Pro Hair May 22 Taster

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PROFESSIONAL HAIRDRESSER

MAY 2022

HAIR IS GOING out out...

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PRO HAIR LOVES: client colour

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OCCASION HAIR SPECIAL: bridal, festival & races

DIRECTS: 40 DESMOND a creative collab

CONT OCCASION HAIR SPECIAL

REGULARS

BUSINESS

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FIRST WORD

23 HARINGTONS

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HEADLINES

24 STEVE ROWBOTTOM

33 ROAR: HAIR MENUS

10 NEWS INTERVIEW

25 COLIN McANDREW

34 BRIDAL

12 OUT OUT

26 PHIL SMITH

36 FESTIVAL

15 LOVE – SHAMPOO BARS

28 CLIVE COLLINS

38 EVENTS

17 LOVE – CLIENT COLOUR

29 SAM BURNETT

18 COLOUR – GARY TAYLOR

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ISSUE 0 5 MAY 2022

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PORTFOLIO: Schwarzkopf Professional

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DROPPED: the latest product line up

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VISIT: Inanch Emir at Inanch

TENTS PORTFOLIO

PRODUCTS

40 DESMOND DIRECTS

58 DROPPED: LATEST PRODUCTS

44 SCHWARZKOPF PROFESSIONAL

60 SPOTLIGHT: SENS.US 61 SPOTLIGHT:

LIGHTS! CAMERA! ACTION!

AUTHENTIC BEAUTY CONCEPT

50 DAVID CORBETT

63 SPOTLIGHT: GOLDWELL

54 HEADMASTERS ART TEAM

64 VISIT: INANCH 68 HAIRDRESSERS AT HOME: DANILO GIANGRECO

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PRO HAIR LOVES...

CLIENT COLOUR

This copper colour transformation is by Dan Mewies, Mewies & Co. “A few years ago I fell out of love with colouring and focused all my attention on cutting. However, more recently I have fallen back in love with colour again – mainly due to new product technology and a change in client behaviour.

Innovations like the BLONDME Premium Clay Lightener have enabled colourists to take a more freehand approach to colouring, giving us more creative freedom, which I love! I have also noticed, especially since the pandemic, clients have a more carefree attitude towards their colour and seem to trust the creative freedom of hairdressers, making the entire process more authentic and enjoyable which is amazing. I loved creating this copper transformation for my client, the end result has depth and multiple tones, giving it a gorgeous authentic finish.”

DAN MEWIES

DAN’S STEPS TO DOING WHAT HE LOVES

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1. I pre-lifted sections by 2-3 levels via free hand application with the Schwarzkopf Professional BLONDME Premium Clay Lightner. This is my favourite lightener to use for freehand application as the clay formula gives you precise application and prevents bleeding.

2. After leaving the bleach to process for 10-15 minutes I cleansed the hair.

Once the hair was dry, I applied IGORA Royal Absolutes 6-70 + 6% to the roots.

applied the Schwarzkopf Professional Chroma ID 7-77 to the ends along with more of the Authentic Beauty Concept Glow conditioner and left for five minutes before rinsing.

5. Once the hair was fully rinsed, I trimmed it, taking off the ends and adding in some layers. Once blow dried, I applied Authentic Beauty Concept Airy Texture Spray and soft curled using the ghd Platinum+ straightener. This entire transformation took about three hours to complete.

3. I then applied IGORA Royal Absolutes 6-70 + 3% to the middle ends.

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4. Then finally, I applied 7-70 + 3% to the ends. I allowed the colour to process for 35-40 minutes. Once the colour had processed, I cleansed the hair using the Authentic Beauty Concept range. I then removed any excess water from the hair and

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40 YEARS OF HEADMASTERS CELEBRATING THE TEAM BEHIND AN AWESOME 40 YEARS IN THE HAIR INDUSTRY.

40 YEARS, 55 SALONS AND 800 TEAM MEMBERS IS CERTAINLY SOMETHING TO CELEBRATE, AND WHAT BETTER WAY TO DO SO THAN TO CREATE A COLLECTION THAT PUTS THE TEAM CENTRE STAGE, SHOWCASING THEM AS THE STARS BEHIND HEADMASTERS IN ALL-NEW CAMPAIGN.

ople.

Headmasters is what it is because of its pe nt So we wanted to put them right at the fro for clients to see who we are and who makes it happen!

Creative Director, Andrew Barton

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#weareheadmasters began with all 800 members of the Headmasters group being invited to apply to be in the photoshoot, and a shortlist of 30 were then invited to an X Factor-style audition to choose the final 12.

“It was incredibly difficult to narrow it down from 30,” says Creative Director Andrew Barton. “We wanted to have different stories and careers, and levels from different salons within Headmasters and to really represent Headmasters and be our team heroes for the year.”

The lucky final 12 attended a two-day photoshoot with leading beauty and fashion photographer Jack Eames, who created the most beautiful collection of portraits which forms the basis of the new campaign, featuring in Headmasters salons, online and on social media.

The campaign, aptly named #weareheadmasters has launched in salons ahead of Headmasters’ offical birthday this month, when the whole team will come together for a big birthday party. “We can’t wait to celebrate our 40th year with the team,” says Chairman John Sanders, who co-founded the salon group with his wife Christine back in 1982, when they opened the now flagship Headmasters salon in Wimbledon Village. Check out the full #weareheadmasters campaign on page 54.

From the team at Pro Hair, HAPPY BIRTHDAY HEADMASTERS! Watch the rs ste ma ad #wearehe e. campaign take shap

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HOW DID YOU DECIDE ON THE STYLE OF YOUR SALON INTERIOR?

I wanted a chic environment to work in, and for the premises NOT to look like a hair salon… more like a 5-star boutique hotel. Making sure there was ample space for the team and clients was a priority, as was storage. To reflect the hotel feel, all hairdressing equipment is hidden from our styling stations, and we used my favourite colour palettes of black, gold and white for a sophisticated finish WHERE DID YOU FIND THE INSPIRATION FOR YOUR DESIGN?

As we were trying to avoid the typical feel of a salon, we took our inspiration mainly from beautiful homes and hotel interiors.

DID YOU USE AN INTERIOR DESIGNER?

VISIT INANCH Inanch has the enviable central London location in the heart of Fitzrovia, making the salon a favourite for celebrities visiting the neighbouring TV and radio studios, as well as for the wealth of upmarket offices, retailers and hospitality venues in surrounding Fitzrovia. The salon is led

by INANCH EMIR, who has been an influential hairdresser for over 25 years and has made her mark in the British Hairdressing industry in the specialised field of hair extensions.

I mainly did it myself, with the help of a client who is an architect.

DESCRIBE THE VIBE CREATED BY YOUR INTERIOR.

Calming, welcoming and private.

WHAT DO YOU HOPE IS YOUR CLIENTS’ FIRST IMPRESSION WHEN THEY WALK IN?

That it has an inviting ambience.

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salon profile

TELL US WHAT ARE THE KEY ELEMENTS OF YOUR SALON DESIGN?

We start with a welcoming reception with a grand chandelier that sets the scene for what is to be expected as you step further inside – namely that you are walking into a classy boutique. In the main salon area, the feel is bright and airy, and there’s ample space for each client with our styling positions that are now separated by glass dividers.

DO YOU HAVE ANY CURATED PIECES OR SPECIAL FEATURES/AREAS IN THE SALON?

Our separate backwash room has been designed to create a very calming and relaxing atmosphere – more like a spa experience. We also now have our private hair treatment room and beauty room downstairs, again creating a calming and relaxing ambience.

HOW HAVE YOU EMBRACED SUSTAINABILITY WITHIN THE DESIGN?

Not so much with the design but we have switched to biodegradable towels, which allowed us to get rid of our laundry room.

WHAT SALON SOFTWARE DO YOU USE AND WHAT FEATURE DO YOU FIND MOST USEFUL?

DID YOUR PRODUCT BRAND/COLOUR HOUSE INFLUENCE YOUR STYLE OF INTERIOR DESIGN?

No, not really – although we designed our own Colour Bar in the lower ground level which clients can see as they walk down.

WHAT SALON FURNITURE HAVE YOU CHOSEN AND WHY?

We have a mixture of Welonda chairs and Takara Belmont backwash units. We went for comfort and compact units in order to create more space.

DO YOU HAVE DRESS CODE/UNIFORM FOR YOUR TEAM?

We request that the team wear dark, plain colours. Our assistants also wear Inanch branded T-shirts or shirts.

After 16 years being with the same salon software company, we recently decided to switch to Phorest Software. We have been using it for three months now, and are very happy with it. The features that we most like include staff being able to view their columns from their own phones, staff being noticed by text message when their clients have arrived and from a marketing perspective, all clients now receive an e-mail after their visit with a request for a Google review. We are also offering online booking for our standard appointments.

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