Cardiovascular disease is a major global health issue Approximately 1 in 3 deaths worldwide are caused by heart disease
High total cholesterol is a leading contributor to cardiovascular disease In 25% of heart-disease related deaths, subjects had high total cholesterol
Almost half of the adult population has elevated total cholesterol levels In 2021, an estimated 40% of 18+ year olds had total cholesterol levels considered higher than normal
It has been estimated that 80% of premature cardiovascular disease mortality risk could be mitigated through healthy diet and lifestyle
The European Atherosclerosis Society Consensus Panel concluded that lowering blood LDL cholesterol earlier than recommended could result in greater overall lifetime reduction of cardiovascular disease
Studies have shown that reducing total cholesterol by as little as 10% could correlate to a significantly reduced incidence of cardiovascular disease (Source: Law MR et al, BMJ 1994)
Reduction of CHD-Incidence when Cholesterol Levels are Reduced by 10%
What Consumers’ Hearts Desire
Nearlyhalf(44%)ofconsumersare turningto naturalsupplements to actively improve their heart
health.
As consumers increasingly embrace flexitarian and plant-based diets for heart health, they are also seeking supplements that deliver the same plant-powered benefits
Plant-Based Positioning Takes Over Cardiovascular Health Supplements
Vegetable-Based Natural Organic
Source of Vitamin E
Coconut Oil Derived
Plant-Based Green
Cod Liver Oil Derived Ar tificial Vegetarian Non-GMO
Tocopherol-Rich Extract
Fish Derived
The key claims in the heart-health supplement space experiencing substantial growth
41% Have a “Natural”claim
34% Increase in Vegan/No Animal claims
34% Have a Cholesterol Benefit claim
22% Have an Antioxidant Benefit claim
Kensing Solutions is at the heart of the matter
Witha broadportfolioofall-natural,plant-derivedingredients,Kensingisprepared to meet your heart health needs
Kensing’s Vegan Portfolio for Heart Health Supplements
CHOLESTEROL BENEFIT
S-80® Covitol®
Most Broadly Clinical Tested
140+ Clinical Studies
Showing 7% to 12% total and LDL-C Reduction With 2 g to 3 g/day in 2 to 3 Weeks*
Studies Have Shown Potential to Reduce Atherosclerosis Protects Against LDL oxidation
PRODUCT ANTIOXIDANT
NaturalAntioxidant Protection of Omega Fish Oils Non-GMO Forms Available
Vitasterol
Vitasterol S-80® is a concentrated form of plant-based compounds called phytosterols (primarily beta-sitosterol, campesterol and sitostanol or stigmasterol) Vitasterol S-80® sources its plant sterols from soy, pine, sunflower and rapeseed. Research shows plant sterols can help reduce the risk of heart disease by lowering total and LDL cholesterol levels through competitive inhibition of cholesterol in the gut These findings are reinforced by over 140 clinical studies
● Daily intake of 15 g to 3 g of plant sterols helps reduce the average total and LDL cholesterol levels by 7% to 12% in a period of just 2 to 3 weeks*
Effective at helping reduce the risk of heart disease by lowering total and LDL cholesterol
Plant-based and non-GMO
Non-prescription alternative for cholesterol management
Helps contribute to overall heart health
Approved health claims
Naturally-sourced Vitamin E
Vitamin E is a fat-soluble antioxidant that prevents the production of Reactive Oxygen Species (ROS), helping protect LDL cholesterol from oxidation. When LDL is oxidized, it triggers an inflammatory process that leads to the formation of fatty plaques in the arterial walls This contributes to the development of atherosclerosis
Vitamin E is naturally found primarily in plant-based oils, nuts, seeds and, to a lesser extent, in some fruits and vegetables. Typically, low-fat diets make it difficult for people to acquire the daily recommended dose
Covitol is a natural, plant-derived Vitamin E
●
● Composed of RRR-alpha-tocopherols, a highly biologically active form of Vitamin E
●
It has twice the bioavailability of synthetic Vitamin E, making it both more potent and effective
● It is 100% clean-label
Helps maintain a healthy heart and blood vessels
Helps protect DNA from free-radical damage
Provides the daily recommended dose of 15 mg per day in just one small capsule
Protect your heart-health formulation as nature intended
A highly versatile mix of naturally sourced tocopherols that synergistically work to protect food, beverage and high-oil supplements, such as fish oils and omega-3s, from oxidative rancidity This potent antioxidant effectively maintains freshness and shelf life
100% natural
Offers exceptional stability during high-temperature food processing, along with excellent oil solubility
Protects against off flavors and odors and color and textural changes, as well as nutrient degradation in foods and supplements
High purity profile
Oxidative Stability Index (OSI) in Almond Oil at 110ºC
Shelf Life (Months) of Almond Oil With Different Antioxidants
Dose: 1 liquid stick per day Instructions and recommended daily dose:Take directly from the stick Caution: Not for use by children or pregnant or lactating women Check with your physician before using if you have any concerns or if you are currently using 12 medications to lower your cholesterol.Shelf Life: months.Storage: Store in a cool place (<25 °C), dry, away from light and heat sources Advice: Keep out of reach of children under three years old. Do not exceed the recommended daily dose Dietary supplements are not intended to be a substitute for a varied and balanced diet and a healthy lifestyle Excessive consumption may produce laxative effects. Keep out of reach of children under three years old Do not exceed the recommended daily dose.
Vitasterol S-80®
A Clinically-backed Way to Reduce the Risk of Heart Disease
• Non-Prescription Complement
• Alternative for Cholesterol Management.
• Plant-Based.
• Upcycled from vegetable sources.
Studies have shown that 3 grams or more of plant sterols can lower cholesterol up to 12.4%.
Vitasterol S-80®
• Naturally Sourced Highly Purified Sterols
• Shown to lower/reduce blood cholesterol
A Clinically-backed Way to Reduce the Risk of Heart Disease
• Backed by More Than 140 Clinical Trials. Studies
• Upcycled from vegetable sources.
Baby Bump and Beyond
Timeless Wellness Support for Women
What Women Want
While their first inclination is to pay their doctor a visit, women are turning to natural supplements as their second “go-to” solution to address female-specific and general aging concerns. The women’s dietary supplement space was valued at US$5545 billion in 2022 This number is projected to grow by a CAGR of more than 5% by 2030 As the global population ages, the demand for supplements supporting menopause and maternal health is at an all-time high Additionally, with more women choosing to have children later in life, there is a growing need for products that provide gynecological and reproductive support. Despite these growing needs, product offerings do not support women throughout the different stages of their journey Of the 45,000 health products launched in 24 countries between 2021 and 2023, 30% have focused on pregnancy and maternal care Only 8% of launches addressed menopause, 6% perimenopause, and 3% menstrual needs Women not only want their life stage need met, but they also want them met with natural offerings. Within the products launched in the women and infant nutrition category since 2020, 60% of them had clean-label and allnatural claims, 20% were labeled vegan, and 18% were non-GMO
Women Seeking Supplements to Address Life Stage Concerns
WOMEN SEEKING SUPPLEMENTS TO ADDRESS THESE AREAS
Supplements 2nd Treatment Approach
Supplements 2nd method of health management after seeing healthcare provider
Consumer Health SKUs by Women’s Life Stage 2021-2023 (2)
Vitamin E is often hailed as the ultimate women's health vitamin because of its wide-ranging benefits tailored to women's unique wellness needs As the major fat-soluble antioxidant in the human body, vitamin E shields the body from the harmful impact of free radicals, helping to maintain good heath as we age. But not all vitamin E forms are created equal. Our unique line of plant-based vitamin E and plant sterols responds to the demands for all-natural, clean-label supplements, while significantly
RRR-Alpha-Tocopherol Non-GMO Non Soy Source Defotestation-Free Fertility, Menopause, Bone amd Eye health
*EFSA 2012
MostBroadly Clinical Tested 140+ Clinical Studies
Showing 7% to 12% total and LDL-C Reduction With 2 g to 3 g/day in 2 to 3 Weeks*
Sun E® is a 100% plant-based and highly bioactive clean-label tocopherol derived from sunflower seeds. As an upcycled ingredient from sunflower oil production, it reduces waste and is kind to the planet. Clinical studies have shown that natural vitamin E is twice as potent as synthetic forms. Sunflower oil naturally has an RRR-alpha-tocopherol concentration above 90% It is the form most easily recognized by the body, and therefore the form best absorbed and retained This makes Sun E® an excellent source for high-concentration, all-natural vitamin E
Studies have shown key Benefits for Women’s Health*
May help regulate the menstrual cycle, ‘E’asing pelvic pain and discomfort linked to menstruation and endometriosis (Kavtaradze et al, Fertility and Sterility 2003)
May support fertility by improving integrity of uterine line and quality of eggs (Cicek N et al, J Assist Reprod Genet 2012)
Daily supplementation with 400IU of vitamin E may help reduce the risk of preeclampsia in pregnant women. (Fraser et al., BJOG 2005)
May ‘E’ase menopause symptoms, such as hot flashes (Barton et al, J Clin Oncol 1998; Cancelo Hidalgo et al, J Obstet Gynaecol 2006)
Helps support eye health and joint health. (American Academy of Ophthalmology; Kou et al., Eur J Clin Nutr 2023)
Clean Label Potency
All-natural RRR-alpha-tocopherol
2X potent as its synthetic form
Purified via physical separation only
Non-GMO and allergen-free
*These statements have not been evaluated by the Food and Drug Administration This product is not intended to diagnose, treat, cure, or prevent any disease
Heart-Strong Women
Vitasterol S-80® is a concentrated form of plant-based compounds called phytosterols (mainly beta-sitosterol, campesterol, and sitostanol or stigmasterol). Vitasterol S-80® sources its plant sterols from soy, pine, sunflower, and rapeseed Research shows plant sterols can help reduce the risk of heart disease by lowering total and LDL cholesterol levels through competitive inhibition of cholesterol in the gut These findings are reinforced by over 140 clinical studies
● Daily intake of 1.5 g to 3 g of plant sterols helps reduce the average total and LDL cholesterol levels by 7% to 12% in a period of just 2 to 3 weeks*
Non-prescription alternative for cholesterol management
Contributes to overall heart health
Approved global health claims
Effective at helping reduce the risk of heart disease by lowering total and LDL cholesterol*
Plant-based and non-GMO
*EFSA 2012; Ras et al 2014.
-Rapeseed Tocopherols
Dual Functional Vitamin and Natural Antioxidant
A powerful antioxidant that protects the woman and the product naturally.
Nutripherol® delivers a hearty dose of vitamin E Up to 40% of the tocopherol content is alpha-tocopherol As Nutripherol™ is sourced from non-GMO rapeseed, it also naturally harnesses gamma and delta-tocopherols This protects the oil-based actives in the supplement against rancidity and oxidation, preserving product freshness and bioactivity
Non-GMO, non-soy, and no allergen labelling required
Clean-label, natural tocopherols sourced entirely from European rapeseed oil
Powerful protection from oxidative rancidity
Vitamin E fortification
Your partner in women’s health before, during, and after the baby bump years!
