November 2024 GT Partner Newsletter

PARTNER NEWSLETTER November 2024

CHAMPION SPONSORS

HAPPY BIRTHDAY

GO TEXAN

ALERT - Online Scams Targeting Texans Statement from Commissioner Sid Miller “I urge every Texan to stay vigilant against scams and fraudulent activities. Unfortunately, criminals continue to prey upon hardworking Texans, often posing as government agencies or officials to steal your money or personal information. These deceitful schemes can come through phone calls, emails, or fake websites and social media accounts. If something doesn’t feel right, trust your instincts and proceed with caution.

I want to make one thing clear: the Texas Department of Agriculture (TDA) will never ask you for money or personal information via phone, email, or any unsolicited communication. If you receive such a request, it’s a scam—plain and simple. Don’t send money, don’t share your personal details, and report any suspicious activity to your local authorities immediately. Your safety and security are our top priority."

Examples:

GO TEXAN NEWS

REGISTER NOW - FoodEx Japan

TOKYO, JAPAN

MARCH 11-14, 2025

REGISTRATION DEADLINE: DECEMBER 11, 2024 FOODEX Japan is the only trade show in the Asia-Pacific region that welcomes 10,000 buyers from over 30 countries & regions, including buyers from South Korea, Taiwan, and China. It is an excellent and effective opportunity for exhibitors to promote products and to expand into Asian markets.

PARTICIPATION FEE: CORNER BOOTH: $2,187

REGISTER HERE

IN-LINE BOOTH: $2,042

REGISTER NOW - Prowein

DÜSSELDORF, GERMANY

MARCH 16-18, 2025

REGISTRATION DEADLINE: DECEMBER 16, 2024 ProWein is the world’s leading trade fair for wines, spirits and craft beverages, and is the largest industry meeting for professionals from viticulture, production, trade, and gastronomy. Pioneers, trendsetters and market leaders in the fields of craft spirits, craft beer, cider and wine are encouraged to present products at this leading industry event.

PARTICIPATION FEE: $950

REGISTER HERE November 2024

Southern U.S. Trade Association (SUSTA) TDA works closely with trade organizations including the Southern United States Trade Association (SUSTA) and U.S. Livestock Genetics Export (USLGE).

Through these partnerships, TDA supports Texas companies to expand (or establish) their international presence by participating in international trade missions and trade shows.

Participating businesses can get reimbursed up to 50% of eligible expenses such as international travel to shows, advertising, freight, in-store demonstrations and so much more through SUSTA's 50% CostShare Program and USLGE's Branded Program.

If you know companies interested in exporting or expanding their market reach, we encourage them to contact the International Marketing Team to discuss the available resources.

Upcoming SUSTA Events - 2025 IPM Essen (Germany - January 28 - 31) Fruit Logistica (Germany - February 5 - 7) Gulfood (UAE - February 17 - 21) FOODEX Japan (Japan - March 11 - 14) Prowein (Germany - March 16 - 18) International Food & Drink Event London (United Kingdom - March 17 - 19) Expo Antad & Alimentaria (Mexico - March 25 -27) Canadian Produce Marketing Association (CPMA) Show (Canada - April 8 - 10) ProWine Tokyo (Japan - April 15 -17) Seafood Expo Global (Spain - May 6 - 8) HOFEX (Hong Kong - May 14 -16) SIAL China (China - May 19 - 21) Seoul Food and Hotel (South Korea - June 10 -13) Summer Fancy Food Show (New York - June 29 - July 1) ANUGA (Germany - October 4 - 8) Interested? Contact Lindsay Baerwald (512) 463-7591 or email GoGlobal@texasagriculture.gov for more information.

GO TEXAN NEWS

GO TEXAN Quarterly Partner Meeting

GO TEXAN QUARTERLY PARTNER MEETING Wednesday, November 13th @ 10 am

Register now!

FOOD INDUSTRY SUPPLY CHAIN DEMO

November 4, 2024 @ 10 am Learn more about the Food Industry Supply Chain by joining this meeting!

With more than 20,000 community manufacturers on the Sustainment platform, GO TEXAN has partnered with TMAC to form the Texas Manufacturing Network. This network provides an easy-to-use, secure place for manufacturers to connect with their suppliers. With supplier records, it's easy

CLICK HERE TO JOIN

to discover and be discoverable by manufacturing process, certification, location, and other characteristics of your business and the services you offer. It is free to join and open to all manufacturers, regardless of industry. Sign up today in less than a minute by visiting their website.

November 2024

2025 Stock Show & Rodeo Season

K C TO S 5 & 2 S 0 2 W O SH DEOS RO

Apply to sample and sell your products at 2025 stock shows and rodeos!

TIER 2+ open now TIER 1+ open today at Noon Fort Worth Stock Show and Rodeo - Jan. 17 – Feb. 8, 2025 San Antonio Stock Show and Rodeo – Feb. 6 – 23, 2025 Houston Livestock Show and Rodeo – March 4 – 23, 2025 RGV Livestock Show and Rodeo – March 6 – 16, 2025 Rodeo Austin – March 14 – 29, 2025 San Angelo Rodeo – April 4 – 20, 2025

GO TEXAN Social Media Features

GO TEXAN is proud to showcase Partners across our social media accounts! With an audience of over 85,000 people, you could be featured through a Partner Spotlight.

Please complete this form to participate.

Questions? Contact Chloe Bertrand at chloe.bertrand@texasagriculture.gov.

GO TEXAN NEWS

GO TEXAN LICENSE PLATE

Do you love showing your support for the GO TEXAN Program any way possible?

Now you can purchase a custom GO TEXAN license plate through the DMV for $70/year.

My Plates - Regular Vehicle My Plates - Farm truck/trailer 100% of proceeds support the GO TEXAN Program

GO TEXAN TIER Change Form

Looking to change your GO TEXAN Account TIER? This can be done at any time throughout the year.

At renewal time, if your business needs have changed and you need to lower your partnership level, we can help with that too!

GO TEXAN TIER Change Form

November 2024

GO TEXAN turns 25 in 2024!

GO TEXAN is celebrating our 25th Birthday all year long!

Celebrate with us by submitting a happy birthday video for our social media accounts, or license the mark to feature ON your certified products. See our recent Reels on Instagram for examples of happy birthday videos.

Birthday Video Example Script: "Happy 25th birthday, GO TEXAN!" Video Guidelines: Film vertically (camera at the top!)

Film in a well-lit environment without noise Video should be less than 10 seconds long Hold phone steady or prop it up to avoid shaky video Email your video submissions to gotexancreative@gmail.com with your business name and "birthday video" in the subject. Due date: ASAP.

Licensing the GO TEXAN Mark Have you ever wanted to use the GO TEXAN Mark on your certified products (such as those pictured below?) Well, GO TEXAN will license the mark to active GO TEXAN partners for a small one-time fee ($50 application + $1,000 royalty). Contact Lindsay.Baerwald@TexasAgriculture.gov for this opportunity.

GO TEXAN NEWS

Your GO TEXAN Field Representatives

1. J.D. Lawrence (915) 249-9844

6. Kristin Lambrecht (713) 677-9321

2. Briann McLaughlin (806) 386-9139

7. Jami McCool (210) 708-1713

3. Neely Kirkland (214) 809-5534

8. Kara Smith (956) 502-6817

4. Darrell Dean (214) 938-0067

9. Carol Faulkenberry (254) 592-1507

5. Manuel Martinez (713) 677-9814

10. Lauren Moore (254) 340-7046