GREATER GREEN BAY | 2020
Photo credit: Hannah Hassler. Photo subject: Dr. Preston Cherry
WELCOME TO CARE WHERE AND WHEN YOU NEED IT.
No one in Northeast Wisconsin or the Upper Peninsula has more ways to keep your family healthy and provide outstanding care when and where you need it. We’re located throughout the region with the most options* available around the clock. Primary Care • Urgent Care • FastCare • Online Appointments 24/7 scheduling and answers to your health questions in every major specialty
bellin.org *compared to Advocate Aurora
Located in Northeast Wisconsin,
Brown County boasts a growing population, strongly competitive cost of living and an unmatched quality of life. Home to the 13-time World Champion Green Bay Packers, we are centrally located in the United States and offer easy access to other major metros.
Average drive time: Milwaukee...................2 hours Madison...................... 2.5 hours Chicago..................... 3 hours Minneapolis................ 4 hours Indianapolis............... 6.25 hours St. Louis....................... 7.5 hours Detroit......................... 7.5 hours
Greater Green Bay MSA consists of: Brown County, Oconto County, Kewaunee County
Source: Wisconsin Demographic Service Center January 2020 Estimates
Average number of sunny days:
Source: https://www.currentresults.com/Weather/ Wisconsin/annual-days-of-sunshine.php
Average home values
Median 2018 home value
Median 2018 rent per month
Green Bay, WI (Brown County)
Nashville (Davidson County)
Los Angeles (Los Angeles County)
Source: American Community Survey 1-year estimates Community Snapshot 2020 | 1
30 largest private employers in the Greater Green Bay area (fall 2019)
More information at greatergbc.org
2 | Community Snapshot 2020
Brown County’s diverse economy creates unlimited business opportunities. Our businesses are known for their innovation and ingenuity — from phytomedicines to machine design. Many of our key industries are part of clusters reflecting the diverse economy in the state of Wisconsin. • Manufacturing • Food & Beverage Processing • Paper & Packaging • Transportation & Logistics • Healthcare
n n n n n n n n n n n
Education & health services | 21.37% Trade, transportation, utilities | 20.03% Manufacturing | 17.20% Professional & business services | 11.70% Leisure & hospitality | 10.72% Financial activities | 7.22% Construction | 4.49% Public administration | 2.98% Other services | 2.69% Information | 0.98% Natural resources & mining | 0.62%
Source: QCEW 2019 Average Employment by Month
Average annual wage (for annual period selection) Financial activities
Professional & business services
Trade, transportation, utlities
Natural resources & mining
Leisure & hospitality
Education & health services
$52,933 Source: 2019 QCEW Average Annual Wage Community Snapshot 2020 | 3
By the numbers Brown County is growing rapidly, and our population is a testament to the economic vitality, quality of life and future success of the area we call home.
State of Wisconsin population:
Green Bay MSA population:
Brown County population:
(estimated July 1, 2019)
(estimated July 1, 2019)
(estimated July 1, 2019)
Source: Wisconsin Demographic Service Center January 2020 estimates
Population percent increase over Census 2010:
38.1 years old
39.6 years old
Wisconsin Source: 2018 ACS 1-Year Estimates
4 | Community Snapshot 2020
Household & families Average commute time:
17.3 minutes Source: ACS 2018 1-year Estimates
Median household income:
More than 1 million in h t i w e l p o pe te a 60-minu drive
$59,963 Source: US Census - ACS 2018 5-year estimates
Brown County population 25+ n n n n n n n
Less than 9th grade | 3.2 % 9th to 12th grade, no diploma | 4.8% High school graduate (includes equivalency) | 30.2% Some college, no degree | 19.4% Associateâ€™s degree | 12.7% Bachelorâ€™s degree | 20.7% Graduate or professional degree | 8.9%
Source: US Census - ACS 2018 5-year estimates Community Snapshot 2020 | 5
Brown County population Population by age:
n n n
2020 2025 2030
45,000 40,000 35,000
40,500 38,660 36,520
36,060 34,530 32,700
38,790 36,550 36,360
35,550 34,540 31,570
32,450 29,540 26,900
5-14 years old
15-24 years old
25-34 years old
35-44 years old
45-54 years old
55-64 years old
65-74 years old
75+ years old
Source: Wisconsin DOA Population Projections
Race and ethnicity: n n n n n
White | 85.0 % Black or African American | 2.3% American Indian and Alaskan Native | 2.5% Asian | 3.2% Other | 3.8%
Source: U.S. Census Bureau - 2018 American Community Survey 5-Year Estimates 6 | Community Snapshot 2020
Communities Village of Allouez www.villageofallouez.com
Village of Ashwaubenon www.ashwaubenon.com
Village of Bellevue www.villageofbellevue.org
Brown County www.browncountywi.gov
Village of Denmark www.denmark-wi.org
City of De Pere www.deperewi.gov
City of Green Bay www.greenbaywi.gov
Village of Hobart www.hobart-wi.org
Village of Howard www.villageofhoward.com
Town of Lawrence www.townoflawrence.org
Town of Ledgeview www.ledgeviewwisconsin.com
Oneida Nation www.oneida-nsn.gov
Town of Pittsfield www.townofpittsfield.org
Village of Pulaski www.villageofpulaski.org
Town of Scott www.townofscott.com
Village of Suamico www.suamico.org
Village of Wrightstown www.wrightstown.us
Community Snapshot 2020 | 7
Tourism, Culture, Arts &
The Green Bay area has a vibrant energy and strong sense of community unlike any other community. Nothing compares to the camaraderie you feel during a game at Lambeau Field or at one of our many community festivals or within our thriving local art and music scenes. Check out Greater Green Bay. We have something for everyone.
Breweries Badger State Brewing Copper State Brewing Hinterland Brewery Gnarly Cedar Brewing Noble Roots Brewery Stillmank Beer Company Titletown Brewing Co. Beerworks Ahnapee Brewery – Algoma
Did you know?
The 44th pa rallel runs through no table wine country in F rance – an d Northeast W isconsin?
Thumb Knuckle Brewery – Luxemburg Zambaldi Beer
Wineries & vineyards Captain’s Walk Winery Duck Creek Vineyard & Winery Ledgestone Vineyards & Winery Mona Rose Winery Parallel 44 Vineyard & Winery- Kewaunee Von Stiehl Winery - Algoma Trout Springs Winery 8 | Community Snapshot 2020
eyards & Wine
in Ledgestone V
$718 million (+3.1%)
n n n n n
Brown County visitor expenditures
Recreation, arts, entertainment | 19.3%, $134 million Transportation | 15.9%, $111 million Accommodations | 21.9%, $153 million Food & beverages | 23.8%, $166 million Retail | 19.1%, $133 million
Direct visitor spending includes hotels, retailers, restaurants, attractions, transportation serivces and other businesses, and supports jobs in Brown County.
e Teske Photog
Shauna Photo credit:
6 Million Visitors Spend
THANKS TO TOURISM How can the Greater Green Bay CVB help you? ➊ We market Greater Green Bay to potential visitors so they know your business exists.
➋ We sell Green Bay as the perfect place for sports events, tradeshows and conventions.
➌ We welcome motor coach groups, pilgrimage tours, social events and corporate business meetings.
➍ We recommend local services and vendors to event planners. ➎ We advocate for our tourism partners at the local, state and national levels. Our industry supports hundreds of businesses and thousands of hospitality jobs. Help us strengthen the industry and become a partner in tourism today!
Community Snapshot 2020 | 9
Picture your home -
Come to Greater Green Bay Greater Green Bay is more than two cities, nine villages and 13 towns. It’s a community. You’re welcome to become a part of our rich tradition of hard-working, friendly and outgoing people who enjoy an abundance of natural amenities, an excellent educational system, short commutes and a very affordable cost of living, all in the heart of the Midwest.
New residential dwellings (2018-single family, multiple)
New homes built:
Multiple units built:
Picture downtown living for less than
$1,000 per month
Explore more at downtowngreenbay.com 10 | Community Snapshot 2020
The median home sale price in Northeast Wisconsin (September 2020) was
$183,324 according to the Wisconsin Realtors Association.
Conversely, in Wisconsin’s southwest region, Sheboygan through Kenosha counties, the median home sale price jumps to
$235,000 (September 2020).
Studio approx. 566 sq. ft.
Cost of living comparison Composite
New York (Manhattan)
Index Weighting (%)
Green Bay, WI Chicago
Source: Council for Community and Economic Research (C2ER), 2018 Annual Average Data Community Snapshot 2020 | 11
See how our low cost of living in Greater Green Bay compares to the country. Chicago compared to Northeast Wisconsin
In metro Chicago , a nicely update d 4-bedroom, 3-bath, 2,400 squa re-foot home bu ilt in 1889 can be yours for $6 50,000.
similar home , in Green Bay, a nd ha r he ot e th On $139,900. ter will cost you ac ar ch d an e ag of
Los Angeles compared to Northeast Wisconsin
There are even larger disparities when you compare Green Bay to the west coast. In Los Angeles, a 2-bedr oom, 2-bathroom , 1,200 squarefoot condo will fetch $879,000 .
. 1,310 squareoom, 2-bathroom dr be 2a y, el rs 89,900. To Conve Bay commands $1 en re G in o nd e Fox River foot co os are right on th nd co e es th f, of top it and Trail.
Source: Ben Malcore - MALCORE PREMIER GROUP | Keller Williams Green Bay 12 | Community Snapshot 2020
HSHS St. Vincent Hospital stvincenthospital.org
Aurora Baycare Medical Center aurorabaycare.com
HSHS St. Maryâ€™s Hospital stmgb.org
Bellin Hospital bellin.org Community Snapshot 2020 | 13
Education Greater Green Bay public school districts Ashwaubenon
The Village of Ashwaubenon is a suburban community adjacent to the City of Green Bay and in the shadow of Lambeau Field. The school district serves approximately 3,300 students in five locations.
The Denmark School District serves approximately 1,500 students in the Village of Denmark and all or part of nine surrounding towns and villages located in Brown, Manitowoc and Kewaunee counties.
The Unified School District of De Pere is comprised of the City of De Pere east of the Fox River, and parts of the six towns. Total district enrollment exceeds 4,500 students in six locations.
The Green Bay Area Public School District is the fourth largest public school district in the state, serving more than 21,000 students. With 42 schools and a variety of pathways, the district has a school or program that is a great fit for every child.
Located in the villages of Howard and Suamico, just eight miles northwest of Green Bay, HSSD serves 6,000 students in eight schools, making it the 25th-largest school district in the state.
The Luxemburg-Casco School District is situated between Green Bay, Door County and Lake Michigan and serves just fewer than 2,000 students in four buildings.
The Pulaski Community School District encompasses 176 square miles and is located 13 miles northwest of Green Bay. The district serves more than 3,800 students in seven district locations.
www.pulaskischools.org 14 | Community Snapshot 2020
The Seymour Community School District encompasses 175 square miles of land adjacent to Green Bay and Appleton. The boundary of the school district covers all or part of 12 municipalities and serves more than 2,000 students in five buildings.
West De Pere
The West De Pere School District is a rapidly growing suburban district located in De Pere. The district serves approximately 3,600 students in five buildings.
Located in southern Brown County between Green Bay and Appleton, the Wrightstown School District serves almost 1,400 students in three buildings, covering portions of nine area municipalities.
Come Grow With Us! Local, state and national recognition of staff, students and programs
More than 100 ways to earn college credit Access to the latest technology
Robust fine arts and athletic programs
WEDC works with you to maximize opportunities for your business In WisconsinÂŽ. We listen to your needs and goals, and help identify the resources, tools and partners to achieve your vision. Itâ€™s a collaborative approach to help ensure a successful journey. Get started by calling 855-INWIBIZ or visiting WEDC.org.
BUSINESS SUCCESS IS A JOURNEY BEST TAKEN TOGETHER. Community Snapshot 2020 | 15
Keeping you connected Non-stop flight destinations Atlanta
with service to/from Green Bay Austin Straubel International Airport
#FlyGRB American Airlines
Fixed base operations Delta Airlines
United Airlines 16 | Community Snapshot 2020
Green Bay Austin Straubel International Airport also has two full-service fixed base operators (FBOs) to provide maintenance, airline and general aviation refueling, charter services and pilot training.
With Brown County being a one-day drive to more than one-third of the nationâ€™s population, Green Bay Austin Straubel International Airport is a prime choice for companies looking for efficient cargo distribution. Airline cargo service American Delta United
Dedicated cargo carrier Freight runners PCCAIR
Green Bayâ€™s vibrant port offers shippers Experienced pilots 24-hour tug service Efficient stevedores Custom house brokers Foreign freight forwarders U.S. Customs Extensive docking and storage areas
of Green Bay rt o P e th by ed rt o supp
The 14 port terminals located on the adjacent Fox River include:
capable of handling dry bulk commodities such as cement, ash, pig iron, coal, salt and limestone
capable of handling bulk liquids including tallow, petroleum products and asphalt
capable of handling wood pulp, machinery, project cargo, bagged agricultural commodities and forest products Community Snapshot 2020 | 17
Wisconsin has a robust freight rail system with more than 3,200 miles of track supporting nearly 3,000 employees. Source: Association of American Railroads, Learn more at: https://www.aar.org/wp-content/uploads/2019/01/ AAR-Wisconsin-State-Fact-Sheet.pdf
Electric rate comparison for industrial customers – 2018 average cents per kilowatt-hours WPS
Brown County has made significant investments in broadband and fiber connectivity dating back to 2007 when the Brown County Community Area Network (BCCAN) was established. To learn more about BCCAN visit: https://www.browncountywi.gov/departments/technology-services/bccan/
For a Wisconsin broadband map, visit: https://maps.psc.wi.gov/apps/WisconsinBroadbandMap/
Source: U.S. Energy Information Administration
18 | Community Snapshot 2020
Incentives/tax rates Manufacturing and Agriculture Credit
Plus, other incentives including:
The State of Wisconsin provides an income tax incentive to manufacturers to maximize their production in Wisconsin. Chief among them is the Manufacturing and Agriculture Credit that virtually eliminates the tax on income from manufacturing activity in the state. The credit amounts to 7.5% of “eligible qualified production activities income,” resulting in an effective corporate tax rate of 0.4% as of 2016. For more information on the Manufacturing and Agriculture tax Credit, visit: https:// wedc.org/programs-and-resources/wisconsin-manufacturing-and-agriculture-credit/
Various resources to assist in the areas of: Business Development and Attraction International Business Development Entrepreneurship and Innovation Community Development For more information on Incentives and economic development resources, contact the Greater Green Bay Chamber’s economic development team at 920-496-9010.
• Foreign Trade Zone #167 • Opportunity Zones • Municipal Incentives such as: • Various Tax Incremental Financing (TIF) Districts • Commercial Façade Grant Program (City of Green Bay) • Demolition Grant Program (City of Green Bay) • Revolving Loan Fund Programs • Brownfield Assessment Grants and the Brownfield • Remediation Loan Programs (City of Green Bay)
Wisconsin tax rates Personal income tax
Corporate income tax
Lowest tax rate range
2019 top rate
Wisconsin ................................... 4.00% Illinois .......................................... 4.95% Minnesota ................................. 5.35%
Wisconsin ................................... 7.90% Illinois .......................................... 9.50% Minnesota ................................. 9.80%
Highest tax rate range
Corp. tax notes
Wisconsin ................................... 7.65% Illinois .......................................... 4.95% Minnesota ................................. 9.85%
Wisconsin.......... Manufacturing and Agriculture Tax Credit may apply to businesses of those industries and offset the corporate tax rate, to a possible 0.4% in 2016 and beyond.
Number of tax brackets........... 4 To learn more about the cost of doing business in Wisconsin visit: https://wedc.org/business-development/cost-of-doingbusiness/
Illinois ................ Illinois’ rate includes two separate corporate income taxes, one at a 7% rate and one at a 2.5% rate. Source: WEDC Cost of Doing Business
Community Snapshot 2020 | 19
Water Drinking water Central Brown County Water Authority
De Pere, Allouez, Bellevue, Howard, Lawrence and Ledgeview are served by the Central Brown County Water Authority, which purchases treated water from Manitowoc Public Utilities and transports it to the area. The authority currently has capacity to supply up to 20 million gallons per day (MGD), with the ability to expand up to 40 MGD to accommodate growth. The authority has 11.5 million gallons of storage, allowing for improved energy conservation and emergency reserves, and 65 miles of distribution system. Each member community independently maintains and operates its own water systems and sets its own water rates. Members retain existing wells to be used as an emergency back-up supply.
Average demand per day
6.6 million gallons
Maximum capacity per day
20 million gallons
Average demand per day
18 million gallons
Maximum capacity per day
42 million gallons
Green Bay Water Utility
The Green Bay Water Utility is the Wisconsinâ€™s third-largest tap water supplier, with more than 100,000 customers in the City of Green Bay and thousands more in the Village of Ashwaubenon, Town of Scott, Village of Hobart and Village of Wrightstown. Raw water comes from Lake Michigan in Kewaunee, more than a mile from shore and 60 feet deep. The nonprofit uses a six-step treatment process to make the water safe to drink, and it undergoes 10,000 quality tests every year. In 2016, the Green Bay Water Utility won besttasting drinking water from the Wisconsin chapter of the American Water Works Association. Customers within City of Green Bay limits receive the water through 440 miles of pipes, paying only about one penny for three gallonsâ€”the lowest price in Brown County.
20 | Community Snapshot 2020
Water resource recovery
NEW Water, the brand of the Green Bay Metropolitan Sewerage District
Rated capacity 49.2 MGD (Green Bay) 10 MGD (De Pere)
NEW Water is a water resource utility serving Northeast Wisconsin through pollution prevention, operational innovation and community outreach. NEW Water takes the water used by businesses, industries, schools and the people of the greater Green Bay area, and returns it clean to the environment. As a wholesale provider, NEW Water has 15 municipal customers and serves a 285-square-mile area. The National Association of Clean Water Agencies has lauded NEW Water with Platinum status for achieving 17 consecutive years of 100% permit compliance. In 2019, NEW Water received a Utility of the Future Award for its forward-thinking approach to utility management and resource recovery.
Average daily demand 38 MGD
2019 rate for typical household NEW Water is a wholesale provider of services to 15 municipal customers. Rates are determined by each municipality.
To learn more about NEW Water, please visit: www.newwater.us.
u Academic degree, professional development and technical diploma programs designed to foster success in a multicultural world u Applied research projects to bridge the interests and concerns of American Indian and non-Indian businesses, organizations, and students u Information grounded on first-hand experience in multicultural education and tribal business, public policy and sustainability practices u A federally-recognized Land Grant institution in operation since 1993
Your academic source for learning about and working with Wisconsin tribal communities, governments and entrepreneurs
u One of only 37 accredited tribal colleges in the U.S. u Campuses in Keshena and metropolitan Green Bay u Enrollment and services open to all
Online: www.menominee.edu Phone: 800-567-2344, extension 3155 Email: Advancement@menominee.edu
Community Snapshot 2020 | 21
EXPERIENCE THE HALL OF FAME, TAKE A STADIUM TOUR, DINE AT 1919 KITCHEN & TAP, SHOP AT THE PACKERS PRO SHOP, PLAN YOUR SPECIAL EVENT.
22 | Community Snapshot 2020