Intergroom 2015 Program Guide by Barkleigh Productions

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June 5â&#x20AC;&#x201C;8 Garden State Exhibit & Convention Center

Somerset, NJ

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INTERGROOM 2015 NOT TESTED ON ANIMALS

MADE IN THE USA

2015

September 17-20, 2015 Hershey Lodge and Convention Center Hershey, Pa

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INTERGROOM 2015

Dear Pet Grooming Professional:

Welcome to Intergroom 2015! Please take some time to review our new catalog carefully so that you can best benefit from everything Intergroom has to offer! For starters, our three day convention, trade show and grooming competitions are held SATURDAY, SUNDAY, and MONDAY, just like the shows in the human beauty industry! Check the catalog carefully for trade show hours, times of educational classes and grooming competitions as well. Our Rising Star and International Groomer of the Year competitions begin on Saturday morning, continue on through Sunday and finish right before Best In Show, which will be presented on the trade show floor on Sunday evening, starting at 5 PM. Monday morning brings the incredible “Extreme Makeover Competition” featuring dogs with a minimum of four months of hair growth. The unique “Feline Fantasy Competition” will be held in the adjacent ring area, and in the afternoon, the ever popular “Creative Challenge Competition” will take place. So, set aside time to enjoy these elaborate pet styling fabrications with color and sculpture limited only by the amazing imaginations of the individual stylists! COMPETITORS: Entries will be limited due to the ring size in our venue. Send your entries in early. Only competition and demo dogs will be allowed at the show. Once again, we are featuring some of the country’s top professionals presenting seminars throughout the show hours. Classroom seminars and demonstrations will fill the weekend with quality education. Class choices are clearly noted and clarified in the catalog, so please make your selections carefully before registering. You may register online at www.intergroom.com for educational classes and competitions as well as our Free Trade Show registration. Come see and “feel” the excitement of Intergroom 2015! Find yourself in the company of top pet stylists, hundreds of products and industry leaders from around the globe all sharing their knowledge, technique and information to enhance your professional career and your Intergroom experience! We’ll see you there.

Christine DeFilippo Show Promoter INTERGROOM 2015

INTERGROOM 2015

CONTENTS Location Page 9

Lip-Sync Party

Friday Seminars

Page 11

Schedule Page 24

Friday Evening Seminars

Page 14

Contests Page 28

Trade Show

Page 15

Registration Form

Page 33

Exhibitors

Page 15

Program Selection

Page 34

Weekend Topics

Page 16

THE ANATOMY OF A SMART PURCHASE

Page 23

ROOM

INTERG

shor-line.com/grooming contact@shor-line.com

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MOBILE GROOMING CONVERSIONS

800-513-0304 8

WagnTails.com

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LOCATION

SHOW LOCATION Garden State Exhibit and Convention Center

Garden State Exhibit and Convention Center 50 Atrium Drive Somerset, New Jersey 08873

LODGING LOCATION DoubleTree by Hilton Somerset Hotel and Conference Center

200 Atrium Dr Somerset, New Jersey 08873

(800) 222-TREE ROOM RATES $129* / Night - Single *Tell them your group code is: IDS Cut Off Date for Special Rates: Thursday, May 14th.

WWW.INTERGROOM.COM

www.doubletree.hilton.com

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2014 BARKLEIGH HONORS

R E C O G N I Z I N G G R E AT A C H I E V E M E N T S IN THE GROOMING INDUSTRY N EW P RO D U C T O F T H E YE A R

VIDEO O F T H E YE AR

CON GE N I ALI T Y AWARD & SPE AKE R OF THE YE AR

J U DGE OF THE YE AR

Super Styling Sessions

LISA LEADY

SUE ZECCO

2-SPEED PROFESSIONAL

SUE ZECCO &

WAHL X-TREME

CLIPPER

JAY SCRUGGS

TEAM MEMBER

BRUSHLESS MOTOR FOR

INSTRUCTIONAL SHORT

NATIONAL AND

MAXIMUM POWER &

STYLES COMPILATION

INTERNATIONAL JUDGE,

SPEAKER AND

DEMONSTRATOR

KM10

TORQUE

1 - 8 0 0 - P R O WA H L

w w w. wa h l a n i m a l . c o m

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FRIDAY

Brusher Bather Certificate Program

Teri DiMarino

our ability to do your job, and do it right, separates you from being “just a bather” to a position that contributes to the finished product in the salon. Teri believes that a good bath, brush and dry is 50% of a great groom. The bathing room is where most stylists started Before future groomers begin to think of clipping coat, they must first know what to expect from the hair, and how to treat it to obtain desired results. Surprisingly, many great B/Bs remain in the bathing room, preferring the security of knowing there will always be a need for their expert services. Bathers-in-training, “groomer wannabes”, seasoned groomer techs and salon owners will benefit from this day-long program with tips on equipment and products to make the job easier. From getting the dog ready for the tub, to finding the right shampoo through proper bathing and blow-drying techniques, Teri will cover the B/B fundamentals. Safety issues and handling will be stressed.

TOOLS OF THE TRADE AND HOW TO USE THEM From brushes and nail clippers, muzzles to grooming loops, Teri covers equipment basics, highlighting correct uses, in an effort to make the work easier and more comfortable for pet and bather. “These techniques and tools will make the finished groom a true work of art,” says Teri. Anals and ears will be also discussed. DEMATTING… IT’S NOT WHAT IT USED TO BE Everyone has a technique for dematting a neglected pet. For some, it’s a shave-down and then entering the pelt in a Mat Contest. For others, it’s a time-consuming, hair-splitting experience, destined to take its toll on the pet, the B/B or both. Teri examines the most common and effective products, tools and techniques for the demat dilemma without getting all tangled up. WHAT’S IN THOSE BUBBLES??? SHAMPOOS, CONDITIONERS & SPRAY Tocopherol, Ergocalciferol, Sodium Chloride. Teri takes a INTERGROOM 2015

“groomers-eye” view of the stuff we use every day in language we can understand. Shampoos, sprays and conditioners are our most expendable items but what do we really know to select the right product for our situation? (Those scary words are techno-speak for vitamin E, vitamin D and simple table salt, often found in many grooming products.) Getting the Most Out of Your Bathing and Drying Time Bathing and drying are the most underestimated aspects of our jobs. Techniques can make or break a groom. The ability to properly apply products, thoroughly clean and then dry the pet will have a direct influence on the finish. You will hear about time-saving equipment and techniques. This program is six hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

Smart pet pros know that there’s no easier way to get everything you want than by spending three focused days at SuperZoo. Get in on all of the latest product trends, clever innovations and sharp strategies that’ll help you grow your customer base and run a more profitable business. When you make the smart decision to attend, we’ll help you rise to the top.

The National Show for Pet RetailersTM

JULY 21-23, 2015

Mandalay Bay Convention Center Las Vegas, Nevada USA www.SuperZoo.org

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Produced by:

FRIDAY

CGA Salon Creative Certification Program Angela Kumpe & Lori Craig In this all day creative certification program the founders of the Creative Groomers Association, Angela and Lori, will give a series of lectures and demonstrations on temporary creative color and accessories. They will include marketing ideas and release forms for your salon. At the end of the classes you will have the opportunity to explore and test these products hands on. Stylist who complete all classes and score 70 or above on the certification test will receive certification in basic

salon creative from the CGA. The first half of the class will include lectures and demonstrations covering dozens of temporary color and accessory applications including: blow pens, airbrushing, hair crayons, hair mascaras, pet paint, chalk, critter color, colored gels, feather extensions, faux earrings, face bling, body bling, beading, Swarovski crystals, rub on tattoos, tattoo inks, glitter tattooâ&#x20AC;&#x2122;s and iron in crystals. The second half will consist of hands on application of

Pet Tech First Aid & CPR Mary Oquendo & Beth Cristiano This four hour First Aid course is a handson program that cover priorities and concerns of emergency procedures, restraining and muzzling, primary pet assessment, rescue breathing, CPR, choking, bleeding, shock and fractures, poisoning, insect bites and stings, snakebite, heat and cold injuries, seizures, vitals, Pet First Aid and Emergency Preparedness Kits, and snout to tail assessments. All students will have their own stuffed dog to work on and receive a workbook, as well as a frameable Certificate of Course Completion. This program is four hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

products and a written test to acquire certification in Salon Creative by the Creative Groomers Association. This program is four hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

AKC Salon Certification: Safety In The Shop Susan Sholar The American Kennel Club offers this course in order to provide participants with training in standards and best practices focused on canine health and safety in the grooming shop. Topics covered include accident avoidance, disease awareness, and sanitation. All participants will receive a frameable certificate of completion from the American Kennel Club. This program is four hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

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FRIDAY EVENING

Asian Fusion Grooming Olga Zabelinskaya Very popular, innovative, one of a kind, “different” way of dog grooming. Olga will show you and explain how to make your or your customers’ dogs looks like a baby dolls, teddy bears or stuffed animals. Japanese or Asian style of grooming helps to “sell” your grooms, attract new customers and bring your

grooming ability one step up to a creative way of dog grooming. This program is two hours long and is included in the Do-It-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

IPG Salon Professionalism Certification Linda Easton Certified Salon Professional (CSP) is a certificate of professionalism unique to the grooming industry, for all pet care and grooming professionals. This Certification is for Grooming Salon owners, managers, groomers, spa and doggie daycare workers. Applicants must have a minimum of 400 hours training or experience. The study materials available for this certification include the Salon Certification book, Workbook and Study Guide, Quick Reference CSP Flip Cards, Workshops, DVD set, and audio CD. There is a comprehensive written test for this Certification

which may be taken at workshops or on-line. Applicants for CSP must also submit two photographs: one of their grooming station and one of their bathing station. If they are employees or students, they must state what they like about the work stations, and what they would change, based upon the information presented in the CSP resources. Pet care professionals participating in this program have demonstrated their knowledge and understanding of: the healthy pet and recognizing problems which should be brought to the attention of the

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owner, canine skin & hair, health & safety concerns for the professional groomer, canine behavior and handling, feline behavior and handling, diseases & vaccination, zoonotic diseases, canine first aid and emergencies, sanitation and disinfection, professionalism & ethics including insurance coverage best practices. This program is two hours long and is included in the DoIt-All admission or can be purchased separately. See Schedule and Registration for starting times and fees. Program includes Trade show on Saturday, Sunday, and Monday.

TRADE SHOW

SATURDAY: 10AM — 6PM • SUNDAY: 10AM — 6PM • MONDAY: 10AM — 4PM

ONLY COMPETION AND DEMO DOGS PERMITTED. PLEASE LEAVE YOUR PET AT HOME Intergroom 2015 will feature a large number of exhibitors who specialize in items for groomers, breeders/exhibitors and kennel operators. Intergroom always provides a forum for exchanging information and for networking with grooming trend-setters. Scores of industry leaders will be on hand throughout the three days to show and demonstrate their products. Groomers of the world can see what is state-of-the-art today in products, services and techniques,

and what’s on the drawing board for tomorrow. Several of our exhibitors will have top winning groomers available in their booths to discuss products, etc., throughout the three days of our show. Here’s a great opportunity to meet and speak with some industry superstars! Come and SHOP! It is not necessary to be registered for the Intergroom 2015 seminars and programs to be able to attend the

trade show. The trade show alone is open to anyone who desires to attend for a small admission fee of $10 per day and includes the opportunity to watch our competitions. Trade show admission is included when groomers register for the Intergroom 2015 contest or seminars and programs. You may also pre-register for FREE admission to the trade show online at www.intergroom.com.

EXHIBITORS * Acadia Antlers

Evolution Shears

Precision Sharp Co.

AESCULAP Suhl Gmbh

Ez-Groom

Proguard Pets Products

AHP Pet & Grooming Supplies

Frank Rowe & Son

Puppy Paws Inc

Akesso Professional Footwear

Geib Handmade Shears

Second Chance For Animals

Andis Company

Groomers Helper

Sensei Shear Systems

Aussie Dog Products

Grooming Business

Shor-Line

Bardel Bows

Groomer to Groomer

Showseason® Animal Products

Barkleigh Productions

Iv San Bernard Usa

Squeaky Clean Dog Wash

Best Shot Pet Products International

Kennelite - (Dunnker Llc)

Super Zoo / Atlanta Pet Fair

Klein Cutlery Llc.

The Shears Depot (Raphil Usa Inc)

Lambert Kay / Pet-Ag, Inc.

Thera-Clean

Max & Molly Wear

Trendy Wendy Pets LLC

Mdc Romani, Inc.

Tropiclean/Division Of Cosmos Corp

Naturally Tearfree Canine LLC

Utsumi America Inc

Nature’s Specialties

Wag’n Tails Mobile Conversions

Pawduke All Natural Dog Treats

Wahl Clipper Corporation

Pet King Brands Inc

X Pain Solutions

Petbizinsurance.com

* List compiled as of April. More exhibitors expected.

Bio Groom Cherrybrook Conair Pro Pet Davis Manufacturing Direct Animal Products E’s Accessories LLC Earthwhile Endeavors / Earthbath Espree Animal Products Inc

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WEEKEND TOPICS SATURDAY DAYTIME AKC Bichon Class Cheryl Purcell This six hour AKC Grooming Certificate Course will focus on the history, physiology and temperament of the bichon, and then end with a demo of a breed standard grooming. The course is designed to give groomers an in-depth understanding of bichons to better serve the needs of the dog and client. This class is a great addition to your grooming association certification, or the perfect opportunity to be introduced to the world of continuing education. The AKC will mail a frameable certificate to everyone attending the course. A Wonderful Wheaten Diane Betelak Diane will demonstrate how to trim the popular Wheaten Terrier correctly.

She will show you how to set lines using snap-on combs and blades while still keeping that wonderful Wheaten profile. This trim can be kept long or shortened up depending on the lifestyle of the owner. Products vs. Cats Mary Oquendo In this seminar, Mary will familiarize the groomers with information needed to make informed decisions regarding typical products found in the grooming shop and their short and long term effect on cats. In addition, Mary will cover ingredient labeling, MSDS, and the truth behind the term “cat-safe”. Looking Glass Joe Zuccarello Joe is the Gordon Ramsey of the pet industry. Yep, just like Chef Ramsey, Joe has a knack for changing your perspective to look at your business through your customers’ eyes, recog-

nizing flaws, removing daily obstacles, improving your image and your salon’s appearance, and identifying money you are leaving on the table. If you are working harder than you ever have, but are not making any more money… there is a reason and usually it’s YOU. Be brave and take a look at what you think you are doing, who you think you are versus what your customers think you are doing and who they think you are. Sometimes we need someone to point this out to us before we can see it ourselves. Get new customers, keep existing customers, and grow your business by seeing an accurate reflection in the looking glass. The Groomer - “The First Line Of Defense” Dr. Cliff Faver The focus of this seminar is the important role the groomer plays in the health of the animal. Groomers typically

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ANDREA JORDAN LANE | O 262.292.2285 | alane@iodogs.com | iodogs.com 16

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WEEKEND TOPICS see the pets more frequently and can evaluate (in the bathing process especially), the pet more thoroughly than the veterinarian can in a routine exam. It is important to understand the vital role groomers’ play and when they may be crossing over a legal line of practicing medicine. Dr. Faver will define the roles of the veterinarian and the groomer, thereby bridging that gap to improve the health of the pet. He will also explain how to build a professional relationship with a local veterinarian. The World Of Shears Randy Lowe This program will be devoted to Shears. Here are just some of Randy’s topics: What are the differences in scissors? German style vs. Japanese style edges? What does Rockwell hardness mean? Should you buy Stainless, high carbon, cast aluminum, ceramic or a combination? And what about “hot dipped”, cast or stamped? Learn how a shear works, ergonomic factors, finishes and sharpening techniques in this all-inclusive visual program. You will learn what you can do at home, but you will not be actually working on equipment

in this class. Springer Show Trim Tammy Siert Tammy will demonstrate how to groom an English Springer Spaniel for the show ring using carding, stripping, and thinning shear techniques. She’ll discuss how to properly prepare the coat giving bathing and drying techniques to help achieve a great finished product. All of these helpful hints can be applied to the everyday pet trim we all see in our shops. Creating the Ideal Grooming Salon Teri DiMarino Teri will take you on a tour from the floor to the ceiling and from wall to wall in the construction of a new, state of the art, grooming salon that maximizes space and profits. Highlights will include the fine art of setting up a big salon in a small space by using time and labor-saving equipment, effective storage by applying the “art” of utilizing “vertical square footage”. High visibility grooming and client comfort will be addressed as well as some hid-

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den aspects of salon ownership such as seeking the right location, dealing with leases and landlords as well as making retail work for you. Short... But Sweet! Keeping Style In A Short Clip! Lisa Leady “I don’t like dogs that look like they are standing on sticks, just because the owner wants the pet short,” says Lisa Leady, a top competitive groomer and Groomer Has It Star. “Groomers need to show some style and ability, even on a pet grooming. “Styling is becoming a lost art, and I want to show groomers that you can still give a pet a short trim while maintaining a great look, appeal and showing some skill.” See this top winning groomer really shine in pet trims. Must Have Cat Grooming Equipment Mary Oquendo Thinking about adding cat grooming or interested in learning more about cat specific equipment? There are so many choices available to groomers. It can be quite the maze. Let Mary guide you through and pick the must haves for offering cat grooming in your salon. Poodle Topknots... A Crowning Achievement! Linda Easton Did you ever wonder how to get all that hair to stand up and look even? Or just how to grow enough hair? Linda has been growing coat and spraying up topknots on all sizes of Poodles. Linda will explain techniques to care for this long coat while it is growing out. She will show you how to hairspray the coat and still have workable hair. Use the hair spray to help develop the look you want. Also how to take the spray out without breaking hair coat. Whether you want to learn how to grow coat for a grooming contest or dog show or be able to offer a new service for your clients. Learn about the tools and products to keep coats healthy and full.

WEEKEND TOPICS Body Position, Workflow & Pivot Point Scissoring Pam Lauritzen Speed while improving the quality of your work is the focus of this power-packed presentation. Included is: “Application of Geometric Principles & Methods”, “Body Position In Relationship to Task”, “Workflow & Timing Techniques”, “Outlining” (a time proven method of defining the pattern placed on the dog), “Creating Ideal Angulation”, and “Pivot Point Scissoring”. If you want to improve Grooming The Difficult Dog Sue Watson We all get them. You know the ones no other shop will do - the dog that gets passed from shop to shop. Sue does not pass those dogs to anyone; she grooms them! She will show you handling techniques that will help you

groom these dogs too. These clients will love you forever. Sue will also show you finishing techniques that will make those dogs with difficult coat types and the floppy, lifeless, choppy-looking drop-coated little dogs look better, and they will stay looking good longer.

SATURDAY EVENING Stuff My Sister Taught Me Lisa Leady & Sue Watson Come join us for an hour of fun! Lisa and Sue will share with you lessons learned over the years working together. They will share ideas on booking clients, customer relations, employer/ employee relationships, just to name a few!

SUNDAY DAYTIME Ultimate Guide To Salon Creative Angela Kumpe & Lori Craig In this class we will walk you through

the most up to date creative styling book on the market. We will cover applications found in each chapter and allow you to see live demonstrations and videos for the applications. This class will teach you how you can earn an unlimited amount of extra income by adding on easy services that anyone in your salon can do. Many are so easy even your bather can do them! Poodle In Teddy Bear Lisa Leady The Teddy Bear trim is one of those that never go out of style; from the show ring to pet trim everyone one loves this adorable trim. Lisa will show you how you can start with a fuzzy face and feet and make a Poodle Teddy Bear one your customers will ask for.

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SHEAR SHARPENING AT ALL MAJOR GROOMING INDUSTRY TRADE SHOWS

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WEEKEND TOPICS Drop Coats Aplenty Erin Mclaughlin & Jill Pipino Do Drop Coats make you quiver? Have no fear; Jill and Erin are here to help! Whether you prefer using clipper combs or thinning shears, they will share their tips on how to make drop coats, drop dead gorgeous. You won’t want to miss these two as they dish out their own techniques and styles. I Want That: Find Out What’s Hot And How To Use Them Cheryl Purcell Seems like every time you open a catalog there’s some new grooming tool. Ever wonder if they’re for you? Well, Cheryl, a self-proclaimed gadget junkie, is here to let you know what’s worth trying, what you just can’t live without, and how to use them correctly. Also, learn how to groom more efficiently and with less stress.

Abstract Creative Runway: From Clippers To Catwalk Kelly Knight With all of her wins, and being the first abstract creative groomer to make the cover of Groomer to Groomer, Kelly Knight has become the belle of creative runway competitions. Kelly will demonstrate the entire process, from concept to completion. She will explain how she finds and what she looks for in a design then how she puts in that design. She explains and answers questions about everything from how she finds her attire and dresses, to questions about runway and grooming. This class is great for anyone wanting to add this unique niche to their salon offerings. It’s a must for anyone thinking about competing in an abstract creative runway competition.

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Managing The Chronically Greasy/Flaky/Crusty Dog Michelle Knowles Michelle Knowles will explain how the skin conditions Seborrhea and Pyoderma occur, what the normal processes of the skin are and how to effectively treat these conditions. Grooming The New Designer Dogs Sue Watson We are all getting them now; all those little or big Mix Breeds - no, wait - “designer” dogs. The owners have no clue what their pet should look like because they never want it to look like what it really is. Sue can give you suggestions that can help you deal with those clients and make their decisions easier for them and their fancy designer dogs. Bring your ideas along as well and we will share.

WEEKEND TOPICS Breed Standard Terminology Defined Kim West Join Kim West for an intricate dissection of the AKC glossary of terms for Breed Standards. Together, we will conquer this language barrier. By being able to accurately assess attributes, as well as identify faults in order to execute corrective grooming, you have to know how a breed should be built in order to groom it properly. You must understand correct in order to perform correct. Learning this skill will elevate your grooming to a higher level, as well as elevate loyalty within your clientele. You don’t want to miss this powerfully enlightening hour! Let’s Groom The Schnauzer Diane Betelak The schnauzer is one of the most popular of the terrier breeds. Knowing just how to apply lines to the signature pet is something that Diane knows very well. Diane will show you how to use clipper and blades to get a beautiful natural finish that looks almost handstripped. Your clients will love it. Grooming the Geriatric Pet Teri DiMarino The years have not been kind to your client. What was once a bouncing, friendly, face-licking furball has turned into a fragile, senile curmudgeon with breath that could stop a train. His arthritis has him in almost constant pain & all he wants is to be left alone. But his hair still grows and the owner will trust him with no one else, as you’ve been grooming him since he was a puppy. As the owner and operator of a salon in South Florida, Teri specialized in the geriatric pet (AND owner) and became adept in handling situations unique to this type of client. She will examine handling techniques to avoid the anxiety often associated with the older pet and help you recognize and deal with health related problems and the owners denial of their pets age and condition.

De-Matting De-Mystified Linda Easton Don’t let de-matting get you down. Learn tips and tools to make this a profitable add-on for your business. With Linda’s system, getting rid of mats doesn’t have to be painful for you or the dogs! Linda will also share tips on taking matted and pelted dogs shorter without having to shave them bald! Yes, there is a way for EVERY dog. Get paid what you are worth for doing a pet friendly job. Finding Good Groomers Joe Zuccarello Joe will discuss ways to attack this challenge shared by grooming shop owners and managers all across the world. Unfortunately, but to no one’s surprise, there is not a large group of unemployed, highly talented groomers out there just waiting for you to call them and offer them a job in your salon. Joe will review tactics used in his personal and professional experiences to build a grooming business with skilled, willing to work groomers, who have great personalities and want long term employment. When you feel that you are all alone out there and this is a struggle you find yourself continually facing, Joe will help you build a staff, keep a staff, and plan ahead for growth. The search is on! Blow Away Your Troubles… HV Drying Techniques, Tricks & Secrets That Will Change Your Life Forever Dave Campanella A fresh perspective and “must see” for any salon owner, mobile business or start-up! While “Tub Time” and liquid products are critical for a smoothly running grooming process, one’s drying methods are typically overlooked, undervalued or misunderstood. Finally, a seminar that provides a complete understanding of the “Drying Process” backed by science and little known proven secrets of the trade. Dave will teach you how to avoid creating more tangles, eliminate pre-brushing, release

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more matts & tangles, virtually eliminate brushing entirely and achieve 100% dry coats. Also discover helpful tricks to increase your dryers performance, know what to look for in a new dryer and simple maintenance tips. Managing Fleas And Ticks Dr. Cliff Faver What to use...What to use? There are endless products available for flea and tick control. Join Dr. Cliff and learn how the different products work and where you might use them and when you should not be using them. Let’s take the myths out of flea and tick control and understand the science behind them. Salon Trims For The Everyday Groomer Cheryl Purcell Somewhere between a show trim and a shave down is what we do every day. We all want to be creative and do those big beautiful trims on clients pets, but it’s not always practical. Cheryl will review how to determine what is an appropriate trim for each pet, what is a good maintenance length for the client and pet, and discuss the infamous Puppy Cut and what it means to clients. There will be before and after photos and live demo’s. Balance Equals Beauty Kim West Just can’t seem to get all parts of the dog to match? Having trouble making the head in perfect proportion to the body? Wonder why your grooms look front heavy? Why you just can’t seem to “see” balance and symmetry? Well stop guessing - The answer is here! In this jam packed hour you don’t want to miss, Kim will explain, and demonstrate her award winning techniques. Learn how to achieve a balanced groom on any pure or mixed breed with this proven, time tested, time saving formula. Kim will have you not only grooming better than ever, but faster too!

WEEKEND TOPICS SUNDAY EVENING Take Care Of Yourself: Core Training For Groomers Lara Latshaw This basic Foundation Training class will show pet groomers a variety of exercises that can be done in as little as 15 minutes a day, a few days a week. These exercises can help to protect your body as you work. Foundation Training focuses on core and posterior chain muscle strength. When these muscles are strengthened people change the way they move, and their posture improves dramatically. The Foundation Training exercises have improved people’s lives across the country. Let’s Go On A Sporting Spree Erin Mclaughlin & Jill Pipino Join Jill and Erin on their Sporting Spree with 3 different breeds, a Cocker, a Setter and Field Spaniel. They will show you their tricks on how to groom these sporty styles in your salon. Learn how to card, pluck and clip your client’s pets into the four footed athletes they are.

MONDAY

coming to town. And he is going to share his success secrets as well as solid advice to help you make a decision about mobile – or become better at what you do already. “The purpose of the seminar is to help groomers, new or experienced, operate a successful mobile grooming salon.” says Jay. “I will discuss the details from preparation to start up a mobile business to keeping customers on a yearly schedule. Marketing yourself and your business will be discussed which will teach you the best way to build up a clientele and to keep those customers coming back.” Kerry Blue Tammy Siert The beautiful Kerry Blue terrier has distinct features and a soft coat. Tammy will demonstrate how to achieve the correct angulation and breed profile with these stylish terriers. From the competition ring or the pets that come in your salon, you can always give the proper hair style that may be slightly modified for maintenance purposes. Tammy will give you easy guidelines and tips that you can use in your own shop.

Shear Control Pam Lauritzen In this timeless presentation & demonstration, Pam will share her proven ergonomic methods of choosing and using shears that will improve your scissor technique while assuring neuromuscular health. Included is: Developing the perfect grip, blade & point angles, guide blade scissoring, and choosing the right shear for you. Be sure to attend this outstanding program before purchasing another shear.

Putting Personality In Shih Tzu And Mixed Breed Heads Sue Watson Do you have problems getting that right look on the little characters you are working on? If so, Sue will show you some different ways to capture the best look for the dog you are having difficulty with. “Sometimes when you see the same dogs all the time you tend to put the same face on all of them, but they are all different and should look that way,” says Sue. Come see if you can learn something new or even add suggestions to others.

Mobile Grooming Success Seminar Jay Scruggs What if you could sit under one of the top grossing, most talented and successful mobile groomers in the country? Now you can! Jay Scruggs is

Your Business Runs On Shampoo Streamlining Your Grooming Process With Liquids! Dave Campanella Let’s be frank. Your business runs on shampoo, and “Tub Time” is the most critical phase of the grooming process.

INTERGROOM 2015

The liquid products you use definitely impact your business’ success. There are products out there that do most of the hard work for you. However these typically get overlooked, even though they save a ton of time, and time is money for grooming professionals. In fact, you may have some of these products in your salon right now staring you in the face! We will reveal these, what key ingredients to look for, discuss pH, the myths behind dilution rates, breakthrough conditioners, whiteners, deodorizers, facial washes and more. Most importantly we will reveal the best methods for using these products and how to actually “do more with less”. A fresh perspective and “must see” for any salon owner, mobile business or start-up! Snap-On Combs And Time Saving Shortcuts Linda Easton Linda will show you how to use Snap-On combs and other techniques to speed up your grooming while improving your finished product. Let Snap-On combs help you learn about shape and style, while reducing your grooming time. She will also explain how using thinning shears can make grooming easier in achieving smooth finishes on terriers, sporting dogs and personality trims. Handstripping Is Not Just For Terriers! Pam Lauritzen In this theory and practical skills presentation, Pam will focus upon basic handstripping tools, techniques, and methods and will help you to understand how to safely and efficiently use them. If you’d like to learn the difference between carding, stripping, plucking, breaking, rotating and staging a coat, as well as practical, easy maintenance, revenue-generating handstripping techniques and methods that will improve the quality of your pet trims — then don’t miss a minute of this power-packed presentation and

WEEKEND TOPICS “hands-on” demonstration . . . Also “Shed Control” tools, techniques and methods will be discussed and demonstrated during this “Popularly Demanded” seminar! Tear Stains - The Permanent Solution Kim West Some famous words every day in our profession: “Can you get rid of all that brown/ red stuff?” Yes, there are products that temporarily remove tear stains, but how much loyalty would you gain from empowering your clients, arming them with knowledge of better care for their family member, helping cure the problem and saving them time and money? Kim will teach you how to ask the correct questions, pointing them to a permanent solution for their family member. This is a business

building, problem solving, enlightening, whitening seminar you don’t want to miss! Poodle In A German Trim Diane Betelak It’s not just shaving the ears and tail! We will discuss getting the hair off fast while still leaving some style and shape, because this is how we earn our living, balance and corrective sculpturing because not all poodles are built the same and taking the tail and ears down changes the profile. Diane will use comb attachments, scissors and other tools to show you how to create a poodle that will “WOW!” your clients. Airedale Terrier Lisa Leady Lisa will demonstrate the proper breed standard trim for the Airedale

terrier pet trim. This seminar will help you achieve a natural look to the dogs coat and proper head and eyebrows. Learn how to achieve that “keen expression” terrier should have. Biz Bits Cheryl Purcell There are so many potential seminars that don’t take place at a trade show simply because they wouldn’t fill up an hour. Now, Cheryl will take several important business related topics and mash them all into one seminar. This fun, fast paced class will cover all sorts of business tips, tricks and tidbits. Cheryl is a straight shooter who has no problem getting to the point to give you a seminar that will be jam packed with great business building information.

TABLES FOR SALE! Supplying extendable, stationary tables for both Groomer of the Year and Rising Star Contact for Advance Orders:

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Sold at the show for great prices! 22

INTERGROOM 2015

LIP-SYNC PARTY

Intergroom 2015 Third Annual

LIP SYNC CONTEST!

Sunday, June 7th • 8PM to Midnight Our esteemed panel of judges: Delise Knight Todd Shelly Chuck Simons Trophies and cash prizes! Entries will be limited, so start practicing now! A fun time is guaranteed for all! Email your entry to intergroom@msn.com Sponsored by: GroomerTV, Bardel Bows, and Groomer’s Helper

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INTERGROOM 2015

www.groomerspro.com support@groomerspro.com Phone 866.877.7759

a division of

9 PM

8:30 PM

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6 PM

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4 PM

3:30 PM

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NOON

11:30 AM

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10:30 AM

10:30 AM — 7:30 PM REGISTRATION OPEN

REGISTRATION

OPEN MEETING

GROOMTEAM USA

8 PM

JUDGES MEETING

CONTESTANT &

7 PM

CONTEST

PROGRAM

Linda Easton

IPG SALON PROFESSIONALISM CERTIFICATION

7 — 9 PM

Teri DiMarino

Olga Zabelinskaya

ASIAN FUSION GROOMING

7 — 9 PM

& Lori Craig

Angela Kumpe

PET TECH FIRST AID & CPR MARY Mary Oquendo & Beth Cristiano

CGA SALON CREATIVE CERTIFICATION PROGRAM

BRUSHER BATHER CERTIFICATE

12 — 4 PM

SEMINAR THREE

12 — 4 PM

SEMINAR TWO

12 — 6 PM

SEMINAR ONE

Susan Sholar

AKC SALON CERTIFICATION: SAFETY IN THE SHOP

12 — 4 PM

SEMINAR FOUR

SCHEDULE FRIDAY

8 PM

7:30 PM

7 PM

6:30 PM

6 PM

5:30 PM

5 PM

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4 PM

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NOON

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8 AM

7:30 AM

7 AM

TRADE SHOW OPEN

10 AM — 6PM

REGISTRATION OPEN

8 AM — 6:30 PM

TRADE SHOW

TERRIER CLASS AND HANDSTRIPING CLASS

SPANIELS & SPORTING CLASS AND MIXED SALON STYLING CLASS

5 PM • CLASS AWARDS BEGIN

GROOMER OF THE YEAR JUDGING BEGINS

4:15 PM

4 PM • RISING STAR JUDGING BEGINS

2:30 PM • GROOMER OF THE YEAR START

2:15 PM • RISING STAR START

1:45 PM • GROOMER OF THE YEAR CHECK IN

1:30 PM • RISING STAR CHECK IN

11:30 AM • CLASS AWARDS BEGIN

GROOMER OF THE YEAR JUDGING BEGINS

10:30 AM

10 AM

RISING STAR JUDGING BEGINS

GROOMER OF THE YEAR START

8:30 AM

8 AM • RISING STAR START

7:45 AM • GROOMER OF THE YEAR CHECK IN

7:15 AM • RISING STAR CHECK IN

CONTEST

SESSION 1 SESSION 2 SESSION 3 SESSION 4 EVENING CLASSES

THE WORLD OF SHEARS Randy Lowe

11 AM — NOON

6 — 8 PM STUFF MY SISTER TAUGHT ME Lisa Leady & Sue Watson

6 — 8 PM AKC BICHON CLASS – PART 5 Cheryl Purcell

BODY POSITION, WORKFLOW & PIVOT POINT SCISSORING Pam Lauritzen

4 — 5 PM

4 — 5 PM POODLE TOPKNOTS... A CROWNING ACHIEVEMENT! Linda Easton

4 — 5 PM AKC BICHON CLASS – PART 4 Cheryl Purcell

SHORT... BUT SWEET! KEEPING STYLE IN A SHORT CLIP! Lisa Leady

2 — 3 PM CREATING THE IDEAL GROOMING SALON Teri DiMarino

2 — 3 PM AKC BICHON CLASS – PART 3 Cheryl Purcell

2 — 3 PM

SESSION BREAK

11 AM — NOON THE GROOMER: “THE FIRST LINE OF DEFENSE” Dr. Cliff Faver

11 AM — NOON AKC BICHON CLASS – PART 2 Cheryl Purcell

PRODUCTS VS. CATS Mary Oquendo

9 — 10 AM

9 — 10 AM A WONDERFUL WHEATEN Diane Betelak

9 — 10 AM

SEMINAR THREE

SEMINAR TWO

AKC BICHON CLASS – PART 1 Cheryl Purcell

SEMINAR ONE

GROOMING THE DIFFICULT DOG Sue Watson

4 — 5 PM

MUST HAVE CAT GROOMING EQUIPMENT Mary Oquendo

2 — 3 PM

SPRINGER SHOW TRIM Tammy Siert

11 AM — NOON

LOOKING GLASS Joe Zuccarello

9 — 10 AM

SEMINAR FOUR

SCHEDULE SATURDAY

8 PM

7:30 PM

7 PM

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INTERGROOM BEST IN SHOW RISING STAR AND GROOMER OF THE YEAR AWARDS

5 PM

4:30 PM • CLASS AWARDS BEGIN

2:45 PM

GROOMER OF THE YEAR JUDGING BEGINS

2:15 PM • RISING STAR JUDGING BEGINS

1:15 PM • GROOMER OF THE YEAR START

12:45 PM • RISING STAR START

12:30 PM • GROOMER OF THE YEAR CHECK IN

NOON • RISING STAR CHECK IN

11 AM • CLASS AWARDS BEGIN

GROOMER OF THE YEAR JUDGING BEGINS

10:30 AM

10 AM

RISING STAR JUDGING BEGINS

GROOMER OF THE YEAR START

8:30 AM

8 AM • RISING STAR START

7:45 AM • GROOMER OF THE YEAR CHECK IN

7:15 AM • RISING STAR CHECK IN

CONTEST

8 PM • CREATIVE RUNWAY AND LIP SYNC PARTY

TRADE SHOW OPEN

10 AM — 6PM

REGISTRATION OPEN

8 AM — 6:30 PM

ALL OTHER PUREBREEDS CLASS

POODLE CLASS

TRADE SHOW

SESSION 5 SESSION 6 SESSION 7 SESSION 8 EVENING CLASSES

9 — 10 AM

9 — 10 AM POODLE IN TEDDY BEAR Lisa Leady

11 AM — NOON MANAGING THE CHRONICALLY GREASY/ FLAKY/CRUSTY DOG Michelle Knowles

9 — 10 AM ULTIMATE GUIDE TO SALON CREATIVE Angela Kumpe & Lori Craig

11 AM — NOON ABSTRACT CREATIVE RUNWAY: FROM CLIPPERS TO CATWALK Kelly Knight

6 — 8 PM LET’S GO ON A SPORTING SPREE Erin Mclaughlin & Jill Pipino

6 — 8 PM TAKE CARE OF YOURSELF: CORE TRAINING FOR GROOMERS Lara Latshaw

SALON TRIMS FOR THE EVERYDAY GROOMER Cheryl Purcell

4 — 5 PM

4 — 5 PM MANAGING FLEAS AND TICKS Dr. Cliff Faver

4 — 5 PM HV DRYING TECHNIQUES, TRICKS & SECRETS Dave Campanella

DE-MATTING DE-MYSTIFIED Linda Easton

2 — 3 PM GROOMING THE GERIATRIC PET Teri DiMarino

2 — 3 PM LET’S GROOM THE SCHNAUZER Diane Betelak

2 — 3 PM

SESSION BREAK

GROOMING THE NEW DESIGNER DOGS Sue Watson

11 AM — NOON

DROP COATS APLENTY Erin Mclaughlin & Jill Pipino

SEMINAR THREE

SEMINAR TWO

SEMINAR ONE

BALANCE EQUALS BEAUTY Kim West

4 — 5 PM

FINDING GOOD GROOMERS Joe Zuccarello

2 — 3 PM

BREED STANDARD TERMINOLOGY DEFINED Kim West

11 AM — NOON

I WANT THAT: FIND OUT WHAT’S HOT AND HOW TO USE THEM Cheryl Purcell

9 — 10 AM

SEMINAR FOUR

SCHEDULE SUNDAY

6:30 PM

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5:30 PM

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4:30 PM

4 PM

3:30 PM

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NOON

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9 AM

8:30 AM

8 AM

7:30 AM

7 AM

TRADE SHOW

10 AM — 4 PM

REGISTRATION OPEN

8 AM

10:30 AM

FELINE FANTASY JUDGING

4:15 PM • END OF SHOW AUCTION

3:30 PM • CREATIVE CHALLENGE AWARDS BEGIN

PRESENTATIONS & JUDGING

2:45 PM • CREATIVE CHALLENGE

1:30 PM • CREATIVE CHALLENGE STARTS

1 PM • CREATIVE CHALLENGE CHECK IN & SET UP

11:30 AM • EXTREME MAKEOVER AWARDS BEGIN

11 AM • FELINE FANTASY AWARDS BEGIN

EX. MAKEOVER JUDGING

10:30 AM

10 AM • FELINE FANTASY CHECK IN & SET UP

8:30 AM

EXTREME MAKEOVER START

7:45 AM • EXTREME MAKEOVER CHECK IN

CONTEST

SESSION 9 SESSION 10 SESSION 11

TRADE SHOW

SNAP-ON COMBS AND TIME SAVING SHORTCUTS Linda Easton

HANDSTRIPPING IS NOT JUST FOR TERRIERS! Pam Lauritzen

11 AM — NOON

KERRY BLUE Tammy Siert

9 — 10 AM

SEMINAR THREE

BIZ BITS Cheryl Purcell

Lisa Leady

GERMAN TRIM Diane Betelak

2 — 3 PM AIREDALE TERRIER

2 — 3 PM POODLE IN A

2 — 3 PM

SESSION BREAK

11 AM — NOON

11 AM — NOON YOUR BUSINESS RUNS ON SHAMPOO Dave Campanella

9 — 10 AM MOBILE GROOMING SUCCESS SEMINAR Jay Scruggs

9 — 10 AM

SEMINAR TWO

SHEAR CONTROL Pam Lauritzen

SEMINAR ONE

TEAR STAINS THE PERMANENT SOLUTION Kim West

11 AM — NOON

PUTTING PERSONALITY IN SHIH TZU AND MIXED BREED HEADS Sue Watson

9 — 10 AM

SEMINAR FOUR

SCHEDULE MONDAY

Intergroom Rising Star Competition 2015 PRIZES & MONEY

Intergroom Best-In-Show Rosette $1,000.00 from PetSmart Rising Star of the Year Trophy

CLASS PRIZES

ANDIS Poodle Class sponsored by ANDIS Company

The following classes are listed by Sponsor and prizes are listed at the bottom of this page: Terrier Class sponsored by PetLift Hand-Stripping Classes sponsored by Lambert Kay Spaniels & Other Sporting Breeds Classes sponsored by Tropiclean All Other Purebreed sponsored by Petbiz Insurance Mixed Salon Styling Class sponsored by Natureâ&#x20AC;&#x2122;s Specialties First Place: $300.00 Second Place: $200.00 Third Place: $100.00

First Place: $500.00 Second Place: $300.00 Third Place: $100.00

Every contestant will receive a personalized Certificate of Participation and a beautiful Commemorative Rosette.

INTERGROOM 2015

Intergroom International Groomer of the Year PRIZES & MONEY

International Groomer of the Year Solid Gold Medallion Best-In-Show Rosette $2,750.00 from PetSmart Name added to the Liz Paul Memorial Trophy Best All Around American Groomer $2,014.00 from Ryan’s Pet Supply American Winner’s Rosette Best All Around International Groomer $1,200.00 + Hotel & Entry Fee for 2016 offered by Intergroom International Winner’s Rosette Special Trophy

ANDIS POODLE TOURNAMENT First Place: $1,500.00 cash and Gold Medal Plus ANDIS Poodle Tournament Trophy Second Place: $750.00 cash and Silver Medal Third Place: $400.00 cash and Bronze Medal Fourth Place: $300.00 cash and Pewter Medal Terrier Class sponsored by PetLift Hand-Stripping Classes sponsored by Lambert Kay Spaniels & Other Sporting Breeds Classes sponsored by Tropiclean All Other Purebreed sponsored by Petbiz Insurance Mixed Salon Styling Class sponsored by Nature’s Specialties First Place: $400.00 cash and Gold Medal Second Place: $250.00 cash and Silver Medal Third Place: $150.00 cash and Bronze Medal Fourth Place: $100.00 cash and Pewter Medal Every contestant will receive a personalized Certificate of Participation and a beautiful Commemorative Rosette. INTERGROOM 2015

Intergroom Extreme Makeover: A Canine Event First Place: $2,000 value $1,500 cash plus the complete Red Clipper kit. Second Place: $1,000 value $500 cash plus the complete Red Clipper kit. Third Place: $750 value $250 cash plus the complete Red Clipper kit.