Hairdressers Journal International April 2020

HAIRDRESSERS JOURNAL INTERNATIONAL

HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER

INSPIRING TODAY’S HAIRDRESSER

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April 2020

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April 2020 News

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Industry News Keep your finger on the pulse with this month’s news round-up

Business

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You Are Not Alone How salon owners can avoid feeling lonely

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Big Debate The pros and cons of gossip magazines

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Make Your Salon Stand Out What can you do this year to attract new clients?

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Behind the Brand SachaJuan founders share the secrets to their success

Emma Jones and Natalie Riley at New Wave Hair

CONTENTS

Features

30

News of the Hues The latest news in the colour world

33

Crazy Blues Make the colour of the year work for you

34

Pretty Popular Chic shades that clients will love

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Conversations on Colour An exclusive interview with Sophie Gibson and Jonathan Turner The Hottest Tech The electrical innovations to try this season

Inspiration

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Fashion Eight exclusive fashion collections

Regulars

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WIN

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Membership Offer Win the new ghd Upbeat platinum+ styler in cobalt blue 4 / hji.co.uk

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Men’s Trends Men’s news and an exclusive fashion collection

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The Hot List The products to stock in your salon this month

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Interiors Take a tour of Decode Hair by Leandro in Ireland

101 Careers Jason Collier on working abroad Through a Lens 106 Life Robert Eaton reveals his most-loved images

Executive Director Jayne Lewis-Orr jayne@hji.co.uk • 020 3841 7360

Managing Director Mark Moloney

We l c o m e

]

I

am honoured to be guest editor for the April issue of the most iconic hairdressing magazine – Hairdressers Journal International.

I’ve read the magazine from the earliest days in my career and I’ve always gained so much inspiration and industry knowledge from the incredible hairdressers it has featured over the years. It was such a proud feeling to see my work featured, my first cover and to see our brand’s success at HJ’s British Hairdressing Awards, sponsored

by Schwarzkopf Professional.

Winning British Hairdresser of the Year has been incredible, and it was really a career highlight – the ultimate goal for a passionate hairdresser like myself.

I was particularly proud to win this not just for myself but for the family business as it really means so much to us all at Russell Eaton.

I hope that my win this year really represents the hard work and dedication that goes into winning awards and also how my journey in the industry has led to this year’s win.

There are so many incredible hairdressers that inspired, mentored and helped me on my journey so I hope I can do the same for other hairdressers who are just entering the industry.

I also hope that my winning year acts as a voice to salon owners from salons that are big and small as I understand the challenges, we face day-to-day in such a fast changing, exciting but sometimes challenging industry.

My heart has always been in salon life and I love the buzz and hard work that salon-based stylists create – they really are the backbone of our industry. We are so lucky that hairdressing can take us in lots of different directions from session and editorial to creative work, shoots and shows. Nothing beats that feeling when a client leaves our salons happy and in love with their hair. Many things are changing in our industry, which are really shaping a new way of working for hairdressers and salon life. The one part that hasn’t is the client and they ultimately want to receive the very best in hairdressing standards and customer service. Hairdressers work so hard every day to deliver the best service and I hope I can be a champion for the salon hairdresser!

It has been a fascinating insight to work behind the scenes with the team at HJ. Everyone has been so lovely and friendly and I have really picked up on the passion everyone has for the hairdressing and beauty industry.

Editor Laura Husband laura.h@hji.co.uk • 020 3841 7363

Digital Editor Akesha Reid akesha@hji.co.uk • 020 3841 7377 Contributors Robert Eaton Matthew Batham Charlotte Grant-West Intern Lydia Halsey

Group Sales Manager Jackie Brown jackie@hji.co.uk • 020 3841 7366

Deputy Sales Manager Matt Crane matt@hji.co.uk • 020 3841 7367

HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER

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On the cover: Hair: Robert Eaton for Wella Professionals Make-up: Lucy Flower Styling: Clare Frith Photography: Ben Ottewell

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Account Manager Jane Arrowsmith jane@hji.co.uk • 020 3841 7373

Events Manager Lizzi Diggins lizzi@hji.co.uk • 020 3841 7365

Events and Sales Administrator Melinda Park melinda@hji.co.uk • 020 3841 7374 Design and Production Jaqui Palmer Recruitment and Classified Gabriel Lartey gabriel@hji.co.uk • 0203 841 7376 Head of Global Marketing Chloe Skilton chloe@hji.co.uk • 020 7351 0536 Event Marketing Manager Katherine Cox katherine@hji.co.uk • 020 3728 9062 Marketing Executive Georgina Miall georgina@hji.co.uk • 020 3728 9061

SHUTTERSTOCK

INDUSTRY NEWS THE CORONAVIRUS BUDGET IN NUMBERS

£5 BILLION

Emergency response fund for the NHS

£500 MILLION

Hardship fund for councils to help vulnerable people

0.25%

The Bank of England has cut interest rates from 0.75% to 0.25%

How Are UK Hair Salons Confronting the Coronavirus Many UK salons are sharing coronavirus guidelines and precautions with their client database through social media and email marketing.

Sending client database updates Benjamin Shipman, owner of The Hair Movement in Sidcup, Kent has sent text messages to his client database with a link explaining the salon’s position regarding the virus.

He said: “We’ve been extremely transparent about the measures we’ve taken and this has increased guests’ confi dence, which thankfully means that we have not yet experienced a negative impact on the overall bottom-line.” He added: “We are painfully aware that COVID-19 will eventually have a more severe impact on business. We’ll continue to communicate with our guests, encouraging them to stay happy and healthy. If they exhibit any symptoms they will be able to come in and be pampered at a later date.”

Refraining from cash payments Simon Hill, owner of SESH Hairdressing, is implementing payment guidelines to minimise the chances of infection. He said: “In light of the pandemic announcement we have requested that where possible clients refrain from paying in cash.” He added: “This will reduce the amount of handling of cash our team are required to do as well as limiting the

touching of hands between clients and team members.”

New disinfectant procedures Brian MacMillan salon director at F&M Hairdressing has increased the salon’s disinfecting procedures. He said: “Our salon is disinfected daily.

We have upped this in light of recent events to ensure every precaution is taken. Each work station is thoroughly disinfected after each use along with each gown. All staff are washing their hands before and after services and hand sanitizer is readily available to everyone via non touch sensor distributors.”

Staying calm and informed Joe Mills, owner of Joe & Co, believes the key is not to panic but to be informed and monitor the facts to react to the situation in the right way. He said: “It’s about hygiene and keeping our clients and team members safe.” He added: “As an industry, we need to be prepared rather than panic if appointments get cancelled.”

The official UK Government advice is constantly changing so please go to hji.co.uk for the latest updates and advice for your business, employees and clients.

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£1.2M

Small firms will be able to access ‘business interruption’ loans of up to £1.2m. The HMRC will set up a dedicated ‘Time to Pay’ helpline that will waive late payment penalties and interest for businesses struggling to pay their taxes due to coronavirus.

£3,000

Business rates in England will be suspended for firms in the retail, leisure and hospitality sectors with a rateable value below £51,000 for this year and firms eligible for small rates relief will get a £3,000 cash grant.

2 WEEKS

Statutory Sick Pay (SSP) to be paid from day 1 (not day 4) to encourage employees to do the right thing and self-isolate should they be advised to do so even if they do not have symptoms. Companies with less than 250 staff will also receive immediate rebates of SSP if they pay out for 2 weeks.

DAY 1

Self-employed workers who are not eligible for sick pay will be able to claim contributory Employment Support Allowance which will be available from day 1.

The Coronavirus Budget’s Affect on Salons The Spring Budget 2020 announced a number of measures that will support small businesses with an emphasis on helping the economy during the coronavirus situation.

Salon consultant Ryan Fox said: “The UK economy is now predicted to grow at 1.1%, revised down from 1.4% a year ago but this fi gure, which does not take into account the coronavirus eff ect, would be the slowest growth rate since 2009 with growth predicted to be 1.8% in 2021-22, 1.5% in 2022-23 and 1.3% in 2023-24.

Infl ation is forecast at 1.4% this year, increasing to 1.8% in 20212022. He added: “The impact of coronavirus means we could be looking at defl ation and a recession this year depending on how bad the knock-on eff ect is to the economy.”

The National Hair and Beauty Federation’s chief executive Hilary Hall said: “The measures announced by the government will go some way towards supporting salons. If the spread of the coronavirus continues at the speed it is now, it’s unlikely that the support will go far enough.”

Ryan Fox has outlined exclusively for HJ, which parts of the budget will potentially be good and bad for UK salons: Good for salons • Huge additional money and resources announced for the NHS will benefi t the health and wellbeing of salon owners, salon

save 500,000 employees just over £100 a year. This means salon owners and stylists will get to keep more of their money before they pay National Insurance.

• The NIC Employment Allowance will also be increased from £3,000 to £4,000 from April 2020.

teams and clients.

• Temporary changes to Statutory Sick Pay being paid from day 1 will be good for salon owners, stylists and society. The money will be immediately rebated to the salon for 2 weeks.

• Interest rate cuts due to coronavirus should make loans easier to get and banks are being encouraged to off er small fi rms ‘business interruption’ loans at favourable interest rates. This may help salons to keep things going during a diffi cult period ahead.

• Business rates for fi rms with a rateable value of £51,000 or less are being scrapped for this year.

This is good news for salons as most will welcome fi nancial relief to help with a diffi cult period.

Those eligible for small business rates relief will get a £3,000 cash grant.

• The National Insurance Contributions tax threshold rises from £8,632 to £9,500. This will

Bad for salons • Sudden loss of trade, supply chain problems and a reduction in the workforce will all hit salons and other small businesses alike.

• The measures announced by the government may not be enough support for many salons who are already struggling, have existing debts and no reserves to see them through.

• Corporation Tax rates that were due to fall to 17% will remain at 19% in 2020. Salons who are set up as companies won’t get a reduction in corporation tax.

This money has instead been earmarked for the NHS. • The National Minimum Wage and National Living Wage will rise again from April 2020 to the following rates: Apprentice £4.15, Under 18s £4.55, 18 to 20s £6.45, 21 to 24s £8.20 and 25s and over £8.72, which is the largest rise we have seen so far. This is an additional cost that salons will need to fi nd and will increase wage and pension costs.

For more information about how the Spring Budget will aff ect you and your salon go to hji.co.uk.

Room International, Bearsden) and Rachel Kirk (Brassy 2 Sassyy, Dromore).

The team competed to win their place at a live judging day in London last month. The finalists were asked to pre-colour their model’s hair and to cut at least 5cm from it during a live judging session.

The judging panel included Hairdressers Journal International editor Laura Husband, How to Cut It podcast founder and editor Dom Lehane, Chair Salon owner and FAME Team member Casey Colman, session stylist Pete Burkill and session stylist Louis Byrne.

The New Young Artistic Team Schwarzkopf Professional has announced the members of its Young Artistic Team for 2020. The members are: Georgia Todd (Rick Roberts, Beverly), Lucy Routledge (Robert John, Bristol), Alannah Finnegan (Natural Hair Company, Lisburn), Claire McGowan (Bombshell, Motherwell), Alijah Nerheim (Rainbow

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NEWS

Go to hji.co.uk and sign up to our newsletter for weekly updates

Charitable Salons

Is the Hair Industry Ready for Gen Z? A new report has revealed how generation Z will shape the future of hair and beauty salons within the UK. The Future of Beauty report

by The Pull Agency has revealed generation Z are aged between 4 and 24 and have surpassed millennials as the largest generation. The age group accounts for 33% of the UK population. The report stated it is vital for the professional hair industry to attract this younger generation into hair salons.

Salons will need to embrace new technologies, social media and sustainability.

Salon technology: Almost a third (32%) of generation Z stated that they have used voice search in relation to health and beauty products, compared to 29% of millennials. It is expected that voice technology such as the artifi cial intelligence app Google Assistant, could be used to book salon appointments in future. Other pieces of technology that allow clients to experiment with new hair colours, are already hitting the mainstream such as L’Oréal Professionnel’s Style My Hair app. While, Schwarzkopf

Over the past month a number of salons have worked hard to give back to their local communities…

Professional has developed a handheld device that scans a strand of a client’s hair in the salon and uses infrared and light sensors to detect the colour and moisture levels.

Social media: The Future of Beauty report found generation Z are consuming an average of 10.6 hours of digital content per day. This age group are discovering new looks and trends on platforms such as Instagram and YouTube. Older generations such as gen X and the baby boomers are still reliant on traditional media like TV, magazines and word of mouth.

As generation Z gets older it will be increasingly important for salons to share hair trends and information via social media channels without neglecting the needs of older clients.

Sustainability: Almost three quarters of the generation Z respondents in the survey (72%) said they would rather feel good than look good. This suggests the younger generation care more about a salon’s ethos and sustainability initiatives than how their hair looks.

The Hair and Beauty Charity Hosts Annual Ball The UK’s professional hair and beauty industry charity hosted its first annual ball as the official Hair and Beauty Charity last month and raised £9,000 on the night. Over 200 guests attended the ball on London’s embankment, which included networking, a runway show, awards and live entertainment.

The catwalk show named ‘Diversity’ featured hair created by Charlie Taylor for Wella Professionals, Charles Worthington for L’Oréal Professionnel, Tracey Devine Smith for ASP and Linnaean Art Team for Goldwell. The nails were provided by OPI, lashes by Salon System and make-up from Delilah Cosmetics.

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Q Hair and Beauty for The Samaritans Q Hair and Beauty Salon in Chichester held a cake sale and collected donations from clients and its team for The Samaritans to highlight the need for everyone to Be Kind.

Charlie Miller for the Little Princess Trust Charlie Miller’s salons in Scotland invited 29 people to donate their hair to the Little Princess Trust to ensure every young person who loses their hair whilst undergoing treatment can have quality real wigs free of charge.

Ross Charles for the Candlelighters Charity Ross Charles Hairdressing shaved heads to raise money for children’s children’s cancer charity Candlelighters last month. York businessman Nick Turnbull and his daughter Hetty shaved their hair in a bid to raise £1,000 for the charity.

Academy Awards Academy Hair & Beauty held its annual awards last month. The winners included Hersham for Salon of the Year, Kirsty Whittington from Weybridge, awarded Newcomer of the Year and Hannah Duraham from Cobham who was awarded Record Average Bill of the Year.

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MEMBERSHIPS Join us as an HJ Gold Member for the latest news, insights, inspiration and networking opportunities.

Your membership will include: Annual print and digital subscription Access to the Membership Lounges at HJ Live and Salon International

GHD

Capital Hair & Beauty will offer a 25% discount to HJ Members (in-store only) on their first order with an ongoing 5% discount on each store visit going forward. In addition, a 10% discount will be offered on all training courses at Capital Hair & Beauty, M&S and Salon Connection stores.

BECOME A MEMBER THIS MONTH and win the new ghd cobalt blue platinum+ styler hd is introducing its new Upbeat Collection this month to celebrate the start of spring/ summer and the upcoming festival season. The platinum+ styler has been given a cobalt blue makeover to keep your client’s look on-point with prism-like shine for the hottest festival hairstyles. The platinum+ styler features innovative predictive technology in the sensors that will predict your client’s personal hair needs and will adapt accordingly to deliver a consistent 185°C optimum temperature. By recognising the thickness of your client’s hair and the speed at which you are styling, this tool delivers ultimate results faster than ever before, no matter the hair type.

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HAIRDRESSERS JOURNAL INTERN INSPIRING TODAY’ S HAIRDRESSER ATIONAL

Membership services If you have any queries about membership or newsagent copies, please contact the relevant number below.

Membership enquiries UK customers: 01371 851875 Email: hj@escosubs.co.uk Overseas customers: +44 (0)1371 851876 Fax: 01371 851808 Address: Hairdressers Journal International, Trinity House, Sculpins Lane, Wethersfi eld, Braintree, Essex, CM7 4AY

HAIRDRESSERS JOURNAL INTERNATIONAL INSPIRING TODAY’S HAIRDRESSER

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04

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ARE YOU SUSTAINABLE ENOUGH?

One new HJ member will have the chance to win the ghd platinum+ styler with a heat protective bag this month, which is worth £189.

£5|April 2020|hji.co.uk 04

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Membership rates Gold Membership (print & digital) £49 Silver Membership (digital) £10 Newsagents enquiries Distributed by Marketforce (UK) Ltd, Blue Fin Building, 110 Southwark Street, London, SE1 0SU. Circulation Marketing by Intermedia Brand Marketing Ltd, registered offi ce North Quay House, Sutton Harbour, Plymouth, PL4 0RA

For more information about stocking ghd in your salon call 01924 423400.

PRESENTS THE

LIVE

BRITISH HAIRDRESSING AWAR AW ARDS AWARDS

PRESENTS THE

BRITISH HAIRDRESSING BUSINESS AWARDS

BY SPONSORED BY SPONSORED

Hairdressers Journal International (HJ) incorporating Hair & Beauty Volume 135 No. 65617 April 2020. ISSN 0143-6910 (Print) ISSN 2059-3430 (Online). Published every month by Hairdressers Journal International, M Squared Media, Allington House, 25 High Street, Wimbledon, SW19 5DE. www.hji.co.uk Classifi ed advertising prepress by Classifi ed Central Media.

Printing by Walstead, Southernprint Ltd., 17-21 Factory Road, Upton Industrial Estate, Poole, Dorset, BH16 5SN. Distributed by Marketforce UK, 2nd Floor, 5 Churchill Place, Canary Wharf, London, E14 5HU. Tel: 0203787 9001. © 2020 M Squared Media

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Ready for business

Head over to hji.co.uk for up-to-the-minute industry news

#HJColourReel Shout Out

@price_driscoll_hair

@fabhairstyle_perth

@bloggssalons

@hair_by_lexieshay

@benprice_hair

@saffffy

@hair_by_lexieshay

@tombhair

@kelssimpsonhair

This month we asked guest editor (and colour wizard) Robert Eaton to choose our featured Colour Reel images – here are his top picks

DON’T MISS YOUR CHANCE TO BE AN AWARD WINNER

2019

The entries for the British Hairdressing Business Awards close on Friday 3 April 2020.

If you’ve started your entry, but haven’t completed it, you only have a couple of days left to do so before entries close.

For more information visit hji.co.uk/hjs-british-hairdressingbusiness-awards/ 14 / hji.co.uk

@hji

@hairdressersjournal

Hairdressers Journal

@hjinteractive

PIN

-TE

!

BRITISH HAIRDRESSING AWARDS

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PRESENTS THE

See the inspiration

SPONSORED BY

Did you wonder where the inspiration came from for your favourite collection at HJ’s British Hairdressing Awards sponsored by Schwarzkopf Professional? Watch our IGTV to hear what the 2019 winners had to say...

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R ES T I

This month, a collage inside the stunning Linnaean salon was our top hit on Pinterest.

You can view the gallery of images and get the lowdown on the salon here: www.hji.co.uk/interiors-2/ self-care-salonlinnaean/

multi-dimensional colour results illuminating the hairs’ natural highs and lows.

It’s tbh – true beautiful honest true colour as close to natural hair colour as it gets beautiful shimmering tones with a healthy glow honest the approach to our formulation: up to 92% naturally derived ingredients, complemented by additional performance drivers

www.schwarzkopfpro.com

BRITISH HAIRDRESSER OF THE YEAR Robert Eaton, Russell Eaton

Midlands Hairdresser of the Year James Earnshaw, Bad Apple Hair

“The prestige of winning this award has been wonderful for our family business. I’m a salon-based hairdresser based outside of London so I hope my win represents the hard work shown in salons across the country. I can’t wait for you to see what else I have to share this year!”

“It has helped me to get noticed by brands that wouldn’t have seen my work before. It’s also motivated the team of people I work with to achieve their goals!

NORTH HAIRDRESS WESTERN ER Jon Wilsdo OF THE YEAR Deansgate n, TONI&GUY , “Winning ha Manchester sm

ade me wa to enter aga in even more nt such a grea ! It’s te my work in H vent and seeing airdressers Jo u Internationa l is one of the rnal moments in b my career so est far.”

THE ULTIMATE CAREER– CHANGING MOMENT HJ’s current British Hairdresser of the Year and this month’s guest editor Robert Eaton, quizzes all of our winners on how the British Hairdressing Awards, sponsored by Schwarzkopf Professional has already transformed their lives

Northern Ireland Hairdresser of the Year Sharon Malcolm, Sharon Malcolm Hairdressing

“The award has brought new business to the salon. Plus, it provides awareness and recognition for my team.”

2020 entries open until Friday 19 June 2020 at 5pm

M HAIRDRESS EN’S E Jim Shaw &R OF THE YEAR Daisy Essensuals Carter, “I

t’s incredible people who to be mentoring w crème de la ant to win at the crème of aw ard I want this fe eling forever! s – ”

Eastern Hairdresser of the Year Nathan Jasztal & Zoe Jasztal, Silhouette Du Barry

“All of the previous collections were the stepping stones to achieving this goal and working together was amazing!”

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Southern Hairdresser of the Year Andrew Smith, Andrew Smith Salons

“This award has catapulted my career beyond my wildest dreams.

I’ve created a global ICON collection for milk_shake and z.one Concept and I was invited to teach the global education team. My work is on salon walls, in marketing materials and on videos being shared by thousands of salons across the world.”

Wales & Sou th West Hairdresser of the Year Martin Crea n, Mode “These awards Martin Crean

TREND IMAG E OF Federico Pa THE YEAR telli, TONI&GUY Victoria

showcase how talented and cr and it’s great eative we all are to be the award wit able to share h our clients. ”

“Winning ha the motivati s given me on to get be tter every year.”

SCOTTISH HAIRDRESSER OF THE YEAR Jason Hall, Jason Hall Hairdressing

London Hairdresser of the Year Andy Heasman, RUSH, Victoria

“It given us lots of local publicity and opportunities, but it’s also made our clients in the salon incredibly proud.”

ARTISTIC TEAM OF THE YEAR Mark Leeson Art Team, Mark Leeson “The award is great for team morale and our clients love hearing all about our accolades.

Plus, we have already taken part in some amazing international shows this year.”

“The start of my year has already been very exciting. We’ve We’ve done done some big shows and we’ve had lots of interest from international clients in our academy.”

Schwarzkopf Professional British Colour Technician of the Year Sophie Gibson & Jonathan Turner, Hooker & Young

“Our colour clientele has risen significantly, and it has brought new business to the salon.”

ar sser of the Ye Afro Hairdre k Roberts Salon s, Ric e Rick Robert ard has put m

aw “Winning this Afro and textured r fo h on the map asked to teac hair. I’ve been for Schwarzkopf s texture courseus, I’ve been named Pl . al on si textures Profes ing and Afro Wahl’s UK styl ve director.” creati

International Collection of the Year Jacky Chan, Oscar Oscar Chadstone, Melbourne, Australia

“It’s definitely my career highlight and I’m excited for the year ahead.”

Avant-Garde Hairdresser of the Year Sophie Springett & Hayley Bishop TONI&GUY, North Audley Street

“We gave this award our everything and it’s been a whirlwind ever since.”

North Eastern Hairdresser of the Year Alexander Turnbull Alexander Hair and Beauty

R OF THE YEA NEWCOMERMorton Alex ens London Jamie Stev ned up so many

“I’ve moved to Los Angeles to launch my new range of wigs called the Alexander Couture Collection.

Having this award has helped with the launch and the PR behind it.”

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ope “It’s already e gained confidence s. I’v opportunitie you can do anything if and realised our mind to it.” you set y

STEP UP YOUR TONING SERVICE

Follow Wella Professionals’ tips to boost your toning service game for spring/summer 2020

ROBERT EATON’S TIPS FOR TONING… STEP 1 Prep the hair prior to toning using BLONDOR Seal & Care after the removal of any BLONDOR product. This is specifically formulated for lightened hair. It conditions lightened hair whilst neutralising and returns the PH-value to give more shine.

STEP 2 Never start at the front hairline when applying toner. This is where hair is finest and most porous so it will develop quickly. Use a wide-tooth comb to evenly distribute the product as you apply it and colour the front hairline last.

This is what turns an average blonde into an incredible blonde,” he says.

And let’s be honest, what salon wants to be off ering average? Wella Professionals is renowned for its stunning blonde shades, but the toners are not just about head-turning colour.

alons take note – if you’re not an expert in blonde toning then it’s time to step up.

Research shows that 51% of professional salon colour services are with a blonde shade. Plus, blonde is the most requested colour service, and it’s growing by 6%, according to beauty analysts Kantar Worldpanel.

S

Why is a toner essential?

Wella Professionals technical director for the UK and Ireland Robert Eaton says blonde toning is essential for any blonde service. “No blonde client should leave the salon without having had a toner to perfect their blonde.

Use toner to boost your profits This is a business opportunity for any salon that will help boost profi ts.

Toners off er the perfect upsell during a client’s blonde service appointment, as well as providing an in-between colour service for a quick colour refresh.

“Blonde toning with Color Touch is perfect for porous hair as it is infused with Keratin,” says Robert. Shades can be intermixed to create the perfect peach, mink, pink or grey tone, or you can simply use a toner to give gloss and enhance the blonde that you’ve created.

“It might seem like a subtle diff erence, but we all know that blonde clients are the most demanding and the tiniest diff erence in shade makes a major diff erence,” he adds.

Choose from Color Touch, which is Wella’s low commitment, multifaceted hair colour for a client who likes to change up their tone regularly.

Alternatively, Color Touch Relights contains no depth, so it is ideal for keeping your blondes bright and tonal.

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STEP 3 Don’t be scared to leave the toner to work to its maximum potential. Don’t remove it too soon as you need to allow the pigment to develop.

ADVERTISEMENT FEATURE

Book a course at a Wella studio in London: +4480 365 04700, Manchester: +44161 834 2645 or Dublin: +3531 416 0900. Discover products at uk.wellastore. com or go to @wellahairuk #WellaColour.

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BUSINESS

You Are Not Alone

R

esearch has consistently shown that entrepreneurship can be a lonely and isolating journey, even if you have a salon team around you. That feeling of being alone, craving accountability and support needs to be managed. If you don’t manage these feelings it can lead to unnecessary stress, anxiety and even depression. Sometimes, it will feel like there is no-one to share your load, or the challenges of running a salon, or even the joys of your small successes.

Many salon owners also report ‘financial concerns’ as a reason for this increasing level of isolation and possible anxiety.

To prevent this isolation from becoming overwhelming, it is important to put a strategy in place that will help you to manage the demands of being an effective salon owner: Grow and nurture an online community of like-minded people. Social media is not just for selling or marketing. Instead, also use it to connect with other industry professionals through Facebook groups and communities, Instagram and Twitter lists.

Allocate time in your diary to go out and network. It is crucial to form real world business connections, even if it is just for a 10-minute catch up and a cup of coffee. Networking events are very useful for creating business links and connections, but also to get a sense of community and find a support network. With the

The Five Key People to Turn to for Support Partner – Your partner will understand your work/life balance and can provide a personal perspective as well as give you some emotional support.

Employees – Your team can be a good sounding board for many aspects of your business.

They understand your business, but for major strategic decisions, you should remain cautious.

Business partner – Your business partner will understand the intricacies of the business and the challenges you face. They will provide the advantage of shared decision making.

1

Mentor – Everyone should have a good mentor to turn to for impartial business advice and inspiration. This person can guide and support you while being detached from your everyday work.

2

Friend – This person could be someone you trained with at college, a former business partner or boss. This person is invaluable because they can provide life advice and social connections.

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pressures of the salon, it is easy to find reasons for not taking time out of the building, so make this a priority on your to-do list.

There is a tendency, especially in the early stages of growing a salon, to focus only on your never ending task list. Make time to acknowledge and celebrate achievements and salon milestones, as much as to focus on the to-do lists. This also means that you are constantly looking ahead and not getting stuck in the present daily salon operations. Celebrating achievements at the end of each week or month will give you a renewed sense of purpose and energy. This will help to keep your team highly motivated and positive.

Find an accountability partner to keep you motivated and driving forward. It can be hugely beneficial to find another salon owner who is at a similar stage of business to you, that you can easily relate to and bounce ideas or frustrations with.

It is important to recognise the signs and triggers of entrepreneur isolation and experiment with various management strategies to find out what works best for you.

3

4

Liz McKeon is a business coach who specialises in the hair industry. For details about business seminars and industry workshops go to lizmckeon.com.

SHUTTERSTOCK

Being a salon owner can be a lonely affair, so business coach Liz McKeon shares her tips for coping when you’re feeling isolated, stressed or alone

balmain limited edition cordless straightener couture fashion, craftsmanship & design www.balmainhair.co.uk /professional • freephone 0800 781 0936

BUSINESS

The Debate

Should you give clients gossip magazines?

Yes

No

“Many of our clients love to follow celebrity haircuts, colours and trends”

“We want to make clients feel relaxed and create positive vibes in the salon”

“Following the #bekind movement at Muse of London we decided not to remove any magazines from our shelves.

We offer a wide variety for our clients to read in our salon, including lifestyle magazines, inspirational novels, meditation books, colouring books as well as fashion and beauty magazines, including gossip ones. We like to offer a mix for our clients to read and leave it in their hands to choose what they’d like to flick though during their appointment by giving them plenty of options.

Not all gossip magazines are bad and I think the world is becoming more aware of how negative stories can impact the reader or the actual celebrity they are being written about. The magazines are slowly but surely changing their content to align with that. A lot of our clients love to follow their favourite celebrity’s latest haircut, hair colour, nail colour or beauty trend and I think that’s a positive topic. Many of our clients do come into the salon with a vague idea of what they want but after flicking through a magazine they can often set their heart on the colour they desire. This gives our stylists a clear idea of the exact result the customer wishes to have as they take inspiration from the celebrities in these magazines.

I don’t agree with the body shaming and trolling that these magazines do but after the Be Kind movement I feel that they are now cracking down on these negative articles. With social media placing a huge focus on visual content for the past few years, it is great for hair salons to be in the know about the latest trends and often A-listers tend to sport those trends before they filter down into the mainstream!”

Jodie Weston, Muse of London salon owner

“Following recent events, we are now against having gossip magazines in the salon. We want to spread positive vibes, not negative ones. We do not want to promote the negativity and shaming found within gossip magazines.

Instead, we want to provide magazines that are more positive and inspirational for the mind and body.

We want our clients to feel uplifted and to have an amazing experience.

Some of the negative comments within these gossip magazines can have a massive effect on someone’s day and how they feel. We hope more salons will see the benefits of only providing positive magazines.

Looking after our clients is of upmost importance to us and we feel these magazines are not beneficial to our client’s mental health as they are filled with hateful comments and gossip. We do not want to have anything that is deemed unhealthy and could affect our own staff or client’s mental health and wellbeing in any way. We want to provide the best customer service to our clients and truly care for them, so these magazines are something we do not need within the salon.

We believe this is a really positive movement and clients will feel a lot more relaxed and happier in our salon environment. These magazines really do have a bad effect on mental health. All salons should get rid of them for their staff and client’s sake. We should encourage more inspirational magazines and tell clients to bring in the books that they are currently reading to give a feel-good feeling and allow clients to further unwind whilst having their services in the salon.”

Karen Thomson, Kam Hair and Body Spa salon owner

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SHUTTERSTOCK

Since Caroline Flack’s death a positive Be Kind campaign has created waves on social media and has led some to question the effect that gossip magazines can have on people’s mental health

BUSINESS

SHUTTERSTOCK

Stand Out from the Crowd Every expert in every industry is saying that to be successful in business you must stand out. Business consultant Nergish Wadia-Austin breaks down how to create a niche for you and your salon business today

F

irst your business must stand out visually. This involves doing a ‘walk through the business’ and making sure the exterior really pops. Check the paint is not peeling, the signage is not damaged, all the lighting is working, the visuals in the window represent the type of work the team is producing and that it is refl ective of market trends for every season. Correct and inclusive price lists should be prominently displayed. The reception area needs to be inviting, with plenty of current magazines and tablets with images featuring hair style, colour, texture, length, condition, fringe and fi nish options. These might sound like basic points and yet so many salons fall down in these essential areas.

Deliver a stand out product

Deliver an outstanding service

Nergish’s stand out from the crowd checklist

1 2

You need to make your salon stand out visually.

You need to deliver stand out products (cut/colour) and service delivery.

3

Make sure all of your staff are seen as experts in their field and help them to stand out with engaging social media posts.

4 5

Provide the best customer consultations,

Make this the year that your business attracts new and loyal clients.

In a hair salon your product could be anything from a haircut, colour service and keratin-based treatment to a retail product or a hairdressing tool such as a dryer or a brush. You should strive to ensure every customer leaves the salon worthy of getting compliments and wanting everyone to know how much they love their salon and stylist. Of course, if you have stand out marketing, social media and networking skills you will be able to attract so much more trade just based on the frenzy your stand out product on your client’s head can create.

When a business off ers their customers great care and service, it makes them feel valued, welcomed and important and will encourage them to return in their droves. More importantly, two other precious gift s emerge from this way of treating your customers. Your customers will remain loyal and will wax lyrical about how great they feel about their visit to your business to all of their friends and family. This will inadvertently drive huge numbers of new customers through your doors. No amount of direct marketing, social media posts or networking alone can achieve this result so it is cost eff ective for you and your business.

Make your talented professionals stand out

Every member of the team in your salon must be exceptional. This is the key to shedding the mediocrity status which plagues so many businesses. It is the responsibility of every salon manager to ensure that every employee in their business understands the importance of standout practices, behaviour, service, appearance and adheres to them.

The stand out professionals in your team will get booked up, build loyalty, have followings, get recommendations, increase spend and delight their customers.

Nergish Wadia-Austin is a London-based business management consultant to the hair and beauty Industry. Her one day, action packed courses and services are designed to increase business revenues dramatically. Her business acumen is regularly used by the best in the industry! To check out her courses and services visit hairandbeautyexpert.com or email her via info@hairandbeautyexpert.com.

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THE GREAT ITALIAN JOURNEY PALERMO

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BUSINESS

Behind the Brand Sacha Mitic and Juan Rosenlind, the co-founders of SachaJuan reveal the secret to creating a successful professional brand and how to step outside of your creative comfort zone successful hairdressers straightaway but it’s hard work. When you talk to salon owners in Sweden they always in Stockholm in 1997 and we had say they can’t fi nd staff . They struggle expanded to fi ve salons in Sweden when to fi nd people who are willing to we launched our professional hair care dedicate time to perfecting their craft . brand in 2003. When we started the One positive about hairdressing is that product company, we were managing you can’t digitise doing real hair and a huge amount of people, as well as the it wouldn’t be cost-eff ective to use product company, and being active in robots to do it so our industry has real the salon. We decided to stick with our staying power. original salon and concentrate on the Why does your Stockholm salon products and growing our professional range. We are now active in 40 countries continue to be a go-to destination in Sweden? and the US is our biggest market. Our JR: We believe in off ering high philosophy is that hairdressing is very performance results. Every client is complicated in many ways so products a paying client, so we respect every are part of an essential tool box for client regardless of whether they are manipulating hair. famous or where the client is from.

How has SachaJuan evolved over the years?

SM: I opened a salon with Juan

What is the SachaJuan philosophy?

SM: When we launched our brand a lot of companies were creating products with complicated names and descriptions. We wanted to help the hairdresser and the end consumer to choose the right product and know how to use it so we created a simple product that was easy to use. The aesthetic of the product was something very classic – it was a medicine bottle.

We wanted the hairdresser to be able to control the product and we wanted the hair still to move and to be able to manipulate the hair aft er using it. In terms of style, we love beautiful things.

We love beautiful and strong women and men but that doesn’t mean it has to be aggressive. We have a classic approach to hair, but it’s done in a simplifi ed way that’s pared down and has a quality to it.

What are the current issues facing the Swedish hairdressing industry?

SM: Young people want to become

What’s the secret behind your brand’s success?

SM and JR: We still work in the salon so our brand is driven by the craft of hairdressing. For us, it’s essential to understand our roots and why we’re creating products. When we

deliver products it’s important for us to understand how they will benefi t professional hairdressers in the salon. We always ask environmentally conscious questions as it’s important for us to use 100% recyclable PET bottles and we don’t test on animals.

We don’t shout about these facts on our packaging because it’s always been part of our DNA and our original philosophy. We’re an honest brand so we will always tell people what we do and what we don’t do and this has earned us a lot of respect.

What is SachaJuan’s biggest selling point for hairdressers?

SM: We fi nd that skilled hairdressers appreciate our brand because they are passionate about using the best tools to achieve the best results. As a hairdresser I know that if you have a mousse or a styling product that doesn’t perform it is really frustrating so we work hard to develop products that will perform every time. We aim to create high performance products that still feel light within the hair.

3 learnings from running a successful salon and brand

1 2

Nothing stays the same so you should always be prepared to evolve.

If you want to be creative, you need to step outside of your comfort zone and don’t be afraid about what others will think.

3

Everyone talks about creativity, but most people just want to copy. You need to take a different approach to what an idea could be and not worry if it doesn’t fit into the current environment.

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ADVERTISEMENT FEATURE

Discover how you could use REM’s Salon Planning Service to create the ultimate finishing touches to your new or refurbished salon this year

ARE YOU READY FOR A FURNITURE REFRESH?

T

he REM Salon Planning Service has helped many salon owners to create both new and refurbished salon interiors.

For a refundable outlay of just £225 + VAT the experienced REM design team can discuss your business plans and create stimulating working environments for your staff and clients alike.

2D scaled plans are draft ed detailing electrical and plumbing requirements.

REM will also provide 3D visuals of your salon proposal and a moodboard showing your colour selection.

The Case Study: Jamie Cope Hair For REM working directly with a client and seeing their dreams become a reality is an absolute pleasure.

The project REM undertook with Jamie Cope and his team at his high street salon in Tettenhall Village, Wolverhampton was a huge success.

The salon had a prominent window

frontage that off ered masses of potential for a stunning interior package to be developed for his growing business. With Jamie’s thoughts centred around minimalistic quality, REM’s design team led by Paul Peak and Francesca Corteen, put together a variety of concepts.

The selection was soon narrowed down to the REM Centenary Island units with LED feature lighting and a storage drawer along with other supporting furniture. The colours had to have a natural feel and aft er much deliberation over the REM choice of Woodgrain laminates, Pasadena Pine was selected as the favourite.

If you are interested in the REM Salon Planning Service go to rem.co.uk, call 01282 619977 or email sales@rem.co.uk to find a REM distributor near you.

Jamie Cope on his REM redesign...

“I’ve been hairdressing for 13 years and it was always my dream to have my own salon by the age of 30. Three years ago, I achieved my goal and opened Jamie Cope Hair in Tettenhall Village, Wolverhampton. When I was designing my salon, I knew the furniture was the most important aspect. I’ve worked in numerous salons but I wanted to stand out from the rest. My salon ideas

were very minimalistic, so I knew I needed to add quality-looking furniture. I spoke with my supplier and he told me there was only one place to go and that was the REM warehouse. First impressions really count and the second I walked in I knew I was somewhere special.

The quality of the materials down to the design, it was exactly what I wanted. Pricewise I thought it was perfect as I believe that if you want 29 / hji.co.uk

a premiership salon you need to have premiership furniture. I have a few high-profile clients and they described the furniture as ‘top quality’. It didn’t take long to build and to deliver it to me and it was a real treat for myself, my staff and most of all our clients. I will definitely be recommending REM to all of my salon owner friends.”

Jamie Cope, salon owner at Jamie Cope Hair, Wolverhampton

NEWS OF THE HUES Discover the latest trends in the world of colour

#trending

ROCKIN ROCK CHICK ROOTS The dark roots, the sunkissed ends, the nonchalant way hair is worn loose, long and wavy – everything about 1970s hair is in vogue for 2020 and the upcoming summer season. To achieve quintessential 1970s colour, you will need lift on the ends of your client’s hair. The OSMO IKON Blonde Elevation Premium Violet Lightening Powder with Bond Builder can be used to create lift (pictured). It delivers 9+ levels of lift with violet pigments to help neutralise your client’s unwanted brassy tones.

OSMO

The power of three

Protect and perfect There are some exciting innovations launching that protect and enhance coloured hair. For example, the much-loved milk_shake Color Whipped Cream is now available in seven colour shades to both condition and enhance colour at the same time.

If you want to keep semipermanent colour looking fresher for longer, Crazy Color Color Revive Shampoo contains a blend of oils to nourish and protect hair.

Berry good shades From rich blackberry to bright raspberry, colour houses have taken fruity inspiration this season:

CRAZY COLOR

30 / hji.co.uk

Goldwell Elumen Play in @METALLICBERRY

Balmain Paris Hair Couture Couleurs Couture in Indigo

Manic Panic Professional Gel in Warrior Pink

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COLOUR PANTONE

A Case of the

Blues

Classic Blue, the Pantone colour of the year, could be viewed as a tricky shade for colourists to interpret in the salon. Prepare to be inspired by these beautiful blue hues from the runway and fashion shoots that will appeal to your clients in the salon.

OFESSIONAL R REVLON PR

JOHN VIAL FO

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RIZ LEONARDO

AQUATIC BLUE “The key is to get the cleanest canvas, then apply a pre-toner before applying your creative shade. To get this look I pre-toned with a steel ice toner adding a bit of black to make sure the base had a metallic reflection. I visually mixed Mind Green, Yellow and Caribbean Blue from the Colourful Hair range by L’Oréal Professionnel and diluted with clear each time. I layered each shade to create multiple aqua hues.”

Grace Dagleish,Brooks & Brooks

EISH, BROOKS

GRACE DAGL & BROOKS

THE SUBTLE BLUE PANEL “Darker shades of blue, such as navy and petrol, work beautifully through a brunette base. The right combination of shades can add an extra depth and dimension to the hair without appearing obvious.

A subtle panel was woven through the length to create this look, which can just be seen when the hair catches the light.”

Leonardo Rizzo, international creative director, Sanrizz Salons

COBELLA

PE WILLMORE

JORDANNA

YASMINE HO

SMOKEY BLUE “I wanted to create a look inspired by Classic Blue with a subtle nod to the trend. Nordic Blue from ColourCode’s Pastels range delivers a beautiful shade which still requires a little confidence but doesn’t shout for attention. Pastel shades also allow for the client to return to a more traditional shade with ease, compared with that of extreme shades.”

Yasmine Hope Willmore, Advanced Pro Salon and ColourCode art team stylist 33 / hji.co.uk

THE BEAUTIFULLY BOLD BLUE “I love deep blues – it’s one of the reasons we used them in the Charles Jeffrey London Men’s Fashion Week show back in January. I’m always thinking how to translate runway looks for clients in the salon. With my natural brunette clients I pop a tiny bit of blue Revlon Professional Nutri Colour 190 in with the shampoo I use at the backwash to counteract any red tones and make the colour more vibrant. Remember a little goes a long way and the shampoo should look sky blue once you’ve mixed it.”

John Vial, Revlon Professional global influencer BLUE DIPPED TIPS “As an introduction to blue I love an icy root that fades into a pastel grey/blue on the ends. It’s low commitment and the most natural way to wear the shade. My top tip is having lots of swatches available to hold against the client’s skin tone and eyes as this will help to visualise the finished look.

For metallic finishes, we create blues with our permanent range and for low commitment we use our semi-permanent ranges that fade true to tone, such as Wella Professionals Colour Fresh Create or Colour Touch.”

Jordanna Cobella, Cobella creative director

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SOFT BUT VIVID BALAYAGE

It sounds like a contradiction in terms but soft, vivid balayage is predicted to be a key trend for 2020 thanks to bold colours being made to be more wearable.

It’s fair to say that Zoë Irwin, creator of ‘haze glazing’, is one of the main reasons why golden, amber shades that look lit from within are on-trend again.

“Haze Glazing is a trend and a palette – it’s an overall concept to add a warm, sunlit and illuminated eff ect to the hair,” explains Wella Professionals colour trend expert Zoë Irwin. “The palette is based around the magical light we see in the evening – the kind that throws a warm haze onto everything.

We’re leaving behind the greys and smoked fl at colours that we have been using on hair and we’re moving into a more 1970s colour palette. I’ve been infl uenced by Neil Krug’s Pulp Art book which is a homage to how fashion was photographed in the 1970s. He looked at how images were shot at that time and used old Polaroid fi lms years past their sell-by date to recreate the era. The result is a grainy, sun-scorched feel with gorgeous gold light. I’m trying to create that with my haze glazing technique.”

ZOË IRWIN

SOPHIA HILTON, CRAZY COLOR

“About four years ago bright colours were still booming, but I think the trend will well and truly curve this year,” explains Crazy Color ambassador Sophia Hilton.

“People are still asking for vivid shades at Not Another Salon, but the increase in those colours going over the top of balayage is the next big thing. People continue to want vivid shades, they just want it to be low maintenance in 2020. Applying these shades on top of a balayage ensures the ‘grow-out’ process still looks beautiful.”

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LOR O C UR

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• ADD POWER PIGMENTS TO COLOR, CARE AND STYLING TO TAKE SALON TREATMENTS TO THE NEXT LEVEL. • CREATE INSTANT COLOR DEPOSITS, SIMPLY CHOOSE YOUR BASE, DROP AND APPLY. • A TRULY CUSTOMIZABLE COLOR, USE LESS DROPS FOR PASTEL SHADES OR MIX MULTIPLE DROPS TO CREATE A BRAND NEW TONE.

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CRAZY COLOR

@CRAZYCOLORLTD

COLOUR MARC

STRAWBERRY BLONDE

ANTO N SPIL

D DA

NI AN

SS20’s strawberry blonde is a beautiful shade that is delicate yet still makes a statement.

LER, J

“The two main tones to play with are gold and copper. Tiny amounts of reds can also be used. On lighter bases the saturation of tone is soft er which makes the colour look lived-in and natural,” says Kerrie O’Reilly, TIGI European technical director.

OICO

DANDELION BLONDE

COLOUR: NINA RUBEL; CUT: JOEL TORRES FOR TIGI PROFESSIONAL

Think Game of Thrones’ Sophie Turner’s latest shade and you’ve got a perfect visual reference for Dandelion blonde.

“Clients are embracing warmer tones when it comes to their colour, whilst experimenting a little more with the palette around them,” says Dan Spiller, JOICO colour ambassador for the UK, Ireland and Europe. “Taking inspiration from the beautiful fl oristry of the British countryside, dandelion yellow is going to be a huge trend. It’s a statement colour that brightens up the complexion of the client whilst still adding that feeling of warmth. We’ve witnessed hints of this gorgeous shade on the runways of Milan and New York Fashion Week.”

PEARLY BLONDE The more neutral tones make this blonde super wearable.

“Toner trends are moving towards soft er and warmer shades, which suits a wider range of clients,” explains Andrew Trott-Barn, Advanced Pro Salon ColourCode creative director.

“I’ve been experimenting with ‘zone toning’. I isolate diff erent areas of the head with diff erent toners to create depth, tone and texture.”

ANDREW TROTT-BARN ADVANCED PRO SALON

CRÈME DE CASSIS This colour is characterised by hints of blackcurrant like the drink crème de cassis.

“Enrich your brunette colour story with cassis to add a pink glow that shimmers and shines in the light and keeps every client on trend for 2020,” says Alex Collins, Kao Salon Division academy seminar leader for the Goldwell and KMS Academy in London.

OPAL OPULENCE Opal tones are now more soft, refined and oh-so-pretty.

“We’ve seen bold half and half placements in the early half of 2020, but we are also seeing more delicate tones emerge,” says Heff y Wheeler, OSMO ambassador. “I predict clients will opt for ‘soft er rainbow’ techniques that incorporate multiple colours to create iridescent hues. It’s a great way to add something a little diff erent and introduce colour to a silver or a platinum client.”

HEFFY WHEELER, OSMO

GOLDWELL

ASP AFFINAGE

FIERY CINNAMON This hot red shade is healthy and radiant.

“Clients are moving towards global, radiant colour as hair health and condition becomes the most important aspect when choosing shades,” explains Tracey Devine Smith, ASP global ambassador. “We’ll be warming things up for SS20. Now it’s all about light and refl ective colour, which features heavily in the new ASP INFINITI range. Warmer red hues can be given a 2020 spin with an injection of ultra-gloss shine.

Colourists should choose a shade wisely – think rich tones as opposed to bright and vivid hues.”

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NAL FESSIOEST F PRO RZKOP UTIFUL HON A W H A SC UE BE TBH - TR

COLOUR

CHUNKY HIGHLIGHTS SHELLEY LANE SHELLEY LANE, MILK_SHAKE

2019 saw the return of chunky highlights and they are now more wearable thanks to new colouring techniques.

“My clients are not afraid of warmer tones and they are experimenting with shades that have a hint of copper and mahogany,” shares Katie Hale, head of colour at Charles Worthington for L’Oréal Professionnel. “It gives more of a contrast than your average foils but is much more wearable than a ‘stripy’ highlight. The tweed hair technique would help achieve this look. Take wider weaves leaving more of the client’s base on show. The base colour can show through to give that chunky highlight eff ect.”

SHADOWY ROOTS The root stretch is shaking off its grungey past to become the new pretty trend that everyone wants.

“The root stretch is going to remain in high demand for SS20 and it’s a real favourite with my clients due to its supernatural fi nish. Plus, clients love how low maintenance it is,” explains Shelley Lane, milk_shake ambassador.

“As a hairdresser, it’s always important to educate our clients that there is still a need to schedule appointments for regular toners and colour refreshers. As a creative colourist, I love that a root stretch really allows me to push the boundaries with lightening.”

Forget contrasting tones, the new take on fruit salad colour is all about a pastelised blend.

HOW TO ADAPT TRENDS FOR EVERYDAY GUESTS Paul Mitchell’s artistic director of professional hair colour, Colin Caruso has some words of advice for trying new trends in the salon. He says: “It’s good to be prepared.

Have swatch formulas ready to test on clients before you get the request. There’s nothing worse than trying to figure out how to do a new trend for the first-time on a paying guest. Always use social media to show potential clients that you are ahead of the curve when it comes to trends.

Finally, get to work as practise makes perfect!”

“Blending smokey lilac with soft coral will bring some excitement back into a grown-out balayage, especially especially aft er the winter months,” enthuses Tracy Hayes, Fudge Professional global head of technical training. “With the blonde hair already in place, it’s easy to brighten the hair by placing Fudge Professional Paintbox in any TRACY HAYES, FUDGE PROFESSIONAL chosen mix.” mix.”

TWI-LIGHTING The new twist on a classic colouring technique incorporates babylights for a subtle and natural change.

“It is a mix of balayage with some face framing babylights around the hairline,” Mark Leeson, Revlon Professional global artistic ambassador explains. “It’s a low maintenance colour perfect for clients who want to highlight their features and texture in their hair without committing to a bold colour. Twi-lighting is a fl attering technique that really frames the face.

It’s almost like adding a permanent beauty light. For 2020 keep the lightened hair a couple of hues lighter than your client’s natural hair colour so its multi-tonal but natural with a golden fi nish.”

MILK CHOCOLATE The hottest brunettes for the season are rich without being over-powering.

“Clients oft en mistake warmth with brassiness, so we end up with results that are too ashy or fl at because cooler tones have been used,” warns Philip Bell, Ishoka Hair and Beauty. “The new natural beige shades from the Schwarzkopf Professional tbh – true beautiful honest range are great for combatting this.

The chocolate tones give a natural depth to the hair without going too warm.”

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COLOURIST INTERVIEW

What colour creation makes you most proud?

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Jonathan and Sophie: It has to be our School Yearbook collection, which earned us the title of Schwarzkopf Professional British Colour Technicians of the Year. Winning this was a dream come true for both of us and something we are incredibly proud about. Putting together a colour collection involved an enormous amount of hard work but it was so worthwhile.

R U O COL with…

Jonathan Turner and Sophie Gibson

What are your favourite colouring techniques at the moment?

Schwarzkopf Professional Colour Technicians of the Year at HJ’s British Hairdressing Awards, share where they go for their colour inspiration and the issues that are facing colourists today What do you love most about being a colourist?

Jonathan: The creative opportunities with colour are endless, which is what I love most about being a colourist. Whether it’s used for something visual like a shoot or something more salon friendly, colour allows us to really push ourselves in our work and take it to the next level.

Sophie: For me it’s a combination of creativity and making people feel amazing, simply by changing their hair colour.

Jonathan: I love working with my hands and using my fi ngers to melt colours together for creating natural balayage. It’s a great visual way of working and the best tools we have been given.

Sophie: I love freehand colour. It allows me to achieve a beautiful bespoke colour which is tailored to each individual client, depending on their personality, lifestyle and face shape.

Which colour trend are you pleased to see out of fashion?

Jonathan: It would have to be chunky striped highlights.

Natural looking is much better so hopefully stripes won’t be making a comeback anytime soon.

Sophie: Ombre – I am so glad this trend has gone out of fashion!

JONATHAN’S MOODBOARD

Jonathan and Sophie: A beautiful full head of highlights with a brighter fringe or toned with high shine all over colour. colour. Balayage Balayageis is so popular these days it seems to have taken over from a full full head of highlights.

What are the biggest challenges facing professional colourists?

Where do you go for your colour inspiration?

Jonathan: I love art and I’m always really inspired by what’s what’s happening happeningin in the fine neart artworld. world.Observing Observingaacolour colour palette in a painting can lead to interesting colour combinations for hair. My favourite artist at the moment is Matthew Stone, who uses brush strokes of colour in a digital 3D format. You should check his work out, it’s fascinating.

Sophie: It’s a combination of social media, magazines and celebrities for me. I love to keep an eye eye on on new new and emerging trends – whether it’s hair colour or fashion trends. I also look at nature for inspiration – the diff erent tonal colours in autumn leaves, for example, can translate into beautiful hair colour.

Are there any colouring trends or techniques you’d like to return?

SOPHIE’S MOODBOARD

Jonathan and Sophie: Seeing colour work on digital platforms such as Instagram or Pinterest puts a lot of pressure on professional colourists. Clients see Photoshopped or filtered lteredimages imagesand and have unrealistic expectations. expectations. The The images may not be achievable for for the client’s hair or simply not possible. We need to be honest with clients about this and stop putting ourselves under so much pressure as we are the experts.

What advice would you give to a trainee colourist?

Jonathan: Be confi dent! Play around and experiment with colour as it can always be corrected.

Sophie: Listen to your client and make sure you are clear on what you are going to achieve. It’s also vital to back up your opinions with facts so do your research.

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HEAD JOG FROM HAIR TOOLS

ELECTRICALS

Putting the

Heat into New Tech Steaming Ahead The Electric Head Jog Steam Straightener, available from Hair Tools, hydrates as it smooths. Water and oil cannisters fit neatly inside the top section of the tool, offering an optional steam function that leaves hair rehydrated, nourished, shiny and smooth. Together with ceramic-coated plates and a negative ion charge, the steam function is the ultimate weapon in the fight against frizz.

Moisture Lock Cloud Nine’s Original Iron features exclusive Kinder Styling Technology, mineral-infused ceramic plates and variable temperature control to lock in moisture. The straightener is designed to deliver glossy and healthy results that will last, ranging from sleek and straight styles to festival-ready waves and curls.

CLOUD NINE

Here’s a run-down of some of the most innovative electrical products on the market and the tech within that will give your clients the best results

Wave Hello to Curls You have a great new styling partner with the Diva Pro Styling Air Curl. The new curling system provides heat and wave-fixing technology, offering quick but long-lasting curls and waves for all hair types. The latest technology means the tool requires a lower heat to fix curls and waves, making it kinder to hair.

Powerful Performance The Alyon hairdryer from Parlux is described as its most powerful hairdryer ever, providing 3,000 hours of performance. The dryer also features air ionizer technology, which optimises the emission of negative ions, eliminating static electricity for softer and shinier hair.

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ELECTRICALS BABYLISS PRO

The Fast and the Fabulous The BaByliss PRO 9000 is a revolutionary, highperformance cordless straightener which uses groundbreaking micro heating technology to deliver great straightening results on the go. Powered by lithium-ion, the portable tool offers convenience and performance, with ultra-fast heat-up and instant heat recovery, with the power to style hair anytime and anywhere.

In the Zone Using predictive technology for bespoke results on every head of hair, ghd describes its new platinum+ as its most advanced styler yet. The in-built ultra-zone predictive technology monitors heat at 250 times per second, ensuring consistency from root to tip for the ultimate finish in one stroke.

Baby it’s Warm Inside The Forza hairdryer from Alfa Italia offers the ultimate combination of high-powered heat and airflow, reducing drying time by up to 70%. The powerful performance is made possible by tourmaline-infused ceramic components, housed inside the body of the dryer. These components release far-infrared heat that instantly penetrates the cortex of the hair’s cuticle, heating from the inside out.

GHD

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PAUL MITCHELL

Motion Sensitive The latest addition to the Neuro Collection from Paul Mitchell is Neuro Motion, a dryer that uses touch activated MotionZone technology to power on and off. This innovative technology automatically turns the hairdryer off when the stylist puts it down. The lightweight dryer also features an LED display showing heat and power settings and a SmartSense microchip that activates a revolutionary clean filter function.

ELECTRICALS Long-Life Dryer The 8th Sense Run Dryer from Elchim, available through Salons Direct, features a digital motor for 5,000 hours of use. The dryer is lightweight to lower the risk of carpal tunnel syndrome and helps to reduce drying time. The motor uses brushless digital motor technology, which means there are no carbon brushes within the system so it is great for your clients’ hair and the environment.

A Brush with Style Hot Tools’ latest innovation is the Black Gold Volumizer, a tool that dries and styles, fulfilling the jobs of both a brush and a hairdryer. Perfect for fast but effective blowdrying in-salon, it’s also the perfect styler to retail, allowing clients to recreate styles at home with ease. The shape of the brush creates root lift and curls, while the airflow vents aid faster drying and styling.

Flexible Friend The ultimate in precision and performance are now even more obtainable with the launch of a cordless version of the iconic Master Clipper from Andis. The Master Cordless Li offers the same high-speed cutting performance and precision as the original, but now with greater power and added flexibility. The Master Cordless Li’s lithium battery gives 90 minutes of runtime and weighs nearly 30% less than its corded counterpart.

L’ORÉAL PROFESSIONNEL

Going with the Flow Harnessing the power of steam, Steampod 3.0 from L’Oréal Professionnel smooths tresses in double the speed and with up to 78% less damage. The styler delivers a continuous flow of high-pressure steam to seal and smooth the hair for a long-lasting, high shine finish while maintaining a balanced moisture level for the hair fibre.

L’ORÉAL PROFESSIONNEL Jet Powered Drying Inspired by the RAF’s Harrier Jump Jet, the Electric WT-1 Harrier Hairdryer has been developed with power in mind. The versatile, ergonomically designed dryer features three heat settings and two speeds plus a long-life AC motor to ensure fast drying time, making it kinder to hair and more energy efficient.

Pretty in Pink Balmain Hair Couture combines performance and image with its pastel pink Cordless Straightener which is new for 2020. Chic and compact, the styler is designed specifically for travelling making it perfect for a session stylist’s kitbag.

The straightener features titanium floating plate technology for better grip and heat distribution. It also comes with a matching Balmain branded protective travel case.

Cool Operator The Wahl Styling Iron features contoured ceramic plates that heat up and cool down ultra-fast, reducing the risk of snagging when styling, making it perfect for all hair types and styling needs. Other features include variable and optimum heat settings, for protecting the hair from heat damage, while still delivering the same unbeatable results.

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Flexing Plate Technology The Dyson Corrale hair straightener uses flexing plate technology to help gather hair and style it with half the damage. The microhinged plate technology applies even heat and tension to all hair strands to keep them aligned and reduce the client’s reliance on heat. Corrale is cord-free with Dyson’s 4-cell lithiumion battery technology for professional styling on the go.

ghd’s FEEL GOOD BEATS

introducing ghd’s Upbeat Collection, a moodboosting collection of hair styling essentials inspired by the feel-good power of music.

Electric blue vibes Keep your client’s look on-point with the prism-like shine of the ghd platinum+ in cobalt blue. It features innovative predictive technology in the sensors to predict your client’s personal hair needs and it adapts accordingly to maintain the optimum styling temperature of 185°C. By recognising the thickness of your client’s hair and the speed at which you are styling it, this tool delivers ulitimate results faster than ever before, no matter the hair type.

RRP £189 WITH HEAT PROTECTIVE BAG

ghd helios in neo-mint A limited edition perfect for the summer season. With unique Aeroprecis technology ghd helios enables intuitive styling with more precise control, leaving hair smooth and shiny for ultimate results in no time. It makes hair drying faster, leaving you time to express your client’s style and impress them with the results.

RRP £159

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ghd gold styler in neo-mint and moon silver The best-selling ghd gold styler features dual-zone technology for premium performance. It has a modernised design for smooth, snag-free styling and for delivering ultra professional results.

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All of the latest men’s hairdressing news to help you improve your grooming game

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MÜHLE LAUNCHES LONDON STORE

German barbering and men’s grooming brand Mühle held an offi cial launch party for its new barbershop and treatment space in London last month with its new partner barber Elliot Forbes.

To celebrate the opening of the new store, the brand presented an exhibition about the history of shaving.

The exhibition included straight razors dating back to the 19th century and some of the fi rst double-edged razors from well-known consumer brands such as Gillette and Mont Blanc.

Managing director, Andreas Müller says: “We are delighted to be partnering with Elliot at Mühle Carnaby. As more and more customers look to traditional methods of shaving with a safety razor, providing expert barber advice is an important touchpoint for Mühle.”

ture Nashwhite’s New Ven

Reuzel UK’s New ‘Scumbassador’ Reuzel UK has named Matthew Fleetwood as its new ambassador or scumbassador, as Reuzel calls it. When Matthew discovered his interest in barbering, he enrolled in a course at the Sid Sottung Academy. He has spent the past four years teaching alongside Sid in

Nashwhite has announced the launch of its new grooming salon, Brotherhood in Leamington Spa. The space sits within a street food market, coffee shops and a record store and is described as a part neighbourhood joint and part gentleman’s club.

It was inspired by traditional barbering, but it is being driven by high-fashion male hairdressing.

Brotherhood co-founders Rob White and Lee Nash-Jones explain: “We were tired of the battle for barbers to be the quickest and cheapest in town.

We want to elevate the experience. Go back to the heritage of what male grooming is about. A refined service in a unique environment for the modern day gent.”

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Nottingham. The barber has combined his teaching with working as a platform artist at multiple trade shows and working backstage at London Fashion Week. Aft er spending some time at the Old School Academy in Rotterdam, he will be ready to teach aspiring barbers for Reuzel.

LONDON’S CALLING Structured and precision-based cuts 50 / hji.co.uk

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“I’ve always been incredibly inspired by architecture and to me there are few better landscapes for this than London. In the Andis X London Creative Collection each artist delivers very different inspiration while staying true to their signature barbering style, showcasing top barbering tools and clipper techniques on a diverse group of models. The dynamic result is a collection of high fashion modern looks that are still versatile enough for every day.”

Whitney VerMeer, Andis creative lead of global education

Hair: Andis creative lead of global education Whitney VerMeer and Andis educators Baldy, Jarred Liddington and Lynndy Rolfe co-ordinated by David Foster Make-up: Clare Read Styling: Hollie Lacayo Photography: Simon Songhurst 53 / hji.co.uk

SUSTAINABILITY

Are you Sustainable Enough?

Sustainability is evolving from being a buzz word to an essential way of life.

Be inspired by these salons who are implementing a number of positive initiatives that you could easily experiment with this year Name: Anne Veck Oxford Location: St Clements, Oxford Sustainable Initiatives: The salon was refi tted in 2013 with a design by green salon guru Charlie Hearn. His remit was to combine sustainability with the Anne Veck brand to create a stylish green destination. The aim was to reduce energy consumption and carbon emissions. Anne Veck Oxford is the only salon in the world to use ceramic fuel cell technology, which generates its electricity from the gas supply at an effi ciency rate of 75%+.

The front and back doors were made to be draught-proof, all water pipes are

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insulated and the staff room and toilet lighting are motion activated.

Shouting About Sustainability: The salon is a refi ll centre, which means the salon encourages members of the pubic to fi ll up on free fi ltered tap water, which attracts attention to its sustainable ethos. The salon also has a printed ‘eco salon’ information sheet for clients and staff , which is available at styling positions and the reception area.

Advice For Other Salons: It makes good business sense to take action now. Start with baby steps such as switching to a green energy supplier or using biodegradable towels. Aim to be

ENA SALON

Name: ENA Salon Location: Covent Garden, London Sustainable Initiatives: The salon has joined an app called CoGo, which is a sustainability shopping/lifestyle app. The idea is to help everyone to live more sustainably by off ering suggestions for places to shop that are verifi ed as being plastic-free. The salon also interprets the term sustainability to relate to the health and wellbeing of its staff . The salon has counsellors, a life coach and an osteopath available for all staff . ENA Salon also has a gym membership partnership with a gym called Sweat It, where the team can use the gym for free and gym staff can visit the salon for free.

Shouting About Sustainability: ENA has a few sustainability awards but hopes to do more in terms of PR to shout about its positive sustainability initiatives such as recycling, using LED lights and upcycling furniture.

Advice For Other Salons: Investigate the products you stock and use in the salon – where the products come from, whether the packaging is necessary and consider if you could off er clients a refi ll option for your retail products.

THE ECO-DESIGNED SALON

HAUS OF BROOKS

THE SUSTAINABLE WORKFORCE SALON

SUSTAINABILITY local press and word of mouth to let guests know about its sustainability initiatives.

Advice For Other Salons: It’s a journey, which is worth investing in both mentally and physically. It’s not too hard to do and the positive changes you make will outweigh the initial eff ort needed to make the switch.

carbon neutral and use zero single-use plastic.

THE CLEVER TECHNOLOGY SALON

ANNE VECK

Name: Gina Conway Salon & Spa Location: Wimbledon, London Sustainable Initiatives: The salon is reducing colour waste using technology such as the Vish app, which measures to the gram. This means less pollution is being washed down the sink. The salon has also introduced an eco shampooing technique to reduce water, products and energy. The salon uses First Mile – a recycling company for waste, which off ers a ‘zero to landfi ll’ programme and has a ban on all plastic bottles and paper coff ee cups. Plus, it chooses to use Ecosia as its online search engine, which plants a tree roughly every second.

Shouting About Sustainability: The salon uses social media platforms,

Name: Haus of Brooks Location: Bexhill On Sea, East Sussex Sustainable Initiatives: Haus of Brooks has a ‘stuff in to stuff out’ approach. It uses this simple idea to look at the waste the salon produces and the environmental impact of the purchases the salon makes. The ‘stuff ’ the salon purchases can only leave in two ways – with clients or as waste in the form of rubbish, water or vapour. Haus of Brooks has 5% of its waste going to landfi ll and is striving to reduce this further. The salon has a no print policy so all communication and salon administration is electronic and cloud-based. The salon uses environmentally-friendly cleaning products and steam for cleaning to improve the quality of any waste water.

All backwashes are kept hair-free to avoid blockages using bicarbonate of soda and vinegar.

Shouting About Sustainability: Sustainability forms a large part of the Haus of Brooks website as it includes the brand’s sustainability charter and video. The salon also runs and sponsors local beach cleans on a bi-monthly basis to empower clients to take action locally.

Advice For Other Salons: The fashion industry produces more CO2 than aviation and marine transport combined. Haus of Brooks believes that hair salons throughout the UK can make lots of small changes that will make a big diff erence overall.

If every salon in the UK changed to renewable energy tomorrow half of the CO2 emissions would be reduced in an instant. This would give the professional hairdressing industry something to be proud about.

KENNADYS

HAUS OF BROOKS

THE SMALL CHANGE, BIG DIFFERENCE SALON

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THE SUSTAINABLE INCENTIVE SALON

Name: Karine Jackson Sustainable Hair and Beauty Location: Seven Dials, Covent Garden Sustainable Initiatives: The salon has provided sustainable services for over 15 years and is consistently looking at ways to improve. Clients who refi ll their shampoo and conditioner receive 50p off and when they bring back their reusable bags, they receive £1 off . Not only does the salon off er fully vegan services, it is constantly looking at ways to reduce plastic consumption and excessive waste in the salon. Karine Jackson serves tea with tea leaves instead of tea bags and also runs a seminar on how businesses can be more sustainable.

Shouting About Sustainability: The salon invites clients and local businesses to its seminars on sustainability and asks clients for suggestions on how the salon can improve on the road to sustainability.

Advice For Other Salons: In the words of Anne Marie Bonneau: “We don’t need a handful of humans doing zero waste perfect, we need millions of humans doing it imperfectly.” Get your team on board from the start and ask them to come up with their own ideas. Don’t try and do everything at once but consider small changes such as emailing client receipts instead of printing them.

THE SUSTAINABLE CHARITABLE SALON

Name: Kennadys Location: The Chequers, Ingatestone Sustainable Initiatives: Kennadys is addicted to recycling and that permeates through the salon. Essex Hairdressers collects and recycles the salon’s empty aluminium tubes and foils at a metal depository and the money raised from every deposit goes to the Hair and Beauty Charity.

The salon is also hoping to donate its Easydry towels to the South Essex Wildlife Trust for animal bedding.

Shouting About Sustainability: Kennadys won a sustainable award in November which has given the salon the opportunity to explain to

SUSTAINABILITY

RECYLING DECODED

clients why it won and the sustainable initiatives on off er. Kennadys off ers clients an Easydry towel to take home aft er their appointment, which reinforces the sustainable message.

Advice For Other Salons: Dedicate time and eff ort into setting up sustainable systems and put someone in charge of monitoring them.

Kennadys has a ‘waste cutter’ in the salon who is in charge of making sure the sustainable initiatives are carried out. Encourage your team to suggest ideas to make it a fun and positive experience for everyone.

THE ECO-FURNITURE SALON

Name: Perfectly Posh Location: Hungerford Sustainable Initiatives: The furniture in the salon is sourced from reclaimed scaff olding boards, tree trunks and branches. Salon owner Krysia West has even craft ed the light for the backwash area from a branch she’s found. Perfectly Posh has introduced recycled toilet paper from a cool and quirky company called Who Gives a Crap – the packaging stands out and she says the brand’s mission is admirable. The salon has asked the Green Salon Collective to collect cut hair from the fl oor so it can be made into brooms and mats.

This organisation also collects plastic, cardboard and chemical waste such as left over colour. Perfectly Posh has also started working with the Vish app to reduce colour wastage by determining how much is needed for each client.

Shouting About Sustainability: The furniture in the salon is oft en a talking point with new clients that haven’t visited the space before.

This oft en leads to a conversation on similar initiatives. Perfectly Posh also uses social media to communicate everything it is doing and the #PerfectlySustainable hashtag shares its mission which keeps clients up-to-date and engaged.

Advice For Other Salons: Make a conscious eff ort to understand just how you are impacting the environment. Small things like single use towels and plastic shampoo bottles

PLASTIC RESIN CODES This identifies the type of plastic used.

PERFECTLY POSH

KENNADYS

MOBIUS LOOP This means the item can be recycled, but not that it has been recycled.

GLASS This symbol encourages glass containers to be recycled in a bottle bank.

have a large impact within our vast industry. Ask your energy provider to conduct an energy audit of your salon and provide you with some suggestions to aid this.

THE OPEN-MINDED SUSTAINABLE SALON

Name: Convey Salons Location: Stokesley, North Yorkshire Sustainable Initiatives: The salon swapped to Paper Not Foil, which was a big change as foil had been used in the salon for such a long time. The team found it was easier to work with and faster than foils. Paper Not Foil is reusable unlike foil, which saves the team time and in turn saves money.

The salon also installed Eco Heads to all sinks at the backwash, which means 65% less water is used. Convey Salons encourages the team to turn the tap off between shampooing to help save gallons of water each year.

Some marketing materials like posters and signs have switched to digital alternatives, which saves on printed paper and allows marketing materials to be updated easily and instantly. The salon has switched from having cut fl owers to potted plants, which helps to purify the salon. It stocks retail products made from recycled plastic, which can also be refi lled in the salon.

Shouting About Sustainability: Clients are starting to take notice and make changes in their own everyday lives. This helps when explaining the changes that have been implemented.

Clients are encouraged to give feedback and suggest ideas for further initiatives to try via the sustainable suggestion box in reception. One suggestion was to switch off the hairdryer when sectioning the hair during a blow-dry, which was a great energy saving idea.

Advice For Other Salons: You can’t become sustainable overnight but if your bulbs need changing opt for energy effi cient ones to replace them. When your foils run out, invest in paper ones – all of these small changes will quickly add up to a big step and transform your business into a sustainable one.

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FOREST STEWARDSHIP COUNCIL This logo shows that wood and other forest-based items are sourced from well- managed forests or controlled sources.

NOT YET RECYCLABLE This label is applied to products that are recycled by less than 20% of local authorities in the UK. CHECK LOCALLY This symbol appears on packaging that is collected by 20%–75% of local authorities in the UK. RECYCLABLE STEEL This means the item is made of steel and can be recycled by all local authorities.

ALUMINIUM The aluminium icon means the object is made from recyclable aluminium.

COMPOSTABLE The seedling icon means the item can be composted. However, don’t mix this with recyclable items.

THE GREEN DOT This symbol means the producer has made a financial contribution to the recycling of packaging in Europe.

WASTE ELECTRICALS An electrical item that cannot be disposed of in normal waste. Check with your local authority for kerbside collection. It can be recycled at recycling centres or larger retailers.

The ‘Footprint’ Running an ecofriendly business and promoting responsible use of plastic

Sustainability Removed all single use plastic from packaging

100% Recyclable Committed to reducing waste

THE DENMAN FOOTPRINT COMMITTED TO REDUCING WASTE

NEW DENMAN PACKAGING IS 100% RECYCLABLE AND SUSTAINABLE – COMING SOON TO YOUR LOCAL WHOLESALER

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TAKE CONTROL OF YOUR COLOUR BUSINESS Could you eliminate your colour waste by using a simple tracking app? Vish explains how to make your salon more sustainable while saving money

I

t’s safe to say we all care about the environment, but most of us struggle with finding ways to cut down our waste and actually make a difference.

While some salons have tried tracking their waste very few have found an easy and effective way to eliminate their waste.

The Vish Colour Management System is helping some of the most sustainable salons in the UK to take easy steps that will eliminate their colour waste and solve other problems they didn’t even know they had.

Track your waste Without changing the way colour is mixed Vish is able to track, manage and analyse everything about your colour business. Vish’s colour bar app at your dispensary captures all of the detailed colour information when anyone mixes colour. This includes the weight, ingredients used and waste. All of the detailed colour formulas are recorded in the app so they can be recreated exactly the same later, whilst refining the formula to eliminate waste. The insight into each employee’s use of colour allows you to see which stylists are most efficient when it comes to waste and cost per service, giving you the data to help

coach your team and continue to reduce your waste.

Choose the right price Another key question to ask yourself is whether you are charging the right price for your colour services, toners and treatments. Vish’s colour bar app automatically communicates to the front desk, making guest checkout more accurate than ever. This feature ensures every service delivered is billed correctly, leaving stylists to

focus on creating, rather than running to the front desk between services. It is features like this that have helped salons to become sustainable and even more profitable.

From eliminating the excess colour being poured down the drain, to training your colourists to apply with a lighter hand, salons can reduce professional stock by 40%. This, combined with capturing all services rendered, can lead you to recover revenue you didn’t know was missing.

The Vish app in action “At Conrad Blandford we aim to be as sustainable as possible, reduce the impact we have on the environment whilst ensuring we maximise our profits.

Managing colour and reducing waste was an issue for us, as it is in almost all salons. Finding a solution that not only eliminates waste but helps us manage our colour and profits effectively has transformed our business. We now always charge the right amount for services, add-ons and treatments which was missed before we had the system.

We weigh colour using the Vish scale and app rather than our old scales and we saw our colour spend reduce and profitability increase very quickly. We’ve never had a solution that has had such an impact on the business. The team like using it and they don’t have to do any more manual records. The next step for us is to start ordering through the system which will save us a huge amount of time and allow us to manage our spend even more closely.”

Alecia Middleton, creative director at Conrad Blandford

Visit getvish.com to discover how you can join the hair colour revolution 60 / hji.co.uk

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FASHION

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FASHION Hair: Schwarzkopf Professional Young Artistic Team 2019/20 – Mitchell Gough (Hensman’s, Northampton), Sophie Perfect (Options Hairdressing), Molly Drummond (Hooker & Young, Ponteland), Justine Weir (Tweedie & Marshall), Olivia Bullivant (En Route) and Stephanie Stevens (Daniel Granger) Make-up: Claire Evans Styling: Clare Frith Photography: Michael Young at Hooker & Young

“The shoot is ungendered as it’s about a onesize-fits-all style, which is the new normal. We’ve taken inspiration from gender fluidity but it’s just about being who you want to be, and having the confidence and freedom to look how you want to look. We wanted the collection to have the feel of a fashion editorial. It was brought to life through strong styling, full-length images, group shots and creating a story.”

Michael Young at Hooker and Young, Schwarzkopf Professional Young Artistic Team mentor and photographer

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ADVERTISEMENT FEATURE

Go Beyond... with Luxury Oribe shares its heritage, must-have products for keeping clients looking luxurious in and out of the salon as well as how to become part of the elite

A luxury heritage Oribe Hair Care began its journey 12 years ago.

The brand blends craftsmanship, performance and decades of styling experience from the editorial and salon worlds to create a new category in hair care. Today, Oribe is a best-selling and award-winning brand that has sparked deep connections with its audience. The original idea behind the brand was to create a stir in the market and the perfect collaborator was discovered in Oribe Canales.

Be part of the elite In an increasingly crowded landscape of professional products Oribe has developed a new level of hair care marked by artistry, discipline and dedication to the craft of hairdressing. The brand has created a community of salons and stylists that is shedding light in a new direction.

Would you like to be part of the elite?

A product obsession

An educational journey In the salon community, there has never been a more critical time to invest in development – both technical and personal. Oribe Hair Care shares the industry’s values and passion. The brand’s professional education helps salon owners and stylists continue to refine and develop skills in both hair and business. In addition to providing a robust programme, it provides a full range of classes geared toward students who are at any level of their educational journey.

The Oribe Dry Texturizing Spray is coveted by stylists and beauty editors around the world.

It sparked an obsession and redefined what performance can be. It was this type of thinking that started the whole story. Oribe continuously launches products set for stardom. This includes the Oribe Star Glow Styling Wax for texture that shines while taming flyaways and the Matte Waves Texture Lotion that offers beach waves without any dryness.

For more information about Oribe go to oribe.com 65 / hji.co.uk

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“The inspiration for the collection was the ultimate after-party that we all wish we’d been invited to. It has a high-end luxury feel and the hair has a grungy underground vibe to it. The shoot is about inclusivity, so we had a diverse mix of models and hair textures.”

Jonathan Andrew, global ambassador for Fudge Professional

Hair: Jamie Benny, artistic director at HARE & BONE Make-up: Bes Sweet Styling: Neil Stuart Photography: Jenny Hands

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FASHION

“This collection is about capturing the intricate textures of lightweight fabrics, showcasing a combination of flyaway textures and colours that have a dusty feeling to them. With every image I wanted to portray how the hair would feel and to spark the imagination in a way that would lead to a different viewpoint.�

Jamie Benny, artistic director at HARE & BONE

67 / hji.co.uk

FOR MORE DETAILS CONTACT CUSTOMER SERVICES UK 020 7391 7440 Customersevice.uk@revlon.com IRELAND 018869300 Customerservice.ire@revlon.com REVLONPROFESSIONALUK

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OPULENT

FASHION

Playful colour meets expensive chic

70 / hji.co.uk

FASHION

“This collection combines luxury and class with creative, fashionable and commercial hair. This was our first collection and we wanted it to reflect what we love. Our inspiration behind the collection was our salon values and guests.�

Natalie Riley and Emma Jones, directors at New Wave Hair

Hair: Emma Jones and Natalie Riley at New Wave Hair, Wrexham Art direction: Martin Crean Make-up: Stacey C Jones Photography: Richard Miles 71 / hji.co.uk

FASHION

e l e m e n t s take inspiration from the natural world

“This collection is inspired by the elements of nature, earth, fire, water and air. Through movement, natural colours and texture, we have created looks mirroring the philosophy of the elements. This philosophy is about harmony in the interactions and relationships within the natural world.�

Suzie Gillespie, Moo Hair co-owner and founder

72 / hji.co.uk

FASHION

Hair: Emma Combe for Moo Hair Make-up: Rosie Fraser, That Rosie Glow Styling: Emma Thomson Photography: Lee Howell 73 / hji.co.uk

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FASHION

Baroque Look back to look forward

75 / hji.co.uk

FASHION

76 / hji.co.uk

FASHION

“Celebrating the beauty and versatility of hair, this collection is a striking fusion of texture and colour, drawing its influence from across the decades.�

Mark Leeson, Revlon Professional global artistic ambassador

Hair: Mark Leeson for Revlon Professional Make-up: Lan Nguyen-Grealis Styling: M&R Photography: Richard Miles 77 / hji.co.uk

PRESENTS THE

BRITISH BR IT IS H HAIRDRESSING HA IRDRES SI NG AWARDS AW AR DS SPONSORED BY

Enter now

30/11/2020 JW Marriott Grosvenor House London, Park Lane, London, W1K 7TN

hji.co.uk/bha Lizzi Diggins: 020 3841 7365 lizzi@hji.co.uk Closing date for entries: 5pm, Friday 19 June 2020

Timeless and feminine

Effortless Summer Hair

FASHION

80 / hji.co.uk

FASHION Hair and creative direction: Massimo Di Stefano and Kyris Eracleous for Balmain Paris Hair Couture Make-up: Porsche Poon Model: Rocio Crusset Photography: Edwin S Freyer

“Balmain Paris Hair Couture’s latest spring-summer 2020 campaign pays homage to the strong and dynamic Balmain woman featuring the empowering Rocio Crusset. Inspired by Parisian summer nights, these timeless and feminine hairstyles embody elegant moments with long-lasting texture, volume, and romance with a touch of class.”

Massimo Di Stefano and Kyris Eracleous for Balmain Paris Hair Couture 81 / hji.co.uk

MONDAY, 29TH JUNE 2020 | LONDON HILTON ON PARK LANE

ENTER NOW CELEBRATE SUCCESS Enter now at www.hji.co.uk/hjs-british-hairdressing-business-awards or contact Lizzi Diggins at 020 3841 7365 SPONSORSHIP ENQUIRIES: Contact Jackie Brown at 020 3841 7366 or email jackie@hji.co.uk

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FASHION

&

Messy Effortless The woman of 2020 84 / hji.co.uk

FASHION

“Messy & Effortless is a collection full of texture, simplicity and movement.

Consisting of a perfect set of natural colour techniques, current haircuts and different approaches for stylised hair that becomes the main feature of each look. Messy & Effortless gives freedom to the hair. It is casual and chic, current and elegant, but above all it is a collection that represents the woman of 2020.�

Ivan Rodriguez at El Salon Hairdressing Club

Hair: Ivan Rodriguez at El Salon Hairdressing Club Make-up: Thessa Peralta Styling: Melissa Webb Photography: Jell Loya 85 / hji.co.uk

STEP BY STEP

Hair: ZoĂŤ Irwin for Wella Professionals Make-up: Lucy Flower Styling: Clare Frith Photography: Ben Ottewell

g n i z a l G Contour Follow these steps to create a s up on diluted wash of colour that pick hair for any pre-lightened areas of the a gorgeous and youthful result 86 / hji.co.uk

STEP BY STEP Be

fo re

Apply Wellaplex No2 Bond 110 minutes.

Stabilizer to towel dried hair for Rinse the hair.

Shampoo and apply Blondor 2 Seal and Care for five minutes.

Rinse the hair.

Mix your Glaze. 1 part 3 ILLUMINA COLOR, 2 parts Welloxon Perfect 1.9% Pastel

for five to 15 minutes Rinse the Glaze. Apply a 4 Develop 5 with no heat. colour treatment to towel dried hair for 30 seconds, then rinse

Developer. Section the hair.

Aft

er

and style the hair.

“My clients are obsessed with youthful effects at the moment but make sure you towel dry the hair prior to the glaze so you don’t dilute the end result.”

Zoë Irwin 87 / hji.co.uk

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ADVERTISEMENT FEATURE

DO YOU KNOW YOUR CLIENTS’ RIGHTS? It’s vital to understand the consumer rights your clients have when they buy services and products from you, says NHBF chief executive Hilary Hall Pricing and payment rules “Your price list and payment methods must be clearly displayed in your salon and on your website,” says Hilary.

The information should include: • The prices you charge for services and treatments.

• Clear descriptions of what is included in the price plus any extra charges that may be made.

• The payment methods you accept – don’t forget, it’s against the law to charge extra for payments made by credit or debit card or other pay methods such as PayPal. Complaints and consumer rights “Consumer law aims to protect clients against poor service,” explains Hilary.

The Consumer Rights Act 2015 says: • If a service was not provided with reasonable care and skill or as agreed, you must put things right within a reasonable time and at your own cost.

• If this isn’t practical, you should provide a full or partial refund within 14 days of agreeing to a refund.

Find out more about how to deal with client complaints at nhbf.co.uk/ADR.

Selling products and equipment “If you sell products or equipment in your salon you must comply with the Consumer Rights Act 2015,” says Hilary.

Your client has the legal right to return items of unsatisfactory quality, not fi t for purpose or not as described and will be entitled to a full refund.

“Aft er 30 days, you can choose between giving a full refund or repairing/replacing the goods. Aft er six months, your client must prove the item was faulty when it was bought,” says Hilary.

Selling online “If you sell online, remember that your client has the right to change their mind and cancel an online order for goods from the moment they place the order to within 14 days aft er receiving the product,” says Hilary.

Your retail site must include a description of the goods and the total price, including any VAT, your full contact information and clear information about payment options, returns policies and delivery charges.

NHBF members can download a free in-depth guide to consumer law at nhbf.co.uk/consumer-law.

MORE SUPPORT FROM THE NHBF

Marketing and advertising Generally speaking, the law says that all marketing and advertising must be legal, decent, truthful, honest and socially responsible.

“Specifi c requirements apply when advertising beauty services and products and you must be particularly careful when advertising health-related and beauty claims,” warns Hilary.

NHBF members can download a free guide to all aspects of advertising law at nhbf.co.uk/advertising-guide.

For less than 80p a day, the NHBF offers a wide range of legal, employment and financial help plus brilliant ideas for managing people and boosting your business. NHBF members can call the membership team for free information and advice about any aspect of running their business.

Visit nhbf.co.uk/join or call 01234 831965

Join the NHBF before the end of April 2020 and quote HJA25 to get £25 off your membership fee.

90 / hji.co.uk

FASHION

own the day Beautiful undone hairstyling for a modern bride

91 / hji.co.uk

FASHION

“The hair in this collection is inspired by natural texture as bridal hair in 2020 is expected to be beautiful yet undone.

We chose to shoot part of this collection in a deep royal blue room.

With Pantone launching this year’s colour of the year inspiring us hugely in this decision. The combination of colour and classic architecture emphasise the modern yet classic nature of the hairstyling.”

Louise Jenkins, education & creative manager, Great Lengths UK & Ireland

92 / hji.co.uk

FASHION

Hair: Louise Jenkins (education & creative manager, Great Lengths UK & Ireland), Kirby Blythe (Great Lengths UK & Ireland educator and salon owner at Hair by Kirby Blythe) and Maria Vaughan (Great Lengths UK & Ireland educator and salon owner at Urban Angels) Make-up: Sally Rowe Photography: Joseph Scanlon

93 / hji.co.uk

Hair: Hooker & Young Art Team Photography: Michael Young

PRESENTED BY

LONDON EXCEL LONDON 10-12 OCTOBER 2020

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T HE HOT LIST

Endless defi nition

Colour defender

Happy brushing

Paul Mitchell Invisiblewear has three new texture products – Invisiblewear Velvet Cream, Air Gel and Cloud Whip. Use the range to create beautifully undone, voluminous and defi ned hairstyles.

Extend Colour Safe Shampoo from Crazy Color is formulated to revive semi-permanent or oxidative colour treated hair types. The shampoo is vegan, cruelty-free and free from sulphates. RRP: £4.50

Wetbrush Pro Backbar Detangler and Pro Paddle Detangler are designed with IntelliFlex bristles and an AquaVent for painless brushing and faster water drainage.

Change your shade

Love colour

Recover and repair

Schwarzkopf Professional has new IGORA Muted Desert Shades for lighter bases, which are available in a permanent fi nish (IGORA ROYAL) or a demi-permanent fi nish (IGORA VIBRANCE).

OSMO Color Psycho Starter Kit contains seven bright shades to create limitless, intermixable colour options such as wild black, wild cobalt, wild fuchsia, wild green, wild orange and wild rouge.

Moo Hair Miracle Hair Milk is designed to hydrate and de-frizz all hair types. The milk contains marula oil to repair the hair from UV exposure, boost cellular activity and enhance scalp health. RRP: £25

Bespoke results

Brunette takeover

Killer curls

Anti’s range celebrates individuality with its Everything Shampoo and Conditioner, Everything Spray, Everything Cream, Styling Spray, Texture Spray, Shine Spray, Cream Paste and Finishing Cream.

TIGI Copyright Colour has introduced its new True Light and True Light White formulas for up to 7 levels of controlled lift for a full spectrum of lightening services.

Air Curl is a new curling system created by Diva Pro Styling. The iron has macadamia, argan and keratin oil infused within its barrel for long lasting and well-nourished curls.

96 / hji.co.uk

For every hairstyle

Scalp health

Essential aftercare

milk_shake has unveiled four new ranges – Braiders for festival-ready looks, Colour Sorbet for vibrant temporary shades, K-respect for keratin-focused haircare and Lifestyling for the fi nishing touch.

The Scalp Brush from Hercules Sägemann is now available in luxury copper. It features high quality nylon pins which glide through the hair without creating stress or friction on the scalp.

Great Lengths has a new aftercare range to replenish colour and add moisture. The range includes a Silver Shine Shampoo, Leave-in Conditioner and a Heat & Care Spray. From £15.95

Moisture revival

Feel good beats

The bodyguard

JOICO Moisture Recovery is designed to provide 24-hour hydration for thick hair. The range is infused with jojoba oil and includes a shampoo, conditioner and treatment balm.

ghd has a new Upbeat Collection for the festival season. The range includes the platinum+ styler in cobalt blue, helios hairdryer in neo-mint and gold stylers in neomint and moon silver. From £149

SachaJuan Thermal Protection Spray guards the hair against frizz and heat. The lightweight styling and finishing spray creates a protective layer over the hair to create mirror-like shine. RRP: £22

Environmental control

Perfectly pink

Flexing plates

Denman has new 100% recyclable and sustainable packaging that will help to reduce the manufacture of single use plastic and reduce the company’s carbon footprint in over 60 countries worldwide.

Balmain Paris Hair Couture Cordless Straightener is now available in a pastel pink. It contains titanium floating plate technology for better grip and heat distribution. RRP: £245

The Dyson Corrale Straightener has a 4-cell lithium-ion battery for cordfree use. It also has fl exing plate technology that provides even heat and tension to reduce the reliance on heat. RRP: £399

97 / hji.co.uk

INTERIORS

Decode Hair by Leandro is a tranquil salon based in Ireland that is designed with a relaxing and private client experience in mind

calm collected L

eandro started his hairdressing career in 2005 at a Japanese salon in his hometown of Sao Paulo in Brazil. After four years of training, he qualified and decided to develop his skills in different countries. He visited Spain, Japan and Korea before settling in Ireland and putting down roots with his own salon in 2018.

The salon premises he found were originally home to a large insurance company. The building was derelict for two years before he bought it.

Leandro said: “We were initially attracted by the potential of the space and its layout but the location was also excellent as it was near to the sea and had good transport links.”

The building required no structural work. However Leandro and his team needed to refurbish the floor, walls,

plumbing, lighting, bathroom and kitchen. The opening was delayed by six months with half of this time being spent finding a suitable contractor and securing a start time.

As a result, Leandro signed the lease in June 2018, but the salon didn’t officially open until November 2018.

A private and relaxing space

He designed the salon himself with the ultimate aim of giving a sense of privacy from passers-by. Leandro said: “I wanted to give clients space, privacy and relaxation. I did play with the idea of bringing in an interior designer, but I am happy I didn’t in the end as it turned out exactly how I envisioned it.”

The salon was painted in a neutral colour scheme with the main colour being calm cloud. The colour was 98 / hji.co.uk

INTERIORS

Name: Decode Hair by Leandro Address: 46 Upper Georges Street, Dun Laoghaire, Dublin, Ireland Owner: Leandro Santos Santana Size: Approx 85sqm How many staff: 3

picked for its welcoming nature and because it complements the salon’s greenery. He said: “We have a lot of teal and green shades, which are incredibly on-trend and look perfect against the wooden tones and other neutral colours in the salon.”

The reception is bright and spacious with a desk and bookcase made from natural bespoke wood. He added: “The reception has large recessed ceiling lights to welcome potential clients. The lighting in the customer

area features two pendants hanging from the ceiling for a minimalist effect and to give the area a more relaxing atmosphere.”

The customer area features a table, chairs and rug that were purchased from MADE. Leandro ordered the styling chairs and backwashes from Japan.

He also allowed his creativity to flourish as he designed the mirrors, picture frames, glass partitions and imprint designs himself.

A stand out feature

• Everything takes time Be true to yourself and your vision. It can be frustrating when renovation plans overrun but it is all worth it in the end.

• Have a clear vision It is crucial to have a clear vision for your concept but always try to see the bigger picture and consider what is right for your audience.

The mirrors and frames are a stand out feature within the salon as they create a 3D effect for clients. While, the green mural wall brings an element of nature into the space.

Leandro’s clients love the backwash area, which is laid out as beds for them to relax and enjoy being pampered. There is no doubt that Decode Hair by Leandro provides a calm and private space for clients to sit back and enjoy.

LEANDRO’S TOP TIPS: • Try to keep to your budget It is extremely important to have a budget as costs can easily escalate if you don’t keep track of them before the end of your project.

99 / hji.co.uk

Hair: Hooker & Young Art Team Photography: Michael Young

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CAREERS

From Cardiff to Tokyo Shea Moisture ambassador Jason Collier splits his time between the UK and Japan styling celebrities and taking care of his regular clients What was your route into the hair industry?

My mum was a hairdresser and the starting point for me was watching her styling my nan’s hair in the kitchen every weekend. At the age of 14, I started working at a salon in Cardiff called Constantinou. I moved to Ken Picton before heading to TONI&GUY where I did my basic training and I ventured to London where I began working at Cobella.

When did you move abroad?

I started living between London and Guernsey fi ve years ago as my friend and I had a salon in Guernsey called White Room. I was based there for about two years, and then I came back to London full-time. I continued working with celebrities on a freelance basis which involved travelling with them.

Are UK clients different to international ones?

UK clients and Londoners in particular are very interesting because you can automatically tell where someone lives by the way they style their hair. You have the Sloane girl – a wavy blow-dry with hair that is more polished. The bohemian North London Kate Moss look is looser with a more textured style. While the East London client adds some craziness and in South

London anything goes.

In Japan the girls are very preen and put together with an elegant style. For the boys there’s a chav meets K-Pop mixture going on.

In the US the looks are polar opposites – it’s either really big hair or it’s very long and blonde – LA-style. In Spain, everything has to be structured.

that will work best for you.

How do you balance salon work with session work?

I love Chris Appleton. He has taken his career in a very good direction and is now an online infl uencer in his own right. I don’t fi nd too much inspiration from Instagram. It bores me a little as it seems to be the same looks that get all the likes – balayage and super glossy hair. If you look at men’s British hairdressing it’s all quite similar every year. There’s not much colour variation so I might explore K-Pop hairstyles for men.

I like to do both and I’m lucky to have a small number of clients who come in every week. I do four or fi ve days in the salon, a couple of days working with the press and I also work as an ambassador for a colour brand which involves teaching. It’s great to pass knowledge on to others and I also do Fashion Week sessions. However, I have missed out on Fashion Week over the past two years as I’ve been too busy doing everything else.

What challenges have you faced in your career so far?

The biggest challenge I’ve faced is balancing work with my personal life.

When you’re starting to build your name you can’t say no to anything as you don’t know what’s behind that door and what opportunities might present themselves to you.

Once you’ve established your career, it’s easier to pick the opportunities 101 / hji.co.uk

What is your styling philosophy?

Sexy, beautiful and wearable. I’m not into lots of crazy colour or sharpness.

I like real, simple and chic – a French girl look that’s done but undone.

What are your favourite accounts on Instagram?

What’s next for your career?

We’re looking at potential salon properties, but it takes time to fi nd the right location so it’s not something I want to jump into straightaway.

I might look into going into an airport or a quick blow-dry bar. At the moment, I don’t know where I’m going to be in the next two years. I’m just happy educating others, being an ambassador for Shea Moisture and hopefully a salon location will come along at the right time.

JOBS FIND YOUR DREAM JOB TODAY Bringing you the very best hair and beauty jobs.

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HERE AT POWDER WE ARE A LEADING SALON IN OUR INDUSTRY We are looking for enthusiastic self employed

Beauty therapists • Eyelash Technicians Laser Hair Removal Therapists Massage Therapists • Brow Specialist etc to rent space in our lovely salon based in Brighton City Centre.

If you’re dedicated and ambitious and want to grow your own business within our established salon please get in touch. Powder Beauty co working space is an excellent place to grow your career and have your own business.

For more info contact rachel@powderbeauty.co.uk

www.powderbeauty.co.uk

We are currently looking for an Hairdresser chair for rent located in London Please contact me on t_igor@hotmail.co.uk if you are interested.

Minimum 3 days per week, £50 per day – this price is a discount for 6 month’s rent, normal price is £100 per day.

Towels Magazines Tea, Coffee Trolley Sugar Personal Washing Point Drinking Water Personal Hairdresser Chair Job types: Full-time, Part-time

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Please call after 7pm on 020 8392 2716 and speak to Axilleas.

SALARY IS NEGOTIABLE

103 / hji.co.uk

RECRUITMENT Tel: 020 3841 7376 Email: jobs@hji.co.uk

Twitter: @HJi_Jobs

hji.co.uk/jobs

A requirement for hair salons under COSHH regulation

To purchase, visit your local wholesaler or contact the HBSA

0845 519 3258 www.thehbsa.co.uk 104 / hji.co.uk

CLASSIFIED Tel: 020 3841 7376

PRODUCTS

PROPERTY Leatherhead area. Smart Fitted Hair Salon. Wealthy location. Parade. Lease @ £10,500p.a. £4,200wk (5 days).

A/C’s show £38,000 Net. £72,000 Newbury, West Berks. Smart Salon (1,084sq.ft.). Lease @ £19,000p.a. T/O £60,000 (inc. £40k chair rents).

Retirement Sale. £18,500 Newbury area. Very Smart Hair and Beauty. Good Lease. Superb location. Well fitted. £4,250wk. Very fairly priced £29,950 Putney / Richmond, S W London. High Class Hair / Beauty Salon (10 positions). Lease. Two Flats. £6,000wk.

High Profit. Retirement sale. £59,000 Wealthy Thames Valley / Chilterns (near High Wycombe). Good Class Hair Salon. Parade. Good Lease. Three Bed Maisonette. £2,750wk. £35,000 Wye Valley Country Town. Flagship Salon. Main street. Spacious Well Fitted Unit. Two Bed Flat. Tde £5,500wk (ex VAT). 5 days. £495,000 F’hold or £45,000 on Lease

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INSPIRATION

Life Through a Lens T Colour ID “I really wanted to demonstrate my passion for colour with this collection, which is called Colour ID.”

n o t a E t r e b Ro HJ’s current British Hairdresser of the Year, sponsored by Schwarzkopf Professional and this month’s guest editor, shares his ten all-time favourite creations W Style and Expertise

“This is an image of our salon’s winning salon’s winning L’Oréal L’Oréal Colour Trophy Trophy model model in in 2011. I art directed our Leeds team to create this look and I feel it represents everything our brand stands for – style, beauty and expertise.” expertise.”

T Powerful and Strong

T Celestial

“I love working with texture and using it to create lots of shapes and silhouettes.”

“I created this hair for a show at the Wella TrendVision Awards last year. year. The The show show was called Celestial. The production enabled us to create beautiful editorial-inspired looks.”

S

Simplicity and Strength

“This is from a collection I shot for the British Hairdressing Awards, sponsored by Schwarzkopf Professional. It went on to get several front covers and I love the simplicity and strength of this image.”

X Natural Beauty

“I am drawn towards naturally soft , beautiful and touchable hair and this epitomises everything about what natural waves should be.”

X Technical Skill

“I love this image as it represents the technical work required to lighten such a dark natural base, yet it is still toned with such a delicate and soft shades.”

106 / hji.co.uk

X All-time Favourites

“I have to include some of my winning images from my British Hairdresser of the Year Year collection. collection. II was so proud to win British Hairdresser of the Year at HJ’s British Hairdressing Awards, sponsored

by Schwarzkopf Professional. It is an incredible achievement and one that will always be so memorable. The images from this collection are my all-time favourites.” favourites.”

Beauti ul hair with a clean conscience.

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