URBAN AGRICULTURE
INTRO
Exist
Trend
Improvment
Haolong (Steven) Lyu 04518917
“Agriculture is our wisest pursuit because it will in the end contribute most to real wealth, good morals and happiness.� Thomas Jefferson
OUTCOME
To promote urban agriculture. ¡Urban individuals can get manageable agriculture activities ¡Urban individuals can get resources
Haolong (Steven) Lyu 04518917
AUDIENCE
Urban individuals who have place to farm.
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STRATEGY
Before
Start
Habit
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MARTRIX
Before
Start
Habit
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Timeline
Timeline
Fall 2019
MAY 13 14 15
JUN SEP 1
Fall 2020
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Spring 2020 NOV JAN 7
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DECFEB
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MAY
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Fall 2020
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Spring 2020 DEC OCT
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NOV
JAN
Visual System
Visual System
Exhibition Environment
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Exhibition Environment
TIMELINE Haolong (Steven) Lyu 04518917
MA 2
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MOODBORAD Haolong (Steven) Lyu 04518917
RGB 25,69,104
RGB 153,195,217
RGB 147,201,133
RGB 161,158,80
RGB 216,201,174
CMYK 76,34,0,59
CMYK 36,0,13,16
CMYK 66,31,73,23
CMYK 0,2,50,37
CMYK 0,7,19,15
A LITTLE SUNLIGHT AND THE RIGHT SOIL IS ALL YOU'LL NEED
2
Radishes
1
Scallions Grow these sweet onions then add them to dishes like dill scallion dip, scallion baked beans, or scallion breaded chicken cutlets. Scallions are great for gardening beginners because they're easy to care for and don't need as much sunlight as some other veggies.
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"Radishes are known to do quite well indoors," Miracle-Gro research specialist Ashleigh Lemon tells CountryLiving.com. This root veggie won't need a ton of light, but it will need a deep enough container large to house the growing bulbs.
Microgreens Not only are microgreens incredibly easy to grow, they're super healthy, too. In fact, microgreens are packed with up to 40 times more vitamins and nutrients than fully grown veggies and plants. (We recommend using them to top sandwiches and salads!) Start with a tasty mix of baby kale, beets, and arugula, and you'll have your first harvest just 2-3
4
Herbs Herbs grow really well inside, just be sure they're not too close to a window during the winter months (the cold air may cause wilting). Take your pick from these foolproof options: basil, rosemary, cilantro, chives, thyme, oregano, and parsley.
Calluna Light Calluna Regular Calluna Italic Calluna Bold Calluna Bold Italic Calluna Black
Haolong (Steven) Lyu 04518917
BY JESSICA LEIGH MATTERN DEC 2, 2018
SYSTEM
Color Theme
LOGO Haolong (Steven) Lyu 04518917
USER TEST-1
路Catch the interest 路Fresh 路Pest (spider mites)and safety 路Provide useful information
Haolong (Steven) Lyu 04518917
USER TEST-2
路Simple function 路Guide 路Community 路Different from gardening
Haolong (Steven) Lyu 04518917
USER JOURNEY
Josh
Roommate’s favour Taking care herbs
Watered too much
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Feels sorry about it.
On his way to buy a new one.
Download the app.
Haolong (Steven) Lyu 04518917
People have asked about it.
He find he can save it.
He follows the instruction.
Haolong (Steven) Lyu 04518917
The herb gets saved.
Haolong (Steven) Lyu 04518917
Learning List
Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel
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Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel
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Micro-greens: do I have to use special seeds for this, or can I create micro-greens from any edible plant seed? Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts...
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Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts... Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts... Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts... Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts... Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts... Micro greens are generally from leafy greens like lettuce, mustard, and arugula but can include brassicas such as broccoli or brussel sprouts...
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