Business Events (BE) Malaysia|Vol 1|No 3|2015|Dato Dzulkifli Mahmud MATRADE

BRINGING MALAYSIA TO THE WORLD MATRADE CEO, Dato’ Dzulkifli Mahmud

rAWr AWARDS 2015 Malaysia Business Events Week 2015

PRESIDENT’S NOTE Dear Readers,

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DATO’ VINCENT LIM President, MACEOS

eason’s Greetings! It’s been a great year for MACEOS! One of our main objectives this year was to increase our member count. I’m happy to note that we have successfully done that which will achieve what we have set out to do – create a solid platform to represent the Malaysian business events industry.

In September, the Malaysia Business Events Week organised by MyCEB saw a congregation of industry professionals who attended workshops and panel talks to further educate themselves and improve the industry on the whole. The MBEW was a huge success and is highly anticipated by our members each year.

Also, one of the most significant milestones we have achieved this year is the establishment of the certification programmes, for those keen on entering a career in the conference and exhibition industry. The programme is also to encourage those already in the industry who wish to upskill themselves to gain more knowledge and know-how from industry professionals. Participants will receive Professional Exhibition Management and Professional Conference Management credentials upon completion, which are both globally recognised. I believe that these certification programmes will further improve the professional and competency levels of the human resources needed in Malaysia’s business events industry. The first round of the certification programme was conducted at the AEC+EXPO 2015 held from the 11-13 November.

Themed, “Innovations In MICE – The Way Forward”, the AEC+EXPO provided the best business opportunities to network and share many new innovative and creative breakthrough ideas and technology to spur the growth of the manufacturing sector, especially the MICE Industry in particular. Jointly | BUSINESS EVENTS MALAYSIA |

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organised by Asian Federation of Exhibition and Convention Associations (AFECA) and MACEOS, apart from the exhibition, the three day expo saw simultaneously activities which included the AFECA Forum, panel discussions, the ASIA MICE Youth Challenge, AFECA Gala & Awards and ended with a gala dinner for the rAWr Awards 2015. We were also proud to host the AFECA Board meeting and the AFECA-IAEE Joint Meeting during the AEC+Expo.

Going into its second edition, rAWr Awards 2015 is the much coveted industry award that recognises the best of the best in the business events industry. Jointly organised by Malaysia Convention & Exhibition Bureau (MyCEB) and MACEOS and supported by the Ministry of Tourism, the much anticipated awards ceremony was a great success and winners were very pleased to be recognised for their outstanding work in the industry.

Also, in an effort to be the voice representing our industry, MACEOS recently met with Dato’ Seri Nazri from the Ministry of Tourism, as well as Dato’ Sri Mustapa Mohamed, Ministry of International Trade and Industry.

Establishing relationships with relevant parties to further encourage the industry to grow is part of our focus and mission to elevate our industry further.

To end this year, let’s celebrate the fact that MyCEB, together with industry partners, secured 152 bid wins which resulted in a 15 per cent increase in delegate numbers compared to 2013. A job well done to everyone in the industry!

I would like to take this opportunity to wish the members of MACEOS, the business events community, as well as all our readers a very successful and bright new year. Together, let’s make our industry grow from strength to strength in 2016.

A Very Merry Christmas and a Happy New Year to all!

CONTENTS FEATURE

Malaysia Business Events Week 2015

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The Paradigm Shift In Acquisitions

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AEC+Expo

05 COVER STORY

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rAWr Awards 2015

IN THE SPOTLIGHT

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• Setia City Convention Centre • C.I.S Network • MATRADE Exhibition And

Bringing Malaysia To The World

Meet The New CEO of MACEOS

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MyCEB – Perfect China

CEO of MATRADE, Dato’ Dzulkifli Mahmud talks about supporting Malaysian businesses in carving new frontiers in the global market.

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Convention Centre

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• R.E Rogers • Tradelink • Agenda Suria Communication • Kaizer Exhibition and

Langkawi International Convention Centre

Conferences

Director of LICC, Tengku Ramizan Tengku Kaman Shah

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• PICO International • Putrajaya International Convention Centre

• Mines International Exhibition and Convention Centre

REGULARS

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President’s Note

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Publisher’s Note

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The Members of MACEOS

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Member Events

PUBLISHER’S NOTE Dear Readers,

MACEOS Secretariat Level 3, East Wing, Menara Matrade Jalan Khidmat Usaha, Off Jalan Duta, 50480 Kuala Lumpur.

H/P no: 012-482 3552 Fax: +603-62037034 Email Address: secretariat@maceos.com.my President DATO’ VINCENT LIM C.I.S Network Sdn Bhd (vincent@maceos.com.my) Vice President ALUN JONES Malaysian Exhibition Services Sdn Bhd (alun@maceos.com.my) Secretary CHRIS SMITH R.E Rogers (M) Sdn Bhd (chris@maceos.com.my) Treasurer FRANCIS TEO S. P Setia Property Services Sdn Bhd (francis@maceos.com.my) Committee Members ALICE LEM KL Convention Centre (alice@maceos.com.my) MELVIN SHU Smart Reg System Sdn Bhd (melvin@maceos.com.my) PETER TEH PICO International (M) Sdn Bhd (peter@maceos.com.my)

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hat a difference a year can make! That phrase can certainly be applied to MACEOS as we reach the end of 2015 and look forward to the New Year.

I have been involved in MACEOS for over 8 years now and I cannot remember a year during my time as Vice President, ever being so significant in terms of activity and achievements.

We have rolled out the first ever PEM and PCM course with Malaysian content and Malaysian based trainers and after a very encouraging start, we have more training programmes to come as we look to build on this solid platform. We have also organised more networking events, enticed more companies into the MACEOS fold, developed the NOSS for Exhibition Management and even organised the inaugural AEC+Expo at KLCC last month.

Our media offering continues to go from strength to strength with this end of year edition carrying a record number of advertisers as BE magazine cements its position in the market place as the definitive voice of the business events industry. I would also like to thank our contributors for their support in ensuring our content remains at a consistently high standard and a special thank you this edition to CEO of MATRADE, Dato’ Dzulkifli Mahmud.

Finally, I would like to wish everyone a Merry Christmas and a Happy New Year and best wishes to all of us for a successful 2016!

MOHD SHUKRI Shapers Malaysia (shukri@maceos.com.my) W Y CHEONG ECMI ITE Asia Sdn Bhd (cheong@maceos.com.my) KENNETH FONG MESSE Worldwide Sdn Bhd (kenneth@maceos.com.my) CEO AMOS WONG Business Events Malaysia is a quarterly magazine produced for MACEOS by Harini Management Services Sdn Bhd (609031- W)

HMS W-9-12, Menara Melawangi, Amcorp Trade Centre, 18, Persiaran Barat, 46050 Petaling Jaya, Selangor.

Tel: +603-7932 3259

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ALUN JONES Vice President, MACEOS All authors automatically agree to indemnify MACEOS and Harini Management Services Sdn Bhd against any loss, costs, expenses (including legal fees), damages and liabilities that might arise from their own incapacity, negligence, breach of contract or other civil misdeeds. We reserve the right to edit all articles. All rights reserved. Copyright © 2015 by MACEOS and Harini Management Services Sdn Bhd. No part of this publication may be reproduced in any form without prior written permission from the publisher. The views expressed in the articles are those of the authors and do not necessarily reflect the views of MACEOS and Harini Management Services Sdn Bhd. MACEOS and Harini Management Services Sdn Bhd acept no responsibility for unsolicited manuscripts, photography, illustration and other editorial materials.

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C O V E R STORY

BRINGING MALAYSIA TO THE WORLD

Malaysia External Trade Development Corporation (MATRADE), CEO, Dato’ Dzulkifli Mahmud talks about supporting Malaysian businesses in carving new frontiers in the global market. | BUSINESS EVENTS MALAYSIA |

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COVER STORY

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apable Malaysian businesses are getting a helping hand to explore the global market through the initiatives set up by the Malaysia External Trade Development Corporation (MATRADE).

MATRADE’s CEO, Dato’ Dzulkifli Mahmud with his team are determined to make the phrase ‘Made-In-Malaysia’ synonymous with excellence, reliability and trustworthiness.

Could you explain MATRADE’s role in promoting Malaysian exports overseas?

MATRADE is Malaysia’s Trade Promotion Organisation. Our responsibility is to promote Malaysia’s products and services as well as Malaysia’s capabilities to the world. To do that, we have to develop local talents to be world-class exporters through various activities, like Exporters Development, Export Promotion (trade missions, specialised marketing missions and international trade fairs/ business matching programmes for Malaysian companies and foreign importers) and we also provide up-to-date Trade & Market Intelligence.

MATRADE’s main role is to provide trade advisory services, trade information and organise

“In 2015, MATRADE planned various new high impact initiatives for different types of businesses and there are over 116 programmes for exporters, organised in 46 countries.”

trade promotion programmes to facilitate Malaysian companies including SMEs to venture overseas and gain market access. Our skilled officers are responsible for looking after various industries and they will assist and advise companies accordingly. We have 46 International offices too, which Malaysian companies can leverage on.

What are the schemes and incentives that Malaysian exporters can tap into?

MATRADE has developed various export promotion programmes to assist Malaysian exporters expand their market shares in existing export markets and at the same time, penetrate new markets. In 2015, MATRADE planned various new high impact initiatives for different types of businesses and there are over 116 programmes for exporters, organised in 46 countries.

In terms of funding, we offer: Services Export Fund (SEF) SEF provides assistance to Malaysian Service Providers (MSPs) to undertake activities to expand and venture into the international market. The assistance is extended in the form of a reimbursable grant.

Eligible activities are: • To promote Malaysian expertise in specific service areas overseas • To cover related cost in rendering services for projects abroad • Establishment of physical commercial presence/office overseas • Supplying Made-In-Malaysia products for Malaysian projects abroad

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The Market Development Grant (MDG) MDG is a scheme introduced to assist small and medium enterprises (SMEs), service providers and trade and industry associations/chambers of commerce and professional bodies in undertaking export promotional activities.

Companies can apply for a reimbursable grant on the eligible export of promotional activities, subject to the availability of funds. Apart from the funds, we also offer specialised programmes for different types of companies, such as: Mid-Tier Companies Development Programme Mid-Tier Companies Development Programme (MTCDP) aims to develop 50 Mid-Tier export companies every year (from 2014 until 2020) to become regional and global champions. Programmes for MTCDPs will emphasise on companies to be more resilient and competitive both regionally and internationally.

Going Export (GoEx) Going Export (GoEx) Programme is targeted at first time exporters or existing exporters venturing into new products or new markets. The programme is to provide customised and comprehensive assistance on steps to export such as linkage to expertise, buyers and trade financing. The GoEx programme will provide end-to-end export facilitation through structured planning and technical advisory. eTRADE SMEs will also benefit from “eTRADE”, a programme under Digital Malaysia and led by

C O V E R STORY

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COVER STORY

MATRADE which is targeted to help SMEs attract global buyers as well as to promote and sell their prducts online through the internet by 2020. Through this programme, Malaysian SMEs would be able to have an online presence in leading international e-marketplaces. This increases SMEs market penetration and internationalises Malaysian branding. This programme will benefit SMEs through trainings on online marketing and e-commerce related topics.

Qualifying SMEs will be issued a RM2,500 e-voucher for participation in the eTRADE programme.

BWYEDP (Bumiputera, Women and Youth Exporters Development Programme) This by-invitation only, 3-year handholding programme, nurtures Bumiputera, Women and Youth-owned companies to penetrate the international market, create more competitive and sustainable exporters.

Through these initiatives, Malaysian SMEs would be able: • To customise business coaching from experienced and knowledgeable MATRADE officers; • Get international business exposure by participating in international trade promotion activities and market update; and • Have a networking session as a platform to allow sharing of information on business opportunities and market entry.

What are some of your personal goals for MATRADE during your time as CEO? I am optimistic that I will steer this trade promotion agency

more efficiently to facilitate the Malaysian business community.

It is essential for us to ensure these local businesses continue to export and be recognised worldwide for their good quality and innovative offerings. I hope under my leadership, the people of MATRADE, or who we called “MATRADErs”, will render their best services to Malaysian enterprises and international buyers alike. “MATRADErs” have always been known for their undying support towards Malaysian businesses and I wish to further inspire them to give their all in their line of work and make Malaysia an international focal point for quality products and services.

I look forward to the continuous support and active co-operation from the Ministries, other government agencies, trade associations and chambers so that together, we can make Malaysia one of the world’s leading export nations.

I’m focused on boosting exports, increasing SME participation in the export sector and to ensure Malaysia remains competitive in terms of products and services offered globally.

Currently, SME contribution to the export sector hovered around 19 per cent and will increase to 25 per cent by 2020, in line with the aspiration set in the 11th Malaysia Plan.

One exciting new initiative that MATRADE has been involved in was the MALAYSIAN FASHION WEEK which took place at MECC from 4-7 November this year.

Could you share the vision of this event, how it originated and the rationale behind it?

MATRADE has been inclusive

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in its approach with export promotion by also encouraging soft exports, including fashion.

It started in 2011 when Lifestyle Section was set up to look after lifestyle sectors like fashion (textile, apparel and garments), art, cosmetics, beauty and personal care products as well as the furniture industry.

Soft sectors have good potential for exports although its contribution to Malaysia’s total exports is still relatively small, it has grown through the years. In 2014, exports of lifestyle sector including fashion and fashion products reached RM20 billion. For the first eight months, exports of lifestyle products registered 9.3% to reach RM14.50 billion as against the same period of 2014.

Malaysia has many talents in the fashion industry, including young and new emerging designers. We believe this number can grow further by getting them exposed to the international market. Whether it is for couture or ready-towear fashion, global demand is aplenty and ready to accept our designs and creations – which are unique and diverse in nature. Other than clothing, we also promote cosmetics, personal care and beauty products, accessories, jewellery and shoes. Our designers and entrepreneurs need to leverage on the demand of the market to promote their innovative and creative products globally.

Did the event achieve what it was set out to do?

Malaysia Fashion Week and FACIT@INTRADE Exhibition has achieved its objective and targeted outcome.

The 4-day event succeeded

C O V E R STORY

“I’m focused on boosting exports, increasing small and medium enterprise participation in the export sector and to ensure Malaysia remained competitive in terms of products and services offered globally.”

in generating potential sales of RM126.52 million from the exhibition and international sourcing programmes with international fashion buyers.

The event saw a 40 per cent increase in sales compared to the year before. The 4-day event also generated a lot of interest from international buyers on Malaysia’s young and emerging designers such as Azura Azwa, Hazree Wahid, Fairuz Ramdan, Benua, Lynda Rahim, Man Chien and Illiza Ho. There was also interest on the fashion works from our student designers who came from UiTM, MSU, Raffles College, UNISEL and ESMOD. The theme for this year’s FACIT@INTRADE & Malaysia Fashion Week is ‘Fashion Inclusivity’ and it has succeeded in promoting designs and creations from Sarawak, Sabah and the Peranakan heritage.

For the first time the event also featured a dedicated Pavilion

on Muslimah Fashion with the theme ‘Modestyle’. Modest style design fashion is becoming more popular in the global fashion industry and will open up big opportunities for our Muslimah fashion houses and designers such as Blancheur, Rids Collection and Aini Bakke.

MATRADE is well known for its function in helping Malaysian companies export overseas but what role do you see MATRADE playing in helping to develop the business events industry here in Malaysia?

We organise our own events namely forums, seminars and trainings to assist and engage with the Malaysian business community. As the trade promotion agency of Malaysia, it goes without saying that these activities are of great importance to us. For the business events industry, we would engage with them via strategic collaborations and endorsements.

In your opinion what are the areas in which you feel the Malaysian business events industry can improve on?

The players in the event industry could improve the quality of participants at their events and be specific and selective in the topic chosen for their events.

The topic has to be relevant to the Malaysian business community. The topics can also be skewed to the downstream levels and shouldn’t be too generic. This is because, with the current economic landscape, people are beginning to tap into the business opportunities within a supply chain, hence identifying topics in the downstream level would be the way to go.

What is the one quote that you live by? Why? To be successful in whatever you do, you have to teach yourself to look at the opportunities in any situation. It’s important to stay positive and think ahead of time.

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MYCEB

Dato’Seri Idris Jala, CEO of Performance Management and Delivery Unit Malaysia (PEMANDU).

MBEW 2015: A BIGGER CONGREGATION OF LIKE-MINDED INDUSTRY PROFESSIONALS Themed, “Our Future by Design” this edition of Malaysia Business Events Week created a platform for all stakeholders of the business events industry to converge, communicate and debate issues that impact the future growth and sustainability of the industry.

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eld at the Shangri-La Hotel from 21-23 September 2015, Malaysia Business Events Week (MBEW) drew an attendance of more than 200 participants which consisted of professional conference organisers, destination management companies, exhibition organisers, venue owners, event management companies and hotels, as well as government ministries, national associations, the convention bureau

and regional tourism offices, as well as suppliers of products and services relevant to the industry. The conference, which is in its second year, was an initiative by Malaysia Convention and Exhibition Bureau (MyCEB), an agency under the Ministry of Tourism and Culture Malaysia.

Datuk Zulkefli Haji Sharif, Chief Executive Officer of MyCEB believes that the growing awareness of opportunities offered by the business | BUSINESS EVENTS MALAYSIA |

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“We hope that now the Malaysian business events industry is better equipped to take ownership of its future.” ~ Datuk Zulkefli, CEO, MyCEB

events industry in Malaysia has played a big part in the success of this year’s event. “In our inaugural event last year, we explored general MICE topics and engaged a handful of international speakers. This year, we decided to develop a focused theme that would encourage the Malaysian MICE players to collaborate in designing the future course of the industry.

Collectively we can prepare a roadmap to build a sustainable industry that is resilient to an an ever changing, and at times, unpredictable global environment. In addition, through the provision of education, networking, exchange of ideas and debate of issues in the three-day event, we hope that now the Malaysian business events industry is better equipped to take ownership of its future”, says Datuk Zulkefli.

Relevant Activities for Participants

Key sessions included “Designing a sustainable future” by MCI Global’s Guy Bigwood and Roger Simmons; “Unlocking The Future Through Creativity” by L&R Contract Business Services’ Ruth Lillian; and “What the Future Holds” – Towards 2020 by Dato’ Seri Idris Jala, Chief Executive Officer of Performance Management and Delivery Unit Malaysia (PEMANDU).

This time, MBEW participants were also able to tap the brains of 20 local and international renowned speakers through plenary sessions, break-out sessions on leadership, sales and marketing and operations, and cluster sessions categorised by the various MICE segments, namely: convention, exhibition and incentive. “The topics were carefully crafted to ensure all

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MICE segments were covered and are applicable for all levels of the business events (profession), from junior (right up) to the senior team.” “Also, a new feature of MBEW is a by-invitation only forum for government and industry leaders, which explored how the public and private sectors can work closely to enhance Malaysia’s status as a preferred MICE destination in Asia”, adds Datuk Zulkefli.

This yearly initiative by MyCEB will undoubtedly help to further strengthen Malaysia’s global appeal and position as the leading destination for international meetings, incentives, conventions, trade exhibitions and other major events.

“It is our hope that MBEW will help the Malaysian business events industry be better equipped to take ownership of their future.”

FEATURE

THE PARADIGM SHIFT IN ACQUISITIONS

by Steve Monnington, Mayfield Media Strategies, UK

The level of M&A activity over the last few months involving Private Equity firms is unprecedented. Since my last column there have been more PE backed deals and we wonder who will be next…

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he stock market collapse in China – a fall of 35% in recent months after hitting a 7 year high in June – could mean a faster slowdown with repercussions for global growth.

This, together with the uncertainty of the Chinese government’s attitude towards international organisers and the high price expectations of the independent Chinese organisers will inevitably mean a slowdown in acquisition activity.

There is a continuing shift in geographical focus for acquisitions from emerging markets to the mature but growing (i.e stable) economies, primarily USA. Just looking at the

table of recent deals below tells the story about the shift in emphasis. In the last few months there have been nine acquisitions in the USA and only one in China (plus a few strategic cooperations). China is too big a market to ignore but equally so is the USA and in terms of relative lack of risk the USA will win every time.

In my last column I talked about the increasing involvement of Private Equity firms in exhibition M&A and highlighted a number of acquisitions of large organisers by Private Equity Firms. The Private Equity business investment case is based on growth

RECENT ACQUISITIONS AND PARTNERSHIPS

Business

Country

Sector

Informa Informa Reed Tarsus LRP Conferences Wilmington Clarion Events Urban Expositions Urban Expositions Artexis Easy Fairs Diversified Communications Messe Frankfurt UBM Tarsus UBM Koelnmesse Mack Brooks Artexis Easy Fairs Artexis Easyfairs Artexis Easyfairs Informa Comexposium Comexposium Thebe Reed Exhibitions Messe Frankfurt

Megacon Dwell on Design Jewelers International Showcase PAINWeek Future of Education Technology Financial Research Associates Urban Expositions Womenswear Navada Hamptons Expo Group UK Tech Events Accountex Meat Expo eMedia AMB Hospitalar Interfeiros Eventos Chemspec Tank Storage Forum Antwerp Convention Dutch ComicCon Egytec Ad:tech, iMedia France CE Automation Fair Eurasia Bike Expo

USA USA USA USA USA USA USA USA USA UK UK China Hong Kong S E Asia Brazil Brazil Germany, India, Turkey Dubai Belgium Holland (Electrix) Global France South Africa Turkey

Pop Culture Design Jewellery Medical Education Healthcare & Finance Mixed Portfolio Fashion Art Advanced Engineering Finance Food Processing Electronics Mixed Portfolio Medical Fashion Industrial Storage Pop Culture Pop Culture Egyp Engineering Digital Marketing Public Works Industrial Motorcycles

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and the fastest way to grow is by making bolt-on acquisitions. The other interesting feature of the list of recent deals is this secondary effect with both Comexposium (Charterhouse Capital Partners acquired 50%) and Clarion (acquired by Providence Equity) being very active. In the case of Clarion this was directly by the acquisition of Urban Expositions and then subsequent acquisitions made by Urban themselves – but they are all financed by Private Equity funds.

Acquisition multiples have been increasing but it’s not obvious that Private Equity backed organisers are responsible for driving up prices.

In China, for example, there is a strong element of “face” in acquisition negotiation – sellers don’t want to appear weak to their peers and this is pushing up price expectations although there have been a few recent examples of deals falling apart because trade buyers are not prepared to overpay.

We have seen a transformation in the global activity of Clarion and other Private Equity backed organisers over the years. What is clear is that Private Equity involvement in the exhibition sector is here to stay and whether you consider that to be good or bad, without their funding we wouldn’t have this level of globalisation.

FEATURE

Officially launching AEC+Expo are Datuk Zulkefli Sharif, CEO of MyCEB; Dato’ Vincent Lim, President of MACEOS; Mr. Wee Choo Keong, Chairman of Tourism Malaysia, Mr. Walter Yeh, President of AFECA; and Edward Liu, Immediate-Past President of AFECA

AEC+Expo 2015 INNOVATIONS IN MICE – THE WAY FORWARD

Hosted by Malaysia, the 3-day inaugural AEC+Expo 2015 successfully heightened the MICE industry in ASEAN with the congregation of key players from the region.

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ointly organised by the Asian Federation of Exhibition & Convention Associations (AFECA) and the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS), the first AEC+Expo 2015 was a great success.

Guests of honour present to jointly launch the AEC+Expo were: Chairman of Tourism Malaysia, Mr. Wee Choo Keong, Mr. Walter Yeh, President of AFECA; Dato’ Vincent Lim, President of MACEOS. Datuk Zulkefli Sharif, CEO of MyCEB and Edward Liu, Immediate-Past President of AFECA.

Mr. Wee Choo Keong, Chairman of Tourism Malaysia and Mr. Walter Yeh, President of AFECA during the official launch.

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Chairman of Tourism Malaysia, Mr. Wee Choo Keong congratulated MACEOS and AFECA on successfully executing the inaugural AEC+Expo.

AEC+Expo 2015 is expected to boost the regional meetings, incentives, conventions and exhibitions industry, with this congregation of more than 100 local and international MICE and business events captains of the industry, including trade visitors, forum delegates and international buyers. The event was supported by the Ministry of Tourism and Culture, the Malaysia Convention & Exhibition Bureau (MyCEB) and International Association of Exhibitions and Events (IAEE); the event was managed by Fairs & Events Management Sdn Bhd (FEMSB).

Melting Pot of Opportunities

AEC+Expo saw 100 exhibitors from the five ASEAN countries: Singapore, Thailand, Indonesia, Philippines and Malaysia, as well as Australia, Japan, China and Taiwan. There were 25

MICE and business events exhibit categories and services, as well as several industry-concurrent ending with the AFECA Awards and RawR Awards’ nights. Participants were given an excellent opportunity to network and share innovative breakthroughs, new ideas and technology to spur the growth of the MICE industry from more than 27 MICE related associations from 17 countries, including corporate professionals.

Boosting the Regional MICE industry

MACEOS President, Dato’ Vincent Lim, said Malaysia was chosen to host the event to complement her role as the chair of the ASEAN Economic Community (AEC) which bodes well to encourage the development and growth of the trade fairs industry not only in Southeast Asia, but to heighten awareness of the Asia-Pacific region.

Lim said with the bright prospects of the trade fairs industry in the Asia| BUSINESS EVENTS MALAYSIA |

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“We believe it is timely and appropriate for MACEOS to champion the cause of heightening the regional MICE industry which would have a positive spillover effect for the tourism sector.”

Pacific region, the AEC+Expo will be an annual affair to be rotated among the ASEAN countries.

“It will be a boon to positively boost the development and growth of the regional MICE industry and tourism sector.”

For 2015, the Asia-Pacific trade fairs industry is forecasted to expand 5.2% – measured by net sales space to 19.61 million square metres from 18.64 million square metres posted last year.

With this in mind, Lim added that the key drivers will remain consistent for the next several years in tandem with the strong performance by the

FEATURE

trade fairs market throughout Southeast Asia, coupled with the relative resilience of the industry in China.

New venue capacity in key markets will also spur continued growth. “We believe it is timely and appropriate for MACEOS to champion the cause of heightening the regional MICE industry which would have a positive spillover effect for the tourism sector.”

“The AEC+Expo will benefit the MICE industry greatly due to the economic paradigm shift of the integration and implementation of the AEC. It will enable the captains of industry to establish and strengthen their networking, share new innovative and creative ideas and technology to further spur the growth of the overall economy,” he added.

The AFECA Forum

Apart from the exhibition, the AFECA Forum saw the participation of some 13 group delegations of overseas

buyers from China, Indonesia and Thailand. The AFECA Forum is one of the leading forums in the region for the MICE industry where research development and innovations are shared, trends are analysed, applications and business ideas are debated upon by the industry’s top leaders. The AFECA Board Meeting and the AFECA-IAEE Joint Meeting were also held during the event.

Activities at AEC+Expo

Apart from the AFECA Forum, the various concurrent AEC+Expo 2015 programmes included the AFECA Gala & Awards Night and Asia MICE Youth Challenge, a regional Inter-University Challenge focusing on MICE planning competition involving 12 universities from the Philippines, Singapore, Taiwan and Malaysia.

Held together with these MACEOS events was the biennial rAWr Awards – Malaysia’s prestigious MICE industry | BUSINESS EVENTS MALAYSIA |

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awards which is jointly organised by MACEOS and MyCEB, the MACEOS PEM (Professional Exhibition Management Course) and PCM (Professional Conference Management Course).

Participants who attended the 3-day event came away with a more diverse and innovative take on the industry as well as having fueled their passion to see the industry grow even bigger and better in the region and beyond.

we create the events..., the events create opportunities, the opportunities create success. **Winner of *MIB Entrepreneur Award 2015

Malaysian Indian Business Magazine -Brand of the Year

*Industry Class Award 2014

Event Management Service

by Junior Chamber International

*The Malaysia Book of Records

*Largest Outdoor Festive Carnival *Largest Running Outdoor Festive Carnival

*rawr Awards 2015

MACEOS Industry Recognition Award from MyCEB & MACEOS for DC & GIF

Organizer of Global Indian Festival / Deepavali Carnival / International Indian Shopping Festival / Penang International Indian Shopping Festival / World Indian Festival / Indian Wedding Fair

ASC Agenda Suria Communication Sdn.Bhd (724967-T) 198, 3rd Floor Jalan Tun Sambanthan 50470 Kuala Lumpur, Malaysia +603-2278 5555 www.agendasuria.com

+603-2278 5544

rAWr AWARDS 2 0 1 5

rAWr AWARDS 2015 – CELEBRATING THE BEST OF THE BEST IN MALAYSIAN BUSINESS EVENTS The highly anticipated rAWr Awards recognises consistent excellence in the Malaysian Business Events industry.

Group photo of the winners and VIPs.

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he business events industry came out in full force to recognise and celebrate the winners of the rAWr Awards 2015. On 12 November, the award dinner was held at the Kuala Lumpur Convention Centre to end the simultaneous activities of the AEC+Expo.

A collaboration between the Malaysia Convention & Exhibition Bureau (MyCEB) and the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS), the rAWr Awards recognises excellence, leadership, professional standards, innovation and best practices within the Meeting, Incentive, Convention and Exhibition (MICE) industry. Held for the second time, the rAWr Awards 2015 celebrated the prestigious talents, dedication and innovation behind the years of successful MICE events. The event was graced by government officials, high profile business leaders, entrepreneurs, stakeholders, sponsors, partners and media representatives. Entertainment for the night included local comedian Douglas Lim, a popular favourite.

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From Left to Right: Dr. Junaida Lee Abdullah, Deputy Secretary General (Management) Ministry of Tourism , Datuk Zulkefli Hj.Sharif, YB.Datuk Mas Ermieyati, Dato’ Vincent Lim.

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rAWr AWARDS 2 0 1 5

Presenting the winners of rAWr Awards 2015 !

BUSINESS EVENTS CATEGORY

BEST EVENT Radius Exhibits & Interiors Sdn. Bhd.

ENVIRONMENTAL INITIATIVE AWARD FOR EXCELLENCE

PURPOSE BUILT CONVENTION & EXHIBITION CENTRE AWARD FOR EXCELLENCE (below 15,000 sqm gross saleable space)

PURPOSE BUILT CONVENTION & EXHIBITION CENTRE AWARD FOR EXCELLENCE (above 15,001 sqm gross saleable space)

Borneo Convention Centre Kuching

Radius Exhibits & Interiors Sdn. Bhd.

EVENT MANAGEMENT COMPANY AWARD FOR EXCELLENCE

HOTEL WITH MEETING FACILITIES AWARD FOR EXCELLENCE

YOUTH SCHOLARSHIP

MINISTER’S AWARD FOR THE BUSINESS EVENTS INDUSTRY

Sepang International Circuit Sdn. Bhd.

Samantha Lau Pui Yee (Pacific World Destination East Sdn. Bhd.)

Kuala Lumpur Convention Centre (Convex Malaysia Sdn. Bhd.)

Mandarin Oriental, Kuala Lumpur

Anthony Wong Kim Hooi (AOS Conventions & Events Sdn. Bhd.)

EXHIBITION CATEGORY

BEST BOOTH DESIGN AWARD (36 sqm and below) Innogen (M) Sdn. Bhd.

BEST BOOTH DESIGN AWARD (37-72 sqm)

BEST BOOTH DESIGN AWARD (73 sqm and above)

Innogen (M) Sdn. Bhd

Pico International (M) Sdn. Bhd.

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BEST TRADE EXHIBITION (gross 15,000 sqm and below) Malaysian Exhibition Services Sdn. Bhd.

MACEOS INDUSTRY RECOGNITION AWARD

INCENTIVE CATEGORY

SPECIAL AWARD

CONVENTION CATEGORY

INTERNATIONAL INCENTIVE OPERATOR AWARD OF EXCELLENCE

ASC Agenda Suria Communication Sdn. Bhd.

BEST INCENTIVE PROGRAMME

Pacific World Destination East Sdn. Bhd.

INTERNATIONAL CONFERENCE AWARD FOR EXCELLENCE (above 1,001 delegates) AOS Conventions & Events Sdn. Bhd.

Shanghai VR Conference Organizer Co. Ltd. (China)

ECMI ITE Asia Sdn. Bhd.

PROFESSIONAL CONFERENCE ORGANISER AWARD FOR EXCELLENCE

MCI Management Malaysia Sdn. Bhd. *

* Winner was unable to be present to receive the award

DESTINATION MANAGEMENT COMPANY AWARD FOR EXCELLENCE

Pearl Holiday (M) Travel & Tour Sdn. Bhd.

Kaizer Exhibitions & Conferences Sdn. Bhd

Lily Tours (Indonesia) • FCm Travel Solutions India Pvt. Ltd. (India)* • SM Culture & Contents (Korea)* * Winners were unable to be present to receive the award.

Penexpo Events Sdn. Bhd.

BEST TRADE EXHIBITION (gross 15,001 sqm and above)

C.I.S Network Sdn. Bhd.

BEST CONSUMER EXHIBITION

EXHIBITION ORGANISER AWARD FOR EXCELLENCE

C.I.S Network Sdn. Bhd.

C.I.S Network Sdn. Bhd.

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UBM Malaysia

QA & FEATURE

WITH THE NEW CEO OF MACEOS

Meet Amos Wong and read about his role in MACEOS and how the setting up of the new secretariat is a significant milestone for the association and its members.

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s MACEOS grows bigger and stronger, there was a need to set up a permanent secretariat to manage member’s needs and association activities. Heading the new secretariat is Amos Wong, CEO of MACEOS. As new CEO of MACEOS, could you define your role in the association?

My role in the association is to put into perspective a solid road map to grow our membership size and create strategic partnerships with local and international industry associations that can bring value to its members, including professional training that is in line with the goals and aspirations of the Executive Committee.

Tell us a bit about yourself and your past experience in the industry?

I have been involved in the conference and exhibition industry since 1971 while working with the Danish Embassy in Kuala Lumpur. I joined AOS

Come and visit us at our new office space!

MACEOS Secretariat Level 3, East Wing, Menara MATRADE, Jalan Sultan Haji Ahmad Shah 50480 Kuala Lumpur, Malaysia.

Tel: +6012 640 6106 Fax: +603 6203 7034 Email: secretariat@maceos.com.my

Conventions & Events (AOSCE) Sdn Bhd in 2006 to head the FIGO World Congress of Gynaecology project. I “retired” as the Managing Director of AOSCE in 2012 where during my term, we secured about 20 international conferences and congresses with a combined total (in excess) of 16,000 international delegates. These international events also consisted of an exhibition component.

Now with the new secretariat is in place, what’s in store for MACEOS in the future?

Where do you see the association going?

The new secretariat is just a central point where we can keep all our materials in one location, and where the monthly Executive Committee meetings can be held. This new space will also allow MACEOS a proper venue to meet with visiting local and foreign delegations.

The new office space is the pride and joy of the association, could you tell us a bit about the journey it took to achieve this milestone?

Since the inception of MACEOS some 25-years ago, most of the functional duties were carried out on an honorary basis, either through the secretary of the President, Honorary Treasurer

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or Honorary Secretary wherever they are located. Therefore having our own space means MACEOS has reached a significant milestone and will now move forward to achieve our other development goals.

How many full-time or parttime employees are employed by the association at the new secretariat?

Presently Carol and I are working part-time and it is the intention of the Executive Committee to engage a full-time staff to manage the other activities that are presently done by the various Honorary Executive Committee members or through Carol, our secretariat support staff.

What can members look forward to with the new secretariat? Events?

Get-Togethers etc?

Current activities includes bi-monthly e-newsletters, BE Magazine, PCM and PEM training courses, regular networking functions with other like-minded industry associations, including tours to other major states for recruitment of new members. We are confident that timely, concrete and coordinated development activities can be carried out in the future, which will add value and benefit to our members and MACEOS.

“The massive trip contributed an estimated RM 128 million in economic impact to the country’s economy.”

Datuk Zulkefli, CEO, MyCEB

For enquiries, contact: Malaysia Convention & Exhibition Bureau Corporate Meetings & Incentives mycebci@myceb.com.my www.myceb.com.my | BUSINESS EVENTS MALAYSIA |

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M y CEB

THE PERFECT RECEPTION IN MULTICULTURAL MALAYSIA MyCEB plays a big part in the success of the Perfect China Incentive Travel & Seminar 2015.

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alaysia recently hosted an impressive and exclusive trip for 6,000 delegates from the Perfect China incentive group. The major multilevel marketing company for consumer goods has made Malaysia its incentive destination previously in 2011 and 2014, returning with the biggest group in 2015 after notable impressions.

With staggered arrival from 3rd to 7th July, the group converged on the 8th of July for the Conference and Gala Dinner in Malaysia’s largest indoor exhibition venue, Malaysia Agro Exposition Park Serdang (MAEPS).

The high-performing delegates participated in various unique activities specially installed for them in three major states in Malaysia – Kuala Lumpur, Penang and Langkawi Langkawi – three days before their departure on the 13 July 2015.

The Perfect Plan

The notable success of the Perfect China incentive group trip was an impressive showcase of dynamic

partnership between event organisers, Sunflower Holidays, a Destination Management company, and the Malaysia Convention & Exhibition Bureau (MyCEB).

Mapping out every detail for the event, Mint Leong, Director of Sunflower Holidays said, “The motivation to organise this event was an all time high, and we are proud to have managed to pull it off. Everything was in tip-top shape and we are very glad that the group had a spectacular time. The synergy between our team and partner, especially MyCEB was stellar. Malaysia is definitely in the global radar for business tourism.”

The 6,000 delegates, were flown in through four major airlines in stagger

and stayed in 30 major hotels across all destinations.

As some of the itinerary venues could not accommodate the full capacity all at once, the organiser decided to have delegates arrive at different states and seamlessly enjoy the same experience no matter where they were.

The first group arrived in Langkawi on 3 July, followed by the second group in Penang the very next day. The third group arrived in Langkawi on 6 July and the final group in Penang on 7 July.

Despite the alternate arrival times, the delegates all converged in MAEPS for the main event. While MAEPS’ venue was perfectly adequate to take in the capacity of delegates, mobile amenities such as toilets

“Experiencing the local culture is always an enriching, but dining with the Royal family of Kedah was the crème de la crème of the trip. It was truly an honour to be welcomed by the higher echelon of the society!” ~ Chen XingChun & Yang QiuLing, Sales Director from Hebei

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were thoughtfully planned for the convenience of the delegates.

Organisers were also tasked to create a memorable and impressive stay after the Conference, as this is the group’s third time in Malaysia. With creativity and sheer determination, Sunflower Holidays managed to convince the Royal Palace of Kedah to open its doors to welcome the groups’ VIPs to break-fast with them.

Working four to five months in advance to coordinate, the results were rewarding when DYMM Yang

Di Pertuan Agong, the Sultan of Kedah agreed to the event.

In Penang, the organisers took on the challenge of blocking out the lane at Padang Kota Lama, ensuring that Perfect China’s incentive group was able to have a personalised food feast with maximum privacy. Security was taken care of by working with local police enforcers, the Town Hall and public volunteers. As the event was open air, measures were taken to ensure that the show goes on without being affected by the weather.

“The massive trip contributed an estimated RM 128 million in economic impact to the country’s economy.” ~ Datuk Zulkefli, CEO, MyCEB

Giant umbrellas were used to protect delegates in the event it rains.

“It was indeed an outstanding delivery by all who were involved. It is a pleasure for MyCEB to be collaborating with our partners, Sunflower Holidays and other state tourism agencies to ensure an exceptional experience for the Perfect China group” said Datuk Zulkefli Hj. Sharif, CEO of MyCEB. Datuk Zulkefli also proudly announced, “The massive trip contributed an estimated RM128 million in economic impact to the country’s economy.”

The Perfect Trip

Perfect China’s Conference and Gala Dinner took place in MAEPS, Kuala Lumpur, which successfully delivered its capacity by fitting in the full delegation. The event was also graced by the Minister of Tourism and Culture Malaysia, YB Dato’ Seri Mohamed Nazri Bin Tan Sri Abdul Aziz. As the evening came to an end, fireworks decorated the skies, honouring the company’s top performers.

Also, Perfect China graciously contributed a cheque worth RM 600,000 to the victims of the Ranau, Sabah earthquake. The donation was channelled to Yayasan Sabah which will utilise the funds to rebuild the lives of victims.

For enquiries, contact: MALAYSIA CONVENTION & EXHIBITION BUREAU Corporate Meetings & Incentives mycebci@myceb.com.my www.myceb.com.my | BUSINESS EVENTS MALAYSIA |

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FEATURE

LANGKAWI INTERNATIONAL CONVENTION CENTRE

With its contemporary, sleek look and state-of-the-art facilities, the Langkawi International Convention Centre is an unrivalled venue for mega-scale as well small and private events.

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he state-of-the-art Langkawi International Conventional Centre (LICC) has been creating waves since opening its door early this year when it played host to the 26th ASEAN Summit. Being the only convention centre of international standard in Langkawi, the LICC is fast becoming the venue of choice for the business, meetings and conventions industry.

Following the Summit, LICC, which overlooks the beach on one side and the lush rainforest on the other, has become a popular venue even for those looking to host events. With its state-of-the-art facilities, LICC is ideal for hosting local and international meetings and conferences including private and niche events as well as for product launches including cars, and

golf tournaments. It also played host recently to the 4th ASEAN Ministerial Meeting on Drug Matters in October.

“We have the facilities and infrastructure to host world-class, as well as local events, including concerts and private functions,” says Director of LICC, Tengku Ramizan Tengku Kaman Shah who has been in the hospitality industry for more than 12 years. Now that the LICC is fully operational, Langkawi can enhance its standing as one of the international hubs for events and conventions.

Among the special features of LICC are its pillarless rooms including the 1,660 sqm Grand Ballroom which can accommodate 1,000 people (banquet style). The ballroom can be partitioned into three rooms as well. There are also seven meeting rooms ranging | BUSINESS EVENTS MALAYSIA |

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from 21sqm to the 93 sqm VIP suite and lounge.

All the rooms are equipped with high-end audio visual facilities such as Bose sound systems, while the high ceilings measuring nine meters are mounted with chandeliers that lend an ornate ambience to the area.

The foyer areas have floor-to-ceiling clear-glass windows which allow natural light to flood the entire space.

To ease private arrivals for the VIPs, there are three different entrances for politicians, royalties and even high profile celebrities.

LICC is centrally located, close to Kuah town – the island’s shopping and commercial centre – and about 20 minutes away from Langkawi International Airport. The design of the convention centre, says Tengku

Ramizan, was inspired by a traditional Malaysian design – a motif that reflects the Malay culture.

LICC anticipates more events from international and local companies.

Tengku Ramizan and his team have also been actively promoting the convention centre by holding dialogue sessions with relevant groups such as events marketing companies, hoteliers, travel agents, taxi association and aviation companies, among others.

“We are also closely working with the Langkawi Tourism Department and the Langkawi Development Authority

(LADA), and going on road shows to promote the convention centre and the island as well.”

The government, working closely with LADA, has drawn up plans to further develop the mystical island with its fabled history and natural wonders not only as a world class tourist destination but also as a preferred destination for Meetings, Incentives, Conventions and Exhibitions (MICE).

In this respect, LICC provides an ideal platform for hospitality services for events on the island.

Events with overseas and local participants are also well supported with accommodation options close by.

“We are a few steps away from The Westin Langkawi Resort & Spa (which manages the convention centre) and the six-star St Regis Langkawi which is also located in the same vicinity.

Both offer stunning seaside venues for hosting private cocktail parties and dinner themed parties under the stars,” adds Tengku Ramizan.

Apart from meetings rooms and convention halls, LICC also has its own fully-equipped kitchen and four professional chefs who are responsible for creating and selecting dishes which

can range from comfort foods to exotic and tantalising cuisines. “We also cater to guests who have specific food needs. Healthy food – nuts and fresh greens are always included in normal dinners.”

For large scale events, the LICC can count on getting extra manpower under a programme by the Starwood Hotels & Resorts Group, one of the world’s largest hotel companies that owns, operates, franchises and manages hotels, resorts, spas and residences. The Westin Langkawi Resort & Spa and St Regis Langkawi are part of the Starwood Group.

“Whenever there is a need for extra staff, especially during large scale events or functions, we can get the extra staff from the other hotels that are a part this programme. In that sense, we don’t have staffing problems when it comes to hosting international scale events,” states Tengku Ramizan.

LICC takes pride in being an ecofriendly venue – its design has energy and water efficient features. “We are conscious of the need to take care of the environment and that is why we do not encourage the use of plastic bags or styrofoam products.”

VIP suite meeting room.

“We have the facilities and infrastructure to host world class as well as local events including concerts and private functions.”

Grand Ballroom.

~ Director of LICC, Tengku Ramizan Tengku Kaman Shah

Pre-function area.

VIP suite.

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IN THE SPOTL I G H T

ARCHIDEX WINS AT AFECA AWARDS & RAWR AWARDS 2015 C.I.S Network Sdn Bhd comes out on top again for Archidex 2015.

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trong growth and support were recorded for South East Asia’s most successful annual industry trade event – the 16th International Architecture, Interior Design and Building Exhibition, Malaysia (ARCHIDEX 15) and its co-located ECO-B (Eco Building & Design Exhibition).

Held from 12 to 15 August at the Kuala Lumpur Convention Centre, Malaysia, the exhibition drew 550 local and international exhibitors with 1,300 booths, and 33,900 highly targeted industry professional and trade visitors from 70 countries that encompassed a total of 16,000 architects, interior designers, engineers and others.

ARCHIDEX is jointly organised by the Malaysian Institute of Architects (Pertubuhan Akitek Malaysia or PAM) and C.I.S Network Sdn Bhd, a leading

Malaysian award-winning trade and lifestyle exhibitions organiser.

Phenomenal Success Through The Years

“We are pleased to note that overall this year’s ARCHIDEX has grown stronger and is influential platform for exhibitors to establish and expand their business and presence in Malaysia and the regional market.

We’ve received positive response from our exhibitors and our sponsors”, said Dato’ Vincent Lim, President of C.I.S Network Sdn Bhd. Since its introduction in 2000, ARCHIDEX has achieved phenomenal success and steady growth through strategic planning and partnerships. It is widely recognised as a leading trade event that draws together South East Asia’s fraternity of architects, interior | BUSINESS EVENTS MALAYSIA |

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designers, developers, urban planners, engineers, academicians, students and various related industry professionals.

ARCHIDEX is held concurrently with the annual Kuala Lumpur Architecture Festival 2015 (KLAF) and PAM Convention 2015.

“ARCHIDEX 15 was a huge success as we saw a bigger crowd this year with many important meetings

and forums held. The PAM Convention, which was held concurrently, consistently brings together well established and avant garde architects and designers to share their work at DATUM:KL”, said PAM President Ar Mohd Zulhemlee An.

A Successful Brand Name Attracting Key Industry Players

ARCHIDEX 15 saw an increase of foreign participation from 19 countries – Austria, Australia, Belgium, China, France, Germany, Hong Kong, Indonesia, Japan, Korea, Malaysia, Netherlands, Singapore, Spain, Switzerland, Taiwan, Thailand, Turkey and the United States of America.

There were Country Pavilions from Austria, China, Germany, Singapore and USA. The event occupies a highly coveted position at the forefront of the region’s robust architecture, design and building industry. Its successful brand name is also recognised as a popular gateway into the burgeoning South East Asian market and an ideal platform to launch innovative new collections.

An Ideal Platform For Architects And Interior Designers

ARCHIDEX 15 was not only a highly visible and targeted marketplace for exhibitors, it was also a meeting point for the region’s fraternity of architects, interior designers, urban designers, academicians and students who were attending the yearly PAM Convention/ Kuala Lumpur Architecture Festival.

“Advancement in technology opens up new opportunities and approaches to designs. Digital and communication technologies have also reshaped our lifestyle and practice.

The younger generation architects of the digital age are paving new trends and pushing boundaries in designs and deliveries. Similarly, the importance of sustainability, climate change

A ROAD PAVED WITH ACCOLADES

ARCHIDEX is endorsed by MATRADE and supported by the Malaysian Ministry of Works, Ministry of Tourism and Culture, the Malaysian Convention and Exhibition Bureau (MyCEB), and the Year of Festivals 2015 Celebrations. Among the Awards bestowed on ARCHIDEX include: • 2015 Outstanding Trade Exhibition Award at the AFECA Gala & Awards 2015 (Asian Federation of Exhibition & Convention Associations) • 2015 Best Trade Exhibition Award at the rAWr Awards 2015, jointly initiated by MyCEB (Malaysian Convention & Exhibition Bureau) and MACEOS (Malaysian Association of Convention & Exhibition Organisers & Suppliers) • 2013 Best Trade Exhibition Award at the rAWr Awards 2013 • 2013 Industry Excellence Award at the rAWr Awards • 2011 Best Trade Exhibition Award at the MACEOS Awards 2011

and energy efficient designs are the emerging benchmark in buildings.

Therefore, I am sure the products and innovations that are exhibited here in ARCHIDEX will help guide the industry to a positive future,” said Tan Sri Dato’ Sri Ar. Esa Mohamed, President of International Union of Architects (UIA).

Hosted by PAM, the UIA Bureau Meeting was held at Kuala Lumpur Convention Centre on 11 August 2015, attended by 10 Bureau Members from 9 countries, ie. Costa Rica, France, Malaysia, Philippines, Spain, Sudan,

Turkey, UK and USA. The UIA is the only international body that represents the architects globally. Its aim is to unite the world’s architects to share progressive ideas in architecture, planning and the built environment.

New And Exciting Additions

In line with continuing efforts to bring to the forefront on innovative and excellent products for the market, this year’s ARCHIDEX saw nominees by exhibitors competing for the New Product Awards and the Green Dot Awards that are highly coveted industry recognition.

A highlight at ARCHIDEX this year was the introduction of the Advanced Materials section to allow architects and designers a first-hand glimpse of the latest technological breakthroughs and solutions available.

The Premier Partner of ARCHIDEX 15 is Lamitak, while its Strategic Partners are Malaysia Mosaics Sdn Bhd, Roca Malaysia Sdn Bhd, Kian Interiors Sdn Bhd, Formica Malaysia Sdn Bhd, Akzo Nobel Paints Malaysia Sdn Bhd – Dulux, and Antah Schindler Sdn Bhd.

The upcoming ARCHIDEX 16 will be held from 20 – 23 July 2016 at Kuala Lumpur Convention Centre. For more information and updates on the exhibition, log on to the ARCHIDEX website at www.archidex.com.my. | BUSINESS EVENTS MALAYSIA |

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IN THE SPOTL I G H T

MATRADE Exhibition & Convention Centre (MECC), wraps up 2015 with much success!

Art Expo Malaysia 2015

MATRADE Raya Open House.

Raya Shopping Madness @ Vendeur festival!

Dab of Star Wars & Fashion at FACIT-INTRADE2015.

Marketing Tips from the World’s Leading Marketing Guru, Prof. Philip Kotler! UniKL’s Marketing Forum.

Let’s Zumba @ California Fitness Zumba® WAD!

Oil Change at Shell Helix’s Love My Ride Festival.

Coffee Business @ Café Malaysia 2015.

For exhibition or events information, kindly contact us at MATRADE EXHIBITION & CONVENTION CENTRE (MECC) Level 3, East Wing, Menara MATRADE, Jalan Sultan Haji Ahmad Shah, 50480 Kuala Lumpur.

Tel: +603-6203 7032 Fax: +603-6203 7034 Website: http//mecc.matrade.gov.my Email: mecc@cac.com.my | BUSINESS EVENTS MALAYSIA |

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IN THE SPOTL I G H T

COMMITTED TO EXCELLENCE IN EXHIBITION LOGISTICS

R.E Rogers (Malaysia) Sdn Bhd is hands on in its approach to meet client needs on-site, with their new office space in Kuala Lumpur Convention Centre.

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he only freight forwarder to have on-site facilities in Malaysia, R.E Rogers proves that it does what it takes to provide excellence in service commitment to their clients. No one knows the complexities and crucial operation procedures involved in exhibition logistics better than R.E Rogers’ General Manager, Syed Amirul Hafidz and Operations Manager, Rasyid Abdullah.

“A lot goes into what we do – from transporting high value goods across the seas, ensuring timelines are met and that the show goes on without a hitch,” explains Amirul. The new office space located in Kuala Lumpur Convention Centre puts R.E Rogers right in the middle of the action. Rasyid says, “We have workstations to attend to daily requirements while working on-site and we are also able to attend to exhibition enquiries to further grow the business.” Both employees agree that the office space also provides a sense of commitment and focus so their clients experience total customer service excellence from start to finish. Apart from hands-on service, Amirul also explains that the new office space will ensure the safety of R.E Rogers employees. “Our employees will no longer have to travel back and forth from our headquarters in Shah Alam when there is an ongoing exhibition in the city,” he says. “Now, they just have to pack up their files and set up base in our new office for the duration of the exhibition,” adds Rasyid. Amirul is also quick to point out that the office space creates some branding for the logistics company. “We are located right next to Exhibition Hall 1 which means we are very visible to the hundreds of people that walk through everyday.”

Amirul has worked for R.E Rogers for over 13 years.

“I studied International Business in University and worked with a multinational oil and gas company before I joined R.E Rogers.” Today, Amirul is highly experienced in exhibition logistics and looks forward to gaining even more knowledge

of the industry. Rasyid is an engineer by profession and dabbled in entrepreneurship before beginning his career with R.E Rogers. “I’ve been with the company for eight years and I too have gained a tremendous amount of exhibition logistics knowledge through the years.”

Currently the only freight forwarder with a focus on only exhibition logistics, it is obvious that R.E Rogers takes their commitment very seriously. Coupled with a strong and reliable team of employees, they are all set to continue making their mark in the exhibition industry.

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IN THE SPOTL I G H T

METALTECH DEFIES THE DOWNTURN In spite of the weak Ringgit and falling oil prices, Malaysia’s leading metalworking exhibition records an impressive RM550 million in sales.

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he 2015 edition of METALTECH, Malaysia’s largest exhibition for the metalworking and machine tool industries, recorded a total of RM100 million in spot sales with a further RM450 million expected in the year. The exhibition, welcomed almost 1,800 exhibitors from 38 countries around the world, showcases the latest manufacturing technology in industries as wide as aerospace, automotives, marine/offshore, energy, electrical and electronics, and medical amongst many others.

The machinery and tools industry is a high-performance industry sector; with companies ensuring their technological advancement through continued innovation. METALTECH offers the opportunity to keep up with the latest industry trends & product innovations in South East Asia. Despite fears that the decline in the Ringgit, along with a dip in oil prices, a total of 21,048 local and international trade visitors attended the exhibition, making the factory floor more efficient and streamlined.

Being Malaysia’s largest exhibition

for the metalworking and machine tool industries, METALTECH has truly been the flagship event for over two decades, METALTECH is world renowned by the manufacturing industries as the most effective platform for suppliers to launch their new products and services to local and regional buyers, gaining new contacts and attaining new businesses.

The trade show featured some 3,000 latest technologies from 9 specialised profiles; it was truly an event that had everything under one roof! This time, there was an emphasis on a range of technology that enabled local producers to compete with the manufacturing powerhouses of the world including a range of robotics and automation technology, seen as a means to overcome rising labour costs and increase precision;, and 3D printing, which offers a flexible, eco-friendly and cost-effective solution for manufacturers of niche goods.

Automation received a dedicated exhibition within METALTECH, with Automation Technology Exhibition & Conference (AUTOMEX) showcasing | BUSINESS EVENTS MALAYSIA |

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a staggering range of automation technologies focused on industries from aerospace and automotives to F&B and medical manufacturing.

The next METALTECH will take place from 25-28 May 2016, for more information about METALTECH, log on to www.metaltech.com.my

I N T H E S P O TLIGHT

THE SHINING STAR

CEO of Agenda Suria Communication Sdn Bhd (ASC), Jaggarao Simancha, the winner of two MACEOS Industry Recognition Awards at the recent rAWr Awards 2015, shares the secret to his success.

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stablished in 2002, Agenda Suria Communication Sdn Bhd (ASC) is a dynamic event organising and management company led by an experienced team of professionals. ASC provides complete event management organisation, support and coordination.

Famed for their Deepavali Carnival which kicked off for the first time in 2002, and as the years went by turned into the famous Global Indian Shopping Festival, today it has become an International event that is endorsed by MATRADE. Global Indian Shopping Festival made headlines in June, 2005, as one of Malaysia’s largest exhibitions to date, attended by almost two hundred and twenty thousand visitors. “Until today, I see it as my big break,” says Jaggarao Simancha, CEO of Agenda Suria Communication (ASC). Fondly known as Jag to his friends and business associates alike, he attributes his success to the support and perseverance of his family and all the members of his team. “My team

work tirelessly to ensure our events go on without a hitch,” Jag says. Currently, ASC is engaged with five big events throughout the year, this includes: International Indian Shopping Festival, Indian Wedding Fair, Global Indian Festival, Penang International Shopping Festival and Deepavali Carnival.

This year ASC has also ventured into a Malay mainstream event called ‘Karnival Gegarkhan’ However, Jag

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admits that the road was tough but hard work and constant refinement of ideas and mechanics paid off.

At the recent rAWr Awards ceremony held at the Kuala Lumpur Convention Centre on 13 November 2015, ASC was the winner of two awards for Deepavali Carnival and Global Indian Festival under the MACEOS Industry Recognition category. “It’s an honour to be recognised by MACEOS and the industry. I will continue to strive to become even better by bringing my events abroad.”Jag has no intention of slowing down and hopes to expand his reach to countries abroad including Singapore, Indonesia, Fiji and Australia.

“I believe that with the popularity of Global Indian Festival here in Malaysia, I have no doubt that the event will garner the same response from Indian communities abroad,” he explains.

Jag stands by a few firm principles – drive, determination, durability, taking risks, time management, and people skills. “I believe a collection of principles ensures success,” says Jag. He keeps these principles close to his heart and he has every intention to see it through to success again.

He’s looking forward to the future of ASC and is moving forward with one goal in mind.

“I don’t aim to be good, I aim to be excellent.”

IN THE SPOTL I G H T

KAIZER WINS PRINT TECHNOLOGY AWARD

Kaizer Exhibitions & Conferences Sdn Bhd wins rAWr Award 2015 in the MACEOS Industry Recognition category for Print Technology.

Belle Yam, Kaizer’s Managing Director

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19-year veteran in event organisation and management has been recognised for its outstanding achievements in print technology by winning the 2015 rAWr Award in this category.

The rAWr Awards recognise achievements in the Meeting, Incentive, Convention and Exhibition (MICE) industry in Malaysia. rAWr stands for Recognising Award Winning Results and is a joint initiative between the Malaysia Convention & Exhibition Bureau (MyCEB) and Malaysian Association of Convention & Exhibition Organisers (MACEOS).

These bi-annual awards are judged by a panel of independent industry experts within the Asian region.

Kaizer Exhibitions & Conferences Sdn Bhd has been at the forefront of print technology as the organiser of Malaysia’s two premier events in the Printing, Paper & Packaging Machinery industry – namely IPMEX Malaysia and Print Technology.

These two trade shows have raised

industry standards by consistently attracting a comprehensive gathering of the names behind the latest technologies for print applications, including Advance Digital Printing & Imaging Technology, Conventional Printing with Digital Enhancements and Advertising Signs & Equipment.

The shows have also provided important business linkage among and between printers and exhibitors, ultimately promoting the growth and advancement of the printing industry.

In 2011, Kaizer won the Malaysian Association of Convention & Exhibition Organisers (MACEOS) Industry Excellence Award for IPMEX Malaysia.

Kaizer is also a founding member and Vice President of ASIA PRINT, the Federation of Asia Print Exhibitions, which represents countries such as China, India, Indonesia, Korea, Pakistan, the Philippines, Sri Lanka and Malaysia.

The objective of ASIA PRINT is to exchange ideas, promote cooperation

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between members and provide mutual support in the organising of print exhibitions. ASIA PRINT aims to bring IPMEX Malaysia and Print Technology to the forefront in promoting and developing the printing industry in Asia Pacific.

In addition to its print technology exhibitions, Kaizer has also successfully organised many international trade and consumer events.

In 2014, Kaizer became the first event organiser in Malaysia to organise an industry exhibition focused on coffee and bakery. The Café & Bakery Show Malaysia aims to drive and propel the café industry into a professional global industry.

It provides an opportunity for exhibitors and visitors to learn about the different coffee cultures from different countries around the world and aims to bring together key people to share knowledge and information.

For more information on Kaizer Exhibitions & Conferences Sdn Bhd, log on to www.kaizer.com.my

I N T H E S P O TLIGHT

THE SWEET TASTE OF SUCCESS

PICO win awards for Best Booth Design at rAWr Awards 2015, and the Best Theme Development Award from Bureau International des Expositions.

N

o stranger to being an award winner, PICO Malaysia’s stand for Hitachi at the International Greentech came out a winner at the rAWr Awards 2015 and Eco Products Exhibition and Conference 2014 (iGEM 2014). Launched in 2013, the

rAWr Awards was initiated by the Malaysia Convention and Exhibition Bureau (MyCEB) and the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS) to recognise and reward excellence in the Meeting, Incentive, Convention and Exhibition (MICE) industries in Malaysia. These awards are judged by a group of independent industry experts drawn from the Asian region.

The overall design and concept created a design which emphasised the simplicity of Eco City. The design and layout was based on manipulating leaf shapes to create an “Eco Park City” environment traffic flow.

Three main leaf shapes and a half globe metal structure covered with green acrylic represented Hitachi’s three pillars of vision and corporate goal.

Silver Award for Theme Development for Cambodia Pavilion at Expo Milano 2015

The Cambodia Pavilion at Expo Milano 2015 has received the Silver Award for Theme Development in the Clusters | BUSINESS EVENTS MALAYSIA |

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Pavilion category from the Bureau International des Expositions for its innovative development of the Expo theme – ‘Feed the Planet, Energy for Life’. The team at PICO designed, constructed and maintained the 250 sq. m. pavilion, which emphasised the importance of the country’s rice production and cultural heritage.

Awards are divided into three categories: architecture and landscape, contents and display, and theme development. An international jury, composed experts in the fields of World Expos, architecture and exhibitions, evaluated the participants’ pavilions taking into consideration aspects of participation, such as the architecture of the pavilion, innovation in design and exhibits, the messages, the flow of circulation and the environmental solutions proposed, all related to the Expo theme. Expo Milano 2015 was Pico’s ninth World Expo in the past 30 years. The Cambodia Pavilion has become part of Pico’s continuously-expanding and awardwinning World Expo portfolio, which now achieves almost 80 expo pavilions.

IN THE SPOTL I G H T

NUMBER 1 IN CONVENTION EXCLUSIVITY

Putrajaya International Convention Centre is Malaysia’s premier meeting and convention venue.

F

irst in exclusivity. First in the number and variety of its venues.

First in access and connectivity.

First in green practices. As important as all those are, Putrajaya International Convention Centre (PICC) has one further come to fulfillment: the world’s first Intelligent Garden City, Putrajaya.

A carefully planned, high-tech centre for government, business, education and research and development, set in an oasis of green parks, lakes and wetlands.

developments. It is both an iconic landmark that overlooks Malaysia’s seat of government and one that incorporates a modern, spacious and incredibly versatile design. Yet it also embodies a further, cultural dimension. Its most imposing architectural feature is the roof, designed to resemble a pending perak, the ornate handcrafted silver regalia worn on ceremonial occasions by the sultans of Malaysia and representing power and authority. The main halls are set in the “eye” of the pending.

A UNIQUE AND CULTURAL LANDMARK

MALAYSIA’S WORLD-CLASS PICK

PICC rises majestically from the top of Putrajaya’s highest point amidst a prestigious enclave of residential neighbourhoods and waterfront

Perdana Hall (Banquet), Head of States Hall, 2 Multipurpose Halls, 10 Conference Halls, 4 Meeting Rooms, Exhibition Booths for 500 (3x3 sqm booth), 3 Viewing Decks and 14 Suites.

Enjoy state-of-the-art facilities like wireless LAN, wireless simultaneous interpretation system, video conferencing, provision for television broadcast and coverage, holographic rear projection system, video and billboard messaging, facilities and event management; and audio/video tie-ins with live telecast option.

For more information, please visit www.picc.com.my or follow PICC on www.facebook.com/piccmalaysia, Twitter and Instagram@piccmalaysia.

For enquiry please send an email to enquiry@picc.com.my.

PICC comprises 49 discrete venues with an impressive 1.3 million square feet of usable space on nine levels of conference space: Plenary Hall,

HALL Plenary Hall

Perdana Hall Putra Halls (A&B) Head of States Hall (Ballroom)

Conference Halls (1–10 halls)

THEATRE

3,000 pax

3,000 pax

1,500 pax

-

150 pax

BANQUET

-

2,800 pax

1,200 pax

-

100 pax

COCKTAIL

-

5,000 pax

2,500 pax

-

200 pax

CLASSROOM

-

-

1,200 pax

-

150 pax

CONGRESS (U-SHAPE)

-

-

300 pax

180 pax

80 pax

DIMENSIONS

73.3m x 73.3m

69m x 69m

56m x 38m

25.6m x 25.6m

21m x 15m

APPROXIMATE GROSS AREA

4,123 sqm

3,739 sqm

2,100 sqm

518 sqm

315 sqm

CEILING HEIGHT

7.4m x 3.8m

10m

10m

7m

5.5m

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IN THE SPOTL I G H T

IT’S EVERYTHING YOU NEED FOR YOUR SPECIAL EVENT MINES International Exhibition & Convention Centre (MIECC) promises to be the best choice for your event venue with Malaysia’s largest column free space.

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ot just an event venue, MINES International Exhibition & Convention Centre (MIECC) promises to make your event one you will never forget. Professionally managed and operated by MINES International Exhibition Centre Sdn. Bhd, and with over 180,000 square feet, MIECC is an excellent venue for multi-purpose events which include trade shows, expositions, major gatherings, concerts and many more. Nestled luxuriously in what used to be the world’s largest opencast tin mine the MINES Wellness City, MIECC is well connected and is very convenient. Nearby facilities include the renowned 5-star hotel the Palace of the Golden Horses; the

only wellness themed hotel in Kuala Lumpur, the Mines Wellness Hotel; The Mines Waterfront Business Park and The Mines Shopping Mall.

STRATEGICALLY LOCATED

Located only 20 minutes away from the bustling Kuala Lumpur city and Putrajaya, the federal administrative capital of Malaysia, MIECC is well connected by 8 major highways, Line 2 for MRT project (target completion in 2018) & ERL Lines, public transportation such as KTM, bus station and taxi stands. With all the comprehensive facilities, amenities and its team of dedicated staff striving for service-excellence, MIECC is the best choice for your event!

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WHY MIECC?

• 180,000 sq.ft Exhibition Space • 15-20 minutes to KLCC/PUTRAJAYA • 3000 surrounding Car Park Lots • 16 Million visitors a year visitors a year • 30 minutes to KLIA • Located in MINES Wellness City • 2.1mil population in 20 mins radius • Connects 8 major highways

MACEOS MEM B E R D I R E C TO RY

Agility Logistics Sdn Bhd Tel: 03-7841 8888 Fax: 03-7842 3295 Email: ILeow@agility.com Website: www.agility.com AOS Convention & Events Sdn Bhd Tel: 03-4252 9100 Fax: 03-4275 1133 Email: mice@aosconventions.com Website: www.aosconventions.com ASC Agenda Suria Communication Sdn Bhd Tel: 03-2278 5555 Fax: 03-2278 5544 Email: info@agendasuria.com Website: www.agendasuria.com AsiaEvents Exsic Sdn Bhd Tel: 03-7980 9902 Fax: 03-7980 4902 Email: ness@mide.com.my Website: www.asiaevents.com.my Asian Trucker Media Sdn Bhd Tel: 012-207 5528 Fax: N/A Email: nicole@asiantrucker.com website: www.asiantrucker.com AV Image Systems Sdn Bhd Tel: 03-6185 6771/2 Fax: 03-6185 6773 Email: martin@avimage.com.my Website: www.avimage.com.my AV Solutions Integrated Sdn Bhd Tel: 03-6272 8905 / 6 Fax: 03-6272 8907 Email: ragu@avsolutions.com.my angel@avsolutions.com.my Website: www.avsolutions.com.my Berjaya University College of Hospitality Tel: 03-2687 7000 Fax: 03-2687 7001 Email: info@berjaya.edu.my Website: www.berjaya.edu.my Borneo Adventure Sdn Bhd Tel: 082-245 175 Fax: 082-422 626 Email: info@borneoadventure.com Website www.borneoadventure.com Borneo Convention Centre Kuching Tel: 082-392 888 Fax: 082-480 222 Email: eric.vanpiggelen@bcck.com.my Website www.bcck.com.my Brandme Associate Sdn Bhd Tel: 03-6257 9335 Fax: 03-6257 9387 Email: sdchia@brandme-intl.com Website: www.brandme-intl.com C.I.S Network Sdn Bhd Tel: 03-7982 4668 Fax: 03-7982 1648 Email: yuhanis@cisnetwork.com Website: www.cisnetwork.com CNE Global Sdn Bhd Tel: 03-6203 3663 Fax: 03-6203 1948 Email: event@cneglobal.com.my Website: www.cneglobal.com.my CEMS Conference and Exhibition (M) Sdn Bhd Tel: 03-6211 2438 Fax: 03-6206 2428 Email: hellen@cems.com.my Website: www.cems.com.my CNN International Sdn Bhd Tel: 03-8073 2733 Fax: 03-8073 2688 Email: info@cnn.net.my Website: www.cnn.net.my

Curio Pack Sdn Bhd Tel: 03-3325 3777 Fax: 03-3325 3666 Email: chonglee@curiopack.com.my Website: www.curiopack.com.my

Globez Sdn Bhd Tel: 03-9221 3229 Fax: 03-9221 8339 Email: info@globez.com.my Website: www.globez.com.my

D Avenue Technologies Sdn Bhd Tel: 03-7832 1113 Fax: 03 7832 1138 Email: info@d-avenue.com Website: www.d-avenue.com Displaymax (M) Sdn Bhd Tel: 03-7781 4077 Fax: 03 7782 1977 Email: melvin@displaymax.com.my Website: www.displaymax.com.my DOREMI Services & Rental Sdn Bhd Tel: 03-6257 3833 Fax: 03-6257 8019 Email: drm@doremi.com.my Website: www.doremievent.com

Hawt Dotz Sdn Bhd Tel: 03-61428813 Fax: 03-614828816 Email: shirling@hawtdotz.com Website: www.hawtdotz.com Helo Holding Sdn Bhd Tel: 03-8939 9667/ 012-293 5580 Fax: 07-352 8468 Email: heloled@gmail.com Website: www.heloled.com / www.xpomass.com.my

e.City Hotel @ One City Tel: 03-5115 1111 Fax: N/A Email: info@ecityhotel.cmy Website www.eCityHotel.my ECMI ITE Asia Sdn Bhd Tel: 03-8023 0820 Fax: 03-8023 0830 Email: wycheong@ecmi.com.my Website: www.ecmi.com.my EDGE Concept Sdn Bhd Tel: 03-9284 8662 Fax: 03-9285 8662 Email: info@edge.concept.com.my Website: www.edgeconcept.com.my EM Exhibitions (M) Sdn Bhd Tel: 03-6205 3631 Fax: 03-6205 3630 Email: info@eventmasters.com.my Website www.pcexpo.com.my EFE Expo Sdn Bhd Tel: 03-6270 9332 Fax: 03-6270 9331 Email: sally@efe.my Website www.efe.my Elite Expo Sdn Bhd Tel: 03-5891 1157 Fax: 03-5891 1147 Email: Johnson@elite.com.my Website: www.elite.com.my ES Event Management Sdn Bhd Tel: 03-9132 1922 Fax: 03-9133 1920 Email: esevent@esevent.com.my Website: www.esevent.com.my ES Exhibition Services Sdn Bhd Tel: 03-9172 1598 Fax: 03-9171 5598 Email: casey@esexhibition.com Website: www.esexhibition.com Expoworks Sdn Bhd Tel: 03-7832 3031 Fax: 03-7832 6031 Email: eric@expoworks.com.my Website www.expoworks.com.my Fairs & Events Management Sdn Bhd Tel: 03-5636 1788 Fax: 03-5637 2788 Email: enquiries@femsb.com Website: www.femsb.com Felix Expo Logistics (M) Sdn Bhd Tel: 03-5636 9511 Fax: 03-5632 7795 Email: malaysia@felixexpolog.com Website: www.felixexpolog.com

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ICEM Sdn Bhd Tel: 03- 6151 8682 Fax: 03-6151 4852 Email: klyuen@icemregional.com Website: www.icemregional.com Innogen Sdn Bhd Tel: 03-8961 1108 Fax: 03-8961 0687 Email: info@innogen.com.my Website: www.innogen.com.my Ivory Times Square Sdn Bhd Tel: 04-210 9020 Fax: 04-210 9021 Email: enquiry@penangtimessquare.com contact@ivory.com.my Website: www.penangtimessquare.com JIM Project & Expo Logistics (M) Sdn Bhd Tel: 03-7846 1811 Fax: 03-7846 1944 Email: enquiry@jim.com.my Website: www.jim.com.my Kaizer Exhibitions & Conferences Sdn Bhd Tel: 03-6275 1088, 6277 5108 Fax: 03-6277 9108 Email: enquiries@kaizer.com.my belyam@hotmail.com Website: www.kaizer.com.my KH Event Management Sdn Bhd Tel: 012-777 7860 Fax: 07-234 2450 Email: gary@khevent.com Website: www.megahome.my Kingsmen-Keb Systems Sdn Bhd Tel: 03-9076 1010 Fax: 03-9080 2990 Email: kingsmen@kingsmen.com.my Website: www.kingsmen.-int.com www.kingsmen.com.my Kuala Lumpur Convention Centre Tel: 03-2333 2888 Fax: 03-2333 2882 Email: info@klccconventioncentre.com Website: www.klccconventioncentre.com MAEPS Management Sdn Bhd Tel: 03-8943 4699 Fax: 03-8948 4985 Email: norafizah@maeps.com.my Website: www.maeps.com.my Malaysian Exhibition Services Sdn Bhd Tel: 03-4041 0311 Fax: 03-4043 7241 Email: ajones@mesallworld.com Website: www.mesallworld.com Malaysian Gifts & Premium Association (MGPA) Tel: 03-7887 3338, 012-429 7880 Fax: 03-7880 2228 Email: enquiry@mgpa.org.my Website: www.kligp.com.my, www.mgpa.org.my

MATRADE Exhibition & Convention Centre (MECC) Managed By: Creative Arm & Communications Sdn Bhd Tel: 03-6203 7032 Fax: 03-6203 7034 Email: mecc@cac.com.my Website: http://mecc.matrade.gov.my Messe Worldwide Sdn Bhd Tel: 03-7803 2276 Fax: 03-7803 3276 Email: info@messeww.com Website: www.messeww.com Micro-Zone Resources Sdn Bhd Tel: 03-8023 9980 Fax: 03-8023 9981 Email: heng@micro-zone.net Website: www.micro-zone.net MINES Int’l Exhibition Centre Sdn Bhd B1, Jalan Dulang Tel: 03-8945 2055/8949 5400 Fax: 03-8949 5404 Email: info@miecc.mines.com.my Website: www.miecc.mines.com.my Newfair (Malaysia) Sdn Bhd Tel: 03-6157 0767 Fax: 03-6156 3767 Email: info@newfair.com.my Website: www.newfair.com.my Orange Events Sdn Bhd Tel: 03-7729 6010 / 7729 7010 Fax: 03-7729 9010 Email: blurr@orangeevents.com.my Website: www.orangeevents.com.my Pacific World Destination East Sdn Bhd Tel: 03-2279 9722 Fax: 03-2279 9799 Email: catherine@pacificworld.com Website: www.pacificworld.com Parico Electrical Engineering Sdn Bhd Tel: 03-6275 5990 Fax: 03-6275 9626 Email: info@pico.com.my Website: www.pico.com.my Penexpo Events Sdn Bhd Tel: 04-540 0472 Fax: 04-540 0471 Email: wendy@penexpo.com.my Website: www.penexpo.com.my Persada Johor Int.Convention Centre Tel: 07-219 8888 Fax: 07-223 5522 Email: sales@puteripacific.com Website: www.persadajohor.com Perk Idea Sdn Bhd Tel: 03-6730 4900 Fax: 03-6261 2917 Email: marketing@perk.com.my Website: www.perk.com.my Persatuan Pengurusan Kompleks Malaysia (PPK) Tel: 03-7727 6202, 7727 6232 Fax 03-7727 6203 Email: Ppkmalaysia1984@gmail.com Website: www.ppkm.org.my PICO International (M) Sdn Bhd Tel: 03-6275 5990 Fax: 03-6275 3233 Email: peterteh@pico.com.my info@pico.com.my Website: www.pico.com,my Planet Conventions & Events Sdn Bhd Tel: 082-250 400 / 252 400 Fax: 082-237 400 Email: letitia@placeborneo.com Website: www.placeborneo.com

Premier ITE Sdn Bhd Tel: 03-7842 9863 Fax: 03-7842 7863 Email: info@tradelink.com.my Website: www.tradelink.com.my Putrade Property Management Sdn Bhd Tel: 03-2614 6999 Fax: 03-4049 3330 Email: zalidi@pwtc.com.my Website: www.pwtc.com.my Putrajaya International Convention Centre Sdn Bhd Tel: 03-8887 6000 Fax: 03-8887 6499 Email: enquiry@picc.com.my Website: www.picc.com.my Qube Integrated Malaysia Sdn Bhd Tel: 03-6151 9973/9673 Fax: 03-6151 3973/3673 Email: alicia@qube.com.my Website: www.qube.com.my RE Rogers (M) Sdn Bhd Tel: 03-5510 8611 Fax: 03-5510 6296 Email: chris@rogers-asia.com Website: www.rogers-asia.com Radius Exhibits & Interiors Sdn Bhd Tel: 03-7968 2002 Fax: 03-7958 6610 Email: michellechua@radiusworld.com Website: www.radiusworld.com Reed Exhibitions Sdn Bhd Tel: 65-6780 4653 Fax: 65-6588 3832 Email: louise.chua@reedexpo.com.sg Website: www.reedexpo.com.sg Reliance Conventions & Events Tel: 03-2178 4543 Fax: N/A Email: fukeicheong@relianceconventions.com Website: www.relianceconventions.com Sarawak Convention Bureau Tel: 082-242 516 Fax: 082-242 519 Email: info@sarawakcb.com Website: www.sarawakcb.com Schenker Logistics (M) Sdn Bhd Tel: 03-7949 7888 Fax: 03-7949 7989 Email: angie.ng@dbschenker.com Website: www. dbschenker.com Seri Pacific Hotel Kuala Lumpur Tel: 03-4042 5555, 4049 4405 Fax: 03-4043 5253 Email: zakariya@seripacific.com Website: www.seripacifichotel.com Shah Alam Convention Centre Tel: 03-5511 8858 Fax: 03-5511 8848 Email: rawi@sacc.com.my Website: www.sacc.com.my Shapers Malaysia Sdn Bhd Tel: 03-6203 4433 Fax: 03-6203 4422 Email: enquiry@halal.org.my Website: www.halal.com.my SixDegrees Exhibits & Interiors Solutions S/B Tel: 03-6277 5966 Fax: 03-6277 5066 Email: info@sixdegrees.com.my Website: www.sixdegrees.com.my Skyzone Tours & Travel Sdn Bhd Tel: 03-2203 8899 Fax: 03-2203 8877 Email: inbound@skyzonetours.com Website: www.skyzonetours.com

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Smart Reg System Sdn Bhd Tel: 03-4024 7717 Fax: 03-4024 7017 Email: info@mysmartreg.com Website: www.mysmartreg.com Sphere Exhibits Malaysia Sdn Bhd Tel: 03-7981 8766 Fax: 03-7981 8771 Email: info@sphereexhibits.com.my Website: www.sphereexhibits.com.my S P Setia Property Services Sdn Bhd Setia City Convention Centre Tel: 03-3359 5252 Fax: 03-3359 2552 Email: setiacitycc@spsetia.com Website: www.setiacitycc.com Switch Exhibits Sdn Bhd Tel: 03-2178 6376 Fax: 03-2178 6301 Email: kelvin@switchexhibits.com Website: www.switchexhibits.com Taylor’s University Tel: 03-5629 5000 Fax: 03-5629 5522 Email: tonythomas@taylors.edu.my Website: www.taylors.edu.my The Hot Shoe Show & Co.Sdn Bhd Tel: 03-7803 8898 Fax: 03-7806 1968/7806 2270 Email: hots@hotshoes.com.my Website: www.hotshoes.com.my TK Tent & Air-conditioning Rental Sdn Bhd Tel: 03-8961 9988 Fax: 03-8962 1862 Email: rental@tktent.com Website: www.tktent.com Trade-Link ITE Sdn Bhd Tel: 03-7842 9863 Fax: 03-7842 7863 Email: info@tradelink.com.my, edwin@tradelink.com.my, rina@tradelink.com.my Website: www.tradelink.com.my TwoJ International (M) Sdn Bhd Tel: 03-8734 7311 Fax: 03-8737 4322 Email: joyhanis@twoj.com.my Website: info.twoj.com.my UBIQ Global Solutions Sdn Bhd Tel: 03-7887 9229 Fax: 03-7887 8231 Email: harbans.singh@ubiqglobal.com Website: www.ubiqglobal.com United Business Media (M) Sdn Bhd UBM Malaysia Tel: 03-2176 8788 Fax: 03-2164 8786 Email: info-my@ubm.com Website: www.ubmmalaysia.com Woo Doo Creative Sdn Bhd Tel: 03-5021 8577 Fax: N/A Email: david@woodoocreative.com Website: www.woodoocreative.com

MACEOS EVEN T S L I S T I N G : D E C 2 0 1 5 – M A R C H 2 0 1 6

DECEMBER ‘15 11-13 PC EXPO Melaka International Trade Centre Organised by PC Expo Sdn Bhd Contact: Jeslynn Wong / info@eventmasters.com.my www.facebook.com/pcexpo

11-13 MOTHERHOOD EXPO Kuala Lumpur Convention Centre Organised by Sphere Exhibits Malaysia Sdn Bhd Contact: Michael Chua / michael.chua@sphereexhibits.com.my www.motherhoodexpo.com.my

17-20 THE 12th MALAYSIA INTERNATIONAL BRANDING SHOWCASE Putra World Trade Centre (PWTC) Organised by ES Event Management Sdn Bhd Contact: Poh Yee / pohyee@esevent.com.my www.mibs.com.my

JANUARY ‘16 14-16

MARCH ‘16 1-5

CAFÉ MALAYSIA / TRADE / www.cafe-malaysia.com MATRADE Exhibition & Convention Centre Organised by CEMS Conference & Exhibition Sdn Bhd Contact: Hellen Woon / hellen@cems.com.my

16-18 MALAYSIA INTERNATIONAL JEWELLERY FAIR – SPRING EDITION Kuala Lumpur Convention Centre Organised by Elite Expo Sdn Bhd Contact: Elaine Wong / Elaine@elite.com.my www.mijf.com.my

16-17 4th JOHOR CAREER & POSTGRADUATE EXPO 2016 (4th JCPE) KSL City Mall, Johor Bharu Organised by Penexpo Events Sdn Bhd Contact: Francis Wong / francis@penexpo.com.my www.penexpo.com.my

18-20

MALAYSIA INTERNATIONAL FURNITURE FAIR (MIFF 2016) Putra World Trade Centre (PWTC) & MATRADE Exhibition & Convention Centre Organised by UBM Malaysia Contact: Karen Goi / karen.goi@ubm.com www.miff.com.my

5-6 FACON EDUCATION FAIR Kuala Lumpur Convention Centre Organised by Sphere Exhibits Malaysia Sdn Bhd Contact: Christopher Chin / sales@sphereexhibits.com.my www.faconedufair.com

9-12 EXPORT FURNITURE EXHIBITION (EFE) Kuala Lumpur Convention Centre Organised by Malaysian Furniture Council / Managed by EFE Expo Sdn Bhd Contact: Sally Liew / sally@efe.my www.efe.my

30-2

PC EXPO Persada Johor International Convention Centre Organised by PC Expo Sdn Bhd Contact: Jeslynn Wong / info@eventmasters.com.my www.facebook.com/pcexpo

MALAYSIA INTERNATIONAL HALAL SHOWCASE (MIHAS) Kuala Lumpur Convention Centre / Managed by Shapers Malaysia Contact: Zanalli Hashim / zanalli@halal.org.my www.halal.com.my

19-20 FACON EDUCATION FAIR Kuala Lumpur Convention Centre Organised by Sphere Exhibits Malaysia Sdn Bhd Contact: Christopher Chin / sales@sphereexhibits.com.my www.faconedufair.com

30-2 WORLD HALAL SUMMIT / INTERNATIONAL CONVENTION Kuala Lumpur Convention Centre / Managed by Shapers Malaysia Contact: Zanalli Hashim / zanalli@halal.org.my www.halal.com.my

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4 7 2016

Supported by:

Ministry of Home Affairs Malaysia

Endorsed by:

Member of:

Putra World Trade Centre (PWTC) Kuala Lumpur, Malaysia

August