Marketing Package OurReach Withourstrongsocialmediapresenceplaysakeyroleinconnectingpropertieswithbuyers.Withover 10,500Facebookfollowersandmorethan4,100Instagramfollowers,ourpropertycampaignscommonly achieveinexcessof100,000viewsperpost,creatingexceptionalreachandengagementacrosstheAdelaide Hillsandbeyond
SocialBoosting $200isstrategicallyallocatedtoboostyourpost,ensuringitreachestherightaudienceattherighttimefor maximumexposureandengagement.
CombinedwithHarcourts’globalnetworkspanning11 countries,weensureyourpropertystandsoutinawaythat feelsauthentic,engagingandemotionallydriventhrough strategicstorytelling,impactfulcampaignsandimagerythat trulyresonateswithbuyers.
OurPointofDifference:HarcourtsReachisyourAI-baseddigital advertisingplatformthatgetsyourpropertyinfrontofbuyers designedtocreatemassawareness,driveinterestandgenerate competition Usingyourpropertyphotography,over100 versionsofyouradwillappearacrossFacebook,Instagramand Googlenetwork Withround-the-clockmonitoringofwhois interestedinyourhome,REACHconnectsthemostengaging adswithmorelike-mindedpeopletodrivethemtoviewyour home,openingthedoorstorelevantandtargetedbuyers
Photography
Options
Upto25Photos+Floorplan
Upto35Photos+Floorplan
ArialAddOn(upto10photos)
TwilightPhotography(35Photos)
SitePlanAcerage
Videography ProfessionalLuxuryVideo AProfessionalvideobringsapropertytolifeinawayphotographyalonecannot,allowingbuyersto experiencetheflow,atmosphereandlifestyleofthehomebeforetheyevenstepinside realestate com au datashows1in3buyersvaluevideocontentwhensearchingforahome,asithelpsthembetterenvisionhow theywouldliveinthespace.Videocontentalsoperformsexceptionallywellacrosssocialmediaanddigital platforms,helpingreachawideraudience,increaseengagementandcreateastrongeremotionalconnection throughoutthecampaign
Ifaprofessionalvideoisnotselected,acomplimentary‘JustListed’reelwillstillbecreatedandsharedacross oursocialmediaplatformstohelpintroducethepropertytothemarketandmaximiseearlybuyer engagement.
Options
Brochures Brochuresareavailableatallopeninspections,givingbuyersatangibletakeawaywithkeyproperty information,featuresandphotography.Thesebrochureshelpbuyersrememberyourhomeafterviewing andprovideaneasyreferencetheycanrevisitandsharewithfamilyorfriendsfollowingtheinspection.
Options
A4DoubleSided
Square4Page (linenfinish)
Portrait6Page
Landscape8Page
Landscape12Page
Signboard Theseareinstalledatthefrontofyourpropertyorstrategicallypositionedintheareatomaximiseexposure throughoutthecampaignandhelpcapturetheattentionofpassingbuyers Signboardscanincludeupto3 images,allowingustoshowcasekeyfeaturesofthehomealongsidethepropertybranding
StandardOption
•8x4signboardwith3Dlogobranding.
OtherAvailableOptions
•ComingSoonSignboard
•6x4signboardwith3Dlogobranding
•8x8large-formatsignboard
•9x6Signboard
Premiere+byrealestate com auisREA’spremiumdigitalmarketingpackagedesignedtomaximisebuyer exposurebefore,duringandafterapropertycampaign ItcombinesaPremierelistingwithadditionaltools, brandinganddatainsightstohelppropertiesattractmoreattentionandsellfaster
KeyBenefits
Propertiessellonaverage14daysfaster
Receive28%moreemailenquiries
Generate50%morepropertypageviewscompared tostandardcampaigns
ListingBumps Atoolthatpushesyourpropertybacktothetopofsearchresultsthroughoutthecampaign,helpingreengageactivebuyersandmaximisevisibilitywhenitmattersmost Withtwobumpsincludedinthepremiere package,yourbumpwillbestrategicallysettobesthelpyourpropertyexposure
eBrochures Apremiumdigitalbrochuresentdirectlytointerestedbuyers,showcasingyourhome’sphotos,floorplanand keyfeaturesinapolished,shareableformat.EnhancedeBrochuresallowsmartertargetingandautomated follow-uptokeepbuyersengaged
LuxeListings ApremiumupgradeavailableexclusivelywithPremiere+listings,designedtodelivermaximumvisibilityfor standoutproperties.PositionedasREA’shighest-tierdigitalmarketingproduct,Luxeplacesyourpropertyin premiumhomepageplacements,largersearchresultformats,premiumbuyernotificationsandenhanced eBrochurestohelpcaptureseriousbuyerattention.
Domain DomainPlatinumDigitalisDomain’spremiumlistingpackagedesignedtomaximisebuyerexposureand keeppropertieshighlyvisiblethroughoutacampaign.Itplaceslistingsabovestandardlistingsinsearch resultswithlargerimagery,strongerbrandingandenhancedbuyerengagementtools.
KeyBenefits
Largersearchresultpresencewithpremiumpositioning
Imagecarouselandexpandedpropertydisplay
Enlargedmappinvisibility
Morepropertyphotosandextendeddescriptionspace
Individualagentbrandingandcontactdetailsfeaturedprominently
TheAdvertiser South Australia’s leading newspaper, reaching more than 1 7 million readers across print and digital platforms Featuring your property in The Advertiser provides extensive statewide exposure, placing your homeinfrontofabroadaudienceofactivebuyersbothlocallyandinterstate.
PagesAvailable
QuarterPage
HalfPage
FullPage
Editorial
TheAdvertiserEditorialFeatureisawonderfulopportunitytoshowcasehomesthatoffersomethingtruly special,whetherthroughtheirarchitecture,lifestyleappeal,history,design,oruniquestory Eachweek,The Advertiser'seditorialteamselectsasmallnumberofstandoutpropertiesfromacrossmetropolitanAdelaide, theAdelaideHills,andcoastalregionstofeatureinadedicatededitorialarticle. Wheresuitable,ourmarketingteamcansubmityourpropertyforconsideration.Whileselectionisatthe discretionofTheAdvertiser'steam,beingfeaturedcanprovideexceptionaladditionalexposure,placingyour homeinfrontofabroadaudienceofengagedreadersacrossSouthAustraliaandhelpingtohighlightthe qualitiesthatmakeitstandoutfromthecrowd
TheCourier Awell-knownlocalAdelaideHillsnewspaperwithareadershipofover7,000people,providingvaluable exposuretobuyerswithinthelocalcommunityandsurroundingareas Yourpropertywillbeprofessionally featuredtohelpbuildawarenessandgenerateinterestthroughoutthecampaign.
Howyourpropertywillappear: HalfPageNewRelease QuarterPage
SALife&InDaily SALife
AsoneofSouthAustralia’sleadinglifestylepublications,SALIFEoffersexposuretoahighlyengagedaudience whovaluequalityhomes,architectureandlifestyle.FeaturingyourpropertywithinSALIFEpositionsitinfrontof affluentreadersacrossbothprintanddigitalplatforms,helpingcreatestrongbrandpresenceandemotional connectionwithpotentialbuyers.
DigitalPackage
1xlistingontheInDailymiddayeDM
1xlistingontheSALIFEFridaymorningeDM
Propertylistingonwebsite
$495+GST
Print&DigitalPackage
1xfullpageadinSALIFEmagazine
1xlistingontheInDailymiddayeDM
1xlistingontheSALIFEFridaymorningeDM
Propertylistingonwebsite
$1850+GST(halfpageoption$950+GST)
InDaily
OneofSouthAustralia’sleadingindependentdigitalnewspublications,reachingabroadaudienceof engagedreaderseachday.FeaturingyourpropertythroughInDailyprovidesvaluableonlineexposure, placingyourhomeinfrontofprofessionals,localbuyersandinterstateaudiencesthroughatrustedand widelyreadplatform
PropertyGuide PrestigebyHarcourts PrestigebyHarcourtsdrawsonalineageofdecadesofprovenexperience,translatingthisintoa contemporaryexpressionofserviceandcare.
Purpose-builtandpremiuminitsoffering,Prestigedeliversarefinedexperiencewhereeverydetailis consideredandeveryinteractionfeelselevated
Firstimpressionsareeverything Withaccesstounmatchedexperienceandatailoredcampaignstrategyfor everyproperty,PrestigebyHarcourtsprovidesaconsideredapproachdesignedtoshowcaseeachhomewith purpose,precision,andsophistication.
Service,knowledge,andguidanceformthefoundationofPrestigebyHarcourts.Servicedefinesthestandard ofinteraction,ensuringeverytouchpointfeelsconsidered,discreet,andconsistent Knowledgeanchorsthe brandincredibility,reinforcingauthoritythroughinsightratherthanpromotion Guidancebringsthese elementstogether,positioningPrestigebyHarcourtsasacalm,trustedpresencethatleadsclientsthrough complexdecisionswithclarityandconfidence
AceragePackage HousePackage PrestigeHousePackage Knowingthemarket We'reheretohelpyoumakethebestdecisionswhenitcomestomarketingyourhome,ensuringyourpropertyis positionedtoattracttherightbuyersfromtheverybeginning.Everyhomeisunique,andselectingtheright marketingpackagecanplayasignificantroleinthesuccessofyoursale.That'swhywe'lltakethetimetoguide youthroughtheavailableoptions,explainingthebenefitsofeachandrecommendingastrategytailoredtoyour property,locationandtargetmarket Throughouttheentireprocess,we'reheretoprovideadvice,answer questionsandhelpyoufeelconfidentthatyourmarketinginvestmentisworkinghardtoshowcaseyourhome anddeliverthestrongestoutcomepossible
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