MHW in the News

IN THE NEWS October 2018

Business Wire News Release - English

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe Templeton Rye is the first supplier to partner with MHW in Europe FOR IMMEDIATE RELEASE October 9, 2018 (Manhasset, NY) – MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brand-building for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer

service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

For more information, including management team interviews, please contact: Helen Gregory, helen@gregoryvine.com, and Natasja Mallory, natasja@gregoryvine.com.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot • 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels • Located on 20-acres of land just east of downtown Templeton • Produces up to 500,000 proof gallons of rye whiskey annually • Features stills imported from Scotland to produce the highest quality spirits • 28 employees, up 17 positions from previous staffing needs • Includes museum, visitor center and tasting room ###

MHW & TEMPLETON RYE LAUNCH IN EUROPE!

PLACEMENT REPORT 2018

October 10,2018 Circulation: 167,301

MHW expands to quench thirst for US craft products in Europe Lisa Riley US importer and service provider MHW has launched a European platform in a bid to open up the market to American wine, beer, cider and spirits looking to realize their export goals.

Effective immediately, the company now offers US and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow.

Operating through a logistics hub in the Netherlands with additional expertise in the UK and turnkey back-office support from over 100 professionals based in New York, services offered by the MHW European platform include compliance and European legislation consulting, customer service, operations support and accounting.

The expansion reflected a growing demand for US craft products in Europe, said MHW. “Our new platform enables us to serve this demand with a depth of distribution and reach that has been previously unavailable to producers without substantial investment,” said president John Beaudette.

The company’s goal was to become a trusted advisor for brands looking to enter European markets by “leveraging the practices that have driven decades of success in the US”, he added.

As part of its global expansion, MHW announced that craft spirits leader, Templeton Rye, would be the first major brand distributed to European markets through its new service platform.

With licenses in all 50 states, MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for its clients.

October 10, 2018 Circulation: 26,900

Twitter @HarpersWine

October 9, 2018 Circulation:150,000,000

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer, and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea, and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center, and tasting room Source: Wine Industry Advisor

October 12, 2018

Circulation: 430,000

TEMPLETON RYE TO COME TO EUROPE WITH MHW Templeton Rye is to come to Europe with MHW, a leading drinks service provider in the US, as the company extends its footprint to include Europe, with other world regions to follow.

Effective immediately, MHW will offer US and international beverage alcohol companies a model to build their export business to Europe, and, in the near future, further world regions as well.

As part of their global expansion, MHW has also announced that craft spirits brand, Templeton Rye, will be the first major product distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realise their export goals through one seamless business solution that maximises brand control and market opportunity from day one,” said Gabe Barkley, CEO of MHW, Ltd. John Beaudette, president of MHW, Ltd. continued, “There is a growing demand for US craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment.

He added, “Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the US.” “Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” said Shane Fitzharris, executive vice president of global sales for Templeton Rye.

Continuing, he observed, “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brand-building for our European consumers while MHW facilitates the critical operational support we need to succeed.”

In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019.

The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

October 12, 2018 Circulation: 270,000

MHW expands to Europe with Templeton Rye partnership By: Melita Kiely US beer, wine and spirits importer MHW has expanded internationally for the first time, entering the European market with Templeton Rye Whiskey.

Established in 1995, MHW boasts a roster of more than 350 wine, spirits and beer clients in the US from more than 80 countries.

John Beaudette, president of MHW, said: “There is a growing demand for US craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment.

“Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the US.” The MHW European platform will operate through a logistics hub in the Netherlands with additional support in the UK, as well as back-office support from more than 100 professionals in New York.

Services in Europe will include: compliance and European legislation consulting; customer service; operations support; and accounting.

Shane Fitzharris, executive vice president of global sales for Templeton Rye, said: “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.”

October 9, 2018 Circulation: 52,020,000

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe Templeton Rye is the first supplier to partner with MHW in Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

For more information, including management team interviews, please contact: Helen Gregory, helen@gregoryvine.com, and Natasja Mallory, natasja@gregoryvine.com.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot • 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels • Located on 20-acres of land just east of downtown Templeton • Produces up to 500,000 proof gallons of rye whiskey annually • Features stills imported from Scotland to produce the highest quality spirits • 28 employees, up 17 positions from previous staffing needs • Includes museum, visitor center and tasting room

October 9, 2018 Circulation: 8,344

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports To Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

For more information, including management team interviews, please contact: Helen Gregory, helen@gregoryvine.com, and Natasja Mallory, natasja@gregoryvine.com.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

October 10,2018 Circulation: 70,460

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer, and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea, and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center, and tasting room Source: Wine Industry Advisor

October 11,2018 Circulation: 40,000

MHW expands global footprint with new European service platform US-based alcohol beverage importer and distributor MHW is expanding its global presence by offering a European service platform for alcohol exports.

The platform will provide services such as European legislation consulting, customer service, operations support and accounting.

It will also include transition services for brands looking to increase their exports, a cost-effective model for market entry, and development services for European business infrastructure.

MHW’s president John Beaudette said: “There is a growing demand for the US craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment.

“There is a growing demand for the US craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable.”

“Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the US.” As part of this initiative, MHW announced that craft spirits producer Templeton Rye will be the first major brand distributed to Europe using its new service platform.

Templeton Rye’s global sales executive vice-president Shane Fitzharris said: “Templeton Rye is delighted to enter European markets for the first time in partnership with MHW. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brand-building for our European consumers while MHW facilitates the critical operational support we need to succeed.”

Operating through a logistics hub in the Netherlands, the European service platform will be supported by offices in the UK and New York.

October 9, 2018 Circulation 214,550

MHW Ltd. Rolls Out International Expansion, Service Platform Facilitates Beverage Alcohol Exports to Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brand-building for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York.

Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics,

compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much soughtafter rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots.

On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

Newsletter Circulation: 214,550

October 9, 2018 Circulation: 15,893

MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe Templeton Rye is the first supplier to partner with MHW in Europe MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion. Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations

support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot • • • • • •

55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

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October 12, 2018 Circulation: 89,910

Templeton Rye enters Europe through new MHW Platform Lucy Brinter

October 12, 2018 Circulation: 110,190

Un nouveau débarquement américain en Europe ?

Sharon Nagel Depuis le début des années 1990, les exportations américaines de vins ont été multipliées par trois. Mais elles restent faibles par rapport à l’envergure de la production nationale. Une nouvelle initiative portée par la société MHW Ltd en dit long sur le développement potentiel des exportations américaines vers l’Union européenne, et les ambitions des exportateurs.

Une nouvelle plateforme basée aux Pays-Bas Créée sous sa forme actuelle en 1995, l’importateur, distributeur et prestataire de services MHW est bien connu des entreprises européennes. Parmi ses clients français, il compte en direct Duval Leroy et Armand de Brignac en Champagne, le Domaine Jean-Louis Chave à Hermitage et la maison de négoce bordelaise Duclot (Moueix), tout en travaillant avec l’espagnol Freixenet et différentes entreprises européennes représentées par d’autres importateurs. L’histoire de la société, dont 40% de l’activité porte sur le vin et se chiffre en plusieurs millions de caisses, est bien plus ancienne : intitulée au départ Monsieur Henri Wines – un nom révélateur de sa mission d’importation de vins français – elle a été rachetée par PepsiCo, et ensuite par John Beaudette, actuel président, en 1995. Cette métamorphose traduit bien l’évolution du marché américain pendant les dernières décennies, et le tout dernier projet de MHW révèle, lui aussi, un changement stratégique parmi les opérateurs. En effet, ce mercredi la société a annoncé la création d’une plateforme européenne, articulée autour d’un centre logistique aux PaysBas, des consultants au Royaume-Uni et une assistance fournie par plus de 100 professionnels aux Etats-Unis. L’objectif est de proposer aux entreprises américaines, voire d’autres, une offre de services clé en main pour s’attaquer au marché européen, et plus particulièrement au Royaume-Uni, à l’Allemagne, à l’Espagne… et à la France.

Petites et grandes entreprises sous-traitent leurs services d’arrière-guichet « Notre objectif est de proposer un guichet unique où des entreprises souhaitant exporter vers l’UE ont accès à des services tels la mise en conformité des expéditions, l’importation et la logistique afin de pouvoir répondre aux commandes des distributeurs pour la consommation à domicile et du CHR, sans pour autant perdre le contrôle de leur marque », explique Gabe Barkley, directeur de MHW. « Certes, le marché européen est moins complexe que les Etats-Unis sur le plan réglementaire, mais pour que les entreprises puissent y accéder de manière efficace, il y a encore beaucoup d’obstacles à surmonter.

D’une certaine façon, le marché européen est aussi intimidant que les Etats-Unis ». La nouvelle plateforme cible en premier lieu les structures de faible dimension – cœur de cible de MHW aux EtatsUnis. « Les petites entreprises ont toujours eu du mal à trouver leur place et à identifier les interlocuteurs susceptibles de valoriser leur marque et de leur apporter toute l’attention nécessaire pour pouvoir survivre les premières années, les plus difficiles. Le lancement de nouveaux produits doit faire face à un contexte commercial compliqué car il existe déjà beaucoup de références et de marques réussies », rappelle Gabe Barkley. Mais le type de services proposés n’attire pas que les petites caves. « Depuis plusieurs années aux Etats-Unis, de grandes entreprises font également appel à nous pour gérer leur services d’arrière-guichet car elles trouvent que ces services sont couteux en interne et qu’il est plus intéressant de les sous-traiter à une société comme MHW. Les économies ainsi réalisées leur permettent de se charger plutôt des aspects marketing comme le storytelling qu’elles font mieux que quiconque ».

Un marché américain de plus en plus saturé Le potentiel exportateur des Etats-Unis est considérable et a été sous-exploité jusqu’à présent du fait de l’envergure et de la valorisation assurées par le marché domestique. En effet, comparée à d’autres pays producteurs, la part des exportations américaines par rapport à la production est minime. Elle se situe

autour de 15%, alors que d’autres pays du Nouveau Monde comme l’Australie, l’Afrique du Sud, la Nouvelle-Zélande et le Chili dépassent allégrement la moitié de la production. C’est le cas en Europe aussi, pour des pays comme l’Espagne. Pour Gabe Barkley, les entreprises américaines, des grandes aux petites en passant par les structures moyennes, sont en train de changer de fusil d’épaule, d’où la nouvelle plateforme. « Les entreprises comme Gallo ont commencé à s’attaquer davantage au marché européen et à d’autres régions du monde ». Parmi les entités plus modestes, il note une certaine saturation du marché, poussant les entreprises à se tourner vers l’export. « Il existait auparavant une dynamique aux Etats-Unis grâce à laquelle ces entreprises pouvaient facilement accéder aux consommateurs en s’appuyant sur des clubs par exemple, ou sur la vente directe au caveau. Avec le développement des « private labels » et au fur et à mesure que les grands groupes leur prennent des parts de marché, la nécessité de chercher des débouchés à l’extérieur du pays se fait sentir de plus en plus ».

Une évolution logique Certains pouvoirs publics ont même imposé des restrictions sur la circulation autour des caveaux de vente, limitant l’impact de ce débouché majeur. Dans le même temps, les ventes sur internet, entre Etats, restent semés d’embûche, la concurrence internationale de plus en plus acharnée, et la concentration, au niveau des différents interlocuteurs dont les grossistes, avérée. « La consolidation, l’évolution des technologies et de nouveaux modèles d’entreprise sont en train de bouleverser le marché et de créer un nouvel ensemble de gagnants et de perdants, sur les trois échelons du secteur », notait récemment la Rabobank dans un rapport. « Il faut également se rappeler, que la véritable genèse des caves et des marques que nous connaissons aujourd’hui aux USA date de la fin des années 1970 et début des années 80. Ainsi, d’un point de vue global, leur existence est encore récente. Le marché atteignant désormais un stade de maturité plus avancé, et les producteurs ayant acquis une dimension plus importante, il est tout à fait logique qu’ils aillent à la recherche de cibles plus grandes », estime Gabe Barkley.

La France une cible de choix ?

Le climat commercial tendu actuellement au niveau mondial, et plus particulièrement pour les exportateurs américains sur certains marchés clés comme la Chine, semble valider un concept qui serait susceptible de faciliter l’accès au marché. Mais pour MHW, ces tensions sont loin d’être la motivation première de la nouvelle plateforme. « Certes, un environnement compliqué fait naître le besoin de mettre en place des partenariats efficaces, à même d’aider les entreprises à naviguer dans cette situation. Mais nos études ont montré qu’il existe une demande sous-jacente de nouveaux produits d’exportation, à la fois aux Etats-Unis, en Europe, et sur plusieurs marchés développés à travers le monde ». Dans le domaine spécifique du vin, des entreprises US commercialisant des produits sud-américains ont déjà manifesté leur intérêt pour la nouvelle plateforme et MHW a identifié un besoin également parmi les structures de dimension modeste à travers le Nouveau Monde. Des discussions seraient actuellement en cours avec des clients existants et des prospects et MHW affirme que des « annonces importantes seront faites dans les semaines et mois à venir ». Quel que soit l’avenir réservé à cette nouvelle plateforme, il semble certain qu’un marché de plus en plus saturé et concentré aux Etats-Unis, de même qu’une production domestique qui a presque doublé en vingt ans, va susciter des velléités exportatrices parmi un nombre croissant d’entreprises américaines. Etant donné l’ouverture croissante exprimée par les consommateurs français à l’égard des produits étrangers – la mode des Prosecco-Aperol Spritz et autres Cavas est là pour le montrer – la France pourrait bien devenir une cible de choix pour les futurs exportateurs américains.

October 31, 2018 Circulation: 5,000

MHW Ltd. desarrolla una importante expansión internacional y facilita las exportaciones de bebidas alcohólicas a Europa MHW, Ltd., el proveedor líder de servicios de vino, cerveza, sidra y destilados en los Estados Unidos, ha anunciado una importante expansión de negocios internacionales. Con efecto inmediato, la compañía ofrecerá a las compañías estadounidenses e internacionales de bebidas alcohólicas un modelo para desarrollar su negocio de exportación a Europa, y otras regiones del mundo le seguirán. Como parte de su expansión global, MHW también ha anunciado que Templeton Rye, líder de destilados artesanales, será la primera marca importante distribuida a los mercados europeos a través de su nueva plataforma de servicio.

“Estamos encantados de que Templeton Rye, un referente de la industria haya escogido a MHW para cumplir de manera eficiente sus objetivos de exportación a través de una solución empresarial perfecta que maximiza el control de la marca y la oportunidad de mercado desde el primer día”, dice Gabe Barkley, Director Ejecutivo de MHW, Ltd. John Beaudette, Presidente de MHW, Ltd. continúa: “Existe una creciente demanda de productos artesanales estadounidenses en Europa que ahora podemos atender con un alcance y profundidad de distribución que anteriormente no estaba disponible para los productores sin una inversión sustancial.

Nuestro objetivo es convertirnos en un asesor digno de confianza para las marcas que buscan ingresar a los mercados europeos mediante el aprovechamiento de las prácticas que han impulsado décadas de éxito en los EE. UU”.

Desde 1995, MHW ha abierto constantemente el camino descubriendo nuevas oportunidades y soluciones empresariales innovadoras. MHW, un importador y distribuidor con licencia nacional, sirve a más de 350 clientes de vinos, destilados y cervezas en los EE. UU. de más de 80 países diferentes, que representan volúmenes anuales de entre 100 y 1.000.000 de cajas vendidas. Los aspectos clave del servicio europeo de MHW aprovechan décadas de experiencia operativa, que incluyen: (1) una transición perfecta para las marcas que buscan aumentar sus exportaciones; (2) un modelo rentable para la entrada en el mercado que se puede personalizar para uno o varios países; y (3) la capacidad de construir una infraestructura de negocios europeos con un solo proveedor de servicios y sin gastos generales de empleados de back office.

“Templeton Rye está encantado de ingresar en los mercados europeos por primera vez en sociedad con MHW”, dice Shane Fitzharris, vicepresidente ejecutivo de Ventas Globales de Templeton Rye. “Estamos viendo una demanda sin precedentes de Templeton Rye Whiskey a nivel internacional y podemos centrarnos en la creación de marca para nuestros consumidores europeos, mientras que MHW facilita el apoyo operativo crítico que necesitamos para tener éxito”. Además de su acuerdo europeo con MHW, Templeton Rye también ha comenzado recientemente a exportar a Japón, Nueva Zelanda, Corea del Sur e India con planes adicionales para aumentar su presencia internacional en 2018 y 2019. La operación de despliegue mundial de la marca se apoya en la apertura de su nueva destilería de whisky Templeton de 35 millones de dólares en Iowa en agosto de 2018.

La plataforma europea de MHW operará a través de un centro logístico en los Países Bajos con experiencia y apoyo adicional en el Reino Unido y el apoyo inmediato de back-office de más de 100 profesionales con sede en Nueva York. Los servicios incluyen: consultoría en cumplimiento y legislación europea; servicio al cliente; apoyo de operaciones; y contabilidad, todo respaldado por un apoyo tecnológico de primera clase que proporciona inteligencia empresarial en tiempo real a los clientes.

Más información a través natasja@gregoryvine.com.

de

Helen

Gregory,

helen@gregoryvine.com,

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Natasja

Mallory,

MALTHOUND October 12, 2018 Circulation: 5,000

MHW expands to Europe with Templeton Rye partnership US beer, wine and spirits importer MHW has expanded internationally for the first time, entering the European market with Templeton Rye Whiskey.

Shane Fitzharris, executive vice president of global sales for Templeton Rye, said: "We're seeing unprecedented demand for Templeton Rye Whiskey internationally and we're able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed."

Link to: https://www.thespiritsbusiness.com/2018/10/mhw-expands-to-europe-withtempleton-rye-partnership/

October 9, 2018 Circulation: 6,410,000 MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe FOR IMMEDIATE RELEASE October 9, 2018 (Manhasset, NY) – MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion.

Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

October 9, 2018 Circulation: 3,040,000 MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe FOR IMMEDIATE RELEASE October 9, 2018 (Manhasset, NY) – MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion.

Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

October 9, 2018 Circulation: 8,070 MHW Ltd. Rolls Out Significant International Expansion FOR IMMEDIATE RELEASE October 9, 2018 (Manhasset, NY) – MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion.

Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

October 10, 2018 Circulation: 61,990 MHW Ltd. Rolls Out Significant International Expansion – Innovative Service Platform Facilitates Beverage Alcohol Exports to Europe FOR IMMEDIATE RELEASE October 9, 2018 (Manhasset, NY) – MHW, Ltd., the leading service provider for wine, beer, cider and spirits in the U.S., has announced a significant international business expansion.

Effective immediately, the company will offer U.S. and international beverage alcohol companies a model to build their export business to Europe, with other world regions to follow. As part of their global expansion, MHW has also announced that craft spirits leader, Templeton Rye, will be the first major brand distributed to European markets through their new service platform.

“We are delighted that Templeton Rye, an industry leader, chose MHW to efficiently realize their export goals through one seamless business solution that maximizes brand control and market opportunity from day one,” says Gabe Barkley, Chief Executive Officer of MHW, Ltd. John Beaudette, President of MHW, Ltd. continues, “There is a growing demand for U.S. craft products in Europe that we are now able to serve with a depth of distribution and reach that has been previously unavailable to producers without substantial investment. Our goal is to become a trusted advisor for brands looking to enter European markets by leveraging the practices that have driven decades of success in the U.S.” Since 1995, MHW has consistently paved the way in uncovering new opportunities and designing innovative business solutions. MHW, a nationally licensed importer and distributor, serves over 350 wine, spirits and beer clients in the U.S. sourced from over 80 different countries, representing annual volumes between 100 and 1,000,000 cases sold. The key aspects of MHW’s European service leverage decades of operational expertise, including: (1) a seamless transition for brands looking to grow their exports; (2) a cost-effective model for market entry that can be customized to one or many countries; and (3) the ability to build a European business infrastructure with one single service provider and no back office employee overhead.

“Templeton Rye is delighted to enter European markets for the first time in partnership with MHW,” says Shane Fitzharris, Executive Vice President of Global Sales for Templeton Rye. “We’re seeing unprecedented demand for Templeton Rye Whiskey internationally and we’re able to focus on brandbuilding for our European consumers while MHW facilitates the critical operational support we need to succeed.” In addition to their European agreement with MHW, Templeton Rye has also recently started exporting to Japan, New Zealand, South Korea and India with further plans to increase their international footprint in 2018 and 2019. The implementation of a global roll-out of the brand is supported by the opening of their new $35-million Templeton whiskey distillery in Iowa in August 2018.

The MHW European platform will operate through a logistics hub in the Netherlands with additional expertise in the United Kingdom, and turnkey back-office support from over 100 professionals based in New York. Services include: compliance and European legislation consulting; customer service; operations support; and accounting, all supported by a best-in-class technology suite providing real-time business intelligence to clients.

ABOUT MHW, Ltd. MHW, Ltd. is a nationally-licensed beverage alcohol importer, distributor, and service provider, leading the industry since 1934. With licenses in all 50 states, MHW is the preferred partner for established and aspiring brands in wine, spirits, and beer. MHW works with suppliers in over 80 countries, providing operations, logistics, compliance, sales distribution, marketing and new brand development for their clients. For more information, visit www.mhwltd.com.

ABOUT TEMPLETON RYE

Templeton Rye Whiskey tracks back to the early 1920s when residents of Templeton distilled a much sought-after rye whiskey. That bootlegging enterprise, forced underground during the Prohibition era, nonetheless flourished during that period. Today, the whiskey may be slightly different—instead of stills in basements and barns, the company has a modern, legal plant—but the entrepreneurial spirit remains true to Templeton’s roots. On August 7, 2018, Templeton Rye Spirits, LLC marked the beginning of a new chapter, highlighting a rich history with the community they call home by the official opening of the Templeton Distillery in Iowa. The 34,500 square-foot distillery, a $35 million project, was a significant investment in the community of Templeton.

Templeton Distillery Snapshot 55,000 square-foot barrel aging warehouse that can store up to 54,000 barrels Located on 20-acres of land just east of downtown Templeton Produces up to 500,000 proof gallons of rye whiskey annually Features stills imported from Scotland to produce the highest quality spirits 28 employees, up 17 positions from previous staffing needs Includes museum, visitor center and tasting room

DISTRIBUTION NETWORK:

SUMMARY

• Western Europe (Austria, Belgium, Denmark, Finland, France, Germany, Greece, Italy, Netherlands, Norway, Portugal, Spain, Switzerland, Sweden, UK)

UNIQUE EMAILS SENT: • 37,109

TOP COUNTRIES (by click): • USA – 1 • Germany –2 • France – 3

IMPRESSION VALUES TO DATE: • 213+ Million

Business Wire NewsTrak Report 10/12/2018 11:14 AM Eastern Daylight Time (U.S. and Canada)

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Business Wire News Release - Spanish

MHW Ltd. desarrolla una importante expansión internacional La innovadora plataforma de servicios facilita las exportaciones de bebidas alcohólicas a Europa Templeton Rye es el primer proveedor en asociarse con MHW en Europa COMUNICADO URGENTE 9 de octubre de 2018 (Manhasset, NY) – MHW, Ltd., el proveedor líder de servicios de vino, cerveza, sidra y destilados en los Estados Unidos, ha anunciado una importante expansión de negocios internacionales. Con efecto inmediato, la compañía ofrecerá a las compañías estadounidenses e internacionales de bebidas alcohólicas un modelo para desarrollar su negocio de exportación a Europa, y otras regiones del mundo le seguirán. Como parte de su expansión global, MHW también ha anunciado que Templeton Rye, líder de destilados artesanales, será la primera marca importante distribuida a los mercados europeos a través de su nueva plataforma de servicio.

"Estamos encantados de que Templeton Rye, un referente de la industria haya escogido a MHW para cumplir de manera eficiente sus objetivos de exportación a través de una solución empresarial perfecta que maximiza el control de la marca y la oportunidad de mercado desde el primer día", dice Gabe Barkley, Director Ejecutivo de MHW, Ltd. John Beaudette, Presidente de MHW, Ltd. continúa: “Existe una creciente demanda de productos artesanales estadounidenses en Europa que ahora podemos atender con un alcance y profundidad de distribución que anteriormente no estaba disponible para los productores sin una inversión sustancial. Nuestro objetivo es convertirnos en un asesor digno de confianza para las marcas que buscan ingresar a los mercados europeos mediante el aprovechamiento de las prácticas que han impulsado décadas de éxito en los EE. UU. Desde 1995, MHW ha abierto constantemente el camino descubriendo nuevas oportunidades y soluciones empresariales innovadoras. MHW, un importador y distribuidor con licencia nacional, sirve a más de 350 clientes de vinos, destilados y cervezas en los EE. UU. de más de 80 países diferentes, que representan volúmenes anuales de entre 100 y 1.000.000 de cajas vendidas. Los aspectos clave del servicio europeo de MHW aprovechan décadas de experiencia operativa, que incluyen: (1) una transición perfecta para las marcas que buscan aumentar sus exportaciones; (2) un modelo rentable para la entrada en el mercado que se puede personalizar para uno o varios países; y (3) la capacidad de construir una infraestructura de negocios europeos con un solo proveedor de servicios y sin gastos generales de empleados de back office.

"Templeton Rye está encantado de ingresar en los mercados europeos por primera vez en sociedad con MHW", dice Shane Fitzharris, Vicepresidente Ejecutivo de Ventas Globales de Templeton Rye. "Estamos viendo una demanda sin precedentes de Templeton Rye Whiskey a nivel internacional y podemos centrarnos en la creación de marca para nuestros consumidores europeos, mientras que MHW facilita el apoyo operativo crítico que necesitamos para tener éxito".

Además de su acuerdo europeo con MHW, Templeton Rye también ha comenzado recientemente a exportar a Japón, Nueva Zelanda, Corea del Sur e India con planes adicionales para aumentar su presencia internacional en 2018 y 2019. La operación de despliegue mundial de la marca se

apoya en la apertura de su nueva destilería de whisky Templeton de $35 millones en Iowa en agosto de 2018.

La plataforma europea de MHW operará a través de un centro logístico en los Países Bajos con experiencia y apoyo adicional en el Reino Unido y el apoyo inmediato de back-office de más de 100 profesionales con sede en Nueva York. Los servicios incluyen: consultoría en cumplimiento y legislación europea; servicio al cliente; apoyo de operaciones; y contabilidad, todo respaldado por un apoyo tecnológico de primera clase que proporciona inteligencia empresarial en tiempo real a los clientes.

Para obtener más información, incluyendo entrevistas del equipo de administración, comuníquese con: Helen Gregory, helen@gregoryvine.com, y Natasja Mallory, natasja@gregoryvine.com.

ACERCA DE MHW, Ltd. MHW, Ltd. es un importador, distribuidor y proveedor de servicios de bebidas alcohólicas con licencia nacional, líder en la industria desde 1934. Con licencias en los 50 estados, MHW es el socio preferido de marcas establecidas y aspirantes en vinos, destilados y cervezas. MHW trabaja con proveedores en más de 80 países, proporcionando operaciones, logística, cumplimiento, distribución de ventas, marketing y desarrollo de nuevas marcas para sus clientes. Para obtener más información, visite www.mhwltd.com.

SOBRE TEMPLETON RYE La historia de Templeton Rye Whiskey data desde los principios de la década de 1920, cuando los residentes de Templeton destilaron un whisky de centeno muy apreciado. Aunque era una empresa de contrabando, forzada a la clandestinidad durante la era de la Prohibición, floreció durante ese período. Hoy en día, el whisky puede ser ligeramente diferente, en lugar de alambiques en sótanos y graneros, la compañía tiene una planta legal moderna, pero el espíritu empresarial sigue siendo fiel a las raíces de Templeton. El 7 de agosto de 2018, Templeton Rye Spirits, LLC marcó el comienzo de un nuevo capítulo, destacando una rica historia con la comunidad a la que llaman hogar por la inauguración oficial de la destilería de Templeton en Iowa. La destilería de 3.205 metros cuadrados, un proyecto de $35 millones, fue una inversión significativa en la comunidad de Templeton.

Resumen de la destilería de Templeton • Almacén barriles de 5.110 metros cuadrados que puede almacenar hasta 54.000 barriles • Ubicado en 8 hectáreas de tierra al este del centro de Templeton • Produce hasta 1.900.000 litros de whisky de centeno por año.

• Cuenta con alambiques importados de Escocia para producir espíritus de la más alta calidad.

• 28 empleados, hasta 17 puestos de las necesidades de personal anteriores • Incluye un museo, un centro de visitantes y una sala de degustación. ###

Business Wire News Release - French

MHW Ltd. réalise une importante expansion internationale – La plateforme de services innovante facilite les exportations de boissons alcoolisées vers l’Europe Templeton Rye est le premier fournisseur à s’associer avec MHW en Europe MANHASSET, État de New York--(BUSINESS WIRE)-- MHW, Ltd., le plus important fournisseur de services dans les domaines du vin, de la bière, du cidre et des spiritueux aux États-Unis, a annoncé une importante expansion d'entreprise à l’international. Avec une prise d’effet immédiate, la société offrira aux entreprises de boissons alcoolisées, tant aux États-Unis qu’à l’international, un modèle pour développer ses exportations vers l’Europe, d’autres régions du monde suivront. Dans le cadre de son expansion internationale, MHW a également annoncé que le leader des spiritueux artisanaux Templeton Rye sera la première marque majeure distribuée sur les marchés européens via sa nouvelle plateforme de services. « Nous sommes ravis que Templeton Rye, un chef de file du secteur, ait choisi MHW pour atteindre efficacement ses objectifs d’exportation grâce à une solution commerciale homogène qui maximise le contrôle de la marque et les opportunités de marché dès le premier jour », a déclaré Gabe Barkley, chef de la direction de MHW, Ltd. John Beaudette, président de MHW, Ltd., a ajouté : « On assiste à une demande croissante pour les produits artisanaux américains en Europe, que nous sommes dorénavant en mesure de satisfaire avec une portée de distribution et de rayonnement qui n’était auparavant pas disponible pour les producteurs sans des investissements conséquents. Notre objectif est de devenir un conseiller digne de confiance pour les marques cherchant à faire leur entrée sur les marchés européens en tirant profit des pratiques qui ont amené des décennies de succès aux États-Unis. » Depuis 1995, MHW a sans cesse ouvert la voie pour la découverte de nouvelles opportunités et la conception de solutions commerciales innovantes. MHW, un importateur et distributeur agréé au niveau national, dessert plus de 350 clients dans les domaines du vin, des spiritueux et de la bière aux États-Unis provenant de plus de 80 pays, représentant des volumes annuels entre 100 et 1 000 000 de caisses vendues. Les principaux aspects du service européen de MHW tirent profit de décennies d’expertise opérationnelle, incluant : (1) une transition harmonieuse pour les marques cherchant à développer leurs exportations ; (2) un modèle économique pour pénétrer des marchés pouvant être personnalisé pour un ou de nombreux pays ; et (3) la capacité de construire une infrastructure commerciale européenne avec un prestataire de services unique et aucun frais général pour des employés de back-office. « Templeton Rye se réjouit de pénétrer les marchés européens pour la première fois en partenariat avec MHW », a affirmé Shane Fitzharris, vice-président exécutif des ventes mondiales chez Templeton Rye. « Nous constatons une demande sans précédent pour le

whisky Templeton Rye à l’international et nous sommes en mesure de nous concentrer sur la construction de l’image de marque pour nos clients européens, tandis que MHW facilite le support opérationnel essentiel dont nous avons besoin pour réussir. » En plus de son accord européen avec MHW, Templeton Rye a également récemment démarré ses exportations vers le Japon, la Nouvelle-Zélande, la Corée du Sud et l’Inde, et prévoit d’augmenter sa présence à l’international en 2018 et 2019. La mise en œuvre d’un déploiement mondial de la marque est soutenue par l’ouverture en août 2018 de sa nouvelle distillerie de whisky, de 35 millions de dollars, à Templeton, dans l’Iowa.

La plateforme européenne de MHW opérera via un centre logistique aux Pays-Bas, avec une expertise additionnelle au Royaume-Uni et le support de back-office clés en main de plus de 100 professionnels basés à New York. Les services incluent : conseils en matière de conformité et de législation européenne ; service client ; soutien opérationnel et comptabilité, le tout appuyé par une suite technologique de première qualité fournissant aux clients une veille économique en temps réel.

Pour de plus amples informations ou des interviews avec l’équipe de direction, veuillez contacter : Helen Gregory, helen@gregoryvine.com, ou Natasja Mallory, natasja@gregoryvine.com. À propos de MHW, Ltd. MHW, Ltd. est un fournisseur de services, distributeur et importateur de boissons alcoolisées agréé au niveau national, leader de son secteur depuis 1934. Disposant de licences dans l’ensemble des 50 États, MHW est le partenaire de choix des marques établies et en devenir dans les domaines du vin, des spiritueux et de la bière. MHW travaille avec des fournisseurs dans plus de 80 pays, offrant à ses clients des services d’exploitation, de logistique, de mise en conformité, de répartition des ventes, de marketing et de développement de nouvelles marques.

Pour de plus amples renseignements, visitez www.mhwltd.com. À propos de TEMPLETON RYE Le whisky Templeton Rye remonte au début des années 1920 lorsque des résidents de Templeton ont distillé un whisky de seigle très recherché. Cette entreprise clandestine, forcée d’entrer dans la clandestinité à l'époque de la prohibition, a cependant prospéré pendant cette période. Aujourd’hui, le whisky est peut-être légèrement différent — au lieu d'alambics dans des caves et des granges, la société possède une usine moderne et légale — mais l’esprit entrepreneurial reste fidèle aux racines de Templeton. Le 7 août 2018, Templeton Rye Spirits, LLC a marqué le début d'un nouveau chapitre, mettant en exergue une riche histoire avec sa communauté d'appartenance avec l’ouverture officielle de la distillerie de Templeton dans l’Iowa. Projet de 35 millions de dollars, la distillerie de 34 500 pieds carrés a constitué un important investissement dans la communauté de Templeton.

Portrait de la distillerie de Templeton • • • • • •

Entrepôt d’élevage en barriques de 55 000 pieds carrés permettant de stocker jusqu’à 54 000 barriques Situé sur 20 acres de terrain juste à l'est du centre-ville de Templeton Produit jusqu’à 500 000 gallons de whisky de seigle chaque année Possède des alambics importés d’Écosse pour produire les spiritueux de la plus haute qualité 28 employés, 17 de plus que les précédents besoins en personnel Comprend un musée, un centre pour les visiteurs et une salle de dégustation

Business Wire News Release - German

MHW Ltd. startet bedeutende internationale Expansion – Innovative Service-Plattform erleichtert Export von alkoholischen Getränken nach Europa Templeton Rye ist erster Lieferpartner von MHW in Europa MANHASSET, New York--(BUSINESS WIRE)-- MHW, Ltd., der führende Service-Anbieter für Wein, Bier, Apfelwein und Spirituosen in den USA, hat eine bedeutende internationale Geschäftsexpansion angekündigt. Das Unternehmen bietet US-amerikanischen und internationalen Anbietern von alkoholischen Getränken ab sofort ein Geschäftsmodell für den Ausbau ihres Exportgeschäfts nach Europa an, wobei andere Regionen der Welt demnächst hinzukommen sollen. Im Rahmen seiner globalen Expansion hat MHW ebenfalls angekündigt, dass Templeton Rye, ein führender Anbieter von Spezialspirituosen, als erste bedeutende Marke über die neue Service-Plattform auf europäischen Märkten vertrieben wird. „Wir freuen uns sehr, dass Templeton Rye, ein branchenführender Anbieter, sich für MHW entschieden hat, um seine Exportziele effizient zu verwirklichen, und dafür eine nahtlose Geschäftslösung einsetzt, die Markenkontrolle und Marktchancen vom ersten Tag an maximiert“, erklärte Gabe Barkley, Chief Executive Officer von MHW, Ltd. John Beaudette, President von MHW, Ltd., ergänzte: „Es besteht eine zunehmende Nachfrage nach US-amerikanischen Boutique-Produkten in Europa, und wir können die Kunden nun mit einem tiefgreifenden und weitreichenden Vertrieb bedienen, der Produzenten bisher ohne erhebliche Investitionen nicht zur Verfügung stand. Unser Ziel besteht darin, ein zuverlässiger Berater für Marken zu werden, die in europäische Märkte vorstoßen möchten. Dabei setzen wir die Methoden ein, die sich in den USA jahrzehntelang bewährt haben.“ MHW ist seit 1995 kontinuierlich bestrebt, neue Geschäftschancen aufzudecken und innovative Geschäftslösungen bereitzustellen. Als landesweit lizenzierter Importeur und Vertrieb bedient MHW mehr als 350 Kunden in den USA mit Weinen, Spirituosen und Bieren aus über 80 verschiedenen Ländern. Das jährliche Verkaufsvolumen liegt dabei zwischen 100 und 1 Million Kästen. MHW verfügt insbesondere über jahrzehntelange Betriebserfahrung in der Bedienung des europäischen Marktes, beispielsweise: (1) nahtloser Übergang für Marken, die ihr Exportgeschäft steigern möchten; (2) kostengünstiges Modell für den Markteintritt, das auf ein Land oder mehrere Länder zugeschnitten werden kann; und (3) die Fähigkeit, eine europäische Geschäftsinfrastruktur mit einem einzigen Dienstanbieter und ohne Back-Office-Personalkosten aufzubauen. „Templeton Rye freut sich sehr, in Partnerschaft mit MHW erstmals in die europäischen Märkte vorzustoßen“, so Shane Fitzharris, Executive Vice President of Global Sales bei Templeton Rye. „Wir beobachten eine beispiellose Nachfrage nach Templeton Rye Whiskey im Ausland, und wir können uns auf den Markenaufbau für unsere europäischen Kunden konzentrieren,

während MHW sich um die wichtige Betriebsunterstützung kümmert, die für den Erfolg unerlässlich ist.“ Zusätzlich zu der Vereinbarung mit MHW über Europa hat Templeton Rye unlängst auch mit dem Export nach Japan, Neuseeland, Südkorea und Indien begonnen. Für 2018 und 2019 bestehen zudem weitere Pläne für die Ausdehnung der internationalen Präsenz des Unternehmens. Die Umsetzung einer weltweiten Einführung der Marke wurde im August 2018 mit der Eröffnung der neuen Whiskeybrennerei im Wert von 35 Millionen US-Dollar in Iowa gefördert.

Die europäische MHW-Plattform wird über einen Logistikknoten in den Niederlanden betrieben mit zusätzlichen Kompetenzen in Großbritannien und betriebsbereitem Back-Office-Support von mehr als 100 Fachleuten in New York. Zu den verfügbaren Dienstleistungen gehören: Auflageneinhaltung und Beratung zu europäischen Gesetzen, Kundendienst, Betriebsunterstützung und Rechnungslegung, jeweils untermauert durch eine erstklassige Technologie-Suite, die den Kunden Geschäftsinformationen in Echtzeit bereitstellt.

Für weitere Informationen, auch zur Vereinbarung von Gesprächen mit dem Geschäftsleitungsteam, wenden Sie sich bitte an Helen Gregory, helen@gregoryvine.com, und Natasja Mallory, natasja@gregoryvine.com. ÜBER MHW, Ltd. MHW, Ltd. ist ein seit 1934 branchenführender und landesweit lizenzierter Importeur, Vertrieb und Dienstanbieter für alkoholische Getränke in den USA. Mit Alkohollizenzen in allen 50 USBundesstaaten ist MHW der bevorzugte Partner für etablierte und aufstrebende Wein-, Bierund Spirituosenmarken. MHW arbeitet mit Anbietern in über 80 Ländern zusammen und stellt seinen Kunden Dienstleistungen in Sachen Geschäftsbetrieb, Logistik, Compliance, Vertrieb, Marketing und neue Markenentwicklung bereit. Weitere Informationen erhalten Sie unter www.mhwltd.com. ÜBER TEMPLETON RYE Templeton Rye Whiskey hat seine Ursprünge Anfang der 1920er Jahre, als die Einwohner von Templeton einen sehr begehrten Whiskey aus Roggen brannten. Das Schwarzmarktunternehmen musste in der Zeit des Alkoholverbots zwar untertauchen, gedieh jedoch trotzdem weiter. Heute schmeckt der Whiskey wohl etwas anders, da er nicht mehr in Kellern und Scheunen gebrannt wird. Das Unternehmen verfügt nun über eine moderne, legale Brennerei, aber der Unternehmergeist ist noch immer tief in den Ursprüngen von Templeton verwurzelt. Am 7. August 2018 schlug Templeton Rye Spirits, LLC ein neues Kapitel in seiner Geschichte auf und markierte den Tag durch die offizielle Eröffnung der Templeton Distillery in seiner Heimatstadt in Iowa. Die 34.500 Quadratfuß (über 3000 qm) umfassende Brennerei - ein auf 35 Millionen US-Dollar beziffertes Projekt - war eine beträchtliche Investition in der Gemeinschaft von Templeton. Überblick über die Templeton Distillery • Lagerhaus mit 55.000 Quadratfuß (ca. 5100 qm) Fläche für die Fassreifezeit, wo bis zu 54.000 Fässer gelagert werden können • Gelände von 20 Morgen östlich der Innenstadt von Templeton • Herstellung von bis zu 500.000 Proof-Gallonen Roggenwhiskey pro Jahr • Aus Schottland importierte Destillen zur Herstellung von äußerst hochwertigen Spirituosen • 28 Mitarbeiter, d. h. ein Anstieg von 17 Arbeitsplätzen • Museum, Besucherzentrum und Whiskeyprobe

Business Wire News Release – Italian

MHW Ltd. avvia una notevole espansione a livello internazionale – Un’innovativa piattaforma di servizio facilita l’esportazione di bevande alcoliche in Europa Templeton Rye è il primo produttore a stringere una partnership con MHW in Europa MANHASSET, New York--(BUSINESS WIRE)-- MHW, Ltd. , il leader statunitense nel settore del vino, birra, sidro e liquori, ha annunciato una rilevante espansione dell’attività internazionale.

Con effetto immediato, offrirà alle aziende statunitensi e di altri Paesi operanti nel settore delle bevande alcoliche un modello per lo sviluppo delle esportazioni in Europa; seguiranno altre regioni geografiche. Nel quadro della sua espansione in tutto il mondo, MHW ha annunciato pure che il leader nel settore dei liquori artigianali, Templeton Rye, sarà il primo produttore di prestigio il cui marchio sarà distribuito nei mercati europei attraverso la nuova piattaforma di servizio.

FOR MORE INFORMATION, please contact: Helen Gregory - Helen@gregoryvine.com Natasja Mallory - Natasja@gregoryvine.com

www.gregoryvine.com