HOWARD HAUBEN, THE CENTURION EDITOR-IN-CHIEF/PUBLISHER WELCOME LETTER

An Awesome Combination!

Better Jewelry Retailers do many things but absolutely always do these two:

1) Look for exciting new products to present in their store.

2) Work hard to continuously improve their sales processes and results.

The May-June 2022 issue of MISSION: SALES is all about both key Retailer efforts, making it an Awesome One-Two Combination to serve your current reading needs.

Las Vegas Preview Listings

Many better Retailers will be heading to Las Vegas in June to work on Holiday Buying, Merchandising and more. To make your life easier, we have listed all Exhibitors from CENTURION South Beach; THE CENTURION JEWELRY SHOW; and JEWELLERY GENEVA.

For your convenience, because we know so many are important suppliers for top Retailers, in the front portion of this magazine we provide an alphabetical list of their booth numbers at Luxury By JCK, The Couture Show and JCK Las Vegas. And we lead off the section with convenient show schedules.

MISSION: SALES May/June 2022

The rest of the magazine is devoted to your ongoing mission for better and better sales efforts and results. You can read more than 10 wonderful sales and related articles hand-selected by our editorial team, including: “Diversifying Sales Strategies to Adapt to the New Normal”; “Selling the Difference Between A Watch and A Timepiece”; “You Can Stop Discounting Now. Here’s Why” and many more.

Plus an extensive Hot Sellers Product Section!

We hope you enjoy this issue, have a good look at the advertisements that make it possible, and as always, we wish you continued great merchandising and selling success!

Howard Hauben Editor-In-Chief/Publisher

Keliki Bangle

Silver Jewelry: Over $1,000

Serendipity Bangle

Silver Jewelry: $501-$1,000

THE WINNER OF 5 JCK JEWELERS CHOICE AWARDS! PLUS THE 2022 INFLUENCERS’ CHOICE & 2022 EDITORS’ CHOICE

Marapi Bangle

Silver Jewelry: $500 & Under

Bella Bar Necklace

Mixed Metal Jewelry: $2,500 & Under

Paluweh Bracelet

Men’s Jewelry: $2,500 & Under

REQUEST A COPY OF OUR 2022 CATALOG AT WHOLESALE.SAMUELB.COM

Enjoy Our Guaranteed Sale Program

Try our line for up to 6 months, and return if not satisfied.

JCK, LUXURY, COUTURE LOCATIONS FOR CENTURION EXHIBITORS

We hope you'll enjoy this alphabetical listing of your favorite Centurion exhibitors and their Vegas Show locations. First, check out this quick preview of three Vegas shows (use the QR code for each one for more information) followed by the listings pages.

Luxury Show By Jck

The Venetian

Invitation-Only

June 8-9

Open to JCK Attendees

June 10-13

Wednesday – Sunday 9:30 am – 6:00 pm

Monday 9:30 am – 4:00 pm

The jewelry show that defines Luxury.

An ultra-curated and exclusive jewelry buying experience, Luxury caters to the niche, high-end jewelry market. Only the most prestigious and affluent jewelers are invited to this two-day program of appointments, relaxed networking and amenity-packed shopping experience. Luxury provides the most distinguished place to do business in a high-end, secure environment.

Luxury is a trade event for jewelry industry professionals only.