CALLIGARIS - Phil. launch press kit and advertorial

PHILIPPINE LAUNCH PRESS KIT & ADVERTORIAL

ADVERTORIAL

Bring home something smart, beautiful, and Italian: Calligaris opens showroom in Manila

Known for their Italian home luxury store Furnitalia and European-­‐style custom kitchen and closet crafters Space2000, Gruppo Mobili Philippines, Inc., a pioneer of designer furnishings in the country, is once again introducing a world-­‐renowned home brand into the Philippine market with the grand opening party of Calligaris’ flagship showroom this March at Bonifacio Global City.

“We’re very excited in launching Calligaris with its first-­‐ever showroom in the Philippines,” says Florence Ko, Managing Director of Gruppo Mobili Philippines. “Calligaris is a global Italian brand known for its stylish modern aesthetic, quality craftsmanship, and smart design. Calligaris is perfect for young, upwardly mobile professionals looking to furnish their condos or houses with designer furniture at reasonable price points.”

Among the many innovative Calligaris furnishings are the GAMERA Chair, made from one-­‐ piece polyamide shell suitable for indoor or outdoor use; the LAM table, a harmonious amalgam of metal and wood available in fixed-­‐length or extending versions; and the modular URBAN sofa, which offers multiple configurations to fit unique needs.

In addition to its signature items, there is also Calligaris CODE, a capsule collection of extra-­‐ ordinary and surprising furniture designed by Italy’s young avant-­‐garde artists.

Set for the 12th of March at the second floor of the Clipp Center, corner of 11th Avenue and 39th Street, the launch will be preceded by a media lunch event where writers, columnists, bloggers, and editors from the country’s premier publications are invited to preview the Calligaris showroom and merchandise.

The formal launch and ribbon-­‐cutting will be at six the evening, attended by top personalities from various fields like real estate, interior design, media, and entertainment.

Special guests include Taguig Mayor Lani Cayetano, Italian Ambassador Massimo Roscigno, and all the way from Italy, Calligaris President Allesandro Calligaris.

To learn more about Calligaris, visit its global homepage at www.calligaris.biz/home.

The Calligaris showroom is located at Mezzanine floor, Clipp Center, 11th Avenue corner 39th Street, Bonifacio Global City, Taguig. For inquiries, you may call (02) 8691059-­‐61 or email info.calligaris@furnitalia.com.ph.