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NORTHERN KENTUCKY

February 2014

The Official Publication of the Home Builders Association of Northern Kentucky

2014 TABLE TOP NIGHT

The Horseshoe Casino – Downtown Cincinnati on Thursday, March 27th www.HomeBuildersNKY.com www.facebook.com/HBANKY

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WHAT’S THIS? Scan the QR code with your mobile device for additional content and relative information. Don’t have a QR code scanner? Search your Blackberry, iPhone, or Android app store for a free QR code scanner.


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The mission of the Home Builders Association of Northern Kentucky is to promote and enhance the integrity and visibility of the construction industry and the members of the organization through advocacy, communication, education and political action. The Northern Kentucky Home Product and Service Buyers’ Guide is a special edition of the Northern KY Builder. Northern Kentucky Builder™ is an official publication of the Home Builders Association of Northern Kentucky, 2751 Circleport Drive, Erlanger, Kentucky 41018. It is published in the interest of the Northern Kentucky building industry and read by home builders, remodelers, general contractors, developers, engineers, bankers, Realtors,® architects, material dealers, subcontractors and manufacturers. All rights reserved. Copying or reproduction without the expressed permission of the Home Builders Association of Northern

February 2014

INSIDE THIS EDITION... 4 ................Letter from Brian Miller, Executive Vice President 5 ..................................................................... Membership Update 6............................................................. Millennium Club Update 7...............................................................................Table Top Night 7........SMC Annual Housing and Economic Update Luncheon 14 ...............................Winter Continuing Education Schedule

Kentucky is strictly prohibited.

17 .......................................................SMC “Unmask the Talent”

phone 859.331.9500 or fax 859.578.3393

20....................................................Membership Fantasy League

email homebuilders@hbanky.com 2014 Board of Directors James Kegley, President Adam Chaney, Immediate Past President Jason Yeager, Vice President Tom Spille, Secretary/Teasurer Walt Dunlevy, Associate President Art Fischesser, Associate Vice President Paul Metzger, Land Development Council President Jennifer Hennessey, Sales & Marketing Council President Phil Drees, Builder Director Bill Cullen, Builder Director Steve Brunson, Associate Director Beth Aderholt-Grindley, Associate Director Brian C. Jones, Associate Director Patrick Townsend, Associate Director HBA Staff Brian A. Miller, Executive Vice President Janis Beard, Membership Director Melanie Meyer, Director of Shows & Events, Sales & Marketing Thomas Napier, Director of Professional Development Marsha Roudabush, Director of Finance Holly Woodring, Administrative Coordinator The Home Builders Association of Northern Kentucky is open to the world, visit our web site for up-to-date information on HBA services and programs, including extensive public referral directory to Registered Builders, Registered Remodelers and Associate Members.

21 ............... Apprentices Could Help US Workers Gain Edge 23....... Women’s Business Enterprise: What You Need to Know 26 ................................... Northern Kentucky Building Permits 27 .................................................................... Calendar of Events

Take advantage of your 22% discount today. Registering to become an NPP member is free and easy.

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HBA Affinity and Insurance Programs Save you Thousands

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AHB Member Advantage: While the industry recovers and we all are finding ways to save money it is necessary to make sure all of our members are aware of every way they can use the HBA to save money. As all of our members are also members of the National Association of Home Builders, you can save from our affinity partners through our Member Advantage program. Member Advantage offers you a wide variety of savings. Perhaps the best known benefit of the Member Advantage program is the $500 to $1000 discount on GMC vehicles. You can receive a $500 discount on the purchase of a Buick, Chevrolet or GMC as a retail purchase and as much as $1,000 for the purchase of fleet vehicles. For details on the NAHB Member Advantage program visit www.NAHB.org/MA. Verizon Wireless: Your HBA participates in the Verizon Wireless National Purchasing Partners Program. This program offers you discounts on cellular phone and data services from Verizon Wireless. As the name implies this nationwide program has a large pool of participants. That means greater savings for you. Call our local representative Brian Johnson at his office, 513-543-6123 or his cell at 859-250-6930 to find out how you can start saving on your cellular service. AGC/SIF Workers Compensation: For years HBA members have enjoyed great rewards by participating in our workers compensation self insurers fund (AGC/SIF). The fund trustees are very cautious about who they admit into the insurance pool. As a result there are fewer claims filed in the fund. This means that rates can remain as low as they have been for years. Once in the fund for four consecutive years you are eligible for dividends. During a recent conversation with one of our Past Presidents I asked how much the dividend he received in 2013 and he said he got about $5,000. This was based on nine employees at the time. In 2013 the fund paid out just over $16,000,000 in dividends to its participants. Your premiums are based upon your payroll. If you are less busy in the winter you pay fewer premiums, unlike other funds. The program was built around the construction industry and participants must be involved directly in construction. Any insurance company that is a member of the HBA is eligible to sell this program. Visit our website at www. homebuildersnky.com to find a list of insurance companies or check out our directory, recently mailed to your business. HBAK Association Health Care Plan: If your company is directly involved in building or remodeling homes you can avoid the Affordable Health Care Act (Obamacare). The plan will allow its members to “risk rate” while the exchanges will force participants to “community rate”. The results of risk rating means that younger healthy people are less a risk on the pool and therefore will pay lower rates. Community rating means that a mandated amount of coverage is paid by all regardless of their health or coverage choices. Risk rating equals a lower premium while community rating means a much higher premium. Most experts say that you will begin feeling the premium changes this year. Subcontractors, vendors and service providers can also participate if the majority of your business is involved with working on or delivering or delivering product to the jobsite. Your company must be designated with a particular SIC (Standard Industrial Classification). The best thing to do is take action before your premiums skyrocket. Please call the plan’s administrator, Logan Lavelle Hunt Insurance at 502-499-6880 to learn more before you pay more. The following classes are being offered at the HBA regarding the Affordable Care Act and the HBAK Association Health Care Plan: The HBA will be hosting informational courses regarding the new Health Care Reform and insurance options. This event will be hosted by Logan Lavelle Hunt Insurance. The classes will run on Wednesday, February 26th from 10 a.m. until noon, and again March 26th from 3 p.m. til 5 p.m. Most members we talk to that take advantage of these programs find out quickly that being a member of the HBA actually makes them money from these programs alone. It simply takes a little effort to find out what could save you money and use the programs. If not you are simply walking away from found money. If you have any suggestions how we can improve upon our programs or need more information, please call us at 859-33109500 or by email at info@hbanky.com. Sincerely,

Brian A. Miller Executive Vice President Home Builders Association of Northern Kentucky

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DO BUSINESS WITH A MEMBER.

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New Member Orientation is not only for the new members who are recruited throughout the year, but also for members who have never attended a New Member Orientation. You would be amazed at the services and benefits the Home Builders Association provides their members that you may not be aware of because you have not attended a New Member Orientation. The next orientation will be on Wednesday, February 26th at the HBA.

BE ACTIVE. GET CONNECTED.

NEW MEMBERS

WELCOME BACK

Carrollton Mill Services, LLC Heath Harris 104 Park Avenue Carrollton, Kentucky 41008 (502) 732-5210 Business: Excavation Sponsor: Brian C. Jones

We are truly happy to have your support and If you do business with any of the missing membership! The following companies are once members, please encourage them to get back in the action at the HBA! again members of HBANKY. Caretaker II Lawn Maintenance Greenpros, LLC Hehman’s Hardwood Floors Howell Contractors, Inc.

Double Tree Farms, LLC 104 Park Avenue Carrollton, Kentucky 41008 (502) o732-5210 Business: Landscaping/Lawn Mowing Sponsor: Brian C. Jones Registered Builder Brookstone Homes, LLC Andy Jones 7241 Wooster Pike Cincinnati, Ohio 45227o (513) 348-7200 Sponsor: Tony Berling

MISSING IN ACTION

All Finish Concrete Construction Basement Solutions Blue Linx Calloway Cleaning & Restoration Certified Flooring Installation Cincinnati Painter Guardlink of Kentucky Homeworx Construction PGC, Inc. Scanlon & Associates, Inc. Schlage/Nexia Service Experts

Colleen Parsons

Company: Home Services Lending, LLC Position: Branch Manager Community I live in: Villa Hills, Kentucky My favorite thing to do when I am not working is: Run my kids around to all their activities My reason for belonging to the HBA of Northern Kentucky: Networking with other businesses in Northern Kentucky. Something unique about my company is: We are located inside Huff Realty offices.

Jonathan Lang Tina Moore

Company: Norton Construction Owner: Dave Norton Position: Contractor Community I live in: Grant County My favorite things to do when I’m not working is: Outdoor events My reason for belonging to the HBA of Northern Kentucky: Spreading the word and getting to know other contractors in the community. Something unique about my company is: Work and contract in different construction fields.

Company: National Heating & Air Position: Performance Division Manager Community I live in: Fort Thomas, Kentucky My favorite thing to do when I’m not working is: Sit on multiple boards of directors My reason for belonging to the HBA of Northern Kentucky: To network in community of piers. To help spread the word about the value of energy efficiency. Something unique about my company is: A division dedicated to home performance and energy efficiency.

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THE HBA WILL BE HOSTING INFORMATIONAL COURSES REGARDING THE NEW HEALTH CARE REFORM AND INSURANCE OPTIONS. WE ON THEby INSURANCE This event will AND beFOCUS hosted Logan Lavelle Hunt FINANCIAL NEEDS OF YOUR BUILDING INDUSTRY Insurance. The classes will run on Wednesday, February 26th from 10 a.m. until noon, and again March 26th from 3 p.m. til 5 p.m. LLH has been providing insurance and financial services to Kentucky’s building industry for over 50 years. Today, with all the challenges your business faces, it’s a good time to talk with us to create a plan that will put your company’s insurance, benefits and wealth management programs in order.

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Endorsed By

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All-Rite Ready Mix Arlinghaus Builders, LLC Ash Insurance, C.K. Page 1 Barnes, Dennig & Co. Ltd Bray Trucking, Inc. Cutter Construction Drees Company Dudley Construction Co. Inc. Ernst Concrete Fischer Homes Florida Tile, Inc. Grant Co. /Gallatin Co. Concrete Kelly Bros. Lumber Kentucky Federal Savings & Loan Kentucky FluidAir, Inc. L & N Federal Credit Union Logan Lavelle Hunt Insurance Agency M & W Excavation Co., Inc. Powell Homes, Inc. Sims-Lohman Fine Kitchens & Granite Thelen Associates, Inc. Tri-City Insurance Service, Inc. VonLehman & Company, Inc. Wiseway Supply The Millennium Club is an elite group of companies whose contributions pay for the refreshments and entertainment at events like the Annual Golf Outing, Tabletop Night, Elk Creek Outing and the Holiday Party.

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2014 MILLENNIUM CLUB

02/2014


TABLE TOP NIGHT

Sponsored by

WE ARE BETTING ON YOU! Committee members from left to right: Anita Kosco, Drees Homes; Mike Eubanks, American Mortgage; Chairperson Cheryl Stegman, Legacy Kitchen; Melanie Meyer, HBA; Scott Becker, Reading Rock; Brian Schalk, Florida Tile.

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BA members… you do not want to miss out on the 2014 Table Top Night sponsored by Florida Tile! Mark your calendars and get ready for an evening of fun, networking, and prizes at Horseshoe Casino on Thursday, March 27th from 5:30 – 8:00 p.m. HBA Registered Builders, Remodelers & Developers, this night is for you! Our most prestigious vendors and suppliers are preparing displays and incentives to educate you on the newest materials available as well as ways to acquire the best pricing available for the products they offer. They want to tell you why doing business with an HBA member is your best bet! Last year brought over 500 people out to the Casino. Attendees enjoyed networking, visiting the booths, cocktails, food and door prizes that totaled well over $20,000. In fact, there was a prize given away every three to five minutes. Chair person Cheryl Stegman and her committee have made preparations to make this year’s event even better. This year, with consideration of the long lines at the bar, the committee decided to offer presale bar tickets. Every attendee will still receive 2 complimentary drink tickets. Each ticket purchased in advance at the HBA office will be $5.00 and will be good for one beer. The advantage of purchasing one of these tickets is that you not only save time

that you spend in line when you want to purchase additional drinks using cash, but this allows you to purchase a drink for another member without standing in place at the line so that you can pick up the tab. Don’t miss out! Reserve your tickets now by calling the HBA office at 859-331-9500 or online at hbanky.com.

HBA Registered Builders, Remodelers & Developers, this night is for you! Mark your calendars and get ready for an evening of fun, networking, and prizes at Horseshoe Casino. Thursday, March 27th, 5:30 – 8:00 p.m. Horseshoe Casino, 1000 Broadway, Cincinnati, Ohio 45202 Don’t miss out! Reserve you tickets now by calling the HBA office at 859-331-9500 or online at hbanky.com

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NKY HBA Ad.ai 1 10/24/2013 11:15:02 AM

Insight Beyond the Numbers

Building A Strong Community C

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At Barnes Dennig , we understand that having a strong foundation is critical to building a bright future - on construction sites and our community.

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We go beyond the numbers of tax and accounting to understand the elements our clients are facing to help them achieve financial success. With over 20% of our practice in the construction industry, we strive to provide exceptional client service by investing in education and training for both our staff and for local contractors. Visit www.BarnesDennig.com to: Register for an upcoming seminar Keep up-to-date on our construction blog Request a copy of our most recent benchmarking report

www.BarnesDennig.com


NAHB CHIEF ECONOMIST FEATURED AT SMC ANNUAL HOUSING AND ECONOMIC OUTLOOK LUNCHEON Sponsored by

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avid Crowe, chief economist for the National Association of Home Builders, will speak about current housing and economic conditions, what the future is likely to bring and how the local market in Northern Kentucky and the Cincinnati metropolitan area will fare in 2014. Dr. Crowe, a Kentucky native and graduate of the University of Kentucky, will present the supporting evidence for a growing but modest housing recovery, bring the latest policy news from Washington and provide some examples of what NAHB does for members. David Crowe is Chief Economist and Senior Vice President at the National Association of Home Builders (NAHB). Dr. Crowe is responsible for NAHB’s forecast of housing and economic trends, survey research and analysis of the home building industry and consumer preferences as well as microeconomic analysis of government policies that affect housing. Dr. Crowe is also responsible for the development and implementation of an innovative model of the local economic impact and fiscal cost of new home construction, which has estimated the net impact of new housing in over 500 local markets. Past research has concentrated on home ownership trends, tax issues, demographics, government mortgage insurance, local land use ordinance impacts and the impacts of housing on local economies. Before becoming NAHB’s Chief Economist, Dr. Crowe was NAHB’s Senior Vice President for Regulatory and Housing Policy. Prior to NAHB, Dr. Crowe was Deputy Director of the Division of Housing and Demographic Analysis at the U.S. Department of Housing and Urban Development. He has served on federal advisory committees to the Census Bureau and to the U.S. Department of Housing and Urban Development. Dr. Crowe holds a PhD in Economics from the University of Kentucky. HBA will be hosting the Annual Housing and Economic Outlook Luncheon on Monday, February 24th from 11:30 AM - 1:30 pm at the Home Builders Association office. Registration is $25 per person. Call the Home Builders Association at 859-331-9500 to make your reservation or visit www.homebuildersnky.com to do so today!

GET READY FOR THE LAND DEVELOPMENT COUNCIL’S 2014’S EVENT LINEUP February 19th - Infrastructure Partners Roundtable; noon, HBA Come and discuss issues facing development with everyone involved in the process in Northern Kentucky. Learn about changes in regulations, specifications, and processes from the entire development community in Northern Kentucky. See how the sharing of information can help improve everyone’s understanding of development and the challenges the community faces. April 16th – Scott Smith, Smith Management Group, the State of Stormwater and the Development Community; noon, HBA Scott Smith founded SMG in 1989 to focus on environmental management issues facing industry and business in the US and Canada. At that time, Scott had been solving problems from water to air issues, from Texas to Ontario, for more than 15 years. Over time he has added industrial hygiene, health & safety services to help his clients address workplace issues. Scott served as Deputy Director of the Energy and Environment Cabinet under Governor Ernie Fletcher. Along the way, he translated his ability to connect with government, both on the regulatory side and in the legislative arena to build a government services practice. And as energy has become so important to us all, he has learned to solve problems and find practical, environmentally sound solutions to the increasing need for energy. Sponsored by Citizens Bank and Viox & Viox. May 21st – Joint LDC/OVDC annual meeting – Randal O’Toole, Senior Fellow, The CATO Institute, urban growth, public land, and transportation issues; 2 pm, Hofbrauhaus Newport O’Toole’s latest book is American Nightmare: How Government Undermines The Dream of Homeownership. O’Toole is the author of numerous Cato papers. He has also written for Regulation magazine as well as op-eds and articles for numerous other national journals and newspapers. O’Toole travels extensively and has spoken about free-market environmental issues in dozens of cities. An Oregon native, O’Toole was educated in forestry at Oregon State University and in economics at the University of Oregon. Sponsored by Bayer Becker and DBL Law. June 18th –Annual SD1 meeting; noon, HBA Come to learn about the latest in regulations, best management practices, developer mandates, and the future of SD1 at this informative meeting. SD1 will award a developer and a contractor their annual awards. Sponsored by Pella Windows and Republic Bank. August 20th – Infrastructure Partners Roundtable; noon, HBA Come and discuss issues facing development with everyone involved in the process in Northern Kentucky. Learn about changes in regulations, specifications, and processes from the entire development community in Northern Kentucky. See how the sharing of information can help improve everyone’s understanding of development and the challenges the community faces. October 15th – State of the Counties ; noon, HBA Come hear about what is happening in the various counties in Northern Kentucky. Whether it is the next commercial project, road project, county and city regulation, economic development and workforce development progress this is the place to be to hear from the elected officials from the counties in our area. Sponsored by Cardinal Engineering and Republic Bank. December 17th – NKY Caucus; noon, HBA Meet the Northern Kentucky Caucus from our state delegation. Participate in the discussion as leaders of the LDC, the HBA and members of the State & Local Government Committee present our association’s positions to the lawmakers that make a difference for Northern Kentucky. Learn what to expect in the 2015 General Assembly and make your voice heard as a participant in our industry’s future. Sponsored by Len Riegler Blacktop and Republic Bank. 02/2014

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WE FOCUS ON THE INSURANCE AND FINANCIAL NEEDS OF YOUR BUILDING INDUSTRY LLH has been providing insurance and financial services to Kentucky’s building industry for over 50 years. Today, with all the challenges your business faces, it’s a good time to talk with us to create a plan that will put your company’s insurance, benefits and wealth management programs in order.

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Endorsed By

toll free (888) 499-6880 find us on

EXCLUSIVE PRICING FOR HBA MEMBERS Since 2007 many HBA Chapters have partnered with NPP to offer members discount pricing on several products and services. NPP negotiates the rates, and makes them available to HBA members throughout the country. This program is entirely free, and there is no obligation to purchase. To access the savings, register with NPP at www.mynpp.com. Included among the discounts available to participating HBA Chapter members:

Many Home Builders Association members are already saving time and money through the NPP program. To access the discount pricing, register with NPP. Signing up is easy. HOW TO REGISTER Go to www.mynpp.com. Click “Join Now”. Select “Construction” from the dropdown menu. Select “Residential” from the Category dropdown menu. Select “HBPP” from the Association dropdown menu. Complete the registration form.

Corporate Discount - 22% off all wireless calling plans $34.99 & higher and free activation Employee Discount - 18% off wireless calling plans $34.99 and higher Select Accessory Discount - 35% (corporate) and 25% (employee/family) $20 Unlimited Wireless E-mail feature on corporate lines Variable discounts on phones Verizon Eligibility Requirements: Each Member must be a construction company, heavy highway, concrete, remodeling company or other trade craftsman (e.g.: a subcontractor such as an electician or plumber whose primary trade is within the construction industry).

Discounted, contracted prices on over 30,000 supplies and services Free next-day delivery on most standard orders over $30

Up to 22% discount on 4G wireless routers and mobile broadband adapters

Up to 35% discount on safety supplies and personal protective equipment

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Receive money for your used phones Additional 10% for members

Toll-free audio conferencing for only 3 cents per minute; no contract, setup or monthly fee

Wireless applications for data collection Save 50% on set-up fees per device

Fleet management solutions that fully connects the driver to the office 15% discount on a unique bundle of services

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WINTER 2013 /14 CONTINUING EDUCATION Schedule your Professional Development Today! Space is limited! MARCH

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Historic Architecture in NKY: What Style is and How to Preserve it! 4 pm -6 pm. Presented by Beth Johnson of the Historical Society From Ah Ha! To Awesome! Defining your Business and your Customers 12 pm -2 pm. Presented by Beth Aderholt-Grindley of Tristate Wholesale $30 CPR/AED Training 4 pm -6 pm, *AGC/SIF Compliant! Presented by NKEMS $45

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OSHA 10 HOUR TRAINING PART 1, This is a 2 Day event! 12 pm-5 pm You must take both parts to receive your OSHA Card $175 OSHA 10 HOUR TRAINING PART 2, This is a 2 Day event! 12 pm-5 pm You must take both parts to receive your OSHA Card $175 *Note to Builders and Remodelers‌ beginning in 2014 the OSHA 10 Hour Training will provide you will ALL of your credits needed for 2014! (Just like going to a Super CE Day but also keeping your business compliant with State and Federal OSHA Regulations!)

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Lunch & Learn! An afternoon of great information and enjoy lunch on us! Social Media Marketing Secrets to Grow Your Business! 11 am -3 pm Presented by Web Strategy Plus $60 Effective Media Buys, Getting the Most for your Money! 1 pm -3pm Presented by Brian Miller, E.O. of Home Builders Association of Northern Kentucky $30

Call (859) 3319500 to register for a class or visit www.hbanky.com. 14

Northern Kentucky BUILDER


3168 CRESCENT AVENUE, ERLANGER, KY 41018 • www.RJINSULATIoN.Com


Tickets are available to purchase by calling the HBA at 859-331-9500. HBA leaders also have tickets to sell. There are other ways to gain access to not only PAC Night but fun throughout the year and valuable extra recognition too. This year the Political Housing Club has created a tiered giving campaign that rewards top level contributors with access to special events and recognition not available to others.

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AC Night will be held at the HBA’s Building Center located at 2751 Circleport Drive in Erlanger on Thursday March 6th, 2014 from 6-9pm. We heard from so many individuals asking if we were going to have PAC Night again this year we just had to say “YES”! PAC Night is the annual fundraiser for the Political Housing Club of Northern Kentucky. There is no better opportunity to meet the movers and shakers in the building community than at PAC Night. Well over 100 of the industry’s best will be in attendance to enjoy the top shelf open bar and appetizers. Tickets to the event are $100 each person. Each ticket purchased will enter you to win the cash prize of $2,000! Additional chances to win prizes while at the event are plenty, from fine bourbons, to an iPad and more!

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HAVE FUN… WIN PRIZES... AND SUPPORT YOUR INDUSTRY AT PAC NIGHT!

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Golden Eagle Club Members Ralph Drees Henry Fischer Mike Kegley Jack Miller Foundation Club Members Bill Butt Barbara Drees Jones Walt Dunlevy Bob Schroder

Golden Eagle Club = $1,000

Foundation Club = $500

Political Housing Club = $300

• Voting Rights for Contributions from PAC • Golden Eagle Club Lapel Pin • Listed on Signage at HBA Building Center & HBA Events • Complimentary access for 14 to annual fundraiser • 12 entries to win at annual fundraiser • Private Reception with open bar and appetizers at HomeFest Preview Party • Private Reception with open bar and appetizers at Table Top Night • Private Reception with open bar and appetizers at Inaugural Dinner • Private Reception with open bar and appetizers at Golf Outing • Listing as Golden Eagle in Every Northern Kentucky Builder Magazine • Listing as Golden Eagle in every E-News • Recognition at Inaugural and PAC Night Fundraiser

• Voting Rights for Contributions from PAC • Foundation Club Lapel Pin • Complimentary access for 6 to annual fundraiser • 6 entries to win at annual fundraiser • Listed on Signage at HBA Building Center & HBA Events • Private Reception with open bar and appetizers at HomeFest Preview Party • Private Reception with open bar and appetizers at Inaugural Dinner • Listing as Foundation Club Member in two issues of Northern Kentucky Builder Magazine • Recognition at Inaugural and PAC Night Fundraiser

• • • •

Your contribution does not buy the industry votes. It buys us access. The Political Housing Club’s voting members send questionnaires to candidates running for local and state offices. After questionnaires are replied to and reviewed, voting members of the Political Housing Club choose to support through contributions those individuals it believes will best support the building industry. Your contribution to this endeavor is essential for our industry to maintain and grow a high profile by our elected officials. In addition to contributions to political campaigns the Club also may endorse a candidate. Endorsement by the Political Housing Club is cherished by those running for office and is another sign of how important political contributions are for our industry. 16

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Voting Rights for Contributions from PAC Political Housing Club Lapel Pin Listed on Signage at HBA Building Center Listing as Club Member in one issue of Northern Kentucky Builder Magazine • Complimentary access for 4 to annual fundraiser • 3 entries to win at annual fundraiser • Recognition at Inaugural and PAC Night Fundraiser


ALL-RITE READY MIX

“Where Quality and Service Save You Time and Money” Florence, Kentucky 139 Aristocrat Dr. (859) 371-3314

SALES & MARKETING COUNCIL HOST EVENT FOR REALTORS

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he Sales & Marketing Council hosted an exclusive SAM Awards preview party at Drakes in Florence for REALTORS who have closed 1Million+ in New Home Sales in 2013 along with their brokers. The event was held to introduce those REALTORS who are not involved in the Sales & Marketing Council to the annual SAM Awards which will be held on March 21st at the Radisson in Covington, Kentucky. The SAM Awards recognizes the “Best and Brightest” in our industry on both sides of the river through a joint awards luncheon with the Cincinnati Sales & Marketing Council. If you have closed on 1 million+ in new home sales in 2013, contact Janis Beard, 859-331-9500, to find out how you can be recognized for your achievements.

Aurora, Indiana 10513 Morgans Branch Rd. (812) 926-0920 Wilder, Kentucky 108 Williams Way (859) 572-9951 Harrison, Ohio 7466 New Haven Rd. (513) 738-1933 Port Union, Ohio 5259 Rialto Road (513) 860-5111

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02/2014

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S! R E D BUILLINE FOR DEADTRIES IS4 EN CH 1 MAR

Get Ready for the Cavalcade of Homes!

It is that time of year to get your sites set on the Cavalcade of Homes. With thousands of people attending the event it is your best opportunity to market your homes and your communities in the most affordable manner. The 2014 Cavalcade of Homes will run May 3-4, 10-11, and 17-18. The show will be open from Noon until 5pm each day.

New Website Upgrades & Mobile App to Feature Homes!

This year your project will be featured on our newly upgraded website. Home descriptions, your company logo, and your contact information are but a small part of the website experience. We will add as many photos of the project as you can send us. Visitors to the site will be able to plot their visit to and from the various projects they are planning to see. Mobile app users can browse the images you send us, tap for maps and driving directions, tap to call you, visit your website or shoot you an email. Visit www.hbanky.com/homeshows/homefest.html#bf_ParadeDirectFrame_811 to see the example used for HomeFest 2013. To check out the mobile app go to https://builderfusion.hbanky.com/bf/website/mobile/#/ association/119 or scan the QR Code to the right .

Marketing

In 2013 the HBA launched new advertising campaigns for its consumer event like the Cavalcade of Homes. As a result we have experienced greater consumer response in 2013. We will invest in $35,000 worth of media and combine that effort with an expanded public relations initiative that will result in greater exposure for the Cavalcade of Homes. The show guide will be distributed through Cincy Magazine and NKY Magazine.

Sponsorships

Sponsorships are available for the event. Gold sponsors will receive exposure through our advertising campaign as their company will be mentioned as a sponsor of the show, and their project will be featured on any print, TV or digital advertising. Gold Sponsors will rotate through the advertising campaign. Past sponsors are already telling us that this approach is resulting in far greater traffic and far better leads. Gold Sponsorships are $2,500 each. Up to six will be accepted.

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For more information or to book your entry today call Melanie Meyer at the HBA at 859-331-9500 or by email at melaniem@hbanky.com


ATTENTION REMODELERS!!!

GET YOUR PROJECTS READY FOR THE TOUR OF REMODELED HOMES

T

he Tour of Remodeled Homes will be held October 4th and 5th this year from Noon until 5:00pm both days. This event is the BEST opportunity a Remodeler has to generate leads and business. In fact many remodelers consider the Tour to be their sole marketing effort for the year. Here is what a few of those that participate in the Tour have to say:

My company has participated in the Tour of Remodeled Homes Show continuously for the past 14 years. During that time, we found the Tour to be the absolute best way to reach qualified new clients as well as rekindle relationships with past clients. The ability to walk a potential client through a completed project is truly priceless, and continues to pay dividends year after year. When it comes to marketing my company, the Tour is always at the top of the list. ~ Dan Corbin, Corbin Custom Remodelers We view the Tour of Remodeled Homes as the most important part of our marketing plan. Allowing potential clients to view our work with no pressure has really been a huge help in raising the quality of our clients. What I mean is the quality of people that come to the Tour of Remodeled Homes is very high thereby exposing our company to quality jobs. I truly think that the Tour has helped our company to rise up to the elite group of remodelers in our area. ~ Marty Grosser, Grosser and Co. Remodeling A unique marketing and public relations campaign helps all of the Remodelers in the Tour reach their clients and create attendance for the event. Last year the Tour was featured on the FOX 19 morning news as well as most print media across the area. A special guide is printed by Cincy magazine and distributed across Greater Cincinnati. Social media is used to drum up excitement leading up to the event adding that much more to the traffic of buyers attending the Tour. The Tour of Remodeled Homes is featured on the HBA’s website as each home has a photo gallery, descriptions of the Remodeling work, driving directions and the Remodeler’s logo and links to their website. Added in 2013 is a mobile application allowing attendees to take the Tour with them on the go, click to talk with Remodelers and get driving directions as needed. It would cost thousands of dollars to reach the qualified leads that attend the Tour of Remodeled Homes year in and year out. Remodelers have learned the longer they are in the Tour that the larger their following becomes and overtime the more the attendees at the show turn into clients. Don’t miss the opportunity to take part in the number one Remodeling sales and marketing opportunity today. To find out more please call Melanie Meyer at 859-331-9500 or by email at melaniem@hbanky.com.


STILL TIME TO JOIN THE MEMBERSHIP FANTASY LEAGUE The 2014 HBA Membership/Retention Committee launched the Membership Fantasy League to assist in retaining and recruiting new members. Each team coach drafted a list of 20 HBA member companies to touch and mentor throughout the year through e-mails, phone calls, and personal visits. Over 200 members were drafted and will find out soon which team they have been drafted. If you want to meet more HBA members and find out why the HBA is the place to be, contact Janis Beard at 859-331-9500. It is possible that you might be the head coach of the winning team in the HBA’s Membership Fantasy League.

Get ready for Adam Miller Homes, BOLD Homes, Fischer Homes, Drees and Sulley Homes. Presented by Adam Miller Homes August 9th through 24th at The Winner’s Circle Park in community of Triple Crown Country Club.

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Northern Kentucky BUILDER

02/2014


APPRENTICESHIPS COULD HELP U.S. WORKERS GAIN A COMPETITIVE EDGE

Written by Stuart E. Eizenstat and Robert I. Lerman

T

he United States is on the verge of a manufacturing comeback . The domestic energy boom and low natural gas prices, together with competitive wage rates, can lead to a resurgence and the potential revival of goods-producing industries that could provide a great opportunity to increase middle-class wages, reduce income inequality and expand social mobility. But we also risk squandering this historic opportunity — mainly because firms interested in investing in the United States are finding too few workers with the skills needed to achieve the productivity and quality required in today’s globally competitive industries. The skills gap is real. U.S. unemployment remains at 7.5 percent, and only one out of two African American men in their early 20s has a job. A survey of employers published last year revealed that about 600,000 jobs go unfilled because of a lack of skilled labor. Meanwhile, German companies’ top complaint about expanding operations in the United States is an inadequate number of skilled workers for intermediate-level technical occupations. Swiss companies have the same complaint. The problems lie not with college-educated engineers or graduates with general bachelor’s degrees but in the dearth of skilled machinists, welders, robotics programmers and those who maintain equipment. The central answer to the mismatch between jobs and employment is a 21st-century apprenticeship program. In Austria, Germany and Switzerland — countries with long histories of guilds and craftwork — 55 to 70 percent of all young people enter apprenticeships. Apprenticeships have grown rapidly in other countries, tripling in Australia since 1996 and jumping tenfold — to more than 500,000 entrants last year — in England since 1990. The Group of 20 ministers of labor, the International Labor Organization and the Organization for Economic Cooperation and Development strongly recommend expanding apprenticeship programs. Apprenticeships could help reduce youth unemployment, widen opportunities for young people who do not want to sit in class all day and help ensure that the potential resurgence in manufacturing is not thwarted by a mismatch of skills. With effective apprenticeship systems, highly developed economies sustain jobs in manufacturing. Employment in manufacturing accounts for 20 percent of jobs in Germany and 16 percent in Switzerland but only 10 percent in the United States. Although apprenticeships yield significant earnings gains for workers, this country has too few programs, partly because of the massive bias in public spending toward a college-only approach. Government spending on colleges and universities tops $300 billion per year; outlays to apprenticeship programs total less than $40 million annually. A publicprivate initiative could increase competitiveness and youth employment, upgrade skills and wages, achieve positive returns for employers and workers, and reduce government spending if companies played a larger role in skills development. A well-tested method in other countries involves building apprenticeship training so that it becomes a rewarding alternative for young people who are not bound for a traditional four-year university

degree and a recruitment and training method for employers. Apprenticeships train youths and adults by combining work-based learning with classroom instruction in a unified program that leads to a recognized and valued occupational credential. Trainees earn money and contribute to production while they learn, often in a plant where they can be employed full time. They graduate with a sense of pride and identity as a member of an occupational group. Employers bear most of the training costs, but the value added by apprentices often exceeds their wages; employers also save recruitment and training costs and can be confident that apprentices who complete their programs have job-relevant skills. U.S. apprenticeships are concentrated in construction and manufacturing, but in many countries include such jobs as chefs and bakers, computer network administrators, commercial sales representatives and health technicians. Levels in other countries suggest the United States could increase its number of civilian workers entering apprenticeships each year from 100,000 to more than 400,000. Think of the approach as “college-plus.” The classroom courses that apprentices take are at least equal to community college offerings in their occupational tracks. But apprentices can immediately apply what they learn, benefit from employment-based advising and mentoring, and have a chance to gain and demonstrate skills such as reliability, teamwork and problem-solving — all while earning money instead of borrowing it. Expanded apprenticeship programs could meet the needs of a competitive global economy at a time of budget austerity. South Carolina’s Republican legislature provides modest funding for an initiative that has increased apprenticeships in the state six-fold since 2009. Government costs for apprenticeships are low, with only modest sums needed to jumpstart the system; most of the investment comes from the company offering the apprenticeship. The United States’ academic-only strategy is ill-suited for a diverse population and for the multiple needs of the 21st-century labor market. A robust apprenticeship system would ensure that the impending manufacturing expansion succeeds in macroeconomic terms and widen the routes to rewarding careers for millions of workers. Original Article may be found at: http://www.washingtonpost.com/ opinions/apprenticeships-could-help-us-workers-gain-a-competitiveedge/2013/05/03/d50cf5b0-adbd-11e2-8bf6-e70cb6ae066e_story.html

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WOMEN’S BUSINESS ENTERPRISE: WHAT YOU NEED TO KNOW Written by Kelly M. Gindele

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(859) 371-7006 • www.triky.com

omen-owned businesses are quickly becoming an integral aspect of our economy. Despite the recession, women-owned businesses are thriving. Over the past six years, there are only two business types that have provided a net increase in employment in the United States. The first is large, publicly traded corporations. The second, perhaps surprisingly, is privately held majority women-owned firms. All other privately held firms saw employment decline between 2007 and 2013. In fact, equally owned firms and women-owned businesses combine to generate over $2.7 trillion in revenue and employ nearly 15.9 million people. Even more surprisingly may be the success women-owned businesses have found in the construction industry. In terms of revenue accomplishments, women-business owners are standing toe-to-toe with their competitors in the construction field. More specifically, 11 percent of all construction firms showed revenue exceeding $500,000 in 2012. However, 13 percent of women-owned construction firms demonstrated revenues exceeding $500,000 during the same period. This is despite the fact that construction sees the lowest concentration of women-owned firms. Only seven percent of businesses in the construction field are owned by women. An important tool women-owned entities can utilize is to become certified as a Women’s Business Enterprise (WBE). It is widely known that many government programs award a percentage of their business to minority and women-owned businesses. However, several major corporations have similar programs as well. Without the correct certification, a WBE cannot successfully bid and or be awarded certain projects creating missed opportunities. Further WBEs tend to garner a marketing edge as they build long-term relationships with large corporations as well as government entities. Certifications also tend to add credibility to a woman-owned enterprise. If your business meets the basic definition of a WBE, it is probably worth the time, effort, and expense to pursue certification. However, not all certifications are the same. There are various certifications based on the type of goods or services the business provides. Certifications can be obtained through third parties, state departments, or the Small Business Administration. However, the entity awarding the contract will dictate which certification it will accept. It is important to understand the WBE’s needs to ensure the proper certifications are obtained. Regardless of the certifying body, the entity seeking certification must be able to demonstrate that at least 51 percent of the business is owned by a woman or women. Also, a woman owner must be active in at least the daily management of the business. Certain WBE certifications require the daily business operations to actually be controlled by women, including both long-term management and administration of daily operations. Depending on the certifying entity, other requirements may apply. Despite the restrictions and potential difficulties in getting certified, a WBE certification can create countless opportunities and business connections. If you would like to know more about getting certified as a WBE, please contact Kelly Gindele in the Construction Section of Dressman Benzinger LaVelle psc. Kelly can be reached at (513) 639-7688 or via email at kgindele@dbllaw.com.

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Can’t Find Qualified, Skilled and Trustworthy Employees? Tired of Craigslist and Monster? The answer is right under your nose! The Enzweiler Apprentice Training and Trade School has graduates and current students who want to help your business compete and grow! As the oldest trade school in continual operation in Kentucky, The Enzweiler Apprentice Training and Trade school has graduated thousands of individuals who now help shape the economy of Northern Kentucky. With a 95% job placement rate and more than 75% job retention after apprenticeship, our graduates are an outstanding addition to any company, large or small! Call today to find skilled labor to help your business grow and prosper!

Contact Thomas Napier, PhD, Director of Professional Development at the HBA (859) 331-9500 x19

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Buy The t Bes

“Concretely

Yours ” ™

“Your supermarket for concrete accessories and masonry equipment”™

Thank you contractors, building owners and greater community for the opportunity to serve you. Service, service and more service. That is the Janell mantra.

Concrete forms Concrete chutes Silt fencing Mortar Mixers Concrete Buggies Formwork drafting services

Cincinnati 6130 Cornell Rd. Cincinnati, OH 45242 P: (513) 489-9111

Cures & Sealers Chemicals Grouts Hand Tools Power Tools Pourform plywood

Cincinnati 4686 Paddock Rd. Cincinnati, OH 45229 P: (513) 651-9111

Columbus 831 Harmon Ave. Columbus, OH 43223 P: (614) 224-9111

Polyfilm Concrete blankets Stakes Wall ties Safety gear Expansion joint

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Caulks Decorative Concrete Supplies Decorative Concrete Stamps Masonry Supplies

Lexington 970 New Circle Rd. Lexington, KY 40511 P: (859) 254-9111

Dayton 800 East 1st St. Dayton, OH 45402 P: (937) 866-9111


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START PLANNING NOW FOR THE 2014 HOME SHOWS CAVALCADE OF HOMES MAY 3-4, 10-11, 17-18 ENTRIES ARE BEING ACCEPTED.  EARLY BIRD DEADLINE IS FEBRUARY 14, 2014.  DEADLINE FOR ENTRIES IS MARCH 7, 2014. HOMEFEST AT THE WINNER’S CIRCLE PARK IN TRIPLE CROWN AUGUST 9-24 LOTS ARE STILL AVAILABLE AT THIS TIME. TOUR OF REMODELED HOMES OCTOBER 4-5   CONTACT MELANIE MEYER TO REQUEST MORE INFORMATION

NORTHERN KENTUCKY BUILDING PERMITS SINGLE FAMILY

DECEMBER ‘13

#

MODULAR HOMES

#

MULTI FAMILY

#

CONDOS

#

COMMERCIAL

#

COMMERCIAL REMODELING

#

RESIDENTIAL REMODELING

2

$1,200,000

3

$1,545,000.0

22

$2,600,493

47

$526,620

2

$40,000

8

$140,978

1

$8,000

BOONE

24

$4,295,283

CAMPBELL

2

$431,754

1

$275,000.0

KENTON

10

$2,354,069

1

$600,000.0

GRANT

1

$180,000

3

$453,000

40

$7,714,106

0

$0

0

$0

2

$1,200,000

5

$2,420,000

24

$2,640,493

56

$675,598

SINGLE FAMILY

#

MODULAR HOMES

#

MULTI FAMILY

#

CONDOS

#

COMMERCIAL

#

COMMERCIAL REMODELING

#

RESIDENTIAL REMODELING

4

$104,000

24

$3,148,364

26

$442,757

1

$95,345

19

$705,293

8

$253,855

15

$473,875

2

$330,000

3

$56,000

3

$279,000

CARROLLTON GALLATIN MASON OWEN TOTAL

DECEMBER ‘12

BOONE

20

$3,051,263

CAMPBELL

6

$1,119,857

KENTON

12

$1,796,350

GRANT

2

$280,000

9 1

$5,097,000

$5,000

CARROLLTON GALLATIN MASON

1

185000

OWEN TOTAL

40

$6,247,470

1

$5,000

14

$5,386,000

0

$0

0

$0

38

$4,106,564

63

$1,677,925

JAN-DEC 2013

715

$123,116,307

9

$563,000

102

$154,281,173

60

$6,418,097

46

$73,897,979

579

$109,533,061

1,175

$41,066,021

JAN-DEC 2012

711

$113,655,035

8

$491,900

329

$25,472,698

39

$5,920,322

65

$60,194,019

834

$114,053,926

1,337

$51,111,730

26

Northern Kentucky BUILDER

02/2014


BUSINESS MEETINGS AT A GLANCE / CALL 331-9500 FOR RESERVATIONS OR TO CONFIRM DATES

26

27

2

28

3

29

4

30

5

31

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1

7

8

Remodelers Issues, 12:00 pm, HBA NAHB International Builders Show - Paris Hotel & Casino, Las Vegas, NV

10

11

12 SMC Board of Governors, noon, HBA

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17

18

24

23

19 LDC Board of Governors, 11:00 am, HBA LDC - Infrastructure Partners Roundtable, HBA, noon

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25

Sales & Marketing Council Annual Housing and Economic Outlook with Dr. David Crowe, 11:30 am, HBA

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15

20

21

22

28

1

Membership/Retention Meeting, 11:30 am, HBA

Finance Committee, 9:00 am, HBA

President’s Day HBA Offices Closed

13

february

9

Executive Committee Meeting 1:30 - 3:30 pm, HBA Board of Directors, 3:30 pm, HBA

27

Ambassador Club, Noon, HBA

State and Local Government Committee, 4:00 pm, HBA

sunday

2

monday 3

tuesday 4

wednesday 5

thursday 6

friday 7

Remodelers Issues, 12:00 pm, HBA

10

11

12

13

Lunch & Learn, Social Marketing Secrets to Grow your Business, 11:00 am, HBA

Membership/Retention Meeting, 11:30 am, HBA

SMC Board of Governors, noon, HBA

8 Cavalcade of Homes Committee Meeting, 12:00 pm, HBA

PAC Night!, 5:00 pm, TBD

9

saturday

14

15

21

22

Member Mix & Mingle, 5:30 pm, TBD

17

18

Housing Day at the Capital, Frankfort, KY

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20

Effective Media Buys, 1:00 pm, HBA

march

16

2013 SAM Awards, 11:00 am, Radisson Hotel Covington

HBAK Winter Board Meeting Marriott Griffin Gate, Lexington

23

24

25

State and Local Government Committee, noon, HBA

30

31

26 Finance Committee, 9:00 am, HBA

LDC Board of Governors, 11:00 am, HBA

Ambassador Club, Noon, HBA

1

2

27

28

29

3

4

5

Executive Committee Meeting 1:30 - 3:30 pm, HBA Board of Directors, 3:30 pm, HBA Table Top Night, Horseshoe Casino Cincinnati, 5:30 pm

Table Top Night Committee Meeting, noon, HBA

02/2014

Northern Kentucky BUILDER

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2751 Circleport Drive Erlanger, Kentucky 41018

ADDRESS SERVICE REQUESTED

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Northern Kentucky Builder - February 2014