rees.david.semester 2

Davey Rees / daveyr13@gmail.com / http://cargocollective.com/daveyr

PORTFOLIO S EMESTER TWO

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Overview.

INTEGRAL ELEMENTS There are a few integral elements that make up the foundation of my work. I find that I produce the best reuslts in my work when I have spent some time researching similar outcomes and when I spend a little bit of time visualising imagery down onto paper first. even if these are just basic images to get my mind thinking. I also find that working to a quicker deadline helps me to make decisions quicker and not spend time faffing around and changing my mind.

SUCCESS Not 100% sure where my strengths lie when it comes to design, I feel that I am better at generating ideas and alternative solutions, than I am at producing the final outcome. I also feel that my designs are stronger when I do not have as much time to come up with a solution. For example when completing my dissertation project I had originally set aside 2 weeks to complete it however due to bad time management I ended up having to do it in the space of three days. However I think that was a positive thing as it forced me to make decisions quicker meaning I came to a final solution in good time.

PERSONALITY This has been my biggest down fall I feel throughout the years. This is because I never felt that I managed to get my personality across in previous projects. Especially in semester 1 of year 3. However I do feel that this semester I have managed to start squeezing out more of my personality. Espcially when it comes to stylistic choices, colours and subject matter.

I think my work this year is stronger than what I produced in semester 1 and I believe thats down to having a bit more free reign and control over the projects. In terms of the future, I am not really sure which creative direction I will take things. Personally feel I need a break from designing to see if its something I actually want to do.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Visual Summary.

Gen 2.

Summer Exhibition Poster.

X-Games Poster.

I Heart Vinyl Poster.

The Berrics App.

NYC Guide. daveyr13@gmail.com

Miss Magazine.

CH4 Annual Report. daveyr.tumblr.com

http://cargocollective.com/daveyr

Gen 2.

INTRODUCTION This Brief was a live competiton brief for a company called Gen 2. The brief set was to re-design the brand identity for the company. The target audience was a younger audience looking to further their education and knowledge within their chosen profession or career.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Gen 2.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Gen 2.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

I Heart Vinyl.

INTRODUCTION This Brief was a live freelance brief for a 3rd year photography student.

The brief set was create a poster for a vinyl night event at walkabout Carlisle. The target audience for this project was for fellow music lovers and those against valetines day!

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

CH4 Annual Report.

INTRODUCTION This brief was to create some pages taken from a new annual report for a company of your choice. In this case it was for CH4. The target audience for this were the directors, board members, employees and viewers of Channel 4.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

CH4 Annual Report.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

CH4 Annual Report.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

NYC Guide.

INTRODUCTION This a personal set brief after visiting New York. The Brief was to create a guide to New York City for creative folk. In other words for people within the creative industry.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

NYC Guide.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Summer Exhibition posters.

INTRODUCTION This was a one day brief to create some poster ideas for the end of year exhibition for all the BA courses.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Summer Exhibition posters.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

The Berrics App. INTRODUCTION This Brief was a personal set brief and consisted of creating an app for the iphone/android. It was to turn the features of the website into an easily accesible and functional app.

The target audience for this was the skateboarding industry.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

The Berrics App.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

X-Games Posters.

INTRODUCTION This Brief was a personal set one day brief to create some posters for the 2013 X-games.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Miss Magazine.

INTRODUCTION This Brief was created from the completion of my dissertation. The idea behind this brief was to create a skateboarding magazine aimed at female skateaboarders. This theme was chosen due to my dissertation being based on gender realtions within skateboarding.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Miss Magazine.

daveyr13@gmail.com

daveyr.tumblr.com

http://cargocollective.com/daveyr

Extra.

FREELANCE: I Heart Vinyl - Poster David Fawcett Photography - Website Luke Armitage Instructor - Business Cards & Flyers Circle Bar Cafe - Menus COMPETITION WIN: Gen 2 Identity Rebrand

DISSERTATION TITLE: Investigating the discourse of Skateboarding. An analysis of masculine and feminine advertisements within skateboarding’s subculture.

daveyr.tumblr.com

daveyr13@gmail.com

http://cargocollective.com/daveyr

daveyr.tumblr.com

http://cargocollective.com/daveyr