111 W February One Place Greensboro, NC 27401 (336) 387-8301
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Fundraising goal reached on March 22, 2018
Grow Ca m p a i g n E xce e d s
Demo Day Spring 2018 Find out more and register today at greensboro.org
What’s in Store? 2018 Retail Summit
Lunch on the Lawn in Raleigh with the North Carolina General Assembly
State of Our Community 2018
$10M GOAL
In April, the Greensboro Chamber of Commerce celebrated the successful conclusion of the GROW Campaign. GROW, which launched on October 31, 2017, has successfully raised $10,218,650 to fund the execution of the Chamber’s 2018-2022 strategic plan.
$10,218,650
Raised to fund the execution of the 2018-2022 strategic plan
Derek Ellington with Bank of America/Merrill Lynch, who co-chaired the GROW Campaign along with Jon Bell of Bell Partners, welcomed the crowd to the Proximity Hotel for the celebration event. “This is a landmark moment for our community. We launched this effort with a bold vision of what Greensboro can be – what Greensboro should be – and you have responded and committed to ensuring that vision becomes a reality.”
211 investors who made multi-year commitments
“Our success in this campaign is evidence of the strong leadership in our community,” said Anita Hughes-Bachmann, United HealthCare, who Co-Chaired the Campaign Leadership Council with Steve Rendle of VF Corporation, “Each one of you – through your partnership and investment in the GROW Campaign -- has proven the power of a bold vision to rally people together and accomplish incredible tasks.” Terry Akin, of Cone Health and current Board Chair of the Greensboro Chamber, said “The campaign launched in October not by stating a goal, but by declaring an end – that this campaign would not just meet that goal, but would exceed it. It’s no surprise to me to see this result.” The more than $10M in funding was committed by 211 investors who made multi-year commitments to support the implementation of the GROW Plan. “The Campaign’s success is foundational for the Chamber and for Greensboro in the coming years,” said Chamber CEO Brent Christensen. “From here forward we can focus 100% on the work of growing the Greensboro economy, knowing we have the necessary resources and partnerships in place.”
WORKFORCE DEVELOPMENT
Ca p i t a l Conne cts
2018 BY THE NUMBERS
13
Action Greensboro, along with Piedmont Triad Partnership and Piedmont Triad Regional Council, is
67.52 145 23 $30.5k
Companies Pitched
Minutes of Pitches
Follow-up Meetings
leading the Triad Talent Alignment Strategy. The purpose of the Strategy is to ensure education and workforce development efforts are aligned with the needs of employers and to coordinate existing education
Audience Members
Cash + In-Kind Services Awarded
and workforce development initiatives currently underway throughout the region.
In March, 2018, Launch Greensboro hosted 13 companies at Capital Connects, the annual pitch event with an audience of investors and community leaders. The day-long program focused on the Triad Entrepreneurship Ecosystem through a panel discussion and breakout sessions, success stories with Entrepreneur of the Year awards, and keynote by NC Unicorn Company AvidXchange. The 2018 Winners were Fluree DB, of Winston-Salem, and Caarmo as People’s Choice, out of Apex, NC.
Since last July, over 200 regional stakeholders have been engaged throughout several stages of the process for input and feedback. Stakeholders include: economic developers, workforce developers, community college and higher education leaders, small medium and large employers, entrepreneurs, tourism leaders and young professionals. The three-phase research process has been completed including: • Workforce Analysis: the makeup of the region’s labor force and identification of the industries and • Supply-Demand Gap Analysis: what skills the workforce currently has, what skills employers need, and
MARKETING & COMMUNICATIONS
how to fill in gaps in the workforce pipeline.
Although we were disappointed in the first quarter of 2018 to learn the news that the Greensboro-Randolph
• Employer Survey: Over 400 regional employers completed a survey on their current and forecasted
Megasite was not chosen to be the site of the new Toyota-Mazda Plant, the publicity gained from the open
workforce needs.
nature of this project was invaluable. Comparing January 2017 to January 2018, we learned the following:
occupations that are thriving.
• Talent Alignment Strategy: recommendations on how to align and improve the region’s talent pipeline. • Triad Education Asset Inventory On May 3, the results and recommendations will be rolled out at a public meeting. This will include regional 12-18 month strategies and goals. More information can be found at TriadTalent.com.
FILL
GOALS
$500MM CAPITAL INVESTMENT
7,500 NEW JOBS
1,000 CHRONICALLY VACANT POSITIONS
35% 36%
increase in website traffic increase in Twitter traffic
$2.5MM RAISED FOR NEW VENTURES
254M 624M
$10MM NEW MINORITY BUSINESS REVENUE
potential viewers exposed to media containing Greensboro on January 10, 2017 on January 10, 2018 (the day of the Toyota announcement)
200 NEW COMPANIES CREATED
Greensboro will be featured in 8 to 10 national or regional publications annually