Issuu

Bra nd Book

m a ke e ver y d ay a ge t a w a y®

“From the ver y beg inning, when I was asking myself ‘Who am I as a photographer?’, ‘Who am I as a brand?’ and ‘What is my pur pose?’, it was ver y clear. I wanted to make ever y day feel like a getaway. When you look at my work, you should be transpor ted somewhere else. When you look at my work you should feel joy f ul. When you look at my work it should elevate your spirit. Ever y thing I do comes back to the question: does this photograph, does this product, feel like a getaway?”

Meet Gray Gray Malin is a modern day f ine ar t photographer and New York Times best-selling author based in L os A ngeles. Gray has received commercial recognition for his inventive aerial beach, ski, and park scenes of the world ’s most iconic destinations, and has photographed collections at historic proper ties including The Beverly Hills Hotel, The Parker Palm Springs Hotel, and The Breakers Palm Beach. In 2010, Gray launched his namesake brand, Gray Malin. Forg ing his work into a larger lifest yle w ith the philosophy to Make Every Day a Getaway®, Gray’s photography has since expanded into a line of luxur y products for home and travel. Gray has collaborated w ith global brands including Disney, G oogle, Bugaboo, and Veuve Clicquot, engag ing diverse audiences to experience his work in new and exciting ways.

Brand Data C U S TO M E R D E M O G R A P H I C

EMAIL 125K

PINTEREST 39K

773K+ fol lower s a cr o s s a l l plat for m s

T WIT TER 6K

A g e s 25 - 4 4

82%

Home ow ner s

85%

Fem a le

TO P C I T I E S New York , L o s A ng ele s , Da l la s , B o s t on , Ch ic a g o, Hou s t on , S a n Fr a nci s c o

TO P C O U N T R I E S FACEBOOK 29K

PERSONAL INSTAGR AM 37K GR AY MALIN INSTAGR AM 537K

72%

US , C a na d a , U K , Au s t r a l ia , Me x ic o, S w it z erla nd , Fr a nc e

2 0 2 1 S TAT S 1.2M

Un ique V i sit or s

Pa g e V iew s

1.7M

Web sit e V i sit s

5.7M In s t a g r a m R e a ch

T H E H A M P TO N S

Gray Malin Fine A r t Photography

LA JOLLA

G R E AT B A R R I E R R E E F

SAN FRANSICO

BONDI

DEE

Featuring notable series and select images from Gray’s best know n collections. S T. B A R T H S

OA H U

À La Plage Shot f rom a doorless helicopter, this ser ies showca ses beaches around the world, f rom the U. S. to Brazil to Australia . People and objects become pat ter ns creating repetition, shape and for m — a v isual celebration of color, light , shape and summer bliss.

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Sh cap abo nat

J AC K S O N H O L E

E R VA L L E Y

NEW ZEALAND

ASPEN

SWITZERLAND

À La Montagne

hot f rom a doorless helicopter, this ser ies ptures the world of lu x ur y sk i resor ts f rom ve. These images are a v isual celebration of tural for m, color, repetition and w inter joy.

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ASPEN

N E W YO R K C I T Y

B O S TO N

C H I C AG O

SAN FRANSISCO

B O S TO N

C H I C AG O

I t ' s a n e x h i l i ra t i n g e x p e r i e n c e d a n g l i n g y o u r fe e t f ro m t h e s i d e of a shaking helicopter while the

Au Parc

wind is whipping you in the face,

Shot f rom a doorless helicopter, this ser ies br ings you the best of beautif ul park s f illed w ith nature and cit ygoers f rom around the globe. These images capture the stunning beaut y of a day in the park f rom high above many of L ondon, San Francisco, Barcelona , New York Cit y and Chicago’s most beloved outdoor spaces.

a d j u s t t h e l i g h t a n d c o m p os t i o n

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only having seconds to manually

t o c a p t u re t h e p e r fe c t m o m e n t . – GRAY MALIN

SERIES

Gray Malin at the Parker The play f u l g r ou nd s of one of G r ay ’s favor it e hot el s , t he Pa rker Pa l m Spr i ng s , i s t r u ly a mo der n d ay fa nt a s y — w it h ha m mo ck s u nder pa l m t r e e s , cr o que t a nd b o c c e f ield s , v i nt a g e u mbr el la s , a nd lemona de s t a nd s by p o ol s . Usi ng t he ju x t ap o sit ion of w i ld a n i m a l s w it h t he hot el ’s Hol ly wo o d r e g enc y i nt er ior s , lu sh g r e en g a rden s a nd spa rk l i ng p o ol , t he r e s or t b e c a me a w h i m sic a l a nd fa nt a s t ic a l pla c e w her e w i ld a n i m a l s r oa m f r e e a nd play t he pa r t of hot el g ue s t s a nd employe e s .

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PA R T Y T I M E AT T H E PA R K E R

THE CAMEL PORTER I

SERIES

Gray Malin on Nantucket Gray celebrates the enchanting and scenic island of Nantucket in this collection of joy f ul moments and summer memor ies. Featur ing dreamy beachside v ig net tes, v intage props, char ming pups, and stunning f loral ar rangements, Gray Malin on Nantucket transpor ts you to the idyllic and picturesque New England coa stal haven.

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A F TER N O O N VI E W,

S T E P S B E A C H V I S TA ,

NANTUCKET

SERIES

Gray Malin in Palm Beach Inf luenced by the old-world glamour of Palm Beach and the histor ic g rounds of The Breakers hotel, Gray set out to capture the essence of timeless proper ties that make Palm Beach an unparalleled exclusive destination. With his unique perspective of the world-renow ned resor t and access to pr ivate dreamy estates, Gray brought his v ision to life by captur ing the exquisite manicured landscapes f illed w ith v intage br ight wardrobe, f la shy automobiles, bicycles, cla ssic spor ting equipment , and select fa shion pieces f rom the Lilly Pulitzer archive. This ser ies instantly transpor ts you to a glamorous world of cocktail par ties, poolside moments, and retro lu x ur y of the jetset lifest yle.

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P O O L S I D E AT L A F O L L I A , PA L M B E A C H

T H E B R E A K ER S , PA L M B E AC H

SERIES

Gray Malin at the Mauna Kea Inspired by the timeless and unique spir it of the island of Hawai ’ i, Gray photog raphed this collection at the beloved Mauna Kea Beach Hotel. Vintage props, color f ul sur f boards, and str iped beachside umbrella s decorate eye- catching locations throughout the histor ic 1960’s proper t y, built by L aurance S. R ockefeller.

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B E A C H B U G G Y, M A U N A K E A

TH E B E ACH OVERLOOK , MAU NA KE A

SERIES

Dogs of New York City With New York Cit y a s his muse, Gray created a fanta sy world of fa shionable dogs ex plor ing iconic destinations that include R ockefeller C enter, The Plaza Hotel, C entral Park, and Bergdor f G oodman. C elebrate the joy of a picnic in the park, a lu x ur ious hotel stay, and a lav ish shopping spree w ith a pack of adorable f ur r y tour ists out f it ted in retro accessor ies w ith this play f ul collection.

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P I C N I C PA R T Y, C E N T R A L PA R K

WELCOM E TO TH E PL A Z A HOTEL

SERIES

Dogs at The Beverly Hills Hotel Captured on the iconic g rounds of The Beverly Hills Hotel, this ser ies embraces timeless glamour w ith a play f ul t w ist. Gray welcomes you to a fanta sy world of dogs in v intage cars, desig ner accessor ies, and custom costumes at notable locations throughout the proper t y.

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P O O L D AY, T H E B E V E R LY H I L L S H O T E L

WELCOM E BACK TO T H E B E V E R LY H I L L S H O T E L

SERIES

Dogs of A spen With the stunning w inter wonderland set ting a s his canva s, Gray retur ned to A spen to create a fanta sy world of beloved dogs enjoy ing a snow y escape in Dogs of A spen. From the incredible mountain v ista s atop A spen Mountain to the aprés sk i moments at The Lit tle Nell, ex per ience the timeless alpine lifest yle w ith this adorable pack of f ur r y f r iends.

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P I C N I C PA R T Y, TO P O F A S P E N M O U N TA I N

APRÈS SKI PUPS, ASPEN

Dogs at the Parker Gray v isited the Parker Palm Spr ings to capture a new g roup of adorable g uests stay ing at the hotel. Discover a mag ical vacation f illed w ith pampered pups ar r iv ing in v intage cars, loung ing by the pool, eating br unch, play ing law n games and rela x ing at the spa .

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Gray Malin at The Beverly Hills Hotel In spi r e d by t he h i s t or ic pr op er t y, t h i s s er ie s honor s t he t i mele s s Hol ly wo o d g la mou r t hat i s s y nony mou s w it h The B e verly Hi l l s Hot el. The b e aut i f u l p e ople i n v i nt a g e w a rd r ob e a nd pr op s c apt u r e t he je t s e t l i fe s t y le a nd splend id lu x u r y of L o s A ng ele s’ G olden A g e . VIEW SERIES

Gray Malin in A spen Gray Malin in A spen features v intage wardrobe and props f rom the 1950s-1980s that evoke a dreamy w inter wonderland of snow y adventures and après sk i festiv ities, def y ing time and evok ing nostalg ia for all who love the alpine lifest yle.

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Gray Malin in A ntarctica

Seaside Circus

Up and Away

Gray wa s inspired to shoot a ser ies focused on A ntarctica’s dramatic glaciers and f loating icebergs. Using props to prov ide contra st , this ser ies presents a larger message of climate change’s ef fects on this stunning landscape.

Inspired by memor ies of endless summers, this lively ser ies features acrobats wear ing retro sw imwear and v intage props to achieve nostalg ic emotions of a timeless day spent at the beach.

Balloons are a universal sy mbol of celebration, happiness, and joy. Gray created this collection by placing Mylar balloons in unique env ironments and unex pected places around the world.

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Gray Malin at the Coral Casino Evok ing 1960’s resor t lifest yle, Gray imag ined a unique f ine ar t collection celebrating desig n and histor y, while transpor ting v iewers to a time of poolside glamour at the C oral Ca sino proper t y.

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La Dolce Vita Focusing on timeless details and retro -v intage beach umbrella s, this ser ies is meant to evoke the cla ssic nostalg ic opulence that the Italian Riv iera once represented.

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Bon Voyage

Prada Mar fa

This ser ies inv ites you aboard a f irst cla ss jour ney inspired by cultural icons and timeless travel a s told through the w indow of an air plane. Merg ing pop culture and the jetset lifest yle, this ser ies is a moder n take on the ‘good life’ at 30,000 feet.

Mar fa , Texa s is k now n for the ‘New York chic’ meets ‘cowboy cool ’ ar t scene that ha s been noted globally. In 2005, the ar tists Elmg reen and Dragset created a f ree standing Prada store in the middle of nowhere. Using the installation a s his backdrop, Gray incor porated play f ul props to create a collection w ith unex pected w it and imag ination.

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Icelandic Horses

Far Far Away

Holiday Limited Edition

Work ing w ith a local hairst ylist and trained horse far mer, Gray created a whimsical ser ies of por traits inspired by the Icelandic horses’ long f low ing manes.

Mentored by Boliv ian photog rapher Ga stón Ugalde, Gray shot this ser ies in the world ’s largest salt f lat , Salar de Uy uni, spanning 5,000 square miles at 12,000 f t in elevation. This body of work is lef t up to the v iewer to inter pret; for Gray, it ’s about captur ing the whimsical happiness of a place unk now n.

To make your holidays ex tra br ight , Gray ha s created limited edition sea sonal pr ints that w ill br ing out one's holiday spir it and transpor t them to a joy f ul wonderland. Decorate your home this holiday w ith festive photog raphs and celebrate the most mag ical time of year to its f ullest.

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Gray Malin Lifestyle Products Fe at u r i ng ou r col le c t ion of lu x u r y produc t s for home a nd t ravel.

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HOME & GAMES

P L AY I N G C A R D S

PILLOWS

BACKGAMMON

P O R C E L A I N T R AY S

PUZZLES

A C R Y L I C T R AY S

H O L I D AY O R N A M E N T

COASTERS

DESK ESSENTIALS

POSTCARD BOOK

NOTEBOOKS

BALLPOINT PENS

NOTECARD SE T

PICTURE FRAMES

GUIDED JOURNAL

T R AV E L & T E C H

B E ACH TOWELS

PA S S P O RT C A S E S

IPHONE CASES

TOTE BAGS

PILLOWS

IN DOOR PILLOWS

Gray Malin Home Furnishings G r ay pa r t ner e d w it h home f u r n i sh i ng s br a nd Clot h & C ompa ny on a s t yl i sh c ol le c t ion of a du lt f u r n i sh i ng s , k id s f u r n i sh i ng s , a nd de c or at ive pi l low s i n spi r e d by h i s f i ne a r t phot og r aphy. Fe at u r i ng e ye - c at ch i ng de sig n s a nd w h i m sic a l pat t er n s , t h i s c olor f u l a s s or t ment w i l l t r a n s for m you r home i nt o a n e ver yd ay g e t aw ay

OUTDOOR PILLOWS

KIDS COLLECTION

A D U LT C O L L E C T I O N

SKIRTED ARMCHAIR ARMCHAIR

ARCHED HEADBOARD

DINING CHAIR

SKIRTED STOR AG E B ENCH

BENCH STOR AG E OT TOMAN

OT TOMAN

D E C O R AT I V E P I L LO W

P L AT F O R M BED

Gray Malin Books Fe at u r i ng Gray ’s cof fe e t able a nd ch i ld ren’s book s , compose d of be st- sel li ng i mage s , jou r na l ent r ie s , a nd beh i nd-the - scene s a ne cdot e s.

Gray Malin The Essential Collection R E L E A S E D O N M AY 4 T H , 2 0 2 1

G ra y Ma l in: Th e E s s e nt i a l C ol l e c t i o n c elebr at e s t he f i r s t de c a de of work f r om i nt er nat iona l ly r enow ne d f i ne a r t phot og r apher G r ay Ma l i n , fe at u r i ng b elove d i m a g e s f r om h i s mo s t ic on ic sho ot s , a s wel l a s new m at er ia l t hat ha s ne ver b e en s e en or publ i she d . W it h v ibr a nt i m a g er y f r om a l l s e ven c ont i nent s a nd s t or ie s b eh i nd e a ch s er ie s , t h i s s t u n n i ng volu me i nv it e s you i nt o t he c apt ivat i ng world of G r ay Ma l i n a nd w i l l i n spi r e you t o Ma k e E v e r y D a y a G e t a w a y®

Gray Malin Books B E AC H E S • New York Times best seller • R elea sed on May 10 t h , 2016 • O ver 115K copies produced since publication • Sold inter nationally worldw ide in over 30 countr ies

ESCAPE • R elea sed on October 3rd, 2017 • O ver 55K copies produced since publication

I TA LY • R elea sed May 4th, 2019 • O ver 60K copies produced since publication

CHILDREN'S BOOKS

BE OUR GUEST! (2018)

A WO R LD O F O PP OSITES (2020)

Gray Malin App Int roduci ng a d ig it a l f i ne a r t phot og raphy plat for m de sig ne d t o t ra nsfor m you r t elev ision i nt o a pie ce of a r t . The Gray Ma li n App ma ke s d isplay i ng a r t f u n, a f ford able , a nd a cce ssible for ever yone by a l low i ng user s t o ex p er ience Gray ’s be st- sel li ng i mage s on thei r d ig it a l me d ia dev ice s.

Enjo y a v i s u al c el eb rat i o n e v e r y d ay w ith an uplif t ing, in s p ir ing, an d st yli sh c oll e c t i o n of ph otog raph s th at w ill t ran sp o r t yo u an d all o w yo u to e s c ap e - - f ro m th e c o mfo r t of yo ur h o m e . Mak e Ev e r y D ay a G e taw ay® an d e x p e r i e n c e th e f ut ure of ar t .

EXPLORE APP

Recent Par tnerships and Collaborations Fe at u r i ng pa r t ner sh ips a nd produc t s i n col laborat ion w ith some of Gray ’s favor it e bra nd s.

Gray pa r t nere d w ith icon ic f rag ra nce bra nd N E S T New York on a col le c t ion of c a nd le s fe at u r i ng h is f i ne a r t phot og raphy. Dre a my i mage s a re pa i re d w ith c apt ivat i ng scent s that w i l l t ra nspor t you t o e a ch de st i nat ion.

Gray pa r t nere d w ith pre st ige sk i nc a re bra nd Sup er goop! on a li m it e d e d it ion su nc a re e ssent ia ls k it p er fe c t for su m mer. The Sup er goop! x Gray Ma li n Ever yd ay G et away K it s fe at u re Gray ’s a er ia l be a ch i mage s on cust om t ravel pouche s f i l le d w ith Sup er goop!’s be st- sel li ng SPF produc t s.

Gray col laborat e d w ith A SPE N X t o br i ng h is icon ic be a ch a nd sk i phot og raphy t o life at a n i m mer sive , be a ch club ex p er ience at the t op of A sp en Mou nt a i n.

Gray Ma li n pa r t nere d w ith Fou r S e a sons R e sor t s Hawa ii on a sp e cia l col le c t ion of a er ia l i mage s a nd i m mer sive on- sit e a c t ivat ions t o br i ng h is bra nd t o life at e a ch de st i nat ion.

The Gray Malin Cabana

De sig ne d i n pa r t ner sh ip w ith S erena & L i ly, the Gray Ma li n c aba na fe at u re d a r t f rom the G ray Malin at th e B e v e r y Hill s Hotel C ol le c t ion.

Sha r i ng a pa ssion for t i mele ss qua lit y a nd except iona l v ision, the Ve uv e Cli c qu ot x G ray Malin col le c t ion is a moder n celebrat ion of Veuve Clicquot ’s her it age a s se en th rough the lens of Gray Ma li n.

T O TA L I M P R E S S I O N S : 438 ,945,941

•

Special Edition suitcases w ith custom lining printed w ith Gray Malin’s signature aerial photography

•

12 piece collection

•

3 st yles in 4 sizes

•

Sold out in 8 weeks

Bugaboo a nd Gray Ma li n lau nche d the p er fe c t su m mer a cce ssor y: the bre ez y su n c a nopy i n a li m it e d e d it ion pr i nt fe at u r i ng Aust ra lia’s fa mous Bond i Be a ch. Per fe c t for cre at ive , de sig n-lov i ng pa rent s , B ugab oo b y G ray Malin br i ng s the be aut y of the be a ch t o ever y a dvent u re .

In celebrat ion of h is f i r st de c a de a s a f i ne a r t phot og rapher, Gray c apt u re d sp e cia l e d it ion pr i nt s i n pa r t ner sh ip w ith the world fa mous Hol ly wood Sig n, of fer i ng a u n ique p er sp e c t ive of the belove d cu lt u ra l icon.

2 0 1 9 H O L I D AY REVEAL ARTIST

The Royal Poinciana Plaza , a quintessential Palm Beach lifest yle destination, commissioned Gray to design the proper t y’s beloved sur f board Christmas tree ar t installation for the plaza’s annual ‘Holiday Reveal ’ event during the holiday season.

Gray teamed up w ith clothing brand, Splendid, to launch a capsule collection designed to bring vacation to the everyday. Inspired by Gray’s iconic aerial photographs, this collaboration combined bright hues and play f ul prints w ith classic Splendid stripes and silhouettes.

Gray conceptualized a f ine ar t photography and v ideo project inspired by Holly wood ’s most iconic landscape, the red car pet. With Minnie Mouse as muse, Gray merged the essence of her iconic st yle w ith his signature aerial perspective. The v ideo project and f ine ar t series debuted on G ood Morning A merica in the midst of Holly wood ’s red car pet season.

video art

Gray curated a 24 -hour v isua l jour ney of his life’s work in lobbies worldw ide, seeing over 19.2M impressions. key card

Upon check-in, approx imately 6.6M L e Mér idien g uest s were prov ided w ith a Gray Ma lin, exclusively-shot image on their key card and the inv itation to Follow Gray on L e Mér idien’s website and socia l channels. exposure

Across L emer idien.com and socia l media , 15.7M impressions were seen.

Additional Par tnerships

Notable Press

Press Highlights

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m a ke e ver y d ay a ge t a w a y®

C O N TAC T U S Par tnerships: par tnerships@g ray malin.com | Press: press@g ray malin.com w w w.g ray malin.com

@g ray malin