4 minute read
Investment: financial support What
What could you achieve with the right investment
With some fantastic opportunities ahead, now could be the perfect time to invest in your business – and Greene King can help through its tailored Financial Support package.
With the challenges of the last few years beginning to recede, it’s more important than ever that venues can make the very most of the huge opportunities that are coming their way over the next few months, opportunities like the festive period and the FIFA World Cup.
Maximising footfall, sales and profits during those key occasions is mission-critical this year, which is why you may want to consider investing in your business to make sure that it is in top condition and fully ready to cash in this winter.
To help you do just that, Greene King is able to offer a wide range of tailored financial support packages of up to £10,000 right the way through to larger financial investments of £100,000 or more.
Perhaps you are thinking about investing in an outdoor space, a refresh of the bar or a major refit to revitalise your business in time for Christmas and the FIFA World Cup? Or perhaps you’re even thinking about investing in a new business?
ALEX BRAKE, THE BIRD IN HAND, WRENINGHAM
offering you a package to meet your specific needs.
Additionally, with the challenging first quarter of 2023 ahead of us and mounting cost pressures, Greene King can also help you maintain your business through the typically slower start to the year and build a platform for further growth in the future. Get in touch with your Sales Development Manager to find out how we can help.
THE LAST ANCHOR, IPSWICH
When Charlie Wade wanted to add an outdoor area to grow his business at The Last Anchor in Ipswich, he turned to Greene King to help turn his dream into reality.
Charlie explains: “With Greene King’s help we were able to invest in a large glass annexe that makes the most of our fabulous view of the marina. We’ve laid a new floor, invested in new furniture, and created a large new outdoor bar and barbeque area to serve the space.” generate fresh footfall, sales and profits.
“The project has enabled us to host customers outdoors, regardless of the changeable weather,” comments Charlie. “It’s been transformative, it looks amazing.”
THE BIRD IN HAND, WRENINGHAM
When you spot a gap in the market and need some help to fill it, Greene King is there for you, as Alex Brake of The Bird In Hand in Wreningham discovered.
“The pandemic created a bustling market for mobile catering and outside bars in Norfolk and Suffolk, however we noticed that there was nothing currently in the market that could cater to volume events,” says Alex.
“We saw an opportunity to create a high volume outside bar, stocking the same products that we sell in the pub, that could reach a greater number of customers, drive wet sales and diversify our business.” >>>
GREENE KING IS HERE TO HELP
Tailored fi nancial support packages are available for projects of all sizes: Small loans of up to £10,000 Larger investments of £100,000+
WHY WAIT?
A fantastic idea, and one that Greene King was able support fi nancially, as Alex explains: “On the back of Greene King’s investment, we’ve built a self-suffi cient seven-and-a-half-tonne, eight-line mobile volume bar, all in a converted mobile library.
“It carries 1.5 tonnes of alcohol to and from events and is able to be set up anywhere to deliver signifi cant volumes of alcohol to large crowds, serving two lines of traffi c at any one time.”
The project is almost complete, and Greene King provided half of the required funding for Alex. He says: “We’re almost ready for launch. Greene King have just fi nished installing all of the beer cooling equipment, so we just have the signwriting and mechanicals to do before we’re up and running.
“The whole project is expected to cost around £20,000, of which Greene King granted me £10,000 as part of their fi nancial support scheme.”
With some fantastic opportunities ahead over the next few months, it’s a great time to consider taking your business to the next level – and fi nancial support from Greene King could help you achieve that.
For more information on how we can support you in growing and developing your business, please contact your Sales Development Manager who will be able to discuss the options available.
CHARLIE WADE, THE LAST ANCHOR, IPSWICH
*All nancial packages are available to persons aged 18 and over and are subject to status; security may be required, and terms and conditions apply.
