— Frank Barry, TechKnow speaker
Facebook has
845 million users.
1.2 billion
mobile Web users worldwide.
4300 Wilson Blvd, Suite 300 Arlington, VA 22203
There are now
June 4 - 5, 2012 | Gaylord Palms, Orlando
“Nonprofits that use social fundraising increase results by up to 40%.”
Your Donors are Plugged In. PRSRT STD U.S. POSTAGE PAID PERMIT #510 DULLES, VA
Are You?
Hurry!
Your last chance to register for TechKnow 2012 Register today at www.afptechknow.org Use code TK12 when you register for your chance to win a New iPad!
Apple Co-Founder and philanthropist Steve Wozniak confirmed to speak at AFP TechKnow! The Silicon Valley icon will discuss his “vision of tomorrow” and the impact of technology on philanthropy and nonprofits.
Facebook Twitter LinkedIn Pinterest YouTube Foursquare Blogs Webinars The Cloud Mobile Devices
Q: A:
Where are the donors?
Get inspired at TechKno
Don’t miss what experts are saying about what’s new in social What do donors want?
Program Sc
Why do they give? How can new web tools, social networks, and apps help? Find out how fundraisers and nonprofit professionals are harnessing the latest technology and trends to engage supporters through social media, technology, knowledge management and marketing & communications.
Learn from the most influential people in fundraising about:
Sunday, June 3, 2012 5:30 p.m. - 7:30 p.m. AFP TechKnow Conference and Planet Philanthropy Reception*
11:00 a.m. - 1 Power Break
11:15 a.m. - 1 Learning Labs AFP TechKnow
How to turn your data into dollars while building social capital with your supporters.
Monday, June 4, 2012
How organizations are using Facebook, Twitter and LinkedIn to raise money, bring in volunteers and help build advocacy campaigns.
7:30 a.m. - 6:15 p.m. AFP TechKnow Hub Open
12:00 p.m. - 1 Lunch in the AFP TechKnow
8:00 a.m. - 8:45 a.m. Continental Breakfast in the AFP TechKnow Hub
1:15 p.m. - 2:1
How nonprofits are using gamification to boost fundraising, engagement and connection. How to create killer content and drive donations with blogs, webinars, video & more. How you can use mobile to further engage your donors. How the American Red Cross built one of the most successful social media programs in the nonprofit sector.
8:45 a.m. - 9:45 a.m. Opening General Session – Carlos
How to create a mobile text giving campaign and much more!
Dominguez, Senior Vice President, Office of Chairman & CEO, Cisco Systems
9:45 a.m. - 10:00 a.m. Power Break
AFP TechKnow Hub Get up close and personal with cutting edge technology providers for an interactive experience to learn effective practices and solutions!
CONCURRENT EDUCATION SESSIONS Tale of the Tweet -Using Social Media to Build Motivated Supporters
Building Donor Loyalty Adrian Sargeant, Ph.D., International Fundraising Consultant Major Sponsor:
Supporting Sponsor:
Tale of the Tweet-Using S Build Motivate (repeat) Laura
National Red Cro
Turning Data i The Engagem
Robyn Perlman, for Nonprofits, In
10:00 a.m. - 11:00 a.m.
Laura Howe, American National Red Cross
Presented by:
CONCURRENT EDUCATION SE
The New Rules of Social Learning Dave Will, Peach New Media
The Haves an
Loretta DeLuca, and David Corial Technology Solu
Business Intel Gets Social
Sterling Raphae
Taking Facebo to the Next Le
Derrick Feldman
* AFP is co-locating conference being
ow 2012!
June 4 - 5 | Gaylord Palms, Orlando l media and technology for the fundraising nonprofit world.
chedule
11:15 a.m.
12:00 p.m. s in the w Hub
1:15 p.m.
w Hub
15 p.m.
2:30 p.m. - 3:30 p.m. CONCURRENT EDUCATION SESSIONS Engaging Donors through Social Media Amith Nagarajan, Aptify
Killer Content, Driving Donations & Dedication with Blogs, Webinars, Videos & More Eric Pratum, MBA, MA, Grizzard
ESSIONS
Let’s Get Nerdy! Personal, Professional or Both?
Social Media to ed Supporters
Cheryl Black, Convio
Howe, American oss
The New Engagement Model is Mobile
into Dollars… ment Link
Core Strategies nc.
nd the Have-Nots
FASAE, le, Delcor utions, Inc.
Tonia Zampieri, Atlantic BT
Plug In! Hard-wiring Relationships with Social Media Marketing Alice Ferris, ACFRE and Jim Anderson, Goal Busters
3:45 p.m. - 4:45 p.m. Learning Labs in the AFP TechKnow Hub
lligence
el, Avectra Labs
ook evel
nn, Achieve
4:45 p.m. - 5:00 p.m. Power Break 5:00 p.m. - 6:15 p.m. “Meet-Up” Networking Reception
g TechKnow with Planet Philanthropy, the annual Florida state held June 2-4. See website for reduced rate info.
Tuesday, June 5, 2012
9:45 a.m. - 10:45 a.m.
1:30 p.m. - 2:30 p.m.
7:30 a.m. - 1:30 p.m. AFP TechKnow Hub Open
CONCURRENT EDUCATION SESSIONS
CONCURRENT EDUCATION SESSIONS
Everything is Mobile, Don’t Miss out on the Momentum of Mobile
Social Networking, Fundraising and the Successful Nonprofit,
7:30 a.m. - 8:30 a.m. Continental Breakfast in the AFP TechKnow Hub 8:30 a.m. - 9:30 a.m. CONCURRENT EDUCATION SESSIONS Performance Metrics in Donor-Centered Fundraising Penelope Burk, Cygnus Applied Research, Inc.
Douglas Plank, MobileCause, Inc.
Gremlins in Your Database; 20 Suggestions for Better Database Management
Ted Hart, ACFRE, Charities Aid Foundation of America
Getting LinkedIn to Your Donors Anthony Pisapia, CFRE, NPower PA
Jeff Gignac, CFRE, JMG Solutions
What is Your Excuse? Catherine Onyemelukwe, CFRE, Mill River Collaborative
Gamification: Using Game Mechanics to Boost Fundraising, Engagement and Connection Frank Barry, Blackbaud, Inc.
Get Your Mojo Workin’ Cloud Computing for Nonprofits
Ann-Laura Parks, CFRE, South Arts
Patrick Callihan, NPower PA
Social Media Measurement that Actually Helps Decision Making
eme = rv (of + i) – (f + a): A Proven Formula to Optimize Email Campaigns Tim Kachuriak, Pursuant
101 Social Media Tactics for Nonprofits
Eric Pratum, MBA, MA, Grizzard
10:45 a.m. - 11:00 a.m. Power Break
Melanie Mathos and Chad Norman, Blackbaud, Inc.
11:00 a.m. - 12:30 p.m. Learning Labs in the AFP TechKnow Hub
Take Your Social Media Program to the Next Level: A Case Study of Change – Challenges and Opportunities
12:30 p.m. - 1:30 p.m. Lunch in the AFP TechKnow Hub
Mark Becker, Cathexis Partners
2:30 p.m. - 2:45 p.m. Power Break 2:45 p.m. - 3:45 p.m. Closing General Session
Steve Wozniak, Apple Co-Founder
Karen Barnes, Pride Philanthropy and Elisabeth Rubino, Dekalb Medical
* Program
Listening and Managing our Organization’s Online Presence,
schedule subject to change
3:45 p.m. Conference Closes
Register Today!
www.afptechknow.org