Canadian Packaging

APRIL 2013 | $10

www.canadianpackaging.com

Gerry Doutre, President, Ultima Foods

CULTURALLY REFINED Yogurt innovator serves up the Ultimate packaging masterclass

Publication mail agreement #40069240.

Story on page 14

May 14-16, 2013 Toronto Congress Centre

SHOW AND TELL!

PACKEX Toronto 2013 preview Pages 58-67

WINNING WAYS Saluting Canada’s Packaging Prowess

April 22, 2013

Best of Show Canadian Packaging Consumer’s Voice Award Grocery Business Leading Edge Award

LEADER AMONG PAC LeadershipLEADERS Award

Walmart Canada Sustainable Packaging Award PAC Sustainable Packaging Award

PAC Packaging Award Published in partnership

with:

Tough application, ingenious solution

Exactly

Product life cycles keep getting shorter. Products and packages get more complex.

Supply chains and customers intensify their demands. Whether you build, buy or implement packaging machinery, you need a way to react as quickly as possible.

Rexroth, your expert partner for automation in packaging processes, provides the flexible system solutions you need. Our technologies and effi cient engineering tools enable more productive machines, faster changeovers, reduced footprints, and peace of mind. You can even achieve small production runs easily and economically.

Experience for yourself how we can create an ingenious solution for your application.

See us at PACKEX Toronto, Booth 1123 FOR MORE INFORMATION CIRCLE 101

Bosch Rexroth Canada www.boschrexroth.ca/packaging

FOR MORE INFORMATION CIRCLE 102

PACK 240 PRO (as shown) Modernize your contaminant detection at an affordable price.

If it’s time to consider X-RAY... ....IT’S TIME TO KNOW EAGLE.

• Operating in over 100 food packaging lines across Canada • No-maintenance, sealed-for-life X-ray tubes (no pm oil changes) • Technical support throughout Canada Visit with us in Richmond Hill, Ontario.

EAGLE X-ray Technical Centre (product testing and client education)

May 14-16 2013 Live Product Demo – Visit Us at Booth# 1541

E | eagle@planautomation.com P | 416-720-7875 FOR MORE INFORMATION CIRCLE 102

CANADA’S LEADING SOURCE FOR X-RAY AND INSPECTION KNOWLEDGE Packaging Automation Professionals

(416) 479-0777

www.planautomation.com

Factory Certified X-Ray Field Technicians Based Across Canada Full X-Ray Technical Centre In Richmond Hill, Ontario Local Spare Parts Complete Radiological Certification Services

Advertorial

Eagle soars to new heights

X-ray inspection expert accelerates global expansion to design new product inspection technologies, locally support existing and new customers and continue to educate the market on the latest innovations in contaminant detection and fat analysis.

Tampa, Florida, February, 2013 was a year

of robust growth for global x-ray inspection and fat analysis technology expert Eagle Product Inspection (Eagle) during which the company expanded its market presence with a new Brazilian distributor, strengthened its senior management team and extended its product development capabilities. The company has now further widened its global reach, resources and capabilities to support food and beverage manufacturers in meeting the growing demand for food safety and toughening compliance standards. As part of this strategy, Eagle has enhanced its research and development (R&D) capabilities, developed new application centers and expanded its expert teams in the US, Latin America, Germany and China. These activities will enable the company

AbouT EAglE ProducT InsPEcTIon The Eagle Product Inspection line of x-ray inspection systems evaluates in process and finished products for contaminants such as metal, glass, stone and bone while also having the ability to check mass, evaluate compartmentalized fill level, and analyze fat content.

With its headquarters in Tampa, Florida, and local offices across the globe, Eagle Product Inspection machines meet today’s Hazard Analysis & Critical Control Points (HACCP) certification requirements to ensure that food and beverage manufacturers and their customers in turn are well protected.

Visit www.eaglepi.com for more information.

To support global food and beverage manufacturers locally, Eagle combines company experts specializing in x-ray inspection and fat analysis technology and a wide network of distributors, with presence in Europe, North America, Latin America, Africa and Asia.

The company has extended its reach to China with a new sales and service presence to best serve the country’s fast-developing food manufacturing industry. Additions to its existing sales teams in the US and service capabilities in Latin America will ensure the company continues to support existing and new customers in 2013 and beyond.

Eagle’s new state-of-the-art R&D facility near Wiesbaden and Frankfurt in Germany, allows for the development and advancement of its industry leading range of x-ray technologies. Newly appointed compliance experts and specialist engineers are working closely with customers at this facility to design inspection systems that deliver unparalleled levels of contaminant detection and chemical lean values with the company’s advanced dual energy X-Ray technology.

The company has also designed new application and engineering centers in Tampa, Florida (US) and in Royston, Hertfordshire (UK), where customers receive firsthand training on Eagle’s products. This enables manufacturers to discover and understand the benefits of x-ray and fat analysis technology, and offers an environment for equipment testing customized to their production needs. Customers visiting Eagle’s application centers can see Eagle machines in action, test their products and work with engineers and x-ray experts to identify the appropriate technology for their specific application. Eagle engineers and new product development teams will use the centers as a hub for the continued production of innovative x-ray inspection solutions to address specific challenges seen within the food and beverage market. These centers offer local support for manufacturers, while fueling the advancement of Eagle technology at a global level.

“Advanced x-ray inspection technology allows manufacturers across all regions to globally comply with food safety standards, ensuring they become key players in the rapidly changing food manufacturing arena. Eagle’s enhanced R&D capabilities and new application centers enable us to continue to develop technologies to meet industry needs in close collaboration with our customers,” says Simon King, Global Head Sales, Service and Marketing, Eagle. “At the same time, as we continue to grow and innovate in 2013 our extended global reach and service capabilities will ensure customers around the world have access to the latest technologies being developed and the support to implement these in their production lines.”

FOR MORE INFORMATION CIRCLE 104

UPFRONT

INCONVENIENT TRUTHS

APRIL 2013

VOLUME 66, NO. 4 SENIOR PUBLISHER Stephen Dean • (416) 510-5198 SDean@canadianpackaging.com EDITOR George Guidoni • (416) 510-5227 GGuidoni@canadianpackaging.com FEATURES EDITOR Andrew Joseph • (416) 510-5228 AJoseph@canadianpackaging.com ART DIRECTOR Stewart Thomas • (416) 442-5600 x3212 SThomas@bizinfogroup.ca PRODUCTION MANAGER Cathy Li • (416) 510-5150 CLi@bizinfogroup.ca CIRCULATION MANAGER Diane Rakoff • (416) 510-5216 DRakoff@bizinfogroup.ca EDITORIAL DIRECTOR Lisa Wichmann • (416) 442-5600 x5101 LWichmann@canadianmanufacturing.com EXECUTIVE PUBLISHER Tim Dimopoulos • (416) 510-5100 TDimopoulos@bizinfogroup.ca

BIG MAGAZINES LP Vice-President of Canadian Publishing • Alex Papanou President of Business Information Group • Bruce Creighton

HOW TO REACH US: Canadian Packaging, established 1947, is published monthly by BIG Magazines LP, a division of Glacier BIG Holdings Company Ltd. 80 Valleybrook Drive, North York, ON, M3B 2S9; Tel: (416) 442-5600; Fax (416) 510-5140.

EDITORIAL AND ADVERTISING OFFICES: 80 Valleybrook Drive, North York, ON, M3B 2S9; Tel: (416) 442-5600; Fax (416) 510-5140.

SUBSCRIBER SERVICES: To subscribe, renew your subscription or to change your address or information, contact us at 416-442-5600 or 1-800-387-0273 ext. 3555.

SUBSCRIPTION PRICE PER YEAR (INCLUDING ANNUAL BUYERS’ GUIDE): Canada $72.95 per year, Outside Canada $118.95 US per year, Single Copy Canada $10.00, Outside Canada $27.10.

Canadian Packaging is published 11 times per year except for occasional combined, expanded or premium issues, which count as two subscription issues.

T

he problem with being a dedicated follower of fashion, famed 20th Century philosopher and essayist George Santanyana once remarked, is that “Fashion is something barbarous, for it produces innovation without reason and imitation without benefit.”

A little harsh, some would say, but hard not to agree with the general premise underpinning the time-tested observation, which is arguably far more relevant in today’s trend-obsessed western consumer society than during the great man’s lifetime.

And nowhere is this truism more self-evident these days than in the global CPG (consumer packaged goods) marketplace, where true genuine innovation is often hard to distinguish from the loud and cluttered backgrounds of multitudes of same-but-different product packages overwhelming the senses and leaving the consumer “all lost in a supermarket,” as punk legends The Clash deadpanned back in the early 1980s.

Let’s face it, for all the many good things that packaging has done for mankind—in large part through continuous innovation and improvement—there is no ignoring the huge environmental and socioeconomic impact of all the packaging waste left behind long after it has served its purpose.

Cutting that waste quickly and dramatically before it spins totally out of control is nothing less than a moral imperative for today’s packaging producers, converters, designers and end-users, who collectively must come up with innovative new ideas on how to make consumers do their part in meaningful packaging waste diversion.

It won’t be easy—especially for many North American consumers who often comfort themselves with the notion that it’s either someone else’s problem to solve, or is part of a government-backed conspiracy to crack down on individual liberties to discard as much packaging waste, any way they choose, as they like.

While there are signs this benign indifference and neglect is finally receding—as the idea of sustainable packaging slowly gains more widespread consumer acceptance—no one should be under any illusions about the sheer enormity of the task ahead.

Published in the November/December 2009 issue of the famed investigative Mother Jones magazine, the excellent Aboxalypse Now article by Elizabeth Gettelman reveals a number of disturbing consumer packaging trends and statistics, among them: • In 2007, Americans threw away 789.5 million tonnes of packaging. At 520 pounds per person, that’s a 71-percent increase from 1960.

• Between Thanksgiving and New Year’s, Americans produce more than one million tonnes of additional garbage per week.

• American buy enough plastic wrap each year to cover the state of Texas.

• In 2008, clamshell packaging sent more than 5,700 Americans to hospital ERs with various injuries.

Originally developed to fight shoplifting, clamshell packages are designed so that “human hands have great difficulty separating the backing and cover,” according to a 2003 patent. Amazingly, it took Consumers Report testers over three minutes to cut open the Oral-B Sonic Complete Toothbrush Kit—using a box-cutter and scissors!

• Pre-sliced and wrapped fruits and vegetables cost up to 45 per cent more than whole, unwrapped produce.

• Nearly 10 per cent of the average product price accounts for covering the cost of packaging.

This is not the kind of publicity, notoriety or legacy any industry seeks willingly. But having been complicit for so long in downplaying the long-term cumulative effect of excessive packaging, facing up to inconvenient truths with innovative, new-generation packaging solutions to remedy the sins of the past is the very least that the packaging industry and its clients should be striving for.

Ultimately, the global packaging community will only be all the better off for it.

COVER STORY

©Contents of this publication are protected by copyright and must not be reprinted in whole or in part without permission of the publisher.

PRIVACY NOTICE: From time to time we make our subscription list available to select companies and organizations whose product or service may interest you. If you do not wish your contact information to be made available, please contact us via one of the following methods: Phone: 1-800-668-2374 Fax: 416-442-2191 Email: privacyofficer@businessinformationgroup.ca Mail to: Privacy Office, 80 Valleybrook Drive, North York, ON M3B 2S9 PRINTED IN CANADA PUBLICATIONS MAIL AGREEMENT NO. 40069240, ISSN 008-4654 (PRINT), ISSN 1929-6592 (ONLINE) We acknowledge the financial support of the Government of Canada through the Canada Periodical Fund (CPF) for our publishing activities. Canadian Packaging is indexed in the Canadian Magazine Index by Micromedia Limited. Back copies are available in microform from Macromedia Ltd., 158 Pearl St., Toronto, ON M5H 1L3

APRIL 2013

| $10 www.canadianpa ckaging.com

FEATURES

By George Guidoni

Leading Quebec dairy producer takes the sizzling Canadian yogurt market by storm with a staggering product selection and world-class packaging and marketing execution.

Gerry Doutre, President, Ultima Foods

CULTURALLY REFIN ED Yogurt innovator serves up the Ultimate packagin g masterclass Story on page 14

May 14-16, 2013 Toronto Congress Centre

SHOW AND TELL!

PACKEX Toronto 2013 preview Pages 58-67

WINNING WAYS Saluting Canada’s Packaging Prowess

April 22,

Best of

Canadian Consumers’ Packaging Voice Award

8 9 11

24 24 68

X-RAYS PAR EXCELLENCE!

45

HIGH AND MIGHTY By Andrew Joseph Venerable cereal producer keeps its production and packaging processes on the right track with home-made elevated conveyor technologies.

50

THE BUCKET LIST By Andrew Joseph Thriving Ontario manufacturer of bucket elevators finetunes its product offering with advanced power management and distribution technologies.

2013

Show Grocery Leading Business Edge Award

LEADER AMONG PAC Leadership LEADERS Award

Award

PAC Sustainable Packaging Award PAC Packaging Published

Award

in partnership

with:

DEPARTMENTS & COLUMNS 5 6

22

Walmart Sustainable Canada Packaging

Cover photography by Pierre Longtin

12

APRIL 2013 • CANADIAN PACKAGING

Cultural Upbringing

agreement #40069240.

14

Publication mail

DISCLAIMER: This publication is for informational purposes only. The content and “expert” advice presented are not intended as a substitute for informed professional engineering advice. You should not act on information contained in this publication without seeking specific advice from qualified engineering professionals. Canadian Packaging accepts no responsibility or liability for claims made for any product or service reported or advertised in this issue.

Canadian Packaging receives unsolicited materials, (including letters to the editor, press releases, promotional items and images) from time to time. Canadian Packaging, its affiliates and assignees may use, reproduce, publish, republish, distribute, store and archive such unsolicited submissions in whole or in part in any form or medium whatsoever, without compensation of any sort.

UPFRONT By George Guidoni NEWSPACK Packaging news round-up.

PACKAGE DESIGN Silent Salesman’s take on packaging excellence.

NOTES & QUOTES Noteworthy industry briefs and updates.

ECO-PACK NOW All about environmental sustainability. imPACt A monthly insight from PAC-The Packaging Association.

PEOPLE Packaging career moves.

EVENTS Upcoming industry functions.

CHECKOUT By Jaan Koel Joe Public speaks out on packaging hits and misses.

54

MARKED TO MARKET By Andrew Joseph Leading West Coast producer of authentic Indian dairy products covers all angles with high-performance product coding systems.

58-67 SHOW PREVIEW All you need to know about the PACKEX Toronto 2013 packaging exhibition next month.

April 22, 2013

Best of Show Canadian Packaging Consumers’ Voice Award Grocery Business Leading Edge Award

LEADER AMONG PAC LeadershipLEADERS Award

WINNERS’ CIRCLE The best-in-class of Canadian packaging is featured in a special report saluting all the worthy winners of this year’s PAC Leadership Awards competition, starting opposite of page 24.

Walmart Canada Sustainable Packaging Award

PAC Sustainable Packaging Award

PAC Packaging Award

Published in partnership

with:

WWW.CANADIANPACKAGING.COM • 5

NEWSPACK

LEADING QUEBEC JUICEMAKER IN A HIGH-SPEED RACE TO BUILD A GREATER BRAND AWARENESS

It takes plenty of juice to power a professional race ers through a nationwide promotional campaign— car team to circuit glory, and Rougement, Que.created in collaboration with Tetra Pak and the based juice processor Lassonde Industries Inc. Couche-Tard network of convenience stores—runhas plenty of it to spare in the comning in stores and through social pany’s sponsorship of the Quebecmedia from May to June 2013. born IndyCar driver Alexandre The marketing campaign will Tagliani. offer Canadian consumers a chance Having already sponsored the to win several prizes, including team for the past two years, the one of four VIP weekends for beverage producer has renewed two to attend the IndyCar race in its support for Tagliani’s team just Toronto on July 13 and 14, as well in time for last month’s kickoff of as a brand new Honda Civic Si the 2013 IZOD IndyCar series— vehicle. joining up with its retail partner “We are pleased to partner with Couche-Tard and packaging supour customer Lassonde on this proplier Tetra Pak Canada Inc. to motion,” says Hakan Soderholm, raise the markeplace profile of its managing director for Tetra Pak Oasis brand of fruit and vegetable juices.

Canada in Richmond Hill, Ont. “Lassonde is particularly proud to support talent “The young generation is certainly very involved such as that of Alexandre Tagliani, whose deterwith sports in general, which makes an activity like mination, perseverance, and healthy lifestyle makes this an interesting vehicle to promote our package him the ideal athlete to represent Oasis brand valwith that target audience, showing them how Tetra ues across North America,” says Pierre L’Heureux, Pak cartons fit the on-the-go lifestyle.” managing director of sales administration, marketBryan Herta, owner of the Bryan Herta Autosport ing and R&D at A. Lassonde Inc. Team, adds: “We really look forward to working “These are major brands Canadians love, and being together to increase the Oasis brand awareness and ‘top players’ in their respective markets makes them a to support the retail promotional program with natural choice for teaming up with the country’s topTetra Pak and Couche-Tard. ranked race car driver,” L’Heureux states.

“And most of all, we look forward to giving Alex Adds Tagliani: “I am looking forward to carryall the tools he needs to put these great brands into ing the logos and brand of the Number One juice the winners’ circle.” in Canada for this 2013 season.

“I feel that the association is great not only for the team but for the IndyCar series as well—in that they will both be receiving a great deal of visibility via the Oasis retail activities that are being planned for this year,” Tagliani states.

“Bringing Oasis on-board also allows for the collaboration and partnership with other great companies such as Tetra Pak and Couche-Tard—ultimately creating a network of support for the team and the series.”

To highlight this partnership, Canadian race car driver Alex Tagliani (left) joins team owner Bryan Herta Lassonde will reach out to consum- and lead engineer Todd Malloy behind the Dallara-Honda #98 race car.

CATCHING ASIAN CUISINE AUTHENTICITY IN A PACKAGE

While the colorful Chinese New Year celebrations have already come and gone this past winter, London, Ont.-based spice and seasonings manufacturer McCormick Canada is keen to let Canadian families enjoy their favorite Asian-style dishes all year long—thanks to some new Simply Asia and Thai Kitchen brand products launched just in time for ushering in the ‘Year of the Snake’ in February.

“Preparing food and eating meals as a family is the centerpiece for precious family time together in our hectic, mediasaturated world,” says

6 • WWW.CANADIANPACKAGING.COM

McCormick Canada’s marketing product manager Eins Mutuc.

“Our new and unique Thai Chili and Ginger, Spicy Thai Mango, and Pineapple and Chili sauces from Thai Kitchen give Canadian cooks the confidence to create Asian food experiences for the whole family,” says Mutuc, adding all of the Thai Kitchen sauces are made and bottled in Thailand to ensure uncompromised product authenticity.

Similarly, all of the new Simply Asia sauce kits—including Stir-Fry, Ginger Teriyaki, Mandarin Orange and Spicy Kung Pao f lavors—are made and packaged in mainland China to offer Canadian consumers an easy way to prepare “restaurant-quality stir-fry dishes, such as the delicious, authentic General Tso, at home for any occasion.”

CANADIAN VODKA BRAND OUT TO WAVE THE FLAG WITH NEW BOTTLE LABEL

Color-changing inks may no longer the hot new thing in packaging innovation they were a few years ago, but they seem destined to become a real game-changed in the Canadian spirits industry, following the recent launch of an updated Iceberg Vodka bottle boasting a proud Maple Leaf label that turns from blue to red when cooled down to the temperature of about 4°C. “This is a global first in vodka to feature a coldactivated label—just place your bottle of Iceberg Vodka in the refrigerator or freezer, and when the maple leaf turns red it has reached the perfect drinking temperature,” says David Meyers, president and chief executive officer of the Toronto-headquartered Iceberg Vodka.

“We wear our national pride on our sleeves at Iceberg Vodka, and hence we wanted to have some fun with our label by showcasing a red maple leaf appearing out of the peak of an iceberg,” Meyers explains.

To bring this idea to life, Mississauga, Ont.-based branding consultants Design Label Systems developed and produced the attractive new label using thermochromatic color-changing inks, while designing the clear-background label in a way that perfectly blends it into the distinct, iceberg-shaped bottles custom-manufactured for the distiller by Salbro Bottle Inc. in Woodbridge, Ont. In addition to the color-changing maple leaf, Iceberg Vodka’s new label also features an artistically manipulated graphic of the actual 12,000-yearold icebergs that are used to make the premium beverage, which was originally launched in Canada in 1995.

Meyers explains that Iceberg Vodka harvests big chunks of icebergs off the coast of Newfoundland, which f loat south from the Arctic and naturally melt in the warmers waters of the Atlantic Ocean, adding this water is 7,000 times purer than tap water because it has been frozen solid since the last Ice Age. “This label is intended to serve as a visible symbol to remind vodka lovers that Iceberg Vodka is made and bottled in Canada from 100-percent Canadian ingredients,” says Meyers.

“From our Canadian quality alcohol, which is a triple-distilled neutral spirit made from sweet corn grown in Ontario, to the pure water that we extract from 12,000-yearold icebergs harvested off the coast of Newfoundland, it all combines to make Iceberg Vodka the world’s purest vodka.

“While our label has been revamped and modernized to better ref lect our premium product, the vodka inside the bottle has not been changed at all,” Meyers asserts.

“It’s still the purest vodka on the planet— and a true taste of all that makes Canada so well-respected as a country all over the world.”

CANADIAN PACKAGING • APRIL 2013

FOR MORE INFORMATION CIRCLE 105

PACKAGE DESIGN

TOASTING THE GREATER GOOD Innovative wine label design raising heartfelt awareness of worthwhile noble causes

C

harity and generosity come in many shapes and sizes, and The Little Grape That Could offers a compelling example of good things often coming in small packages— like 750-ml glass wine bottles used to package the upstart winemaker’s Cabernet Sauvignon and Torrontés varietals.

Raising a celebratory glass of wine is always a wonderful moment, but it is even more beautiful to raise a glass of wine that also helps others through fundraising, which is exactly what the Little Grape has managed to do with a little creative help from Davis,, a renowned Canadian package design and branding services provider based in Mississauga, Ont. Founded two years ago by a generous team of skilled big-hearted volunteers, The Little Grape that Could operates as a non-profit wine company that looks outside the traditional fundraising box to find new and innovative ways to raise money for charities.

According to company president and founder Brett Preston, the idea for this brand came out of a request from a leading charity organization to come up with an innovative way to raise money.

Why Not? “After much brainstorming, a big idea was uncorked,” Preston relates. “Why fundraise for one single cause when there are so many worthy causes out there?

“Why not create a world-class wine with all profits going towards the charity of the purchaser’s choice?”

Now retailing across Ontario at a growing number of select LCBO (Liquor Control Board of Ontario) outlets, the Little Grape that Could offers wine-lovers a choice of “a beautifully balanced Cabernet Sauvignon or a refreshing Torrontés,” with the purchaser using embedded ‘smart’ codes on the bottles to allocate a set portion of their purchase to one of many charities listed on the www. thelittlegrapethatcould.com website.

According to Preston, 100 per cent of all profits from each bottle go directly to the charities and their respective worthy causes.

For example, the Toronto-based Second Harvest uses each dollar donated by The Little Grape that Could to fund two meals for the needy, with other well-known non-profit beneficiaries including the Heart & Stroke Foundation of Canada, Make a Wish Canada, War Child, Earth Rangers, Pro Bono Law Ontario and Toronto Cat Rescue, among many others.

8 • WWW.CANADIANPACKAGING.COM

To spread the message of these groups’ worthy causes among mainstream consumers, Davis designers set out to create a bright, dominant label that would serve as the main focal point on the bottle to draw consumer’s attention to the brand’s inspirational call-to-action to “make a difference,” according to Shirley Buchanan, communications director of the design agency’s parent company Glenn Davis Group.

“The main marketing objective was to create a brand that would fit the criteria for an LCBO listing and draw attention to the brand as a worldclass wine with heart.”

“The charitable nature of the brand, including the hope and perseverance of those who wish to make the world better, needed to be captured in the branding and the instructions to consumers regarding how to direct profits to charity needed to be crystal clear,” Buchanan explains.

“Only then would consumers know for sure that with each purchase of The Little Grape that Could wine, they are able to choose a charity online and to direct all profits from their wine purchase to that charity.”

In addition, purchasers are also able to make the experience personal by making a toast to a person they select on the website to be named on the

back of each bottle, as part of a custom limitededition run of 100 bottles.

Both imported from the famed winemaking Mendoza region of Argentina, the light-bodied Torrontés white and the medium-bodied, currantf lavored Cabernet Sauvignon red wine have received terrific response from the primary target groups: drinking-age young adults who appreciate a great wine at a reasonable price; and consumer and business groups involved in not-for-profit programs aiming to make the world a better place.

“The label design allows for the light and refreshing color tones of the Torrontes and the rich full-bodied nature of the Cabernet to shine through to stand out against competitive offerings.”

Moreover, the product has garnered exceptionally high praise from some of the leading wine critics in Canada.

Recently featured on the popular Wine Confidential documentary series produced by the Canadian Broadcasting Corporation (CBC) (CBC), the Torrontés red wine was described by the show’s host Zoltan Szabo as “just perfect ... and you can quote me on that.”

According to Szabo, “This wine has an implicit sweetness that is honest, fresh and clean.

“Nicely aromatic, but not in abundance, foodfriendly, and great with spicy foods, fish or an appetizer.”

According to Buchanan, it was imperative for Davis designers to fully project the brand’s “optimistic character” right from the sophisticated, lithographically-printed labels incorporatng “attractive and approachable illustrative font used in the wordmark.

“The label design allows for the light and refreshing color tones of the Torrontes and the rich fullbodied nature of the Cabernet to shine through to stand out on the LCBO shelf against competitive offerings,” says Buchanan, citing the Gold Medal award that the wine label picked up in the Brand Marketing category (New Brand Launch) in this year’s PAC Packaging Competition of PAC-The Association Packaging Association.

(Please see more competition winners in our special commemorative supplement inside this issue of Canadian Packaging Packaging, starting opposite page 24) “This is exactly the kind of project that Davis is happy to be a part of and to raise our glasses to,” Buchanan sums up.

“We were delighted to work with the Little Grape That Could to create the branding identity, the label design and the website concepts to help make a real difference—one bottle at a time!”

For More Information: Glenn Davis Group PAC-The Packaging Association

401 402

CANADIAN PACKAGING • APRIL 2013

NOTES & QUOTES  Montreal-headquartered industrial equipment and parts distributor Wajax Industrial Components has entered into a strategic alliance with its U.S. industry counterpart Kaman Industrial Technologies of Albany, N.Y., with the aim of offering both companies’ customers across the U.S., Canada, Mexico and Puerto Rico a better selection of products and services. To operate under the Sourcepoint Industrial banner, the two companies will remain separate and independent entities, but will join forces to compete for business-to-business and supply agreements to provide customers with an efficient alternative to countrybased supply agreements. “North American and global consolidation of an important segment of our customer base, and the resulting impact on their purchasing decisions, led us to seek new ways to better serve these customers,” says Wajax president Adrian Trotman. “While both Wajax and Kaman have a proven track record of satisfying their customer needs in Canada and the U.S. respectively, neither one could individually cover a customer’s needs spanning both countries, so this strategic alliance gives those customers a viable new option to satisfy their North American-wide supply requirements.”

plements our family of products made here in the U.S. southwest.”

Senior Wajax and Kaman personnel formally celebrate their companies’ newly formed Sourcepoint Industrial strategic alliance in Albany, N.Y.

aging solutions for their products, we will continue to grow with them,” says Siegfried Weber, vice-president of global sales and marketing for MAUSER North America. “Fiber drums are an important component of our product offerings in North America, and this new plant perfectly com-

 ID Technology, Forth Worth, Tex.-based Pro Mach, Inc. division specializing in product coding identification systems and technologies for CPG (consumer packaged goods) industries, has completed the acquisition of Logmatix Labels & Tags, Inc., Marietta, Ga.-based supplier of product labeling, coding and marking equipment and services. “We’re pleased to welcome Logmatix to ID Technology and Pro Mach,” says Bob Zuilhof, president of Pro Mach’s Identification and Tracking business unit. “Their like-minded approach to customer service excellence complements our position as the nation’s most trusted specialist for labeling, coding and marking solutions.”  Broomfield, Colo.-headquartered metal packaging products manufacturer Ball Corporation is planning to shut down the company’s 245-employee manufacturing facility in Elgin, Ill., by the end of this year—transferring its production of aerosol and specialty steel cans to other U.S.-based Ball manufacturing operations.  Leading German industrial packaging product manufacturer MAUSER Group has opened up a new fiber drum production plan next to the company’s plastic drum plant in The Woodlands, Tex., to serve a growing customer base in southwestern U.S. with a broad range of lock-ring fiber drums in diameters ranging from 14 to 23 inches, along with a broad selection of materials and lids. “As our customers continue to grow and require diverse packFOR MORE INFORMATION CIRCLE 106

APRIL 2013

9

 Cartoning and case-packing machinery manufacturer Delkor Systems has completed its move to a bigger new 114,000-square-foot manufacturing facility (see picture) in St. Paul, Minn., strategically located at the intersection of interstate Highways 35W and 694 in the Twin Cities of St. Paul and Minneapolis. Says company president Dale Andersen: “We are thrilled to be in our new facility. Our design team had as its goal to build a state-of-the-art packaging machinery manufacturing operation, and we are all very pleased with the results.” Tel. (651) 348-6700.

FOR MORE INFORMATION CIRCLE 107

ECO-PACK NOW

SCANDINAVIAN PAPERBOARD PRODUCERS LEAD THE WAY IN COMING CLEAN Meaningful carbon footprint reduction is a big challenge for all manufacturers, but it’s even a tougher task for producers of packaging materials, who are not only expected to provide more sustainable products for their clients, but also to manufacture them using less natural resources and energy.

This is especially true for high-volume paperboard mills, whose large scale often demands that investment in greener manufacturing technologies often takes time to bear fruit.

But it’s been worth the wait for two promin- The new recovery boiler at ent Scandinavian paperboard makers now reap- the Iggesund Mill started ing the rewards of their efforts to minimize their up in June of 2012. carbon footprint and improve the LCA (life-cycle Assessment) profile of their packaging.

• Recently, leading Finnish paperboard producer Metsä Board has started up a new $65-million biopower plant at the site of its Kyro mill as part of the company’s ambitious sustainability drive that aims to cut the overall carbon footprint of its mainstay products—including the flagship Carta Elega and Avanta Prima folding cartons used in high-end beauty and healthcare packaging—by up to a half.

According to chief executive officer Mikko Helander, the new biopower plant will replace the use of fossil natural gas with discarded wood—primarily bark and other biomass from industrial side streams—as well as logging residuals and chips from first thinnings of growing forests.

“We have been working hard on improving the energy efficiency and sustainability of our mills,” says Helander, “and the biopower plant will help us in these efforts, as well as meeting our target of cutting our carbon-dioxide emissions by 30 per across all our operations by 2020, compared to 2009 levels.”

• It’s a similar story next door in Sweden, where the country’s largest board

producer Iggesund Paperboard claims to have eclipsed all previous environmental improvements at its Iggesund Mill operation in southern Sweden last year—recording its lowest amount of GHG (greenhouse gas) and other harmful emissions in 2012 despite record-high production output.

“In a paper industry, the environmentally harmful emissions are usually proportional to production: the more you make, the more you emit,” explains Iggesund Mill’s environmental manager Anna Mårtensson. “But Metsä’s $65-million 2012 was a very positive exception for us.” biopower plant came Mårtensson relates the company has taken a online late last fall. multipronged approach to reducing emissions at the fully-integrated mill, where it produces over 340,000 tonnes of the high-quality Invercote paperboard annually, adding the mill was one of the first in the paper industry to start separating out leftover fibers that had passed through the pulping process through mechanical purification in sedimentation basins.

In 2009, the mill added a chemical purification facility using the same process to treat the industrial wastewater just like drinking water.

“Now we can clearly see the effects of the third stage of chemical purification,” Mårtensson states. “The oxygen-consuming substances have since been greatly reduced, while nutrients like phosphorus and nitrogen— so harmful to the marine ecosystem in the Baltic Sea—have been almost halved,” says Mårtensson, adding the company has invested over $440 million in switching to production based on renewable energy in the last two years.

“Not one investment decision is made without first considering the environCombiCube B, Canadian Packaging, 133 x 203 mm, CC-en34-AZ050 03/13 mental aspects,” Mårtensson says. “Things don’t always move as fast as our critics like, but systematic work on these issues is exactly what gives results over time.”

FOR MORE INFORMATION CIRCLE

109

Honey, I shrunk the brewhouse!

CombiCube B – krones’ compact brewhouse for mid-tier clients. www.krones.com

FOR MORE INFORMATION CIRCLE

108

CC-en34-AZ050_03-13.indd 1

21.03.13 08:05

ACCESS THE GLOBAL PACKAGING NETWORK

PACKAGING OPTIMIZATION SUMMIT Industry Thought-Leaders Share their Insights PRESENTS

PA C K A G I N G O P T I M I Z AT I O N S U M M I T

Joanne McMillin, Canadian Tire

Luc Lortie, Costco

Sonya Fiorini, Loblaw

Bruce Smith, Molson Coors

Catherine O’Brien, Nestlé

Len Sauers, P&G

David Smith, Sobeys

Ted Moroz, The Beer Store

John D. Coyne, Unilever

PRESENTED BY

Hosted by Retail & CPG leaders collaborating on advancing sustainability and packaging.

PRESENTED BY

speakers

cost

PAC NEXT members - $50 North American Retail and CPG thought-leaders will PAC members - $75 General admission - $100 identify the critical issues and present best practices solutions for the optimization of packaging across the supply chain with over executives and Joanne McMillin Luc Lortie800 SummitSonya Fiorini Assistant VP, Sustainability & Sr. Director, Corporate managers in this collaborative, interactive and fun event.

Business Sustainability Environmental Director Social Responsibility

Price includes: Ticket to the Packaging Optimization Summit; PACKEX Toronto; PAC NEXT Sustainability Village; Lunch and Networking Reception

PAC NEXT members, please contact labraham@pac.ca for your discount code.

Canadian Tire

Costco

Loblaw

Bruce Smith Director of Global Packaging Molson Coors Brewing Company

Catherine O’Brien VP Communications Nestle

Len Sauers VP, Global Sustainability P&G

Price includes: Ticket to the Packaging Optimization Summit; PACKEX Toronto; PAC NEXT Sustainability Networking Reception Ted Moroz Village; Lunch and David Smith Bruce Karas President VP Sustainability VP, Environment & Sustainability Summit with Beer PACKEX Store and Toronto.The Coca-Cola Company Sobeys held concurrentlyThe

when

O N L I N E

May 15, 2013 Summit: 8am to 5pm Reception: 5pm to 7pm

where

At PACKEX Toronto Toronto Congress Centre Cohen Room 650 Dixon Rd., Toronto

At PACKEX Toronto Toronto Congress Centre Cohen Room 650 Dixon Rd., Toronto

cost

R E G I S T E R

where

identify the critical issues and present best practices solutions for the optimization of packaging across the supply chain with over 800 Summit executives and managers in this collaborative, interactive and fun event.

when

Hosted ObyN Retail collaborating L I N E & CPG leaders May 15, 2013 Summit: 8am to 5pm onRetail advancing sustainability and5pmpackaging.

Reception: to 7pm North American and CPG thought-leaders will

R E G I S T E R

PAC NEXT members - $50 PAC members - $75 General admission - $100

Brewers Distributor Ltd.

PAC NEXT members, please contact labraham@pac.ca for your discount code.

John D. Coyne Vice President, Legal & External

Register at pacnext.com

Unilever Canada Inc.

Contact for more information: Lindsey Ogle, PAC Education Manager and Events Coordinator, 416.646.4641, logle@pac.ca

For more information, contact Lindsey Ogle at 416.646.4641, logle@pac.ca or visit pacnext.com

12 • WWW.CANADIANPACKAGING.COM

CANADIAN PACKAGING • APrIl 2013

Uses less.

Does a lot more.

Smooth running as well as sleek looking, the A420i delivers better performance. Offers the lowest lifetime cost of any comparable ink jet printer.

Makeup typically lasts four times longer, and its unique i-Tech ink system means it is service free.

Combined with a choice of print heads and wide range of inks, the A420i meets your coding needs, exactly.

Less cost

No servicing and lowest makeup consumption

Wide range of inks to meet your coding needs

More capability Faster, high quality, multi-line codes

FOR MORE INFORMATION CIRCLE 110

Scan the code about the A420i

1.800.387.7972 www.domino-na.com

Domino. Do more.

COVER STORY

Ultima Foods vice-president of supply chain Robert Bourbonnais (left) and vicepresident of marketing Lucie Rémillard discussing the finer points of iögo yogurt brand packaging with Bo Branding & Design president Marc Beauregard at the dairy producer’s corporate headquarters in Longueuil, Que.

ULTIMATE SATISFACTION

Ultima Foods serves up a packaging masterclass with groundbreaking product innovation

BY GEORGE GUIDONI, EDITOR PHOTOS BY PIERRE LONGTIN

B

igger may not always be better in the modern food business—far from it. But for those who figure out a way to make quality and quantity co-exist in happy harmony through game-changing innovation and world-class packaging execution—as Ultima Foods has done with the recent market introduction of the iögo yogurt brand—size certainly matters, big time!

From the sheer scope and ambition of the massive undertaking, to the multimillion-dollar capital investment in new production and packaging equipment to support its timely and effective execution, last summer’s nationwide launch of the iögo product family—offered in a staggering array of 65 different SKUs—has not only eclipsed any other similar product introduction in the history of the Canadian dairy industry, but has arguably set a new high bar for all future consumer product launches in terms of consumer response, marketshare growth and just about every other meaningful criteria used to assess a product’s marketplace relevance and success.

And doing so with a 100-percent made-in-Canada product innovation is as much of a sweet icing-onthe-cake for the Longueuil, Que.-headquartered dairy manufacturer—a joint venture of leading Canadian dairy cooperatives Agropur and Agrifoods International—as it is a powerful testament to the country’s wealth of product innovation and package design prowess and creativity.

According to Ultima, which has been manufacturing yogurt at the company’s central manufacturing facility in Granby, Que., since 1971, the company’s Big Bang tactics of taking Canadian the yogurt market was driven in large part by the strategic corporate necessity of marketing its own brand label—in addition to the plant’s co-packing work done for the Yoplait brand of yogurts owned and marketed by the giant agri-foods conglomerate General Mills Canada Corp. for the next six years.

14 • WWW.CANADIANPACKAGING.COM

“It became a question of being in control of our own destiny,” Ultima’s director of consumer and public relations Diane Jubinville told Canadian Packaging in a recent interview, explaining the company’s recent announcement of a $22-million capital investment in new machinery and equipment at the 400-employee Granby plant over the next two years.

“And that $22 million is just for the new plant machinery at the facility, to allow us achieve greater f lexibility in our operations,” says Jubinville.

“When you account for all the product development R&D, as well as the extensive pre-launch work done on marketing, package design, etc., the true figure is closer to about $92 million.

“This really was a colossal undertaking for us: far greater than anything we have done in the past,” says Jubinville, a career-long food industry professional who joined Ultima Foods about nine years ago.

ing about 18 months from early conception to the first orders being shipped from the plant.

Jubinville explains: “Even when you’re talking about a new brand with five or six SKUs, it takes Continues on page 16

The Right Response Based on the overwhelmingly enthusiastic response to the iögo brand both in the Canadian consumer and foodservice markets, calling this investment money well-spent would be a gross understatement.

Produced in 44 different retail SKUs boasting an unrivaled variety of different formulations, f lavors, sizes and packaging formats, the iögo brand reached a 12.3-percent share of the Canadian market by last October—less than four months since the August 2012 launch—with supermarkets and foodservice operators across Canada adding the product to their shelves and menus at an unprecedented pace, Jubinville reveals.

“We actually had to slow down things a little bit on our end, in terms of production and marketing, to make sure we can keep supply in balance with the demand,” she states.

“We always believed in the success of our product from the outset,” she relates, “and the response so far has been truly wonderful.”

One of the many impressive groundbreaking accomplishments that came out of the iögo brand launch was the sheer speed with which it all came together—tak-

Ultima Foods president Gerry Doutre enjoys a quick nutritious break with one of the company’s many new exciting iögo yogurts manufactured at its cenrtal production facility in Granby, Que., recently upgraded with a major $22-million investment in new plant machinery to keep up with the exceptionally fast-growing demand for the new brand in both retail and foodservice markets across Canada.

CANADIAN PACKAGING • APRIL 2013

IMS PUTS YOUR BRAND ON A LABEL SO YOU CAN PUT YOUR PRODUCT ON THE MAP INKJET COLOUR PRINTERS

ideal for testing the market IN HOUSE BRAND LABELS

On-demand or short runs High resolution High speed

FLEXOGRAPHIC PRINTING

once you found the perfect design HIGH-DEFINITION LABELS

Industrial volume Cost effective High speed

SLEEVE LABELLING

to give your product that extra edge HEAT-SHRINK SLEEVES

360-degree printable area Wear and tear resistant Strong visual impact

AND WE’LL BE WITH YOU ALL ALONG Montréal • Québec • Toronto

www.imsinc.ca • 1-888-336-3213

FOR MORE INFORMATION CIRCLE 111

IMS will be attending PACKEX Toronto, May 14-16, 2013. Come and visit us at booth 1237!

COVER STORY

From Left: Robert Bourbonnais, vice-president of supply chain, Ultima Foods; Nathalie Gamache, director of innovation and process, Ultima; Mélanie Gagnon, brand manager, Ultima; France Bouchard, purchasing manager, Ultima; Clément Dura, creative director, Bo Branding & Design; Lucie Rémillard, vice-president of marketing, Ultima; Marc Beauregard, president, Bo Branding; Hélène Boidin, group brand director, Ultima; Annie Viel, purchasing manager, Ultima; Deborah Knapp, buyer, Ultima. Absent: Ultima purchasing director François St-Onge and innovation manager Mylène Boucher.

ULTIMATE SATISFACTION Continued from page 14

about two years or so years from development to going to market with the final product, so to do it in 18 months for 65 different products—starting from a white page and having all products launch simultaneously—is something unheard of in the dairy or any other food industry sector.

“We didn’t even have a name for the product at the time, so we had form a team to develop a whole new name that would be completely original, stand out from the rest, be representative of the product, would work well in both English and French, be catchy and memorable, also appeal to all age groups—from kids to seniors—and also be fun.

“It took a lot of intense brainstorming on the part of the team we put together,” she relates, “and I think they did a wonderful job with iögo, as well as some of the segment names such as Probio, Greko, Nomad, etc.”

With so many product segments in the works, the packaging for the new products also had to be developed at an accelerated pace, which was a con-

siderable challenge for the Montreal-based package design services upstart Bo Branding & Design.

“The launch strategy and product range posed an enormous design challenge and necessarily demanded that the iögo brand serve as a master brand branching out into seven subbrands each corresponding to clear market segments,” recalls Bo Branding president Marc Beauregard, who founded his “boutique design agency” about five years ago after about 10 years of working for one Canada’s leading packaged design houses.

Time Pressure “It was quite an endeavor because we had to create everything in a short period of time,” Beauregard recalls. “With all other marketing, advertising, public relations agencies and everybody else working with the same timelines, there was a lot of pressure to get the packaging done quickly so that everything else could roll out on time.”

Having closely examined the competition’s products already boasting well-established shelf presence in the Canadian retail market, Ultima Foods and Beauregard’s design team decided that the

FOR MORE INFORMATION CIRCLE

112

“simpler is better” approach would provide the best opportunity for the new brand to break through the visual noise and clutter of the supermarket dairy aisles, while effectively retaining branding consistency from one product to the next.

Says Beauregard: “When you go to a supermarket and take a look at all the different yogurt brands on the shelf, you will see every color in the rainbow used in that section, so the first objective was to resolve that challenge of nailing down the concept of how to make the new brand stand out on shelf in that environment.

“After much audit and analysis, we agreed that we would probably get farther by using a combination of white and black, complemented by outstanding product photography that would instantly communicate to consumers the wholesome, natural goodness of the products in each of the packaging formats.

“The launch strategy and product range necessarily demanded that the iögo brand serve as a master brand—branching out into seven subbrands each corresponding to clear market segments,” he explains.

“Accordingly, iögo’s packaging had to allow for the presence of the master brand to be consistent and readily identifiable while ensuring that the subbrands were conversely just was easy to differentiate.”

To achieve this goal, the distinctive new brand name was given a graphic treatment, performed by the Montreal-based marketing agency Ideograma Identité, leveraging the natural contract of a blackon-white color scheme using a fluid, rounded typeface with bold letters and the first “ö” in iögo cleverly capped by a dieresis—creating a highly-distinct and assertive logo that would easily flowed from one sub-brand package to another without causing any confusion for the consumers.

“Because we were dealing with a masterbrand iögo that was going to be used on all the different segments—be it a zero-percent, Greek-style or a drinkable yogurt—the iögo name would have to be a predominant element on all of them,” Beauregard explains.

“If you take a look at the competing products, most of them have at least one sub-brand that is especially ‘loud and

16

APRIL 2013

COVER STORY proud,’ whereas here the emphasis was for the masterbrand to get as much visibility as possible.

“So while everything had to have a certain look, we also had to make sure that although the products were distinct, they we also a part of the same product family,” he says.

Beauregard explains this product segment differentiation was accomplished by employing product-specific color bands, developed jointly with Ideograma, emblazoned on the left side of their packaging to indicate the individual product attributes for each product.

For example, using the blue band with white clouds helps communicate the lightness and 35-calorie count of the iögo 0% diet product, whereas the green band of the iögo Probio product effectively projects an image of freshness to appeal to health-conscious consumers seeking a product containing probiotics.

Through it all, the cartoonish cow motif subtly helps invoke Ultima’s proud heritage, the company’s unique co-op corporate structure, and the source of the yogurt itself—the cow, according to Beauregard.

“Because iögo is a food product and taste-appeal was one of the primary communication objectives of the packaging design, particular care and attention was paid to the exceptional quality of the product photography,” notes Beauregard. “It’s one thing to get the product to the shelf fast—it’s another to help it leave the shelf even quicker.

“But while the colors themselves are quite striking, we made a concerted effort to incorporate an all-important sense of white space across our product line to make it look as white, pure and wholesome as milk—the yogurt’s essential main ingredient.”

Fine Detail According to Ultima’s Jubinville, Bo Branding’s keen attention to detail and understanding of the consumer mindset has resulted in an “extraordinary” packaging execution that—combined with equally effective television, billboard, multimedia advertising and public relations support—has enabled Ultima to reap the rewards of a “spectacular” consumer response and feedback far exceeding the company’s own best-case expectations.

“This was a very ambitious project from the start, with more than 40 different f lavors and tight timelines, and Bo Branding deserves full credit for helping make it all happen,” she states.

“The packaging is our first contact point with the consumers, even before the taste of the product comes into play, and they really made packaging a really great selling point in what is a fiercely-competitive market segment,” says Jubinville.

“Our market research shows that we had achieved 32-percent consumers awareness of the brand within three weeks of the product launch, which ref lects the strength of our launching plan and tremendous appeal of the packaging that Bo Branding developed for us,” Jubinville extols.

“Our most recent surveys show that consumer awareness has since risen to 79 per cent, which really underscores that Canadians are really falling in love with both the product, the variety of the product line, and the way it is all packaged for them.

“There really is something for everyone with the iögo brand—from

APRIL 2013

17

FOR MORE INFORMATION CIRCLE

113

COVER STORY Featuring a staggering total of 65 different stock-keeping units launched simultaneously across Canada, the iögo brand product family was developed under extremely tight deadlines in only 18 months from conception to the first order delivery to customers.

the spill-proof iögo nano 93-ml yogurt bottles for toddlers to the 200- and 300-ml drinkable onthe-go iögo Nomad beverages, to the iögo Zip to squeezable tubes with decorative comic strips for young kids ... it has a universal appeal for just about any target demographic out there,” she states.

Adds Beauregard: “One interesting thing I heard observed is that men don’t feel forgotten with this product because the packaging does not come across as being overtly feminine.

“It seems to have a real universal appeal for both men and women, which is a somewhat different take on yogurt packaging in a historical context,” he says.

This widespread appeal will provide an important competitive advantage in the yogurt segment of the dairy industry, whose rapid growth rates of recent years make it the dairy market’s runaway growth leader, says Jubinville, adding that there is much growth to come for yogurt products in Canada before approaching anything resembling market maturity.

“An average Canadian adult consumes 8.7 kilograms of yogurt per year,” she points out, “while in France average annual consumption is about 21 kilograms.

“So there is a lot room for us to grow right here at home in Canada, and we are so pleased that we will be able to do it with a truly 100-percent Canadian brand,” says Jubinville, noting that iögo production already accounts for a big chunk of the Granby’s plant yearly output capacity of 130 million kilograms.

“Until now, all of the leading yogurt products sold across Canada were brands owned either by the big European or U.S.-based dairy producers,” she points out, “but Canadian consumers now have their own brand of home-made, delicious, price-competitive yogurt products that contain Vitamin D, no gelatin, and no artificial colors or f lavors.”

Adds Beauregard: “We are thrilled with the feedback to our packaging: I really could not be prouder.

“It really was a combination of getting lot of different elements right: not just having to have great packaging, but also a great communication plan, great launch execution, and advertising that grabbed everyone’s attention.

“It was a mix of all those inputs that helped create a tidal wave of excitement for a fantastic new all-Canadian product.”

Having just won the Gold Medal award in the Branding Category of the 2103 PAC Leadership Awards national packing competition of PAC-The Packaging Association, the iögo brand packaging boasts several packaging innovations and cat-

FOR MORE INFORMATION CIRCLE

114

18

APRIL 2013

COVER STORY

egory firsts, including: • Strong brand image, black type, dieresis, white background; • Super-taste appeal with close-ups of fruit; • Large, cropped fruit positioned on the right side of adult packaging for quick memory recall and f lavor differentiation; • Product-specific color bands to differentiate product lines; • Distinctive container shapes to differentiate between adult and child SKUs; • Prominent black band helps the brand stand out on shelf and contains key product information; • Circular product-feature marquees on the lower right of appropriate packaging such as for iögo Duo; • Corporate message areas on the back panel; • Marketing campaign recall using fruit with dieresis; • Recyclable packaging (where facilities allow) and the use of only FSC (Forest Stewardship Council)-certified paperboard; • Three drinkable yogurt SKUs in resealable ergonomic bottles, with screw-tops for iögo Nomad and no-spill spouts for iögo Nano; • 500-ml iögo Greko Plain containers (for cooking) featuring a handy measuring scale printed onto the container; • Playful cartoonish characters on iögo Zip packaging.

“The emergence of the design, packaging and cohesive brand image of iögo was truly an unforgettable adventure for all involved,” Jubinville enthuses. “We defied product category standards to create a product that was contemporary, pure, simple, and highly innovative to enhance its shelf presence and impact on Canadian consumers.

“The feedback we’ve received has nearly made us blush, with the applause from our clients and valued partners as deafening as it is has been from consumers.

“All of the Canadian supermarket chains have listed our products and the initial data indicate that sales are as encouraging as the praise,” Jubinville concludes.

APRIL 2013 • CANADIAN PACKAGING

“It’s no wonder that we’re seeing a future for our new brand that promises to be spectacularly fruitful.”

that nothing less-than-perfect would be accepted, so everybody worked very hard to make sure that

“We defied product category standards to create a product that was contemporary, pure, simple, and highly innovative to enhance its shelf presence and impact on Canadian consumers.”

—Diane Jubinville, Director, Consumer and Public Relations, Ultima Foods.

For their part, Beauregard and the buying team of Ultima Foods are quick to extend praise to some of the key Canadian packaging suppliers who each played a vital role in helping create iögo’s worldclass product packaging, including: • Pretium, supplier of 200-ml, 300-ml and 93-ml bottle molds; • North America IML Containers Inc.’s 500gram tub mold; • SGS International’s 100-gram labels and lids, and 60-gram zip-tubes; • Bemis (100-gram labels and lidding), Beliveau Lemaire & Associates Inc. (two-kilogram pouches), and Sleever International Inc., supplier of the 200-ml, 300-ml and 93-ml bottle sleeves; • Cascades Inc.‘s 8x100-gram, 12x100gram, and 16x100-gram cardboard overwraps; • Rock-Tenn Company’s Zip 8x60-gram boxes, and Probio 12x100-gram Fruit Center overwrap; • Étiquette IML Inc.’s pre-printed 500gram and 650-gram tubs and lids; • Winpak’s 150-gram lidding; • StarFlex’s 6x93-ml shrinkwraps; • Polytainers’ 150-gram cups.

States Ultima’s vice-president of marketing Lucie Rémillard: “All these packaging suppliers played their part in the success of this product by worked very diligently to provide exactly what we needed, which was quite an intense process.

“It was made clear to all involved from the outset

all those front panels were as appetizing as possible, that everything being printed was according to what the product was supposed to look like, and so on,” Rémillard explains.

“Thanks to the collective input of all out partners, we were able to draw on a number of resources that enabled the streamlining of both the design and production that helped us meet deadlines and allowed for both an innovative brand image and physical feature variations that included unique bottle profiles, in-mold labels, shrinkwraps, screwtops and no-spill spouts,” adds Ultima’s vicepresident of supply chain Robert Bourbonnais.

“Which is no less that this great new Canadian product deserves.”

For More Information: Bo Branding & Design Pretium Packaging Corp.

North America IML Containers Inc. SGS International, Inc. Bemis Company, Inc. Beliveau Lemaire & Associates Inc. Sleever International Inc. Cascades Inc. Rock-Tenn Company Étiquette IML Inc. Winpak Ltd. StarFlex Corporation Polytainers Inc. Forest Stewardship Council Canada Ideograma Identité PAC-The Packaging Association

470 471 472 473 474 475 476 477 478 479 480 481 482 483 484 485

WWW.CANADIANPACKAGING.COM • 19

We pack your product: Regardless of what you process, TLM packaging machines can be adjusted to work with any product. This is made possible with the technology

Loading

Loading

www.gerhard-schubert.com

Schubert Packaging Automation Inc.

FOR MORE INFORMATION CIRCLE 115

Loading

5100 Orbitor Drive, Suite 205 Mississauga, ON, L4W 4Z4 Canada

5

of the sub-machines; the TLM components and the TLM Vision System. Changeover can be fully automatic. TLM – the compact machine with an unbeatable price-performance ratio.

PackExpo, Toronto 14 – 16 May 2 013 Booth #1085 Welcome!

Loading

Phone +1 905 282 0400 Fax +1 905 282 0041 info@schubert-canada.com www.schubert-canada.com

Loading

Tray positioning

SAFETY

X-RAYS PAR EXCELLENCE!

Custom-designed X-Ray systems make light work of strict Six Sigma requirements

M

aintaining productivity while protecting brand integrity naturally rates very high up on the importance scale for most manufacturing companies—especially so for food processors producing high-volume outputs of high-quality product for their retail and foodservice customers.

In today’s increasingly stringent regulatory environment worldwide, global food processors must contend with many tough national legislations addressing food safety, as well as a myriad of strict standard compliance requirements dictated by many retailers, restaurants and even households, in some cases.

To stay on top of all these new food safety and quality control demands, food processors are increasingly turning to product inspection systems manufacturers like Loma Systems of Carol Stream, Ill., to custom-design high-speed detection systems that meet specific, and sometimes very unique, production requirements.

In 2012, Loma Systems was approached by one longtime customer to design a complex X-ray inspection system that could meet the vaunted Six Sigma product quality threshold—allowing only four ‘false rejects’ per one million inspections—to help ensure optimal product quality, while maintaining robust productivity levels on the production line.

Nothing Ordinary This was no ordinary project, recalls Loma Systems commercial director Nicolas Prompt, adding that Loma has been working with this leading chicken nugget producer for over 15 years—having supplied it with a variety of high-precision metal detection, checkweighing and X-ray inspection systems in that time span.

“When Loma was approached with this project, we knew it would be a challenge,” says Prompt, explaining that not only was Loma challenged with the demanding quality requirements of one of the world’s premier producers of chicken nuggets, but also those of the world’s largest retailer.

“All we could think about was seeing the impact a system like this would have on the production process,” Prompt says. “If we could produce a system of such a high caliber, there would be no limits for what we could do in the future.”

According to Prompt, Loma worked diligently and closely with both companies to custom-design and fabricate three X-ray inspection systems at once, which he says was something no inspection systems manufacturer, including Loma, has ever attempted on such a massive scale.

All in all, Loma employees put in over 800 hours of engineering and 480 hours of assembly work in order to deliver the three dual-pass X-ray inspection systems on time, according to Prompt.

To engineer such a specialized system in timely fashion, Loma made extensive use of the robust SolidWorks 3D modeling CAD (computer-aided) software, developed by Dassault Systèmes, to establish functionality during concept phase and to minimize any possible errors.

“With the growing demand for custom-built inspection systems and tailored software, we need to be f lexible in all of our processes—from engin-

22 • WWW.CANADIANPACKAGING.COM

Loma Systems technicians troubleshooting one of the three custom-designed X-Ray inspection systems manufactured for a leading global processor of chicken nuggets operating high-volume production facilities in France and Russia.

eering to assembly,” says Loma’s chief executive officer Simon Spencer.

“Loma has worked on many custom-built inspection systems in the past, but this design is a true breakthrough in the industry’s ability to provide customized systems,” Spencer states.

Each large-scale X-ray inspection system—measuring over 10 feet in height and 10 feet in length, and incorporating two X-rays per system—was built with 304 stainless steel, polished to a #4 brushed finish, to withstand the harshest of production environments.

Featuring conveyor components that can be easily pulled out to facilitate quick cleaning, each custom-designed system deploys effective safeguards strategically positioned at every possible juncture—with all running components fully sealed in—to ensure the safest production environment possible, even exceeding the Category 3 safety standards (EN/ISO13849-1).

Each of the two X-rays has its own full-color, graphical touchscreen control panel with proprietary 3D modeling and image processing—coupled with full diagnostic and reporting capabilities.

The system works efficiently in a recirculating pattern, according to Loma.

As the chicken nuggets pass through the first

X-ray, they are analyzed for density, broken pieces, damaged or malformed product, with the 3D system’s modeling and image processing capabilities showing operators exactly how a chicken nugget is comprised from the inside out.

If the chicken nuggets meet pre-set standards, the product is accepted and moved on to the next stage of processing. But if the first X-ray senses even a tiniest variation to the set parameters, it is recirculated through the process—this time separated via the second X-ray that essentially provides a second opinion, while alerting line operators to examine the product more closely.

Ounce of Prevention According to Loma, the system is designed to prevent the unwanted false rejects that can occur for many reasons—most commonly caused by two chicken nuggets becoming stuck together during the production process.

As any production facility knows well, false rejects translate into wasted product, increased production requirements and, ultimately, lost future revenues.

“The customer was astonished at how easy it was to use such a complex system,” relates Prompt.

“After about a month of using the system, they started noticing even the smallest features Loma incorporated into the design—such as a one-piece chassis that eliminates microbiological contamination during inspection, thereby reducing the build-up of extraneous product.”

Says Prompt: “It took five months of planning, engineering and assembly, but the customer is astonished at being able to consistently meet the Six Sigma standards with their new X-ray systems.

“In fact, because of the seamless recirculating pattern, they have actually been able to speed production without compromising product quality,” says Prompt, adding that two of the custom-designed Loma X-ray inspection systems are currently operating at a plant in France, with the third one employed at a chicken nugget production facility in Russia.

For More Information: Each Loma X-Ray is equipped with its own dedicated graphical touchscreen control panel boasting robust proprietary 3D modeling and image processing capabilities.

Loma Systems Dassault Systèmes

490 491

CANADIAN PACKAGING • APRIL 2013

Gearmotors / Industrial Gear Units / Drive Electronics / Drive Automation / Services

SEW-EURODRIVE ®

MOVIGEAR

the mechatronicdrive system Driving the world P

Input reduce

• Optimized interfaces between motor and gear unit • New motor concepts • New electronic components and intelligent control modules

η

increase

P Losses minimize

P

Output

Greater energy efficiency with

MOVIGEAR

® Driving the world

FOR MORE INFORMATION CIRCLE 116

Toronto (905) 791-1553 · Montreal (514) 367-1124 · Vancouver (604) 946-5535 · Website: www.sew-eurodrive.ca

PEOPLE  Kingsey Falls, Que.-headquartered paper packaging and tissue products group Cascades Inc. has announced the appointment of current chief operating officer Mario Plourde as the company’s new president and chief executive officer, effective May 9, 2013.  Industrial robotic systems manufacturer and integrator Adept Technology, Inc. of Pleasanton, Ca., has appointed Glenn Hewson as vice-president of global marketing.  Pawtucket, R.I.-based Thermoplastic Elastomer Division of Teknor Apex Company has appointed Eric Williams as senior market manager for thermoplastic elastomers in North America.

Williams

EVENTS

 A-B-C Packaging Machine Corporation, Tarpon Springs, Fla.-based manufacturer of boxforming and corrugated handling systems and equipment, has appointed Edward Jensen as northeast regional manager for territory comprising eastern Canada and northeastern U.S.

April 30

 Toray Plastics (America), Inc., North Kingstown, R.I.-headquartered manufacturer of polyester, polypropylene and bio-based films for packaging and other industrial applications, has appointed Kerri Boyens as product manager for the company’s Torayfan Polypropylene Boyens Film Division business unit.

Toronto: SIAL Canada 2013, North American food marketplace exhibition by Comexposium.

Concurrently with the SET 2013 foodservice and food retailing equipment and technologies exhibition. Both at the Direct Energy Centre.

Contact Magalie Moreau at (514) 289-9669, ext. 2222; or go to: www.sialcanada.com

Jensen

Brampton, Ont: Wax Replacement Technologies, seminar by the Canadian Corugated and Containerboard Association (CCCA). At Brampton Golf & Country Club. Contact Catherine Ashworth at (905) 458-1247; or via email at info@cccabox.org

April 30 - May 2

April 30 - May 2 Baltimore, Md.: Food Safety Summit, exposition and conference by BMP Media. At Baltimore Convention Center. To register, go to: www.FoodSafetySummit.com

Connect. Experience. Collaborate.

May 14-15 Sao Paulo, Brazil: Label Summit Latin America 2013, labeling technologies exhibition by Tarsus Group Limited. To register, go to: www.labelsummit.com/brazil

May 14-16 Toronto: PACKEX Toronto, packaging technologies exhibition by UBM Canon. Concurrently with PLAST-EX, ATX Automation Technology Expo Canada, Design & Manufacturing Canada, Powder & Bulk Solids and Sustainability in Manufacturing. exhibitions.

All at the Toronto Congress Centre. To register, go to: www.canontradeshows.com

May 14–16, 2013 Toronto Congress Centre Toronto, Ontario | Canada

May 15

There are still some things you can’t do online.

Toronto: Packaging Optimization Summit, conference by PAC NEXT. At the Toronto Congress Centre.

Contact Lisa Abraham at (416) 6464640, ext. 213; or go to: www.pac.ca

Meet face-to-face with hundreds of top industry thought leaders Put your hands on the newest packaging technologies, equipment, and services See for yourself what’s next in the industry Collaborate on-site with your colleagues and network with industry peers

May 15-16

Get inspired from the stimulating environment and personal interactions

New York City: Luxe Pack New York, luxury goods packaging exhibition by KX Associates. At the Altman Building & Metropolitan Pavilion. Contact Elaine Wellman Hamnettt at (212) 274-8508; or go to: www.luxepack.com

Sponsored by:

May 17-22

Industry Peers

New Technologies

Thought Leaders

Ideas and Inspiration

Istanbul. Turkey: Printtek 2013, international print technologies and paper fair. At Tüyap Fair Convention and Congress Center. To register, go to: www.printtekfair.com

June 18-20

Leave your office behind

24698_CN_PAX13

and make connections you just can’t make at your desk.

Register today at:

Produced and managed

by UBM Canon ubmcanonevents.com

New York City: HBA Global Expo & Conference, beauty products and cosmetics exhibition and conference

by UBM Live. To register, go to: www.hbaexpo.com

PACKEXtoronto.com

Please use Promo Code: AB

24

APRIL 2013

April 22, 2013

Best of Show Canadian Packaging Consumer’s Voice Award

Grocery Business Leading Edge Award

LEADER AMONG LEADERS PAC Leadership Award

PAC Sustainable Packaging Award

Walmart Canada Sustainable Packaging Award

PAC Packaging Award Published in partnership with:

GreenWhite

TM

THE 100% RECYCLED

WHITE TOP MANUFACTURED IN CANADA

AVAILABLE TO ALL BOX PLANTS IN NORTH AMERICA for Ask hite nW Gree

TM

GreenWhiteTM IS FSC速 & SFI速 CERTIFIED

GREENWHITE.CA

1 Concorde Gate, Suite 607 Toronto ON M3C 3N6 416.490.7860 pacinfo@pac.ca www.pac.ca

MESSAGE FROM THE PRESIDENT & CEO Celebrating North American Packaging Excellence & Leadership The PAC Leadership Awards competition continues to attract some of the most innovative and sustainable packaging entries from across North America’s packaging community.

PAC NATIONAL BOARD OF DIRECTORS Chair Robert Cockerill, President, Schawk Canada Immediate Past Chair Henry De Ruiter*, President & CEO, RW Packaging Limited First Vice Chair Bruce Smith, Director of Global Packaging, Molson Coors Brewing Company Second Vice Chair Louis St. Amand*, Director, Packaging Research & Design, McCain Foods DIRECTORS AT LARGE Alan Blake, Executive Director, PAC NEXT James Davidson*, Operations Manager, Layfield Flexible Packaging James D. Downham*, President & CEO, PAC-The Packaging Association Jeffrey Fitzpatrick-Stilwell, Manager, Sustainability / Government Relations, McDonald’s Restaurants Bruce Hartfelder*, President, Harlund Industries Ltd. Michael Hill, Director of Sales, Bemis Co. Inc. Karimah Huddah, Sustainability Manager, Mondelez International Inc. Christine Jones-Harris, Co-CEO, Jones Packaging Inc. Allen Kirkpatrick, General Sales Manager, Central Canada Region, Norampac (Div of Cascades Inc.) Linda McGregor, VP Acct Director, Davis Erica Ocampo, Sustainability & Advocacy, The Dow Chemical Co. Richard Pileski, President, The PackEdge Group Kim Rapagna, Sustainability Manager, Target Canada Denis Vachon*, Sales Manager, O-I Canada Corp.

Wynn Wiksell, Lead Innovation Entrepreneur, General Mills John Wilson, Global Quality Manager, Packaging Graphics, DuPont Packaging Graphics

This year we received over 230 submissions in the competition’s primary categories: the PAC Packaging Competition, celebrating innovation, branding, graphic design, in-store marketing and technical achievement; and the PAC Sustainable Packaging Competition, recognizing environmental sustainability leadership. In recognition of the growth of retailer and brand owner marketing, this year we have added the In-store Marketing segment to our popular Brand Marketing categories.

As in the past, over 70 dedicated industry experts selflessly gave up their Saturday with scorecards in hand—diligently grading every entry in the competition. For their part, our 10 sustainability expert judges performed their package evaluations online as a show of commitment to the sustainability movement. I wish to extend my gratitude to all participating judges for their participation in this long-running PAC competition, as well as for ensuring that all the entries received objective and expert scoring and evaluation.

I also wish to recognize the committee members, under the leadership of Michael Hill, for their enduring commitment to overseeing such a dynamic competition and for bringing the fun and energetic awards gala to life. With some new members added, we welcome Stuart Werle of Werle Design, Sam Papaleo of Pathfinder Business Strategies and Andrew Laufer of Molson Coors to the committee. We also wish to thank Aubrey Ferguson for his contribution, and to congratulate him on his retirement at the end of 2012.

Once again, PAC–The Packaging Association has collaborated with Walmart Canada Corp. to showcase the sustainable packaging movement. We are proud to be partnered with this corporate leader of environmental sustainability, who is also sponsoring its own Best of Show award in this year’s competition.

We would also like to extend our thanks to the Canadian Packaging magazine—our long-standing media partner and sponsor of the competition’s Consumer’s Voice award—for its continued support to both the PAC community and the packaging industry at large.

This year we are also pleased to announce the addition of the Grocery Business magazine as a new partner and sponsor of the Grocery Business Leading Edge Award.

This year we are presenting a total of six Best of Show awards, including: • PAC Leadership Award. Presented to the “Leader among Leaders” as selected from both the Packaging and/or Sustainable Packaging submissions.

• Consumer’s Voice Award. As selected from the PAC Packaging Competition submissions by a panel of judges comprised of regular editorial contributors to the Canadian Packaging magazine.

• PAC Competition Award. Selected from the PAC Packaging Competition submissions.

• Grocery Business Leading Edge Award,as selected by the editorial board of Grocery Business.

• Walmart Canada Sustainable Packaging Award. Selected from Walmart Canada’s vendor submissions.

• PAC Sustainable Packaging Award. Selected from the Sustainable Packaging submissions.

Please accept our sincere congratulations to all the 2013 competition winners, as well as our deep and heartfelt thanks and appreciation for all your outstanding contributions to our industry. Drop by the PAC booth at the PACKEX Toronto exhibition next month to see all of the package submissions and get a close-up view of the winners.

Sincerely,

2013 PAC Leadership Awards – Competition and Gala Committee Special thanks go to the competition committee and the over 70 judges who contributed their personal time to the selection process.

*Denotes Chapter Liaison Director as of March 2013

Jim Downham, President, CEO, PAC - The Packaging Association Publisher: Stephen Dean Editor: George Guidoni Features Editor: Andrew Joseph Art Director: Stewart Thomas Production Manager: Cathy Li

James D. Downham, President & CEO, PAC–The Packaging Association

The 2013 PAC Leadership Awards Gala Is Bullfrog Powered

APRIL 2013 • CANADIAN PACKAGING

Michael Hill, Chairman, Director of Sales, Bemis Co. Inc. Kevin Collins, President, Rayment & Collins Ltd.

Sam Papaleo, President, Pathfinder Business Strategies Stuart Werle, President, Werle Design Associates Garrick Ing, VP, Sustainability, Innovolve Group Andrew Laufer, Creative Lead, Molson Coors Canada

WWW.CANADIANPACKAGING.COM • S3

2013 PAC PACKAGING COMPETITION AWARDS

2013 COMPETITION WINNERS PAPERBOARD GOLD WINNERS

Brand name: Robax Entering company: Jones Packaging Inc. Customer: Pfizer Consumer Healthcare Graphic designer: Davis Structural designer: Pfizer Consumer Healthcare Pre-press / printer: Jones Packaging Inc.

Brand name: Selection Entering company: Metro Inc. Customer: Metro Inc. Graphic designer: DW+Partners Inc. Pre-press: Southern Graphic Systems Printer: Rosmar Packaging Group

Brand name: Nestlé Noir L’Assortiment Entering company: Anthem Worldwide Customer: Nestlé Canada Inc. Graphic designer: Anthem Worldwide Pre-press: streulicreations GmbH Printer: Säuberlin & Pfeiffer SA – Groupe Autajon

Brand name: Windows 8 Entering company: Microsoft Corporation Customer: Microsoft Corporation Graphic designer: Wolff Olins LLC Structural designer: IDEO Pre-press: Iridio an RR Donnelly Company Printer: Printed Specialties Inc.

Brand name: Sensations by Compliments Entering company: Sobeys Inc. Customer: Sobeys Inc. Graphic designer: Fish Out of Water Design Inc. Printer: Shanyi Shanghai Enterprise Co. Ltd.

APRIL 2013 • CANADIAN PACKAGING

SILVER WINNERS Brand name: Scotties Supreme Entering company: Shikatani Lacroix Design Inc. Customer: Kruger Products L.P. Graphic designer: Shikatani Lacroix Design Inc. Pre-press: Southern Graphic Systems Printer: Graphic Packaging International Canada Corporation

Brand name: iögo by Aliments Ultima Foods Entering company: Aliments Ultima Foods Customer: Aliments Ultima Foods Graphic designer: Bo Branding & Design Agency Ltd. Printers: Cascades Groupe Carton Plat / RockTenn

Brand name: Ferrero Kinder Advent Calendar Entering company: Ellis Packaging West, Inc. Customer: Ferrero Canada Inc. Graphic designer: Schawk Structural designer / pre-press / printer: Ellis Packaging West, Inc.

Brand name: Ferrero Kinder Easter Decorating Kit Entering company: Ellis Packaging West, Inc. Customer: Ferrero Canada Inc. Graphic designer: Schawk Structural designer / pre-press / printer: Ellis Packaging West, Inc.

Brand name: Ferrero Kinder Plush Entering company: Ellis Packaging West, Inc. Customer: Ferrero Canada Inc. Graphic designer: Matthews Brand Solutions Structural designer / pre-press / printer: Ellis Packaging West, Inc.

Brand name: Godiva Entering company: Goldrich Printpak Inc. Customer: Karma Candy Inc. Graphic designer: Rush Graphics Structural designer : Goldrich Printpak Inc. Pre-press / printer: Goldrich Printpak Inc.

Brand name: Laura Secord Entering company: Jones Packaging Inc. Customer: Laura Secord Graphic designer: Laura Secord Pre-press / printer: Jones Packaging Inc.

Brand name: Irresistibles Entering company: Metro Inc. Customer: Metro Inc. Graphic designer: DW+Partners Inc. Pre-press: Southern Graphic Systems Printer: Paperworks Packaging

Brand name: Crayola Entering company: Ellis Packaging Ltd. Customer: Crayola Graphic designer: Blue Dart Structural designer / pre-press / printer: Ellis Packaging Ltd.

Brand name: Naked Grape Entering company: Ellis Packaging Ltd. Customer: Constellation Brands Graphic designer: HKA Design Structural designer / pre-press / printer: Ellis Packaging Ltd.

Brand name: McCain Rising Crust & Thin Crust Pizza Entering company: Anthem Worldwide Customer: McCain Foods Canada Graphic designer: Anthem Worldwide Pre-press: Schawk Printer: RockTenn Warwick

WWW.CANADIANPACKAGING.COM • S5

2013 PAC PACKAGING COMPETITION AWARDS

Brand name: High Liner Flame Savours Entering company: Anthem Worldwide Customer: High Liner Foods Graphic designer: Anthem Worldwide Pre-press: Schawk Printer: Rex

Brand name: Royale Entering company: Irving Tissue Customer: Irving Consumer Products Graphic designer: Arsenik Studios Inc. Structural designer: Irving Tissue Pre-press: Southern Graphic Systems Printer: Master Packaging Inc.

Brand name: Polysporin Entering company: Bridgemark Customer: Johnson & Johnson Graphic designer: Bridgemark

Brand name: Aurelle TOOB Brush Entering company: Davis Customer: Aurelle Graphic designer: Davis

Brand name: Dentyne Ice & Fire Entering company: Davis Customer: Mondelez Canada Inc. Graphic designer: Davis Structural designer: Amcor Packaging Pre-press: Southern Graphic Systems Printer: Amcor Packaging

Brand name: Budweiser SHOT Entering company: Alliance IntraPAK Inc. Customer: Labatt Brewing Company Graphic designer: SGS / Backwell Design Pre-press / printer: MeadWestvaco

BRAND MARKETING; BRAND REVITALIZATION – NONFOOD GOLD WINNERS

Brand name: Children’s Tylenol Entering company: Bridgemark Customer: Johnson & Johnson Graphic designer: Bridgemark Pre-press / printer: Jones Packaging Inc.

Brand name: Walker’s Chocolates Entering company: Bridgemark Customer: Walker’s Chocolates Graphic designer: Bridgemark Pre-press / printer: Beneco Packaging

Brand name: Stride Fearless Fruit Entering company: Davis Customer: Mondelez International Inc. Graphic designer: Davis Pre-press: Southern Graphic Systems Printer: AGI Shorewood

S6 • WWW.CANADIANPACKAGING.COM

Brand name: Cliplight Manufacturing Entering company: Jump Branding & Design Inc. Customer: Cliplight Manufacturing Co. Graphic designer: Jump Branding & Design Inc. Pre-press / printer: Abox Packaging Company

Brand name: NV Clinical Entering company: Polan & Waski Customer: Wellnx Life Sciences Graphic designer: Polan & Waski Pre-press / printer: Ellis Paper Box Inc.

Brand name: Alaskan Entering company: PLANT48 Design Customer: Premier Tech Home & Garden Ltd. Graphic designer: PLANT48 Design Pre-press / printer: Labelco

SILVER WINNERS Brand name: Scotties Supreme Entering company: Shikatani Lacroix Design Inc. Customer: Kruger Products L.P. Graphic designer: Shikatani Lacroix Design Inc. Pre-press / printer: Southern Graphic Systems / Graphic Packaging International

Brand name: Rexall Entering company: PLANT48 Design Customer: Katz Group Canada Ltd. Graphic designer: PLANT48 Design Pre-press / printer: Stuart Packaging

Brand name: Robax ThermaCare Entering company: Davis Customer: Pfizer Canada Graphic designer: Davis

Brand name: Robax Entering company: Davis Customer: Pfizer Consumer Healthcare Graphic designer: Davis Pre-press / printer: Jones Packaging Inc.

BRAND MARKETING; BRAND REVITALIZATION – FOOD GOLD WINNERS Brand name: Minute Maid 100% Juices Entering company: Werle Design Associates Customer: Coca-Cola Ltd. Graphic designer: Werle Design Associates Pre-press / printer: Rayment & Collins Ltd.

Brand name: Minute Maid 450 mL Full Shrink Bottles Entering company: Werle Design Associates Customer: Coca-Cola Ltd. Graphic designer: Werle Design Associates Pre-press / printer: Rayment & Collins Ltd.

CANADIAN PACKAGING • APRIL 2013

Brand name: Green Ocean (Green Island Seafood Products Ltd.) Entering company: Rayment & Collins Ltd. Customer: Green Island Seafood Products Ltd. Graphic designer / structural designer / pre-press / printer: Rayment & Collins Ltd.

Brand name: SUNSET Brand Revitalization Entering company: Mastronardi Produce Customer: Mastronardi Produce Graphic designer / structural designer: Inhouse Mastronardi Produce Marketing Team Pre-press / printer: Yerecic / Norampac-Lithotech / Seydaco Packaging Corp. / Worldwide Plastics Company / Jei Lee USA Corporation / RockTenn Container Canada / Accolade Inc. / Jakait Inc. / Premier Labels / Lintec Label & Print Solution

Brand name: Compliments – Bakery Category Entering company: Sobeys Inc. Customer: Sobeys Inc. Graphic designer: Fish Out of Water Design Inc. Pre-press / printer: Royale Print & Packaging Ltd. / Boehmer Box / Design Label Systems Inc. / Labelco Inc. / Lintec Label & Print Solutions

APRIL 2013

Brand name: Walker’s Chocolates Entering company: Bridgemark Customer: Walker’s Chocolates Graphic designer: Bridgemark Pre-press / printer: Beneco Packaging

SILVER WINNERS

Brand name: Black Magic Entering company: Evolution Designworks Customer: Nestlé Canada Inc. Graphic designer: Evolution Designworks Pre-press / printer: Southern Graphic Systems

Brand name: Nestlé Aero Entering company: Evolution Designworks Customer: Nestlé Canada Inc. Graphic designer: Evolution Designworks Pre-press / printer: Southern Graphic Systems

Brand name: Nabob Coffee Company Entering company: Kraft Canada Inc. Customer: Kraft Canada Inc. Graphic designer: pigeon* branding + design Pre-press: Southern Graphic Systems Film Supplier / printer: Bemis Graphics

S7

2013 PAC PACKAGING COMPETITION AWARDS

Brand name: Purina One Smartblend Cat Food Entering company: pigeon* branding + design Customer: Nestlé Purina PetCare Graphic designer: pigeon* branding + design Pre-press / printer: Southern Graphic Systems

Brand name: NOS High Performance Energy Drink Entering company: Werle Design Associates Customer: Coca-Cola Ltd. Graphic designer: Werle Design Associates Pre-press / printer: Trident North Americas (Toronto)

Brand name: McCain Deep N’ Delicious Desserts Entering company: Anthem Worldwide Customer: McCain Foods Canada Graphic designer: Anthem Worldwide Pre-press / printer: Schawk

Brand name: Stride Fearless Fruit Entering company: Davis Customer: Mondelez International Inc. Graphic designer: Davis Pre-press / printer: Southern Graphic Systems

Brand name: Kraft BBQ Sauce Entering company: pigeon* branding + design Customer: Kraft Foods Group, Inc. Graphic designer: pigeon* branding + design Pre-press / printer: Southern Graphic Systems / Outlook

Brand name: Nabob Coffee Entering company: pigeon* branding + design Customer: Kraft Foods Group, Inc. Graphic designer: pigeon* branding + design Pre-press / printer: Southern Graphic Systems / Fresco

NEW BRAND LAUNCH – NON FOOD SILVER WINNERS Brand name: Tapout Muscle Recovery Entering company: Goldrich Printpak Inc. Customer: Revive Bioscience Inc. Graphic designer : Traffic Marketing & Design Inc. Structural designer : Goldrich Printpak Inc. Pre-press / printer: Goldrich Printpak Inc.

Brand name: Fresh & Sexy by Playtex Entering company: Bridgemark Customer: Brand name: Kraft – Cheez Whiz Redesign Entering company: Davis Customer: Kraft Canada Inc. Graphic designer: Davis Pre-press / printer: Southern Graphic Systems

Brand name: Wheat Thins Bold Entering company: Davis Customer: Mondelez International Inc. Graphic designer: Davis Structural designer: Mondelez International Inc. Pre-press / printer: Southern Graphic Systems

S8 • WWW.CANADIANPACKAGING.COM

Energizer Personal Care Graphic designer: Bridgemark

NEW BRAND LAUNCH – FOOD

Brand name: The Little Grape That Could…

Entering company: Davis Customer: Brett Preston Graphic designer: Davis

Brand name: Kraft MilkBite Entering company: Davis Customer: Kraft Foods Group, Inc. Graphic designer: Davis

SILVER WINNERS Brand name: Alexander Keith’s Original Cider Entering company: Jump Branding & Design Inc. Customer: Labatt Breweries of Canada Graphic designer: Jump Branding & Design Inc.

Brand name: iögo

by Aliments Ultima Foods Entering company: Aliments Ultima Foods Customer: Aliments Ultima Foods Graphic designer: Bo Branding & Design Agency Ltd. Structural designer: Pretium / North America IML Containers Inc. Pre-press: Southern Graphic Systems International Printers: Bemis / Blass / Sleever International Inc. / Cascades Groupe Carton Plat / Etiquette IML Inc. / Starflex

GOLD WINNERS Brand name: Billy Bee Entering company: Jones Packaging Inc. Customer: McCormick Canada Graphic designer: Marovino Visual Strategy Structural designer: Silgan Plastics Canada Inc. Pre-press / printer: Jones Packaging Inc.

Brand name: Pop’d Kerns Entering company: PLANT48 Design Customer: BX/P Periscope / Krienke Foods Intl. Inc. Graphic designer: PLANT48 Design Pre-press / printer: Hood Packaging Corporation

CANADIAN PACKAGING • APRIL 2013

Package

N SIG DE can be summed up IN TWO POINTS

BO BRANDING & DESIGN AGENCY LTD

2013 BEST PAC SUSTAINABLE PACKAGING AWARD

Odwalla PlantBottle Coca-Cola Ltd.

TM

LEADER AMONG LEADERS: PAC LEADERSHIP AWARD

Odwalla was the first nationally distributed beverage brand to transition its packaging to fully recyclable, HDPE plastic made from 100% plant-based materials.

This packaging is made from HDPE plastic created using only ethylene derived from up to 100-percent renewable sugarcane-based ethanol sources.

WALMART CANADA SUSTAINABLE PACKAGING AWARD

Clorox Bleach The Clorox Company Clorox’s transition is to concentrate their bleach liquid, products and bottles, while modernizing the packaging, marketing and user experience.

This will support Walmart’s efforts to increase sustainability and reduce the environmental impact within the market and improve business efficiencies between Clorox and Walmart. The bottles are compacted so they are smaller and lighter for easier consumer interaction, and require less plastic and less energy to make.

S10 • WWW.CANADIANPACKAGING.COM

THE PAC LEADERSHIP AWARD GOES TO KRAFT FOODS GROUP FOR EXCELLENCE IN SEVERAL ASPECTS OF PACKAGING SUCCESS.

WINNER OF THREE GOLD AND NINE SILVER AWARDS AND THE GROCERY BUSINESS LEADING EDGE AWARD GROCERY BUSINESS LEADING EDGE AWARD

Crystal Light Mocktails Southern Graphic Systems This new line of Crystal Light has used elegant graphic designs to allow for maximum shelf appeal and to stand out from their competitors. These Mocktails designs are printed inside on clear film then uses shrink wrap technology to form to the shape of the container.

Each design is printed film using process col 2746 and white and e and CT image has bee process colours only. T material is shrink wrap

CANADIAN PACKAGING • APrIl 2013 ClipboardPageNumber • WWW.CANADIANPACKAGING.COM

OF SHOW Pac PackaGinG aWard

Minute Maid 100% Juices Werle Design Associates This redesign is centered on establishing a creative, fun and playful brand character. The aim – to empower children to visualize how fun it can be to create different animal characters out of fruit imagery.

kraft foods GrouP and their suPPliers: daVis; PiGeon* brandinG + desiGn; southern GraPhic systems and curWood inc., entered PackaGes into the 2013 Pac leadershiP aWards bearinG their brand names and are recoGnized for their: • • •

Exceptional technical reproduction and innovative levels for graphics and structure Robust brand identity and package integrity Leadership in flexible pkg, labels, and brand marketing- new brand and brand revitalization

canadian PackaGinG consumer’s Voice aWard

CoorsLight/ Canadian/ Iced Tea Molson Coors Brewing Co. The graphics on the aluminum bottles were created for immediate brand recognition on pack and shelf. This was a new unique bottle structure for MolsonCoors, exploiting the success in the USA.

sign is printed inside on clear ng process colours, one PMS nd white and each background mage has been created using colours only. The printed is shrink wrapped onto plastic containers.

April 2013 • CANADIAN PACKAGING

The reveal of the fruit for the Minute Maid 100% Juices is a unique and proprietary representation. It was a challenging technique to implement, especially the 100% juice blends since the percentage of the fruit reveal had to coincide with the product formulation based on regulatory mandates.

The widemouth opening provides a much smoother flow and enjoyable drinking experience.

CANADIAN PACKAGING • APrIl 2013

WWW.CANADiANpACKAGiNG.COM • S11

2013 PAC PACKAGING COMPETITION AWARDS SILVER WINNERS

Brand name: Belmont Meats Beef Burgers Entering company: Goldrich Printpak Inc. Customer: Belmont Meat Products Limited Graphic designer: Jeff Walderman Structural designer: Goldrich Printpak Inc. Pre-press / printer: Goldrich Printpak Inc.

Brand name: Ahoy! Extras Entering company: pigeon* branding + design Customer: Mondelez Canada Graphic designer: pigeon* branding + design Brand name: Oreo Entering company: pigeon* branding + design Customer: Mondelez Canada Graphic designer: pigeon* branding + design

LABELS Brand name: Rickard’s Seasonal Collection Entering company: RockTenn Customer: Molson Coors Brewing Company Graphic designer: Rethink Structural designer: RockTenn Pre-press / printer: Southern Graphic Systems

Brand name: Mike’s On The Rocks Entering company: Anthem Worldwide Customer: Mark Anthony Brands Graphic designer: Anthem Worldwide Pre-press: Schawk Printer: MeadWestvaco Lanett

Brand name: Ice Storm Entering company: Davis Customer: Corby Distilleries Graphic designer: Davis Structural designer: Corby Distilleries Pre-press / printer: Serigraphie Richford Inc.

Brand name: SunRype Slim Entering company: Anthem Worldwide Customer: Sunrype Graphic designer: Anthem Worldwide Pre-press: Schawk Printer: Walle Corp.

S12 • WWW.CANADIANPACKAGING.COM

GOLD WINNERS Brand name: Maxx Scoop Entering company: Inland Label Customer: Nestlé Purina PetCare Canada Graphic designer: pigeon* branding + design Structural designer: Gateway Plastics Pre-press: Southern Graphic Systems Printer: Inland Label

Brand name: Dan Akroyd Discovery Entering company: ASL Print FX Ltd. Customer: Diamond Estates Winery Graphic designer: Dusk Design Pre-press / printer: ASL Print FX Ltd.

Brand name: Stoney Ridge Pinot Noir Entering company: ASL Print FX Ltd. Customer: Stoney Ridge Cellars Ltd. Graphic designer: Brent Porter Design Inc. Pre-press / printer: ASL Print FX Ltd.

Brand name: Philadelphia Indulgence Entering company: Davis Customer: Kraft Foods Group, Inc. Graphic designer: Davis

Brand name: Farmery Estate Brewery Entering company: Metro Label Company Ltd. Customer: Luxalune Gastropub Graphic designer / structural designer: Pack Edge Designs Pre-press / printer: Metro Label Company Ltd.

Brand name: Dutcher Crossing Winery Entering company: Metro Label California Customer: Dutcher Crossing Winery Graphic designer: Coy Design Pre-press / printer: Metro Label California

Brand name: Rutherford Wine Company Entering company: Metro Label California Customer / graphic designer: Rutherford Wine Company Pre-press / printer: Metro Label California

Brand name: Kraft BBQ Sauce Entering company: Southern Graphic Systems Canada Customer: Kraft Canada Inc. Graphic designer: pigeon* branding + design Pre-press: Southern Graphic Systems Printer: Fort Dearborn co.

Brand name: Final Touch – Fresh Expressions Entering company: Polan & Waski Customer: Phoenix Brands LLC Graphic designer: Polan & Waski Structural designer: Consolidated Container Co. / Berry Plastics Pre-press: Strategic Content Imaging Printer: Multi-Color Corporation

Brand name: Fuze Entering company: Werle Design Associates Customer: Coca-Cola Ltd. Graphic designer: Werle Design Associates Pre-press / printer: Trident North Americas (Toronto)

CANADIAN PACKAGING • APRIL 2013

2013 PAC PACKAGING COMPETITION AWARDS Brand name: Black Cove Spiced Rum Entering company: ASL Print FX Ltd. Customer: Kruger Vins & Spiriteux Graphic designer: Marovino Visual Strategy Pre-press / printer: ASL Print FX Ltd. Brand name: Pondview Dragonfly Entering company: ASL Print FX Ltd. Customer: Pondview Estate Winery Ltd. Graphic designer: Maximilian Kaiser Design Pre-press / printer: ASL Print FX Ltd.

CORRUGATED CONTAINERS – GRAPHIC SILVER WINNERS

Brand name: Heirloom Tomatoes Entering company: Norampac Lithotech Customer: Nature Fresh Graphic designer: Nature Fresh Structural designer : Nature Fresh / Norampac - Lithotech Pre-press / printer: Norampac - Lithotech

CORRUGATED CONTAINERS – STRUCTURAL GOLD WINNERS

Brand name: RealCupTM Entering company: Mother Parker’s Tea & Coffee Customer: Mother Parker’s Tea & Coffee

Graphic designer: Anthem Worldwide Pre-press: Trident Americas Printer: Norampac Inc.

Brand name: General Mills – Pillsbury Buttermilk Biscuits Entering company: The Central Group Customer: General Mills, Pillsbury

Graphic designer: Valentine Design Structural designer / printer: The Central Group Pre-press: Container Graphics Corp. SI

SILVER WINNERS Brand name: Green Glass Packaging Entering company: Norampac Inc., Etobicoke Division Structural designer: Norampac Inc.

Brand name: MolsonCoors MixerPack Entering company: RockTenn Customer: Molson Coors Brewing Company Graphic designer: Molson Coors Brewing Company (Studio) Structural designer / printer: RockTenn Pre-press: Southern Graphic Systems

2013 PAC PACKAGING COMPETITION AWARDS Brand name: Terrien Wines Entering company: Unisource Customer: Terrien Wines Structural designer: Unisource Engineered Solutions

FLEXIBLE

SILVER WINNERS Brand name: Crystal Light Mocktails Entering company: Southern Graphic Systems Customer: Kraft Canada Inc. Graphic designer: pigeon* branding + design Pre-press: Southern Graphic Systems Printer: Printpack Inc.

Brand name: Veg Pro Fresh Attitude Entering company: Curwood, Inc. Customer: Veg Pro International Graphic designer: Effet Boomerang Pre-press: Bemis Graphics Printer: Curwood, Inc.

GOLD WINNERS Brand name: Lundberg Family Farms Entering company: Peel Plastic Products Ltd. Customer: Lundberg Family Farms Graphic designer: Anton Kimball Design Structural designer / printer: Peel Plastic Products Ltd. Pre-press: Southern Graphic Systems

Brand name: Cracker Barrel and P’tit Québec

by Kraft Foods Group Entering company: Curwood, Inc. Customer: Kraft Foods Group Graphic designer: Davis Pre-press: Southern Graphic Systems Printer: Curwood, Inc.

Brand name: Real Fruit Entering company: Prolamina inc.

Customer: Dare Foods Graphic designer: Marovino Visual Strategy Structural designer / printer: Prolamina inc.

Pre-press: Schawk

Brand name: Lego Hero Factory Stand-up Pouch with Reclose Entering company: Sonoco Customer: Lego Pre-press: Sonoco Trident Printer: Sonoco

S14 • WWW.CANADIANPACKAGING.COM

Brand name: Tassimo Tetley Entering company: Southern Graphic Systems Customer: Kraft Canada Inc. Graphic designer: pigeon* branding + design Pre-press: Southern Graphic Systems Printer: Bemis Milprint

Brand name: iögo by Aliments Ultima Foods Entering company: Aliments Ultima Foods Customer: Aliments Ultima Foods Graphic designer: Bo Branding & Design Agency Ltd. Structural designer: Pretium / North America IML Containers Inc. Pre-press: Southern Graphic Systems International Printers: Bemis / Blass / Sleever International Inc.

Brand name: Nabob Coffee Company Entering company: Kraft Canada Inc. Customer: Kraft Canada Inc. Graphic designer:

Brand name: Downey Potato Farms Entering company: Alpha Poly Packaging Solutions Customer: Downey Potato Farms Graphic designer / structural designer / printer: Alpha Poly Packaging Solutions Pre-press: Sam Chung & Associates

Brand name: Furlani’s Entering company: DW+Partners Inc. Customer: Furlani’s Food Corp.

Graphic designer: DW+Partners Inc. Pre-press / printer: Tempo Plastics Ltd.

Brand name: Martinson Entering company: Mother Parker’s Tea & Coffee Customer: Mother Parker’s Tea & Coffee Graphic designer: Dashboard Pre-press: Trident Americas Printer: Fresco Packaging Systems

pigeon* branding + design Pre-press: Southern Graphic Systems Film Supplier / printer: Bemis Graphics

Brand name: Savvy Green Entering company: Ampac Holdings LLC Customer: Savvy Green Graphic designer: Calise Partners Structural designe / Pre-press / printer: Ampac Holdings LLC

Brand name: Sensations by Compliments Entering company: Sobeys Inc. Customer: Sobeys Inc. Graphic designer: Fish Out Of Water Design Inc. Pre-press / printer: Tempo Plastics Limited

CANADIAN PACKAGING • APRIL 2013

2013 PAC PACKAGING COMPETITION AWARDS Brand name: Kraft Shreds Entering company: Davis Customer: Kraft Canada Inc. Graphic designer: Davis Pre-press: Southern Graphic Systems Printer: Exopack

Brand name: Northern Treats for Dogs Entering company: Davis Customer: Northern Pet Products Inc.

Brand name: President’s Choice Organics Entering company: Polytainers Inc. Customer: Loblaws Brands Limited Graphic designer: Loblaws Brands Limited Structural designer / pre-press / printer: Polytainers Inc.

IN-STORE MARKETING – DISPLAY MERCHANDISER GOLD WINNERS

Graphic designer: Davis Structural designer / pre-press: Hood Packaging Corporation Printers (bag): Hood Packaging Corporation Label: Interlabel Systems

RIGID / SEMI-RIGID

Brand name: Nestlé – Aero Deluxe Dump Bin Entering company: The Central Group Customer: Nestlé Canada Inc. Graphic designer: Marketing Core Structural designer: The Central Group Pre-press / printer: Eclipse Colour & Imaging

GOLD WINNERS Brand name: CoorsLight/ Canadian/Iced Tea Entering company: Ball Corporation Customer: Molson Coors Brewing Company Graphic designer: Molson Coors Brewing Company / Landor / Spring Design Structural designer: MeadWestvaco Pre-press: Southern Graphic Systems Printers: Ball Corporation / MeadWestvaco

Brand name: iögo by Aliments Ultima Foods Entering company: Aliments Ultima Foods Customer: Aliments Ultima Foods Graphic designer: Bo Branding & Design Agency Ltd. Structural designer: Pretium / North America IML Containers Inc. Pre-press: Southern Graphic Systems International Printers: Etiquette IML Inc. / Polytainers Inc.

SILVER WINNERS Brand name: Schneiders LunchMate Entering company: Maple Leaf Consumer Foods Customer: Maple Leaf Consumer Foods Graphic designer: pigeon* branding + design Structural designer: Maple Leaf Consumer Foods Pre-press: Optium Printer: Curwood Packaging

APRIL 2013

S15

Brand name: Nestlé – Kit Kat Dump Bin Entering company: The Central Group Customer: Nestlé Canada Inc. Graphic designer: Marketing Core Structural designer / pre-press: The Central Group Printer: Annan & Bird Lithographers

Brand name: Nexxus Hydra-Light Floorstand Entering company: Davis Customer: Unilever Canada Graphic designer: Davis Structural designer / printer: RockTenn Merchandising Displays Pre-press: Schawk

2013 PAC PACKAGING COMPETITION AWARDS IN-STORE MARKETING – DISPLAY READY PALLET

SILVER WINNERS Brand name: FGF Brands – Aisle Floor Display Entering company: Add Ink. Div of Atlantic Packaging Customer: FGF Brands Graphic designer: FGF Brands Structural designer / pre-press: Add Ink. Div of Atlantic Packaging Printer: TI Group

Brand name: Vichy ProEVEN Eyes & Cleanser Floorstand 2013 Entering company: The Central Group Customer: L’Oreal Canada Graphic designer: L’Oreal Canada Structural designer / pre-press: The Central Group Printer: Peel Graphics

Brand name: Arm & Hammer – Tooth Tunes Floor Stand Entering company: The Central Group Customer: Church & Dwight Graphic designer: Design Innovations Structural designer / prepress: The Central Group Printer: Annan & Bird Lithographers

SILVER WINNERS Brand name: Starbucks Holiday Half Pallet Entering company: PearceWellwood Inc. Customer: Starbucks Coffee Company Graphic designer / structural designer: PearceWellwood Inc. Printer /pre-press: Eclipse Imaging

IN-STORE MARKETING – RETAIL READY PACKAGING GOLD WINNERS

SILVER WINNERS Brand name: Allan Candy RRP Entering company: The Central Group Customer: The Allan Candy Company Limited Graphic designer: The Allan Candy Company Limited Structural designer/ pre-press / printer: The Central Group

Brand name: Black Truffle Oil DRP Entering company: The Central Group Customer: Better Food Concepts Graphic designer: Strano & Pettigrew Structural designer/ pre-press /printer: The Central Group

Brand name: Dairy Milk 21x100g Entering company: Add Ink. Div of Atlantic Packaging Customer: Mondelez Canada Graphic designer: Davis Structural designer / pre-press: Add Ink. Div of Atlantic Packaging Printer: Annan & Bird Lithographers

2013 PAC PACKAGING COMPETITION JUDGES STEERING COMMITTEE Michael Hill Kevin Collins Andrew Laufer Stuart Werle Sam Papaleo Garrick Ng Jim Downham

BRAND MARKETING JUDGES Stuart Werle, Chair Michael Azulay Elsie Cross Katherine Dean Ellen Evered Miriam Freibauer Mathieu Gamache Gary Oakley Mathieu Robitaille Marlene Tolomizenko Stephen Webb

Bemis Co Inc. Rayment & Collins Ltd. Molson Coors Brewing Co Werle Design Associates Pathfinder Business Strategies Innovolve Group PAC - The Packaging Association

Werle Design Associates Polan & Waski Graphics

Werle Design Associates Davis Kraft Foods Canada Anthem Worldwide Coca-Cola Marketing General Mills Colgate-Palmolive Canada Inc.

CORRUGATED CONTAINERS JUDGES Sam Papaleo, Chair Cheryl Babcock Richard Blassnitz Appio Fiorillo Jonathon Cardwell

Pathfinder Business Strategies Haremar Plastic Manufacturing Molson Coors Brewing Company The Central Group The Central Group

S16 • WWW.CANADIANPACKAGING.COM

PAPERBOARD JUDGES Joel Porter, Chair Baran Kayhan Ana Lankarani Sherri McMillan Lynn More Richard Pileski Joe Puntillo Kristine Ramezani Brian Schiedel Brad Wilson Michael Williams

Coca-Cola Ltd. Coca-Cola Ltd. Irving Consumer Products MWV Werle Design Associates The PackEdge Group Mars Canada Sobeys Inc Leaderlinx Rayment & Collins Ltd. Rayment & Collins Ltd.

IN STORE MARKETING JUDGES Greg Wege, Chair Rob McCormack Lisa Olay Thinh Tran Terence Tse

FLEXIBLE JUDGES Ross Gilbert, Chair Lou Arenas Dave Carruthers Reg Fukusaka Don Iwacha Maria Tran Von Bulow Carla Tulli Carol Zweep

The Central Group The Central Group Davis Atlantic Packaging Products Ltd. Bridgemark

Bemis Co. Inc. Bemis Co. Inc. Lal Partners FPC Flexible pigeon* branding & design Southern Graphic Systems NSF- Guelph Food Technology Centre

RIGID AND SEMI RIGID JUDGES

Davis Polytainers Inc. Southern Graphic Systems

Lawrence Dadds, Chair Marianna Suric Ib Von Bulow

LABELS JUDGES

Labelink

Joe Campbell, Chair Karen Blumel Jim Irons John Kissoon Grant Millard Monica Mulligan Gary Peter

Southern Graphic Systems Kraft Canada Inc. PLANT48 Design Labelink Mondelez International

CANADIAN PKG JUDGES George Guidoni, Chair Stephen Dean Rachel Horvath Rhea Gordon Sarah Harper Megan Moffat Julie Saunders Paul Pethick Elena Langlois Jaan Koel

GROCERY BUSINESS JUDGES Dan Bordun, Chair Karen James Kevin Smith

Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Canadian Packaging Magazine Koel Communications

Grocery Business Magazine Grocery Business Magazine Grocery Business Magazine

CANADIAN PACKAGING • APRIL 2013

Photo Credit: FBA

Corrugated SellS don’t sell yourself short with the wrong container today’s consumers expect more. They want the whole picture. They need answers for their important questions:

“Who is the producer?”

“Where was it packaged?”

“What are the contents?”

“Why should I buy this?”

Colourful, fully-interactive corrugated packaging delivers “the selling edge” anadian C Contact your preferred corrugated container supplier to get the full story on how Corrugated Sells!

www.cccabox.org

2013 PAC SUSTAINABLE PACKAGING COMPETITION AWARDS CATEGORY A – RAW MATERIAL PRODUCT OR ANCILLARY SERVICES GOLD WINNERS

CATEGORY B – BRANDED PACKAGE GOLD WINNERS Brand name: Odwalla PlantBottle TM Entering company: Coca-Cola Ltd. Customer: Coca-Cola

Brand name: Natralock Entering company: MeadWestvaco Customer: MeadWestvaco

SILVER WINNERS Brand name: Clorox Bleach Entering company: The Clorox Company Customer: The Clorox Company Graphic designer: Hunter Straker Structural designer: The Clorox Company Pre-press : I4 Colour Printer: Fort Dearborn

SILVER WINNERS

Brand name: GenPak Entering company: GenPak Customer: Bearded Brothers Graphic designer: Will Bryant Brand name: Greaseproof Coating (poly-coated board replacement) Entering company: Goldrich Printpak Inc. Customer: NAFTA Foods and Packaging Inc. Graphic designer / structural designer: Goldrich Printpak Inc. Pre-press / printer: Goldrich Printpak Inc.

Brand name: Tide PODS Liquid Unit Dose Laundry Detergent Entering company: P&G Canada

Brand name: Manitoba Harvest Organic Hemp Hearts Entering company: Accredo Packaging, Inc. Customer: Manitoba Harvest Hemp Foods & Oils

Brand name: Terrien Wines Entering company: Unisource Customer: Terrien Wines Structural designer: Unisource Engineered Solutions

Brand name: Tetra Brik Aseptic Edge Entering company: Tetra Pak Canada Inc.

2013 SUSTAINABLE PACKAGING COMPETITION JUDGES

S18 • WWW.CANADIANPACKAGING.COM

Garrick Ng, Chair

Innovolve Group

Jaan Koel

Koel Communications

Gordon Day

StewardEdge

Guy McGuffin

Guy McGuffin Consulting

Jeff Fitzpatrick-Stilwell

McDonald’s Restaurants of Canada Ltd.

Phil McKiernan

PTI Solutions

Carol Zweep

Nina Goodrich

Greenblue

NSF- Guelph Food Technology Centre

CANADIAN PACKAGING • APRIL 2013

AWARD WINNING PACKAGE DESIGN

BY ANTHEM WORLDWIDE Proud to be recognized as a multi-award winner in the 2013 PAC competition

AJ Betz 905.219.1700 www.anthemww.com

BRAND STRATEGY • DESIGN • DEPLOYMENT © Schawk, Inc. All Rights Reserved

AUTOMATE NOW

Shane Carnegie, Electronic Product Specialist, SEW-Eurodrive Company of Canada

James Bransfield, Engineering Team Leader, UniTrak Corporation Limited

HIGH AND

MIGHTY Canadian cereal manufacturer uses a new vertical bucket elevator to lift its product to higher food safety standards ANDREW JOSEPH, FEATURES EDITOR PHOTOS BY COLE GARSIDE

I

t may well be one of the best-kept secrets in the Canadian food industry, but that’s just fine with a southern Ontario manufacturer of a venerable, healthy breakfast cereal brand that has survived a fair bit of ups and downs over the decades—only to bounce back all the stronger for it time after time.

Nowadays produced at a busy cereal processing facility in Cobourg—about a 40 minute drive east of Toronto, the iconic Weetabix biscuit cereal is not only alive and well, but is more determined than ever before to expand its global market share in a big way.

Perhaps once far ahead of its time as a healthy breakfast food alternative, the f laked-wheat, biscuit-shaped Weetabix has since 1932 offered a highly nutritious and healthy breakfast choice among many western consumers, and was especially beloved in the U.K., where it has enjoyed the Number One cereal brand status for a long time.

The wheat-derived biscuit cereal was first formerly produced by the British and Africa Cereal Company, Limited, which changed its name to Weetabix Limited after introducing it to the U.K. in 1936. Nowadays, the health-food manu-

APRIL 2013 • CANADIAN PACKAGING

facturer is 60- per-cent owned by Bright Foods (Group) Co., Ltd., the second-largest Chinese multinational food and beverage company headquartered in Shanghai—purchased last May for $1.8 billion from Lion Capital LLP, a British private equity firm which has retained the remaining

Matt McKeen, Engineering & Maintenance Manager, Weetabix Canada

40-per-cent share.

The Weetabix brand was eventually introduced to Canada in 1967, and to the U.S. one year later.

While the fortunes of the Weetabix brand has seen its fair share of ups and downs in the North American market over the years, the company has ultimately managed to not only survive, but thrive thanks to business and product diversification, along with deep-rooted dedication to healthier eating.

Although Joe Public may be forgiven for not being more aware of the Weetabix brand, it is still active and healthy in the Canadian market, as attested by the impressive, 200,000-square-foot Cobourg facility that employs 155 hourly and 40 salaried workers to produce some 150 active SKUs (stock-keeping units).

“The original Weetabix were shipped in from the United Kingdom starting in 1967 right up until this plant in Cobourg was built in 1978,” Weetabix Canada engineering and maintenance manager

Weetabix Canada plant makes extensive use of the collating, forming and packing capabilities of the heavy-duty Knock Down case-packer manufactured by Massman Automation Designs.

WWW.CANADIANPACKAGING.COM • 45

AUTOMATE NOW

A rearview look at high-speed enclosed TipTrak bucket elevator gently transporting cereal product up to the metal detection unit at the Weetabix facility.

Weetabix Canada utilizes a vertical drop-down Safeline metal After exiting the oven, baked cereal is gently vibrated detection system, manufactured by Mettler Toledo, to ensure through an ISO-Flow conveyor from Key Technology to ensure proper product separation and cooling. optimal safety for its delicate cereal products.

Matt McKeen told Canadian Packaging during a recent visit to the facility, “One year later in 1979 we first began shipping the product from here.”

While Weetabix Canada continues to bake and pack its own brands, since the 1990s it has become heavily involved in the private-label business which

helped the company morph into a more f lexible and more successful enterprise.

While much of the baking and packaging going on at Weetabix Canada is its own North American brands like: Weetabix Crispy Flakes, Weetabix Whole Grain Biscuits, Weetabix Organic Biscuits,

FOR MORE INFORMATION CIRCLE

118

GrainShop, Alpen and Barbara’s Bakery, the remainder of the company’s day-to-day manufacturing process is accounted for by its private-label business.

“Of all the SKUs we produce for the privatelabel business, our biggest customer is President’s Choice, with a lot of other processing performed

FOR MORE INFORMATION CIRCLE

119

AUTOMATE NOW for Sobeys, Target and a number of other American grocery chains,” explains McKeen.

With so many brands manufactured by Weetabix Canada, McKeen notes that the facility has had to develop numerous processes for making the cereals, with many of the processes requiring a lot of different baking and packaging equipment.

“Weetabix itself is a whole-wheat grain cooked in a mixture of water, malt, salt and cane sugar that is very lightly vitamin-fortified before going through a f laking process,” he says. “It is then sent through a biscuit-forming machine, dried, cooled, sleeved in a wax-pack, and packaged.”

For the Alpen brand, McKeen says the blended product actually contains a large portion of Weetabix f lakes—among other ingredients—while products such as Barbara’s Bakery cereal and other Working alongside a Hayssen Sandiacre vertical form-fill-seal vertical bagger, the Domino A-Series+ continuous inkjet private-label brands are extruded.

28545 E Conestoga_7.875x10.75.qxt_28545 2013-03-22 PM Page printer quickly applies lot code data to 3:21 finished packs1 of cereal processed and filled at the 200,000-square-foot plant.

“We also contract a large quantity of shredded wheat squares, which are made from milled whole wheat, and then cooked in a blend of malt, water, salt and vitamins,” McKeen adds. “These are then sent through forming rolls, dried and placed into WIP (work-inprocess) totes for further packing.”

Because Weetabix Canada deals with the manufacture and processing of delicate grain cereal products, Arnold Drung, President, Conestoga Meat Packers, Breslau, Ont. McKeen says the company has actively invested in packaging equipment that could best handle the product gently, with minimal prodWhen you talk financing with FCC, uct damage through mishandling. we’ll listen Despite the large facility, when Ready to expand? We learn how you want to Weetabix Canada looks to purchase grow, then create a financing package that new equipment, it is aware that produchelps you do it. Work with the leading lender tion space is at a premium, so the ability to agriculture, agribusiness and agri-food in to effectively utilize older equipment Canada. Let’s talk business. with the new is a must. www.fccfinancing.ca On its shredded wheat squares line, after the cereal is formed and baked in a toaster oven, it is transferred onto an ISO-Flo vibratory conveyor sorter manufactured by Key Technology.

“We consider FCC our

business partner.”

Safe Pass As part of Weetabix Canada’s ongoing compliance with HACCP (Hazard Analysis Critical Control Point)-food safety certification, the cereal squares all pass through a drop-down Mettler Toledo Safeline metal detection unit, sold to the plant through Shawpak Systems Ltd. With the Safeline unit purchased as part of recent capital investment upgrades, Weetabix Canada found itself needing to find a way to deliver the cereal squares up to the top of the tall unit from the low-level cooling conveyor within a very tight and space-restricted area.

For that solution, McKeen says the company looked no farther than UniTrak Corporation Limited of nearby Port Hope, Ont. and its tough TipTrak bucket elevators that are designed to move bulk materials spill-free.

The bulk cereal product is moved from the vibratory conveyor onto the Open Construction TipTrak and

APRIL 2013

47

FOR MORE INFORMATION CIRCLE

120

AUTOMATE NOW

The Weetabix Canada plant in Cobourg uses a Domino D120i To ensure proper weight control of sealed boxes of laser coder to quickly mark boxes of cereal with permanent cereal on a private-label packaging line, Weetabix uses a PW-12 checkweigher from Alpha Checkweighers. best-before and lot data codes.

The steady power of SEW-Eurodrive motors enables the TipTrak bucket elevator to quickly move delicate cereals up to the drop-down Safeline metal detector.

transported via its polypropylene buckets that are securely interlocked together to ensure product does not seep through.

Installed last December, the buckets carry the cereal up to a height of 12 feet and then move it into the Safeline metal detection unit at a maximum rate of 65 feet per minute. This ability to move about 1,500 kilograms of cereal squares per hour is ensured by the power of the 0.75-horsepower single gear motor, and the MOVITRAC LTP-B inverter, both manufactured by SEW-Eurodrive.

After the cereal squares pass through the metal detection unit and the WIP (work-in-progress) totes, it is transferred on to the central packaging room, while any product not deemed satisfactory by the Safeline unit is transferred to a small bin for further QA (quality assurance) inspection.

While the processing and packaging for the Weetabix brand cereal biscuits is done in a separate

The completed boxes of cereal are then conveyed to one of three high-performance end/ side-load case packers manufactured by Massman Automation Design headquartered in Villard, Minn. The Massman Knock Down (KD) casepacker incorporates f lexible servomotors to first collate and then push-load the boxes of cereal through the end of an RSC-style case blank manufactured by Norampac, a division of Cascades.

Designed with safety, durability, productivity and efficiency, the KD case packers have provided virtually trouble-free operation for Weetabix Canada.

“We like the Massman KD case packers so much that we are in the process of having a fourth one installed here,” acknowledges McKeen.

“They are heavy-duty, fast and provide us with low-cost ownership.”

room, the other cereals manufactured by Weetabix Canada are conveyed from the WIP totes onto a weighscale. Once all the appropriate product weights are achieved, product is released into a bagger manufactured by the Hayssen Sandiacre division of the Barry Wehmiller Companies, whereby the cereal is sealed inside a waxed-paper inner pouch.

The bagged cereal then passes through another Mettler Toledo Safeline metal detection unit before going into a Langen Packaging Group cartoner, which quickly forms the actual paperboard cereal outer box around the bagged cereal.

Next, depending on the actual brand being packed, Weetabix Canada utilizes one of two Domino laser coders—a model DPX500 or D120i—to mark the boxes with important lot code and best-before data, before it moves on to the model PW-12 Alpha Checkweigher, manufactured by ALL-FILL, to verify and confirm the proper product weight.

Keeping it Real While McKeen acknowledges that Weetabix likes to joke that it has ‘taken it 80 years to become an over-night success story,’ it is no joke that the employees at Weetabix Canada wear the company’s success today as a badge of honor.

“Weetabix has always known that the beauty of its products is on the inside,” says McKeen, “because that’s where all of the highest-quality ingredients come together to provide the consumer with a long-lasting energy that comes honestly, without the need for transfats, artificial preservatives, added colors or artificial f lavors.

“And as long as people are looking to eat a healthy meal to start the day off right, Weetabix will continue to grow its brand here in Canada and in the U.S.,” McKeen sums up.

“This is why we are confident that making such capital expenditures on such great packaging equipment like the Massman case-packers and the UniTrak TipTrak system will keep us headed on the path to continued success.”

FOR MORE INFORMATION CIRCLE

121

AUTOMATE NOW

A close-up of the RSC-style case blanks produced by Norampac used by Weetabix Canada to pack multiples of cereal boxes for safe transport to customers.

For More Information: UniTrak Corporation, Limited Mettler-Toledo International Inc. SEW-Eurodrive Company of Canada Ltd. Massman Automation Designs, LLC Key Technology, Inc. Nordson Canada, Limited Rockwell Automation inc.

Shawpak Systems Ltd. Norampac (Div. of Cascades) Barry Wehmiller Companies Inc. Langen Packaging Group Alex E. Jones & Associates Ltd. Domino Printing Solutions Inc. Alpha Checkweighers Bosch Rexroth Canada Corp.

430 431 432 433 434 435 436 437 438 439 440 441 442 443 444

The Massman case-packer utilizes a ProBlue 10 adhesive applicating system from Nordson to seal cases of cereal at the Weetabix Canada plant.

WHAT ARE LABELS COSTING YOU?

PREMIUM PACKAGE

THE NEW GENERATION NCREDIBLE

Visit Us At: PackEX Toronto-Booth 1013 IFFA Frankfurt - Hall 11.0, B61

NTELLIGENT

One of many servomotor systems manufactured by Bosch Rexroth that provide precision, speed and functionality for the high-output Massman case-packers employed at the Weetabix Canada facility.

NTERCONNECTED NNOVATIVE

Looking for a cost-effective alternative to labels?

Let Matthews Marking Systems help you reduce your costs and inventory with our latest high resolution printer, Viacode, and print directly on your boxes.

• Cost-per-mark is up to 25 times less than adhesive labels • Bold, crisp images with minimal bleeding, ideal for barcoding • New control platform for easy command of multiple printers and production lines • Eliminate costs associated with labels (shipping, inventory, waste) • Brand on Demand – Print what you want, when you want

Use your smartphone to view a demo!

The i-Series by VC999:

◆ ◆ ◆ ◆ ◆ ◆

Two-Stage Die Lift with 15 Tons of Seal Integrity.

An Unparalleled 2-Year, 2-MILLION Cycle Warranty!

Integrated Two-Way Communication for 24/7 Customer Support.

All Servo-Driven Film Infeed System - No Trapeze Roller or Dancer Arm. Discharge area Includes an Innovative Tunnel Guard & Interlocking i-Safety Covers.

Frame/Skin Design Prevents Standing Water for Hygienic Compatibility & Quick Washdown.

VC999 Canada Ltd. Toll Free: 877-435-4555 Fax: 819-395-6444 Sales@VC999.com • VC999.com

Scan Here For a Video Overview of the i-Series

A DIVISION OF

FOR MORE INFORMATION CIRCLE

For more information about Viacode, or to learn how Matthews can help you with your marking and coding requirements, visit us at www.matthewsmarking.com or call 888.622.7183.

122

FOR MORE INFORMATION CIRCLE

123

CONVEYING

Marie Lytle, Marketing Team Leader, UniTrak

Bill Gorsline, President, UniTrak

Doug Snoddon, Executive Vice-President, UniTrak James Bransfield, Engineering Team Leader, UniTrak

Shane Carnegie, Electronic Product Specialist, SEW-Eurodrive Company of Canada Ltd.

THE BUCKET LIST Smart power usage part of the bucket list for elevated conveyor manufacturer

ANDREW JOSEPH, FEATURES EDITOR PHOTOS BY COLE GARSIDE

A

iming high seems to come naturally to UniTrak Corporation Limited—both literally and metaphorically. Having steadfastly built up its reputation as top-notch designer and fabricator of innovative material handling systems—including a highly successful and popular range of bucket elevators—since its 1969 startup, this is simply not the type of company that is ever content with just sitting on its laurels or living off past glories, according to UniTrak president Bill Gorsline.

“We are always reinventing our own products,” Gorsline told Canadian Packaging during a recent visit to the company’s 20,400-square-foot facility plant in Port Hope, Ont., which employs 24 people to manufacture a diverse range of bulk material handling solutions for customers in the food processing and chemicals industries, including aeromechanical and screw conveyors, bagstanders and, of course, its bread-and-butter bucket elevators.

“Not only are we a manufacturing company, we are in fact a very proactive research-and-development company,” says Gorsline, part of the second generation now at the helm of a family-owned company that is always looking for ways to move forward in the highly competitive market for bulk product handling and processing equipment.

Specializing in developing systems for moving high volume of fine powders, granules and other delicate products requiring gentle handling, UniTrak’s equipment is widely considered by many in the industry to provide highly efficient means of transferring bulk product through all production and packaging phases in busy manufacturing plants with harsh industrial environments.

The company’s biggest seller is the innovative

50 • WWW.CANADIANPACKAGING.COM

TipTrak bucket elevator system offered in three different types of operational designs—Open; P.E.C. and Monocoque—which can run both horizontally and vertically, or at any angle in between, from a single drive.

According to Gorsline, the versatile Open TipTrak system uses a square tubing frame that “supports, but doesn’t enclose the buckets, which offers easy cleaning and monitoring of the f low of your production line.”

While built primarily using what Gorsline calls ‘stock components,’ he says the P.E.C version offers an economical design that keys in on providing effective dust containment, fast delivery and sound operator protection.

Dust to Dust “Because some products being conveyed are very dusty, corrosive, explosive, easily contaminated or might be hazardous to employee health, the heavyduty Monocoque TipTrak is a popular choice in the chemical industry,” explains Gorsline.

“And, because it is a fully-enclosed and sealed system, UniTrak has added easy-to-access doors along the machine.”

Recently, nearby cereal producers Weetabix Canada had purchased and installed an open-construction TipTrak bucket elevator to move delicate cereal squares of product up a height of 12 feet, so that it could then pass down through a Mettler Toledo Safeline vertical metal detection system.

“For our needs, we have had great success utilizing the TipTrak bucket elevators manufactured

by UniTrak,” relates Weetabix engineering and maintenance manager Matt McKeen, adding that Weetabix has another 15-year-old Open TipTrak still working well at the plant, moving failed cereal squares from a Key Technology ISO-Flo product sorter up and away to the nearby waste

bin.

The C-shaped configuration of the newly installed TipTrak is manufactured with food-grade, stainless-steel mesh covers over a carbon steelpainted tubular frame to ensure unfailing ruggedness, according to UniTrak team engineering leader James Bransfield.

“The heart of the elevator is our TipTrak ‘chain’ that we construct with an elastomer (Buna-N) that is molded around and bonded to a core of multiple strands of stainless-steel aircraft cable, to lend it both strength and f lexibility.”

Bransfield describes it as being similar to a timing belt owing to its positive drive.

“It really does have all the benefits of a chain— strength and positive drive—along with the benefits of a belt, no moving parts, good corrosion resistance, and a long service life,” he notes.

“Our unique design eliminates the need for sprockets,” he adds, “except at the drive end, with all other points of the chain running via a f langed pulley similar to a V-belt in a sheave.”

Product from the vibratory conveyor is moved onto the TipTrak and is lifted up to the Weetabix metal detection unit by a set of two-liter capacity S-2 polypropylene buckets, which are interlocked together to ensure no product seeps through.

The bucket elevator moves product to the Safeline metal detection unit at a maximum rate of 65 feet per minute, which is about 1,500 kilograms (3,400 pounds) of cereal squares per hour.

Despite providing lots of ample power, Bransfield explains the UniTrak TipTrak system actually has low-power consumption requirements, thanks to the choice of motor used.

With three Canadian-based operations in Vancouver, Montreal and Brampton, Ont., SEWEurodrive stocks “more product inventory than all our customers combined,” according to the company.

CANADIAN PACKAGING • APRIL 2013

a giant breakthrough in small readers

Powered by an SEW-Eurodrive motor, the strong and flexible TipTrak elastomer chain with no moving parts is described

by UniTrak as the “heart” of the bucket elevator system.

Designed by UniTrak, the manner in which the polypropylene buckets interlock ensures that the deep-pocket containers never separate, thus preventing product seepage.

Meet the DataMan 50L. The tiny barcode reader that brings big performance to consumer products.

Don’t let its size fool you.

The DataMan® 50L is huge in barcode reading performance. Measuring just 23.5mm x 27mm x 43.5mm and featuring an IP65-rated housing, the DataMan 50L is premium technology

Utilizing simulation software, a UniTrak employee tests the moving power of an SEW-Eurodrive motor on an enclosed TipTrak system.

designed for 1-D-oriented barcode reading. The DataMan 50L delivers read rates that can surpass 99% through Cognex’s proprietary

A work-in-progress, a P.E.C. enclosed TipTrak bucket elevator awaits further testing on the manufacturing floor of UniTrak’s Port Hope facility.

Hotbars™ image-analysis technology.

The new DataMan 50L is a powerful upgrade for applications that use

For any machine-builder, the ability to get parts when you want them is critical, and as SEWEurodrive technical sales representative Ken Mclennan points out: “We also have 38 technical sales representatives, hundreds of distribution product specialists, and numerous industry special-

small laser barcode scanner systems.

Visit us at www.cognex.com/50L.

Scan to Learn More

APRIL 2013 • CANADIAN PACKAGING

WWW.CANADIANPACKAGING.COM • 51

FOR MORE INFORMATION CIRCLE 124

CONVEYING

When installed on a production line, UniTrack removes the wheels and bolts the TipTrak bucket elevator to the floor to ensure optimal system stability.

ist locations.

“Located regionally, our applications engineers understand the power transmission challenges your business and industry are facing, and how to optimize your drive application to meet them,” says Mclennan.

“Combined with our local product distribution, this leading expertise means we can get a customer up-and-running very quickly.”

After discussing power options with Weetabix, and then with SEW-Eurodrive, UniTrak ultimately selected a 0.75-horsepower motor and a MOVITRAC LTP-B variable-frequency inverter, which work symbiotically with each other to provide the TipTrak bucket elevator with a smoothrunning delivery system.

“In the off-chance there is a mechanical jam with the machine, the inverter limits the torque that the motor can produce, thus preventing any physical damage to the machine,” explains Mclennan.

“Whenever the MOVITRAC notices there is a spike in power consumption, it stops the elevator to allow the ‘jam’ to be cleared, without causing damage to the machine and bucket assembly,” Mclennan expands.

UniTrak service team leader Doug Shepard notes: “It’s also very easy to set up the MOVITRAC—it is very user-friendly.

“You just connect it, turn the switch on, and it is up-and-running,” Shepard says.

Additional performance benefits of the MOVITRAC LTP-B inverter include: • energy-saving function in the partial-load range; • going into ‘sleep mode’ automatically when speed is at zero; • integrated keypad for parameter control; • integrated EMC electromagnetic filter; • integrated “help” card; • parameter module for parameter storage; • connection to fieldbus and industrial Ethernet systems via DFx gateways; • adjustable overload capacity; • ability to directly control the torque of the motor without a motor encoder.

There is little doubt that UniTrak must really like what it receives from SEW-Eurodrive. As Bransfield states: “They are our standard motor ROBOTIC END EFFECTORS

Robotic Tool Changers increase flexibility and productivity.

Superior Fail-Safe—springless design maintains lock position in event of air pressure loss

Specially Tapered Cam—second taper produces high locking strength Locking Balls—Low-friction locking balls extend the life of the unit Lock Ring—Wide footprint of lock ring creates high moment capacity in locking mechanism

• Increase the flexibility of your robots by adding the ability to use more than one end-effector in an application.

• Increase operator safety by changing tools automatically.

• Million-cycle tested for reliability.

and drive supplier.

“They not only provide a high degree of customer support, but also offer a great depth of product selection,” relates Bransfield.

“What is of great importance to us, is that SEWEurodrive’s quality levels are consistently high, and the deliveries are always on time.”

He continues: “Their drives and motors are recognized and accepted by our customers to be of a high quality and highly reliable.”

McKeen agrees, noting that the rugged motor has helped keep the TipTrak running well at Weetabix since its installation.

“The TipTrak elevators are great, as they eliminate the need to transfer product from one conveyor to another, which helps us avoid product loss, breakage and dusting,” explains McKeen.

He also points out that the deep buckets of the TipTrak help prevent costly spills and product breakage, ensuring all cereal products manufactured at the Weetabix Canada facility look as good as they taste.

Bransfield agrees, noting that UniTrak designed the conveyance system with interlocking buckets to not have overlapping lips that could catch and trap material inside.

“Your product comes out of the bucket only when and where it is supposed—at the discharge.”

As for Weetabix, McKeen says he has been very impressed by the overall level of professionalism from UniTrak.

“The company has been great to work with,” sums up McKeen. “We had a couple of issues initially, but UniTrak was right on the scene to quickly alleviate all concerns. I certainly would not hesitate to work with them again.”

For More Information:

• Production line tooling changed in seconds for maximum flexibility.

• Change tools in seconds for maintenance and repair.

TipTrak bucket elevators generally utilize the power of an SEW-Eurodrive 0.75-horsepower motor and MOVITRAC variable-frequency inverter to ensure a smooth and even delivery of product along the entire conveying system.

www.ati-ia.com/cpc 919.772.0115

UniTrak Corporation, Limited Mettler-Toledo International Inc. SEW-Eurodrive Company of Canada Ltd.

430 431 432

• Food-handling models available.

FOR MORE INFORMATION CIRCLE 125

52

APRIL 2013

Get down to business with the right phone and network.

Choose from Samsung’s latest rugged devices. Durable and secure, they’ll stand up to harsh work environments.

And on the Bell network, you’ll stay efficient with blazing-fast speeds, Canada’s best Push-to-talk service and 24/7 technical support. With Bell, your business will not only do more, it will make more.

Visit a Bell store • 1 866 BELL-BIZ • bell.ca/MobileBusiness

Samsung Galaxy Rugby™ LTE superphone

Samsung Galaxy Rugby™ smartphone

FOR MORE INFORMATION CIRCLE 126 Current as of February 15, 2013. Services available with compatible devices within network coverage areas available from Bell Mobility where technology permits; see bell.ca/coverage. PTT feature available in addition to a Bell Mobility post-paid plan. Subject to change without notice. Other conditions apply.

Samsung Galaxy Rugby is a trademark of Samsung Electronics Co., Ltd., used in Canada under license

PRODUCT ID NOW

MARKED TO MARKET West Coast ethnic foods producer making its mark in mainstream dairy biz

ANDREW JOSEPH, FEATURES EDITOR PHOTOS BY CHRISTOPHER GRABOWSKI Vineet Taneja, Chief Executive Officer, Punjab Milk Foods, Inc.

W

hile the owners of Punjab Milk Foods Inc. may be of East Indian descent, the British Columbia-based ethnic food and dairy manufacturer is today a major Canadian force in the hearts, minds and stomachs of a growing ethnically diverse customer base that has helped propel the company to ever-reaching heights.

Established in 1997 at a 2,000-square-foot facility in Surrey, Punjab Milk began with just three employees—including the owners: chief executive officer Vineet Taneja and president Gurpreet Arneja—who worked long hours producing the tasty appetizers and desserts.

“Over the last 10 years, the company has expanded its market boundary from Surrey out across Canada and into the U.S.,” Taneja told Canadian Packaging in a recent interview. “Our largest markets now include San Francisco, Los Angeles, Dallas, Houston, Detroit, Denver, Orlando, Miami, Boston and Seattle, with excellent coverage throughout New York, New Jersey and Maryland.”

Along with robust growth in market share and reach, the company has also expanded its menu of dairy-based desserts and appetizers, nowadays employing 185 employees working in a state-ofthe-art, 100,000-square-foot plant.

With an addition of 60,000 square feet of manufacturing space in 2009, Punjab Milk has become the largest CFIA-, FDA- and EU-approved dairy in North America specializing in Indian dairy products, according to Taneja.

Despite the solid growth and success in the ethnic foods sector, Punjab Milk is perhaps better known in the mainstream consumer marketplace by its brand name Nanak, whose products retail throughout Canada and the U.S. in major grocery chains like Superstore, Loblaws, Costco, Save-on-Foods, Canada Safeway, Restaurant Depot, Price Chopper, Federated, Thrifty’s, Fruitcana, and Walmart, alongside a multitude of ethnic Indian grocery shops.

Punjab Milk Foods utilizes many different Domino product coders at its ethnic dairy food processing facility, including this M-Series print-and-apply labeler.

54 • WWW.CANADIANPACKAGING.COM

“In addition to the North American market, our company’s products are available in Japan, Dubai, Kuwait, Qatar, Bahrain, Caribbean, Trinidad, Germany, New Zealand, Hong Kong, Singapore, Australia and the U.K.,” reveals Taneja.

“In fact, the uniqueness of our very own distribution network is highlighted by our ability to distribute both refrigerated and frozen-caseload products to over 4,000 specialty stores throughout North America, without the need to utilize national or major distributors.”

Around the Clock The Punjab Milk plant typically runs 24-hours-aday over a six-days-a-week period, slowing down to four or five days a week in the off season.

Taneja says the company invests a lot of time and effort in the research-and-development of its milk products, which along with its top-of-the-line production equipment has helped make Nanak a household brand name.

The Nanak brand features a broad array of tasty treats: paneer, a fresh authentic Indian cheese; khoa,

A Domino V400 thermal-transfer printer is mounted directly onto a Multivac thermoformer employed on Punjab Milk’s high-performance paneer line.

concentrated milk solids; ghee, a clarified butter; the Indian yogurt dahi; and the milky-sweet rasmalai dessert, along with many other appetizers and sweets.

“Our products include Fresh Paneer, Fried Paneer, Masala Paneer, Chana Paneer, Poppers (Breaded Paneer Sticks), Khoa/Mawa, Desi Ghee, Rasogolla, Gulab Jamun, Rasmalai, Mithai, Gajar Halwa and Entrees,” relates Taneja.

“Along with our superb recipes that resonate well with those seeking a taste of authentic Indian cuisine, our top-notch production line equipment, and stringent quality standards, and make our company slogan Nanak—a symbol of purity —more than just a mere slogan,” proclaims Taneja.

“It’s a commitment.”

States Taneja: “Punjab Milk’s products are unique in that they resemble the texture and f lavor of products produced in India, with the value-added features of extended shelf-life and high quality.”

Taneja says that Punjab Milk plant currently operates seven production lines, including several f lexible lines to accommodate multiple SKUs (stock-keeping units).

In addition to formal Halal and Kosher accreditations, Punjab Milk is also currently in the process of obtaining an SQF Level 2 facility HACCP (Hazard Analytical Critical Control Points) certification.

“No business is easy to start, especially when the

A Domino S300+ laser coder generates clean, highly-legible date code marks on the packaging surfaces of ethnic Indian desserts produced at the plant.

CANADIAN PACKAGING • APRIL 2013

PRODUCT ID NOW products are new to the marketplace,” Taneja remarks.

“For us, we found that consumers were not used to buying particular products in pre-packed format, and neither were distributors aware of the products, or the demand, for an ethnic category,” reveals Taneja.

When Punjab Milk first began its operations, it was very much a manual process.

“Along with the issue of startup costs at that time, we also found that there was no standard equipment available to manufacture the types of food we were producing.

“It was therefore very challenging to mass manufacture and maintain the quality and consistency of our manually-produced foods.”

Taneja says the main challenge Punjab Foods faced was one of meeting demands as the popularity of its products continued to grow—prompting the plant to move to a seven-day-a-week schedule.

“Automation was yet another challenge for us,” relates Taneja. “We had to invest an unlimited amount of time and capital into research-and-development in order to automate the manual process.”

According to Taneja, the most recent upgrade at the purpose-built facility was the addition of an automatic paneer production line.

“The expansion was done to increase our paneer production capacity by reducing the production time,” mentions Taneja.

A high-speed end-load cartoner from Kliklok-Woodman applies paperboard overwraps around the sealed trays.

no matter what your APPlication...

Finishing Touch “As well, we also succeeded in enhancing the quality and consistency of the finished product with improved techniques—from receiving the milk right down to processing and packing, along with better product coding.

“And though we are currently at a comfortable level, the constant increase in demand for Nanak products—not that we are complaining— has meant that our investment in bettering our production techniques is still not over, as we continually strive for greater automation and higher production efficiencies.

“This, in a nutshell, is a constant challenge,” he says, “but that is exactly what makes the food industry very interesting and exciting for all of us.”

Taneja says that because Indian foods are typically made in a laborintensive process in small batches, the quality and consistency can vary due to the habits of different operators.

“To combat that problem, we have standardized and automated most of our lines, which has eliminated those issues,” he says.

Taneja relates that Punjab Milk has recently reduced the production cycle of one of its products from 24 to two hours, thereby increasing the overall production line efficiency for all other products and making it easier to keep up with demand.

Well-known for its authentic products and consistent taste, along with quality and freshness, the company has made it a point to purchase all its new equipment exclusively from Top

APRIL 2013

55

HIGH-LEVEL IP

ADD-A-PAL

STACK-N-WRAP

SINGLE LINE

2 IN 2 OUT

ROBOX

MULTI-LINE

...SCHNEIDER PACKAGING EQUIPMENT

has the PALLETIZING solution.

HIGHLY EFFICIENT EASY TO OWN SMALL FOOTPRINT FLEXIBLE ECONOMICAL

SCHNEIDER PACKAGING IS A LEADING FANUC ROBOTICS INTEGRATOR IN NORTH AMERICA FOR PACKAGING AND PALLETIZING. IF YOU ARE LOOKING FOR AN END OF LINE OR CENTRALIZED PALLETIZING SYSTEM, CONTACT US TODAY TO DISCUSS HOW OUR SOLUTION WILL MAXIMIZE YOUR ROI AND YOUR BOTTOM LINE. AFTER ALL, WE PUT OUR REPUTATION ON THE LINE WITH YOURS. SCAN, CALL, EMAIL OR VISIT OUR WEBSITE TODAY.

FOR MORE INFORMATION CIRCLE

127

SCAN QR CODE FOR INFO ON SCHNEIDER

WE PUT OUR REPUTATION ON THE LINE WITH YOURS.SM P.O. BOX 890 | 5370 GUY YOUNG ROAD | BREWERTON, NY 13029 315.676.3035 | FAX 315.676.2875 INFO@SCHNEIDEREQUIP.COM | WWW.SCHNEIDEREQUIP.COM

PRODUCT ID NOW

A Bosch Doboy flowwrapper with a V200 thermal-transfer printer packing dessert trays.

Tier manufacturers.

This includes Domino Printing Solutions, which supplied the facility with a total of 13 pieces of high-quality product ID equipment, including laser coders, thermal-transfer and inkjet printers, case-coders and labelers.

“We really appreciate the high quality of the printing afforded us by the Domino machines,” says Taneja.

“Not only do we get the high quality and easyto-read print jobs, applying lot code data and best-before information on all of our Nanak food packages, we’ve found the equipment to be quite robust, with few if any problems or concerns.”

An SEW-Eurodrive motor helps ensure smooth running of the main conveyor line.

Domino’s western Canada sales manager Peter Bibbings recalls: “Our success and ongoing business relationship with Nanak Foods began with a project requiring two S3000+ laser coders.”

Bibbings relates that the project was initiated

by MD Packaging, Markham, Ont.-based firm specializing in the distribution and full-servicing of packaging automation technology for the food, pharmaceutical, consumer goods, and industrial products industries.

Says Bibbings: “They are a national reseller for Domino equipment, and it was from this initial sale that the relationship blossomed into one where Punjab Milk has, over time, purchased nearly one of every kind of technology that Domino manufactures.”

Describing Punjab Milk’s equipment installation on the high-volume main paneer line, Bibbings says it utilizes a Domino V400 thermal-transfer printer mounted directly to a Multivac thermorformer machine, which has been running successfully for many years.

“The V400 not only prints best-before

dates,” explains Bibbings, “but Punjab Milk also uses it to print full ingredients lists, nutritional panels, and other critical product-specific information.”

Located just across the hallway from the paneer line, a frozen and cubed paneer product packaging line utilizes a Hayssen vertical form-fill-seal bagging system outfitted with a Domino V300 thermaltransfer printer, which overprints on rollstock flexible packaging film at a speeds of over 80 bags a minute.

From there, the product moves to another room, where Punjab Milk utilizes a high-speed cartoning system manufactured by Kliklok-Woodman, which employs a Domino S300+ laser coder for the application of freezing instructions, batch information, and best-before dates directly onto the front panel of the carton.

Laser Sharp “Punjab Milk told MD Packaging that they preferred the use of our laser coding technology here because it offered excellent print quality,” says Bibbings, “with the added bonus of no consumables required.”

Towards the end of the production line, Punjab Milk utilizes a Domino C6000 high-resolution casecoding printer to print large-charcter product and shipping information directly onto the master cases.

Also in this production area, a Domino M-Series print-and-apply labeling system is integrated into a carton labeling device, which uses a pick-andplace system to de-stack the corrugated carton f lats, move them onto a conveyor to print, and apply the labels—before restacking the cartons at the other end of the conveyor.

On the second floor of the plant, Punjab Milk

A wraparound cartoner from Douglas Machine packing boxes of Rasmali milk desserts.

FOR MORE INFORMATION CIRCLE

121

56 • WWW.CANADIANPACKAGING.COM

APRIL 2013

PRODUCT ID NOW

Fresh paneer is conveyed via bucket elevator to a Yamato weighscale to portion pre-programmed weights of product for bagging.

operates another production line devoted exclusively to the preparation and packaging of Indian desserts.

“Because the packaging for these products is very intricate, and the need for date coding or marking on the products to be copasetic with the artwork,” says Taneja, “we chose to utilize another Domino S300 laser coder.”

Taneja adds that trays of desserts inside the highly decorated paperboard cartons are also batchcoded by a Domino V200 thermal-transfer printer mounted onto a f lowwrapper, while yet another C6000 case-coder is used nearby to mark corrugated master cases.

A Domino V120i thermal-transfer printer is the latest addition to the Punjab Milk production area, used on the ghee line to print copy directly onto labels as they are dispensed from a labeler.

Taneja adds the original part of the Punjab Milk facility employs two Domino A200+ continuous inkjet printers for printing best-before dates and batch codes onto various cartoned products, with one of those A200+ printers also used on a VC999 thermoformer system.

In addition, another C6000 case-coding printer is located in this section of the facility on standby basis.

Says Bibbings: “The current Punjab Milk project is to connect all these Domino printers to an internal network system.

“This way, every production line can be automatically updated remotely to print the appropriate information for the product being run, without the need for line operators to touch the printing equipment.”

Other key product equipment used extensively

by Punjab Milk includes: • a Smiths Detection’s X-Ray product inspection system, supplied by the company’s Canadian agents PLAN Automation; • several Loma Systems metal detection units; • Yamato weighscales, used to add a set weight of product to a Hayssen vertical form-fill-seal bagger; • a Bosch Doboy f lowwrapping line;

APRIL 2013 • CANADIAN PACKAGING

Supplied by Canadian Agents PLAN Automation, Punjab Milk uses a Smiths Detection X-Ray system to check for anomalies within trays of sealed food products.

• TopTier palletizers.

With large-scale immigration from South Asia being instrumental in bringing traditional ethnic f lavors into the culinary mainstream, there are not too many urban areas left in North America where foods of different countries are not found on the same platter.

Says Taneja: “We have taken up the challenge of finding ways to reproduce authentic f lavor and texture of traditional dairy foods, while translating them to more mass-produced items using top-ofthe-line packaging equipment.

“By employing innovative technology, quality control of the highest order and a professional approach, Punjab Milk has done, and will continue to do, our utmost to source and procure quality ingredients to manufacture products of superlative quality at competitive prices,” Taneja states.

“It is very important for us to ensure that we only use authentic ingredients of a supreme quality, which are sourced from an approved list of suppliers who match up to our rigid standards.

“It is our state-of-the-art technology, strong management, and relentless commitment to quality which has made Nanak a favorite North American brand, and which empowers us to keep improving our quality products even more.”

Loaded trays of product enter the Multivac thermorming system for quick application of a top layer of plastic film over the food.

Punjab Milk relies on the speed and efficiency of the Loma Systems IQ3 metal detection unit as part of its stringent quality control regimen and procedures.

For More Information: Domino Printing Solutions MD Packaging Inc. Multivac Canada Inc. HayssenSandiacre Kliklok-Woodman VC999 Canada Ltd. Smiths Detection PLAN Automation Loma Systems Yamato Corporation Bosch Packaging Technology, Inc. TopTier, Inc. SEW-Eurodrive Co. of Canada Ltd. Douglas Machine Inc.

450 451 452 453 454 455 456 457 458 459 460 461 462 463

57

SHOW PREVIEW

CONNECT, EXPERIENCE AND COLLABORATE AT PACKEX TORONTO 2013

P

The management team of PACKEX Toronto 2013 looks forward to welcoming you to the 36th edition of Canada’s longest-running national packaging exhibition

ACKEX Toronto is about the connections you just can’t make at your desk. When you visit PACKEX, you’ll meet face-to-face with hundreds of top suppliers from Canada, the U.S. and beyond. See the newest packaging products, equipment, and services available first-hand.

Enjoy productive meetings with the suppliers who can best provide the solutions you need to innovate your packaging, streamline your process, and build your network and your business.

While at PACKEX, be sure to take advantage of the 2013 PAC Seminars on May 14 and 16, as well as the PAC NEXT Packaging Optimization Summit on May 15, featuring North American retail and CPG thoughtleaders identifying critical issues and sharing best practice solutions for the optimization of packaging across the supply chain.

PACKEX Toronto will again run alongside strategically co-located manufac-

PAC SEMINAR AGENDA

The 2013 PAC Conference at PACKEX Toronto is a world-class educational and networking forum for the packaging industry

SEMINARS PRODUCED BY:

There’s plenty to see and do at the PAC Seminars and PAC Optimization Summit, bringing you up to speed on the latest trends and technologies in packaging. Benefit from expert insight on key topics of importance to packaging professionals. Cost to register for each Tuesday or Thursday session: C$50. To register for any of the Seminars, visit www.PACKEXtoronto.com

SEMINAR SCHEDULE (AS CONFIRMED AT PRESS TIME)

Tuesday, May 14, 2013 9:00 a.m.–10:00 a.m.

The PAC NEXT Story Speakers: Alan Blake & Rachel Morier, PAC NEXT 10:30 a.m.–11:30 a.m.

Packaging Automation Hosted by Canadian Packaging Speakers: TBA 10:30 a.m.–11:30 a.m.

Your Business is Rooted in Canada, But it Can Grow Anywhere Sponsored and moderated by Export Development Canada (EDC) 1:00 p.m.–2 p.m.

PAC NEXT—Sustainable Packaging Design Guide Speaker: Marina Pietrosel, Éco Enterprises Québec 1:00 p.m.–2:00 p.m.

Insights from Shoppers Reveal the Powers of Persuasive Packaging Speakers: TBA 2:30 p.m.–3:30 p.m.

PAC NEXT—Optimizing PET Packaging: Exploring Challenges & Opportunities Speakers: Daniel Lantz, Cascades Recovery

58 • WWW.CANADIANPACKAGING.COM

turing events, including PLAST-EX, Automation Technology Expo Canada (ATX Canada), Design & Manufacturing Canada, and PTX Canada|Powder & Bulk Solids Canada. These additional resources will offer you convenient access to even more new products, ideas, and inspiration to benefit your business.

We would like to extend special thanks to our sponsors PAC–The Packaging Association, and the Canadian Packaging magazine, as well as to all our exhibitors and supporters. They have all contributed significantly to making PACKEX Toronto the most comprehensive resource for packaging professionals.

Best Regards, Joshua Dome, Portfolio Director UBM Canon

Inc.; Ryan L’Abbe, Blue Mountain Plastics Inc. Laura Stewart, Placon Corp.

Wednesday, May 15, 2013

Packaging Optimization Summit Hosted by retail and CPG leaders collaborating on advancing sustainability and packaging, the session will identify the critical issues and present best practice solutions for the optimization of packaging across the supply chain. Over 800 executives and managers anticipated at the summit will participate in this collaborative, interactive and fun event.

Summit: 8:00 a.m.–5:00 p.m.

Networking Reception: 5:00 p.m.–7:00 p.m.

Cost: PAC Next Members–$50; PAC members–$75; General Admission–$100.

Price includes admission to the Packaging Optimization Summit, PACKEX Toronto, PAC NEXT Sustainability Village, lunch, and the networking reception.

Register: www.pac.ca

Thursday, May 16, 2013 9:00 a.m.–10:00 a.m.

The PAC NEXT Story Speakers: Alan Blake & Rachel Morier, PAC NEXT 10:30 a.m.–11:30 a.m.

IFS PACsecure—The Most Robust HACCPbased Standard for Packaging in the World Speaker: Larry Dworkin, PAC—The Packaging Association 1:00 p.m.–2:00 p.m.

PAC NEXT—Sustainable Packaging Design Guide Speaker: Marina Pietrosel, Éco Enterprises Québec 2:30 p.m.–-3:30 p.m.

PAC NEXT—Reducing Packaging Waste through Consumer Engagement: Industry Strategies & Initiatives Speakers: Alan Blake & Rachel Morier, PAC NEXT

2:30 p.m. –3:30 p.m.

PAC NEXT—Marine Debris Solutions: The Plastics Industry’s Global Partnerships and Projects Speakers: Ashley Carlson, American Chemistry Council (ACC); Cathy Cirko, Canadian Plastics Industry Association (CPIA)

2013 SHOW FACTS LOCATION Toronto Congress Centre 650 Dixon Road, Toronto, Ontario

REGISTRATION HOURS May 14-16, 2013 Registration opens at 8:00 a.m.

TRADE SHOW HOURS May 14–15, 2013, 10:00 a.m.–5:00 p.m.

May 16, 2013, 10:00 a.m.–4:00 p.m.

PAC SEMINARS Tuesday, May 14, 2013 9:00 a.m.–3:30 p.m.

Wednesday, May 15, 2013 8:00 a.m.–5:00 p.m.

Thursday, May 16, 2013 9.00 a.m.–3:30 p.m.

CO-LOCATED EVENTS PACKEX Toronto admission credentials are valid for all three days and give complimentary access to all co-located manufacturing resource events: • ATX (Automation Technology Expo) Canada • Design & Manufacturing Canada • PLAST-EX • PTX Canada|Powder & Bulk Solids Canada

EVENT PRODUCER UBM Canon Tel: (310) 445-4200 Fax: (310) 996-9499 E-mail: tshowreg@ubm.com Website: www.ubmcanonevents.com Twitter: http://twitter.com/ UBMCanonPkg

CANADIAN PACKAGING • APRIL 2013

ideas

executed

on time

Design

Booth #1567

Sales Promotion

PackEx Show

Contract Packaging

May 14–16, 2013

RetailReadyExperts.ca Ph: (416) 736-4441 Toll Free: 1 (877) 804-4841 425 Norfinch Drive, Toronto ON, M3N 1Y7

SHOW PREVIEW

EVENT MANAGEMENT UBM Canon trade show staff members are available on-site to answer any of your questions. You may also visit the Event Management Office in the Pavilion, where any exhibitor concerns and general show questions may be addressed.

EVENT SPONSORS

Products & Industry Guide, Canadian Process Controls Association, Canadian Seafod Buyer’s Guide, Flexible Packaging, Food & Beverage Packaging, Guelph Food Technology Centre (GFTC), Natural Health Products Canada Industry Guide, Nutritional Outlook, Packaging Digest, Packaging Hotline, Pharmaceutical & Medical Packaging News, and Scott’s Directories.

UNAUTHORIZED SOLICITATIONS/ PHOTOGRAPHY EVENT SUPPORTERS PACKEX Toronto is supported by: Brand Packaging, Canada & USA Drug Development & Outsourcing Guide, Canadian Food & Grocery Industry Guide, Canadian Medical Technologies

Unauthorized solicitations on the event premises are strictly prohibited and will result in removal from the event. Unauthorized photography and video taking are strictly prohibited. Any person wishing to take a photo must first obtain the permission of the exhibitor or event management.

PRESS ROOM Located in the Patcher Room, exhibitors may leave their press information here starting May 14. The Press Room is staffed by a receptionist and will be open May 14 – May 16 from 8:00 a.m.–5:00 p.m.

LOST AND FOUND During event hours, stop by the Event Management Office in the Pavilion for lost items.

SPECIAL ACCESS In compliance with Americans with Disabilities Act, UBM Canon will make all reasonable efforts to accommodate persons with disabilities at its trade events. Please contact the Event Management Office on-site for special requests.

See us at

PACKEX

Booth 1513

CONCIERGE DESK The Concierge Desk in the main lobby of the conference center will be available to assist with restaurant information and reservations, directions and any other Toronto-related questions.

DINING Concession stands located in the back of the Exhibit Hall will offer a variety of food and beverage choices for continental breakfast, lunch and snacks during exhibition hours.

PLEASE NOTE There will be NO SMOKING in the exhibit halls or meeting rooms. No one under the age of 18 is permitted in the exhibit halls or conference rooms.

Thank you for your cooperation.

N O T H I N G S AY S

INFO ON FUTURE EVENTS

F R E S H like FABB R I PAC KAG ING Fabbri Automatic Stretch Wrappers produce highly attractive packages that make your products look fresh and “just packed”. Fabbri Stretch Wrappers use stretch film to package fresh sausage in preformed trays to provide an in-store wrapped appearance. They employ four-way stretch technology to produce tight, over-the-flange, wrinkle-free packages with securely sealed bottoms and a superb case presentation.

And here’s something you might find even more attractive: Fabbri Stretch Wrappers can help increase your profitability.

Fabbri packaging is produced using low-cost packaging materials. And when you factor in its Best in Class low cost of ownership, the Fabbri Stretch Wrapper is your most economical and affordable packaging solution.

Compact and robust servo-driven Fabbri packaging machines are built for speed, versatility and the highest levels of productivity. Fabbri Stretch Wrappers can handle a wide range of tray sizes with no changeovers, producing up to 62 packs per minute. All models feature a user-friendly full-size control panel for easy operation and maintenance. Test the Fabbri at our Reiser Customer Center and see for yourself how it can improve your packaging. Contact Reiser today.

Reiser Canada 1549 Yorkton Court #4, Burlington, ON L7P 5B7 • (905) 631-6611 Reiser 725 Dedham Street, Canton, MA 02021 • (781) 821-1290 www.reiser.com/fabbrisausage 2013

Leading the food industry in processing and packaging solutions.

Registration Services c/o UBM Canon 2901 28th Street, Suite 100, Santa Monica, CA 90405 Tel: (310) 445-4200 Fax: (310) 996-9499 E-mail: tshowreg@ubm.com Web: www.ubmcanon events.com

INFO ON TRADESHOW SPONSORSHIPS & PROMOTIONS Rita Meno, marketing & promotions manager E-mail: rita.meno@ubm.com

INFO ON EXHIBITING AT FUTURE PACKEX TORONTO EVENTS Contact: www.

PACKEXtoronto.com Lonnie Gonzales Tel: (310) 996-9418 E-mail: lonnie.gonzales@ ubm.com Jim Beretta Tel: (289) 971-0534 E-mail: jim.beretta@ubm.com

60

APRIL 2013

REGIStER FOR FREE ExPO ADMISSION At: WWW.PACKExtORONtO.COM

MORE SHOW BUSINESS FOR 2013 PACKEX Toronto is once again joined by four additional manufacturing events to deliver more new products and solutions under the same roof. Enjoy free access to all co-located events with your admission badge.

Your showcase for the latest in lean manufacturing, cost reduction, and enhanced productivity products and technologies. See the latest technological advances in automation and assembly, robotics, control software, motors, and much more.

The region’s resource for advanced design and manufacturing professionals hosts a full spectrum of design, manufacturing and process solutions to design and produce finished OEM component and products.

See the full spectrum of plastics processing resources, from primary processing machinery, auxiliary equipment, molds and mold components to materials, contract services, material handling and logistics, and more from hundreds of leading suppliers.

THE NEW HIGH SPEED X65 CONVEYOR SYSTEM

This resource offers you convenient access to the most comprehensive industrial processing and bulk solids handling solutions. Discover the latest in mixers, blenders, conveyors, feeders, dryers, dust collection, screening, separation, weighing systems, and more.

The new generation X65 conveyor helps you lower your Total Cost of Ownership – at the same time as you increase your capacity and flexibility towards new products and processes.

Installation and ramp-up is quick and straightforward, while operation is more energy-efficient and requires less maintenance than today’s standard.

What’s more, the X65 conveyor is far quieter even at high speeds.

A.R. ARENA PRODUCTS, INC.

922

ABB CANADA

913

www.arenaproducts.com

www.ca.abb.com

ABBEY PACKAGING EQUIPMENT LTD. 1413 www.abbeytech.com

ADVANCED GAS TECHNOLOGIES INC.

1336

www.advancedmotion.com

www.advancedmotion.com

ALLEN DATAGRAPH SYSTEMS, INC. 1388 ALEX E. JONES

1377

ALL-FILL INC.

1585

www.all-fill.com

ADVANCED MOTION & CONTROLS LTD. 974 1288

ALLIED CAN MANUFACTURING INC. 780 www.alliedcan.com

ALPHA POLYBAG CORPORATION www.alphapolybag.com

AMERIVACS

www.all-spec.com/AmeriVacS

April 2013 • CANADIAN PACKAGING

1195

www.aesus.com

www.alexejones.ca

www.adgastech.com

ADVANCED MOTION & CONTROLS LTD.

AESUS PACKAGING & LABELING SYSTEMS, INC.

Contact us, to find out exactly what this new value will mean to you and your business, at info.ca@flexlink.com or give us a call at +905-639-6878.

1589 865

61

flexlink.com

SHOW PREVIEW ARGO PACKAGING/ARGOWAVE LLC

581

www.argowave.com

AROL NORTH AMERICA

1242

ATS-TANNER BANDING SYSTEMS INC. CANADA

863

www.arol.com

www.ats-tanner.ca Hyde Industrial Blade Solutions in booth #1487 are manufacturers of machine knives and industrial blades for repeatable, dependable results delivering solutions—not just product—on time, every time.

ANCHOR PLASTICS LTD.

www.anchorplastics.qc.ca

ARBOR PAK CO., INC. www.arborpakcoinc.com

1395 775

Metal detection units from Fortress Technology in booth #1330 are customizable to any environment and as easy-to-use, ultra-sensitive systems.

ATTOP PACKAGING INCORPORATION

1238

AZARBOD INC.

1639

BELLATRX INC.

BALLUFF CANADA INC.

1031

BEST PACKAGING SYSTEMS INC.

www.azarbod.com

www.balluff.ca

BATCHING SYSTEMS, INC.

1270

www.batchingsystems.com

www.attop-packaging.com

973

www.bellatrx.com

1531

www.bestpackagingsystems.com

BONAR PLASTICS INC. www.bonarplastics.com

869

BOSCH REXROTH CANADA 1123 www.boschrexroth.ca

BOX ON DEMAND

1278

BUCKHORN INC.

1467

BUFFERS USA, INC.

1580

BUSCH VACUUM TECHNICS INC.

1347

www.plypack.com

www.buckhorninc.com

www.buffersusa.com

www.busch.ca

BUSINESS 1643 IMPROVEMENT GROUP, INC. www.busimpgroup.ca

CALLISTO INTEGRATION 1386 www.callistointegration.com

CAMBRIDGE LABEL INC. 1554 www.cambridgelabel.com

CAMERON INSTRUMENTS INC.

1166

www.cameroninstruments.com

CANADIAN PACKAGING MAGAZINE

878

CAPMATIC LTD.

985

www.canadianpackaging.com

Less is more

www.capmatic.com

PPS cushioning has revolutionized the world of standard

1313

CGP EXPAL INC.

1141

CHEP CANADA INC.

1181

www.celplast.ca

cylinders. Self-adjusting—clean—safe, for faster

www.cgp-caribou.com

installation and immediate start-up. The self-adjustment eliminates the need to think about load and speed

www.chep.com

change. PPS will take care of that for you.

Festo Inc.

FOR MORE INFORMATION CIRCLE 121

CELPLAST PACKAGING SYSTEMS

Tel: 1 877 GO FESTO Fax: 1 877 FX FESTO festo.canada@ca.festo.com www.festo.ca/en/pps

CHINA FOOD AND 1437 PACKAGING MACHINERY INDUSTRY ASSN. www.rizonepack.com

62

APRIL 2013

DATA LOGIC INC. www.datalogic.com

DECO LABELS & TAGS www.decolabels.com

CHINA FOOD AND PACKAGING MACHINERY INDUSTRY ASSN.

1254

1289

DO-IT CORP.

2172

EATON CORPORATION

1635

CLEARPAK INC. www.clearpak.com

CMP CHARLOTTETOWN METAL PRODUCTS LTD.

1556 1534

ELEMENT INTERNATIONAL ELMES PACKAGING INC. ELMO RIETSCHLE A GARDNER DENVER COMPANY

963

CONTACT CANADA

1465

CRS/VAMIC INC.

1655

EMITTED ENERGY CORPORATION www.emittedenergy.com

1463

www.cynbcustomprinting.com

DALE & LESSMANN LLP www.dalelessmann.com

www.demo3d.com

ENABLE CAPITAL CORPORATION 1457

www.enablecapitalcorp.com

ERECT-A-STEP 1459

www.erectastep.com

FANUC ROBOTICS CANADA, LTD. 1258

www.fanucrobotics.com

FESTO INC. 957

www.festo.ca

1627

1694 563 1023 931 1180

FORTRESS TECHNOLOGY INC.

1330

www.fortresstechnology.com

FRANKE CANADA BEARINGS & LINEAR GUIDES INC.

874

FROMM PACKAGING SYSTEMS

1542

GCA EQUIPMENT INC.

1479

GELPAC INC.

1475

GEORGE A. WRIGHT & SON (TORONTO) LTD.

1335

www.frankebearings.com

www.airpadusa.com

1556

www.gcaon.ca

1672 2073

779

FOAMPAK INC.

www.palgroup.ca/foampak/index.html

www.custommolders.com

CYNB INTERNATIONAL INC.

As an exclusive Canadian agent for Mettler Toledo, MD Packaging will be showcasing the Beltweigh XC and more in booth #1213.

EMULATE3D LTD.

www.gardnerdenver.com

www.english.concetti.com/mediacenter/FE/home.aspx

CUSTOM MOLDERS GROUP LLC (CIMC)

www.eckertmachines.com

www.elmespackaging.com

www.codingcanada.com

www.crsvamic.ca

ECKERT MACHINES INC.

www.element-trade.com

CODING PRODUCTS OF CANADA LTD. 963

www.contactcanada.com

www.eatoncanada.ca

www.elano.ca

www.cmpequipment.com

CONCETTI NORTH AMERICA CORP.

www.do-it.com

ELANO INTERNATIONAL INC.

www.rizonepack.com

986

DELTA PHOTONICS

www.deltaphotonics.com The Viacode T-Series from Matthews International in booth #1153 provides cost-effective coding solutions, with exceptional print resolution, versatility and readability. Built on a real-time operating system and high-speed control network, the Viacode can be managed from a single and/or remote location.

1586

Loma Systems’ trademarked QuickShip Flex is a fully-functional, adjustable metal detection conveyor system that comes standard in a variety of aperture sizes, belt speeds and belt lengths. Visit them in booth #1523.

FOR MORE INFORMATION CIRCLE 133

www.gelpac.com

www.gawto.com

SHOW PREVIEW GFTC (GUELPH FOOD TECHNOLOGY CENTRE)

678

www.gftc.ca

HAMMOND MANUFACTURING COMPANY LIMITED

1768

www.hammfg.com

HANDTMANN CANADA

1147

HARCO ENTERPRISES LTD.

1566

www.handtmann.ca

www.harco.on.ca

HIBAR SYSTEMS LTD.

1053

www.hibar.com

HIGH SPEED IMAGING INC.

575

www.hsi.ca

HYDE INDUSTRIAL BLADE SOLUTIONS

1487

IBEC MACHINE KNIFE LTD.

1246

INNOVATIVE PLASTECH, INC.

1574

INTERWEIGH SYSTEMS INC.

1385

INTRALOX INC.

1240

IWI CONSULTING GROUP INC.

1641

JDA PROGRESS INDUSTRIES

1454

www.hydeblades.com

www.machineknife.com

HARLUND INDUSTRIES LTD.

1331

IEBC BUSINESS CONSULTING (BEIJING) CO., LTD.

HELUKABEL, WIRE & CABLE

1241

IML LABELS

www.harlund.com

www.helukabel.de/en/en/home.html

www.iebc-expo.com

778

www.imllabels.com

IMS-INDUSTRIAL MARKING SYSTEMS

1237

www.imsinc.ca

INLAND LABEL

www.inlandlabel.com The Domino A420i continuous inkjet coder can be seen at the MD Packaging kiosk in booth #1213.

INNOVASTEAM INC. www.innovasteam.com

1548 1441 776

www.interweigh.ca

www.intralox.com

www.iwigroup.ca

JEAN CARTIER PACKAGING JOKEY PLASTICS

1578

www.jokey.com

JOWAT CANADA INC.

Cdn_Packaging_ad.qxp:Layout 1

Designed to Survive

977

www.cartierpackaging.com

www.jowat.com

Visit Loma at booth 1523 Pack Ex Toronto May 14 - 16, 2013

574

www.inplas.com

www.jdaprogress.com

INDEPENDENT CAN CO. www.independentcan.com

Azarbod, in booth #1639, are developers of custom ERP integration software for manufacturing and distribution businesses.

3/28/13

11:54 AM

474 Page 1

Quality to convey?

Make sure it stays that way • Dust-free • Easy to clean • Gentle handling

• No contamination • Expert after-sales service

Tougher than...

Old Boots



Loma has a philosophy of making it’s name synonymous with safe, reliable and tough inspection systems, delivering maximum uptime at a low lifetime cost of ownership.



The specific needs of industrial food production such as strict cleanliness and enhanced durability to endure the harshest of production environments have been key factors in Loma’s product development. They follow Loma’s philosophy of ‘Designed to Survive.’

All Loma inspection systems, including metal detection, checkweighing and x-ray inspection, is complemented by world-class after-market service and support. Our teams thoroughly understand the pressures on companies working in the food industry and we pride ourselves on having the best response times and first tie fix rates in the industry.





   

UniTrak Corporation Ltd Box 330, 299 Ward Street Port Hope, Ontario Canada L1A 3W4 Tel: 1-905-885-8168 Fax:1-905-885-2614



.

 FOR MORE INFORMATION CIRCLE 134 333 Wyecroft Road Unit 11 | Oakville, ON L6K 2H2 | 800-872-LOMA | www.loma.com

FOR MORE INFORMATION CIRCLE 135

JW WINCO CANADA

1171

KARCHER CANADA INC.

1285

KEED AUTOMATED PACKAGING

1568

KL PRODUCTS INC.

1157

KLOCKNER PENTAPLAST OF CANADA INC.

1571

www.jwwinco.com

www.karcherna.com

www.keed.com

www.klproducts.com

www.kpfilms.com

KMASTERS INC.

1139

www.kmasters.ca

KUKA ROBOTICS CANADA LTD.

1113

www.kuka-robotics.com

Save Space and Increase Throughput.

Get expert tips at Jean Cartier Packaging in booth #977 on achieving better ROI on packaging, and how good pre-stretch settings can help improve your shipping and your bottom line.

LANGEN PACKAGING INC.

1471

LANGGUTH AMERICA LTD.

1550

LAPP CANADA INC.

1671

LEWIS M. CARTER MANUFACTURING LTD.

1090

LM PACKAGING

1177

LOMA SYSTEMS INC.

1523

LONGFORD INTERNATIONAL LTD

1067

www.langeninc.com

www.langguth-America.com

www.lappcanada.com

www.lewismcarter.com

www.emballageslm.com Visit Best Packaging Systems at booth #1531 and see 3M Packaging’s 3M-matic case-sealers; Combi Packaging erectors, drop packers, pick-and-place and horizontal loaders; Wulftec stretchwrappers; CTM labeling systems; Conflex shrink systems and flexible conveyors; and Bishamon pallet positioners.

www.loma.com

www.longfordint.com

LUMINITE PRODUCTS CORP. www.luminite.com

KURI TEC CORP.

1691

LABELLING TECHNOLOGIES

1563

www.kuritec.com

www.labelling.com

LAFERT N. AMERICA

1540

www.lafertna.com

MARI-TECH SCALES & FOOD EQUIPMENT

1450

MARKEM-IMAJE

1225

www.mari-techequipment.com

www.imajeamericas.com

MATTHEWS INTERNATIONAL CORP. 1153

LAGROTTA PACKAGING GROUP INC. 1163

www.fdp.com/matthews

www.lagrottapackaging.com



 

    



Like to minimize the cost of ownership? Ryson can help. Our Spiral Conveyors need less floor space than conventional conveyors and are faster and more reliable than any elevator or lift. All our products are designed for low maintenance and long life and our proprietary modular construction makes future reconfiguring cost effective.

Quality and service come first at Ryson. We are the number one spiral manufacturer in the USA. For application assistance or more information, give us a call or visit www.ryson.com.









   

877





 



Visit us at PACKEX in Toronto - Booth 1363







300 Newsome Drive • Yorktown, VA 23692 Phone: (757) 898 -1530 • Fax: (757) 898 -1580 VERTICAL CONVEYING SOLUTIONS



   FOR MORE INFORMATION CIRCLE 136

FOR MORE INFORMATION CIRCLE 137

FOR MORE INFORMATION CIRCLE 138

SHOW PREVIEW

OSGOOD INDUSTRIES

1690

PEMBERTON & ASSOCIATES INC.

1440

www.osgoodinc.com

www.pemcom.com

PFM PACKAGING MACHINERY CORP. 1623 www.pfmusa.com

Reiser Canada in booth #1513, will show its full line of food packaging machines, including Ross tray-sealers, Supervac vacuum chamber machines and Repak form-fill-seal equipment, like the RE 20.

UniTrak Corporation in booth #1231 provides diverse bulk materials handling solutions, ranging from its TipTrak bucket conveyors to bulk bag unloaders.

PHOENIX CONTACT CANADA

MD PACKAGING INC.

PHOENIX MECANO

1449

PREFORM SOLUTIONS, INC.

1337

www.mdpackaging.com

1213

www.phoenixcontact.ca

www.pm-usa.com/index.php/contact-us

967

www.preformsolutions.com

METTLER TOLEDO

652

PINEBERRY MANUFACTURING

1075

PRIMERA TECHNOLOGY, INC.

1389

MEYER SERVICE & SUPPLY LTD.

679

PLAN AUTOMATION

1541

PROMREGIONTARA

1187

MILLIKEN & COMPANY

677

PLEXPACK CORPORATION

1431

QINGDAO DACHANG ADHESIVE TAPE CO., LTD.

1873

MOLDED FIBER GLASS TRAY COMPANY

1579

QUICKLABEL SYSTEMS

1436

MULTIVAC CANADA INC.

1247

QUINTE ECONOMIC DEVELOPMENT COMMISSION

1073

www.mt.com

www.meyer.on.ca

www.milliken.com

www.mfgtray.com

www.multivac.com

NEW AGE INDUSTRIAL, INC. www.newageindustrial.com

NEWMAPAK, LTD.

1435

www.pineberryinc.com

www.planautomation.com

www.plexpack.com

POLY-CLIP SYSTEM CORPORATION 1538 www.polyclip.com

1651

PPG AEROSPACE

1256

www.ppg.com

www.quintedevelopment.com

RACKOW POLYMERS CORPORATION 1584 www.rackowpolymers.com

1275

www.newmapak.com

www.rosupack.unipack.ru

www.quicklabel.com

POLYFORM FOAM PLASTICS

www.polyform.com/index.php?lg=en

www.primeratech.com

REISER CANADA CO.

1513

REPACK CANADA

1567

RFPATHWAYS WMS

1485

www.reiser.com

NILFISK CFM

www.nilfisk-advance.com

OCR CANADA

1338

www.repackcanada.com

1390

www.ocr.ca

www.rfpathways.com

OMNIFISSION INC. www.omnifission.com

ORBITAL

1553 1470

Langguth America in booth #1550 is showcasing two machines, including the self-LAN 510 inline pressure sensitive machine designed to handle small and large containers.

RIGIDIZED METALS CORPORATION www.rigidized.com

RITTAL CANADA

1879

www.rittal.ca

RN MARK INC.

The Choice

is EASY! X-Ray Systems for Packaging & Bulk Material Inspection Choosing the right X-Ray Inspection system just got easier. Based on its Linux OS, Eriez’ E-Z Tec® XR inspection systems are easy to use, set-up, operate and won’t crash. And, with “toolless” disassemble construction; its belt can be changed in as little as :30 seconds making wash-down a whole lot faster.

576

1250

www.rnmark.com

ROHRER CORPORATION

774

ROLMASTER CONVEYORS

681

www.rohrer.com

www.rolmasterconveyors.ca

RYSON INTERNATIONAL, INC. 1363 www.ryson.com

R & D ERGO LTD. www.rdergo.com

S+S INSPECTION INC. www.sesotec.com

777 1037

SAFETY SEAL PLASTICS INC. 680 • E-Z to use • E-Z learn Linux O.S. • E-Z to clean

safetyseal.ca

SAI GLOBAL LIMITED www.saiglobal.com

EriezXray ”Belt Change in :30 Seconds“

1176

Visit www.Purity.Eriez.com

FOR MORE INFORMATION CIRCLE 139

66

APRIL 2013

SHOW PREVIEW STARQUIP INDUSTRIAL PRODUCTS www.starquip.com

1663

STERLING MARKING PRODUCTS INC. 1473 www.sterling.ca

STORCAN LTD.

1367

STRONGARM DESIGNS, INC.

1140

SUPERIOR PACKAGING SYSTEMS

480

www.storcan.com PFM Packaging Machinery in booth #1623 manufactures entry-level to fully automated horizontal flowwrapping lines, vertical form-fill-seal machines, and multihead scales, who will showcase its new SUPERNOVA bagger at the show.

SCHUBERT PACKAGING AUTOMATION INC.

1085

SCOTT’S DIRECTORIES

1588

SDI PACKAGING INC.

1562

SEAGULL SCIENTIFIC, INC.

1189

SHANGHAI DOUBLE THREE LOGISTICS EQUIPMENT CO. LTD.

1576

SHANGHAI ZHOUTAI LIGHT INDUSTRIES MACHINE MANUFACTURING CO., LTD.

1669

SHEPHERD THERMOFORMING & PACKAGING INC.

1591

www.strongarm.com

www.spsystems.ca

www.sdipackaging.com

www.seagullscientific.com

www.shepherdthermoforming.com

www.canny.com.tw

SIJOVY PLASTIC INC. www.sijovy.com

1168 962

SPACEKRAFT, AN INTERNATIONAL 1676 PAPER BUSINESS www.spacekraft.com

SPANTECH CANADA A DIVISION OF THREE O FOUR LTD.

1575

www.spantechcanada.com

SPEEDWAY PACKAGING MACHINERY INC.

VIDEOJET TECHNOLOGIES CANADA LTD.

1631

VMI

1434

WATER STEM INC.

1351

www.packagingmachinesonline.com

www.waterstem.com The Bel WFPS 5150 form, pack and seal combo system can be seen from exlusive Canadian distributors MD Packaging in booth #1213.

SUSTAINABLE FORESTRY INITIATIVE, INC.

1572

SQUID INK MANUFACTURING, INC. 1355 www.squidink.com

ST. LAWRENCE COUNTY 1185 INDUSTRIAL DEVELOPMENT AGENCY www.slcida.com

TACONIC CORPORATION

1689

TAIPAK ENTERPRISES LTD.

1274

TC TRANSCONTINENTAL PACKAGING PREMEDIA

1595

TECHNICOR INC.

1570

TEMKIN INTERNATIONAL, INC.

1453

TIGER-VAC INTERNATIONAL INC.

1071

www.taipakconverting.com

www.webermarking.ca

WEIGHPACK SYSTEMS INC.

1613

www.weighpack.com

www.wenglor.ca

1685

www.4taconic.com

WEBER MARKING SYSTEMS CANADA 1257

WENGLOR SENSORIC CANADA INC. 1423

SYSTEMÉS KLR SYSTEMS INC.

WHITE EAGLE MACHINERY CORPORATION

1287

www.whiteeaglemachinery.ca

www.tcprinting.tc

www.technicor.ca

www.temkininternational.com

TOPSYN FLEXIBLE PACKAGING www.topsyn.com

Speedway Packaging is showcasing its PL-501 wraparound labeler in booth #1572.

WORLD OF VACUUM TECHNOLOGY 1447 YALE INDUSTRIAL TRUCKS ONTARIO LIMITED

1263

YASKAWA MOTOMAN CANADA

1131

YOOHANPACK

1794

www.yaleforklifts.com

1248

www.motoman.com

TOTAL PACKAGING & SALES

1286

TRANSPARENT PACKAGING, INC.

1295

YORK FLUID CONTROLS LTD.

1191

TRIO PAC INC.

1486

ZUBEX INDUSTRIAL, S.A. DE C.V.

1477

UNISOURCE CANADA INC.

1323

UNITRAK CORPORATION LTD.

1231

VC999 CANADA

1013

705-424-6239

www.tpackaging.com

www.triopac.com

www.unisource.ca

www.unitrak.com

The IND780Batch stand-alone batch controller will be on view at the Mettler Toledo exhibit booth #652.

1280

www.sfiprogram.org

www.tiger-vac.com

www.spmi.ca

APRIL 2013 • CANADIAN PACKAGING

1573

www.vmi.fr

www.klrsystems.com

www.zhoutaijixie.com/index_E.asp

SIJIA CORPORATION

VICTORY COMPUTER & MACHINERY COMPANY

www.videojet.com

www.schubert-canada.com

www.scottsdirectories.com

The JLS Automation Osprey can be seen at the booth of its exclusive Canadian representative MD Packaging in booth #1213.

www.vc999.com

www.yorkfluid.com

www.zubex.com

Visit Buckhorn in booth #1467 to see its new 60-gallon collapsible plastic drum designed specifically for the food, powder and liquid handling markets.

WWW.CANADIANPACKAGING.COM • 67

INNOVATIVE PACKAGING AN AGENT FOR CHANGE

W

ine and cheese have been a natural pairing for so long that the two words are often uttered in one breath by many people. Less obvious, but no less satisfying, is the ritual of coupling wine with fine chocolate—a growing trend that was an inspiration behind the 2008 launch of Brix Chocolate in Oakland, Ca. “The natural tannins in the cocoa prime the palate for the tannins in the wine—allowing the other f lavors in the wine to shine,” proclaims the company founder and practicing pulmonologist Dr. Nick Proia.

Designed to mimic a classy hardcover book, the luxurious box—featuring sophisticated graphics and gold-foil highlights developed by the Michael Osborne Design of San Francisco—contains four delicious, Swiss-made, faux gold-bar chocolate pieces ranging from super-dark to milk chocolate. A fineprinted legend on the inside of front panel provides all the handy information to guide consumers to a perfect pairing: Extra Dark for Cabernet, Sauvignon, Bordeaux, Barolo and Malbec varietals; Medium Dark with Merlot, Shiraz, Zinfandel, Chianti and Rhone; Smooth Dark to pair with Champagne, Riesling, Pinot Noir and Vintage Port; and Milk Chocolate to go with Port, Sherry, Rosé, Burgundy and various dessert wines.

Available nationally at the Indigo-Chapters bookstores in their wine-book sections—as well as The Bay department stores and Loblaws supermarkets—the $25 book of chocolates makes a perfectly sweet and thoughtful gift for just about every celebratory occasion like Christmas, Valentine’s Day, Mother’s Day et al.

Cleaning up kitchen and household stains and grime is one of the least glamorous housekeeping chores out there —in large part due to the use of harsh cleaning chemicals and detergents to get the job done. Which is why I was glad to make a recent pleasant discovery of the Goodbye Detergent! range of kitchen and household scrubs. Developed in Japan and made from uniquely unconventional materials such as recycled corn cobs, peach pits and walnut shells, to name a few, these reusable scrubs can for the most part do the job without detergents of any sort by making effective use of the natural abrasives contained in their raw materials. All of the product line’s scrubs and cleaning pads come in Zen-like 100-percent recycled unbleached paperboard with generous square cut-outs at the bottom of each box—with no plastic film—fully revealing the product inside.

Speaking of detergents, high marks for innovation to the Oakland, Ca.-based Ecologic Brands for developing a plastic bottle substitute used by Seventh Generation, Inc. of Burlington, Vt., to package its Natural 4X Laundry Detergent brand, formulated exclusively with plant-derived cleaning agents and triple enzymes for maximum cleaning power, according to the com-

ADVERTISERS’ INDEX

For more information on Classified Advertising please contact: 416-510-5198

R.S. No. 133 104 125 126 101 128 124 110 137 121 139 120 132 131 112 119 111 106 109 134 108 123 114 103 118 107 129 130 138 113 127 116 115 136 140 117 141 135 122 102 105

ADVERTISERS’ INDEX ABB Robotics Atlantic Packaging Products Ltd ATI Industrial Automation Bell Mobility Bosch Rexroth Canada Brasserie Licorne Cognex Corporation Domino Printing Solutions Eckert Machines Emballges Jean Cartier Eriez Manufacturing Co. Farm Credit Canada Festo FlexLink Fortress Technology Inc. Harlund Industries Ltd. Identification Multi Solutions Intelligrated Krones Machinery Co. Ltd. Loma Systems Massman Automation Designs, LLC Matthews Marking Systems Multivac Canada Plan Automation Premier Tech Systems Quicklabel Systems Repack Canada Robert Reiser & Co. Inc Ryson International Schneider Electric Schneider Packaging Equipment Co. Inc. SEW-Eurodrive Co. of Canada Schubert Packaging Automation Speedway Packaging Machinery Inc. Squid Ink UBM Canon Unisource Canada Inc. UniTrak VC999 Packaging VideoJet Technologies Canada Weighpack Systems

Page 63 4 52 53 IFC 56 51 13 65 48 66 47 62 61 16 46 15 9 11 64 11 49 18 2-3 46 10 59 60 65 17 55 23 20-21 65 69 24 70 64 49 1 7

PAC Leadership Awards Alpha Poly Corporation S4 Anthem S19 Bo Branding & Design S9 Bridgemark Branding & Strategic Design S7 Canadian Corrugated and Containerboard Association S17 Davis Strategic Design S13 Goldrich Printpak S15 Kruger S2 Norampac Inc. S20

68 • WWW.CANADIANPACKAGING.COM

pany. Increasingly stocked at the Canadian Tire stores and other retail outlets, the bottles consists of a molded-fiber outer body—made from 70-percent OCCs (old corrugated cartons) and 30 percent ONPs (old newspapers)—and a plastic pouch filled with detergent and attached to the outer shell through a specially-designed plastic neck and cap assembly. The outer shell can be either recycled in the Blue Box or composted in an industrial composting facility. For its part, Seventh Generation recommends the recycling option, claiming the shell can go through the recycling loop at least seven times before the fibers break down too much to maintain the required strength and rigidity.

For those looking for a change and a charge, the new Eco Alkalines brand of disposable batteries—claimed to be the you may be the world’s first certified carbon-neutral batteries—would be a good start. Labeled as ‘Earthfriendly, Landfill-safe’ on the account of containing no mercury, lead or cadmium, the batteries weigh about the same as the traditional alkalines; are packaged in the standard blister-packages like most disposable batteries out there; and claimed to last just as long as traditional disposables. While I still have to test the product to see if it really lasts as long as my usual go-to brand, I’m already looking forward to the inevitable introduction of Eco Alkaline Rechargeables down the road. Fingers crossed I will not be disappointed.

Jaan Koel is a freelance writer and environmental consultant based in Toronto.

FREE

PRODUCT INFORMATION

APRIL 2013

CIRCLE THE R.S. NO. THAT MATCHES THE NUMBER ON THE ADVERTISEMENT OR ARTICLE OF INTEREST. FAX THIS BACK TO US AT (416) 510-5140 Name Title Company Name Address City Prov.

P/Code

Telephone Fax Email Address

CANADIAN PACKAGING • APRIL 2013

Photos by Jaan Koel

CHECKOUT JAAN KOEL

See us at PACKEX, booth 1355

FOR MORE INFORMATION CIRCLE 140

Great packaging does more than contain.

It packs a punch.

Visit us at booth 1323

May 14 –16, 2013 Toronto Congress Centre

That’s where Unisource comes in. Our packaging solutions experts are knowledgeable specialists focused on delivering leading-edge, environmentally friendly solutions that not only protect and secure your product, but help you stand out from your competitors while reducing your total cost of operation. We partner with leading national brands to facilitate performance, reliability and innovation in packaging.

Visit www.UnisourcePackaging.ca or call 1-877-240-7373 to find out what we can do for you.

Advancing Packaging Solutions

FOR MORE INFORMATION CIRCLE 141

www.UnisourcePackaging.ca