2022 Community Impact Report

To Our Community,

Looking back at 2022, we are grateful for your support of Goodwill. Your donations, shopping, and partnership allowed us to help people achieve their fullest potential through the power of work and independence. This report provides a glimpse into our progress in 2022 toward our five-year strategic plan goals.

We strengthened operations through internal IT infrastructure and implemented a Pointof-Sale system for our stores. We developed our organizational culture with a team member-centered model by hiring Success Coaches across our territory. Our impact grew by creating opportunities for multi-generational services through our job training programs, older worker services, and youth programs. And we collaborated with new and past partners throughout our service area to grow opportunities and equity in our communities.

Our impact is only possible through the generosity of the communities we are honored to serve. With your continued support, we helped more individuals and families throughout our service area. Our achievements in 2022 allowed us to strengthen our commitment to the elimination of poverty and inspire all communities in our territory.

Thank you for your continued commitment.

Matt Churchill Goodwill Board Chair

Richmond Vincent Goodwill President & CEO

ECONOMIC IMPACT

Goodwill Industries of the Valleys serves 35 Counties and 14 Cities in Virginia. Goodwill® is a social enterprise that works to empower individuals, strengthen families, and inspire communities through mission programs that help people achieve their fullest potential. Our 41 stores and e-commerce marketplaces provide hundreds of jobs, and contribute millions in tax revenues to the Commonwealth.

IN 2022 GOODWILL INDUSTRIES OF THE VALLEYS:

EMPLOYED 1,095 VIRGINIANS

PAID OVER $1.17 MILLION IN VA PAYROLL TAXES

PAID OVER $2.3 MILLION IN VA SALES TAX

Our Mission

GOODWILL PROGRAMS FOR ADULTS AND SENIORS INCLUDE:

Occupational Skills:

• Healthcare Careers Training

• Reentry Services

• Workforce Innovation and Opportunity Act (WIOA)

Employability Skills:

• Senior Community Service Employment Program (SCSEP)

• Supported Employment

Life Skills:

• Discovery Services

• New Vision

• Organizational Employment

Our Purpose

GOODWILL PROGRAMS FOR YOUTH INCLUDE:

• Project SEARCH

• Youth to Work

• Community School to Work Transition

• Summer Employment Programs

• YouthHQ

• STEAM Camp

• YouthBuild

309 Youth participated in Goodwill programs.

THROUGH THE WORK OF GOODWILL, PEOPLE WILL HAVE THE OPPORTUNITY TO ACHIEVE THEIR GREATEST POTENTIAL.

Our Vision

EMPOWERING INDIVIDUALS • STRENGTHENING ELIMINATE POVERTY

FAMILIES • INSPIRING COMMUNITIES

3,794

Credentials were earned by individuals participating in Goodwill programming.

1,411

42,964

$14.76

Average wage at placement

Scan or click to view our YouTube Success Story Videos

People were placed into competitive employment in the community through services provided by Goodwill.

People were served through Goodwill programs that provide life skills training, job skills training, employment placement, & support.

Your donations and treasure hunts support our free skills training and job placement services and help protect the planet!

13.5 Million

Pounds of materials were kept out of landfills

3.3 million

$390,830 was collected at the registers with your Round-Up change! Your pennies change lives and fuel our vision to eliminate poverty in VA!

Sales transactions were rung up at our 41 stores

Donors dropped off goods and clothing

970,492 times

Thank you for shopping and

Just like revenues from our brick-and-mortar stores, online shopping at our e-commerce marketplaces supports the mission programs that help people in our local communities achieve their fullest potential. In 2022, our e-commerce team members handled hundreds of thousands of online orders. 88% of every dollar you spend in our stores or online, helps fund free services for thousands of youth, adults, and seniors in Virginia.

51,302

Orders placed on ShopGoodwill.com

304,346

Book orders placed on online marketplaces

2022 AT A GLANCE

5-YEAR STRATEGIC PLAN

Community Surveys

Goal-Setting & Strategic Direction

Community Presentations & Partnership Engagement

DONATED GOODS RETAIL

Donation Pick-Up Service Launched with ReSupply New Point-of-Sale (POS) System for Retail Stores

Grand Opening of Pulaski Attended Donation & Employment Services Center

MISSION SERVICES

Discovery Services Program Launched in Danville

Youth Work Program Partnership in Lynchburg

New Career Center in Staunton

MARKETING & COMMUNICATIONS

New Website Launch

Refreshed Branding

New Commercial

MELROSE PLAZA

Initial Concept Plans Drafted

Unveiling Event to Share Plans with the Community NW Roanoke Community Advisory Council Created

BUSINESS SERVICES

Expanded Production in Wood Fabrication

Streamlined Efficiencies