SWS Survey on Eating Meat

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Survey on Eating Meat Preliminary Report Visuals for Greenpeace STRICTLY CONFIDENTIAL SWS June 23-26, 2017 Survey (Embargoed until June 30, 2020)

Copyrighted material strictly confidential. Not authorized for quotation, publication or release. For information of the Greenpeace only.

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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SOCIO-DEMOGRAPHIC CHARACTERISTICS

Second Quarter 2017 Social Weather Report

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June 23-26, 2017 National Survey

AREA, LOCALE, SEX, AGE, CLASS, EDUCATION, AND CIVIL STATUS OF ADULTS, JUN 2017 Area (Weighted) NCR Balance Luzon Visayas Mindanao

14% 44 19 23

Locale (ascertained) Urban Rural

47 53

Sex (pre-determined) Male Female

50 50

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Age 18-24 25-34 35-44 45-54 55 and above

11% 22 22 19 26

Economic Class ABC D E

5 81 14

Education None/Some elem.

Elem. grad./Some HS HS/Voc. grad./Some coll.

Coll. grad./Post coll.

12 26 49 13

Civil Status No spouse/partner Married With partner

24 58 17

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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FREQUENCY OF WATCHING TV, LISTENING TO RADIO, AND READING NEWSPAPERS, JUN 2017 Frequency of watching TV 3+ hours daily 1-2 hours daily Less than an hour daily A few days per week Seldom Never

43% 22 9 9 17 1

Frequency of reading newspapers Daily 3% A few times a week 2 Weekly 3 Not even once a week 84 Never 7 No answer 0.1

Frequency of listening to radio 3+ hours daily 10 1-2 hours daily 9 Less than an hour daily 5 A few days per week 10 Seldom 63 Never 3

Second Quarter 2017 Social Weather Report

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June 23-26, 2017 National Survey

LANGUAGE USED AT HOME AND ETHNIC GROUP, JUN 2017

Language used at home Filipino Cebuano Hiligaynon Bicol Iluko Waray Pangasinense Boholano Tausug Yakan Itneg Maguindanaon Others

45% 28 6 5 5 3 2 1 1 1 1 1 2

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Ethnic group Tagalog Cebuano Ilonggo Bicolano Ilocano Waray Pangasinense Tausug Boholano Yakan Subanen Maguindanao Itneg Bisaya Others No answer

32% 27 9 9 8 4 2 1 1 1 1 1 1 1 3 0.1

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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RELIGION, ATTENDANCE AT RELIGIOUS SERVICES, AND CHARISMATIC GROUP MEMBERSHIP, JUN 2017 Religion at Present Roman Catholic Islam Born Again Iglesia Ni Cristo Protestant Aglipayan Baptist Seventh Day Adventist Jehovah's Witnesses Pentecostal Church of Christ Others None

80% 4 3 2 2 2 1 1 1 1 1 3 0.4

Attendance at Religious Services Several times a week 9% Once a week 36 2-3 times a month 21 Once a month 15 Several times a year 7 Once a year 3 Less frequently 8 Never 0.3 Charismatic Group Membership Not a Member 94% Couples For Christ 2 El Shaddai 1 Others 2

Second Quarter 2017 Social Weather Report

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June 23-26, 2017 National Survey

JOB STATUS, TYPE OF EMPLOYER, AND OCCUPATION OF ADULTS, JUN 2017 Job Status Has a job, includes unpaid family worker 58% Does not have a job now but had a job before 35 Never had a job 7 Type of Employer (Base: those who have a job)

Private enterprise Registered: formal Not registered: informal Self-employed* Registered: formal Not registered: informal Government Unpaid family worker

33 26 7 54 23 31

Professional/Technical Managers Community workers (Brgy. Chair/Kagawad/Tanod) Clerical/Administrative/Sales (Office workers) Non-agricultural, skilled (Non-office workers) Non-agricultural, unskilled (Laborers) Agricultural (Includes fishing, forestry)

5 3 11 18 4

Employers and Self-Employed

53

Purely property owners (income mainly from rentals)

Unpaid Family Worker

8

4 0.3

Agricultural operators 10 Non-agricultural entrepreneurs 43

12 1

*Includes property owners

SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Occupation (Base: those who have a job) Hired Workers 45%

1 1

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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ON EATING MEAT

Second Quarter 2017 Social Weather Report

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June 23-26, 2017 National Survey

FREQUENCY OF EATING MEAT LIKE PORK, BEEF, OR CHICKEN IN A NORMAL WEEK, PHILIPPINES, JUN 2017 Never 1

Not even once a week

Daily

5 29

A few times a week 46

20 Weekly Q174. Sa loob ng isang pangkaraniwang linggo, gaano po kayo kadalas kumakain ng karne tulad ng baboy, baka, o manok? (SHOWCARD) ARAW-ARAW, ILANG BESES SA ISANG LINGGO, LINGGO-LINGGO, HINDI MAN MINSAN SA ISANG LINGGO, O HINDI KAILANMAN

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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FREQUENCY OF EATING MEAT LIKE PORK, BEEF, OR CHICKEN IN A NORMAL WEEK, BY AREA AND LOCALE, JUN 2017 Daily A few times a week Total Philippines Area

5

46

Balance Luzon

4

Visayas

6

Mindanao 2 Locale

20

13

NCR

29

55

12

56 29

36

21

22

39

2

15

37

0.3

38

55

Rural 3

1 20

17

27

8

Urban

Not even once Never a week

Weekly

24

21

1

36

1

Q174. Sa loob ng isang pangkaraniwang linggo, gaano po kayo kadalas kumakain ng karne tulad ng baboy, baka, o manok? (SHOWCARD) ARAW-ARAW, ILANG BESES SA ISANG LINGGO, LINGGO-LINGGO, HINDI MAN MINSAN SA ISANG LINGGO, O HINDI KAILANMAN

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

FREQUENCY OF EATING MEAT LIKE PORK, BEEF, OR CHICKEN IN A NORMAL WEEK, BY CLASS AND SEX, JUN 2017 Daily A few times a week Total Philippines Class

5 9

Classes ABC Class D

29 29

48 34

Not even once Never a week

20

44

5

Class E 3 Sex

46

Weekly

16

18 24

1

28 40

2 1 1

Male

6

44

21

28

0.5

Female

5

47

18

29

1

Q174. Sa loob ng isang pangkaraniwang linggo, gaano po kayo kadalas kumakain ng karne tulad ng baboy, baka, o manok? (SHOWCARD) ARAW-ARAW, ILANG BESES SA ISANG LINGGO, LINGGO-LINGGO, HINDI MAN MINSAN SA ISANG LINGGO, O HINDI KAILANMAN

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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FREQUENCY OF EATING MEAT LIKE PORK, BEEF, OR CHICKEN IN A NORMAL WEEK, BY AGE, JUN 2017 Daily A few times a week

Not even once Never a week

5

46

20

29

1

18-24

6

46

20

28

1

25-34

7

Total Philippines Age

Weekly

35-44

5

45-54

3

55 & Above

4

48 49 50

19

25

1

21

24

0.3

18

38

29

20

37

1

Q174. Sa loob ng isang pangkaraniwang linggo, gaano po kayo kadalas kumakain ng karne tulad ng baboy, baka, o manok? (SHOWCARD) ARAW-ARAW, ILANG BESES SA ISANG LINGGO, LINGGO-LINGGO, HINDI MAN MINSAN SA ISANG LINGGO, O HINDI KAILANMAN

Second Quarter 2017 Social Weather Report

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June 23-26, 2017 National Survey

FREQUENCY OF EATING MEAT LIKE PORK, BEEF, OR CHICKEN IN A NORMAL WEEK, BY EDUCATION, JUN 2017 Daily A few times a week Total Philippines

5

Education Up to some elem 2

4

HS grad

5

College grad

46

19

39

29

2

33

19

57

1

45

23

50

10

Not even once Never a week

20

32

Elem grad

Weekly

1

26

15

0.3

18

Q174. Sa loob ng isang pangkaraniwang linggo, gaano po kayo kadalas kumakain ng karne tulad ng baboy, baka, o manok? (SHOWCARD) ARAW-ARAW, ILANG BESES SA ISANG LINGGO, LINGGO-LINGGO, HINDI MAN MINSAN SA ISANG LINGGO, O HINDI KAILANMAN

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN, PHILIPPINES, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Because meat is good for the health Because meat tastes good/boosts appetite Eat meat as alternate to fish and vegetables Because kids or family prefer meat Eat meat to satisfy craving/meat is my favorite Because meat products are more affordable Because meat products/dishes are easily available Eat meat if budget allows Eat meat out of habit/part of lifestyle Eat meat during special occasions Rarely eat meat/good to eat meat from time to time Eat meat dishes for their soup Because meat dishes are easy to prepare Eat meat as ingredients to vegetable dishes Because I don't like/don't eat fish and vegetables Eat meat when received as gift Because there's no religious restriction from eating meat Because meat products are fresh/have long shelf life Others

32% 30 13 10 9 4 3 3 3 2 2 2 2 1 1 1 0.4 0.4 2

Q175. KUNG KUMAKAIN NG KARNE (CODES 1-4 IN Q174): Ano po ang inyong dahilan kung bakit kayo kumakain ng karne tulad ng baboy, baka, o manok? (OPEN-END; ALLOW MULTIPLE RESPONSES)

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY AREA, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total Bal. PH NCR Luz Because meat is good for the health 32% 30% 32% Because meat tastes good/boosts appetite 30 29 27 Eat meat as alternate to fish and vegetables 13 11 18 Because kids or family prefer meat 10 23 12 Eat meat to satisfy craving/meat is my favorite 9 6 10 Because meat products are more affordable 4 5 4 Because meat products/dishes are easily available 3 4 3 Eat meat if budget allows 3 0.3 2 Eat meat out of habit/part of lifestyle 3 4 3 Eat meat during special occasions 2 0 1 Rarely eat meat/good to eat meat from time to time 2 2 2 Eat meat dishes for their soup 2 2 2 Because meat dishes are easy to prepare 2 4 2 Eat meat as ingredients to vegetable dishes 1 3 1 Because I don't like/don't eat fish and vegetables 1 1 1 Eat meat when received as gift 1 0 0.3 Because there's no religious restriction from eating meat 0.4 0 1 Because meat products are fresh/have long shelf life 0.4 1 0.3 Others 2 2 2

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Vis Min 38% 29% 25 42 12 6 3 6 11 9 4 3 4 2 4 7 2 1 5 3 1 1 0.3 0 0.3 1

4 1 1 0.3 0 2

0

1

0 1

1 4

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY LOCALE, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH Because meat is good for the health 32% Because meat tastes good/boosts appetite 30 Eat meat as alternate to fish and vegetables 13 Because kids or family prefer meat 10 Eat meat to satisfy craving/meat is my favorite 9 Because meat products are more affordable 4 Because meat products/dishes are easily available 3 Eat meat if budget allows 3 Eat meat out of habit/part of lifestyle 3 Eat meat during special occasions 2 Rarely eat meat/good to eat meat from time to time 2 Eat meat dishes for their soup 2 Because meat dishes are easy to prepare 2 Eat meat as ingredients to vegetable dishes 1 Because I don't like/don't eat fish and vegetables 1 Eat meat when received as gift 1 Because there's no religious restriction from eating meat 0.4 Because meat products are fresh/have long shelf life 0.4 Others 2

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Urban 29% 31 11 15 7 6 4 3 3 1 2 2 2 1 0.3 0.1 0.3 1 2

Rural 35% 29 15 6 11 3 3 4 2 3 3 1 1 1 1 1 1 0 2

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY CLASS, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH ABC Because meat is good for the health Because meat tastes good/boosts appetite Eat meat as alternate to fish and vegetables Because kids or family prefer meat Eat meat to satisfy craving/meat is my favorite Because meat products are more affordable Because meat products/dishes are easily available Eat meat if budget allows Eat meat out of habit/part of lifestyle Eat meat during special occasions Rarely eat meat/good to eat meat from time to time Eat meat dishes for their soup Because meat dishes are easy to prepare Eat meat as ingredients to vegetable dishes Because I don't like/don't eat fish and vegetables Eat meat when received as gift Because there's no religious restriction from eating meat Because meat products are fresh/have long shelf life Others

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

32% 30 13 10 9 4 3 3 3 2 2 2 2 1 1 1 0.4 0.4 2

22% 21 22 9 8 10 8 1 8 0 0 0 5 0 0 3 0 0 3

D

E

33% 30 13 10 10 4 3 3 3 2 2 2 1 1 1 0.3 0.4 0.5 2

34% 33 11 10 6 4 2 6 1 3 6 2 1 0 0 2 1 0 1

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY SEX, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH Because meat is good for the health 32% Because meat tastes good/boosts appetite 30 Eat meat as alternate to fish and vegetables 13 Because kids or family prefer meat 10 Eat meat to satisfy craving/meat is my favorite 9 Because meat products are more affordable 4 Because meat products/dishes are easily available 3 Eat meat if budget allows 3 Eat meat out of habit/part of lifestyle 3 Eat meat during special occasions 2 Rarely eat meat/good to eat meat from time to time 2 Eat meat dishes for their soup 2 Because meat dishes are easy to prepare 2 Eat meat as ingredients to vegetable dishes 1 Because I don't like/don't eat fish and vegetables 1 Eat meat when received as gift 1 Because there's no religious restriction from eating meat 0.4 Because meat products are fresh/have long shelf life 0.4 Others 2

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Male 33% 32 13 6 7 4 4 4 4 2 2 1 1 1 1 0.4 1 1 2

Female 31% 28 13 15 11 4 3 3 1 2 3 2 2 1 0.1 1 0.2 0.1 2

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY AGE, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total 55 & PH 18-24 25-34 35-44 45-54 above Because meat is good for the health 32% 29% 28% 34% 30% 37% Because meat tastes good/boosts appetite 30 38 25 33 29 29 Eat meat as alternate to fish and vegetables 13 7 15 11 14 15 Because kids or family prefer meat 10 5 13 15 11 6 Eat meat to satisfy craving/meat is my favorite 9 12 13 5 9 8 Because meat products are more affordable 4 4 7 4 4 1 Because meat products/dishes are easily available 3 4 3 3 3 5 Eat meat if budget allows 3 5 4 3 4 2 Eat meat out of habit/part of lifestyle 3 3 3 3 3 2 Eat meat during special occasions 2 3 3 1 2 2 Rarely eat meat/good to eat meat from time to time 2 2 2 2 2 2 Eat meat dishes for their soup 2 0 2 1 2 1 Because meat dishes are easy to prepare 2 0.4 2 2 3 0.4 Eat meat as ingredients to vegetable dishes 1 0 2 1 0.2 1 Because I don't like/don't eat fish and vegetables 1 3 1 0 1 0 Eat meat when received as gift 1 0 0.3 1 0 2 Because there's no religious restriction from eating meat 0.4 0 1 0.3 1 0 Because meat products are fresh/have long shelf life 0.4 0 1 1 0.4 0 Others 2 2 1 3 2 3

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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REASONS FOR EATING MEAT LIKE PORK, BEEF, OR CHICKEN,

BY EDUCATION, JUN 2017 Base : Those who eat meat like pork, beef, or chicken

Up to Total some Elem HS College PH elem grad grad grad Because meat is good for the health 32% 27% 28% 34% 40% Because meat tastes good/boosts appetite 30 28 33 30 25 Eat meat as alternate to fish and vegetables 13 13 16 13 9 Because kids or family prefer meat 10 2 12 11 12 Eat meat to satisfy craving/meat is my favorite 9 13 9 9 7 Because meat products are more affordable 4 0 3 4 10 Because meat products/dishes are easily available 3 4 3 3 5 Eat meat if budget allows 3 4 4 3 3 Eat meat out of habit/part of lifestyle 3 0 2 3 4 Eat meat during special occasions 2 3 3 2 1 Rarely eat meat/good to eat meat from time to time 2 4 5 1 0 Eat meat dishes for their soup 2 3 1 1 0.4 Because meat dishes are easy to prepare 2 0 0.4 2 5 Eat meat as ingredients to vegetable dishes 1 0.4 0 1 2 Because I don't like/don't eat fish and vegetables 1 0 1 1 0 Eat meat when received as gift 1 3 0.3 1 0 Because there's no religious restriction from eating meat 0.4 0 0 1 1 Because meat products are fresh/have long shelf life 0.4 0 0.3 0 2 Others 2 1 2 3 2

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, PHILIPPINES, JUN 2017 Base : Those who eat meat like pork, beef, or chicken If I experience health problems/if doctor tells me to stop eating meat If I run out of budget for meat If meat becomes too expensive Can't think of any reason not to eat meat/won't stop eating meat If meat products become contaminated/unsafe for consumption If there is shortage in meat supply If I've eaten too much meat already (''umay'' or ''sawa na'') If I experience digestion difficulties When I become old If I become allergic to meat If the government prohibits eating meat If my religion prohibits me from eating meat Others Don't know

69% 13 10 9 4 2 1 1 1 0.4 0.4 0.3 2 0.2

Q176. KUNG KUMAKAIN NG KARNE (CODES 1-4 IN Q174): Ano po ang mga posibleng dahilan upang HINDI NA kayo kumain ng karne tulad ng baboy, baka, o manok, at sa halip ay kumain na lamang ng gulay, isda, o prutas?

(OPEN-END; ALLOW MULTIPLE RESPONSES)

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

11

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POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY AREA, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH NCR If I experience health problems/if doctor tells me to stop eating meat If I run out of budget for meat If meat becomes too expensive Can't think of any reason not to eat meat/ won't stop eating meat If meat products become contaminated/unsafe for consumption If there is shortage in meat supply If I've eaten too much meat already (''umay'' or ''sawa na'') If I experience digestion difficulties When I become old If I become allergic to meat If the government prohibits eating meat If my religion prohibits me from eating meat Others Don't know

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Bal. Luz

Vis

Min

68% 8 5

73% 15 10

69% 13 10

70% 11 13

66% 15 10

9

8

9

13

6

4 2

5 2

6 1

1 4

1 4

1 1 1 0.4 0.4 0.3 2 0.2

1 2 2 0.3 0.3 0 3 1

1 0.3 0.3 0.3 1 0 2 0

1 0.3 0.3 0 0 1 2 0.3

0.3 0.3 0 1 0.3 0.3 1 0

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY LOCALE, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH If I experience health problems/if doctor tells me to stop eating meat 69% If I run out of budget for meat 13 If meat becomes too expensive 10 Can't think of any reason not to eat meat/ won't stop eating meat 9 If meat products become contaminated/unsafe for consumption 4 If there is shortage in meat supply 2 If I've eaten too much meat already (''umay'' or ''sawa na'') 1 If I experience digestion difficulties 1 When I become old 1 If I become allergic to meat 0.4 If the government prohibits eating meat 0.4 If my religion prohibits me from eating meat 0.3 Others 2 Don't know 0.2

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Urban

Rural

69% 13 11

68% 13 8

9

9

4 2 0.5 1 1 0.3 0.4 0 2 0.3

4 3 1 0.4 0.1 1 0.4 1 2 0

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY CLASS, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH ABC If I experience health problems/if doctor tells me to stop eating meat 69% If I run out of budget for meat 13 If meat becomes too expensive 10 Can't think of any reason not to eat meat/ won't stop eating meat 9 If meat products become contaminated/unsafe for consumption 4 If there is shortage in meat supply 2 If I've eaten too much meat already (''umay'' or ''sawa na'') 1 If I experience digestion difficulties 1 When I become old 1 If I become allergic to meat 0.4 If the government prohibits eating meat 0.4 If my religion prohibits me from eating meat 0.3 Others 2 Don't know 0.2

25

64% 3 6 25

D

E

69% 13 10

67% 18 10

8

6 4 0 1 1 0 0 0 0 0

10

4 2 1 1 1 1 0.4 0.4 2 0.2

3 2 0 0.3 0 0 1 0 2 0

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY SEX, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total PH If I experience health problems/if doctor tells me to stop eating meat 69% If I run out of budget for meat 13 If meat becomes too expensive 10 Can't think of any reason not to eat meat/ won't stop eating meat 9 If meat products become contaminated/unsafe for consumption 4 If there is shortage in meat supply 2 If I've eaten too much meat already (''umay'' or ''sawa na'') 1 If I experience digestion difficulties 1 When I become old 1 If I become allergic to meat 0.4 If the government prohibits eating meat 0.4 If my religion prohibits me from eating meat 0.3 Others 2 Don't know 0.2

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Male 68% 13 8 10 3 2 1 1 1 1 1 0.3 2 0

Female 69% 13 11 8 5 3 0.2 0.3 1 0.2 0.3 0.4 2 0.3

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY AGE, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Total 55 & PH 18-24 25-34 35-44 45-54 above If I experience health problems/if doctor tells me to stop eating meat 69% 58% 63% 68% 70% 77% If I run out of budget for meat 13 17 11 15 17 9 If meat becomes too expensive 10 11 13 10 9 6 Can't think of any reason not to eat meat/ won't stop eating meat 9 8 9 8 10 10 If meat products become contaminated/unsafe for consumption 4 9 6 5 3 1 If there is shortage in meat supply 2 2 3 2 4 2 If I've eaten too much meat already (''umay‘’ or ''sawa na'') 1 0 1 0.3 2 0.2 If I experience digestion difficulties 1 1 0.2 0 0.2 1 When I become old 1 0 1 0 0 2 If I become allergic to meat 0.4 1 0.3 0.3 0 1 If the government prohibits eating meat 0.4 0 1 0.3 0 1 If my religion prohibits me from eating meat 0.3 1 0.3 1 0 0.3 Others 2 2 3 3 0.5 1 Don't know 0.2 1 0.2 0 0.2 0

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

POSSIBLE REASONS FOR ONE TO NOT EAT MEAT LIKE PORK, BEEF, OR CHICKEN ANYMORE, AND INSTEAD JUST EAT VEGETABLES, FISH, OR FRUITS, BY EDUCATION, JUN 2017 Base : Those who eat meat like pork, beef, or chicken Up to Total some Elem HS College PH elem grad grad grad If I experience health problems/if doctor tells me to stop eating meat If I run out of budget for meat If meat becomes too expensive Can't think of any reason not to eat meat/ won't stop eating meat If meat products become contaminated/unsafe for consumption If there is shortage in meat supply If I've eaten too much meat already (''umay'' or ''sawa na'') If I experience digestion difficulties When I become old If I become allergic to meat If the government prohibits eating meat If my religion prohibits me from eating meat Others Don't know

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SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

69% 13 10

68% 15 7

70% 16 10

68% 12 10

67% 8 10

9

13

9

8

9

4 2

1 2

3 1

4 2

8 5

1 1 1 0.4 0.4 0.3 2 0.2

0 0 1 0 1 1 1 0

0.2 1 0 1 0 1 1 0.2

1 1 1 1 1 0.3 2 0.1

1 0.4 1 0 0 0 2 0.4

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

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BELIEF THAT EATING MEAT DAMAGES OUR ENVIRONMENT

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Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

EXTENT OF BELIEF OR DISBELIEF THAT EATING MEAT LIKE PORK, BEEF, OR CHICKEN DAMAGES OUR ENVIRONMENT, PHILIPPINES, JUN 2017 Strongly believe Strongly disbelieve

11 35 18

Somewhat believe

Net* = -25

17 20

Undecided

Somewhat disbelieve *Strongly/somewhat believe minus strongly/somewhat disbelieve, correctly rounded Q177. Kayo po ba ay NANINIWALA o HINDI NANINIWALA na ang pagkain ng mga karne tulad ng baboy, baka, o manok ay nakakasira sa ating kalikasan? Kayo po ba ay… (SHOWCARD)? LUBOS NA NANINIWALA, MEDYO NANINIWALA, HINDI TIYAK KUNG NANINIWALA O HINDI, MEDYO HINDI NANINIWALA, O LUBOS NA HINDI NANINIWALA

30

SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

15

COPYRIGHTED MATERIAL/STRICTLY CONFIDENTIAL. NOT AUTHORIZED FOR QUOTATION, PUBLICATION OR RELEASE. FOR INFORMATION OF THE GREENPEACE ONLY.

EXTENT OF BELIEF OR DISBELIEF THAT EATING MEAT LIKE PORK, BEEF, OR CHICKEN DAMAGES OUR ENVIRONMENT,

BY AREA AND LOCALE, JUN 2017 Believe Total Philippines Area

11

NCR

6

Balance Luzon

7

Locale

11

16

Mindanao

17

Rural

17 15

9

24 13

22 16

12

35 48

20 20

18

35 14

31

19

38

16

20

-25 -52

32

16 16

20

Net*

Disbelieve 20

21

17

Visayas

Urban

Undecided 18

32

-32 -16 -5 -32 -20

*Strongly/somewhat believe minus strongly/somewhat disbelieve, correctly rounded Q177. Kayo po ba ay NANINIWALA o HINDI NANINIWALA na ang pagkain ng mga karne tulad ng baboy, baka, o manok ay nakakasira sa ating kalikasan? Kayo po ba ay… (SHOWCARD)? LUBOS NA NANINIWALA, MEDYO NANINIWALA, HINDI TIYAK KUNG NANINIWALA O HINDI, MEDYO HINDI NANINIWALA, O LUBOS NA HINDI NANINIWALA

Second Quarter 2017 Social Weather Report

31

June 23-26, 2017 National Survey

EXTENT OF BELIEF OR DISBELIEF THAT EATING MEAT LIKE PORK, BEEF, OR CHICKEN DAMAGES OUR ENVIRONMENT,

BY CLASS AND SEX, JUN 2017 Believe Total Philippines Class Classes ABC Class D Class E

Sex

11 9

Undecided

18

17

17

10

19

18

15

18

20

35

3

18 14

Male

12

17

16

Female

10

19

18

Net*

Disbelieve

52 21

-29 33

16 18 21

-25

-26

37

-20

37

-26

32

-25

*Strongly/somewhat believe minus strongly/somewhat disbelieve, correctly rounded Q177. Kayo po ba ay NANINIWALA o HINDI NANINIWALA na ang pagkain ng mga karne tulad ng baboy, baka, o manok ay nakakasira sa ating kalikasan? Kayo po ba ay… (SHOWCARD)? LUBOS NA NANINIWALA, MEDYO NANINIWALA, HINDI TIYAK KUNG NANINIWALA O HINDI, MEDYO HINDI NANINIWALA, O LUBOS NA HINDI NANINIWALA

32

SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

16

COPYRIGHTED MATERIAL/STRICTLY CONFIDENTIAL. NOT AUTHORIZED FOR QUOTATION, PUBLICATION OR RELEASE. FOR INFORMATION OF THE GREENPEACE ONLY.

EXTENT OF BELIEF OR DISBELIEF THAT EATING MEAT LIKE PORK, BEEF, OR CHICKEN DAMAGES OUR ENVIRONMENT,

BY AGE, JUN 2017 Believe Total Philippines Age

11

18-24

7

25-34

7

Undecided

18

11

45-54

9

20

21

17

35-44

17

30

26

15

17

35

21

16

33

18

17

17

55 & Above

17

22

19

19

Net*

Disbelieve

18

15

-25 -22 -35

40

-30

38

-31

31

-11

*Strongly/somewhat believe minus strongly/somewhat disbelieve, correctly rounded Q177. Kayo po ba ay NANINIWALA o HINDI NANINIWALA na ang pagkain ng mga karne tulad ng baboy, baka, o manok ay nakakasira sa ating kalikasan? Kayo po ba ay… (SHOWCARD)? LUBOS NA NANINIWALA, MEDYO NANINIWALA, HINDI TIYAK KUNG NANINIWALA O HINDI, MEDYO HINDI NANINIWALA, O LUBOS NA HINDI NANINIWALA

Second Quarter 2017 Social Weather Report

33

June 23-26, 2017 National Survey

EXTENT OF BELIEF OR DISBELIEF THAT EATING MEAT LIKE PORK, BEEF, OR CHICKEN DAMAGES OUR ENVIRONMENT,

BY EDUCATION, JUN 2017 Believe Total Philippines

11

Education Up to some elem

College grad

18

17

7 11

17

18 19

18

20 12

17

12

Net*

Disbelieve

17 27

15

Elem grad

HS grad

Undecided

35 15

19

29 31

-25 0 -19

20

37

-34

23

36

-30

*Strongly/somewhat believe minus strongly/somewhat disbelieve, correctly rounded Q177. Kayo po ba ay NANINIWALA o HINDI NANINIWALA na ang pagkain ng mga karne tulad ng baboy, baka, o manok ay nakakasira sa ating kalikasan? Kayo po ba ay… (SHOWCARD)? LUBOS NA NANINIWALA, MEDYO NANINIWALA, HINDI TIYAK KUNG NANINIWALA O HINDI, MEDYO HINDI NANINIWALA, O LUBOS NA HINDI NANINIWALA

34

SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

Second Quarter 2017 Social Weather Report June 23-26, 2017 National Survey

17

COPYRIGHTED MATERIAL/STRICTLY CONFIDENTIAL. NOT AUTHORIZED FOR QUOTATION, PUBLICATION OR RELEASE. FOR INFORMATION OF THE GREENPEACE ONLY.

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June 23-26, 2017 National Survey

SWR 2017-II Greenpeace Module (13 Jul 2017).pptx/Sheena

18