirkland

Puyallup

Vancouver East

Bellevue

Lake Oswego

Redmond

Vancouver West

Bellingham

Longview

Relocation &

OREGON

Bend

Lynnwood

Business Development

Bend

Duvall

Madison Park

Seattle - Capitol Hill

OregonCity

Begun in Seattle as William A. Bain Associates, Coldwell Banker

Edmonds

Magnolia

Seattle - Lake Union

Portland Uptown

Everett

Marysville

Silverdale

Portland West

Gig Harbor

Mercer Island

Tacoma Main

Bain has operated in the Northwest for over 50 years. We have 32 offices stretching from Bellingham, WA to Bend, OR. We are one of the largest Coldwell Banker® affiliates in the world.

* Source; NWMLAS & TrendGraphix

SUCCESS BY THE NUMBERS As a Luxury Property Specialist with the Coldwell Banker Global

LANDMARK SALES AND LISTINGS A history of selling distinctive real estate

Luxury program, I am a master at my profession, exceeding ®

expectations and creating exceptional experiences for my discerning clients every day. In 2021, Coldwell Banker affiliated ®

agents achieved tremendous results:

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Palazzo d’Amore

The Beverly House

Del Mar Estate

Beverly Hills

Newport Coast

Listed at $195 million

Listed at $135 million

Sold for $61 million The Promontory

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Beverly Hills

MILLION

MILLION

SIDES

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in $1 MILLION+ sales each day*

average sales price of $1

$1 MILLION+ transaction sides*

THE ONE

(59% year-over-year growth)

MILLION+ transaction sides*

Playboy Mansion Holmby Hills

Bel Air

Private sale

Listed at $500 million

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Carolwood Drive Estate

THE BUBBLE PALACE

8 9 STAR ISLAND

Holmby Hills

Cannes, France

Miami Beach

Listed at $150 million

Listed at $390 million

Listed at $80 million

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CHARTWELL MANSION

901 N. ALPINE

Los Angeles

Beverly Hills

Listed at $195 million

Listed at $73 million

The malibu castle Malibu

The Manor

Listed at $85 million

Holmby Hills

Villa swalettina Roquebrune Cap-Martin, France Listed at $84 million

*Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2021. USD$.

Sold for $120 million

Beverly Hills Listed at $46.75 million

MARKETING MASTERS Setting a new standard by which many of the world’s finest estates are bought and sold

���° MARKETING APPROACH We offer an impressive global stage from which to showcase your home. With the Coldwell Banker Global Luxury program, I am truly ®

borderless and come armed with a complete suite of tools designed to share the beauty of your home with an affluent audience at all times, no matter where they happen to be in the world.

EXPANSIVE ONLINE SYNDICATION

JamesEdition Typeface Logo

JamesEdition Shield Logo

ELITE INTERNATIONAL SYNDICATION JamesEdition Square Logo

Finding a discerning buyer for a one-of-a-kind property takes

The Coldwell Banker Global Luxury program has joined forces

ingenuity — and an expert command of today’s online arena.

with some of the world’s most exclusive and high-performance

The Coldwell Banker Global Luxury program has mastered the

real estate syndication websites to maximize the global exposure

®

®

art of digital marketing, ensuring your property is seen by the widest possible audience of qualified buyers. Luxury properties that are marketed through the program will enjoy immediate syndication through a comprehensive network of prominent real estate websites, including WSJ.com, JamesEdition. com, RobbReport.com, UniqueHomes.com and international

of your luxury home.

Logo Clear Space

��+ portals

websites through ListHub Global*.

��+ countries

THE LARGEST INTERNATIONAL REAL ESTATE ADVERTISING NETWORK

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million potential buyers*

coldwellbankerluxury.com Coldwell Banker automatically syndicates ®

listings to hundreds of the real estate industry's most visited websites.

*JamesEdition, Barron’s, Mansion Global and Penta display properties priced at $1M+. ListHub Global displays properties priced at $2M+.

ListHub Global automatically publishes $2 million+ property listings to leading real estate sites around the world, such as China’s Anjuke, the United Kingdom’s

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language translations

*Number provided is an approximation due to frequent changes to the syndication.

Properstar UK and India’s 99acres.

COLDWELLBANKERLUXURY.COM

COLDWELL BANKER GLOBAL LUXURY BLOG ®

The Coldwell Banker Global Luxury blog offers an international look into luxury and ®

style through the eyes of some of today’s leading voices, visionaries and style-setters.

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The Coldwell Banker Global Luxury website connects an affluent ®

thousand+ affluent subscribers to Global Luxury curated newsletter

audience to some of the world’s finest homes. From golf course properties to wine country estates, the website’s cutting-edge

2

lifestyle search allows potential buyers to select properties according to their passions. Multiple language translations and currency conversion tools also allow international buyers to tailor their user experience. A built-in referral network for Luxury Property Specialists’ exclusive use links me to other high-end real estate professionals locally and around the world.

1. Google Analytics, Jan.-Dec. 2021. 2. Zeta Global 2021. Approximation due to frequent fluctuation.

E-MARKETING ANALYTICS REPORT

EXPANDED ONLINE REACH

WHAT YOU NEED TO KNOW ABOUT COLDWELLBANKERHOMES.COM – DECEMBER 2022

244,000 PROPERTIES VIEWED ON THE LONGEST NIGHT OF THE YEAR (DECEMBER 21)

Your property will be displayed on the national consumer website ColdwellBankerHomes.com, which attracted more than 151.43 million

There’s strength in numbers. Millions of visitors annually flock to ColdwellBankerHomes.com, where we collectively drive traffic and increase exposure for our listings.

LAST 12 MONTHS

DECEMBER ACTIVIT Y

site visits in 2021*. Additionally, the website recorded over 221 million property views last year*, boosting exposure for luxury listings and attracting home buyers from across the U.S. and throughout the world.

6.6

8.5

MILLION

MILLION

Coldwell Banker Global Luxury properties enjoy an expanded

1,168

127.5 MILLION

SAVED SEARCHES

VISITS

3,772

172.3 MILLION

NEW REGISTR ATIONS

®

international reach on coldwellbankerluxury.com. Enhanced with a

VISITS

multilingual microsite – USLuxuryEstates.com – the site is designed

40,341

LISTING VIEWS

LISTING VIEWS

SAVED PROPERTIES

to direct potential buyers in Brazil, China, Russia and the United Arab Emirates to coldwellbankerluxury.com.

WHERE BUYERS ARE COMING FROM

a selection of exceptional properties across the U.S. on coldwellbankerluxury.com.

67%

More Eyes This Way

Consumers who visited ColdwellBankerHomes.com

295,241 Referral

6

125,021

Today’s home buyer can come from just about anywhere.

That’s why ColdwellBankerHomes.com is optimized for search engines, which increases traffic and exposure, and designed for viewing on all devices.

MOBILE

WORLDWIDE TRAFFIC

322,749 Other

USLuxuryEstates.com features photo links to

Email

C O NT I N E NTS

7,187 Partner Sites

33%

C O U NT R I ES

1 UNITED STATES

1,041,528 Direct-to-Site

D ES KTO P

195

5,109,579 Search Engine

6 PAKISTAN

2 VIETNAM

7 UNITED KINGDOM

3 PHILIPPINES

8 INDONESIA

4 CANADA

9 GERMANY

5 INDIA

10 MEXICO

In addition to ColdwellBankerHomes.com, our listings are also on hundreds of real estate sites, including the leading industry portals. Our strategy means more eyes on our listings and more buyer leads.

Property Views Of Our Listings On Affiliated Sites

33

*Google Analytics, Jan. 1-Dec. 31, 2021.

1.8

8.3

million

million

million

ZILLOW GROUP

TRULIA.COM

REALTOR.COM®

Top Lead-Generating Sites

91.8%

COLDWELL BANKER WEBSITES

8.1%

OTHER

®

HAMPTONS INTERNATIONAL Through the Coldwell Banker Global Luxury

®

brand in the UK with a strong commitment to

program, your property will be featured on

industry innovation, exceptional customer service

Hamptons-International.com – which offers

and enhanced services for luxury clientele. It

an extensive portfolio of UK and international

is part of Connells Group, the largest and most

properties – and marketed via their 90 offices.

successful estate agency network and property

Established more than 150 years ago, Hamptons

services provider in the UK.

International is a leading residential real estate

SOCIAL MEDIA The social media landscape is yet another global stage where the beauty of your home may be put on display. Powered by a dedicated and expert social content team, the networks under the Coldwell Banker Global Luxury banner are among the most ®

widely used sites today, delivering a unique perspective on fine living and fine homes all over the world.

���

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million+

million+

million+

million+

Link clicks from social to a

Lifetime video views

Impressions

1

Engagements

1

Coldwell Banker website ®

1. Sprout Social. 2. YouTube Analytics.

1

2

HOMES & ESTATES There is something special about capturing the essence of a property in print. The intricate details, the design, the art, the craftsmanship, the light of a home — all of it lives in a state of permanence through classic storytelling and beautiful photography in Homes & Estates, the proprietary publication of the Coldwell Banker Global Luxury program. ®

Distributed four times a year and paired with two leading publications, Unique Homes and The Wall Street Journal, Homes & Estates offers stories of lifestyle inspiration in a range of luxury pursuits, including real estate, architecture, design, art, fashion, culture and travel.

VIEW Our proprietary publication, VIEW magazine, showcases Coldwell Banker properties on ®

a vast regional level monthly. I will place a property ad in the special Coldwell Banker Global Luxury section of VIEW, which ®

runs nationally, to give it exposure in all of the publications – with a total combined distribution reaching over one million readers across 11 states monthly.

Properties advertised in VIEW are also featured on CBView.com, the online companion to VIEW magazine.

HOMES & ESTATES

STRATEGIC MEDIA AFFILIATIONS From The New York Times to Condé Nast Traveler, the Coldwell Banker Global Luxury

®

program encompasses a distinguished portfolio of media affiliations to ensure your

READERSHIP

property’s exposure to affluent readers the world over.

Total Annual Reach*

�.� MILLION HOMES & ESTATES

DIGITAL

��,���+

���,���+

PER ISSUE

PER ISSUE

Direct-mail distribution to the WealthEngine

®

Digital editions are emailed to a targeted group

Demi-Billionaire List of individuals with a

of affluent consumers and subscribers of the

minimum net worth of $500 million. Plus,

Coldwell Banker Global Luxury blog

distribution to the top clients of Coldwell Banker

BLOOMBERG

Global Luxury agents, and Coldwell Banker ®

Realty offices worldwide.

UNIQUE HOMES MAGAZINE

THE WALL STREET JOURNAL

���,���+

���,���+

PER ISSUE

PER ISSUE

Homes & Estates magazine is inserted into Unique

Insertion into subscriber copies of the Friday

Homes, which is distributed worldwide and has

edition of The Wall Street Journal in top ZIP

been published for more than 50 years

codes in major metropolitan areas

*Combined print and digital publications.

Financial & News FINANCIAL TIMES THE DAILY TELEGR APH THE NEW YORK TIMES THE WALL STREET JOURNAL MANSION GLOBAL

Luxury Lifestyle DREAMER DWELL ELITE TR AVELER JAMESEDITION OCEAN HOME ROBB REPORT

Boating BOAT INTERNATIONAL CRUISING WORLD

SAILING WORLD YACHTS & YACHTING

THE PLAID HORSE PR ACTICAL HORSEMAN

Condé nast Luxury Group

City Lifestyle & Specific Interest

ARCHITECTUR AL DIGEST

MODERN LUXURY

BON APPÉTIT CONDÉ NAST TR AVELER GOLF DIGEST GQ THE NEW YORKER VANIT Y FAIR VOGUE WIRED

THE REAL DEAL UNIQUE HOMES

Equestrian THE CHRONICLE OF THE HORSE EQUESTRIAN LIVING HORSE & RIDER

Farm & Ranch LAND.COM THE LAND REPORT

International CONDÉ NAST UK REAL ESTATE HONG KONG TATLER JUWAI PROPGOLUXURY SIMPLY ABU DHABI

BROKER-TO-BROKER NETWORKING

MEDIA RELATIONS Guided by the belief that each home has a story to tell, the Coldwell Banker Global Luxury program offers elite clients the opportunity to share their homes’ unique ®

narratives through the media.

As part of a bespoke marketing plan, I may work closely with regional marketing teams to leverage strategic media relationships in order to showcase your home to the widest possible affluent audience. Harnessing the global influence of these key media players has historically generated exposure for our most notable listings in toptier outlets such as The Wall Street Journal, Forbes and CNBC.

Exclusive Look

Broker Preview

With this powerful online marketing platform,

Your property may be registered as part of a

I can showcase your extraordinary property

weekly preview inviting the area’s top brokers

to brokers within our company in minutes for

to tour your property for an agreed-upon

greater exposure, before it even hits the MLS.

period of time.

Broker Open House

Distribution of Materials

To ensure that your property is front and

Property marketing materials, including but

center in the local real estate community, top-

not limited to postcards, flyers and brochures,

performing brokers will be invited to a private

will be distributed through the Coldwell Banker

reception at your home.

Global Luxury network to keep the broker ®

community informed.

TARGETED MARKETING The Coldwell Banker Global Luxury program enables me to ®

identify the right affluent clientele for your exceptional home. Our relationship with WealthEngine gives me access to the largest ®

database of high-net-worth individuals in existence, elevating direct marketing for some of the most exclusive properties to a new level.

By curating the data based on lifestyle, interest and net worth, the precise audience of affluent buyers most likely to purchase your home can be targeted.

MARKET EVALUATION A strategy based on unparalleled expertise and an intimate knowledge of current industry trends

STRATEGIC PRICING ANALYSIS A strategic pricing analysis, or SPA, is a report that pulls data from the multiple listing service (MLS) based on buyer and seller activity in your area. Information in your SPA includes:

HIGH-END PROPERTIES IN your area that recently sold HIGH-END properties in your area that failed to sell Pending sales in your area High-end active listings in your area I will use this information to develop a pricing and positioning strategy that creates a perception of value, makes your property competitive and generates excitement among buyers.

MARKET EVALUATION

STEP BY STEP Backed by an exclusive and comprehensive suite of luxury marketing support and resources, I have the expertise to guide you through every step of the home selling process.

The best price obtainable for your home will ultimately be determined by the dynamics of the market, including factors such as:

1. Location

Step 1 – Pricing

Step 2 – Preparing

2. Buyer Demand

•

Prepare a strategic pricing analysis (SPA)

•

Remove clutter and organize

3. Financing

•

Review market conditions

•

Clean and make repairs

If the asking price of a property increases beyond fair market value,

•

Review other homes on the market

•

Stage your home for sale

•

Discuss your home-sale goals

•

Consider a home protection plan

•

Determine the optimal listing price

•

Complete listing documents and disclosures

the pool of potential buyers decreases the number of showings and the percentage of qualified buyers viewing your home.

Percentage of the market the property appeals to

Step 3 – Marketing

Step 4 – Closing

•

•

Install distinctive Coldwell Banker Global Luxury yard sign

80%

60%

•

Promote your home on the MLS

•

Facilitate inspections

•

Syndicate your home’s listing to real estate

•

Coordinate closing date, time, location and

websites nationally and internationally •

40%

Implement your customized property marketing plan

20% 15% OVER MARKET VALUE

10% OVER MARKET VALUE

FAIR MARKET VALUE

10% UNDER MARKET VALUE

Evaluate offers and negotiate best price and terms

®

•

Respond to online buyer inquiries

•

Arrange showings

•

Communicate feedback

•

Provide market updates

contacts •

Monitor buyer financing and home appraisal

•

Follow up on details

•

Review closing statement

•

Close the sale

•

Provide copies of all closing documents

FINAL MESSAGE My whole life I have been told that being knowledgeable and professional is key when making first impressions. Plus a calm, efficient and patient manner and tons of enthusiasm for what you do will make you stand out above the rest. I stand out above the rest for these very reasons. My clients tell me they wouldn’t want anyone else working with them to buy or sell a home because of my level of support, expertise and responsiveness, as well as superior representation. Your time is valuable, so how could I waste a second of it? My #1 goal is to be diligent in assisting my clients with one of the largest decisions they will make in their lifetime. I will exceed your expectations, my professionalism will boost your confidence, and I will make sure every step I take is to your liking. I will be the example for others to follow – you are that important to me.

I am energetic, pleasant, professional, knowledgeable and a fantastic representative to fulfill your needs. I always put myself into your shoes by asking, “What would I want for my family and me?” I want the best possible outcome for my family, and by ensuring the same for you, I’ve become one of the best real estate agents on the West Coast, ranking in the top 1% of all Coldwell Banker agents ®

nationwide out of a pool of 100,000+!

This is my life. This is my legacy. I’d be honored if you let me be the first to say, “Welcome home!”

PATRICK J. HENRY, P.C. REALTOR

®

C. 503.789.6002 O. 503.224.7325 Patrick.Henry@cbrealty.com PatrickHenry.coldwellbankerbain.com 636 NW 21st Avenue Portland, OR 97209 The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted, and you should not rely upon it without personal verification. Not intended as a solicitation if your property is already listed by another broker. Affiliated real estate agents are independent contractor sales associates, not employees. ©2023 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logos are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. 23VGP2-DC_BAIN_1/23 ®