AMERICAS DUTY FREE & TRAVEL RETAILING

APRIL 2013

IAADFS EXHIBITOR GUIDE Photo courtesy of IAADFS

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IAADFS Overview

ith IAADFS numbers looking very solid at publication time, 2013 is shaping up to be a memorable year for the organization. Americas Duty Free sat down with Michael Payne, Executive Director of IAADFS, to get his thoughts on why 2012 is set to be a banner year.

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Americas Duty Free: Can you give us an update with regard to attendance at this year’s show?

Michael Payne: As compared to the same period last year we are running well ahead of the 2012 pre-registration numbers but it’s way too early to know what final numbers will be as we have a large on-site registration. Nonetheless, we are encouraged and I think we will have a strong turnout. Our pre-registration for buyers has been very good.

ADF: Can you give us a breakdown of booths by category?

MP: Sure, we have 190 exhibitors, consisting of Liquor (50), Jewelry, Accessories/Cosmetics (46), Gifts/Writing Instruments (16), Confectionaries/Gourmet Foods (19), Tobacco (11) and Services (4).

ADF: What is the mindset of members this year?

MP: I do believe people are feeling more positive and upbeat compared to the previous year, but still cautious. There is plenty of good news out there such as Miami airport having a million more passengers in 2012 than in the previous year. That is good growth by any definition. In fact, we did a very quick survey question recently. Over 60% of the respondents felt 2013 would be better than last year and only 20% felt the business would decline.

ADF: In terms of sales and passenger traffic in the Americas, in your opinion how did duty free fare in 2012 as compared to 2011?

MP: The Americas showed positive growth in 2012 compared to 2011. Some regions/areas were stronger than others but overall the trend was upward. Data shows increased air traffic, which should lead to more sales.

ADF: Are there currently any airport- or duty free-related projects in the Americas that you’re particularly excited about? Please explain.

MP: There are too many to mention and I’m certain to forget someone, but we all should be excited about the upgrades and expansion of stores throughout the Americas. Improved designs, brighter stores, enhanced product offerings and better service are apparent. This is a case where that old expression “a rising tide raises all boats” fits. This enhancement of duty free projects across the Americas will impact everyone in the region in a positive way.

ADF: Are there any changes being made to this year’s show as compared to last year?

MP: The format is generally the same. We have expanded the exhibits area but still cannot accommodate everyone who has requested space and/or expanded booth size. I believe everyone will find the social/networking events upgraded, and The Gala Dinner and Club Americas should be a big hit with attendees.

We have some new exhibit offerings and are continually working on upgrading food choices with the hotel.

ADF: What sponsors have confirmed so far for this year’s show?

MP: So far we are proud to have sponsors that include Pernod Ricard, Philip Morris, Hershey’s, Godiva, Advanced Wireless, Caldris/28 Black, T-Tech by Tumi, Industrias Licoreras de Guatemala, Brown-Forman and Perfetti Van Melle. These sponsorships are really important for us and we try to recognize and honor their support during the meeting as much as possible.

ADF: What is your favorite duty free-related memory or experience from 2012?

MP: For me, probably both the resiliency and generosity of this industry. Despite threats, the industry continues to grow, prosper and adapt. Also, I don’t know many industry sectors that have the commitment and drive of ours to support and sponsor so many charitable causes across the globe. It’s a real testimony to the type of people that make up our industry. c

“The Americas showed positive growth in 2012 compared to 2011. Some areas were stronger than others but overall the trend was upward. Data shows increased air traffic, which should lead to more sales.”

Michael Payne, Executive Director, IAADFS

www.dutyfreemagazine.ca THE AMERICAS DUTY FREE & TRAVEL RETAILING

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IAADFS Exhibitors

Rocky Patel’s Vintage 1999 Tubos; more of the brand’s products can be seen at the ALFA Brands booth at IAADFS

beauty2market says the time is right to take the VitaMan range into travel retail

ALFA Brands

with all-natural men’s skincare line

Rocky Patel Premium Cigars, Bonita Springs, Florida, has announced the appointment of ALFA Brands, Inc., Lexington, NC, as their travel retail agent. ALFA Brands will be responsible for coordinating the sales and marketing efforts of Rocky Patel brands to the travel retail industry.

Indeed, ALFA Brands’ executives have been in the travel retail business since 1985 and they represent several other companies in numerous product categories. ALFA Brands will utilize its existing customer base to build Rocky Patel‘s cigars sales in key travel retail locations, as well as develop new markets and distribution on the strength of its firstclass cigars and accessories products.

Rocky Patel, President and CEO of Rocky Patel Premium Cigars, comments: “This newly formed strategic partnership with ALFA Brands will help us expand the distribution of our products in the duty free/travel retail stores and in order to gain additional trademark recognition, we’ll develop an exclusive packaging and product selection for this market segment.”

Australian Lifestyle brand VitaMan is set to take on the global skincare brand leaders in travel retail with its all-natural range for men. A fast-growing sector of the skincare segment, offerings for men are currently dominated by a handful of brands – but VitaMan believes its completely natural ingredients, using plant and botanical extracts found only in the Australian Outback, give it a unique selling advantage.

With products available in over 35 global markets, VitaMan will now focus on travel retail. Following a successful launch at the recent Airline Retail Conference in Hong Kong, VitaMan is making its Americas debut at the Duty Free Show of the Americas (booth 2204) through its exclusive global travel retail sales agent and distribution partner beauty2market.

“Skincare for men – while still small compared to the women’s sector – is growing fast globally, as is demand for natural products,” says VitaMan owner Clare Matthews. “Since its launch in 1999, VitaMan has established itself as a truly innovative and progressive niche brand and, while we are have no plans to enter the mass market sector, we see real potential for the brand in the under-exploited travel retail sector, where an ever increasing number of travellers — men and women — are becoming more discerning and discriminating about the products they buy.”

VitaMan offers a comprehensive all-natural product range for men, including shave, face, body, hair, age control, sports and travel items. Top sellers are in its Shave and Face Range, Hair Shampoos and Treatments, and its Anti-Aging Wrinkle Smoother Serum and Eye/Lip Reviver Gel. The brand also has a dozen items in 50ml sizing, perfect for the travel retail sector.

Understanding the particular demands of the travel retail sector, exclusive packaging has been developed for the channel for display and launch in Orlando.

All 50ml individual items are priced under US$30; and the selection of products available for the gift packs allows clients to mix and match an assortment according to a retail partner’s needs.

“We believe this channel of distribution will add awareness of the brand, attract new consumers with travel-geared product ranges and sizes, and drive brand loyalty with existing domestic market customers,” adds Matthews. beauty2market Principal David Tillman is confident that the time is right to take the VitaMan range into travel retail. “The brand has built a solid reputation globally with its fabulous products and increasing product awareness through its global contract with the Hilton Spa group which, with Hilton’s own continued expansion — particularly into Asia and notably China — have a clear synergy with travel retail.”

appointed exclusive duty free agent for Rocky Patel cigars

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VitaMan targets travel retail

THE AMERICAS DUTY FREE & TRAVEL RETAILING APRIL 2013

IAADFS Exhibitors

The Dalmore launches travel retail exclusive Valour The Dalmore distillery has launched a new expression, The Dalmore Valour, for sale exclusively in travel retail.

The spirit is named after the Clan Mackenzie’s act of bravery in 1263 when an ancestor of the Mackenzie Clan bravely saved King Alexander III from a charging stag. The grateful King granted the Mackenzies with a Royal 12-pointer stag in their coat of arms. The Dalmore distillery was long owned by The Mackenzie family and every bottle of The Dalmore single malt whisky is adorned with this proud emblem, symbolizing the distillery’s royal pedigree.

A unique blend of three different cask finishes, The Dalmore Valour is matured initially in first fill ex-Bourbon casks from Boston and Clermont, USA and 30 year old Matusalem oloroso sherry butts from Gonzales Byass, Jerez de la Frontera in Spain. The spirit is then finessed in Port Pipes from Duoro Region, Portugal to create a truly unique Dalmore expression.

Launching with a high profile promotional display in Qatar Duty Free in March 2013, The Dalmore Valour will be rolled out through travel retail outlets over the course of 2013, priced at £50, €55 or US$72.

"The Dalmore brand has had a stellar year in travel retail and we are proud to say that it is now the fastest growing malt in the channel,” says Travel Retail Director Francesco Scaglione. “This year, we will build on that momentum and continue to work closely with our partners to create innovative products and displays— the first of which is our new Dalmore Valour exclusive.”

The Dalmore Valour and will be rolled out through travel retail outlets over the course of 2013, priced at £50, €55 or US$72

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THE AMERICAS DUTY FREE & TRAVEL RETAILING APRIL 2013

Stay On, B+D’s new line of lightweight readers is specifically designed to “stay on” comfortably thanks to its specially designed ergonomic temples

B+D stays on top with a new line of readers Ideal for everyday use and for people on the move, B+D’s new line of comfortable readers aptly called Stay On features an innovative design that allows the wearer to keep the readers on comfortably at all times without damaging or losing them.

"Many users of reading glasses are never sure how to face the problem of what to do with their glasses when they are not in use,” says B+D CEO Roberto Crom. “When you stop reading and take your glasses off, how do you ensure that they are not scratched or, even worse, lost? We have solved this problem in a simple and ingenious way, with our patented design for Stay On." Hitting stores this fall, Stay On is lightweight and can stay around the neck thanks to its specially designed ergonomic temples and is available in a wide range of colors.

Taittinger launches new packaging for the duty free market Taittinger has recently created new packaging especially made for the duty free market. A new bottle has been designed for Nocturne Champagne, and the company notes that it has been a huge success worldwide for the past few months.

In terms of last year’s overTaittinger’s bubble gift packs gave the all business, with over 5.5 mil- company one of its most successful results lion bottles sold and sales up last year in terms of sales and marketing nearly 8%, Taittinger recorded the best performance in its history. The company’s flagship, the Counts of Champagne Blanc de Blancs, progressed more than 50%, says Taittinger.

“These good figures that affect all cuvees of the brand can be analyzed in many different ways,” the company says. “The quality of the wine has never been higher and more recognized. Solidity, ambition and passion of joint efforts continue to grow. A general will to innovate, to modernize and animate the brand tirelessly has made Taittinger one of the most dynamic champagne houses.”

Rewarded twice with awards in 2012 by one of the most prestigious packaging design agencies in the world, Taittinger’s bubble gift packs gave the company one of its most successful results last year in terms of sales and marketing. “The changes made reflect Taittinger house's ambition to become a solid alternative to face the leaders who have traditionally dominated the champagne market,” the company concludes.

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IAADFS EXHIBITORS EXHIBITOR NAME A La Gate Carte A. Fuente & Co., Inc. Actium LLC Aero-Cos International Ltd. Air-Val International Alexander James & Co. Alexander Kalifano ALFA Brands Inc. American Caribbean Gateway American Fragrances LLC Angus Dundee Distillers PLC Anne Klein Watches - Div. of E Gluck Corp.

Artco Group ATRA World Jewelery Group B+D Buch+Deichmann (Kerview S.A.) Bacardi USA Inc. Bardinet SAS Barrington House Premium Jamaican Cigars, Ltd. Barton & Guestier Beam Inc. Beauty Contact Inc. Beauty2market Belvedere Duty Free Biaggi USA LLC Bijoux Terner - BT Fashions BMC Imports Inc. Bodegas Franco-Espanolas

PRIMARY PRODUCT CATEGORY Services Tobacco Liquor Jewelry/Accessories/Luggage Fragrances/Cosmetics Liquor Jewelry/Accessories/Luggage Confections/Gourmet Foods Tobacco Fragrances/Cosmetics Liquor Jewelry/Accessories/Luggage Services Jewelry/Accessories/Luggage Jewelry/Accessories/Luggage Liquor Liquor Tobacco Liquor Liquor Fragrances/Cosmetics Fragrances/Cosmetics Liquor Jewelry/Accessories/Luggage Jewelry/Accessories/Luggage Liquor Liquor

LOCATION 538 1007 1223 1004 829 813 1142 532 1404 2210 806 1500 826 2422 2205 923 807 1108 1201 323 2109 2204 727 1418c 432 2411 110

EXHIBITOR NAME Bodegas Williams & Humbert Bolzano Handbags Bonardo Travel Retail Braun GmbH British American Tobacco International Brown-Forman Beverages Worldwide Buckley Jewellery Ltd Bushnell Outdoor Products Caballeros Inc. Campari Mexico Camus Wines & Spirits Capella Industries CBM Inc. / Meade Ray Chase International, Inc. COFINLUXE Collections 2000 Inc. Colorful Licenses International BV Cosmica CIA LTDA Coty Prestige Crabtree & Evelyn Crislu Corporation Cross CTI International Group De Kuyper Royal Distillers de Ropraz International Design Go Ltd. Desigual Destilerias Campeny, SA E.T. Perfumes, Inc. Eclectic Collections Elite SRL Empire of Scents Essence Corp Estee Lauder Travel Retail Services Inc. Euroitalia SRL Extreme Design Srl F Beverages Ltd. Falic Fashion Group Ferragamo Latin America Ferrero Travel Market Fervor (SAG Trading LLC) Flawless Holding LLC Flor de Cana Rum Florida Caribbean Distillers Fraternity Spirits World Tequila Corralejo Inc. Furla Geneva Watch Group Gerard Bertrand Giowine Inc. GMP Services, Inc. Godiva Chocolatier Goldkenn SA Goris Group Co. Guylian NV Haleybrooke International Haribo GmbH & Co. Kg Heineken International Honora Industries Horizon Premium Brands, LLC I & JC Corporation I Marmol & Associates Inc. Iberjoya Inc. Ice SA Imperial Tobacco International Ltd. INCC Group Industrias Licoreras de Guatemala International Beverage Group International Liquor and Tobacco Trading Co. Ithier de Montmarin SARL Jakeman's Maple Products JC Newman Cigar Company Joanel Inc. JTI USA Duty Free, Inc. Kipling Kosta Enterprises, LLC Kronos America LLC KT&G Corporation La Martiniquaise Les Vins de Pierre Montagnac Loc Maria L'Occitane Americas

PRIMARY PRODUCT CATEGORY LOCATION Liquor 1241 Jewelry/Accessories/Luggage 2008 Confections/Gourmet Foods 733 Gifts/Writing Instruments 1304 Tobacco 1012 Liquor 1409 Jewelry/Accessories/Luggage 2317 Jewelry/Accessories/Luggage 433 Liquor 206 Liquor 601 Liquor 522 Jewelry/Accessories/Luggage 1909 Jewelry/Accessories/Luggage 1320c Liquor 1111 Fragrances/Cosmetics 2115 Jewelry/Accessories/Luggage 107 Jewelry/Accessories/Luggage 2201 Liquor 1335 Fragrances/Cosmetics Crystal Salons M+N Fragrances/Cosmetics 2413 Jewelry/Accessories/Luggage 730 Gifts/Writing Instruments 623 Gifts/Writing Instruments "1205, 1301, 1400" Liquor 112 Liquor 429 Jewelry/Accessories/Luggage 701 Jewelry/Accessories/Luggage Atrium A Liquor 907 Fragrances/Cosmetics 2208 Fragrances/Cosmetics 1321c Jewelry/Accessories/Luggage 1420c Fragrances/Cosmetics 2003 Fragrances/Cosmetics 1703 Fragrances/Cosmetics Crystal Salons K+L Fragrances/Cosmetics 1901 Jewelry/Accessories/Luggage 1319c Liquor 700a Fragrances/Cosmetics 2015 Fragrances/Cosmetics 1508 Confections/Gourmet Foods 838 Jewelry/Accessories/Luggage 2416 Jewelry/Accessories/Luggage 1318c Liquor 1329 Liquor 1305 Liquor 828 Jewelry/Accessories/Luggage 2021 Jewelry/Accessories/Luggage 900 Liquor 1338 Liquor 1101 Fragrances/Cosmetics 1515 Confections/Gourmet Foods 823 Confections/Gourmet Foods 528 Gifts/Writing Instruments 435 Confections/Gourmet Foods 1309 Liquor "207, 208, 309" Confections/Gourmet Foods 2403 Liquor 707 Jewelry/Accessories/Luggage 431 Tobacco 801 Jewelry/Accessories/Luggage 122 Fragrances/Cosmetics 123 Jewelry/Accessories/Luggage 1341 Jewelry/Accessories/Luggage 2420 Tobacco 713 Fragrances/Cosmetics 2107 Liquor 1401 Liquor 542 Liquor 437 Fragrances/Cosmetics 231 Confections/Gourmet Foods 802 Tobacco 1005 Jewelry/Accessories/Luggage 1310c Tobacco 1421 Jewelry/Accessories/Luggage 2009 Fragrances/Cosmetics 1518 Jewelry/Accessories/Luggage 2209 Tobacco 931 Liquor 809 Liquor 1336 Confections/Gourmet Foods 1340 Fragrances/Cosmetics 1603

EXHIBITOR NAME L'Oreal - Parbel Lorience Paris LuckyClover, Inc. Luxottica Group LVDG Group / Rabbco Inc. Majorica Jewelry Ltd. Marchon Eyewear Marcolin USA Marlite Inc. Mars ITR Maui Jim Inc. McCormick Distilling Co., Inc. Micys Company Spa Millennium Fragrances Monarq Group Mondelez World Travel Retail Motta Internacional SA Naftali Inc. Nestle International Travel Retail SA Neuhaus NV/SA Omron Healthcare Orlane SA Parfums Berdoues Parfums Jacques Bogart Parlux Ltd. Patron Spirits International AG PBG, S.A. (Premium Brands Group, SA) Perfetti Van Melle Global Travel Retail Perfumes Y Diseno Comercial S.L. Pernod Ricard Americas Travel Retail Philip Morris Duty Free, Inc. Pommares Agencies Premier Global Trading, Inc. Pronto Innovations Prowood Wine & Spirits Inc. Puig Panama Reba Americas LLC Remy Cointreau Travel Retail Americas Republica del Cacao Revlon Safe Skies TSA Luggage Locks Safilo Far East Ltd. Sarkli Repechage Ltd. Sayan Inc. ScentStory Schaefer Toy Company GmbH Scorpio Distributors Ltd Sea & Sky Supply BV Shiseido Travel Retail Americas Shopper Shop Inc. Silhouette International Specialty Brands Wines & Spirits Inc. SPI Spirits Cyprus Ltd. Stansfeld Scott Inc. Tairo International The Hershey Company The Underberg Group Toxic Eyewear/Opticaset Inc. TPR Holdings LLC Travalo Travel Blue Ltd. Travel Retail Consulting Travel Retail Distribution Group Troika Germany GmbH T-Tech by Tumi Tu-Be Branding LLC Varela Hermanos SA Victorinox Travel Gear (Affluent Brands) Viva Sales & Services LLC Wefort Inc. Wente Vineyards Wildfox Couture William Grant & Sons Wonderful Pistachios World Equity Brand Builders LLC World of Patria International Worldclassbrands Worth Paris Inc. Zeikos Zippo Manufacturing Company Zylangia

PRIMARY PRODUCT CATEGORY LOCATION Fragrances/Cosmetics Canary Salon 4 Fragrances/Cosmetics 1609 Jewelry/Accessories/Luggage 2321 Jewelry/Accessories/Luggage 1915 Fragrances/Cosmetics 2304 Jewelry/Accessories/Luggage 423 Jewelry/Accessories/Luggage 1509 Jewelry/Accessories/Luggage 1721 Services 1400a Confections/Gourmet Foods 523 Jewelry/Accessories/Luggage 1503 Liquor 535 Fragrances/Cosmetics 1715 Fragrances/Cosmetics 228 Liquor 1037 Confections/Gourmet Foods 315 Liquor "1231, Chicago Room" Jewelry/Accessories/Luggage 2323 Confections/Gourmet Foods 1123 Confections/Gourmet Foods 1234 Gifts/Writing Instruments 1312c Fragrances/Cosmetics 1911 Fragrances/Cosmetics 2007 Fragrances/Cosmetics 1814 Fragrances/Cosmetics 1614 Liquor 531 Liquor 939 Confections/Gourmet Foods 1105 Fragrances/Cosmetics 1615 Liquor 411 Tobacco 301 Fragrances/Cosmetics 223 Fragrances/Cosmetics 1412c Jewelry/Accessories/Luggage 800 Liquor 1104 Fragrances/Cosmetics Crystal Salons P+Q Fragrances/Cosmetics 2400 Liquor 113 Confections/Gourmet Foods 1106 Fragrances/Cosmetics 723 Jewelry/Accessories/Luggage 1307 Jewelry/Accessories/Luggage 2215 Fragrances/Cosmetics 1313c Jewelry/Accessories/Luggage 2417 Fragrances/Cosmetics 1314c Gifts/Writing Instruments 2401 Jewelry/Accessories/Luggage 1031 Gifts/Writing Instruments 835 Fragrances/Cosmetics Atlanta Room Services 1315c Jewelry/Accessories/Luggage 1710 Liquor 1200 Liquor 533 Liquor 201 Fragrances/Cosmetics Crystal Salon J1A Confections/Gourmet Foods 1315 Liquor 832 Jewelry/Accessories/Luggage 1416c Fragrances/Cosmetics 1519 Fragrances/Cosmetics 2402 Jewelry/Accessories/Luggage 901 Liquor 1129 Gifts/Writing Instruments 1323 Gifts/Writing Instruments 739 Jewelry/Accessories/Luggage 1237 Liquor "400a, Denver Room" Liquor 1001 Jewelry/Accessories/Luggage 1708 Fragrances/Cosmetics 2419 Gifts/Writing Instruments 2409 Liquor 1207 Jewelry/Accessories/Luggage 2407 Liquor 100 Confections/Gourmet Foods 1316c Liquor 1433 Liquor 1300 Jewelry/Accessories/Luggage 732 Fragrances/Cosmetics 1514 Gifts/Writing Instruments 1317c Gifts/Writing Instruments 2307 Fragrances/Cosmetics 2103

IAADFS TRADE SHOW FLOOR PLAN

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THE AMERICAS DUTY FREE & TRAVEL RETAILING APRIL 2013

www.dutyfreemagazine.ca THE AMERICAS DUTY FREE & TRAVEL RETAILING

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