Contents
04
86
#1 Type Design
#2 Branding
01 01 01 01 01
01 01
- Crazy Sexy Cool Book Design - Book Series (Book Cover) - The New York Times Book Review - My First Picture Dictionary - Art Nouveau Poster
- Lego Closet - Famo
126
180
#3 Interaction
#Package Design
01 01
01 01 01 01 01
- GAZE - Makeup+
- Orange jam (Bonnie's Jams) - Jar & bottle (Stalla) - Wine Bottle (La Sera Barbera) - Pasta (De Cecco) - Candy (Sweet Botanicals)
TYPE DESIGN
Instructor Carin Goldberg
Project - Art Nouveau Poster - Book Series - My First Picture Dictionary - The New York Times Book Review - Crazy Sexy Cool Book Design
第 一 章
Crazy Sexy Cool Book Design This is a crazy sexy cool photograph book. I redesigned it in three different styles, woodtype, tabloid, and swiss.
Instructor
Carin Goldberg
-Crazy Sexy Cool -Woodtype
-Crazy Sexy Cool -Tabloid
-Crazy Sexy Cool -Swiss
Book Series (Book Cover) This project is about a series of book cover, and they are continuous.
Instructor
Carin Goldberg
The New York Times Book Review This project is about redesign the New York Time Book Review, and I did it in three different styles, photograph, illstration, and all type.
Instructor
Carin Goldberg
My First Picture Dictionary "A", "D", "E", "F", "I", and "K", I used these six letters to do this project. I think it's cool!
Instructor
Carin Goldberg
Art Nouveau Poster This is a poster for the exhibition of Art Nouveau. I used simple colors and curved letters to make it more abstract and classical.
Instructor
Carin Goldberg
ART AND DESIGN AT THE TURN OF THE CENTURY THE MUSEUM OF MODERN ART
ART AND DESIGN AT THE TURN OF THE CENTURY THE MUSEUM OF MODERN ART JUNE 8 SEPT. 6, 1960
BRANDING
Instructor Dirk Kammerzell
Project - Lego Closet - Famo
2 第 二 章
Lego Closet Lego is colorful, what if everything about clothes is colorful? I did a colorful branding for cloth named "Lego Closet".
Instructor
Dirk Kammerzell
-LOGO -Loge Closet
-COLOR & ICON -Loge Closet
R 215 G 23 B 24
R 184 G 28 B 37
R 245 G 233 B 41
R 217 G 202 B 31
R 32 G 150 B 213
R 12 G 104 B 172
R 138 G 186 B 41
R 23 G 147 B 61
-LOOKBOOKS -Loge Closet
-SHOPPING BAG -Loge Closet
-AROUND -Loge Closet
Famo Where can we have fun with our family? I chose photo studio. I did a branding about family photo studio called "Famo", it means Family Moment. "Family"+"Moment"=Famo
Instructor
Dirk Kammerzell
-LOGO Design -FAMO = Family + Moment
-COLOR -FAMO = Family + Moment
R 255 G 255 B 255
R0 G0 B0
-TYPEFACE -FAMO = Family + Moment
Optima Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890,./[]!@#$^();:[]
F A M O = F A M I LY + M O M E N T
3..2..1.. ..1..2..3
FA M O P H OTO S T U D I O
-POSTER #1 -FAMO = Family + Moment
F A M O = F A M I LY + M O M E N T
FA M O P H OTO S T U D I O
-POSTER #2
-FAMO = Family + Moment
-BUSINESS CARD -FAMO = Family + Moment
-AROUND -FAMO = Family + Moment
INTERACTION
Instructor Josh coe Bethany Kennedy
Project - GAZE - Makeup+
Section
3 第 三 章
GAZE At here, we met the real client. GAZE is an art festival which happens twice a year. What they ask was create a digital presence for GAZE, a contemporary art experience. I did website and mobile app for them.
Instructor
Josh Coe Bethany Kennedy
GAZE is a contempo
orary art experience.
-GAZE -Experience Pillars
Whatever we design, it needs to be Contemporary We want to celebrate an art experoence of new media work by creating a system of the same style. Engaging We want the interactive experience to start even before you get to the event. Efficient We want the information to be the key aspect; therefore, we want a system that is easy to navigate and simple for the audience.
-GAZE -Challenges
Before How do we entic the audiwnce before the event. During How does the user experience the event both physically and technologically. After How does the user feel enticed to continue with GAZE after the event.
-GAZE -Site Map
-GAZE -Color & Typeface
R 255 G 255 B 255
R0 G0 B0
Proxima Nova A B C D E F G H I J K L M NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
-WEBSITE -Homepage
- This is the homepage. There is a big "GAZE" logo in the middle, and a motion behind it.
-WEBSITE (Before) -Visit
- This website is divided by timeline, before, during, and after this art festival. - In "Before" section, there is visit, lineup, about, and FAQ sections. - This is "Visit".
-WEBSITE (Before) -Line-up
- This is "Line-up" section. It's very interesting that when you over covered a name of artist, his work will appear in his small box.
-WEBSITE (Before) -About
- This is "About" section, and it includes information about GAZE, and you can contact them here. - Gaze app infomation also in this section, you can download it here.
-WEBSITE (Before) -FAQ
- This is "FAQ" section. There are some normal questiones and answers.
-WEBSITE (During) -Live Stream
- This is "Live Stream" section, and it is only appeared during the art festival.
-WEBSITE (After) -Collection
- "Collection" section will be the only section on the website after the art festial.
-APP -Homepage
- This is the homepage. There is a big "GAZE" logo in the middle, and a motion behind it.
-APP -Map, info, & GPS
- This app is very functional. It just includes map, information of artists, and GPS. People can understand easily when they use it during art festival.
Makeup Plus This is a intelligent mobile app about makeup which can test info of your skin by scan your face, and accoding to your skin, it can select suitable makeup for you.
Instructor
Josh Coe Bethany Kennedy
-Typeface
Caviar Dreams ABCDEF G HI JK LM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
Caviar Dreams A B C DEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklm nopqrstuvwxyz
-Color
R 245 G 244 B 178
R 176 G 245 B 211
R 73 G 221 B 206
R 250 G 226 B 191
R 255 G 207 B 205
R 239 G 170 B 170
-Sign in page
-Homepage
-Skin Map Cover & Menu
-Skin Map
-Best Sellers
-Product Brands
-Product Page
PACKAGE DESIGN
Instructor Louise Fili
Project - Orange jam (Bonnie's Jams) - Wine Bottle (La Sera Barbera) - Jar & bottle (Stalla) - Pasta (De Cecco) - Chocolate (Vosges) - Candy (Sweet Botanicals)
Section
4 第 四 章
Orange Jam (Bonnie's Jams) This project is about redesign a jar of orange jam. This jam is from Bonnie's Jams. My design is very different from original package.
Instructor Louise Fili
Wine Bottle (La Sera Barnera) This project is about redesign wine bottles from La Sera Barnera. There are three wines are showing different meanning, and I did a series of wine bottle.
Instructor Louise Fili
-La Sera Barbera -IL CIELO - the sky -IL FALO - camp fire -IL SOGNO - the dream
Jar & Bottle (Stalla) This project is about redesign olive oil bottle, marinara sauce jar, and honey jar from brand Stalla. They are from Greece, and I made them more Greek.
Instructor Louise Fili
Pasta (De Cecco) This project is about redesign a series of pasta box from brand De Cecco. I did a very different style from original one.
Instructor Louise Fili
Candy (Sweet Botanials) Sweet candy can people feel happy. This project is redesign a candy box from Sweet Botanials. We shold make people feel happy when they see it.
Instructor Louise Fili