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2021 HAA EDUCATION CONFERENCE & EXPO

Houston Apartment Association 4810 Westway Park Blvd. Houston, Texas 77041

Return Service Requested

ABODE ! o p THE HOUSTON APARTMENT ASSOCIATION MAGAZINE

ABODE • SEPTEMBER 2021 • VOLUME 44, ISSUE 9

x E

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September 2021

ess n i s u b to k c a b is

Wednesday, September 22 at NRG Center Booth #539/541 www.haaonline.org


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CONTENTS September 2021

ON THE COVER

FEATURES & PHOTOS

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28 On the Scene – Photos from the HAAPAC TopGolf Fundraiser in July.

Seek Opportunity – This year, HAA Expo Committee chairs Derek DeVries with Camp Construction Services and Monica Gracia with DayRise Residenital are excited to see you in person this year at the 2021 HAA Education Conference and Expo. May this year’s theme and education speaker inspire you to seek opportunity and grow professionally. Learn all you need to know about the 2021 HAA Education Conference and Expo starting on Page 34. Cover Photo by Mark Hiebert, Hiebert Photography.

42 Seek Opportunity – The 2021 Education Conference and Expo chairs share what they are most excited about this year and all that went into the planning process. 44 Exhibiting at Expo? – Experienced expo exhibitors share their secrets for a successful expo. 46 Expo Social Media Strategy – Integrate social media to promote yourself and/or your company before, during and after the expo. 56 Like a Pro – Whether you are attending the expo or exhibiting, learn the top five things you need to know about expo. 60 On the Scene – Photos from the HAA NEXT Spelling Bee Fundraiser for the HAAPAC. 58 Get Involved – Learn about serving on an HAA committee from three HAA Product Service Council members. 72 On Site with ABODE – Take a look at another HAA-member property.

COLUMNS & MONTHLY UPDATES 7 President’s Corner – This month, HAA President John Boriack interviews John Ridgway on his best leadership advice. 8 Patron of the Month – Meet and support AAA Plumbers. 9 Legislative Update – The new superintendent aims to put HISD back on track. 11 It’s The Law – HUD proposes rervival of discriminatory effects rule. 14 Resident Relations – An applicant was able to get a refund on her security deposit. 20 Calendar – HAA’s schedule of events for the next coming months. 60 Welcome Mat – Meet the newest HAA members. 62 Go-Getters – Photos from the Go-Getters Happy Hour in July. Congratulations to the top recruiter Sara Hinson with Allied Orion Group. 66 The Ambassador ONE Society – The Ambassadors are reaching out, sharing leads and getting back to business. 70 Portfolio Changes and In the News – Industry news clips from our members. 74 Index of Advertisers – See the supplier members who support this publication. 75 MarketLine – The latest area market numbers. 76 BackPage – News from around the community.

We welcome your comments. Email us at comm@haaonline.org.

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OFFICERS AND ASSOCIATION LEADERSHIP PRODUCT SERVICE COUNCIL OFFICERS CHRISTY RODRIGUEZ President-Elect JOHN BORIACK President

SCOTT DOUGLAS Vice President at Large

DAVID LINDLEY, CAS President FSI Construction

GINA ERWIN Vice President at Large

DEREK DEVRIES, CAS Vice President, Camp Construction Services

SHELLEY WATSON Vice President at Large

CANDIS MOHR, CAS Secretary, AAA Plumbers

TRACIE YODER Vice President at Large

JOSEPH RODRIGUEZ, CAS Treasurer, The Urban Foresters

CLAY HICKS Immediate Past President

LAURA LESTUS, CAS Immediate Past President, The Liberty Group

STEPHANIE GRAVES Secretary/Treasurer

HOWARD BOOKSTAFF General Counsel

CASEY WATTS MORGAN CEO

BOARD OF DIRECTORS John Boriack President Clay Hicks Immediate Past President Mack Armstrong Julie Batche Jeff Blevins, CAS Jill Bounds, CAM Michelle Bridges, CAS Kyle Brown Joseph Bryson, CAM, IROP Tina Cavaco Terri Clifton Michelle Croasmun Derek DeVries, CAS Ian Douglas Scott Douglas, CAM, CAPS Gina Erwin Tamara Foster Israel Garza, CAS Diane Gilbert Monica Gracia Stephanie Graves, CAM, CAPS Manu Gupta Bryan Head, CAM Melissa Herrera Deborah Holcombe Crystal Jackson, CAM, CAPS Tyler Johnson Debbie Kelm Jacob Kunath, CAS Barby Lake Laura Lestus, CAS David Lindley, CAS Sonia Lopez, CAM, CAPS Betsy Marshall, CAM, CAPS Kristin McLaughlin, CASE Candis Mohr, CAS Carlos Neto Dean O’Kelley, CAS Jenifer Paneral Mark Park, CAS Velissa Parmer Michelle Pawelek Loyal Proffitt Jackie Rhone Christy Rodriguez Kelly Scott Kurt Seidel Corri Smith Kelley Suess Debbie Sulzer

Ryan Terrell Starla Turnbo Richard Wall, CAM, CAPS Shelley Watson Quintina Willis, CAM Tracie Yoder, CAPS DIRECTORS EMERITUS Josh Allen Ken Bohan Gary Blumberg Kathy Clem Jack Dinerstein Jenard Gross Darlene Guidry Alison Hall David Hargrove Larry Hill Stacy Hunt Hap Hunnicutt David Jones Mike Koch Dick LaMarche Tim Myers P David Onanian John Ridgway Kim Small Eileen Subinsky Steve Sweet Kirk Tate Suan Tinsley H J Tollett, Jr. Pat Tollett Vic Vacek, Jr. Beth Van Winkle Jerry Winograd ADVISORY DIRECTORS Billy Griffin, CAS Amanda Kelly, CAS Cesar Lima Mary Lawler Bruce McClenny Angelee Kumar Parikh Penny Sprang Theri Tinelli Ruha Vohra, NALP, CAM Tony Whitaker GENERAL COUNSEL EMERITUS Joe Bax

HONORARY LIFE MEMBERS Claude Arnold Kenn Brown Tina Cavaco Terri Clifton Kevin Fenn Diane Gilbert Anita Harrison Dwayne Henson Mike Koch Merry Mount Monette Reynolds Sherry Stevenson Kirk Tate Suan Tinsley Sonny Unverzagt Del Walmsley Nancé Wells H.P. Paul Young Jeanne Marie Zublin Dicks PATRON MEMBERS 1961 CSC ServiceWorks 1968 Century A/C Supply 1978 Houston Planned Energy Systems 1982 Cotton Commercial USA Inc. 1984 AAA Plumbers 1985 Gemstar Construction Development 1986 Craven Carpet 1987 Dixie Carpet Installations 1994 Camp Construction Services 1997 Apartments.com 1999 FSI Construction Inc. 2006 Lowe’s Pro Supply

PRODUCT SERVICE COUNCIL MEMBERS Debra Knight, CAS, Angie Aversa, CAM, Fidus Construction CAPS, CAS, Services The Liberty Group Stephanie Krop, Chris Bell, CAS, CASE, Poolsure Cotton Commercial Liz Levins, CAS, Marivel Bownds, Rasa Floors CAS, Valet Living Tracey Moore, CAS, Dixie Caldwell, Flooring Warehouse Apartments.com Karen Nelsen, CAS Shaun Callaway, CAS, ALN Apartment Earthworks Data Neal Conant, CAS, Matthew Nunn, CAS, Gemstar Capital Construction Construction Doug Oehl, CAS. Development Flooring Warehouse Sean Cunningham, Nikki Sekunda, CAS, CAS, Flooring The Liberty Group Warehouse Blaise Spitaleri, CAS, Deborah DeRouen, Gemstar CAS, OneApp Construction Guarantee Development Juana Estrada, CAS, Blake Subinsky, CAS, First OnSite HD Supply Giovanna Gone, CAS, Mat Tilley, CAS, Century A/C Supply WeDoTrash Jimmie Hotz, CASE, Amber Whitaker, CAS Chadwell Supply FSI Construction Dan James, CAS, Redevelopment Services Amanda Kelly, CAS, Brandt Electrical A/C & Heating Services


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SEPTEMBER 2021 I VOLUME 44, ISSUE 9 CEO and Publisher CASEY WATTS MORGAN cmorgan@haaonline.org EDITORIAL AND DESIGN STAFF Director of Publications and Design DEBORAH NIX dnix@haaonline.org Managing Editor MORGAN TAYLOR mtaylor@haaonline.org ADVERTISING Vice President of Membership and Marketing AMANDA SHERBONDY, CAE asherbondy@haaonline.org CONTRIBUTING STAFF Vice President and General Manager SUSAN HINKLEY, CAE shinkley@haaonline.org Vice President of Professional Development EMILY HILTON, CPP, CAE. ehilton@haaonline.org Vice President of Public Affairs ANDY TEAS, CAE. ateas@haaonline.org Director of Resident Relations MATILDE LUNA mluna@haaonline.org Director of Events and Meetings LAUREN RAGIN, CMP lragin@haaonline.org Director of Rental Credit Reporting TINA DEFIORE tdefiore@haaonline.org Assistant Vice President – Outreach LAUREN TURNER, CAE, CMP lturner@haaonline.org Public Affairs Coordinator MADISON POLSTON mpolston@haaonline.org Membership and Marketing Manager KAYLON NEWCOMB knewcomb@haaonline.org Webmaster and IT Specialist WILL ALFARO walfaro@haaonline.org PRINTER TGI PRINTED www.tgiprinted.com

HOUSTON APARTMENT ASSOCIATION COMMITTEES COMMITTEE CHAIR STAFF ADVISOR Executive John Boriack Casey Morgan Program & Budget Christy Rodriguez Casey Morgan Nominating Clay Hicks Casey Morgan Fair Housing Mack Armstrong Casey Morgan Ethics Michelle Pawelek Casey Morgan Investment Stephanie Graves Casey Morgan ByLaws Kyle Brown Casey Morgan Past Presidents Council Kathy Clem Casey Morgan Multifamily Fire Safety Alliance Elizabeth Castro-Gray Andy Teas Developers Todd Triggs Andy Teas Legislative Christy Rodriguez Andy Teas Political Action Stacy Hunt Andy Teas PAC Fundraising Gary Blumberg Andy Teas Century Club Joseph Rodriguez Andy Teas Golf Mark Park Andy Teas Strategic Outreach Stephanie Graves Lauren Turner Leadership Development Alison Hall Susan Hinkley Community Outreach Jackie Aguirre Susan Hinkley Product Service Council David Lindley Susan Hinkley Expo Exhibitor Derek DeVries Amanda Sherbondy Membership Melissa Friend Amanda Sherbondy Doug Oehl Ambassador ONE Society Ryan Weis Amanda Sherbondy Marivel Bownds Independent Owners Connection Ramon Nunez Amanda Sherbondy Education Advisory Council Betsy Marshall Emily Hilton Monica Gracia Career & Community Development Penny Sprang Emily Hilton Resident Relations A Beverly Norris Matti Luna Resident Relations B Kevin Hartman Matti Luna Resident Relations Appeals Darlene Guidry Matti Luna HAF Fundraiser Mark Park Lauren Ragin Debbie Andreozzi NEXT Ruha Vohra Lauren Ragin Amanda Kelley Property Awards Susan Dear Tina DeFiore Crystal Jackson HOUSTON APARTMENT ASSOCIATION MISSION AND VISION: HAA is the leading advocate, resource and community partner for quality rental housing providers in the Houston and surrounding area. HAA develops leadership in the multifamily industry by engaging broadly diverse membership, embracing effective technology and advocating for a geographically inclusive association. ABODE IS THE OFFICIAL PUBLICATION OF THE HOUSTON APARTMENT ASSOCIATION serving the multihousing industry in Austin, Brazoria, Chambers, Colorado, Fort Bend, Harris, Liberty, Matagorda, Montgomery, San Jacinto, Waller and Wharton counties. ABODE, SEPTEMBER 2021, VOLUME 44, ISSUE 9 ABODE (USPS 024-962) is published monthly by the Houston Multi Housing Corporation. Publishing, editorial and advertising offices are located at 4810 Westway Park Blvd., Houston, Texas 77041. Telephone 713-595-0300. The $50 annual ABODE subscription rate is included in all member dues and additional subscriptions are available. The annual subscription rate is $50 for members, $65 for non-members. Advertising rates are available upon request. Contributed material does not necessarily reflect the views and opinions of the Houston Apartment Association. Copyright © 2021 by HAA. Periodicals Postage Paid at Houston, Texas. POSTMASTER: Send address changes to ABODE, 4810 Westway Park Blvd., Houston, Texas 77041.

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SPONSOR MEMBERS These companies have generously supported the Houston Apartment Association with their sponsor membership. Please give them careful consideration, whenever possible, in your business. 100% Tree & Lawn Care LLC 3BeeGuys Bee Removal A + Infinity Blue Outdoors LLC AAA Staffing Ltd AAdvantage Laundry Systems ACM Contractors of Texas ACT Security Group Action Window Coverings Inc ACTIV Answer by Audio Images Adobe Floors Inc Adventure Playground Systems Inc Affinity Hot Water Technoogy Inc Alexander-Rose Associates Inc All About Doody Pet Solutions LLC All American Mailboxes of Houston Inc Allegion Allied Powder Coating The Allshouse Group LLC ALN Apartment Data Inc America Outdoor Furniture American Fire Systems Inc AmRent Andrews Myers PC Apartment Lines ApartmentData.com APEX Lighting Store AppFolio Arbor Contract Carpet Inc arc electric + lighting Archcon ASAP Personnel Inc ASAP Steamers Carpet Cleaning Asphalt Maintenance Inc Atom4 Security Camera AZPartsmaster Belfor Property Restoration Bell’s Laundries Benefits 4 Rent BenefitU Bentley, Bratcher & Associates - PC Bettencourt Tax Advisors LLC BGE Inc/aka Brown & Gay Engineers Inc Big Star Development LLC Bio-One Houston South BioTechs Crime & Trauma Scene Cleaning Blue Heron Technologies LLC BluSky Restoration Contractors Brady Chapman Holland & Assoc Brannan Designs LLC Architecture & Interior Design BrightView Landscape LLC BSI Building Professionals of Texas CAD Restoration Services LLC Cano Electric Inc Cantrell McCulloch Inc Carradine Valet CashFlow Pros LLC Centex Construction CFI Group Chadwell Supply Cinch – Cabinet Refacing Kits Citi Fence & Concrete Classic Same Day Blinds Classic Touch Painting Comcast Commercial Fire Protection

Contractors Inc ControlByNet Cloud and Managed Video Surveillance Solutions CORT Furniture CRE Business Solutions LLC Crowned Eagle Construction CSI LED & Hardware Cypress Landscaping & Irrigation Inc DeNyse Companies Designs by Holmes Diamond Services LLC DNM Contracting Inc DoodyCalls Door Clearance Center DreamCoat Cloud Services Ecolo Environmental Inc Embark Services Emersyn Electrical Services LLC EnviroSmart Multifamily Pest Solutions Epic Air Conditioning Fantastic Floors FAST Security, LLC Featherston Sign Partners Fedora Intertech Fiat Construction LLC Fidus Construction Services Finish Factory Inc Finishes Insurance Agency Flavor Finish Resurfacing Flexirocks Frontier Waste Solutions fun abounds Furniture Refinishing Services Gambit Construction Garan Commercial Construction Inc Gasof United Remodeling Gateman Inc Giordano Construction Inc Go-Staff Inc Graphic Stylus Promotional Products Great American Business Products Green City Security LLC Green Garbology Guardian Gutters Halo Doors Inc HARCO Insurance Services Hard Works Valet Trash & Recycling Hays Recruiting Higginbotham Hillco Building Service Hive Technology HK Morris Group LLC The Home Team Roofing & A/C Hoover Slovacek LLP Hut Services LLC IGD Plumbing LLC Industrial Disposal Supply Infinity Power Partners J Guzman General Remodeling J National Johnstone Supply Jonah Digital Agency Kathy Andrews Interiors Keylo Painting & Construction King's Granite and Marble KONE

Leah McVeigh Design and Consulting The Liberty Group Lights Out Production Company Lincoln Jacob Construction Lithotech Printed Products/ Forms Center LJL DESIGN, LLC Local Roofing and Restoration Lopez Carpet Care & Painting LP Building Solutions: Louisiana-Pacific Corporation LSR Multifamily Macyas Remodeling LLC Maldonado Nursery & Landscaping Inc Marathon Solutions Group LLC Masonry Solutions Inc Matrix Construction Services McMahan's Flooring Inc Moveforfree.com Inc MPS Direct Mueller Water Conditioning Inc MV Electric Inc MX2 Commercial Paving Nations Roof Houston LLC Nationwide Eviction Nettles & Co Property Tax Consulting Norman Roofing and Construction Notifii LLC O’Connor & AssociatesCommercial Property Tax Division O’Conor Mason & Bone PC On Duty Tree and Landscape On Site Towing LLC Outdoor Elements P.A.I. Restoration Pace Mechanical Services LLC Parking Management Company/ PMC Towing Pathfinder Insurance Group Paul Davis Restoration North Houston PCS Creative Surface LLC Perma-Pier Pool Knights Precision Hydro Pros Priority Protection & Investigations Inc Pro Turf Landscaping Professional Resurface LLC Pura Flo Corporation Quick Roofing RAM Construction Ram Jack Foundation Solutions Redevelopment Services Redstone Payment Solutions Reliable Roofing of Texas Inc Reliant Remedy Roofing Inc RENCON Rent Debt Automated Collections RentPath RentSense LLC Residential Waste Service LLC Restoration 1 of Central Houston REVS (Refuel Electric Vehicle Solutions) RezClean Houston

RG Miller Engineers Roosevelt General Contracting Roto-Rooter Services Co SafeRent Solutions Saifee Signs & Graphics Saint Clair & Sons Inc Scoop Troop HTX SEAL Security Solutions LLC Secure Insurance Security Reconnaissance Team Sherwin Williams Company Sign-Ups & Banners Signal 88 Security SOS-ASAP Softwashing South Central Electric LLC Southern Shingles State Patrol Services LLC Steward Trash Valet Service Storm Maintenance & Monitoring Stormwater Professionals Group Strata Roofing and Construction LLC Structural Concrete Systems LLC Swain & Baldwin Insurance & Risk Management Texas Apartment Pool Services The Texas Bee Yard LLC DBA Three Amigos Texas LLC Texas Concrete Professional Company Texas Engineered Roofing & General Contracting Texas Landscape Group LLC Texas Management Group LLC Texas Southwest Floors Inc Texas Waste Management Solutions LLC Texas Window Cleaning Co Inc Text Services LLC The Lane Law Firm Tidal Renovations LLC Top Brass Services Group Tpo Pros Roofing & Restoration Triangle DJ Contractors Two Brothers Foundation Repair United Protective Services Urban Design Constructors LLC USA Patrol Division Valet Living VBM Waste LLC Vima Decor WASH Multifamily Laundry Systems Watermark Restoration and Construction Wayfinder Tax Relief LLC Webb Pest Control Westco Grounds Maintenance LLC Whitmans Contracting and Roofing Willbanks & Associates Inc World Cinema Inc WRLD PRO Vending LLC


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Letter from the President

By JOHN BORIACK, 2021 HAA President

LEARN FROM THE LEADERS Advice from the Houston Apartment Association’s rich legacy of past presidents.

JOHN RIDGWAY IS a true industry legend who has experience in almost every aspect of the multifamily business. He started in the apartment industry in the 1980s as a leasing agent and worked his way to the top in the third-party property management arena. After building an incredibly successful career, he took the leap as an independent owner and created Celtic Realty Advisors. He is now able to run his own portfolio of his own properties with the experience and wisdom gained from years on the fee-management side. John served the Houston Apartment Association as president in 2008, and then went on to serve in leadership positions at Texas Apartment Association and the National Apartment Association. He is wellconnected and well-respected among the three levels of apartment associations, which, when leaders can achieve this, really benefits the local multifamily industry. We are lucky here in Houston to have leaders like John who took their association volunteer work to the state and national levels. John is not afraid to call it like it is and doesn’t beat around the bush. The people who have worked for him speak highly of his supportive leadership. He is full of wisdom, and he is someone we can all learn something from. Let’s read what John has to say.

John Boriack: What are some things you wish you knew when you started your career? John Ridgway: When starting out in the industry, there needs to be more focus and training on why we do what we do: to make a profit for the owner. There also needs to be additional education to industry members on financing, taxes and insurance, including the cause and effects of tasks such as keeping up with renewals and the positive or negative impact this has on the bottom line and value of the asset.

“The best career advice I’ve received is this, “What gets in the way of a great life? A good life.” For me, it was the motivation to get out of a very comfortable comfort zone in order to affect change in my personal life and continuing to strive to improve.”

Boriack: What skill do you believe is the most important to perfect for someone who does what you do? Ridgway: The ability to accept that things are the way they are and the only thing I control is what action I take or how I respond. Boriack: What is the hardest leadership lesson that keeps being presented to you that you either have to learn or relearn? Ridgway: It is lonely at the top. As a leader, I am the one that has to make the final decision. And a decision must be made. Boriack: What was the best career advice you’ve ever received? Ridgway: The best career advice I’ve received is this, “What gets in the way of a great life? A good life.” For me, it was the motivation to get out of a very comfortable comfort zone in order to affect change in my personal life and continuing to strive to improve. Boriack: Describe either a challenge, accomplishment or decision that catapulted you to your success? Ridgway: Starting my own company in 2008. It was challenging, risky and scary. Boriack: Do you have a morning routine that you feel makes you a more productive person? Ridgway: Morning coffee, thinking about the goals and tasks of the day. Evening prayer of thanks and gratitude.

Want to read more from John? See current and previous issues of ABODE online at http://issuu.com/haa_abode. www.haaonline.org

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These companies have generously supported the Houston Apartment Association with their patron membership. Please give them careful consideration, whenever possible, in your business.

Houston Planned Energy Systems

HAA Member since 1997

Cotton Commercial USA Inc.

Gemstar Construction Development Inc.

HAA Member since 1982

Lowe’s Pro Supply

HAA Member since 1985

CSC ServiceWorks

HAA Member since 1984

HAA Member since 2006

HAA Member since 1961

Craven Carpet

HAA Member since 1986

Camp Construction Services

September Patron of the Month

Apartments.com

HAA Member since 1978

HAA Member since 1994

AAA Plumbers

FSI Construction Inc.

HAA Member since 1999

Dixie Carpet Installations

HAA Member since 1987

Century A/C Supply

HAA Member since 1968

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Legislative Update

By CHRISTY RODRIGUEZ, HAA Legislative Chair, with ANDY TEAS, CAE, Vice President of Public Affairs

BACK TO SCHOOL The new superintendent aims to put HISD back on track.

IT IS HARD to think of any level of government that impacts an apartment community more than the local school district. On the expense side, property taxes are increasingly becoming the primary driver of apartment rent increases. Two-thirds of the property taxes you pay typically go to your local school district, with the city, county and various special districts splitting up the other third. The Houston Independent School District alone collects nearly $1.8 billion in property taxes. On the value side of the equation, the quality of the schools to which your property is zoned has a major impact on occupancy and rental rates. Families with children are far more likely to lease at a property zoned for high-performing schools. Less direct, but no less important, is the critical mission of local schools. An educated workforce influences business and economic growth to the Houston area. Without quality local schools, many major employers, who might appreciate Houston’s business climate, may be unable to attract the workers they need to do business here. Despite all this, Houston’s business community has rarely engaged in school board races. Business political action committees contribute lightly, if at all, to these races and almost never expend any energy recruiting candidates. How many of us know our local school district trustee? How many of us can name any school district trustee? Some of us can name some HISD trustees, but for all the wrong reasons. The HISD board has been in the news frequently over the past several years for its infighting and dysfunction, even while teetering on the edge of a hostile takeover by the Texas Education Agency for failure to observe the Open Meetings Act and laws related to contracting and maintaining schools that fail to meet even minimum standards year after year. An HISD administrator pleaded guilty last year to falsifying SAT and ACT scores in exchange for bribes, and the former Chief Operating Officer is being sued in federal court for taking kickbacks www.haaonline.org

from landscape contractors for projects that were never performed. As distressing as this is, there is reason for optimism. The new HISD superintendent is Millard House II. He was selected unanimously by a board that has had trouble agreeing on anything – especially a major decision like this one. House has more than 25 years in education with a track record of excellence. He most recently served as the superintendent of the ClarksvilleMontgomery County School District (CMCSS) in Tennessee, where he was named superintendent of the year for his region. While individual recognition is impressive, he claims particular pride in CMCSS having been named a “board of distinction” for working together so professionally – an attribute he would like to bring to the HISD board. The challenges of operating any large urban school district are immense, but Houston has some unique challenges. HISD is the largest school district in Texas, seventh largest in the United States, with nearly 200,000 students – 78.45% of whom qualify as economically disadvantaged. Meeting with the Houston Region Business Coalition, a meeting co-sponsored by the Houston Apartment Association in July, House explained some of his ideas for improving the quality of HISD schools by examining the ways personnel and facilities are used and by partnering with area universities to produce more teaching professionals. Better financial management and transparency will be important, as well as a greater focus on teaching. House is already implementing a plan to bring administrators and staff with teaching experience back into the classroom to deal with a critical shortage of teachers for the fall semester. Our new HISD superintendent clearly wants more input from the local business community, and we should all look for opportunities to be better partners with all of our local school districts. To learn more about who is on the HISD board, track the decisions they make and learn

how you can get involved, go to the board website: https://www.houstonisd.org/BOARD. Extended Eviction Moratorium As you have seen in the news, the Centers for Disease Control Eviction Moratorium was extended through October 3 for counties with a “substantial” or “high” level of coronavirus transmission. All counties in the Houston area fall into this category at press time, but you can check the status of all counties nationwide on the CDC website. The industry continues to work with the Houston/Harris County Rental Assistance Program, Texas Rent Relief and other various city and county assistance programs. Rental assistance has been and continues to be available for any resident who needs help. A federal district court in Tyler, Texas previously found the CDC order unconstitutional and held that evictions were an exclusive function of state government. The case was brought by the Texas Public Policy Foundation (TPPF) on behalf of several apartment owners. The case has been appealed to the Fifth Circuit Court of Appeals, where the Texas Apartment Association has submitted an amicus curiae brief arguing for the owners. In a separate case, owners in Alabama and Georgia filed motions asking the U.S. Supreme Court to rule the moratorium unconstitutional. The Supreme Court’s most recent ruling strongly implied that the moratorium would be found unconstitutional if extended past July 31. Meanwhile, the National Apartment Association filed a lawsuit seeking compensation for business losses suffered under the moratorium. The CDC’s protracted moratorium is financially damaging rental housing providers and violating rights guaranteed by the U.S. Constitution, and NAA is fighting head-on to ensure our members and the entire rental housing industry are made whole and that similar “emergency measures” cannot be enacted again.

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It’s the Law

By HOWARD BOOKSTAFF, Hoover Slovacek LLP , HAA General Counsel

HUD PROPOSES REVIVAL OF DISCRIMINATORY EFFECTS RULE Review your policies today.

ON JUNE 25, 2021, Housing and Urban Development Secretary Marcia L. Fudge stated: “We must acknowledge that discrimination in housing continues today and that individuals, including people of color and those with disabilities, continue to be denied equal access to rental housing and homeownership. It is a new day at HUD – and our Department is working to lift barriers to housing and promote diverse, inclusive communities across the country.” In 2020, HUD published a disparate impact rule. Ultimately, the 2020 rule never took effect. After reconsidering the 2020 rule, HUD now also proposes bringing back the 2013 discriminatory effects rule they published in 2013. According to HUD, under the 2013 rule, the discriminatory effects framework was straightforward: A policy that had a discriminatory effect on a protected class was unlawful if it did not serve a substantial, legitimate, nondiscriminatory interest or if a less discriminatory alternative could also serve that interest. The 2020 rule complicated that analysis by adding new pleading requirements, new proof requirements and new defenses, all of which made it harder to establish that a policy violates the Fair Housing Act. HUD now proposes to return to the 2013 rule’s straightforward analysis. HUD published a proposed rule on June 25, which restores the 2013 discriminatory effects rule. It remains open to public comment through August 24. Although the change is not yet in effect, it is likely to occur. Let’s take a look at the rule purposed www.haaonline.org

on June 15 and how it might affect your policies and procedures.

In 2020, HUD published a disparate impact rule. Ultimately, the 2020 rule never took effect. After reconsidering the 2020 rule, HUD now also proposes bringing back the 2013 discriminatory effects rule they published in 2013.

Liability Under the June 25 Proposed Rule The proposed rule states that liability may be established under the Fair Housing Act based on a practice’s discriminatory effect, even if the practice was not motivated by a discriminatory intent. The practice may still be lawful if supported by a legally sufficient justification. Note the following definitions:

• Discriminatory Effect: A practice has a discriminatory effect where it actually or predictably results in a disparate impact on a group of persons or creates, increases, reinforces or perpetuates segregated housing patterns because of race, color, religion, sex, handicap, familial status or national origin. • Legally Sufficient Justification: A legally sufficient justification exists where the challenged practice: (i) is necessary to achieve one or more substantial, legitimate, nondiscriminatory interests; and (ii) those interests could not be served by another practice that has a less discriminatory effect. A legally sufficient justification must be supported by evidence and may not be hypothetical or speculative. • Burdens of Proof in Discriminatory Effects Cases: Step One: - The complaining party has the burden

of proving that a challenged practice caused or predictably will cause a discriminatory effect. Step Two: - Once the complaining party satisfies its initial burden, the housing provider will have the burden of proving the challenged practice is necessary to achieve one more substantial, legitimate, nondiscriminatory interests of the housing provider. Step Three: - If the housing provider satisfies its burden of proof (as identified above in step two), the complaining party may still prevail upon proving that the substantial, legitimate, nondiscriminatory interests supporting the challenged practice could be served by another practice that has a less discriminatory effect. • Discriminatory Effects versus Intent: A demonstration that a practice is supported by legally sufficient justification may not be used as a defense against a claim of intentional discrimination. Review Your Policies All policies should be reviewed to determine whether any could actually or predictably result in a disparate impact on a group of persons in a protected class. For September 2021

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example, if you have a policy that no person convicted of a crime would be eligible for occupancy, could that be subject to scrutiny under the disparate impact rule? On April 4, 2016, HUD published a guidance on the application of the Fair Housing Act’s standards to the use of criminal records by housing providers. In the guidance, HUD stated that African Americans and Hispanics are arrested, convicted and incarcerated at rates disproportionate to their share of the general population. HUD further stated that while having a criminal record is not a protected characteristic under the act, criminal, history-based restrictions on housing opportunities violate the act if, without justification, their burden falls more often on renters or other housing market participants of one race or national origin over another. Another example would be any policies that affect minors. To the extent that you have a policy that singles out minors as opposed to all persons, that policy could have an adverse impact on families with children (who would be covered by the familial status protected class). Keep in mind that this does not mean that these policies are discriminatory. It only

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means that they should be scrutinized under a disparate impact analysis. • Determine Your Legally Sufficient Justification Once you determine which of your policies may actually or predictably result in a disparate impact on persons in a protected class, you should articulate your substantial, legitimate, nondiscriminatory interest in having that policy. Your legally sufficient justification for not allowing persons convicted of a felony to reside at your property may be that you feel persons convicted of crimes may cause problems at your property and not be good residents. Your legally sufficient justification for singling out children with respect to swimming in the pool may be related to the safety of those children and to prevent injuries in the pool. • Can Your Legally Sufficient Justification Be Served by a Policy That has a Less Discriminatory Effect? With respect to your criminal history criteria, could your interest be served by a less discriminatory policy? In other words, would

your interest still be served by allowing occupancy to persons convicted of certain crimes (such as misdemeanors) but not other crimes (such as felonies)? Would your interest still be served if you determined eligibility based on when the crime occurred? With respect to your policy related to minors in the pool, are your safety related concerns served by limiting the age under which the person is required to have supervision in the pool? Do you have the same concern with a 17 year old that you would with a 10 year old? Keep in mind that the proposed rule is not new with respect to disparate impact analysis. However, since HUD is reestablishing its prior rule, there may be additional attention given to this type of discrimination complaint by fair housing agencies that monitor and investigate complaints under the Fair Housing Act. Consequently, it would be beneficial to examine your policies so that you can articulate your legally sufficient justification if a particular policy is ever questioned. Want to read more legal news from Howard? See previous issues of ABODE online at http://issuu.com/haa_abode.

www.haaonline.org


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Booth #815


Resident Relations from the RESIDENT RELATIONS COMMITTEE

POOR PROTOCOLS An applicant was able to get a refund on her security deposit.

AN APPLICANT FILED a complaint with the Houston Apartment Association to receive a refund on her security deposit. In September of last year, the applicant was quoted rent at $620 per month and a security deposit of $150. The resident paid her security deposit and application fee up front. The applicant was set to move in on October 31, however, there was no signed lease. In October, right before the move-in date, the applicant was told rent would be $690, which was $50 more than what she was originally quoted. Even though the applicant did not sign a lease, the applicant received an email from management stating she owed rent. The resident ultimately decided she no lon-

ger wanted to rent at this apartThe HAA Resident Relations Committees provide ment and requested a refund of her security deposit. an impartial review of resident complaints using Management responded to the documentation provided by both the resident HAA and that response was and management. forwarded to the applicant. Enclosed in management’s response were copies of the application and a rent statement. Management rent. Management charged the applicant rent felt the resident’s security deposit was 60 days after the move-in date. nonrefundable. Management is to refund the applicant The committee ruled in favor of the appli$150. cant. The application provided by management did not disclose the deposit could be If you are a manager with a resident retained by management. The committee also relations issue, call HAA at 713-595-0300 noted a discrepancy in the timing of the billed for direct assistance. I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

14

ABODE

September 2021

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

www.haaonline.org


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Booth #211/310


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The Honors are back November 11! T

T

T

T T

T

Online property nominations are open!

Deadline for individuals is Friday, September 17 Visit www.haaonline.org/nominate


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Booth #920/921


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2021

Mark your calendars for HAF’s 30th Annual

Chili Fest 2021! Saturday, October 23 Noon to 5 p.m. Humble Civic Center

We are back and hotter than ever! There will be teams serving up their best chili and all kinds of activities and games for kids and adults: • Rock Wall • Video GameTrucks • Kona Shaved Ice • Inflatable Obstacle Courses and moonwalks for all ages • 30 ft Mega Slide • Bungee Run • Football Toss • Face Painting • Balloon Artists • and more! Tickets are a smoking-hot steal for this all-inclusive event! Interested in entering the Chili Cook-off Contest? Contact events@haaonline.org for details on how you can get cooking! Reserve your tickets at www.haaonline.org/chilifest

8233 Will Clayton Pkwy., Humble, TX 77338 Take Hwy. 59 North toward Kingwood, exit Will Clayton Pkwy. and turn right. Turn left on South Houston Avenue and the Humble Civic Center Arena is on the right.

Wristbands: Adult - $10 prepaid; $12 on-site Child (5-12) - $6 prepaid, $8 on-site Kids 4 and under - Free!

Habanero Sponsors AAA Plumbers Earthworks Inc. Gatewise Inc. Texas Apartment Pool Services Over 21 Wristband Sponsor Contractors Inc. Awards Sponsor Contractors Inc. Chili-tizer Station Sponsors Core Landscape Group Scoop Troop

Jalapeno Sponsors American Fire Systems ApartmentData.com AZPartsmaster BluSky Restoration Camp Construction Services Century A/C Supply Contractors Inc. Flooring Warehouse FSI Construction HD Supply Ideal Towing Lowe’s Pro Supply Matrix Construction Services Perma-Pier Redevelopment Services Steward Trash Valet WeDoTrash


golf 2021 pg 19.qxp_Dinerstein golf pg 6 8/19/21 7:55 AM Page 1

Monday, October 4, Wildcat Golf Club,

Bill DinersteinMemorial

12000 Almeda Road, Houston, TX 77045

T o u r n a m e n t

Practice Range Sponsor One Source Realty Advisors

Benefiting the Houston Apartment Association Political Action Committee Beverage Cart Sponsors Ideal Towing Outdoor Elements Closest to the Pin Sponsor LSR Multifamily Longest Drive Contest Sponsor WeDoTrash President's Cart Sponsor Brandt Electrical A/C & Heating Services LLC

Join us for the 42nd annual HAA Golf Tournament. Prizes for: Closest To Pin • Longest Drive • Tournament prizes awarded for 1st, 2nd and 3rd place, net scores. Check-in opens at 7 a.m. with a breakfast buffet. Shotgun start at 9 a.m. Two owner/management and two suppliers per team. Award reception and lunch follows. Pinot & Putting Contest 7:30 a.m. to 9 a.m. One golf ball may be purchased for $20 per player. The player will have a chance to putt their ball to win a bottle of wine on the Wildcat Putting Green. Registration fee includes golf fees, breakfast, lunch and beverages during play. All tournament winners and sponsors will be recognized in the ABODE Magazine. *Please note this event is open to sponsors and players only, no spectators. In the event of rain, your contribution will go to the HAA Political Action Committee. Contributions are not tax-deductible as charitable contributions under the Internal Revenue Code. Paid for by HAA Political Action Committee, Stacy Hunt, Treasurer.

Breakfast Sponsor AAA Plumbers BluSky Restoration

Beverage Station Sponsors Century A/C Supply Flooring Warehouse G & H Trash Valet Inc Bag Drop Sponsor Ideal Towing

Scorecard Sponsor Texas Southwest Floors Inc Pinot & Putting Contest Sponsors ALN Apartment Data Inc Horisons Roof & Exterior Solutions LLC Hole Sponsors AAA Plumbers ApartmentData.com Best Plumbing Brandt Electrical A/C & Heating Services LLC Chadwell Supply Earthworks Inc Fetch Package Fidus Construction Services First Onsite Guardian Construction Hoffer Furniture Rental & Sales Lowe’s Pro Supply Matrix Construction Services Redevelopment Services Saferent Solutions TXU Energy 19th Hole Reception Sponsors Century Air Conditioning Supply HD Supply Awards Sponsors American Fire Systems Camp Construction Services Core Landscape Group Gemstar Construction Development Inc Guardian Construction Valet Living

Payment must be made by personal credit card Visa, MasterCard, American Express or Discover or personal check payable to HAAPAC. Payment must accompany registration. HAA is prohibited from accepting corporate contributions for PAC events. If a team does not consist of two owner/management and two suppliers, they will be disqualified from team awards. Name __________________________________________________________________________________________________ ____________ Company________________________________________________________________ Phone (____________)_________________________ MC____ Visa____ AmEx____ Discv_______ Credit Card #________________________________________________________________________ CC Security Code____________ Expiration Date__________ Name on Card______________________________________________________________ Number of players (two owner/management, two supplier) paid for___________ @ $190 each by September 6/$200 after September 6 = $_________ Add “Pinot & Putting Contest” for $20 x _______ (how many balls) = _____________ (total amount paid). Owner/Management Name____________________________________________Company_______________________________ Handicap___________ Owner/Management Name____________________________________________Company_______________________________ Handicap___________ Supplier Name________________________________________________Company___________________________________ Handicap___________ Supplier Name________________________________________________Company___________________________________ Handicap___________ Mail completed form and payment to: HAAPAC, 4810 Westway Park Blvd., Houston, Texas 77041. Credit card registrations may be emailed to golf@haaonline.org; payment must accompany registration.


calendar pg 20,21.qxp_Layout 1 8/19/21 7:59 AM Page 1

SEPTEMBER S M T W 1 5 6 7 8 12 13 14 15 19 20 21 22 26 27 28 29

Calendar HAA Education, Events and Meetings SCHEDULE

T 2 9 16 23 30

F 3 10 17 24

S 4 11 18 25

OCTOBER S M T W T 3 4 5 6 7 10 11 12 13 14 17 18 19 20 21 24 25 26 27 28 31

F 1 8 15 22 29

S 2 9 16 23 30

SEPTEMBER 1

8

21

29

New Supplier Member Orientation Wednesday, September 1 10 a.m. Via Zoom All new supplier members are welcome.

Resident Relations Committee A 2 p.m. Via Zoom

Expo Exhibitor Move-in Day Tuesday, September 21 6 p.m. to 10 p.m. NRG Center – Hall A 1 NRG Park, Houston, 77054

Certified Apartment Manager Credential Course: Finance Wednesday, September 29 8:30 a.m. to 4 p.m. See Page 23 for details. Sponsored by Best Plumbing

Ambassador ONE Society Happy Hour Wednesday, September 1 3:30 to 5 p.m. Kirby Ice House Memorial City 1015 Gessner Road Ambassador members only. Contact Amanda at asherbondy@haaonline.org to join.

10 ACES Luncheon Friday, September 10 11:30 a.m. to 2 p.m. Location: TBA Sponsored by AZPartsmaster and Recycle NOW

14

2

Certified Apartment Maintenance Technician: Interior/Exterior Repair Tuesday, September 14 8:30 a.m. to 4 p.m. Sponsored by Texas Apartment Pool Services

Legal Lowdown Webinar Thursday, September 2 3 p.m. Sponsored by Perma Pier

Steering Committee Meeting Tuesday, September 14 Noon

6

15

Labor Day Holiday Monday, September 6 The HAA Offices will be closed in observance of Labor Day.

Chili Fest Committee Meeting Tuesday, September 7 3:30 p.m.

Expert Exchange: Handling Tricky Resident Situations Wednesday, September 15 Noon to 12:30 p.m. HAA’s Micro Webinar series is made available to you via Zoom and YouTube (subscribe to HAATV). Every third Wednesday of each month.

8-9

16

Certified Apartment Manager Credential Course Wednesday, September 8 through Thursday, September 9 Noon to 4 p.m. and 8:30 a.m. to 4 p.m. During the first day of this course, students will learn all about the process and best practices for success as a CAM candidate. They will also receive a math refresher and start preparing to calculate industry formulas that are on the exam. The second day of the course covers industry essentials and the resident experience. Sponsored by Best Plumbing and Dixie Carpet Installations Inc.

Certified Apartment Maintenance Technician: Plumbing Repair Thursday, September 16 8:30 a.m. to 4 p.m. Sponsored by AAA Plumbers

7

Expo Committee Meeting Thursday, September 16 3:30 p.m. to 5 p.m.

17 Certified Apartment Maintenance Technician: Electrical Repair Friday, September 17 8:30 a.m. to 4 p.m. Sponsored by Dixie Carpet Installations

22 Featured Event: HAA Education Conference & Expo Wednesday, September 22 9 a.m. to 6 p.m. NRG Center – Hall A 1 NRG Park, Houston, 77054 Find new opportunities at the best multifamily expo in the country! See Pages 34 to 40 for more information and a list of sponsors. HAA Board of Directors Meeting Wednesday, September 22 11:30 a.m. NRG Center 1 NRG Park, Houston, 77054 Sponsored by SafeRent Solutions

30 Certified Apartment Manager Credential Course: Finance Thursday, September 30 8:30 a.m. to 4 p.m. See Page 23 for details. Sponsored by ALN Apartment Data Go-Getter Happy Hour Thursday, September 30 4 p.m. Cadillac Bar 1802 Shepherd Drive See Page 62 for details. Sponsored by ApartmentData.com and Outdoor Elements

28 Avenues: Maintenance 1 – “Intermediate Electrical Troubleshooting and Repairs” with Mark Cukro Tuesday, September 28 8:30 a.m. This course provides a more in depth understanding of electrical fundamentals, components and repairs of an electrical system. The primary focus in this class is to learn what will be immediately useful in the field by practicing troubleshooting circuits and components. There is a greater emphasis on troubleshooting and wiring concepts while practicing workplace safety. Each student will practice how to use a multi-meter and an ammeter effectively and identify the root cause of the problem to avoid just replacing parts until the system works. This will result in completing more correct repairs in less time and will also greatly assist in resident satisfaction. This seminar is for technicians with experience and it is recommended they attend the fundamentals class prior to this seminar or have significant experience. Sponsored by AAA Plumbers

UNLESS OTHERWISE NOTED, all events meet at our Dinerstein Reed Prokop Education Center, 4810 Westway Park Blvd., second floor, in either the Direct Energy and Liberty Personnel & Executive Search or the Camden and Michael Stevens Interests Room. Meetings located at the HAA Offices, 4810 Westway Park Blvd., first floor, will be held in the Redi Carpet and Winograd Families/Judwin Properties Conference Room. See www.haaonline.org for an interactive calendar. 20

ABODE

September 2021

www.haaonline.org


calendar pg 20,21.qxp_Layout 1 8/19/21 7:59 AM Page 2

Please note that dates and times are subject to change. Check the calendars at www.haaonline.org for the most up-to-date information.

For the most up-to-date information, see the calendar on the HAA website:

www.haaonline.org

OCTOBER 4

7

Dinerstein Memorial Golf Tournament Monday, October 4 7:30 a.m. to 2 p.m. Wildcat Golf Club 1200 Almeda Road, 77045 See Page 19 for more information and a list of sponsors.

Legal Lowdown Webinar Thursday, October 7 3 p.m. Via Zoom

5

Chili Fest Exhibitors Meeting Thursday, October 7 4:30 p.m.

Certified Apartment Leasing Professional Course Tuesday, October 5 8:30 a.m. to 4 p.m. To enhance the skills of the apartment leasing professional, resulting in better informed, highly professional individuals with increased lease activity and improved resident relations. Schedule consists of four consecutive Tuesdays.

6

Avenues: Maintenance Blvd. 2 – “Maintenance Matters” with Chad Moulin Wednesday, October 6 8:30 a.m. to noon This session centers on how to deal with different people on your property. Residents, co-workers, vendors and suppliers. We can talk about how you may have a separate set of boundaries for each. Learn how to manage the relationships and expectations of each group. And you are not getting off the hook that easy! We will also examine what these individuals may expect from you. Understanding what people expect from you can help you get what you expect from them. Sponsored by AAA Plumbers New Supplier Member Orientation Wednesday, October 6 10 a.m. Via Zoom All new supplier members are welcome. Ambassador ONE Society Happy Hour Wednesday, October 6 3:30 to 5 p.m. Kirby Ice House Memorial City 1015 Gessner Road Ambassador members only. Contact Amanda at asherbondy@haaonline.org to join.

www.haaonline.org

Chili Fest Committee Meeting Thursday, October 7 3:30 p.m.

8

NEXT Professional Development Breakfast Friday, October 8 8:30 a.m. to 10 a.m. This month’s program is a “Masters Panel” featuring HAA and PSC Past Presidents. See Page 25 for details. Sponsored by AZPartsmaster and Core Landscape Group

12

Certified Apartment Leasing Professional Course Tuesday, October 12 8:30 a.m. to 4 p.m. To enhance the skills of the apartment leasing professional, resulting in better informed, highly professional individuals with increased lease activity and improved resident relations. Schedule consists of four consecutive Tuesdays.

13

Resident Relations Committee B Meeting Wednesday, October 13 2 p.m. Via Zoom

14

Education Advisory Council Meeting Thursday, October 14 10 a.m.

HAAPAC Luncheon Thursday, October 14 11:30 a.m. to 1 p.m. Sponsored by ApartmentData.com HAA Legislative Committee Meeting Thursday, October 14 2 p.m.

19

Certified Apartment Leasing Professional Course Tuesday, October 19 8:30 a.m. to 4 p.m. To enhance the skills of the apartment leasing professional, resulting in better informed, highly professional individuals with increased lease activity and improved resident relations. Schedule consists of four consecutive Tuesdays.

20-22

TAA Fall Board Meeting – Houston Wednesday, October 20 to Friday, October 22 The Houstonian Hotel, Club and Spa TAA will install its 2022 Executive Committee and Clay Hicks as President the evening of October 21.

20

Certified Apartment Manager Course: Property Maintenance Wednesday, October 20 8:30 a.m. to 4 p.m. Sponsored by Best Plumbing Expert Exchange Wednesday, October 20 Noon to 12:30 p.m. HAA’s Micro Webinar series is made available to you via Zoom and YouTube (subscribe to HAATV). Every third Wednesday of each month.

21

Certified Apartment Manager Course: Legal Responsibilities Thursday, October 21 8:30 a.m. to 4 p.m. Sponsored by ApartmentData.com

22

Chili Fest Exhibitor Move In Friday, October 22 All day Humble Civic Center 8233 Will Clayton Pkwy, Humble, 77338

23

Featured Event: HAF Chili Fest Saturday, October 23 Noon to 5 p.m. Join us as we bring the heat back at the 30th annual HAF Chili Fest! Don't miss out on HAA member teams serving up their best chili along with family friendly activities and games for all ages! See Page 18 for more information and a list of sponsors.

26

Certified Apartment Leasing Professional Course Tuesday, October 26 8:30 a.m. to 4 p.m. To enhance the skills of the apartment leasing professional, resulting in better-informed, highly professional individuals with increased lease activity and improved resident relations. Schedule consists of four consecutive Tuesdays.

27

Avenues: Main Street 3 – “The Mental Makeover” with Terri Norvell Wednesday, October 27 8:30 a.m. to noon Work, deadlines, expectations, family matters, relationships, trauma, uncertainty, stress, stress and more stress. It’s time to get mentally fit! And here’s why you care. If you are mentally fit, you can handle life’s challenges without stress, suffering, frustration or other negative emotions. In this session, you’ll tap into six superpowers to help you feel strong and successful in every situation you face. You’ll learn how to recognize the possible 10 different voices in your head that create the mental swirl of negative thoughts throughout the day. You will also learn how to tap into positive thinking by strengthening the voice that leads to a happier, healthier and more productive life (without working harder). It's time to get mentally fit! Sponsored by Best Plumbing

28

NAAPAC Wine Tasting Thursday, October 28 4 p.m. Watch next month’s ABODE calendar and www.haaonline.org for details. September 2021

ABODE

21


avenues 2021 pg 22.qxp_Layout 1 8/19/21 8:00 AM Page 1

Sponsored by

Follow a road that fits you career journey with Avenues. The Avenues series of seminars feature some of the best nationally-acclaimed speakers in the industry with learning sessions for every level of multifamily professional. Annual Property Subscriptions are available with unlimited attendance for all on-site property staff to all sessions at discounted prices: • Only $199 per year per property for properties with fewer than 200 units • Only $399 per year per property for properties with 200 to 350 units. • Only $450 per year per property for properties with more than 350 units. If you need a single workshop, individual sessions are priced at only $50 per person, a real steal for quality education.

Look for the class schedule and online at www.haaonline.org for details. Contact the HAA Education Department at education@haaonline.org or register online at www.haaonline.org.

Main

ST

Maintenance

Main III October 27 Teri Norvell The Mental Makeover

Maintenance I September 28 Mark Cukro Intermediate Electrical Maintenance II October 6 Chad Moulin Maintenance Manners

Look for the class schedule and online at www.haaonline.org for details. Contact the HAA Education Department at education@haaonline.org or register online at www.haaonline.org.

Leadership

LN

Leadership III December 14 Amy Kosnikowski Dilisio Play To Your Team’s Strengths: Adapt Your Leadership Style To Bring Out The Best in All

Maintenance III November 17 Mark Cukro Intermediate HVAC

ing Livestream View ersg forodentails. or Inao-P nline.or See www.ha

BLVD

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ar? in m e s e n o t s ju d Nee sessions are priced at only $50

on! Individual r quality educati fo l a e st l a re a , n per perso

again!


cam pg 23.qxp_Layout 1 8/19/21 8:00 AM Page 1

Apartment Managers – Write it down: CAM is the best way to advance your multifamily career! What are you waiting for? Credential Qualifications: • Minimum of 12 months of on-site property management experience in a management role or position (assistant managers do qualify) • Classroom attendance in at least six of the seven scheduled class days • A passing score on the CAM exam within six (6) months of enrollment Course Schedule and Fees: • The CAM curriculum is comprised of eight modules and is administered by HAA in seven days over the course of six weeks • Check-in and registration begins at 8:30 a.m., except for the Orientation Luncheon beginning at noon. • Modules vary in length; classes generally will conclude by 4 p.m. or earlier • Lunch is provided • Total Program Cost: $1,150 • All electronic material, exam fees and meals are included in the course fee • New CAM Candidates must begin the program with the first course on September 8 CAM Course Schedule, Descriptions and Sponsors: September 8: Program and Orientation Luncheon/Industry Math Learn all about the process and best practices for success as a CAM candidate, PLUS receive a math refresher and start preparing to calculate industry formulas you’ll need to know for the exam. This first course begins at 12 p.m. Sponsored by Best Plumbing September 9: Industry Essentials & the Resident Experience • Summarize the global state of the apartment industry • View property as an investment • Identify the roles of people a CAM will interact with • Describe the value of the CAM role as an investor advocate and resident advocate • Identify characteristics of different types of housing • How to build relationships with residents • Explain the Resident Cycle including: - Lease & Application - Screening - New Resident Education - Ongoing Resident Communication - Resident Retention/Renewal - Move Out Procedures Sponsored by Dixie Carpet Installations September 22: Financial Management • Relate CAM responsibilities to the financial performance of a property • Analyze an income statement • Develop and manage a stabilized budget • Prevent and solve for bad debt • Perform a property valuation Sponsored by Best Plumbing September 23: Marketing • Identify the components of an effective Marketing Plan • Use resources to effectively gather and calculate data needed in a Marketing Plan • Develop a Marketing Plan - Analyze a market including competitors - Identify the internal market readiness of a property - Perform an economic analysis of a property - Analyze and draw conclusions from a Market Plan using the SWOT methodology • Add value to a property through use of rental income, rates, and/or adjustments

• Add value to a property through managing occupancy • Select and write an effective recommendation - Identify types of promotion - Identify types of advertising media • Develop a budget for a Marketing Plan • Measure the success of a Marketing Plan Sponsored by ALN Apartment Data October 20: Property Maintenance • Relate CAM responsibilities to the maintenance of a property • Oversee service requests - Ensure employees in all roles receive the appropriate training to ensure service requests are completed accurately • Manage inventory • Identify the need for a contractor or vendor - Complete the bid process and signing of a contract • Use inspection results to prioritize maintenance and repairs • Develop a preventative maintenance program • Identify maintenance needs for green properties Sponsored by Best Plumbing October 21: Legal • Describe reasonable accommodations and modifications for persons with disabilities • Explain compliance with laws that govern applicant screening • Explain the purpose and impact of fair housing laws • Explain how to remain in compliance with fair housing laws • Identify a CAM’s responsibilities in providing safe living conditions with adherence to residence rights • Summarize the bid process requirements • Explain compliance with laws that govern employment practices Sponsored by ApartmentData.com November 3: Risk Management • Relate risk management to a CAM’s role • Propose a solution to an issue of fraud, theft, embezzlement, etc. to minimize financial risk • Identify necessary preventative maintenance to minimize risk to physical plant • Create a resident education/orientation message to minimize risk to residents • Practice preparing for an OSHA inspection • Create sample guidelines for entering homes to minimize risk to staff/vendors • Create emergency plan for a common regional emergency • Provide the best course of action for various crime emergencies • Prevent and control loss Sponsored by Outdoor Elements November 4: Human Resources • Identify laws that affect employment procedures • Understand how to manage payroll including benefits, overtime, and rent-free employee housing • Summarize the employment process - Recruit potential employees - Interview applicants - Evaluate candidates - Complete new employee orientation • Maintain employees’ records appropriately • Address employees’ needs throughout the lifecycle of their employment - Identify training needs - Manage performance - Perform an employee evaluation - Execute disciplinary action - Terminate employment Sponsored by Core Landscape Group

For a more detailed synopsis of individual course content and to register, please visit the education page of our website at www.haaonline.org.


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Build your future: Get certified and advance your maintenance career! Certified Apartment Maintenance Technician Program’s objective is to further the technical, business and personal development skills of today’s multifamily maintenance technician, resulting in improved on-the-job performance and a heightened awareness of customer service and responsibility.

Course Schedule: September 14-17 and November 9-12 8:30 a.m. to 5 p.m. Total Program Cost: $825 CAMT Course Topics: • Interior and Exterior Maintenance and Repair • Electrical Maintenance and Repair • Plumbing Maintenance and Repair • Heating, Ventilation and Air Conditioning Maintenance and Repair • Appliances Maintenance and Repair

Programs sponsored by Texas Apartment Pool Services Dixie Carpet Installations Inc AAA Plumbers Brandt Electrical A/C & Heating Services American Fire Systems

Register online today at www.haaonline.org or call 713-595-0300 for details.


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Booth #725/824


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s as l C r e t Mas

This is your ticket to learn from the “Masters.” Join the Houston Apartment Association’s young professionals group for this informative breakfast session featuring a panel of HAA and HAA Product Service Council Past Presidents. These top industry leaders will share advice and lessons learned in their careers within the multifamily industry. Learn from the masters as you navigate your future. Moderated by 2021 HAA President John Boriack Panelists include: • Beth Van Winkle, Highmark Residential • Jackie Rhone, Greystar • Clay Hicks, The Dinerstein Companies • Jeff Blevins, Camp Construction • Theresa Lamar, AZPartsmaster • Mark Park, AAA Plumbers

NEXT Professional Breakfast Friday, October 8 8:30 a.m. to 9 a.m. – Networking 9 a.m. to 10 a.m. – Program Program Fee: $15

Register online at www.haaonline.org Sponsored by AZPartsmaster and Core Landscape Group


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Booth #418/420


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On the Scene Photos by MARK HIEBERT, Hiebert Photography HAAPAC TopGolf Fundraiser Thursday, July 29 at TopGolf Katy HAA members hit the bays to raise money for HAA’s Political Action Committee.

Thank You to our Event Sponsors and Congratulations to the Winners: Top Sponsors: Contractors Inc. Outdoor Elements Welcome Sponsor: ApartmentData.com Hole-In-One Sponsor: Green Mountain Energy Beverage Sponsors: Century A/C Supply Cotton Commercial Lunch Sponsors: American Fire Systems CORT Furniture Team Awards Sponsors: Apartments.com Lowe’s Pro Supply Texas Southwest Floors Best Male/Female Awards Sponsors: SafeRent Solutions Valet Living Last Place Award Sponsor: Gemstar Construction Best Team Spirit Award Sponsors: Camp Construction Fidus Construction TopGolf Team Winners: 1st Place – Behr Paint 2nd Place – Dixie Carpet Installations 3rd Place – Outdoor Elements TopGolf Best Male and Female Award Winners: Amanda Kelly, Brandt Electrical, A/C and & Heating and Logan Richter, JMI Contractors TopGolf Last Place Award Winner: Gina Erwin, GWR Management TopGolf Best Team Spirit Award Winner: Brandt Electrical A/C & Heating

28

ABODE

September 2021

www.haaonline.org


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www.haaonline.org

September 2021

ABODE

29


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On the Scene Photos by MARK HIEBERT, Hiebert Photography HAAPAC TopGolf Fundraiser

30

ABODE

September 2021

www.haaonline.org


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Booth #409


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On the Scene Photos by MARK HIEBERT, Hiebert Photography HAAPAC TopGolf Fundraiser

32

ABODE

September 2021

www.haaonline.org


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Booth #429/431


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It’s a new dawn for the multifamily industry as we get back to business and networking! Join the Expo Committee and Conference and Expo Chairs Derek DeVries, Camp Construction Services, and Monica Gracia, DayRise Residential, right here in Houston, Texas and find new opportunities at the best multifamily expo in the country!

2021 Expo Committee Members (From top left to bottom right)

Anita Alberger Angie Aversa Marivel Bownds Carina Bryars Merideth Bunting Kelsey Callaway Shaun Callaway Neal Conant Deborah DeRouen Brooke Evans Izzy Garza Staci Garza Stephanie Graves Sara Hinson Erica Janke Nicole Johnson Debra Knight Jacob Kunath Valerie Lacy Liz Levins Laura Lestus David Lindley Liz Macias Jim Martensen Kristin McLaughlin Joe Melton Candis Mohr Matt Nunn Doug Oehl Keely Park Valerie Radla Marilyn Rivero Joey Rodriguez Blaise Spitaleri Natalie Spratt Blake Subinsky Victoria Tiemann

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The Liberty Group The Liberty Group Valet Living Greystar The Dinerstein Companies Impact Floors Earthworks Inc. Gemstar Construction Development OneApp Guarantee RentPath Lowe’s Pro Supply Knightvest Management Q10 Property Advisors Allied Orion Group Jetty GWR Management Fidus Construction Services Century A/C Supply Cushman & Wakefield Rasa Floors The Liberty Group FSI Construction Inc. Tarantino Properties Camp Construction Services Dixie Carpet Installations The Morgan Group AAA Plumbers Capital Construction Flooring Warehouse The Dinerstein Companies HD Supply The Signorelli Company The Urban Foresters Gemstar Construction Development The Life Property Management HD Supply Redi Carpet Sales of Houston

www.haaonline.org


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Wednesday, September 22 NRG Center, Hall A HAA 2021 Education Conference & Expo 9 a.m. to 6 p.m. Education Conference registration opens at 9 a.m. Expo opens at 1 p.m.

Education Conference with David Rendall 9 a.m. – Registration Opens 10 a.m. to 11:30 a.m. – Morning Program 11:30 a.m. to 1 p.m. – Networking Lunch 1:30 p.m. to 3 p.m. – Afternoon Program Conference Registration includes one or both sessions along with lunch $175/person Early Bird pricing available by September 15: $135 Special pricing for NAA Credential holders (must be current): $105

Expo Free Show Floor 1 p.m. to 6 p.m. with attendee shifts from 1 p.m. to 3 p.m. and 3 p.m. to 6 p.m. Over 250 Exhibitors!

$3,000 in Cash Prizes! Expo only is FREE for all management personnel. Registration is required. Visit ww.haaexpo.org to register. Non-exhibiting suppliers are not admitted. NRG Parking: $15 CASH ONLY

NOTE: To attend just the Expo, attendance is free, but advanced registration is required.

Scan here to register now or visit www.haaexpo.org


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Expo Grand Entrances: McMahan’s Flooring Expo Lanyards: Lowe’s Pro Supply Expo Bars: Matrix Construction Services McMahan's Flooring Expo Showcase: Contractors Inc Crestmark Construction Services Expo Aisle Signs: AZPartsmaster Brandt Electrical A/C & Heating Services LLC HD Supply Contractors Inc Ideal Towing Matrix Construction Services Texas Apartment Pool Services TXU Energy

Expo Charging Station: Green Mountain Energy TXU Energy Expo Hand Sanitizer Station: First Onsite Secure Insurance Expo Head Shots: Texas Southwest Floors Inc Education Conference Keynote Sponsors: Camp Construction Services Contractors Inc Hire Priority Staffing & Executive Search Education Conference Leasing 101 Session: Outdoor Elements Networking Luncheon: Outdoor Elements

SCAN TO WIN Contest!

Scan this QR code to enter a chance to win $250 at the Expo! Drawings will be held at 2:45 p.m.and 5:30 p.m. at the HAA booth. Must be present to win so don't forget to register!

Don’t miss our Education Conference Double-header with David Rendall! First up – The Freak Factor: Discovering Uniqueness by Flaunting Weakness 9 a.m. – Registration Opens 10 a.m. to 11:30 a.m. – Morning Program Do you want more happiness, fulfillment, and energy? Do you want better relationships at work and at home? Do you want to dramatically improve teamwork and increase productivity? Our parents, teachers, and managers have told us that, if we want to succeed, we should find and fix our weaknesses. But what if our biggest weaknesses were also our biggest strengths? What if we could create outrageous personal and professional success by amplifying flaws, instead of denying them? How would that change the way we parent, teach, and manage people?

11:30 a.m. to 1 p.m. – Networking Luncheon

Double the Education – Pink Goldfish: Defy Normal and Exploit Imperfection 1:30 p.m. to 3 p.m. – Afternoon Program Do you want more innovation and creativity? Do you want to improve your marketing and strategy? Do you want to captivate your customers? Companies need to stand out in a crowded marketplace, but true differentiation is increasingly rare. Based on over 200 case studies, Pink Goldfish provides an unconventional eightpart framework for achieving competitive distinction by embracing flaws, instead of fixing them. Learning Objectives: * Clarify organizational strengths and weaknesses * Capture consumer attention * Improve customer retention * Maximize differentiation * Increase word of mouth advocacy * Enhance customer loyalty

HAA Education Conference & Expo

Thanks to our Sponsors:


HAA Education Conference & Expo

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It’s a new dawn for the multifamily industry as we get back to business and networking! Join Conference and Expo Chairs Derek DeVries, Camp Construction Services, and Monica Gracia, DayRise Residential, right here in Houston, Texas and find new opportunities at the best multifamily expo in the country!

HAA 2021 Education Conference & Expo Wednesday, September 22 8 a.m. to 6 p.m. NRG Center, Hall A Education Conference registration opens at 9 a.m. Expo opens at 1 p.m

Education Conference with David Rendall Conference Registration includes one or both sessions along with lunch $175/person Early Bird pricing available by September 15: $135 Special pricing for NAA Credential holders (must be current): $105

Visit www.haaexpo.org for more information and to register

Expo Show Hours

1 p.m. to 6 p.m. with attendee shifts from 1 p.m. to 3 p.m. and 3 p.m. to 6 p.m. Over 250 Exhibitors!

$3,000 in Cash Prizes! Expo only is FREE for all management personnel. Registration is required. Visit ww.haaexpo.org to register. Non-exhibiting suppliers are not admitted. NRG Parking: $15 CASH ONLY

NOTE: To attend just the Expo, attendance is free, but advanced registration is required.

Scan here to register now or visit www.haaexpo.org


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$can to

Visit the Expo Featured Suppliers for a chance to win $1,000!

Win!

Look for this logo in advertising and at participating exhibitor booths at the Expo

Start your tour of the expo floor and visit the HAA Featured Suppliers as they show off their products and services. While you’re at it, you can earn a chance to win $1000 on the day of the show! At the very least, you could find a new supplier partner while you play! Here's how it works: When you arrive at the expo, register to play the contest by scanning the QR code game that relates to your title or position. Choose the Executive Level or the OnSite Level, whatever pertains to your position. The companies on your game card will relate to what you do every day. • Executive Level – CEOs, Executives, Directors, Supervisors, Maintenance Supervisors, Corporate, etc. • On Site Level – Property Managers, Assistant Mangers, Maintenance Techs, Leasing Consultants and all other on- site positions. It’s touchless: Play the game on your smart device! Stop by each Featured Supplier listed on your digital game card and get the answer to their question so you can fill it in. All participating booths will have distinct signage to help designate them as a participating Featured Supplier. Once you have completed your visits, show your completed submission message to an HAA Staff member at the HAA booth at the back of the hall to receive your entry ticket. Drawing times: • Scan to Win Drawing #1: 2:45 p.m. • Scan to Win Drawing #2: 5:45 p.m. • Winners must be present to win and will be announced over the PA system at the HAA booth located at the back and center of the hall. No purchase is necessary. One entry per person.

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On-Site Level Featured Suppliers: • Century AC Supply – 211/310 • Penco Access Control – 320/322 • Lowes’ Pro Supply – 415 • Perfect Surface – 418/420 • Brandt Electrical – 429/431 • Ameristar Screen & Glass – 436/438 • Ideal Towing – 503 • Best Plumbing – 711 • Affordable Quality Electric – 815 • Church Foundation Repair – 920/921 • AAA Plumbers – 914/915 • Johnstone Supply – 905/906

Executive Level Featured Suppliers: • Lawson Construction – 129/228 • SafeRent Solutions – 141 • Green Garbology – 209 • Dixie Carpet Installations – 403 • Gemstar Construction Development – 409 • FSI Construction – 439/441 • Camp Construction Services – 539/541 • Valet Living – 628/630 • Outdoor Elements – 725/824 • Guardian Construction – 739

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The 2021 Expo exhibitors cordially invite all owner/management company personnel to attend the FREE exhibition September 22 in Hall A of NRG Center. Advertisers listed in bold are Featured Suppliers for the HAA Expo Giveaway. See Page 38 for details.

COMPANY ...............................................BOOTH 100% Tree & Lawn Care LLC........................126 911 Pest Solutions LLC.................................809 AAA Plumbers...............914/915 AAA Staffing Ltd...........................................741 ACTIV Answer by Audio Images...................321 Admiral Furniture........................................821 Advance LED Solution LLC................................9 Advanced Exercise .......................................130 Advant Solutions LLC...................................323 Adventure Playground Systems Inc.............700 AED123 LLC .................................................435 Affordable Quality Electric .....815 Airemaster of Houston ................................732 Alarmtechs Inc.............................................601 ALN Apartment Data Inc..............................533 America Outdoor Furniture .........................200 American Fire Systems Inc ..........................337 American Technologies Inc ..........................240 Ameristar Screen & Glass............................436/438 Ameritex Movers Inc....................................437 Apartment Life Inc.......................................225 Apartmentcarts.com ...........................432/434 ApartmentData.com.....................................410 Apartments.com .................................404/406 Apple Termite & Pest Control Inc.........314/316 Arbor Contract Carpet Inc............................509 Aroma Impressions.............................330/332 ASAP Personnel Inc .....................................236 AZPartsmaster.............................................536 Belfor Property Restoration.........................132 Bell’s Laundries...........................................205 Best Plumbing LLC.................711 BetterNOI .....................................................131 Beyond General Construction LLC................305 BG Staffing ..................................................216 Bio-One Houston South ...............................223 BioTechs Crime & Trauma Scene Cleaning ..103 Brandt Electrical A/C & Heating Services LLC ..................429/431 Busy Body ...................................................304 Camp Construction Services........................539/541 Capital Construction.....................................813 Central Renovation Solutions.......................717 Century Air Conditioning Supply...........................211/310 Chadwell Supply .........................................5/6 CheckpointID ...............................................139 Chero-Key Piping Co....................................902 Church Foundation Repair.....920 Church Pool Services ...................................921 Cinch – Cabinet Refacing Kits......................101 CKI Wholesale Lock Supply .........................900 Classic Protection Systems Inc.....................808 Cobu ............................................................128 Coit Cleaning & Restoration Services...........731 Comcast.......................................................521 Comm-Fit.....................................................532 Concrete Raising Corp..................................801 ConService Energy.......................................735 Construction Concepts..................................738

Contractors Inc....................................729/828 Core Landscape Group ................................528 CORT Furniture ...................................428/430 Cotton Commercial USA Inc.........................603 Craven Carpet Inc ...............................908/909 Crestmark Construction Services..........615/714 D & G Quality Roofing Inc ...........................137 Designs by Holmes......................................201 DISH Fiber ...................................................136 Dixie Carpet Installations Inc 403 DNM Contracting Inc ...................................825 Dog Paws - DNA Pet Waste Solutions...........611 Done Deal Cosign........................................333 DoodyCalls ..........................................100/102 Earthworks Inc ............................................840 Entrata®....................................................440 Fedora Intertech..........................................234 Ferguson Facilities Supply...................104/106 Fetch Package..............................................719 Fidus Construction Services .........................707 First Advantage Resident Screening ............109 First Onsite...................................................119 Fit Supply LLC..............................................803 Flooring Warehouse....................................838 FSI Construction ............439/441 fun abounds................................................300 Furniture Refinishing Services.....................328 G & H Trash Valet Inc...................................140 G.O. Plumbing Services Inc .........................806 Gambit Construction....................................724 Gateman Inc................................................207 Gatewise Incorporated ................................829 GDE Renovations LLC...................................918 Gemstar Construction Development Inc ..........221/409 Genesis Credit Management..........................15 GoRoverGo...................................................215 Graphic Stylus Promotional Products ..........133 Green City Security LLC................................811 Green Garbology ..................209 Green Mountain Energy ..............................217 Greenlogic Lighting & Electric......................224 Guardian Construction ..........739 Hahn Equipment..........................................241 HandyTrac Key Control................................324 HARCO Insurance Services...........................635 Hardman Signs..............................................19 HD Supply..................................202/204/206 Hire Priority Staffing & Executive Search....540 Hoffer Furniture Rental & Sales ....................16 Horisons Roof & Exterior Solutions LLC .......424 Hygienitech Solutions LLC ...........................722 Ice Blue Advertising Inc...............................609 ICONstrux Design + Build............................629 Ideal Towing.........................503 Impact Floors ..............................................1/2 Intellihot Inc................................................830 InterSolutions Staffing.................................315 Isothermal Protective Coatings Inc ......120/122 iTech Monitoring..........................................107 Jet Waste Services ..............................334/336 Jetty ............................................................538 JM Sales & Service Inc.....................................3

JMI Contractors Inc ......................................319 JOBS-AMST Building Services..............734/736 Johnstone Supply.........905/906 KeyTrak Inc..................................................709 KVNG Construction Services LLC ..................835 La Salle Landscaping & Tree Service.12/13/14 Lawson Construction & Builders Inc................................129/228 LeaseLock ....................................................138 Leisure Creations .........................................810 Lowe’s Pro Supply.................415 LSR Multifamily..................................800/802 MAC Mechanical Inc.....................................841 Major League Gutter Cleaning ....................534 Massey Services Inc .....................................716 Mathis Iron Works Inc .................................530 McKenna Contracting ..................................907 McMahan’s Flooring Inc......................329/331 Metropolitan Staffing Solutions ..................822 Moen Inc......................................................301 Mohawk Industries.......................................116 Mooring USA .................................................10 MultiFamily Services Inc..............................633 Multifamily Utility Company........................117 Namco Mfg Inc ...................................704/706 National Credit Systems Inc.........................701 Nguyen Bathtub Refinishing .......................730 Norman Roofing and Construction..............222 OdorDeFence/BugDeFence.........................922 Omega Builders Group LP .............................11 On Guard Inc ...............................................916 One Man's Trash LLC...................................807 OneApp Guarantee......................................210 Outdoor Elements ........725/824 Pace Mechanical Services LLC ......................118 Pavement Services Corporation...................740 Penco Access Control LLC dba Penco Gate and Fence ..320/322 Penn Apartment Staffing.............................710 Perfect Surface LLC........418/420 Pet and Playground Products ......................715 PMI Sales & Marketing Services..................804 Poolsure ......................................................636 Poolworx .....................................................105 PPG Paints ..........................................535/537 Preferred Electric..........................................124 ProCollect Inc...............................................325 ProMaxima Fitness ......................................318 Property Cost Systems.................................408 RAM Construction ....................................17/18 Rasa Floors ..................................................515 Recycle NOW ...............................................733 Redevelopment Services..............................901 Redi Carpet Sales of Houston Ltd ................421 Reliable Roofing of Texas Inc......................335 Reliant ................................................306/308 RENCON..............................................400/402 Rent Debt Automated Collections................836 Rent Dynamics.............................................121 Rent Recovery Solutions..............................203 RentPath......................................................303 Residential Waste Service LLC......................721 Resman .......................................................705

Respage.......................................................702 Richmond & Associates Landscaping...........805 Roto-Rooter Services Co...............................7/8 SafeRent Solutions ................141 Saifee Signs & Graphics..............................723 SAS Sustainability Solutions........................309 SatisFacts and ApartmentRatings.com Divisions of Internet Brands.......................................232 SCA Sign Group LLC.....................................903 Scoop Troop HTX..........................................839 Scott Equipment Inc............................338/340 Secure Insurance.........................................238 Securitas Security Services Inc .....................917 SentriForce..........................................632/634 Sherwin Williams Company................605/607 Sign-Ups & Banners.........................................4 Smart Apartment Data................................708 SmartRent.com Inc......................................728 South Central Electric LLC ............................108 SouthCross Security......................................816 Southern Journeys ......................................823 SR Striping LLC.............................................214 Storm Maintenance & Monitoring................115 Stormwater Professionals Group.................237 Structural Concrete Systems LLC.........832/834 Super Carpet Steamers .......................218/220 Texas Apartment Pool Services....................433 Texas Apartment Supply Inc ........................112 Texas Coast / Lone Star..............................239 Texas Pride Disposal....................................230 Texas Southwest Floors Inc .................229/231 Texscape Services ...............................623/625 The Bug Master...........................................820 The Home Team Roofing & A/C ..................110 The Liberty Group...............................638/640 The Package Center.....................................703 The Urban Foresters LLC.....................637/639 TheGuarantors.............................................831 Total Cleaning and Renovation Services......219 TPI Construction & Painting Inc...................923 Triple Seal Insulation LLC.............................125 TXU Energy..................................................531 United Air Conditioning Supply...................235 United Protective Services...................718/720 Valet Living..................628/630 VBM Waste LLC............................................833 Vendco Vending...........................................737 Vima Decor..................................................837 WASH Multifamily Laundry Systems ...........814 Waste Consolidators Inc ...............................111 Watchtower Security Inc...............................135 WaterLogic Inc.............................................529 WaterSignal LLC ..........................................233 WCA Waste Corporation ..............................302 WeDoTrash...................................................311 Willbanks & Associates Inc...........................817 Wilwood Cabinetry DBA GoBravura ............631 Window World .............................................819 Yardi Systems Inc.........................................818 Zumper........................................................134


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The 2021 Education Conference and Expo Committree chairs want to encourage HAA members to seek new opportunities.

T

he Houston Apartment Association 2021 Education Conference and Expo Committee Chairs Derek DeVries with Camp Construction Services and Monica Gracia with DayRise Residential are excited to see you all in person at NRG Center, Hall A, on Wednesday, September 22. These two volunteer leaders helped HAA plan, organize and promote a conference and tradeshow that is fun, professionally fulfilling and safe for HAA members. The double-header speaker, David Rendall, will replenish you both professionally and personally. And the theme this year, “Seek Opportunity” will create a positive environment for over-due networking. Derek and Monica share what they are most excited about this year and what went into the planning process.

Image © RoschetzkyIstockPhoto | iStock by Getty Images

How did you select this year’s 2021 HAA Education Conference and Expo theme and what does it mean to you? Derek: During the height of COVID-19, with my team, we had to find new and different ways to be successful. What worked in the past, no longer worked. When we were coming up with a theme for expo, we didn’t know where we were going to be by September 2021, but we were hopeful doors would open back up again. I landed on “seek opportunities” I felt that really fit with what we’ve had to do and continue to do in order to be successful today. What went into the selection process in choosing David Rendall as the double-header speaker for the conference? Monica: Because this pandemic has really affected all industries, we wanted to stay away from industry-specific content. We were looking for someone who was both motivating and energizing. We wanted to take into consideration the fact that the last year and a half has been emotionally draining for so many people. David Rendall was really the best fit. His sessions will resonate with everyone both professionally and personally. What are you most excited about this year? Derek: The new ways that we are promoting the expo! We’re using QR codes to promote the event and we’re using short videos to connect with onsite and manage-

www.haaonline.org

ment teams. I’m hoping this will get the word out to a greater audience. What I’m most looking forward to is getting the HAA family back together again. We’ve been able to connect virtually and at some in-person HAA events, but to me, the expo is the best way to bring everybody together again. It’s overdue and I’m super excited to see everybody again. Monica: It’s really exciting to have an in-person conference and expo this year! I’m super excited to attend the education sessions with David Rendall. I’m also equally excited to network with my fellow onsite and management professionals and our supplier partners. I want to encourage onsite and management teams to attend this year and support our supplier partners. They’ve done everything they can to support us while experiencing their own challenges due to the pandemic and even “snow-vid.” Throughout all the challenging situations last year and this year, they’ve really gone above and beyond to help us get over every hurdle. It’s really important we show up and support our supplier partners. What advice do you have for supplier partners exhibiting at the 2021 HAA Education Conference and Expo? Derek: My advice to everybody going to the expo is to make every minute count. The expo comes and goes really quick. For suppliers, it’s an opportunity to get in front of onsite and management professionals. The expo is fun and we want everybody to have a good time, but remember why we are doing it and use your time there to your advantage. When we are at the expo, we are working, and we need to work every minute we are there. What advice do you have for people attending the 2021 HAA Education Conference and Expo? Monica: Give yourself plenty of time to get to the NRG Center. Registration opens at 9 a.m., but you will want to give yourself enough time to weave through traffic, park and navigate the NRG campus. Keep in mind, you are likely to run into people you haven’t seen in over a year. Arriving early will allow you to catch up with your fellow HAA members with plenty of time to get to the morning session at 10 a.m.

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Experienced expo exhibitors share their secrets for success.

EXHIBITING AT EXPO?

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A

s the Houston Apartment Association Education Conference and Expo returns this year, HAA Past Product Service Council Presidents, Cesar Lima with AAA Plumbers and Beth Rohani with Ameritex Movers, are here to tell you how to make the most of your expo experience. HAA readers who aren’t familiar should know that there is a healthy amount of competition between Cesar and Beth. Why? These two fiercely creative and passionate expo exhibitors strive to win the award for the best booth every year. Any HAA expo exhibitor has the chance to win this award, that is, of course, if you can compete with these two. Here is what Cesar and Beth have to say about preparing for the expo, day of show dos and don’ts and following up after the expo:

Image © Thatphichai Yodsri | iStock by Getty Images

How can supplier partners best prepare for the 2021 HAA Education Conference and Expo? Cesar Lima: History always proves what is in your heart will show all over yourself and your experiences around you. Anyone with the desire to love a customer will create the attraction to give. Giving is receiving. Whatever your company does, show that. With signs, use visual words. Make sure to bring the perfect salespeople, meaning those who love your company like you do (assuming you love your company). Dressing alike is preferable. Remember, you’re never overdressed to welcome a customer or a very important person, but you can be underdressed. With that perspective in mind, you will start generating all you need. Beth Rohani: A couple of things come to mind. One, prepare to meet tons of people! There will be many different faces, but if you stick around long enough, those faces will soon become long-term friendships. The one other thing to prepare for (and my favorite one) is to be unique, stand out, think outside the box, push yourself over the limit and don't make it a chore but the highlight of your year. List your top three day-of-show dos and don’ts. Cesar’s Dos: 1. Be thankful for the opportunity to be at the show the week before and the whole time you are at the show. It is the best opportunity of the year to be seen. Show your best self. 2. Read all details about the purpose and history of the association from the founders and the show seminars. Learn how and why they are doing it. 3. Read the news of the day before to know what’s happening in the city you are in at the moment. (It could be that the one working your booth came from another city.) Beth’s Dos: 1. Set up the night before. That way, you're not rushing the morning of the show, and you can instead take that time to start building relationships and having fun. 2. Wear comfortable shoes. (By the way, branded flip flops are always great giveaways!)

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3. Embrace the opportunity and ask lots of questions. The HAA Expo Committee is there to help get you set up for success. Cesar’s Don’ts: 1. No phones, unless to take pictures or to set a service with the person you are speaking with 2. Don’t abuse alcohol. It’s best if no one in the booth drinks alcohol at all. 3. Don’t interrupt anyone speaking. Beth’s Don’ts (aka my three HAA expo pet peeves): 1. Don’t leave your booth unattended. Try to always have a person at your booth at all times because you never know what opportunity is around the corner. Literally. 2. Unless you have your phone out taking selfies to post on social media with customers, friends and your team, don't have your phone out to text or email while you ignore the crowds of opportunities walking by. Instead, step aside, quickly take care of your business and come back to join the fun. 3. Lastly, do not tear down your booth before the expo is over. Tip: You get some of the best one-on-one conversations with the last-minute passerby's. What is the best thing supplier partners can do AFTER the show and why? Cesar: Take your team to a dinner or a quick meal to thank them for their work. Beth: Following up is a given. The more you can be in front of your audience the better. Use every opportunity in a creative way to be remembered (even if it's just for a follow up). In my case, however, as soon as the show is over, I start to dig to find out what the following year's theme is so I can start planning my booth to beat Cesar Lima, AAA Plumbers, again, for the “Best in Show” booth contest. How many times have I beat him? I don’t know, I've lost count! What are your suggestions for handling COVID-19 safety measures at the expo? Cesar: Wear a mask, have hand sanitizer and use plastic gloves to give handouts. Ask before you give or get close to anyone. Beth: For my team, we plan to wash hands and clean our expo areas regularly, set a booth maximum capacity and limit physical contact. What is the number one thing to keep in mind? Cesar: How privileged we are to be at the expo. Use only clean words. Remember how great it is to listen instead of talk at the show. Answer questions in 10 seconds and listen again. Beth: Learn your audience. Know your audience. Learn to speak their language (as foreign as it may sound). Eventually, you'll become fluent. For information on NRG’s COVID-19 protocols, please visit www.haaexpo.org.

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SOCIAL MEDIA STRATEGY

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Integrate social media to promote yourself and/or your company before, during and after the expo. By

KIMBERLY SCOTT, The Marketing Doer

Image © metamorworks | iStock by Getty Images

N

ow more than ever, creating authentic and engaging content to brand your company is easier than most think. Social media is a place to interact with your audience, connect with them on a personal level and it is a powerful way to enhance your company’s presence before, during and after the 2021 Houston Apartment Association Education Conference and Expo. The HAA expo offers fantastic marketing opportunities – if you seek them out, of course. (Get it?) There’s a lot to do to prepare for the show and pre-show promotion is one of the things that doesn’t land high on the priority list. This year, make it a priority. Being active on social media allows you to get more out the expo experience because it expands your audience reach far beyond those who are at the expo. If you aren’t already on social media or if your current social media presence needs a lot of work, you should establish a presence on all social media platforms. If you don’t know who Gary Vaynerchuk is, stop what you’re doing and go watch his YouTube videos. He is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia. He is the internet’s social media guru, who has built his social media presence over the course of 10 years. He pushes people to create a lot of content, all the time, on every platform. And that is my suggestion to you: experiment with every platform. Cross post content on all platforms, and eventually, you will find which platforms are the best fit for your company. There are a number of different social media platforms, and remember, each social media platform reaches a different audience. According to Search Engine Journal, here are the top 10 social media apps in 2021 based on monthly active users: 1. Facebook: 2.7 billion 2. YouTube: 2 billion 3. WhatsApp: 2 billion 4. Instagram: 1.16 billion 5. TikTok: 689 million 6. Snapchat: 433 million 7. Reddit: 430 million 8. Pinterest: 416 million 9. Twitter: 353 million 10. LinkedIn: 310 million

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An entirely separate article could be written on the differences of these platforms. Luckily for you, there are tons of articles that offer a breakdown of each platform. A Google search would serve you well in determining the best three platforms for your company. Before the Expo It should go without saying, but you will want to create a social media strategy before the expo. Setting a social media strategy that includes your goals for the tradeshw, what you will post and when you will post will help you balance promoting your company on social media and staying engaged with your potential clients at the expo. Posting before the expo should build awareness and interest before the show by letting people know that you’ll be there, what they can expect from you and why they should come to your booth. If you are doing a giveaway, promoting it before the expo will get people excited to visit your booth. Here are tips that will help you get you started on your social media strategy: • Gather content 24/7. • Post when your audience is online. • Use a unique and/or company hashtag. Pro tip: Never use #apartment(s). There are millions of accounts already using that hashtag. • Focus on providing value and relevant content over promoting your products or services. • Have clear goals in mind for every post and consider how you will share it on each different platform (don’t blanket). • Always engage with your audience and followers. That means thank them and always reply to whatever comment is given (good or bad). • Change up copy and ask questions whenever possible. • Try sharing more user-generated content, featuring behind the scenes, employees, staff, clients as the focus in your stories and posts. • Don’t be afraid to think outside the box and mix up call to action. • Stop over thinking it and just post! During the Expo According to Go-Globe, Facebook Lives are watched three times longer than pre-recorded videos. So, this

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There’s a lot to do to prepare for the show and pre-show promotion is one of the things that doesn’t land high on the priority list. This year, make it a priority. Being active on social media allows you to get more out the expo experience because it expands your audience reach far beyond those who are at the expo. means a more organic reach for your company while gathering valuable content that can be used later. Not to mention, according to Livestream, 80% of consumers prefer to watch live videos from a company than read a blog and 82% of people prefer to watch a livestream than read a post on social media. Going live during the expo is a way to create authentic, engaging content that grabs the attention of your audience before, during and after the expo. Facebook, YouTube, Instagram, TikTok, Twitter and LinkedIn have the feature to record live video, which remains online for your audience to watch the replay at their leisure. Whichever platform you use to go live, once recorded, the video can be saved, downloaded and edited with your branding to share on the other platforms you use. Remember, many people are using social media in public places or at work. They are likely to have their audio off on their devices and may not appreciate a loud video when they visit your page. Make sure your video gets the message across with no audio at all by using subtitles or text graphics if needed. Audio on your video, if present at all, should add to the experience, but should not be necessary. There are ways other than going live or posting videos to promote your company at the expo. You will essentially want to keep your social media updated throughout the day. The HAA expo is a great opportunity for people to get to know the people behind the brand, so don’t shy away from posting team selfies or behind the scenes looks. Don’t forget to use social media as an opportunity to drive visitors to your both. Ask attendees to take a photo or a video in your booth

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by tagging your company and using hashtags relevant to the expo. Integrate social media into your giveaway by having visitors follow and tag your company as the entry to your give away. Promote your company’s social media handles and hashtags along with your booth number on all your expo materials. After the Expo: You will want to keep the momentum going after the expo, of course. Make sure your social media strategy for expo includes a follow-up action plan for those who engaged with your brand at the show. You could follow up with the people you met by following them on social media. LinkedIn is a great platform to connect with your new contacts after the show. Don’t forget to say thank you to your team, expo attendees, the organizers and any other support staff or businesses. Once you find the combination of tools that are the right fit for your company’s needs, you’ll be on the road to creating your expo content strategy. There are new marketing tools, apps and social media platforms popping up monthly if not weekly. The key is to keep trying and educating yourself. If you have any questions, reach out to Kimberly Scott Kimberly@maretingdoer.com or connect, follow @thatKimberly on Facebook, TikTok, Instagram, Twitter, YouTube, LinkedIn and Snapchat for more ideas and insights into marketing in the multifamily housing industry and beyond.

www.haaonline.org


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Booth #739


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Learn how to set yourself up for success from a seasoned expo exhibitor.

LIKE T A PRO By

CANDIS MOHR, CAS, AAA Plumber

here is no right or wrong way to attend or exhibit at the expo, but there are certainly ways to make your expo experience the best it can be for you and your team. Lucky for you, Houston Apartment Association Product Service Council Secretary Candis Mohr with AAA Plumbers is a seasoned expo exhibitor, who also serves on the HAA Expo Committee.

1. Wear Comfortable Shoes We all want to look our best on the tradeshow floor, but this is not the time to wear those brand-new shoes you’ve never worn before. It’s even not the time to wear high heels or wedges, because after a few hours of walking and standing, you’ll have what I call achy feet syndrome. This really goes for men and women. There are so many shoes out today that are stylish and comfortable. I highly recommend you either wear your

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Image © Ivan-balvan | iStock by Getty Images

Whether you are attending or exhibiting this year, here is what you need to know to set yourself and your team up for a successful day at the 2021 Education Conference and Expo.

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The industry is a family. There might be some people you haven’t seen in person in a couple of years due to the pandemic, but maybe you’ve kept up with them over email. The expo is an opportunity to continue to cultivate those relationships. That can be a personal and a business goal.

old faithful shoes that have been broken in or to invest in a pair way before the show to make sure that you won’t have blisters or feet exhaustion at the end of the day. I’ve been a victim of this so many times because I want to wear the cute shoe, but this isn’t a fashion show, it’s a marathon of a day. So, be comfortable! 2. Plan For Parking – Bring Cash At the NRG Center, make sure you have at least $15 with you to pay for parking. They will turn you away if you don’t! To try to find an ATM around NRG is such a hassle. Getting to the expo can be hectic, because we’re all rushing to get to the tradeshow at the last minute, so it’s really important to get cash before the day of the expo. 3. Bring Business Cards!! If you left everything at home, the best thing to bring with you to the expo are business cards. We talk to so many people throughout the day, and your business card will help people remember who you are days later. I keep business cards in my back pocket or in my lanyard. When people start talking about the jobs they need done, I have a business card ready to hand them. Your business card is the final connection at the end of a conversation. You also don’t want to miss the opportunity to close that interaction with a future supplier partner or client just because you don’t have your business card. To take this tip a step further, following up after the expo is so important when those conversations you had during the expo are still fresh on your mind. The people you meet are expecting you to follow up with them. Business cards are a great reminder to follow up. Also, so many supplier partners will be doing giveaways, and the way you enter is through putting your business card into their drawing. So, you don’t want to miss out on the opportunity to win a prize of some sort when visiting booths. 4. Staggering Teams Staggering teams has always been important for exhibitors, because only so many people can work a booth at a time, whether it be a single

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Image © SeventyFour | iStock by Getty Images

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or double booth. For management, not everyone can be away from their sites at the same time. It’s so important to stagger teams so that everyone has quality time on the show floor. This year in particular, we are offering two different shifts at the expo. There will be an A shift and a B shift, so it’s important to sign up your teams to the different shifts. That will naturally help you stagger your teams. Since we are still in the midst of a pandemic, this will help with the traffic on the show floor. In staggering your teams, you also want to make sure you are participating in the scavenger hunt to win money. Make sure your teams are visiting the booths that are on the featured supplier card so you can enter to win and to show those featured supplier partners a little bit more attention because they have paid to be part of the scavenger hunt. 5. Set Business and Personal Goals The industry is a family. There might be some people you haven’t seen in person in a couple of years due to the pandemic, but maybe you’ve kept up with them over email. The expo is an opportunity to continue to cultivate those relationships. That can be a personal and a business goal. Before you arrive, look at the map of who is exhibiting and pick the top five booths you want to visit that will benefit you and/or your property. It can be overwhelming to show up to a huge tradeshow without a plan. Setting those goals will help you form a game plan. It’s important to have both personal and business goals set out because, first and foremost, we represent ourselves before we represent our companies. If a personal goal of yours is to put yourself out there more, this is the perfect place to practice getting out of your comfort zone. On a final note, Candis wants to encourage HAA members to do exactly what the HAA Education Conference and Expo theme suggests: seek opportunities at the expo this year. At the expo, many opportunities will be presented to you, but it is up to you to seek them out and act on them.

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On the Scene Photos by MORGAN TAYLOR, HAA Staff HAAPAC Spelling Bee Fundraiser Event sponsored by 1 Century A/C Supply and Beverages sponsored by 3 AZPartsmaster Produced by HAA NEXT Thursday, August 5 at the HAF Education Center

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FSI Construction Inc.

The HAAPAC/NEXT’s Spelling Bee was a buzz as members competed per table with the rights to buy hard and easy words, all benefiting HAA’s political action committee. The event raised a record-setting $52,060 for the HAAPAC! Congratulations to the NEXTers and to the winning speller, Stephanie Graves, Q10 Property Advisors!

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On the Scene Photos by MORGAN TAYLOR, HAA Staff HAAPAC Spelling Bee Fundraiser

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Get Involved! The Houston Apartment Association’s PSC is here to help supplier partners navigate the association. Learn how you can get the most out of your membership.

Why is it beneficial to serve on an HAA committee? Jimmie Hotz: Serving on a committee not only helps the Houston Apartment Association, but it also gives you recognition among your coworkers and other HAA members. When I began this career several years ago, I knew absolutely no one. Getting on a commitment helped me gain instant recognition and lifelong friends. This business is a people business, and every day is a new day. Karen Nelsen: This question could be answered in so many ways. Serving on a committee is not only a contribution to your industry and HAA, but it serves as an opportunity to network, build relationships and prove yourself as a volunteer leader. There are several reasons it is beneficial to volunteer! First, it helps with your own understanding of the multifamily business. There are so many facets. Volunteering provides you the opportunity to understand each of the different roles so that you can then improve your own presentation of your product. Second are the networking opportunities. The multifamily business is a large but very small business. Everyone knows everyone. As you grow your business by providing a good product and good service, your reputation will spread. Initial clients and partners will refer new clients. This industry is like a family. Last are the growth opportunities. Participating in a committee has helped me grow personally and professionally. Initially, I took classes to get up to speed on this industry. After receiving education scholarships through the Houston Apartment Foundation, serving on committees became my way of giving back. HAA has provided the tools that have really helped me learn about basic multifamily principles, as well as the why and how behind laws. Individuals can make such a huge difference in how properties are run, including suppliers in their support of them. Matthew Nunn: The most beneficial aspect of serving on an HAA committee is the networking opportunities that present themselves. The friendships and business partnerships you develop are forever lasting, and once you join, you won’t stop wanting to serve for years to come. Over the course of your time volunteering for HAA, what has been your favorite committee to serve on and why? Jimmie: My most favorite committee I serve on is the HAA Resident Relations Committee. There are two groups that each

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meet every other month to discuss residents’ disputes that come to HAA. We offer solutions as we review each case. Karen: My favorite committees are the Chili Cook Off Committee and the Product Service Council (PSC). The EAC keeps me close to my roots after being in education for the 30 years prior to and during my time in the apartment industry. I get a great sense of accomplishment helping new people learn and grow in the industry. I also love the PSC because, once again, we are helping new suppliers learn and grow in the industry. Matthew: it’s hard to choose just one. I love being on both the Chili Committee and the HAA Expo Exhibitor Committee. It can take a while for new supplier partners to find the committee they best fit in with. What advice do you have for new supplier partners trying to find their way? Jimmie: Pay attention to the HAAThisWeek newsletter sent every week. The HAA NEXT is great way for young professionals to intermingle with new members and have fun. Find a mentor who can help guide you. Reach out to any PSC member. We are always here to help and serve. Karen: Find a mentor and a buddy. A mentor can be an experienced person in the industry who can guide you with which committees are best for you to participate in based on your interests. A buddy can attend these functions with you and help you network with members. Also, take advantage of as much education as you can through HAA. Matthew: Identify which committees benefit your company goals and jump right in! Also, find the people who are taking the lead on these committees. Reach out to them for advice and mentorship. We are all family, and we want each and every member of HAA to succeed!

Hotz

Nelson

Nunn

From your experience, what is the best committee for a new supplier member to serve on? Jimmie: Get involved with the HAA Ambassador ONE Society. We meet on the first Wednesday of every month. It is a great way to intermingle and exchange business leads. It’s free advertising for you and your company. Go out and have fun. Karen: I think the Houston Apartment Association Political Action Committee would be the first committee I would recommend because it truly helps you learn about how the everchanging laws affect your clients. In addition, most management leaders attend these meetings. You can get initial introductions, which will help you later as you plan your sales strategies and follow up. Matthew: I would suggest the HAA NEXT Committee and the Membership Committee, which you can get involved with by attending the HAA Go-Getter happy hours and recruiting members for HAA.

Font © pialhovik | iStock by Getty Images

T

his month, we interview PSC members Jimmie Hotz, CASE with Chadwell Supply, Karen Nelsen with ALN Apartment Data and Matthew Nunn with Capital Construction on what it means to serve on an HAA committee. Here is what they have to say about volunteering for HAA by serving on a committee:

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Booth #320/322


Welcome Mat OWNERS

3CM Multifamily Jana Simmons 0999 I-10 San Antonio, TX 78230 726-800-2501 The Retreat 630SixtyTwo Dan Andrews 2933 Rosefield Drive Houston, TX 77080 832-647-7289 630SixtyTwo - Properties Apex MF Management Noe Carriaga 22942 Colorado Drive Porter, TX 77365 832-816-3781 Bridge Property Management Webster D. Bell 111 E Sego Lily Drive #400 Sandy, UT 84070 801-285-7311 Park West Cornerstone Property Management Oscar Perez 7906 Burning Hills Drive Houston, TX 77071 201-456-0746 Crowned Investments Joshua Adebayo 122 N. Holderrieth Blvd. #2261 Tomball, TX 77375 832-790-1853 Gregory St. H Property Management Allison Malone 1940 Fountain View Drive #516 Houston, TX 77057 832-377-8049 H Property Management Properties Hawthorne Residential Partners Marie Kilbourn 806 Green Valley Road #311 Greensboro, NC 27408 281-381-6677 Hawthorne at Crenshaw Hawthorne at Bay Forest Lotus Properties Sukhpal Singh 975 Sheldon Road #1 Channelview, TX 77530 281-457-0945 Pine Trail Homes

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Introducing HAA’s NEW MEMBERS

Neema Property Management & Consulting Jennifer K. Galjour 2850 Broadway #202-303 Pearland, TX 77581 800-270-2064 Neema Property Management & Consulting LLC - Properties

DISH Fiber Will Walker 9601 S. Meridian Blvd. Englewood, CO 80112 832-723-3843 Ancillary Revenue Providers, Internet Service Provider, Telecommunications Services, Entertainment Referred by Sara Hinson

Otha and Karen Johnson Otha Johnson 9018 Water Point Drive Beach City, TX 77523 832-514-1397 Otha and Karen Johnson Properties

Fedora Intertech Michael Jones Houston, TX 77090 281-381-4539 Security Control Equipment/ Systems, Video Products & Services, Fire Alarm Systems

Spry Property Management David Neuenschwander 7 Switchbud Place #192-402 The Woodlands, TX 77380 936-520-6982 Tuscan Villas Referred by John Ridgway, CPM

Finishes Insurance Agency Yovi Vasquez 2611 Washington St. #B Waller, TX 77484 936-372-1670 Insurance, Insurance Consultants Referred by Jacob Kunath, CAS

The Brown Company Ken Brown 4701 Preston Pasadena, TX 77505 713-822-0470 Savannah Court

Fit Supply Carlos Saldivar 3341 Regent Blvd. #130355 Irving, TX 75063 713-269-1171 Fitness Equipment, Amenities, Exercise Equipment-Service & Repair

U.S. Excel Management Christine Kwan 2825 Wilcrest Drive #505 Houston, TX 77042 832-540-9918 U.S. Excel Management Properties

Flexirocks Terry Sun 10619 Overbrook Lane Houston, TX 77042 281-247-0850 Floor Laying; Refinishing & Resurfacing, Resurfacing

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

Foxen Brent Swallow 80 E. Rich St. #120 Columbus, OH 43215 214-264-9650 Insurance

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

SUPPLIERS

Advant Solutions Luis Martinez 6740 Theall Road Houston, TX 77066 281-444-4014 Security Control Equipment/ Systems, Builders Hardware Brightline Insurance Services Jennifer Gutierrez 3773 Richmond Ave #540 Houston, TX 77046 281-788-7140 Insurance, Risk Management Contemporary Concierge Jennifer Nguyen P.O. Box 691531 Houston, TX 77269 281-890-7600 Concierge Services, Trash Service - Valet I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

GPS Roof Leak Repair Chad Baldwin 25823 Splashing Rock San Antonio, TX 78260-2566 888-958-5048 Roofing Contractors Referred by Kristin McLaughlin, CASE Graphic Stylus Promotional Products Malik Hemani 448 W. 19th St. #321 Houston, TX 77008 713-987-4255 Promotional Products, Uniforms, Printers, Banners; Flags & Pennants, Marketing Products, Marketing Consultants & Services, Embroidery, T-Shirts,

Hays Recruiting Julie Bifano 5718 Westheimer Road #1110 Houston, TX 77057 832-433-7623 x1470

Steward Trash Valet Service Yvonda Lewis 13507 Venice Villa Lane Sugar Land, TX 77498 346-375-4090 Garbage Collection, Trash Hauling

HK Morris Group Hank Morris 4425 FM 2351 Road #5B Friendswood, TX 77546 281-993-5295 General Contractors, Roofing Contractors, Siding Contractors, Painting Contractors, Cabinets

Texas Window Cleaning Scott Ehrenkranz 7019 Burkett St. Houston, TX 77021 713-522-5570 Pressure Washing Equipment & Service, Window Cleaning Referred by Keely Park

Intellihot Austin Parker Galesburg, IL 61401 877-835-1705 Water Heaters & Boilers, Boilers - Distribution & Mfg Referred by Merideth Bunting

The Four Pillars Company Dave Bunting 1923 Washington Ave. Houston, TX 77007 877-704-7455 Furniture Sales, Plumbing Fixtures/Parts/Supply, Lighting Fixtures & Supplies

Liquid Waste Solutions Kat Mitchell 650 W Bough Lane #150-204 Houston, TX 77024 281-543-7006 Plumbing Drain/Sewer Cleaning, Pressure Washing Equipment & Service

The KSC Group Kim Senn Cross 16610 Willow Lane Dallas, TX 75230 214-732-1128 Information Technology, Computers - Software & Service Referred by Starla Turnbo

Advertising-Specialties Referred by Grace Medley

Local Roofing and Restoration Jason Williams 13000 Murphy Road #132 Stafford, TX 77477 281-762-2513 Roofing Consultants, Roofing Contractors Referred by Donna Farthing Macyas Remodeling Martin Macias 8416 S. Breeze Dr. #1C Houston, TX 77071 832-436-8093 General Contractors, Remodeling & RepairBuilding Contractors, Welding Referred by Liz Macias Nguyen Bathtub Refinishing Lee Nguyen 1519 Hitherfield Drive Sugar Land, TX 77498 346-291-0042 Bathtubs & Sinks - Repairing & Refinish, Tile - Cleaning Refinishing & Sealing Penco Access Control LLC dba Penco Gate and Fence Steve Garcia 4043 Hollister Road Houston, TX 77080 281-888-1056 Fence Posts & Fittings, Fences, Railings, Stairs, Security Control Equipment/ Systems

TXU Energy Jennifer Green 2603 Augusta Drive #750 Houston, TX 77057 469-223-5056 Utility Companies, Electricity Providers VBM Waste Blake Brown 4300 Dunlavy Apt. 5137 Houston, TX 77006 210-865-8419 Trash Service - Valet, Recycling Services Vendco Vending Gadi Pour P.O. Box 22949 Houston, TX 77227 713-383-8363 Beverages - Equipment & Supply World Cinema Ella Steele 9801 Westheimer 4th Floor Houston, TX 77042 713-266-2686 Internet Service Provider, SMART Technology WRLD PRO Vending Jonathan Williams 11731 Filaree Trail Houston, TX 77044 832-865-9450 Vending Machines Referred by Brandon Coleman, NALP, CAM, CAPS I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

www.haaonline.org

I wasn’t expecting i surprised that they n said, laughing. “ I’ve business for 15 years anything. For me, if or get it right, I’m sa don’t need recogniti resident and my man owner are happy, I’m good experience, tho way. I didn’t know th watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he


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The Go-Getters HAA’s MEMBERSHIP RECRUITERS

CHEERS TO MEMBERSHIP! Join the Go-Getters so everyone knows your name and they’ll be glad you came!

2021 Chairs:

1

Join our Quarterly Meetings! Be the top recruiter for each quarter and win $500 cash! Plus, for each new member you recruit, you’ll earn a chance to win gift cards ranging from $25 to $250!

Melissa Friend Greystar

JOIN A TEAM and build relationships with like-minded members. Get involved with Go-Getters and make lasting industry connections. Visit www.haaonline.org/gogetters to get all the information you need.

Doug Oehl, CAS Flooring Warehouse

Don’t miss the next meeting: September 30 4 p.m. Cadillac Bar! Visit www.haaonline.org/gogetters for more information.

THE GO-GETTERS ARE THE BACKBONE of the Houston Apartment Association. By recruiting new members, the Go-Getter Club helps both new management and supplier companies and the association grow for the future. To join the club and get going on recruitment, see online at www.haaonline.org or contact Amanda and Kaylon in the Membership Department at members@haaonline.org. 62

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Go-Getters Happy Hour Thursday, July 22 at Cadillac Bar Sponsored by 1 American Fire Systems and 2 Hire Priority Staffing & Executive Search The top recruiter was Sara Hinson, Allied Orion Group, with two new members. The top team was Team Woody with seven new members.

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The Ambassador ONE Society HAA’s WELCOMING COMMITTEE

BUILDING NETWORKS The Ambassadors are reaching out, sharing leads and getting back to business.

Mark your calendars and join us! Ambassador ONE Society meetings are held on the first Wednesday of each month: September 1, October 6 November 3 at Kirby Ice House, 1015 Gessner Road, 77055 Visit www.haaonline.org for details.

Photo below: “ONE of the Month” Janell Cornelius, Stay Classy, with 50 points for July. In second place is Amanda Kelly, Green Machine,, with 42 points and Gena Bean, The Bomb Squad, with 10 points in third place.

Ambassador ONE Society members with at least 10 points, ranked by points earned: Janell Richter-Cornelius JMI Contractors 290 Susan Alvarado Century A/C Supply 177 Giovanna Gone Century A/C Supply 139 Amanda Kelly Brandt Electrical A/C & Heating 104 Dimas Turcios Platinum Copier Solutions LLC 68 Stephane Leveque Onesource Moving 55 Mike Andrade BenefitU 32 Tammy Broadway American Fire Systems, Inc. 31 Karen Nelsen ALN Apartment Data, Inc 29 Tracey Leach-Moore Flooring Warehouse 29 Xochitl Flores Zumper 29 Blaise Spitaleri Gemstar Construction 26 Marcy Holmes Designs by Holmes Interior Design 25 Blake Subinsky HD Supply 25 Kevin Thomas Waste Consolidators, Inc 23 Austin Lawley Furniture Refinishing Services 22 Gena Bean Belfor 21 Brian Alvarado Done Deal Consign 21 Brian Clayton Outdoor Elements 20 Danyell Wilkerson ApartmentData.com 20 Ryan Carson Gemstar Construction 19 19 Tim Broxson Dixie Carpet Installations Inc Tiffany Torres Johnstone Supply 18 Phillip Price HD Supply 18 Lindsey Veliz Matrix Construction Services 18 Alex (Marquez) Fanning Johnstone Supply 17 Eddie Maher Redi Carpet 17 Juana Estrada First Onsite 17 James Gregory Fidus Construction 16 Casey Lund Hive Technology 15 Bo Hang Redi Carpet 15 Jennifer Fisher Blackmon Mooring 15 Andrew Middleton Behr Paint Company 15 Grace Medley Restoration 1 of Central Houston 15 Candis Mohr AAA Plumbers 14 Ashley Wiggin Infinity Power Partners 13 Shaun Callaway Earthworks, Inc 13 Rachel Sedelmyer Texscape Services 13 Harvey Martin Allied Consulting & Security Services 12 Cesar Silva Jr Done Deal Co-Sign 12 Eden Thomas Texas Pride Disposal 12 Mario Erazo Contractors Inc 12 Ryan Weis Crestmark Construction Services 12 Bill Pilkington Bentley, Bratcher & Associates - PC 11 Ramon Martinez BrightView 11 Jammy Malone FTK Construction Services 11 Marcus Wheatfall Triple Seal Insulation 11 Matthew Nunn Capital Construction 11 Angel Lopez Metropolitan Staffing Solutions 10 Chris Bell Cotton Commercial 10 Gilbert Escobedo Behr Paint Company 10 Tito Estrada One Source Realty Advisors 10 Dane Anderson Outdoor Elements 10 Marivel Bownds Valet Living 10 Ambassadors earn points by sharing leads, making introductions and visiting communities to promote HAA events and news.

THE AMBASSADOR ONE SOCIETY is an organized network exchange that helps supplier partners build their business contacts within HAA. It’s the perfect way for new suppliers to get started with the association. Group members share leads, make introductions and support HAA and its members. For details on how to join and for meeting dates, visit www.haaonline.org/ambassadors or contact Amanda in the Membership Department at 713-595-0316, or email asherbondy@haaonline.org. 66

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Team photos at left, from top: First place team Stay Classy with 144 points for July. Second place team The Bomb Squad with 104 points. Third place team Green Machine with 95 points.

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Portfolio Changes The following owner/management companies have added the listed properties to their portfolios: • 3CM Multifamily: The Retreat, 331 units at 1901 Palm Village Blvd., Bay City. • Adara Communities: 7970 Grand Apartments, 210 units at 7970 W. Grand Parkway South, Richmond. • Allied Orion Group: Virtuo Med Center, 326 units at 7110 Ardmore St. • Better World Properties - Sumar: Toro Place, 320 units at 12191 Fondren Road. • Bold Virtue Equity: Brickstone on 8th Apartments, eight units at 2135 St., Hempstead. • Bridge Property Management: Park West, 342 units at 15155 Richmond Ave. • Fat Property: Terraces at Brompton, 362 units at 7315 Brompton Blvd. • Greystar: Prose South Main, 336 units at 12115 Main St.; Oasis At Piney Point, 318 units at 9100 Westheimer Road; and Prose Memorial, 352 units at 1148 Silber Road. • H Property Management: 43 units at various locations. • The Hanover Company: Hanover at Autry Park, 324 units at 811 Buffalo Bayou Park Drive. • Hawthrone Residential Partners: Hawthorne at Crenshaw, 294 units at 4811 E. Sam Houston Parkway S., Pasadena. • IMT Residential: IMT Cinco Ranch, 380 units at 1660 Katy Gap Road, Katy. • Khal Investment Group: Hollyvale Apartments, 38 units at 427 Hollyvale Drive.

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• Knightvest Management: Vineyards, 369 units at 21550 Provincial Blvd., Katy and Seacrest, 430 units at 21540 Provincial Blvd., Katy. • Lead Equity Group: The Taylor at Copperfield, 504 units at 9125 Highway 6 N. • Lincoln Property Management: Champions Green, 192 units at 14141 Champions Drive. • Madera Residential: La Maison, 423 units at 2727 Revere St. • Marquette Management: East End Lofts, 244 units at 2115 Runnels St. • MCG Residential Services: MCG Sapphire, 248 units at 2002 San Sebastian Court. • Monument Property Management: Shenandoah Woods, 232 units at 4250 W. 34th St. and Aspenwood Apartment Homes, 208 units at 2121 Pech Road. • The Morgan Group: Eclipse Apartments, 330 units at 1725 Crescent Plaza Drive. • Mosiac Residential: Fidelis Cypresswood, 287 units at 708 E. Cypresswd Drive, Spring and Madison Park, 576 units at 9801 Meadowglen Lane. • Oak Leaf Management Company: Serenity Gardens Apartments, 48 units at 7431 Curry Road; Richmond Estates, 142 units at 14631 Richmond Ave.; The Madeleine, 79 units at 11131 McCracken Circle, Cypress; Woodlake Townhomes, 315 units at 2600 Westerland Drive; and Stoney Brook Apartments, 112 units at 2717 Stoney Brook Drive. • Otha and Karen Johnson: 10 units at various locations. • Roscoe Properties: Broadstone Briar Forest, 342 units at 2215 Avenida La Quinta St. • Sentinel Peak/Summit Properties: Lakebridge Townhomes, 94 units at 2218 Place Rebecca Lane No. J11.

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• SYNC Residential: SYNC Med Center, 304 units at 2950 Old Spanish Trail and 5755 Hermann Park, 193 units at 5755 Almeda Road. • Tarantino Properties: The Verve Apartments, 56 units at 3201 Garth Road. • Topaz Asset Management: Solano, 262 units at 535 W. Nasa Parkway, Webster. • Veritas Equity Management: Linda Vista Apartments, 264 units at 701 Preston Road, Pasadena. • Wilhoit Properties: Villas at Alexander Bay, 88 units at 1220 Knowlton Road, Baytown.

In the News FSI Construction promotes Amber Whitaker to assistant vice president. Congratulations, Amber! Whitaker

Capital Alliance recently advised The Liberty Group (Liberty) and Liberty founder Ken Bohan in the successful recapitalization of the Houston-based multifamilyfocused staffing firm. Ken remains with The Liberty Group as chairman of the board as he Bohan transitions into retirement. With great pride, The Liberty Group promotes Matthew Smith as president, effective Sept. 1. Barvin proudly welcomes Christopher Ha as the acquisition and development analyst. Katrina Avila starts a new position as regional vice president at Rainey Property Management. Congratulations, Katrina! After 27 years at AAA Plumbers, John Snider retires and starts the next chapter in his life. Congratulations, John! In a City of Houston Housing and Community Development press release, Bellfort Park Apartments, managed by Creative Property Management, celebrated its grand re-opening on July 28. The City of Houston Housing and Community Development Department celebrated the grand opening of Edison Lofts, managed by Asset Living, on August 12. A Correction: REVS is locationed at 1801 Main St., Houston, Texas, 77002. www.haaonline.org

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On Site with ABODE

Photos provided by SYNC Residential

88TWENTY Luxury living on Westheimer.

Property: 88Twenty Owner/Management: SYNC Residential Location: 8820 Westheimer Road Units: 336 Built: 2016 Web: www.88twenty.com Interesting features: Located just west of South Voss Road on Westheimer Road, 88Twenty offers luxury living to residents who want to be close to the Galleria area. This apartment community offers studio, one-bedroom and two-bedroom floor plans, which range from 592 to 1,649 square feet. With open, gourmet kitchens, each apartment is designed for those who love to cook and entertain at home. Each kitchen comes equipped with stainless steel appliances and islands in select apartment homes. Living areas feature elegant wood-style flooring, oversized windows and custom lighting. Each bedroom comes with a walk-in closet. Bathrooms have dual vanities and garden-style bathtubs. And, each apartment homes includes a laundry room with a full-sized washer and dryer. If you thought those features were great, 88Twenty’s community amenities will impress you. Amenities include a resort-style swimming pool various courtyards equipped with hammocks, an outdoor kitchen, a game room, an instructional kitchen, a café lounge and more!

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I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a good experience, though, feeling that way. I didn’t know that someone was watching!”

I wasn’t expecting it at all. I was surprised that they nominated me!” he said, laughing. “ I’ve been with this business for 15 years. I never expect anything. For me, if I get my job done or get it right, I’m satisfied with that. I don’t need recognition. As long as my resident and my management and the owner are happy, I’m happy. It was a

www.haaonline.org


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Get Involved

Volunteer HAA The Houston Apartment Association’s committees and clubs are some of the most productive tools we have to ensure that we remain the nation’s largest and most effective apartment association. Members of the association dedicate their time to lead and serve on the various clubs and committees. Some general responsibilities of committee and club members include a commitment to attend all meetings and help develop marketing strategies (i.e. telemarketing, developing handouts, fliers, articles). To serve on any of these committees and clubs, please contact the HAA office at 713-595-0300, online at www.haaonline.org or email the departments listed below. Education education@haaonline.org Education Advisory Council HAF Fundraiser Committee* Career and Community Development Committee Public Affairs public_affairs@haaonline.org HAA Political Action Committee* Century Club* Media Relations Committee Fair Housing Committee Strategic Outreach Committee Membership members@haaonline.org Ambassador ONE Society Go-Getter Membership Recruitment Club Expo Exhibitor Committee* Street Team* Community Outreach shinkley@haaonline.org Community Outreach Committee Product Service Council* Resident Relations resrel@haaonline.org Resident Relations Committee *Note: These committees have specific requirements. Contact HAA for details.

www.haaonline.org

Get the lowdown, virtually! Join Howard Bookstaff virtually for an update on all things legal, from eviction procedures to local, state and federal law changes. Register online at www.haaonline.org. First Thursday of every month at 3 p.m. Program fee: $45 per person Annual Property Subscription available: $500 per property

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Index of Advertisers By CATEGORY A/C Supplies

Insurance

Towing Companies

Century A/C Supply . . . . . . . . . . . . . . . . . . . . . . . . . . .15 281-530-2859 . . . . . . . . . . . . . . . . . .www.centuryac.com

Harco Insurance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .73 713-681-2500 . . . . . . . . . . . . . . . . . . .www.harco-ins.com

Ideal Towing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53 281-787-1401 . . . . . . . . . . . . . . . . . .www.idealtowing.net

Answering Service

Landscape Contractors

On Hold USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70 800-755-4142 . . . . . . . . . . . . . . . . .www.onholdusa.com

Outdoor Elements . . . . . . . . . . . . . . . . . . . . . . . . . . .25 713-955-0990 . . . . . .www.outdoorelementstx.com

Valet Amenties Service Valet Living . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .57 888-855-6062 . . . . . .www.valetliving.com/connect

Texscape Services . . . . . . . . . . . . . . . . . . . . . . . . . . .48 281-846-3779 . . . . . . . . . .www.texscapeservices.com

Carpet Installation

HAA Products & Services

Dixie Carpet Installations . . . . . . . . . . . . . . . . . . . . .2 281-261-6334 . . . . . . . . . . . . . . . . .www.dixiecarpet.com

Laundry Equipment & Supplies

Texas Southwest Floors . . . . . . . . . . . . . . . . . . . . .70 800-719-4321 . . . . . . . . . . . . . .www.texasswfloors.com

WASH Multifamily Laundry Systems . . . . . . . . . .5 281-967-9507 . . . . . . . . . . . . . .www.washlaundry.com

Collection Agencies

Locks & Locksmiths

Alexander-Rose Associates Inc. . . . . . . . . . . . . .70 713-644-4441 . . . . . . . . . . .www.alexanderrose-inc.com

CKI Wholesale Lock Supply . . . . . . . . . . . . . . . . . .73 713-462-0704 . . . . . . . . . . . . . . . . . . . . .www.ckilock.com

Rental Credit Reporting . . . . . . . . . . . . . . . . . . . . .65 713-595-0300 . . . . . . . . . . . . . . .www.haaonline.org/rcr

HAA reserves the right to reject any advertising if its content is inappropriate or inconsistent with HAA’s standards for publication or HAA’s business interests, in HAA’s sole opinion.

Maintenance Supplies

Electric Contractors Affordable Quality Electric . . . . . . . . . . . . . . . . . . .13 713-695-5992 . . . . . . . . . . . . . . . . .www.acuityelectric.com Brandt Electrical A/C & Heating Services . . . .33 281-693-3383 . . . . . . . . . . .www.brandtelectrical.com

AZPartsmaster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14 888-924-7278 . . . . . . . . . . .www.azpartsmaster.com Johnstone Supply . . . . . . . . . . . . . . . . . . . . . . . . . . . .65 713-868-8967 . . . . . .www.johnstonesupply.com/39 Lowe’s Pro Supply . . . . . . . . . . . . . . . . . . . . . . . . . . . .35 281-530-6300 . . . . . . . . . . .www.lowespro.com/paint

Foundation Repair Church Foundation Repair . . . . . . . . . . . . . . . . . . .17 713-468-8400 . . .www.churchfoundationrepair.com

Personnel Agency ASAP Personnel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70 972-432-6667 . . . . . . . . . . . . . . . . . . . . .www.asapdo.com

Gates & Gate Operating Devices Penco Access Control . . . . . . . . . . . . . . . . . . . . . . . .59 281-888-1056 . . . . . . . . .www.pencoaccesscontrol.com

Plumbing Contractors AAA Plumbers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37 713-462-4753 . . . . . . . . . . . . . . . . . .www.aaaplumbers.com

General Contractors Camp Construction Services . . . . . . . .Back Cover 713-413-2267 . . . . . . . .www.campconstruction.com Cotton Commercial USA Inc. . . . . . . . . . . . . . . . . .10 877-511-2962 . . . . . . . . . . . . . . . . . . . .www.cottongds.com FSI Construction . . . . . . . . . . . . . . . . . . . . . . . . . . . . .39 832-767-1115 . . . . . . . . . . . . .www.fsiconstruction.com

Best Plumbing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41 713-697-4400 . . . . . . . . . . . . . . . . .www.bestplumbing.net

Resident Screening Service SafeRent Solutions . . . . . . . . . .Inside Front Cover 888-297-8821 . . . . . . . . . . . . . . . . . . .www.corelogic.com

Gemstar Construction & Development . . . . . . .31 281-821-1195 . . . . . .www.gemstarconstruction.com

Resurfacing

Guardian Construction . . . . . . . . . . . . . . . . . . . . . . .49 832-672-4196 . . . . . . . . . . . .www.guardianconst.com

Perfect Surface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .27 713-952-0202 . . . . . . . .www.perfectsurfaceinc.com

Lawson Construction & Builders Inc. . . . . . . . . .61 713-694-7556 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . www.lawsonconstructionandbuilders inc.com

Security Control Equipment/Systems

MultiFamily Services . . . . . . . . . . . . . . . . . . . . . . . . .70 713-266-9100

Advertisers listed in orange are Featured Suppliers for the Expo “Seek Cash” Contest. See Page 38 for details.

SentriForce . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55 888-671-2202 . . . . . . . . . . . . . . . . .www.sentriforce.com

RENCON . . . . . . . . . . . . . . . . . . . . . .Inside Back Cover 713-666-3636 . . . . . . . . . . . . . . . . . . . . . .www.rencon.com

Swimming Pool Service

TPI Construction & Painting Inc. . . . . . . . . . . . . . . .1 713-668-7986 . . . . . . . . . . . . . . . . . . . . . . .www.tpiinc.com

Poolsure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .12 800-858-POOL . . . . . . . . . . . . . . . . .www.poolsure.com

Glass – Plate, Window, Etc.

Trash Chute Systems

Ameristar Screen and Glass . . . . . . . . . . . . . . . . . .51 713-683-6767 . . . . . . . . . . . . .www.ameristarglass.com

Green Garbology . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69 888-546-1299 . . . . . . . . . .www.greengarbology.com

www.haaonline.org

Want to see current and previous issues of ABODE online? Go to http://issuu.com/haa_abode. Or view this issue on your computer, tablet or smartphone at http://issuu.com/haa_abode/docs/abode_sept2021. 74

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MarketLine By BRUCE MCCLENNY, President, ApartmentData.com • • • • • • • • • • • • • • • • • • • 1050 – • • • •

HOUSTON Snapshot 91.3% $1,138/mo. $1.28/sq.ft./mo. 886 sq.ft.

Recently Opened (12 months): 82 communities 22,281 units

1000 –

– 90.0

975 – – 89.0

– 88.0

Under Construction: 55 communities 14,994 units

Occupancy (%)

Operating Supply: 2,946 communities 695,174 units

Rental Rate (¢/sq.ft./mo.)

Past 12 Months: 7.7% rental rate growth 30,584 units absorbed

1025 –

Occupancy: Price: Rental Rate: Size:

Jul 21

Jun 21

Apr 21

May 21

Mar 21

Feb 21

Jan 21

Nov 20

Dec 20

Oct 20

Sep 20

Jul 20

Aug 20

Jun 20

May 20

Apr 20

Feb 20

Mar 20

Jan 20

Dec 19

Oct 19

Nov 19

Proposed Construction: 98 communities 28,315 units

Sep 19

Aug 19

– 87.0

History of Effective Rental Rate & Occupancy for All Units

Hottest Submarkets Over the Past Three Months

Concessions

Annualized % of Market Rank Submarket Absorbed 1 Tomball/Spring 35.8% 2 Heights/Washington Ave 31.2% 3 Katy/Cinco Ranch/Waterside 33.5% 4 Highland Village/Upper Kirby/West U 34.0% 5 Montrose/Museum/Midtown 27.7%

Rental Rate Growth % 6.2% 7.1% 3.9% 3.4% 3.9%

Total Units Class w/Concessions All 242,631 A 74,879 B 72,407 C 82,122 D 13,223

% of Total Units 35% 40% 32% 38% 20%

Average Special -2.1% -3.2% -1.4% -1.8% -1.3%

Citywide Effect -6.0% -7.3% -4.5% -5.0% -6.3%

One Month Free = -8.33%

THE FIRST TABLE ABOVE GIVES A SNAPSHOT of the current market conditions. The graph displays the overall occupancy and effective rental rates over the past 24 months. These statistics are derived from a continuous survey of all apartment communities in the Houston region. The effective rental rates are the calculated net of concessions and utility adjustments. The second table lists the five hottest submarkets in the Greater Houston area. There are a total of 42 submarkets, and the ranking is based on the best combination of rental rate growth and absorption over the past three months. The third table distributes and analyzes concessions (specials) by classification. Concessions generally are represented by three types of specials: move-in, months free or floor plans. The effect of these specials is captured and prorated over a lease term to arrive at a percentage reduction in market or street rents.

TEXAS

Dallas/Ft. Worth

San Antonio

Austin

Occupancy: Price: Rental Rate: Size:

Occupancy: Price: Rental Rate: Size:

Occupancy: Price: Rental Rate: Size:

92.5% $1,307/mo. $1.49/sq.ft./mo. 878 sq.ft.

92.2% $1,083/mo. $1.26/sq.ft./mo. 856 sq.ft.

92.0% $1,475/mo. $1.68¢/sq.ft./mo. 876 sq.ft.

Past 12 Months: 10.9% rental rate growth 35,183 units absorbed

Past 12 Months: 8.2% rental rate growth 10,649 units absorbed

Past 12 Months: 14.9% rental rate growth 18,674 units absorbed

Operating Supply: 3,304 communities 789,627 units

Operating Supply: 967 communities 207,701 units

Operating Supply: 1,093 communities 258,391 units

www.haaonline.org

ApartmentData.com has been providing apartment data and marketing products since 1986. ApartmentData.com provides real-time access for property specific information, market surveys and historic submarket data for more than 3.5 million apartment units in Texas, Florida, Georgia, Arizona, North Carolina and Tennessee. For more information, contact Bruce McClenny at 800-595-8730. © 2021 ApartmentData.com September 2021

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Back Page

with News from around the COMMUNITY

HAA volunteers helped assemble breakfast bags for homebound seniors on two different occasions in June and August for InterFaith Ministries. Interfaith Ministries provides meals to approximately 4,900 homebound seniors and disabled adults in five counties – Harris, Galveston, Montgomery, Liberty and Chambers. Krysta Chacon Danyell Wilkerson Debra Knight Jackie Aguirre Gina Bean Derek DeVries Caldwell DeVries Susan Alvarado

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Giovanna Gone Jennifer Devine Mallory Hess Tito Estrada Kyle Turney Stacy Proctor Samantha Hernandez Crystal Varela

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2021 HAA EDUCATION CONFERENCE & EXPO

Houston Apartment Association 4810 Westway Park Blvd. Houston, Texas 77041

Return Service Requested

ABODE ! o p THE HOUSTON APARTMENT ASSOCIATION MAGAZINE

ABODE • SEPTEMBER 2021 • VOLUME 44, ISSUE 9

x E

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September 2021

ess n i s u b to k c a b is

Wednesday, September 22 at NRG Center Booth #539/541 www.haaonline.org

Profile for HAA Publishing

ABODE September 2021  

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