Meetings + Incentive Travel 2012 - July.August

EDUCATION IN BUSINESS EVENTS+TECHNOLOGY+PROFESSIONAL DEVELOPMENT+DESTINATIONS+REWARDS+

e c n e u fl n i r i e h Is t ? s r u o y n a h t r bigge PM 40069240

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WE DON’T ROLL UP THE SIDEWALKS AT 5 O’CLOCK If you’ve visited Ottawa lately, you know the Capital’s not the sleepy little town it’s sometimes made out to be. We’ve got a great culinary scene, the ByWard Market’s pubs, clubs and patios, and the spectacular Casino du Lac-Leamy. Not to mention a lively music scene, theatre, dance and fantastic festivals.

Add all of that to Ottawa’s national sites, great museums, natural beauty and outdoor recreation, and you’ve got a destination with undeniable delegate appeal.

WE DO ROLL OUT THE RED CARPET FOR DELEGATES

Ottawa Convention Centre

Canadian Museum of Civilization

RBC Royal Bank Bluesfest

Rideau Canal

WWW.MEETINOTTAWA.CA

1-800-363-4465

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AS I SEE IT

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features

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THE PRESENT + FUTURE OF INCENTIVES:

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CRISIS? WHAT CRISIS?

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Will Europe’s troubled countries keep attracting bookings from Canadian planners?

BY ADAM PLETSCH

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THE NEXT GENERATION OF INCENTIVES + REWARDS A Q&A with incentive experts Don Brommet and Ed Thompson

BY HAILEY EISEN

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BRAND CANADA As an incentive destination, how does Canada rate?

BY ALLAN LYNCH

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MOTIVATING FACTORS The ‘Guest 360’ Approach

BY JIM RUSZALA + JUSTIN AARSVOLD

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PERSPECTIVES Special Edition: Planners + Suppliers Should RFPs Be Standardized?

AS TOLD TO CHRISTINE OTSUKA

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POWER POINTS Planning a Golf Tournament

PHOTOS Thinkstock, Istanbul Convention & Visitors Bureau, Tequila Buffet.

BY TRACEY BRENNEMAN, CMP

50 DEPARTMENTS 7 9 10 12 50 55 59

Contributors My Two Cents What’s New On MeetingsCanada.com Agenda Pro Picks Snapped!

Trending

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How to Sell Your Message

BY MARK JEFFRIES

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EXPERT OPINION Rethinking a Life...

ISTANBUL Turkey’s largest city is a historic modern metropolis.

EXPERT OPINION

BY SCOTT HARRISON

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GOOD FOR YOU Party of One

BY CHRISTINE OTSUKA

BY CHRISTINE OTSUKA

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LISBON Set your sights on Portugal’s off-the-radar gem.

BY ALLAN LYNCH

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CUISCENE True Tastes

BY DON DOULOFF MEETINGSCANADA.COM

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“Complete spa packages.”

Volume 41, Number 4 july.august 2012

Publisher 416.510.5226

“Four months at a cooking school in Paris, highlighted by a palate-altering tour of France’s best Michelin two- and threestar restaurants.”

So n ja C hilcot t

We asked everyone this month: What’s the most lavish thing or experience you’ve treated yourself to, when travelling?

SChilcott@MeetingsCanada.com

Editorial D o n D o u lo ff

Managing Editor 416.442.5600 x3254 Assistant Editor 416.442.5600 x3255

“Modest budgets don’t allow for lavish purchases.

DDouloff@MeetingsCanada.com

C hr ist in e Ots u ka COtsuka@MeetingsCanada.com

“I’ve been known to come back from trips with a purse or three.”

art Ke ls e y B r e m e r

Art Director 416.442.5600 x3257

KBremer@MeetingsCanada.com

sales co r i-a n n ca n u e l

“FC Barcelona Game and merchandise from the Club store.”

Account Manager 416.510.6819 Account Manager, International 416.510.5144

“Spa—full day on the beach.”

Sales + Marketing Associate 416.442.5600 x3213

CCanuel@MeetingsCanada.com

A la n n a Mcq uA id AMcquaid@MeetingsCanada.com

Me lissa Scot t MScott@MeetingsCanada.com

incentiveworks R o b in Pa is le y

General Manager 416.510.5141

“Gourmet tea and spa (who can resist?)!”

“I stayed in the Presidential Suite at the historic King David Hotel, in Jerusalem.

It was an amazing experience.”

“Cruise on the Seine, in Paris.”

RPaisley@MeetingsCanada.com

editorial Contributors JUSTIN AARSVOLD, TRACEY BRENNE MAN, CM P, HAILEY EISEN, SCOTT HARRISON, MARK JEFFRIES , ALLAN LYNCH, A DA M P LETSCH , DAV I D PYE, JI M RUSZALA 2012 Editorial Advisory Board V i to Cu ralli, Steve D empsey, Ricc ar dA G a lioto, Joa n n e Ke at in g , Ke lly MacD o n a ld, R ose m ary Naccarato, CMP, CMM, Claire Sm it h, Je n n ife r St rat h, A le xa n d r e T e ss ie r , H e id i We l k e r

big magazines lp Alex Papan o u

Vice-President of Canadian Publishing President of Business Information Group

Bruc e Creig hto n

production + Online + circulation C at hy L i

Market Production Associate 416.510.5150

IT Business Support Manager 416.510.6898 Circulation Manager 416.442.5600 x3543

CLi@bizinfogroup.ca

Lau ra Mo ffatt LMoffatt@bizinfogroup.ca

B e ata O lech n ow i c z BOlechnowicz@bizinfogroup.ca

Meetings + Incentive Travel (M+IT) magazine receives unsolicited features and materials (including letters to the editor) from time to time. M+IT, its affiliates and assignees may use, reproduce, publish, re-publish, distribute, store and archive such submissions in whole or in part in any form or medium whatsoever, without compensation of any sort. Mail Preferences: Occasionally we make our subscriber list available to reputable companies whose products or services may be of interest to you. If you do not wish your contact information to be made available, please contact us via one of the following methods: Phone: 1-800-668-2374, Fax: 416-442-2191, E-Mail: privacyofficer@businessinformationgroup.ca, Subscription Price: Canada $76.00 per year, Outside Canada $106.00 US per year, Single Copy Canada $13.00. Meetings + Incentive Travel is published 6 times per year except for occasional combined, expanded or premium issues, which count as two subscription issues. Meetings + Incentive Travel is indexed in the Canadian Business Index and is available online in the Canadian Business & Current Affairs Database. Contents Copyright BIG Magazines LP, a division of Glacier BIG Holdings Company Ltd. Canada Post — Canadian publications Mail Sales Product Agreement 40069240 ISSN No. 0225-8285 (Print) ISSN No. 1929-6428 (Online). 80 Valleybrook Drive, North York, ON M3B 2S9. We acknowledge the financial support of the Government of Canada, through the Canada Periodical Fund (CPF) for our publishing activities.

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MEETINGSCANADA.COM

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contributors

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J i M ru sz ala Motivating Factors: The ‘Guest 360’ Approach

tracey brenneMan, cMP PowerPoints: Planning a Golf Tournament Fundraiser

Ma r K Je ffr ie s Expert Opinion: How to Sell Your Message

DaV iD Pye Saskatchewan Supplement Regal City; Saskatoon is Calling!

“When I attend a travel program, I prefer to carve out time for a ‘walkabout’ before everything gets started. I head out on my own to explore, learn and experience the destination. I’m simply an addict for natural-state, firsthand experiences.”

“Last summer, we took a Silver Sea cruise in the Baltic and stopped in St. Petersburg, Russia.

One night, we took a private tour of the Hermitage Museum and then enjoyed an intimate performance by the State Hermitage Orchestra, in the Winter Palace.”

“Most lavish travel purchase in the last year: a deluxe harbourview suite at the all-new RitzCarlton Hong Kong. Stunning, and worth every Hong Kong Dollar!”

“$100-plus-per-bottle rum, anywhere I can find it. Dinner for four in the Arabian desert.”

Contact Jim at: maritz.com

Contact Tracey at: tbrenneman@rogers.com

Contact Mark at: markjeffries.com

Contact David at: writeon@globetrotter.net

A leader by any other name is still a leader.

OLD

Carlson Marketing is now Aimia, global leader in meetings, events and incentive travel.

NEW

Discover Aimia, the new face of Carlson Marketing.

For more information contact: Justine Poole justine.poole@aimia.com or 905.214.8478

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Jan Tannis jan.tannis@aimia.com or 905.214.8636

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REEVALUATE, RECONFIGURE AND RECHARGE ALL AT THE SAME TIME. NOW THAT’S PRODUCTIVITY. BERMUDA. CLOSER THAN YOU THINK. Not only will your attendees enjoy state-of-the-art meeting and event facilities, but with pink sand beaches, turquoise waters and world-class golf courses, multitasking has never been so rewarding.

For more information, visit bermudatourism.com/meetings.

®

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AS I SEE IT

EURO-CRISIS…OR EURO-OPPORTUNITY? COMING NEXT ISSUE Our fourth annual Hall of Fame issue, where we honour the men and women who have made, and continue to make, outstanding contributions to our industry, in six key areas.

STAY IN THE KNOW Sign up for our newsletters, delivered right to your inbox.

Weekly The top five must-read stories of the week, plus industry blogs and important dates.

Monthly In case you missed it, we recap the most-read industry news of the month.

PHOTO DONNA SANTOS

meetingscanada.com/newsletters

In a year of firsts for M+IT, this issue marks yet another milestone: a cover story based on the news. We’ve rarely travelled down the current-affairs road before. But as part of our mission statement to propel our industry forward, we felt it was imperative to cover the Eurocrisis issue, exploring such questions as, will Europe’s economically challenged countries keep attracting and maintaining bookings from Canadian planners? Have the affected destinations counteracted the bad press? Could the effects on tourism be long-term? To see what the industry is saying, read “Crisis?

What Crisis?”

In a time of uncertainty, one thing is certain: An increasingly complex industry, and an increasingly complicated (and at times, bewildering) consumer media-driven world, will continue to throw challenges our way. And through all the inevitable curveballs that hurtle at us, we’ll be there, to make sense of it all and help you to deal with it head-on.

No question, there are planners who are facing world conditions head-on and who continue to organize programs, despite less-than-ideal situations abroad. But many planners are shying away, and it’s to those that we address our cover story. Fear is the most primal, and debilitating, emotion, and it has no place in the decision-

making process. Education is the key. It’s incumbent upon planners to look beyond the unfavourable media reports and conduct due diligence, gathering accurate information on potential destinations and gauging their suitability for their groups.

Otherwise, planners do a disservice to their groups, denying them access to some of the world’s great regions, and, of course, they also do a disservice to the destinations, wrongly tarring them all with the same bad-news brush. They’re still viable candidates for programs.

Our business-focused content—leading the way by providing context and clarification—combined with your depth of industry experience, will give you all the tools you need to make intelligent, informed decisions.

We consider M+IT a partnership with our readers, and six months into our redesign/ relaunch, we are, with this issue, cementing that partnership.

DON DOULOFF, MANAGING EDITOR DDOULOFF@MEETINGSCANADA.COM

M+IT EDITORIAL MANDATE Meetings industry and travel publications are often offered free FAM trips, accommodations and gifts.

M+IT magazine only accepts those that will be featured in the magazine or online through editorial content. Destinations are chosen through reader surveys and market research.

MEETINGSCANADA.COM

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what's new on

From Sandy Biback’s UNCONVENTIONAL WISDOM

“As a planner, how often have you suggested healthy food? No danishes for breakfast; no drowsy-inducing pasta for lunch; no chocolate dessert for dinner; no cookies at the break.

‘What!’ exclaims your boss, ‘we can’t do that!

Our attendees are meat and potatoes!’ So you serve the meat and potatoes, only to find that in today’s world, much of this is not appreciated.

And it shows in the evaluations.”

+ bit.ly/eventnutrition

THE RITZ-CARLTON MONTREAL COMPLETES $200M RENOVATION

+ bit.ly/CEIS3

DONATE ONLINE!

+ bit.ly/ritzreno

Help raise the profile of the meetings industry in Canada by supporting the Canadian Economic Impact Study (CEIS 3.0), initiated by MPI Foundation Canada. To show our support, M+IT will match your contribution dollar for dollar, up to $10,000 CDN.

“There is nothing more rewarding than seeing people learn, connect, engage and even cry when they share great group experiences and know how special they are— and nothing more frustrating than someone drilling that all down to ‘so, you plan parties.’”

TAHIRA ENDEAN, CMP, IN RESPONSE TO LES SELBY’S BLOG POST, “LET’S STOP OVERSIMPLIFYING.”

+ bit.ly/oversimplify

SKYVUE’S 32 GLASSWALLED GONDOLAS IN LAS VEGAS

+ bit.ly/techrevamp

Listen in on the conversation or better yet, join in! Follow us on Twitter for the latest breaking industry news and updates @MeetingsCanada 10

PALAIS DES CONGRES’S TECH REVAMP

View and share event photos, ask for advice from other planners and suppliers or react to industry headlines on our Facebook page (facebook.com/MeetingsCanada)

+ bit.ly/skyvue

MEETINGSCANADA.COM

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����� ������ ��� best �� ������ – ��� ��� �� ���� ������� ������� ���.

Enjoy the Rewards of Meeting at Hyatts in Canada.

Experience a dynamic setting in the heart of downtown Calgary. Connect with the cosmopolitan flair of Vancouver. Meet amidst the European culture and style of Montreal. Hold a dynamic conference close to Toronto’s business and financial district. Bringing people together at Hyatt Hotels in Canada has never been more unforgettable – or rewarding. Now you’ll receive a �% rebate, free Internet access for your guests and triple Hyatt Gold Passport® Bonus Points for qualifying meetings. Plus, you can always count on inspiring spaces and talented meeting advisors to ensure your event will be perfect.

To take advantage of this exclusive offer, book and hold your meeting by December ��, ����. Call ��� �� GREAT (��� ��� ����) and reference Offer Code CANADA or visit hyattmeetings.com/canada.

Hyatt Regency Calgary

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Offer is valid for new events booked and held by 12/31/2012 at participating Hyatt hotels in Canada. Offer not valid in conjunction with previously booked or held meetings or events and may not be combined with other promotional offers. Meeting or incentive is subject to availability of function space and guest rooms at time of booking. Planner must request offer code CANADA at time of booking. Additional terms and conditions apply. Visit hyattmeetings.com/canada for complete terms and conditions. ©2012 Hyatt Corporation. All rights reserved.

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wrap-ups

MPI TORONTO EDUCATION CONFERENCE

CAEM 2012 CONFERENCE

Sonia Moffat, CEM, Freeman; Leslie Bruce, CEM, International Centre; Janine Saperson, Society of Manufacturing Engineers; Sandra Martin, International Centre; Joan Nelson, Newcom Business Media.

The CAEM 2012 Annual Conference, with the theme, Sea How We Connect, headed to Halifax June 24 to 26. The theme was artfully woven into the entire conference, which was packed with three nights of networking events and daily sessions focused on building communication channels. One of the greatest benefits I see 12

Yola Marshall, InterContinental Toronto Centre, and Lynda Hoff, CMM, CMP, LNH Strategic Event Management, at Ravine Vineyard.

to Face Marketing, who led a discussion, full of humour and good ideas, on how to build and deliver powerful presentations. Judging by the level of audience engagement, it was a subject that resonated with those in attendance.

Rounding out the conference was closing keynote Michael Clarkson, a leading authority in the emerging field of fear management, who outlined strategies on how fear and stress can be harnessed productively. —D ON D OU LOF F

from the conference each year is the collaborative idea sharing between show managers. In a world where technology and business is changing so quickly, to get that one opportunity each year to sit down with peers over a few days to share best practices, cool ideas and new suppliers is invaluable.

This year’s conference reprised the highly successful Executive Leadership Panel Discussion from 2011. This panel featured John O’Connell, president of Freeman; Michael Prescott, CEO of the International Centre; Debbie Holton, director, events and industry strategy at the Society of Manufacturing Engineers; and Wendell Howes, president, Master Promotions Ltd., who openly discussed where they see the industry going and ‘what keeps them up at night.’ To sum it up: our industry needs a focus on the elevation of customer service and increased innovation.

Each year, CAEM packs big member benefits into its conference, during which the association dedicates a lunch to thank not only the conference sponsors, but each of the volunteers who work tremendously hard each year to deliver the event. They also deliver the association’s annual general meeting. It’s the ideal setting, as representatives from many of the member organizations are on hand to hear the updates and direction they’re taking.

And what would a conference for the trade/consumer show industry be without a trade show? This intimate event allows show managers to learn about new technologies and innovations from the leading suppliers to our industry. —R OB I N PAIS L E Y

CAEM PHOTO George Georgakakos.

Meeting Professionals International (MPI) held its annual Toronto Education Conference (TEC) June 10-11, at Fallsview Casino Resort, in Niagara Falls, Ont. A jam-packed schedule offered the 170 attendees plenty of first-rate education sessions, beginning with the first day’s keynote, Karen Ward, founder and managing partner of Curiosity Inc. Ward spoke eloquently and passionately about the value of curiosity and curiosity’s role in managing uncertainty and change.

Later that day, Shawna Suckow, CMP, founder of the Senior Planners Industry Network, delivered a presentation themed “Meetings 3.0.” Meetings compete with attendees’ shorter attention spans; low tolerance for ‘fluff,’ and their electronic devices. To engage attendees, Suckow proposes meetings driven by attendees themselves— their ideas, knowledge and experience.

Day one concluded with a first-class evening—on a pictureperfect, summer-like night—at two Niagara-area wineries, Ravine Vineyard and Trius Winery at Hillebrand. First up was Ravine, where attendees nibbled on cheeses and raw oysters, and sampled the winery’s wares, in a tented area adjoining rolling vineyards. Later, at Trius, a barbecue dinner (and more of the fermented grape) kept everyone smiling and impeccably fed.

Day two picked up where day one left off. Heading up one of the 9:30 a.m. breakouts was Robin Johnston, senior trainer at Face

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event spotlight

august

Site Canada Golf Tournament Dust off your clubs and start perfecting your swing for Site Canada’s 4th annual golf tournament. Join your industry peers at Angus Glen Golf Club, in Markham, Ont., for a day of networking and golf followed by an awards luncheon. Registration is open to all industry members, so sign up your foursome (or twosome) and don’t miss this must-attend event. sitecanada.org

Canada Rocks Enjoy a night of non-stop networking and good times at MPI Foundation’s annual fundraiser, Canada Rocks. This year’s theme is The Newfoundland Way with Destination’s St. John’s, and features a private concert by Allan Doyle of Great Big Sea, a host of Newfoundland talent, plus Mark Critch of This Hour Has 22 Minutes and TV celebrity Seamus O’Reagan. The event takes place at Maison on Mercer, in Toronto, on the official opening night of IncentiveWorks. meetingscanada.com/incentiveworks

IncentiveWorks Join 3,000 of your industry colleagues at Canada’s meeting and events show in Toronto, for two days of networking, education and business.

Meet with 700-plus exhibitors on the trade-show floor and earn CE credits with IncentiveWorks’ tiered education tracks.

Don’t miss Scott Harrison, founder of charity:water; and Mark Jeffries, communication guru, delivering their keynote speeches. Trade-show attendance is free for planners; conference attendance is $75. meetingscanada.com/incentiveworks

Keep on top of professional development and networking opportunities in the business events community.

AS I SEE IT ADDITIONAL INDUSTRY EVENTS: AUGUST + 14 Golf Day 2012, MPI Ottawa Chapter, The Marshes at Brookstreet. + 23 Health and Safety and the Law Course, CAEM, Ontario Hospital Association, Toronto.

SEPTEMBER + 11 The Canada Not-for-Profit Corporations Act Workshop, CSAE, Toronto. + 25 Technology Roadshow, PCMA Canada East, Ottawa. + 26 Chapter Meeting, Site Canada, Location TBA. + 27 Technology Roadshow, PCMA Canada East, Toronto. + 27 Trillium Chapter AGM and Awards Recognition Dinner, CSAE, Toronto.

FOR MORE INDUSTRY EVENTS, VISIT MEETINGSCANADA.COM

CAEM PHOTO George Georgakakos.

CAEM - Canadian Association of Exposition Management, CSAE - Canadian Society of Association Executives, MPI - Meeting Professionals International, PCMA - Professional Convention Management Association, Site - Society of Incentive and Travel Executives.

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Treat incentive participants as guests, to be recognized, motivated and wowed.

THE ‘GUEST 360’ APPROACH

BY JIM RUSZALA AND JUSTIN AARSVOLD Many times, the use of industry jargon helps meeting planners create categories that simplify and standardize how they view different meeting types and audience members—from meetings and events to incentive-travel programs. While there is total innocence in the creation and use of these terms, it is important to think about what they mean and whether or not they create some degree of performance or experience barriers for those attending events.

For instance, a recent client experience helped shed light on the disconnect of industry terms between meeting planners and meeting attendees. A client overheard the travel staff worrying about the “pax” arriving to the event on time, due to traffic and large crowds, and was confused because he didn’t understand the term “pax” referred to his customers. When the term was explained, the client indicated he’d appreciate his customers being referred to as “guests” for the duration of the event.

SIMPLIFY, STANDARDIZE What if our industry simplifies and standardizes roles and relationships to help create richer and more rewarding experiences for everyone involved? This simple concept can quickly lead to big changes in how we think about incentive-travel program design, engagement and, of course, measurement. If you’re onboard, then consider the term “guest” instead of “attendee,” “participant” or “pax.”

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SIMPLE TIPS

You will gain a better understanding on the return on experience (ROE) from the “guests” by following three simple tips: 14

1. PULL FROM YOUR OWN EXPERIENCES Think about a time when you were delighted as a guest. Are you providing that same experience to your guests? If not, consider a different approach.

Shifting paradigms doesn’t have to be difficult, but rather, a matter of reframing how we think, feel, act and relate. Think of it in terms of a personal party; when you invite friends and family, you ask them to be your guest, not your “attendee” or “participant.”

Likewise, you don’t want to be known as a “sponsor” or “stakeholder,” but rather as the “host/hostess” to the experience.

“GUEST” CONCEPT When shifting to the “guest” concept, we become a “host/hostess” and look deeper to consider what guests expect, want and prefer, as well as what they’re interested in hearing, learning and experiencing. At one point or another, we’ve all been both a “guest” and a “host/hostess” of a program. So let’s learn from the past and take an active role in shifting how we design, operate and measure for future performance.

To ensure an exceptional guest experience, we need to identify effectively appropriate metrics and measures. While we tend to see varied levels of post-program surveys, our recommendation is to go one step further and allow more open-ended feedback.

We should encourage our “guests” to provide feedback to help improve future programs. Ask open-ended questions focused on the relational values of the program and what they meant to the guest personally, group-centred and organizationally.

All too often, we look at financials to determine return on investment (ROI) or return on objectives (ROO). However, we can’t effectively improve attitudes, behaviours or intentions without a better understanding of what “guests” think is valued. We can better interpret, understand and improve organizational performance for traditional ROI and ROO models along with return on experience (ROE), through the incentive-travel guest experience.

When planning your next incentive program, ask yourself if you are really thinking of your participants as guests that you need to recognize, motivate and wow. You might be surprised at how differently you approach some of the decisions you make regarding planning, design and measurement when you view your audience through this new lens.

—Jim Ruszala is senior marketing manager, and Justin Aarsvold is client relationship manager, for Maritz Travel, based in St. Louis, Mo.

2. CREATE A ‘GUEST 360’ EXPERIENCE Ensure a unique and memorable experience by using the same thought process to plan the entire program, not just for specific aspects.

3. FOLLOW THE GOLDEN RULE Are you treating your guests the way you want to be treated? Create a different outlook by thinking like a guest.

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SHOULD RFPS BE STANDARDIZED? AS TOLD TO CHRISTINE OTSUKA

supplier

supplier JANE MARK

Director, Corporate sales, JW Marriott, Rosseau Muskoka Resort & Spa I believe that more standardized RFPs would help avoid confusion, save time for the planner and supplier, avoid surprises and strengthen the trust relationship between each party.

Where does the confusion stem from? Each RFP represents the client company and the planner and includes (or should) all details pertinent to that company, customer and program. It should then ask for proposals that answer those specific requirements with limited ‘extra’ information that simply will not apply to the program.

From my perspective, standardization would then minimize the questions between suppliers and planners during the request period leading to the final submission. It would be beneficial to know that the information requested to determine the best fit for the program or event is gathered more readily and without confusion.

The implementation of more consistent RFPs should then lead to more accurate proposals, more straightforward negotiations and more accurate contracts. The end goal is always, regardless of whether standardization happens, great meetings and events. If this helps reduce confusion and saves time in the process, then in my opinion, this is a step in the right direction.

The Final Verdict 16

supplier JEFFREY DIXON

Assistant general manager, Scotiabank Convention Centre

CHRIS CONRAD

Senior sales manager, Canadian corporate, World Trade & Convention Centre

I’d love to have a standardized process where I can easily gather facts and figures to meet the needs of a client’s RFP. It’s easier on sales staff, stakeholders and clients. There have been numerous times where much of the stress in the RFP process originated from last-minute tweaking and requests from both stakeholders and clients themselves.

Using existing online RFP tools is a great way to gather the detailed information that the client is requesting. Ideally, I would like the client’s decision to be based on a thorough comparison of the hard facts and the ‘numbers.’

But unfortunately, the use of standardized RFPs does not allow flexibility for the organization to adapt to a client’s needs and the opportunity for an organization to stand out against other venues.

The ideal tool, for me, would be one that combines the functionality to gather the hard facts, but that also allows the flexibility to express a venue’s true character in addition to the destination’s. In a constantly changing industry, we will have to remain open to the advances in technology and communication tools and, most importantly, the needs of our clients. We’ll follow the river’s course.

While I appreciate the concept of a standardized RFP to avoid confusion on the planner and supplier sides, the fact remains that every event is different in some key elements and programming. As a supplier, information is the key ingredient when it comes to RFPs. The more information or program details that are included, the better the response will be.

RFPs all need to have common elements to make sure equal comparisons can be made between the venues and, most importantly, if the event is the right fit for the space available. However, beyond the usual and obvious questions, every planner wants to dazzle their group or client with their ideas of unique settings for flow of information and ideas, just as much as every supplier wants to show off their ability to adapt to the planner’s organic movement.

It would be difficult to standardize a process in an industry that prides itself on creative thinking and “outside the box” concepts. Time is valuable, so to me, it’s not about standardizing RFPs, it’s about a process that provides enough information on both the planner and supplier side that allows equal comparisons and presents the best information with the first response.

Yes, but. That’s the most common answer I’ve heard from both planners and suppliers in the industry. Standardizing RFPs sounds like a great idea, or at least one with promise, that allows us to save

time, avoid headaches and keep relationships firmly intact. But I think you’d be hard-pressed to find a planner who would agree there’s a one-size-fits-all form for every type of event. So industry-wide

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Some say standardizing requests for proposals (RFPs) would help avoid confusion on both sides of the supplier-planner relationship. What’s your opinion?

planner

planner ANNE-MARIE DE LAVISON

Owner and managing director, Planet Bilingual Meetings & Incentives I agree wholeheartedly that standardizing RFPs would help eliminate confusion, but we mustn’t forget to include questions requiring the ‘why’ and ‘how’ as well as the ‘yes’ or ‘no’ response.

When I approach a supplier for a quote, I try to provide as much information as possible about the event. If information is missing, the supplier will come back with questions, until he has the entire picture.

It would be a good idea to standardize, because the supplier will not only find out what is required, the planner might also discover a service or product they are unaware existed.

When I first started ordering AV equipment and setup many eons ago, I didn’t realize that if I didn’t ask for speaker lighting, I might not get it. A supplier cannot read minds, but if he can understand what effect we are trying to produce and the objective of the event, it will be easier for him/her to provide the right service.

I recently hired a great company for a decor element I imagined was a static display. When I was given the choice of animated or not, I said, “You can do that?

WOW!” Sometimes, we are not aware of the latest and the greatest.

standardization seems unlikely. The root of the problem seems to be frustration over wasted time for both parties, potentially eliminated with clearer, more honest communication. Everybody wants

SPECIAL EDITION PLANNERS + SUPPLIERS

planner DEBBIE ARATO, CSEP

President and CEO, Arato Entertainment & Events Inc. The standardization of RFPs has been an ongoing topic of discussion amongst Canadian Society of Professional Event Planners (CanSPEP) members for years. There are certainly templates that already exist within the industry and/or organizations that cover the basic event details such as date, venue, audience size, billing, timing, budget parameters, etc., but planner RFPs should contain elements specific to each event that define the experience the planner is looking to deliver.

There is a level of customization that must exist, dependent on who the supplier is and the type of event being produced.

For example, an RFP for a venue is completely different than an RFP for audiovisual, decor or entertainment that provide an understanding of the creative ideas to bring the event to life. Additionally, an RFP for a conference can be very different than one for a special event.

A planner’s level of experience, skill set and relationship with their suppliers in many ways defines the RFP. It is the details provided by the planner that make the difference. Every event is different and a good RFP is custom and always will be.

to get their tasks done quicker, easier and more accurately—so whether standardizing RFPs is the answer, I’m not sure.

But opening and improving those lines of communication is a good place to start.

DANIELLE NASON Manager, Conference services, Mohawk College

I am a firm believer that time equals money. Standardization of the RFP and the RFP process can potentially reduce costs for all parties and increase operational efficiencies for all those involved. Standardized RFPs will make it easier for the client and easier for the meeting professional, therefore a win-win situation.

But it’s not only about efficiencies. It’s also about adapting to a quickly changing world. Technology is a huge part of our everyday lives and showing that the meeting industry is, in fact, adapting shows our clients and partners that we are flexible and are staying current.

This industry represents a vast array of professionals who all do the same thing in very different ways. Streamlining processes would put us on the same page.

As we move forward in this everchanging world, we constantly have to be assessing how we do things—is there a better way of doing it and is there a need to be doing what we are doing? We have to get out of the mindset that “it’s how we’ve always done it.” Let’s continue to put our clients first and make our processes as simple as possible for them: in this case, a standardized RFP.

—Christine Otsuka is Assistant Editor of Meetings + Incentive Travel

HAVE AN OPINION?

E-mail cotsuka@meetingscanada.com MEETINGSCANADA.COM

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Driving for success.

PLANNING A GOLF TOURNAMENT FUNDRAISER

BY TRACEY BRENNEMAN, CMP Are you considering a golf tournament for your next fundraiser?

When coordinated properly, a day of networking and competitive fun can be rewarding for both your organization and participants, leaving everyone to ask one question at the end of the day... have you set the date for next year’s tournament? ❑ LOCATION. LOCATION. LOCATION. Look for a course with a strong reputation that will provide a challenging, yet not imposing, day of golf for all player levels. Pre and post tee-off networking events (buffet breakfast and/or awards reception) are also key elements to keep in mind when reviewing the space and layout of the clubhouse. ❑ TIME IS MONEY. Show participants you value their time on the course, by staying on track. Use course marshals to encourage speed of play and consider implementing a maximum double-bogey rule to help keep less experienced foursomes moving steadily forward. If budget allows, leave one or two tees open. This enhances the speed of play. ❑ KEEP YOUR EYE ON THE BUDGET BALL. Develop a tight budget and review it continually as changes occur.

There is a tricky balance when you are spending money to raise money; however, sponsorship and registration targets must be hit before you give the green light on adding the extras. ❑ GET THE WORD OUT. Look for opportunities at well-attended industry events when you can take advantage of a few minutes on the podium to announce the basic details of your event. More importantly, partnerships with strong media connections are valuable when announcing and branding an annual tournament. ❑ IT’S NOT JUST ABOUT THE GOLFERS. If your sponsors are satisfied with the time and dollars spent showcasing their brand, they will return year after year, paving a smooth planning road ahead. Provide a variety of sponsor price points and benefits, along with a strong agenda of networking opportunities.

Finally, listen to their post-tournament feedback for adjustments to make in the future. ❑ THE POWER OF PARTNERSHIPS IS PRICELESS. A strong planning committee and a collaborative relationship with your primary golf-course contact will prove to be invaluable from start to finish. Gather a group of four or five volunteers who bring their dedication and a variety of skill sets to the table and then let

them do their job keeping meetings and those dreaded reply-all e-mails to a minimum. ❑ SWEAT THE SMALL STUFF. Look for ways to enhance everyone’s experience. A roving “sponsored” cart handing out cool towels, sunscreen or lip balm is a nice touch for golfers. Make sure you spoil your sponsors by giving them a cooler loaded with beverages and snacks; a canopy for shade; and a runner to take them for a washroom break. These extras are all ways to make sure everyone saves the date again next year. ❑ EAT, DRINK AND MEET MARY (OR LARRY).

If budget allows, start the day with a buffet breakfast (or lunch) that gives participants a chance to mingle before their day on the course. Place food and beverage stops strategically on holes that are not close to the clubhouse or the snack shop. Finally, choose a quality small-plates menu that encourages networking during the post-tournament reception, while satisfying a variety of tastes and dietary restrictions. ❑ COMMUNICATION IS KEY. From the pre-tournament announcements; website registration and media write ups to the on-site information distributed to both sponsors and players—upfront communication is not only expected, but required. Tight itineraries, clear-cut tournament rules and directional signage will all play a part in helping participants understand the plan and get the most out of their day. ❑ EXPECT THE UNEXPECTED. Inclement weather, course issues and late cancellations are just a few of the less-desirable scenarios you might encounter on tournament day. Plan ahead for as much as possible and then remain flexible as you work with your partners to resolve the situation at hand quickly. ❑ HAVE FUN ALONG THE WAY AND BE PROUD OF YOUR EFFORTS. At the end of the day, you will have provided a terrific networking environment giving participants an afternoon away from the office, while raising funds for a worthy cause.

The Site Canada Golf Tournament kicks off IncentiveWorks annually.

This year’s tournament takes place Monday, August 20. To register, please visit www.pra-reg.com/sitecanadagolftournament —Tracey Brenneman, CMP, is the Director of Golf for Site Canada.

MEETINGSCANADA.COM

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toronto ®

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At the start of all of my keynotes—no matter the industry, audience or country—I always ask the same question. I ask the audience whether they see themselves as being, primarily, involved in “sales.”

Unsurprisingly, very few hands go up.

People count themselves as being in marketing or research, development or management, finance, accounting, advisory —anything but sales.

Here’s the thing: we are all in sales and meeting planners have twice the ‘sales’ challenge in order to meet with real success.

As meeting planners, you first have to sell your fabulous ideas to your clients and teams. Once that epic task is completed, you have to double down and sell the event itself to the audience. E-mails, phone calls, social media, videos, blogs, invites— all with one mission—to sell to a potential audience member that they should devote time, money and resources to attending your event.

Fortunately, there are many tools at your disposal to ensure that you sell your message, ideas and skills without ever appearing to actually be selling!

One great approach is to constantly monitor your own ability to deliver the three C’s of effective communication: Clarity, Consistency and Confidence.

CLARITY When your message is clear and straightforward—people like it! They know where they are, they trust what you say and they understand what to do. However, in business, we all know people whose comments can be misunderstood or misconstrued or maybe even misleading.

So, conduct a self-diagnostic. Were you clear? It may have been clear to you in your brilliant mind, but was it clear to everyone else? An effective way to measure your own clarity is, after a meeting where you explain an approach or concept, can people repeat what you just said after you leave the room? Not verbatim, but in their own words?

One other key to clarity is to steer clear of jargon and acronyms. You are immersed in what you do. You have profound knowledge. Others, however, do not. So take the time to define things fully and talk in a language that matches the needs of the person in front of you.

There are three C’s in success.

HOW TO SELL YOUR MESSAGE

BY MARK JEFFRIES CONSISTENCY They say that young kids or even new puppies react best to a message, which is consistent. Actually, we all do! Statements, direction and instruction, which seem to fit the normal patterns of behaviour, within the boundaries of people’s expectations are respected, believed and followed.

If, however, you unexpectedly change direction, there is suddenly surprise and a touch of confusion. When politicians change their mind, they are accused of flip-flopping. We all need consistency.

It gets worse if you offer no clear explanation behind the change in direction and worse still if you deny what you said last time—that way lies mutiny. If inconsistency is the tone of your approach to leadership, people quickly learn not to trust you and your judgment calls.

Here’s your next self-diagnostic: If you know you have changed direction, be honest about it. Offer your reasoning and maintain an open stream of communication, winning people over to the new plan.

CONFIDENCE People read confidence like a bear can read fear or a dog can smell chicken. It’s like when you get into a cab in a foreign city and you ask for “West Street” and the driver let’s out this long, confused “errrr…”

You just lose all confidence in his directional aptitude.

Displayed confidence in communication is essential. It is a key signal that your team will read and to which they will react well.

KEYNOTE SPEAKER SEE MARK LIVE AT INCENTIVEWORKS WHAT We Are ALL in Sales WHEN August 21, 2012, 10:30 a.m.

WHERE Metro Toronto Convention Centre, John Bassett Theatre.

Now for the self-diagnostic: Be sure, certain and happy with your decisions before you announce them to the team. Try to pre-guess the cynical or negative ‘push backs’ and be ready for them. Better still, mention those predicted objections before your client or colleague has a chance to do so. Demonstrate confidence and win true ‘buy-in’ to your plans.

Using the three C’s of communication with your connections will always help you steer your way to a far more successful outcome and a truly successful event for your clients and audience!

—Mark Jeffries is an author, speaker and communications consultant. Download his free e-book Creating The Perfect Event at markjeffries.com/creating-the-perfect-event MEETINGSCANADA.COM

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Selflessness changed everything.

RETHINKING A LIFE RESULTED IN CHARITY: WATER

BY SCOTT HARRISON In 2004, I left the streets of New York City for the shores of West and economic opportunities. Young girls burdened by walking Africa. I’d made my living for years in the Big Apple, promoting hours each day to collect contaminated water can now spend top nightclubs and fashion events, living selfishly and arrogantly. those valuable hours going to school and studying.

Desperately unhappy, I needed to change. Faced with emotional I wasn’t sure how I was going to do it, but I knew I wanted to and spiritual bankruptcy, I wanted desperately to revive my lost solve the water crisis in my lifetime. I also knew I wanted to do it Christian faith with action and service and asked the question: in a different way. To reinvent ‘charity,’ perhaps—creating a transWhat would the exact opposite of my life look like? parent organization people could trust and believe in. I formed a I signed up for volunteer service aboard a floating hospital with non-profit and began with a few simple ideas. a group called Mercy Ships, a humanitarian organization that ofFirst, I made a promise that 100 per cent of all public donations fers free medical care in the world’s poorest nations. would go directly to the field, to fund water projects. We’d find Top doctors and surgeons from all over the world left their other ways to cover our staff and operating expenses. We’d even repractices and comfortable lives to operate imburse credit-card fees, so every intended for free on thousands of people who had no penny was put to work. access to medical care. I paid about $500 a month to serve as the ship’s photojourCOMPLETE TRANSPARENCY nalist and immediately travelled to Benin I wanted charity: water to provide complete and Liberia. I traded my spacious Midtown transparency and so I set up two bank acKEYNOTE SPEAKER loft for a 150-sq.-ft. cabin with bunk beds, counts, one for office and staff costs and two roommates and cockroaches. Fancy the other for public donations. We also SEE SCOTT LIVE restaurants were replaced by a mess hall promised to prove every project on the AT INCENTIVEWORKS feeding 400-plus, army-style. I went from ground. When the water projects were WHAT Rethink the Way You Do Business New York prince to globetrotting pauper. completed, I wanted donors to be able to see their money in action, so we used WHEN August 22, 2012, 10:30 a.m.

DEDICATED PEOPLE GPS devices and cameras to create reports Once off the ship, however, I realized how showing supporters the exact locations of WHERE Metro Toronto Convention good I really had it, and soon found the ortheir water project. We’ve maintained our Centre, John Bassett Theatre. ganization to be full of remarkably dedicat100-per-cent model since day one and toed people who shared a deep desire to help day, we depend on a small group of private the world’s most needy. I was astonished at donors, foundations and sponsors to cover the poverty that came into focus through my camera lens, as I everything from staff salaries to basic office systems and travel to documented, often through tears, unimaginable suffering. Travel- the field. ling throughout West Africa, I was able to put faces and names to Five and a half years later, charity: water has raised over $64-milthe world’s billion people living in extreme poverty. lion and funded over 6,000 water projects in 20 developing naI returned home to New York with a new sense of purpose. tions in sub-Saharan Africa, Latin America and Southeast Asia.

Although there were many ways in which I wanted to tackle the When complete, the projects will provide more than two-million poverty and disease I witnessed in Africa, water seemed the most people with access to clean water. obvious place to start. Today, approximately 800-million people But with 800-million people still waiting for clean water, the do not have access to clean, safe drinking water, and as we like journey has just begun. to say at our organization, “Water Changes Everything.” Bringing —Scott Harrison spent 10 years as an event promoter in a community clean drinking water is just the beginning. Water is New York City before founding charity:water. a catalyst for long-term development and helps build agricultural MEETINGSCANADA.COM

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Sometimes you just need to be alone.

PARTY OF ONE

BY CHRISTINE OTSUKA I was travelling abroad recently with a couple of ladies on a weeklong FAM trip. Wonderful people—truly a delight. We chatted for hours about their husbands and careers and views on the world and by the fourth day, I had had enough.

I felt myself becoming annoyed by things that simply weren’t annoying: an expression, a laugh, an inflection when one of these perfectly lovely ladies spoke.

I wasn’t myself. And I had no idea why.

On the fourth night of the FAM, I returned to my room and sent my boyfriend an e-mail recap of the day.

As I recounted my experience, I got to thinking—I really haven’t had much time to myself. From the moment the plane landed, I’d been surrounded by people, from breakfast to 10:00 p.m. or 11:00 p.m. each night. Maybe I just need a little alone time?

Turns out I did.

THE IMPORTANCE OF SOLITUDE Solitude—not to be confused with loneliness—is a state of voluntary aloneness. In other words, it’s being alone because you want to be alone. And regardless of whether you’re extroverted, introverted, single or the head of a big family, spending some time alone, without distractions, is absolutely necessary for mental and physical well-being.

“Solitude is important because it offers us opportunities for introspection, creative thinking and a chance for our minds and bodies to reboot,” says Dr. Sherrie Bourg Carter, a psychologist and author on the topics of women and stress. “We would never expect our electronic gadgets to remain ‘on’ for 10, 20, 30 or more

years without a chance to reboot, so why would we expect something as complex as our minds and bodies to do it?”

The sad reality is that very few of us actually spend that much time on our own. And planners may need it more than most. “Anyone who works in a demanding, people-oriented profession, with little free time outside of work-related activities, very much needs to make sure to incorporate solitude into their daily schedule,” says Dr. Bourg Carter.

“A demanding, people-oriented profession with little free time outside of work-related activities”? Sounds about right.

By nature, planners are social people, and if you’re not naturally, you know that being social (and no doubt, being involved!) is the way to build business and your relationships.

So you may be surprised to learn that getting that alone time will help you stay on top of your game.

Put simply, spending time in solitude improves your focus, concentration and attention, which makes you more productive when you return to your tasks. It gives you an opportunity to think more deeply about issues and problems, which often helps you work through problems more effectively and find solutions that may not be apparent at first glance.

Spending time on your own can also improve your interpersonal relationships. “By spending time with yourself and gaining a better understanding of who you are and what you desire in life, you’re more likely to make better choices about who you want to be around,” says Dr. Bourg Carter. “You also may come to appreciate

6 reasons to seek solitude + It allows you to reboot your brain and unwind. + It improves your concentration and increases productivity. + It gives you an opportunity to find your own voice and discover yourself. + It provides time for you to really think deeply. + It helps you work through problems more effectively. + It can enhance the quality of your relationships with others.

SOURCE: DR. SHERRIE BOURG CARTER

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So how does alone time apply to delegates when the very purpose of the meeting is to, well, meet?

“Relaxation time, breathing exercises and other tensionreducing activities can be used by program facilitators to enhance and enrich participants’ experience. These techniques are easy to learn and can be done with just about anything, including mats, pillows or any kind of comfortable furniture.” —Dr. Sherrie Bourg Carter

how to get more time alone

+ Get up early. Wake up a half hour earlier than everyone else in your house and use that time to create, produce, problem solve, meditate or whatever makes you happy. + Shut the door.

Whether you’re at work or home, it’s the universal symbol for “do not disturb.”

Need more? Lock it.

+ Use your lunchtime.

Stop running errands or working through lunch.

Take a break, and commit to going for a solo walk or commanding a table for one at your local lunch spot.

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your relationships more after you’ve spent some time alone.”

FINDING TIME Alright, I know what you’re thinking—alone time?

Great idea. But with everything else going on, when, exactly, am I going to do that?

Easy. Start off slow, recommends Dr. Bourg Carter. Take full advantage of the time that you’re alone anyway, such as bathing or showering, walking the dog or driving to and from work. Don’t make calls—in fact, turn off your phone—during this time, to help you avoid distractions.

Then find an amount of time each day that works for you. Maybe it’s 10 minutes. “The key is taking the amount of time you need to feel recharged and refreshed,” says Dr. Bourg Carter. “If you set aside 10 minutes a day and still find that you’re feeling sluggish, unproductive, and deflated, then 10 minutes isn’t enough.”

And know that alone time doesn’t necessarily mean locking yourself in your room for an evening.

In fact, you don’t even have to be alone—as long as you can ignore distractions in your environment and think/create/reboot. So if the gym is a place where you jump on the treadmill, shut off distractions and clear your head—then that may be considered alone time. But if you can’t hit the fitness club without socializing or chatting up the person next to you, then perhaps locking yourself away in your room isn’t such a bad idea.

If you feel overwhelmed by all the tasks at hand or that you couldn’t possibly add “spend time alone” to your never-ending to-do list, try this on for size. “If you take time to reboot, you’ll increase your concentration, your focus and your attention, which will almost certainly improve your

productivity. This results in more time to get everything done that needs to get done,” asserts Dr. Bourg Carter.

OVERCOMING GUILT + RESISTANCE It’s not uncommon for us to feel guilty about taking time for ourselves. There’s so much to do in a day, so many people to see and relationships to maintain, that taking care of yourself can fall by the wayside. But if you spend even an ounce of your ‘found’ time feeling guilty that you found it, then you won’t be reaping the full benefits of the alone time.

Remember that spending time alone makes you a happier person to be around, which enables you to take better care of the people who are important to you, and it will help prevent burnout. So make a standing date with yourself. And keep it.

Finally, don’t be surprised if you encounter a bit of resistance from your colleagues or loved ones once you start taking time for yourself, says Dr. Bourg Carter. It may be a result of insecurity, over-dependence, feeling slighted or rejected, or simply because they have become accustomed to always having you around, she adds. But don’t let their resistance stop you. “Just as they’ve grown accustomed to you always being available for them, they’ll get accustomed to you taking time for yourself.”

So give yourself permission to take a walk, put a “do not disturb” sign on your door, or spend some extra time in the bathtub, or whatever brings you a little clarity. We all need a little time alone. Make sure you get yours.

—Christine Otsuka is Assistant Editor of Meetings + Incentive Travel

MEETINGSCANADA.COM

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C

onsumer media have always been in our midst, but these days, they are more powerfully pervasive than ever. What with the Internet—legitimate news sources and bloggers—going nonstop, and television’s relentless 24-hour news cycle (thank you, CNN), coverage of world events verges on the hysterical.

And for many months now, the European debt crisis has dominated the news. Seemingly every day, there’s news about another country teetering on financial collapse or threatening to abandon the Euro; details of another multi-billion-dollar bailout from some combination of the International Monetary Fund, the European Union and other, well-heeled European nations.

Although the list of affected European countries is short, it features some of the more desirable destinations on that continent: Ireland, Portugal, Greece and

Spain and, to a lesser extent, France and Italy—prime candidates for incentive-travel programs.

Which raises a big question for planners: Is this 24/7 press coverage of the Eurocrisis taking its toll on our industry? Are consumer media making planners question their industry experience—their ‘gut’, as it were—and swaying them from booking programs to the affected countries? Are the consumer media making their decisions for them?

To find out, turn the page and dive into our special section, which examines the issue from the perspective of planners, attendees and the affected destinations.

You’ll also find an article discussing the state of incentive-travel programs in the Canadian market and a Q&A with two industry veterans, who weigh-in on how the incentives industry has changed and where it is headed. —DON DOULOFF MEETINGSCANADA.COM

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BY ADAM PLETSCH ITALY Despite its economic woes, and the resignation, last fall, of its prime minister, Italy is still seen by some planners as a prime destination.

Will Europe’s economically challenged countries keep attracting and maintaining bookings from Canadian planners?

IT SEEMS EVERY DAY BRINGS another new story about the situa-

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EUROPEAN CHALLENGES Dr. Peter Williams, director, Centre for Tourism Policy and Research, at Simon Fraser University, in Burnaby, B.C., returned from the 1st Biannual Forum: Advances in Destination Management, in St. Gallen, Switzerland, in June, where attendees were discussing European destinations and the challenges they face.

Williams says attendees expressed much concern about the financial uncertainty looming over many countries and destinations and the impact it would have on trip planning and purchasing decisions. For example, on their minds was uncertainty about “what currencies will be in play, what currency exchange rates are associated with them, how financial circumstances will affect the solvency of the businesses that are providing services for them, and what risks planners working with these destinations might incur when making decisions two or more years out.”

Such concerns are making high-end travellers “very nervous” about where they plan to go, he says.

PHOTOS Thinkstock, iStockphoto.

tion in Europe, with dire warnings of either impending economic malaise; a bank—or banking system—on the verge of collapse; labour strife or political turmoil.

The serious trouble started three years ago, when Ireland’s economy took a severe blow due to a collapse in housing prices and unemployment, and then experienced a financial meltdown. The government, which has propped up many of the country’s indebted banks, had run up a huge deficit that crippled the Irish economy.

Ireland was saved by the European Union, the International Monetary Fund and three nations: the United Kingdom, Denmark and Sweden, in the form of a €67.5-billion bailout agreement in late November, 2010.

Ireland might have been the first true European economic casualty of the latest global recession, but Spain, Portugal and, to a lesser extent, France and Italy have seen their share of recent woes.

Of course, the most worrisome example of a country in serious economic and political trouble is Greece.

These examples of political strife, fragile economics, bank failures and wildcat strikes are seen as causes for concern, and rightly so.

But just how are they affecting tourism and incentive travel there?

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GREECE A multi-billion-dollar rescue plan has set Greece on the road to financial recovery, and the country is seeing renewed interest in tourism for 2014 and beyond.

Asked whether there was a sense that European countries are being taken off the lists of incentive planners and their clients, Williams says yes, citing Greece in particular, but adding similar concerns were expressed about dealing with other countries such as Spain and Portugal.

Williams says the level of unease among attendees at the forum, who hailed from around the world, but were primarily European, surprised him.

PHOTOS Thinkstock, iStockphoto.

HIGH AND DRY “I was surprised, first of all, how desperate the situation was rapidly becoming for some vulnerable destinations. They really expressed a lot of concern that Europe would become a two-tier region, with dramatically different financial makeups, and some ‘debt ridden’ countries and their travel businesses going bankrupt, leaving travel operators high and dry.” Negative press certainly does its part to create uncertainty around particular destinations as well.

But are these problems, or impending problems, negatively influencing planners of incentive programs in Canada?

The answer is yes, but not to the degree you might expect.

Kelly MacDonald, manager, industry relations, Fraser & Hoyt Incentives, of Halifax, recently proposed Greece, France and Spain, all for incentive programs. She had clients visit Italy and Greece last year and Spain three years ago.

MacDonald says if there is client interest in a location, or if a client has had a great past experience there, Fraser & Hoyt will propose it.

“We would take more precautions. For the program we did in Greece a few years ago, there was unrest, and it was in the first

wave of their economic woes. We certainly looked into more insurance [since attendees were participating in a running event] and kept the client aware of updates and things as we went.”

STRONG INTEREST Cass Bayley, CMP, CMM, principal at the Bayley Group, in Hensall, Ont., says she, too, has clients showing strong interest in these countries. Her firm currently has Greece and France on the books and another client waiting until end of summer to see how Greece looks for 2013.

Bayley says it’s not business as usual, but it’s not a time for panic, either. “We work closely with the regional tourism and destination management companies to produce a thorough presentation that will give the client a full story of what they can expect.”

One expectation might be increased flexibility on dates, better availability and better pricing levels for attractions and accommodations, such as hotels and resorts, which may not have been possibilities before.

Canadian planners and representatives are “very savvy” about seeking out the best opportunities for their Canadian clients, according to Vlad Haltigin, CITE, who is Producer, Dreams & Memories, at PDM(i), based in Oakville, Ont. Haltigin says when a marketplace suffers a setback, a good planner knows it is time to explore the opportunities there. However, he does warn that while these particular European countries are willing to negotiate, incentive planners shouldn’t go looking for cheap deals. “They’re looking for a fair return for the services that they’re offering,” he says.

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MEXICO Violence reported in Mexico tends to tarnish the entire country’s image, even though it can be isolated, drug-related incidents far from tourist-oriented resorts like Cancun.

“People are very, very welcoming in these countries, without fail, and they realize how important it is to attract people to come and visit,” explains Haltigin. Wise organizations in these countries are also selling their services to North American firms in U.S. dollars to protect their own cash flow and business stability, he adds.

In Portugal, Alexandra Baltazar, manager of the Lisbon Convention Bureau, finds that bringing buyers over to visit is the most effective of the area’s several marketing initiatives. The bureau sponsors, organizes and escorts about 40 to 50 North American buyers per year in Lisbon on four-day programs.

Meanwhile, Maria da Graça Luís, technical adviser of the regional minister of culture, tourism and transports, for the Madeira Islands, highlights the location’s proximity to North America, safety, and the breadth of its accommodations. Helena Gonçalves, executive director of the Porto Convention Bureau, highlights Porto and Northern Portugal’s stable political situation, nightlife and culture.

Spain, for its part, counts itself as a country where, among other advantages, good bargains can be had. José Manuel de Juan, director of the Embassy of Spain’s Tourism Section, based in Toronto, says due to the financial crisis, there are fewer Spanish firms organizing events, which provides external planners with better access.

“Because of the reduction in local business, venues and hotels that are usually difficult to book may have more availability, and some hotels have interesting deals. But the international demand is still strong, so do not expect enormous bargains,” he adds.

He notes that, according to the International Congress and Convention Association (ICAA), Spain ranked third in the number of international conventions/congresses hosted last year, behind the U.S. and Germany—the same as in 2010.

MARKETING ENGINES Since tourism is such a critical factor in the health of a country’s GDP, during tougher economic 32

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times, countries must ensure their marketing engines stay in high gear.

As an example, smart tourism organizations make sure to maintain their presence at key industry trade shows.

Haltigin says they must also keep executing “targeted and multi-dimensional” marketing programs to key clients, using a combination of direct print and some selective TV advertising, social media and Internet promotion. “They need to create discussion and buzz about their destination, and they need to focus on the major market opportunities worldwide. Maintaining visibility by exhibiting at major U.S. and Canadian trade and association shows, such as IMEX America, AIBTM, and IncentiveWorks, definitely provides continuity and focus for their respective offerings.”

Good, targeted marketing programs can be effective in assuaging the fears of many incentive-travel planners and clients, but some are still swayed by negative press, whether it’s deserved or not.

On that front, certainly the global media eye has been focused most intently on Greece.

According to the U.K.-based event industry portal Meetpie.com, at IMEX, in May, George Angelis, director of the Athens Convention Bureau, said 2011’s incoming tourism numbers were down approximately 7 per cent, and that “meetings and events certainly took a hit during the height of the disturbances.” Still, he says Greece is seeing renewed interest for 2014 and beyond.

Steve Vassiliades, president and CEO of Andy’s Tours S.A., a destination management company based in Athens, says the situation for visitors to Greece is not as bad as has been portrayed in the media. “The destination still has a very good tourism infrastructure and can provide exceptional services, as well as the security and peace of mind a planner needs to feel comfortable.”

He admits it has been a “tough two years,” which has certainly affected the meetings, incentives, conferences, and exhibitions (MICE) business. And he says planners are more reluctant to include Greece as a preferred destination.

SELECT TIMELINE

+ JUNE, 2009 Acropolis Museum opens, Athens. + MAY, 2010 €110-billion loan for Greece. + NOVEMBER, 2010 €67.5-billion bailout for Ireland. + MAY, 2011 €78-billion rescue for Portugal. + AUGUST, 2011 French government unveils €12-billion deficit-cutting plan. + SUMMER, 2011 Valencia launches public bike rentals. + SEPTEMBER, 2011 Gallery celebrating Mexican art and culture opens in Madrid. + NOVEMBER, 2011 Italian prime minister resigns, due to crisis. + JANUARY, 2012 Standard & Poor’s downgrades France from AAA rating. + MARCH, 2012 W Hotels opens near Paris opera house. + MAY 31, 2012 La Reserve Artisan Brasserie opens in Dublin. + SUMMER, 2012 Rock in Rome festival hosts Radiohead, Snoop Dogg and more.

PHOTOS Thinkstock, iStockphoto.

PROTECT CASH FLOW

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SPAIN In 2011, Spain ranked third in the number of conventions and congresses hosted, behind the U.S. and Germany, according to the ICAA.

CHANGING PERCEPTIONS Since it is increasingly difficult to change perceptions, “our efforts are geared [directly on] providing planners with more facts and through personal contact,” says Vassiliades. Suppliers of services in Greece participate in various road shows and trade-specific events, to make sure everybody knows Greece’s MICE product is still strong and—now more than ever—price-competitive.

Fraser & Hoyt’s MacDonald says in such a situation, this kind of policy is highly recommended, and warns the worst thing a destination can do is remain quiet when receiving bad press.

For example, violence reported in Mexico tends to tarnish the entire country’s image, even though it can be isolated drug-related incidents in a border city, hundreds of miles away from the resorts of, say, Cancun and other tourist-friendly areas. For the country affected, direct communication and marketing pieces, press releases, travel advisories, etc., should explain that tourist destinations are unaffected, and it’s business as usual.

Awareness is critical, she says. “‘Let’s just let it simmer’ is not a good approach. Lack of awareness is the worst thing.”

And while countries such as Greece might be struggling to

change perceptions today, it is doubtful their current problems will permanently blemish their reputations, argues Haltigin. Greece is still seen as a prime location, as are other European gems such as France, Ireland, Spain, Italy and Portugal.

There is a successful precedent. Ireland, in terrible shape before its bailout in late 2010, has done a lot to right itself economically.

According to Williams, at the Advances in Destination Management forum in Switzerland, in June, Ireland didn’t show up on people’s radar as a destination of concern.

“There was a general sense that Ireland had its act together and was biting the bullet, continuing on with its activities, perhaps on a smaller scale from a tourism point of view. It’s pretty accessible and there’s some notion of responsibility on the part of the government and banking institutions to try and fix things.”

So it might take a long and gradual clawing-back in order to reach earlier high levels of success—but it can happen. And this will ease both client concerns and the ability of incentive planners to start from a cleaner slate, and with all the relevant facts at hand.

—Adam Pletsch is a freelance writer and editor living in Toronto.

LABOUR STRIFE + BEST-LAID PLANS

PHOTOS Thinkstock, iStockphoto.

Anyone who books travel in Europe knows that there’s always the possiblity that things will go wrong.

As an example, labour stoppages can happen— and when they do, they will almost certainly unravel whatever elegant plan you thought you had in place.

But for Nicola Kastner, CMP, CMM, director, incentive services, Pareto, it couldn’t have come at a more awkward time. In April, she and 10 colleagues were running an incentive program for a client, in Rome, with three back-to-back groups, when a general labour strike hit, affecting almost every service worker supporting their program.

Not only that, it was a transition day when 400 people were arriving and 400 more were leaving.

Kastner and her team had less than a day and a half of warning.

She says they worked feverishly with their hotel and destination management company on a contingency plan. The hotel also brought in contract workers, while the management team jumped in to help.

Some hotel staff that had worked with the team on the first

arrival day came back to help, says Kastner. “They said, ‘forget the strike, we’re not going to leave these people high and dry.’”

Somehow, they overcame the odds and came through the crisis relatively unscathed.

“A lot of our participants said they couldn’t tell the difference, but I can tell you, it was a 31-hour, no-sleep marathon,” she says.

Still, Kastner, who has experienced a strike previously in Italy, says she does not plan to drop Rome from her list of destinations any time soon.

“Truthfully, it speaks to the need to use local ground suppliers and reputable partners in destinations that have the right contacts and know the right people,” she explains. “The downstream implications of this were quite extensive, but our DMC and hotel were able to react very, very quickly and put a plan in place that made it seem less [serious].”

But the 11 Canadians who were there will remember for the rest of their careers, says Kastner, “because it had the potential to be an absolute disaster and it was stressful in the lead-up, but it worked out okay.”

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How technology, human behaviour and politics are playing a part. BY HaILeY eIsen

O

ver the past decade, many changes have occurred within the rewards and incentives industry. With technology leading the change, we have seen advancements in the way programs are communicated, implemented and measured. However, this has been overshadowed by altered social and political landscapes. Still, at the helm of these programs is a fundamental human behaviour: the desire to be recognized for a job well done.

This continues to drive the industry. To take a closer look at the future of incentives, M+IT caught up with two long-time industry experts: Don Brommet and Edward Thompson. —Hailey Eisen is a freelance writer and editor based in Toronto.

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eDwarD tHompson is president of Absolute Motivation.

Don Brommet is managing director at P3 International and, prior to that, vicepresident, incentive solutions, at Pareto, and president of Maritz Travel Canada and Maritz International.

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incentives and rewards changed from the QHave time you started in the business? If so, how?

do you think the QWhere industry is headed?

Don Brommet Fundamentally, in my view, our industry hasn’t

Don Brommet I think we’ll be looking at more customized, per-

changed that much, because my 35-year-old son is just as turned on, excited, and motivated to do more, sell more, and change his behaviour in order to be awarded a trip to Paris, as someone from my generation. It all comes back to human behaviour, which is at the core of incentives and motivation. It’s about basic reward; people need to be needed, wanted, and recognized.

That hasn’t changed. What has changed, is that people are now looking for instant gratification. They are less patient and often less loyal to the organization. This presents new challenges and requires that the motivation/incentive program be tweaked to respond to these demands.

When it comes to rewards, people are always looking for the latest and greatest. It used to be cool to go to the Caribbean, and while this is still a great destination, frankly, they’ve all ‘been there, done that.’ Now Croatia is cool. People are looking for the forbidden fruit. How can I win that trip to Africa or Vietnam?

Cool places are still the hot thing, they’re just further afield and more exotic. The wanderlust has not dissipated, people still want to go places, see things, experience new cultures.

Another change we’ve noticed is the ‘political correctness’ of travel. After President Obama stated that it’s politically incorrect to use incentive travel, things changed. But the companies that are sales- and marketing-driven continue to use travel as a motivation tool, despite implications, because it produces the best results. Yes, the industry got slammed for a while; especially with American companies, travel programs were halted. But they’re all doing them again—because they work.

sonally targeted incentive solutions. The idea of customization conjures up the notion of greater expense, but you can get mass-migration programs, where everyone collects ‘points’ based on behaviour and then are presented with a ‘catalogue’ of rewards to select from. I believe this type of system will always co-exist with a ‘high performer’ element, where everyone earns points/currency, but a handful (or larger, depending on the organization) are still outstanding performers and will be rewarded with a trip to Rome or London or Paris each year.

Instead of team-building programs, like beach Olympics, which are becoming a bit too ‘rah rah rah,’ you’ll see programs like cooking classes in a stunning Tuscan countryside restaurant, where people come together without being forced to do so, share war stories and ideas and concepts. This provides executives with the opportunity to leverage experiences and connect with this group of top performers.

Edward Thompson

Human nature has not changed, but the tools we use to affect behaviour (i.e. the Internet, digital media, etc.) have changed quite a bit. What we have noticed is that the prominence of customer loyalty programs in the market has fed back into incentives. Incentive programs are now viewed more as ‘loyalty’ programs and they’re applying similar communications techniques and strategies influenced by things like ‘Shoppers Optimum 15 times the points’ events and ‘double Aeroplan miles for one week only.’ They’re using similar currency and tactics to incent people to behave in a certain way or focus their efforts during a particular period of time. E-mail marketing techniques, including more frequent and segmented communication, are also being applied when it comes to incentives.

incentives/rewards QHassellingthecycle changed?

Don Brommet How we sell today is different, in the sense that we have less time on our hands, people are less patient, and don’t like to be solicited. Thank goodness for e-mail and BlackBerrys; however, people still hide behind them. So gaining access to the customer to make a sale is far more challenging than it used to be.

Edward Thompson

What’s affecting where the future is heading is both our social and political environments. This means I must always justify how I am allocating funds for incentives. Politically, current issues in the U.S. dictate that what is now important in incentive and rewards programs, is communication and measurement—in other words, justifying in a far more thorough way that people deserve what you’re giving them; that they’ve earned it. Previously, it might have been the case that they “kind of, sort of, did a good job,” so we’re rewarding them. Whereas now, they must have delivered in order to receive rewards. These programs are, and will be, much more dominated by the front-end communication and measurement. Rewards will always play a role: that’s the carrot. But how you earn the reward has become far more specific and rationalized.

In terms of social changes, the individual now deems what is appropriate when it comes to rewards. Travel may have been more lavish in the past. Today, people have more trouble justifying lavish travel. A simplistic example would be business-class travel versus economy. People struggle to justify the price of the business-class ticket. Socially, it’s not seen as acceptable as it was 10 or 15 years ago and brands may incur negative feedback if the spend is deemed publicly too lavish or unnecessary.

Edward Thompson Yes, our cycle has changed. Because more is done online, the selling process has tightened up significantly. Where previously we would have a three-month sales cycle, we’re now looking at two to four weeks. We can all move faster, but can the client? The reason it’s been shortened is technology.

Today, you could call me from company ABC and tomorrow, I could do an online demo for you.

You could make a decision by Friday and we could probably build the program in two weeks. Ten years ago, you’d submit a brief, I’d write a proposal, then fly to you to present in person.

Technology has enabled us to close down the sales cycle. But has it made things any easier? No. We all still face the fundamentals of establishing trust and credibility between client and vendor.

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As an incentive destination, how does Canada rate?

BY ALLAN LYNCH

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rench philosopher Voltaire dismissed Canada as “a few acres of snow.” Two centuries later, the Canadian Tourism Commission addressed this perception with the launch of Brand Canada, to move our tourism promotion beyond the clichéd ‘three Ms’ of moose, mountains and Mounties, to highlight the dynamic experiences available here.

Dynamic is an apt description for Canada’s incentive sector. Not only are destinations dynamic, so are clients, many of whom are anxious to harness the world for their programs. Just as the Canadian economy didn’t suffer the recessionary hits experienced in America and internationally, neither has our incentive sector suffered. In a world of tricky business headlines, Canada’s incentive sector, like much of its overall economy, has held steady. In an informal survey of incentive houses, destinations and properties, M+IT has found that the business is there.

CLIENTS SPENDING Bernie Koth, co-president and partner at Toronto’s Wynford Group, whose company does 50 to 60 incentive programs per year, says his clients are still spending the same. Jamie Keating, general manager of Halifax’s Fraser & Hoyt Incentives, says, “the trend for our clients is ‘full steam ahead.’ All of our clients retained or increased their budgets year over year. Any cutbacks we’ve seen have been very limited and/or short-lived.” In Red Deer, Alta., Cascadia Motivation president Robert Thorsteinson says, “after the 2008 economic crisis, we saw a cancellation of a group of clients, who were nervous and felt incentives were a cost—or that the optics were poor.

Beginning in mid-2010, we saw firms return to using incentives as a logical tool to help grow loyalty and sales. Cascadia Motivation has been in business for 28 years. [This year] is projected to be our third largest year in history [and] 2013 and 2014 look very promising.”

Client concerns and cancellations only modestly affected Canadian destinations. While most destinations report level, steady business, a few faced hiccups. Over three years, Montreal experienced a 10 per cent to 15 per cent drop, directly due to the shaky economies of American and European clients, who have been forced to pull back temporarily. Not surprisingly, Whistler, B.C., experienced a small post-Olympic hangover, which is moving to the recovery stage, according to Tourism Whistler’s senior conference sales manager Cassandra Zerebeski. The changes to its group business are shorter booking times, a dropped night, and, sometimes, arranged activities replaced by gift cards, so attendees can manage their own schedule.

BUSINESS DOUBLED Krista Cameron, Destination St. John’s sales director, says corporate business (inclusive of incentives) doubled in 2010, from 2009, and maintained that growth in 2011. Cameron says much of this growth came because of the economic downturn. “In 2009, clients called with initial plans to go to southern destinations, but due to cost and/or perception, they were now looking in Canada for unique destination experiences.”

Newfoundland wasn’t—and isn’t—seen as a frivolous destination, yet was far enough off the main business-travel circuit to pique participant interest. It offers quasi-exotic experiences like icebergand whale-watching; geological wonders like Table Mountain, in Gros Morne National Park; the world’s first UNESCO World Heritage Site, at the Viking settlement at L’anse aux Meadows; and rollicking nightlife on well-known George Street, in St. John’s.

The trends at Fairmont mountain resorts like Banff Springs, Chateau Lake Louise, Jasper Park Lodge and Chateau Whistler, according to Jasper Park Lodge’s director of sales and marketing Uwe Walter, are almost contradictory. On the one hand, clients are returning to higher-end incentives. On the other, the resorts find themselves somewhat in competition with low-cost sun destinations in the Southern U.S. and Caribbean. The upside is that Canadians love the mountains, as reflected in how much business they book there: Jasper Park Lodge gets 92 per cent of its incentive and group business from Canadians; Chateau Lake Louise draws 80 per cent, while the Chateau Whistler and the Banff Springs earn 55 per cent of their incentive and groups business domestically.

EXCELLENT NUMBERS Those are excellent numbers, considering that most Canadian incentives opt to leave the country. Not surprising, since Mark Crawford, Tourism Toronto account director, corporate international, says, “for the most part, 80 per cent of incentives around the world leave their country and go somewhere relatively far away, to have an exotic experience.”

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TORONTO HOTELS Toronto understands this snobbery. The rash of new five-star hotels in its marketplace has helped the city’s image internationally and placed Toronto on the radar for a number of clients who overlooked the city before, says Crawford. “The branding of the city with the

Improving the Electronic Offer The automated RFPs washing over the industry, while seemingly convenient for the issuers, are frustrating suppliers, because there’s no flexibility or opportunity to negotiate.

Jasper Park Lodge director of sales and marketing Uwe Walter is alarmed by

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TAX LAWS Perversely, our incentive industry may be stronger because Revenue Canada’s changing tax laws regarding acceptable business expenses nudged the country towards evolution. That, and listening to client needs. While the American market continued to embrace socalled “pure incentives,” as if recreating an episode of Mad Men, we moved forward in developing working incentives, where some element of education or meeting was incorporated into the program.

Conversely, according to Zwolak, many meetings now feature components of an incentive. While her clients don’t do many domestic incentives, they do use Canada extensively for sales meetings and conferences. “We have a great offering here, we still use Canada a lot for meetings, and our meetings have changed a lot, in that there are incentive elements to them,” like an awards gala, leisure time and motivational facets.

So in typically quiet, Canadian fashion, our DMCs, incentive houses, destinations and properties once again were ahead of the curve. We didn’t need a major economic upheaval like that experienced in the rest of the world to see where the business should be and how to remodel it to remain valid, vital—and dynamic.

—Allan Lynch is a freelance writer based in New Minas, N.S.

automated RFPs for the same program being sent to the Canadian Rockies, Quebec, Arizona and Hawaii. “There are totally different destinations. The most challenging thing for us in the mountain resorts is to bring the emotional portion of the experience across, because if meeting planner or third-party just look at their Excel spreadsheets, it’s not giving anything about the experience.”

To overcome barriers which prevent speaking to, let alone meeting, client

PHOTOS Thinkstock, Tourisme Montreal, Edmonton Tourism, Ottawa Tourism, Destination Halifax, Tourism PEI.

The reasons Canadians aren’t opting for ‘stay-incentives’ range from the NIMBY (Not In My Backyard) effect—which Jan Zwolak, Maritz’s senior manager, meetings and incentives, says is less motivating—to climate. With most programs scheduled for March-AprilMay, our weather is too unpredictable.

Recently returned from a U.S. marketplace for “pre-qualified incentive planners who use destinations outside the U.S.,” Cameron says a study released at this event found “for global incentives, Canada is number four in popularity as a country, after the Caribbean/ Bermuda, Europe and Mexico. The poll actually matched what their results had shown over the previous year’s polling. And they said the factors for choosing the destination, when it comes to incentives, [were, in order]: accommodation quality, airlift accessibility, reputation of destination and security.”

When it comes to accommodations, Cameron says, “it’s perception, and brand. I have had several clients say they’re looking for luxury brands only, due to perception, while others avoid luxury brands for the same reason.”

new luxury hotels has been good. The new Ritz-Carlton, the Trump, the Shangri-La and Four Seasons—even prior to them being built, their global sales offices around the world were, and are, telling the story and getting the anticipation level pretty high. It raises the level of interest in the city for that type of group.”

He agrees with Maritz’s Zwolak, who would like to see a megaluxury hotel in Canada. “Some clients have interest in five-star hotels with significant bedroom inventory for the larger groups, but the boutique style has the feel of exclusivity,” says Crawford.

However, that’s not stopping Toronto from landing large incentives.

The city beat out Dubai to welcome, this October, a four-night, 1,000-person incentive from a U.K.-based law firm. And in 2014, the city is welcoming a five-night, 5,000-person incentive from Asia.

Crawford says Toronto won the business because of the ability to include Niagara Falls as part of the bid and the city’s extensive air connections, among other reasons.

decision makers, Walter says this indirect sales approach means “our sellers need to prepare the person who is going to be the messenger really well” on all factors, like the destination attributes, which contribute to the wow factor.

“From our end, we’re trying to invent new things to make our electronic offer more attractive, so we can at least send out a link with personalized video messages and destination videos, to make sure” all key business factors are addressed.

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TRUE TASTES

BY DON DOULOFF

Food is key to giving groups authentic program experiences.

Scotchie’s

At Scotchie’s, pork is a hugely popular dish

Jamaica, birthplace of jerk chicken & pork

Some years ago, on two different FAMs to Jamaica, I experienced foodie frustration. On each trip, our ‘official’ dining experiences were limited to the host properties’ restaurants. While the meals were delicious, they didn’t feature any Jamaican dishes—and thus, didn’t give a real sense of the destination’s cuisine. So our group of hard-core foodies took matters into our own hands. On the first trip, we persuaded our bus driver, on the ride to the Montego Bay airport, at the end of the FAM, to stop at Scotchie’s, widely considered among the best jerk-chicken eateries on Jamaica’s north coast. On the second FAM, we foodies banded together and arranged a visit to a roadside food stand near the resort. If we hadn’t taken the initiative, we would have left the island without truly tasting it.

ROADSIDE JERK SHACK Scotchie’s is the roadside jerk shack of my dreams: Diners sit on giant metal kegs, around tables with thatched, hut-style roofs, and hoover spicy chicken, pork and other meats cooked over a huge grill fired by allspice wood.

“I think the key with any program is to give the group a feel for the destination and food is key to that goal,” says Kelly MacDonald, manager, industry relations, with Fraser & Hoyt, in Halifax.

On a recent program to Costa Rica, MacDonald “encouraged the client to add as much local flavor as possible.” Result? “The food ended up being a talking point within the program...not everyone loved it, but they all felt like they had an experience, and that’s part of the beauty of travel.”

And while giving a group a genuine culinary experience is all well and good, it’s important to balance local dining customs with a group’s

preferences. On a recent program in Spain, recounts MacDonald, all the group dinners started at 8:00 p.m. or 9:00 p.m., as is the European norm.

Plus, European meal service can last for hours.

MacDonald knew her group would “revolt” if the dinners were that late. So she “worked with the hotel to bring the meal service and times a little more in line with North American standards and in the end, [it] was a big success.”

AUTHENTIC FOOD Authentic food, on programs, is important for other reasons. “Incentive winners look to these opportunities to become food and beverage experts themselves and are looking to gain more knowledge about the area through the food experience,” says Julie Holmen, director of sales, corporate and incentive, Tourism Toronto. “All of those experiences become bragging rights, when [they’re] back at home, to their colleagues, friends and family.”

“Local cuisine, wine and entertainment are an integral part of any incentive program,” says Joanne Keating, industry relations manager/ program manager at Meridican Incentive Consultants. “We took a group to Croatia a couple of years ago and all meals were made with local ingredients and the local cooking process. Cooking ‘under the bell’ is the traditional Croatian way of cooking. It was the tastiest meal I have ever had.”

Bottom line: to maximize your group’s enjoyment on a program, eat food that tastes like where you are.

—Don Douloff is Managing Editor of Meetings + Incentive Travel.

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FOOD FAVES A deliciously authentic experience—perfect for groups—is Galatoire’s, the grande dame of New Orleans’ old-line restaurants. Founded in 1905, on Bourbon Street, in the heart of the French Quarter, Galatoire’s is under the fourth generation of family ownership and is the place for authentic French Creole food. The oysters Rockefeller are extravagantly good (better, even, than the version at Antoine’s, the New Orleans restaurant that invented the dish!), as are the shrimp remoulade, the bacon-wrapped oysters and the trout amandine. All of this unfolds in an atmosphere that would warm a southern gentleman’s heart (indeed, after 5:00 p.m. nightly, and all day Sunday, jackets are required for men).

Galatoire’s

Whether travelling for business or pleasure, I always seek out food that’s authentic and gives a culinary sense of place. Here are some of my group-friendly favourites: Restaurant Vikarka

Restaurant U Marcanu

Also delivering on the plate was Prague, in the Czech Republic. I particularly enjoyed the pork knuckle and duck at Restaurant Vikarka. But the most entertaining meal came at 180-seat Restaurant U Marcanu. Events are hazy (a roving server made it his personal mission to ensure that our wine glasses were never empty), but the evening passed in a delectable blur of potatoes, ham, cabbage, skewered meat and fruit-filled crepes. Capping off the three-hour meal was a lively band serving up Bohemian, Moravian and Slovakian folk songs and dances.

Diogenes

Dionysos by the Acropolis

I also had some terrific meals in Greece’s capital, Athens, on a 2009 FAM. A highlight, for sure, was Diogenes restaurant’s leafy, shaded terrace located just off Lysikratous Square, in the historic Plaka neighbourhood. I really enjoyed the dips (garlicky, yogurt-based tzatziki 40

and eggplant-based melanzane), the juicy meatballs, the eggplant strips wrapped around herb-flecked cheese.

Dionysos by the Acropolis dished up delights, too. At night, the restaurant offers a stunning view of the Parthenon, lit up like a jewel box. On the plate: feather-light moussaka; moist, rice-and-meatstuffed grape leaves; and delicate, cheese-stuffed phyllo.

Perennially popular with groups is New York City. For a true taste of the Big Apple, bypass the celebrity chef restaurants and Williamsburg’s hipsterhangout-du-jour and head to the Lower East Side, to Katz’s Delicatessen. This bright, loud, bustling barn of a deli (founded in 1888) serves one of the great deli sandwiches ever: handsliced pastrami—improbably moist and juicy meat, with just the right spice level—on rye.

Slathered with mustard and sided with a garlicky dill pickle, it’s New York on a plate.

Katz’s Pastrami Sandwich

Lower East Side

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REGAL CITY

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ike a prairie cherry ripening to its red and tangy best, the city of Regina has emerged from the plains as one of Canada’s fastest-growing metropolitan regions. Ranked as the fifth best Canadian city in which to live, by MoneySense magazine, in 2012, Regina is preparing to roll out a warm prairie welcome in 2013 as host of both the JUNO Awards and the Grey Cup. Named for the Latin word for “queen,” Regina is a city branded as UN-CONVENTIONAL, for its fresh and unique offerings. For planners looking to expand their meetings horizons, here are some UNPARALLELED reasons why Regina should be considered the Queen of the Ball:

U N - PA C K Regina offers more than 3,000 guest accommodations, with plenty of modern hotel development on the horizon.

UN-RUSHED Regina is a very compact city, with the airport, hotels, convention venues and attractions all located within a 10- to 15-minute drive of one another. Short distances and efficient transportation allow for more time to kick back and relax, network with colleagues or explore the city.

UN-DISCOVERED With more than 300,000 sq. ft. of contiguous convention and meeting space, Regina is the consummate host for any size of national or international event. The city’s largest convention venue, Evraz Place, has been recognized by the Trade Show News Network (TSNN) as the perennial host of Canada’s largest convention and tradeshow.

U N - F O R G E T TA B L E Regina is home to Canada’s RCMP Training Academy & Heritage Centre, featuring colourful sunset ceremonies every Tuesday night during the summer months. The off-site reception venue is ideal for group functions and features a companion tour option as well.

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UN-BELIEVABLE Regina has the distinction of hand-planting every tree in the city, while digging its own man-made lakes. The expansive Wascana Centre—the crown jewel of the Queen City—is one of the largest urban parks in North America, measuring nearly three times the size of Central Park. Wascana Centre features a man-made lake, with islands and walking paths, and is home to the Mackenzie Art Gallery, the Royal Saskatchewan Museum, the Conexus Arts Centre, the Saskatchewan Science Centre and the majestic Legislative Building.

UN-EARTHED Regina’s authentic “farm to plate” experience embraces the region’s agricultural roots, through a masterful culinary blend of fresh market produce and local chef creativity. Barley, honey and mustard seed are just a few of the products procured locally, resulting in a multitude of delectable byproducts that can be savoured throughout the city’s pubs and restaurants.

For more information on the Queen City, visit Conventions Regina at its website, stayinregina.com

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SPECIAL ADVERTISING SECTION

Urban sophistication blends with natural beauty.

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mbodying the essence of opportunity and growth, Canada’s sunniest city continues to thrive in the heart of the prairies.

From the trendy Broadway shopping district, to more than 400 acres of riverbank parks and trails, Saskatoon adventures are as diverse as the city’s surrounding blend of urban sophistication and pristine natural beauty.

Nestled along the banks of the South Saskatchewan River, Saskatoon’s 3,800 hotel rooms and seven bridges put delegates in the heart of the action. The city is home to one of the most heralded conference and entertainment facilities in Western Canada,

Contact Conventions Saskatoon at 1-800-567-2444 to plan your next conference or event

with TCU Place offering more than 100,000 sq. ft. of prime event space and a 2,003-seat, state-of-the-art theatre. Saskatoon also offers planners the confines of Prairieland Park, a year-round event centre providing the city’s largest space for trade shows, conventions, conferences, meetings and banquets.

BUSTLING NIGHTLIFE However, more than just a unique, affordable and extraordinarily efficient place to meet, Saskatoon includes exceptional museums, fine dining, bustling nightlife, beautiful trails and outdoor spaces, including award-winning golf courses.

Topping it all off, Saskatoon events are made easy through Conventions Saskatoon!, a committee encompassing 40 partner hotels, convention centres, attractions, suppliers and transportation companies that work together to provide exclusive services to meeting and convention planners worldwide.

Direct air service to Saskatoon is available via United Airlines, Air Canada Jazz, WestJet Airlines and Northwest.

• 3,800 hotel rooms and growing • 800,000 square feet of meeting space • Direct flights to and from major Canadian and U.S. destinations • Award winning golf courses

/VisitSaskatoon /TourismSaskatoon /TourismSaskatoon Scan code with your smartphone.

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www.ConventionsSaskatoon.com

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FOR TWO DAYS IN AUGUST, THE WORLD COMES TO TORONTO Get face-to-face with thousands of peers and colleagues from around the globe!

+ FUNDAMENTALS 0-5 YEARS EXPERIENCE Giving you a solid foundation to build on.

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Whether your next event is big or small, around the corner or around the globe, IncentiveWorks delivers the education and connections you need to succeed.

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Senior level sessions are MPI designed!

AND TWO AMAZING KEYNOTE SPEAKERS + Scott Harrison, Founder, charity:water + Mark Jeffries, Communications Expert

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BY CHRISTINE OTSUKA

A historic modern metropolis.

The Maiden’s Tower

The Blue Mosque

As the only major city in the world situated on two continents—Asia and Europe—Istanbul has attracted many people to its shores since ancient times. The former capital of the Byzantine and Ottoman empires, Istanbul’s 8,500-year past is the centrepiece of a thriving modern metropolis.

The city is an open-air museum of rich Turkish culture. It’s so historically dynamic, you’re certain to stumble upon a monumental piece of the past at every turn.

From ancient city walls and grand palaces to stunning mosques and churches, the largest city of modern Turkey is a cultural crucible and a place where empires and religions, history and contemporary life, converge.

The Asian side of this unique city is where most of Istanbul’s residents call home. The European side, by contrast, is the commercial and cultural core. It’s further divided into the Old City and the Modern City by a narrow channel of water, referred to as the Golden Horn.

LAP OF LUXURY There’s no shortage of choice when it comes to Istanbul hotels. Nearly every major hotel chain in the world has a photos Istanbul Convention & Visitors Bureau, Ciragan Palace Kempinski.

HISTORIC CHARM, MODERN COMFORTS The Old City is where you’ll find Istanbul’s historic heart.

The awe-inspiring Hagia Sophia and ornate Blue Mosque are sure to capture your attention. Take a trip to the nearby

Grand Bazaar, a bustling marketplace with thousands of Turkish vendors and a personality all its own. Grab a bite to eat a few blocks away at Nar Lokanta, a new gem for fine dining headed up by the man responsible for popularizing Ottoman Empire cuisine, Vedat Başaran, executive head chef and researcher of food history. Fine spices and food items, such as Turkish Delight, can be found at The Spice Market. Cap it off with a visit to the Basilica Cistern, a remarkable ancient sight beneath the city of Istanbul and one of the only historic venues available for banquets and special events.

The Galatas district, in the Modern City, is the centre for shopping and art. Istikal is a must-see, vibrant pedestrian street, near the bustling Taksim Square, in Istanbul’s cultural and entertainment centre. Street vendors will tempt you with roasted chestnuts and Turkish bread, but be sure to stop at an open-air café for Turkish coffee or tea at kid-sized tables that keep you low to the ground.

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fast facts Traditional Turkish Coffee

Icvb.org

Ciragan Palace Kempinski

The Grand Bazaar

pHoToS Istanbul Convention & Visitors Bureau, Ciragan Palace Kempinski.

Inside the Blue Mosque

property in the city. But there is none more impressive than the Ciragan palace Kempinski—a 313-room (and 20-suite) hotel complete with modern luxuries and attached to a historic palace, which is now used for meetings and events of up to 1,000 people. Ladies in red treat guests to in-room check-ins and wake-up calls come complete with tea or coffee service. Wash away any sign of jet lag with the traditional Turkish bath, a Hamam, upon arrival. For fine-dining opulence, try Tugra restaurant. Their signature dish is lamb, but the individual mezzes (a traditional appetizer plate complete with six to 12 Turkish dishes) is sublime. From the Palace dock, take a private cruise of the Bosphorus, the winding strait that separates Europe from Asia. After the sun goes down, Reina, a beautifully modern supperclub, is the ultimate locale for dancing and cocktails.

CONGRESS CITY But beyond the historic sights and modern opulence, Istanbul is where people meet. Ranked number seven worldwide for international congresses in 2010 by the International Congress and Convention Association, Istanbul enjoys three distinct congress districts that, combined with 70,000 guestrooms, make the city ideal for 500 to 50,000 delegates.

The airport area is Istanbul’s exhibition district. At its core is the CNR Expo, the largest international trade fair centre in Eurasia, with 1.6-million sq. ft. of indoor space. Congress valley, in the city centre, is walking distance to four- and five-star hotels and two conference facilities. Finally, in the Golden Horn district, between Taksim Square and the Old City, the Halic Congress Center boasts over 100,000 sq. ft. of magnificent open-air waterfront space ideal for al fresco events.

Istanbul is a city of many monikers because it’s so much to so many people. A city of the past, present and future, its international appeal, much-talked-about Turkish cuisine and commitment to both the traditions of the past and the luxuries of the future engrain Istanbul as a place that needs to be experienced at least once—for business and pleasure.

—Christine Otsuka is Assistant Editor of Meetings + Incentive Travel

There are seven convention centres and three exhibition centres. The CNR Expo is the largest facility with 1.6-million square feet of indoor exhibition space—it is part of the Istanbul World Trade Center Complex.

Turkish Airlines flies direct from Toronto.

Ten hours from Toronto.

High (summer) 28° C Low (winter) 5° C Official currency is the Turkish Lira.

Population is more than 13-million.

Turkish. English, German and French are widely spoken.

It is customary for the host to serve Turkish coffee to guests as soon as they arrive, as a gesture of hospitality.

The word “turquoise” comes from “turc,” meaning Turkish, and comes from the colour of the Mediterranean Sea on the southern Turkish coast.

Agatha Christie wrote her famous novel Murder on the Orient Express at Pera Palace Hotel in Istanbul.

tip

Turkey requires a visa from most countries’ citizens upon arrival.

The fee is $60 USD for Canadians and $20 USD for Americans. Visas can be purchased at the airport or arranged prior to the trip.

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Portugal’s off-the-radar gem.

Someone once said they didn’t want to own shares in a company that made headlines. Headlines either inflated the price (and executive salaries) or deflated share values. This investor wanted quiet companies which functioned well and created profit. Lisbon is like that. While the rest of Europe is embroiled in screaming headlines over debt, political turmoil and street protests, Lisbon keeps its head down and moves along.

However, being off the radar has a downside. We don’t realize all that it has to offer. Lisbon is itself, but it’s also an amalgam of several cities. Like Rome, Lisbon is built on seven hills. Rome has the Tiber River, Lisbon has the Tagus. Like Rio, it has a giant statue of Christ overlooking the city. This Monumento ao Cristo Rei is reached by crossing a near-replica of San Francisco’s Golden Gate Bridge.

Lisbon is Portugal’s compact capital city of 600,000, with another 2.3-million people living in the outlying areas. Most places of interest are within walking distance, a short cab ride or via the 46stop subway system. Above ground, streets are lined by brightlypainted and tiled buildings. The more monochromatic structures are highly decorated in Belle Epoque, Art Deco and Baroque styles.

In short, they look like cakes in stone.

THEMED PROGRAMS While Lisbon’s history stretches back to the Romans, it’s more modern history has provided fun opportunities for themed group programs. During World War II, Portugal was neutral, so it became the main rendezvous for spies taking advantage of the city’s Atlantic connections. If you remember the film Casablanca, the whole plot centred around getting a letter of transit to Lisbon in order to escape the Nazis.

One company even offers a spy walking tour of the city.

In the winding, narrow lanes that pass for streets leading to the hilltop Castelo de Sao Jorge, which is often used by groups for receptions and dinners, you will hear passionate melodies of Fado music seeping from neighbourhood cafes and restaurants. For those who want something faster, Lisbon has Hard Rock Cafe among its lineup of nightclubs.

Among the more unusual—and memorable—venues is the Museu Nacional dos Coches (National Coach Museum), which comprises a stunning collection of opulent carriages owned by kings, princes and popes housed in a baroque royal riding academy. For a moveable feast, some groups have hired one of the yellow trams,

photos Thinkstock, Lisboa Convention Bureau.

BY ALLAN LYNCH

Lisbon’s Alfama quarter

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The Vasco da Gama bridge bears a striking resemblance to the Golden Gate Bridge

tip

In 30 minutes, groups or individuals can either go to the beaches of the Costa do Estoril and Cascais or visit the UNESCO World Heritage community of Sintra. This is a royal enclave where kings, princes and Portuguese nobles built lavish palaces, fanciful castles, gardens and lakes.

Sintra provides an opportunity for historic-themed off-sites.

fast facts VisitLisboa.com

pHotoS Thinkstock, Lisboa Convention Bureau.

which climb the hills to the castle and can organize onboard the city delicacy, pastel de nata, a custard tart topped with cinnamon or sugar, and Moscatel wine.

As a place to conduct business, Lisbon boasts an astonishing array of meeting venues.

CULTURAL CENTRE One unique venue is the Belem Cultural Centre, with conferencing, performance and exhibition space.

Another option is the former World’s Fair site, the parque das Nacoes, which, in 1998, hosted the high-profile event.

That 50-hectare waterside fairground has become a modern city-within-the-city, featuring three major meeting facilities; four four-star hotels with 968 bedrooms; plus restaurants, an aquarium and cable-car service.

And these facilities are used.

Lisbon is popular with medical groups (in the last two years, pharmacists, operatingroom nurses, palliative-care specialists, dermatologists and psychiatrists have met here), which usually range from 1,000 to 3,000 delegates. In 2011, it welcomed 17,000 delegates to the European Association for the Study of Diabetes AGM and is scheduled to host 35,000 Rotarians in 2013.

Lisbon is such a hot meetings destination that 20 new hotels are set to open by 2014.

—Allan Lynch is a writer based in New Minas, N.S.

Belem Culture Centre

Belem Cultural Centre has 1,506,400 sq. ft. of meeting space. Additional Large Spaces: Lisbon Congress Centre, FIL International Fair of Lisbon, and Beato Convent—a 16th century former convent that can accommodate 2,500 for cocktails in the cloisters.

Lisbon Airport, LIS, is served by 28 airlines flying to over 100 international destinations.

It is one to three hours flying time from most European capitals, and five to eight hours from North America.

Direct flights are available from Toronto.

One hour behind London/GMT.

Winter 17° C, Summer 26° C Attention all duffers: Lisbon boasts 25 golf courses.

Seafood rules: Lisbon chefs claim to have 1,001 ways to cook cod.

National Coach Museum

Among the many ways to explore Lisbon are yellow trams; twoperson motorcycle sidecar (six are available); or two-person, selfdrive Goo-Cars or electric buggies.

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cool gifts 1. Dover Ballcap is made from eco-friendly, 100-per-cent organic cotton. Corporate branding available. Including full embroidery, starting at $14.99 adwear.ca 2. Stand transforms an iPhone into a cordless handset phone. iPhone synchronizes with the base via Bluetooth. Quantity dictates price. hammacher.com 3. Jazz up the dessert course with solid, 72-per-cent cocoa-mass chocolate made specifically to be paired with wine.

Includes cutting board and cutter. $24.99 bypeterandpauls.com.

4. Snack Attack—bite-sized chocolate pretzels and caramel corn, in chic acrylic cube. $9.95; $75 setup for branding on cube. Sticker customizable. plumgiftco.com 5. Fill Tea Stick Infuser with loose tea and swirl in a cup of hot water, for a single serving of tea. Dishwasher-safe. $24 USD. momastore.org 6. Individually cut, self-adhesive ClearKey cushions reduce the clicking of nails on keyboards and protects against bacteria, mold and fungus. Fits all standard keys. $19.99 USD. inventhelpstore.com 7. Made from 100-per-cent bio-washed cotton pique knit, Mapleton Short Sleeve Polo, from Roots, features 100-per-cent cotton flat-knit collar and sleeve cuffs. $39.99. adwear.ca 8. Wrist Jockey turns a 6G nano iPod into a wristwatch, to keep time, music and photos handy. Allows access to buttons, ports and functions while in use. $7.99 USD. inventhelpstore.com 9. Chocolate Truffles available in 12 fruitganache centres and choice of colours hand-painted onto each chocolate. Box of six ($19.95), nine ($26.95) or 12 ($36.95). plumgiftco.com 10. Handcrafted of antique reclaimed lumber, Tequila Buffet includes a cutting board, salt bowls, paring knife and dedicated notches for lime and salt. $90 USD. tequilabuffet.com 50

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travel gear

AS I SEE IT

1. Collapsible Travel Chopsticks feature hardwood tips and stainless steel construction. Fit into carrying case that’s portable enough to tuck into a pocket. $11.99. jet-setter.ca 2. Made of turmeric root, spearmint and purified water, Flight Spray helps prevent viral infections, alleviates nasal dryness and relieves cold symptoms. 1 oz. bottle. $16.50 USD. magellans.com 3. USB NetMouse hooks to a laptop or key ring. Includes silicon storage pouch. Various colours available. Can be imprinted with corporate logo. $15.50. redscarfpromotions.com 4. Bed Bug Killer spray also exterminates fleas and a wide range of flying and crawling insects. Won’t stain water-safe fabrics. Non-irritating to humans. $8.99. jet-setter.ca 5. Luggage Scale ensures your bags meet airline requirements. Weighs just 6 oz and measures up to 75 lbs. Tape measure, to verify dimensions. $14.99. jet-setter.ca 6. Travel Journal features 112 pages, full-colour world map, international dialing codes and time zones, and more. Space for personal info, itinerary, pre-travel checklist, accommodations, restaurants, etc. $13$18. twocrazyladies.com 7. Add water bottle to Travel Humidifier and plug in, for clean, moist air. Includes transcontinental AC adapter and exchangeable plug. Weighs only 6.2 oz. $60 USD. flight001.com 8. Anti-theft Camera Strap features built-in slashproof wire. Can be easily attached to most SLR cameras, binoculars or their carrying cases. Soft-cushioned breathable neck pad. $29.99. jet-setter.ca MEETINGSCANADA.COM

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hot ideas

Custom-designed Twitter Wall provides a compelling, highly visual and interactive event focal point. Can be projected onto a wall, TV or any other flat surface. vervemgmt.com

Each month, send four organic dark chocolates to a recipient. Proceeds benefit 1% of the Planet, which donates 1 per cent of sales to eco-causes.

Six-month club, $209. ethicalocean.com

Sales of the Pashmina Shawl benefit Ovarian Cancer Canada, which increases awareness of, and supports women living with, the disease. $25. shopgenumark.com

Hire an artist to outline a mural, on an outside or inside wall of a building needing beautification, and attendees complete it, paint-by-numbers-style. accessdmc.com

Readable by attendees’ smartphone cameras at meetings and events, QR Codes can link to supplier websites or promotional materials. Printable on any flat surface. twocrazyladies.com

Marley Jammin’ Positive Vibration headphones reproduce sound clearly.

A portion of each sale supports 1Love, the charity run by Bob Marley’s family. $69.99. futureshop.ca 52

Create high-quality name badges (name, title, graphics, logo), with your computer and printer, using this reusable software package. Each kit, 10 badges. $149.99 USD. imprintplus.com

This gift brings locally made peanut butter to children in areas of the world where protein is scarce—and supports women’s peanut butter cooperatives. $35. plancanada.ca

MEETINGSCANADA.COM

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Better.

Better western hospitality. Better attendance.

Better views. Better for business. Better options.

Better backyard. Better energy. Better planning support. Better provincial sales tax (there isn’t any!).

Calgary meetings just keep getting better.

Toll-free 1 877 710 6338 www.meetingscalgary.com

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Vancouver Coast & Mountains Regional Tourism Leaders Forum

MPI BC Chapter Gala

Quebec Cup

MPI TEC

Marriott Gateway on the Falls Opening LEFT TO RIGHT: 1. Stacey Crawford, District of Mission on the Fraser; Cori-Ann Canuel, M+IT, Cynthia Wildman, Vancouver Coast + Mountains; Ian Lowe, Crystal Lodge. 2. Sheila Lennon, Canadian Physiotherapy Association; Richard Simpson, American Express Business Travel. 3. Susan Prophet, Destination Quebec. 4. Stefan Ratte, QVC; Tim Stover, CAE, Motorcycle and Moped Industry Council. 5. Brenda Carter, CMP, KPMG. 6. Dennis Hancock, Maritz Canada; Nicola Kastner, CMP, CMM, Pareto. 7. Pino Nicosia, Fairmont Le Manoir Richelieu; Jason Cullen, Strategic Site Selection. 8. Paintertainment.ca model; Natalie Wilson, CMP, RBC Global Asset Management Inc.; Allison Gavin, Westin Bayshore; CoriAnn Canuel, M+IT. 9. Heather Milliken, CMP, Snell Medical Communication; Alanna McQuaid, M+IT. 10. Helen Cooper, CMP, Casino Rama; Rob Babcock, AV-CANADA; Rowie Jacobs, Casino Rama. 11. Sam Toscano, CMP, Turning Stone Resort Casino; Leslie Wright, Wright Fletcher & Associates. 12. Trevor Lui, International Centre; Barry Webb, Tourism London. 13. Anna DiCienzo, Canadian Niagara Hotels; Gord Chow, Marriott Gateway on the Falls; Kathy McMurray, Marriott Gateway on the Falls and Marriott Niagara Falls Fallsview and Spa; Alanna McQuaid, M+IT.

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CanSPEP SPiN Toronto

CAEM Conference

MPI Toronto Build A Bike ECOS Project

Glenerin Goes Gatsby

CAEM PHOTO George Georgakakos.

Trump Toronto Opening

LEFT TO RIGHT: 1. Nikki Sayers, Nikki Sayers Events; Matina Kalkounis, Blackbox Communications. 2. Sharm Simon, Solutions Event Management; Heidi Wilker, CMP, Blessed Events; Marilyn Dalzell, CMP, Dalzell Meetings & Events. 3. Cynthia Fell, Restaurant Events; Vinita Borrison, CMP, CN Tower; Alice Parnis, Event Fusion. 4. Leslie Wright, Wright Fletcher & Associates; Mary Ann Gamboa, Trump Hotels; John Bullock, Trump Hotels; Alanna McQuaid, M+IT; Carla Olivier, Trump Hotels; Brenda Carter, CMP, KPMG. 5. Marcelo DeOliveira, International Centre; Christine Otsuka, M+IT; Brenda Carter, CMP, KPMG; Jim Carter. 6. Jill Crawford Christie, Starwood Hotels and Resorts; Stephen Christie; Carolyne Vigon, Destination Toronto Inc.; Mike Russell, Toronto Congress Centre. 7. Brent Barkwell, Jason Mercier and Joe Ger, Glenerin Inn; The Mississauga Heritage Flappers; (third from right) Alanna McQuaid, M+IT.

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Site Summer Social LEFT TO RIGHT: 1. Robin Paisley, M+IT; Scott Harradine, Kempenfelt Conference Centre; Julie Wiggins, Cineplex Entertainment. 2. Elizabeth Miller and Jan Zandboer, Select Group Marketing; Sonja Chilcott, M+IT, Bonnie Baird Boyd, CMP, DMCP, bbc Destination Management; Nicola Kastner, CMP, CMM, Pareto. 3. Michael Kohlmaier, Melia Hotels International; Amy McGaw, Moore Carlyle Consulting; Marcel Potvin, Stagevision.

MATCHING DONOR PROGRAM BENEFITS VITAL

CANADIAN ECONOMIC IMPACT STUDY 3.0

CAEM PHOTO George Georgakakos.

Meeting and event professionals attending IncentiveWorks 2012, scheduled for August 21-22, will have a chance to contribute to the Canadian Economic Impact Study 3.0 (CEIS 3.0) through a matching donor program available at registration.

Donations will be matched dollar for dollar by IncentiveWorks up to $10,000 for a total potential contribution of $20,000 to this year-long study.

The project is scheduled for completion next year with preliminary results released April 2013.

You will have the opportunity to donate when registering for IncentiveWorks – www.meetingscanada.com/incentiveworks – and MPI Foundation’s Canada Rocks, the official opening night event.

CEIS 3.0 is being produced by:

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Deliver at Canada’s Greenest Conference Centre

With free Wi-Fi Internet, spacious lounges and pre-function spaces, natural light and picturesque lakeside views, the state-of-the-art Allstream Centre is the perfect place to host your next meeting, convention or special event.

Start planning now. Visit allstreamcentre.com.

105 Princes’ Blvd., Exhibition Place, Toronto, Ontario 416 263 3000 sales@allstreamcentre.com

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Short Presentation Formats

“Brevity is the soul of wit,” wrote William Shakespeare.

Witness TED-style talks (15 to 18 minutes); PechaKucha presentations (20 slides, 20 seconds per slide); and bl!nk (launched at April’s GMIC Sustainable Meetings Conference, by Judy Kucharuk, of Footprint Management Systems, they’re two- to five-minute sessions, where speakers share something

PHOTO Thinkstock

about themselves). Mr. Shakespeare would approve.

MEETINGSCANADA.COM

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I N S I D E ! E D U C AT I O N + K E Y N O T E S + E X H I B I T O R L I S T I N G S + F L O O R P L A N + S C H E D U L E + N E T W O R K I N G +

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Introducing...

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CONTENTS

THE 2012 TEAM ROBIN PAISLEY | General Manager 416.510.5141 RPaisley@MeetingsCanada.com

SONJA CHILCOTT | Publisher 416.510.5226 SChilcott@MeetingsCanada.com

CHRISTINE OTSUKA | Conference Editor 416.442.5600 x3255 COtsuka@MeetingsCanada.com KELSEY BREMER | Art Director 416.442.5600 x3257 KBremer@MeetingsCanada.com

KEVIN LEGALLAIS | Trade Show Manager

6

416.543.3161 KLegallis@MeetingsCanada.com

MELISSA SCOTT |

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Sales + Marketing Associate 416.442.5600 x3213 MScott@MeetingsCanada.com

LORI WINCH | Event Manager

8

416.442. 5600 x3214 LWinch@MeetingsCanada.com

SIM FRAYNE | Event Coordinator 416.510.6867 info@MeetingsCanada.com

9 10

WILLIAM METCALFE LEE | Marketing + Social Media Associate 416.442.5600 x3217 wmetcalfelee@MeetingsCanada.com

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CORI-ANN CANUEL | Account Manager 416.510.6819 CCanuel@MeetingsCanada.com

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ALANNA MCQUAID | Account Manager, International 416.510.5144 AMcquaid@MeetingsCanada.com

BUSINESS INFORMATION GROUP ALEX PAPANOU

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President of Business Information Group

CLOSING PARTY INFO Seaside Soiree

LETTER FROM THE GENERAL MANAGER Do you feel connected to your industry?

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THE CONFERENCE

KEYNOTE: MARK JEFFRIES We Are ALL in Sales

12

KEYNOTE: SCOTT HARRISON Rethink the Way You Do Business

SHOW INFO Hours, Location, Travel information and more!

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SESSION DESCRIPTIONS Education built for you.

REGISTRATION PRICING

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SPEAKERS BIOS Meet this year’s speakers

THE PLANNER Your guide to IW 2012 and events surrounding it M+IT 2012 HALL OF FAME PRESENTATIONS See who the winners are, LIVE

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THE TRADE SHOW

APPOINTMENTS TOOL Meet with who you want, when you want TOURISM TORONTO INTERACTIVE ZONES A taste of what’s to come

TOP 10 REASONS TO ATTEND IW

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KNOWLEDGE PODS Free education on the trade-show floor

OUR SPONSORS MAKE OUR SHOW SPARKLE!

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SHOW FLOORPLAN

25

EXHIBITOR LISTINGS

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EXHIBITOR INDEX

By Region

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HOSTED BUYERS PROGRAM

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MPI FOUNDATION CANADA ROCKS

Vice-President of Canadian Publishing

BRUCE CREIGHTON

GENERAL INFORMATION

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HOSTED BY

WEDNESDAY AUGUST 22 6 P.M. – 12 A.M. THE FIFTH SOCIAL CLUB 225 RICHMOND STREET WEST Chill out and raise a glass with your colleagues in a fresh, relaxed atmosphere. You’ve networked hard for three long days and nights. It’s your last opportunity to sit back and chill or hit the dancefloor one more time (until next year…)!

TICKETS Purchase your ticket for $25 when you register for IncentiveWorks or buy a WORKS Education pass, which includes a ticket.

Feel good about buying your ticket. The proceeds of the first 250 tickets sold will be donated to charity:water (in honour of our keynote speaker, Scott Harrision and his amazing work increasing awareness of the global water crisis).

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Do you feel connected to your industry?

If you’re like me, there are likely times when you feel well-connected, mixed with times when you’re almost supersaturated (T-minus 60 days to an event) and others when you feel a little more disconnected (I’m a Tweep?).

After my post-secondary, industry-specific education, four years as a third-party planner, five years of building CMITS and then relaunching it as IncentiveWorks seven years ago, I’ve observed there are some interesting truths about our industry and being connected. Most meeting and event planners, on average, are very connected to their core industry, whether it’s pharmaceutical, medical, manufacturing, association or government. However, when it comes to being connected to their job function, namely planning events, most planners tell us (and me) they are not as connected as they’d like to be.

IncentiveWorks is commonly regarded as the “homecoming” of the business-events industry in Canada… only our homecoming happens annually every August. It is your place to connect

and feel connected to other professionals who do what you do, regardless of industry, office politics, RFPs and BEOs. It is your time to share and listen, grow and build, and to be connected. Thousands of professionals, just like you, with similar business interests, invest two days once each year to connect and learn.

Like you, we live and breathe the business events industry, and are both champions and cheerleaders for it.

We are supersaturated in our industry on your behalf. We know you likely can’t invest 100 per cent of your time connecting to this industry, so we do it for you and make it easy for you to connect when and how you need to.

IncentiveWorks, now in its 21st year, has been and continues to be the one connection you can count on to improve your meetings, events, galas, conferences, incentive travel and trade shows, through unparalleled professional education and networking opportunities.

Thank you for connecting with us. Thank you for connecting with me.

Robin Paisley, General Manager, IncentiveWorks

save the date august 20 + 21, 2013 2012 SHOWGUIDE

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SHOW HOURS LOCATION Metro Toronto Convention Centre, North Building 255 Front Street W. Toronto, ON Visit mtccc.com for parking information and maps.

TUESDAY AUGUST 21 EDUCATION 8:30 a.m. – 11:30 a.m.

TRADE SHOW 11:30 a.m. – 5:00 p.m.

WEDNESDAY AUGUST 22 EDUCATION 8:30 a.m. – 11:30 a.m.

TRADE SHOW 11:30 a.m. – 4:00 p.m CLOSING PARTY 6:00 p.m. – 12:00 a.m.

See page 10 for our Full Event Agenda.

MOBILE APP IncentiveWorks is offering attendees a rich, interactive mobile option to experience the show this year. You can expect to find: What’s On, featuring events in progress, full session descriptions and room assignments, event schedules and updates, an interactive trade show map with full exhibitors list, a photo gallery where you can post your great event shots, and social media links to keep connected to our community. In late July, the app will be available for download on MeetingsCanada.com

ACCOMMODATIONS Fairmont Royal York Hotel 100 Front Street East, Toronto, ON, M5J 1E3 Rate: $189/night, + taxes (incl. high-speed Internet) EXCLUSIVE PLANNER RATE* $89/night + taxes (incl. highspeed Internet).

RESERVATIONS Phone: 1-800-663-7229 Online: http://bit.ly/L9qzyI Block Name: IncentiveWorks Rates eligible until Aug. 6, 2012. *Can only be booked through your registration confirmation.

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 Online Pre-registration is open until 5:00 p.m.

EST on Friday, August 17th.  On-site Registration opens at 7:30 a.m. on August 21st + 22nd.  On-site Registration is in the Main Lobby of the Metro Toronto Convention Centre, North Building.  Trade show admission is FREE for buyers.  Education Passes are only $75 +HST.  Education Passes includes all education sessions, two lunch vouchers (one for each day of the show) and free subscriptions to M+IT magazine and M+IT-e, our weekly e-newsletter.  Or purchase a Works Pass for $99 which includes all of the above, plus a ticket to the Closing Party.  See page 9 for more details on education passes.  Cancellation: Passes are non-refundable, but may be transferred. To transfer your pass, please contact our registration company by phone at 1-888-780-9825 or e-mail iw@microspec.com.  Passes may not be shared.

FREE WI-FI The Metro Toronto Convention Centre is pleased to offer attendees Free WiFi in the convention common areas. To connect to the WiFi, please select MTCCPublicWiFi

PARTNER AIRLINE FLYING TO TORONTO FOR INCENTIVEWORKS? Our official airline partner is offering planners 30% off their flights! Visit FlyPorter.com to book your flight and use promo Code: IW2012

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REGISTRATION

ACCOMMODATIONS InterContinental Hotel Toronto Centre 225 Front Street West (connected to the Metro Toronto Convention Centre) Toronto, ON M5V 2X3 Rate: $199/night + taxes (incl. high-speed Internet) RESERVATIONS Phone: 1-800-422-7969 Online: bit.ly/LGLx69 Block Name: IncentiveWorks Rates eligible until July 27, 2012

2012 SHOWGUIDE

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WANT MORE CONTROL? Meet with who you want, when you want!

Who doesn’t? Making appointments at IncentiveWorks can help you to maximize your time on the show floor. It puts control in your hands, to meet with who you want, when you want. We’ve all been there when you arrive at a booth you want to visit, only to find a lineup. You usually walk away and come back later, hoping they are free. Appointments give you priority access to Exhibitors, as they will have staff waiting to greet you when you arrive.

We offer an easy online tool, where you simply select who you want to meet with from our comprehensive exhibitors list and select the time you want to meet. You can also include a personal note, so the exhibitor knows why you’re interested in meeting with them.

Once the exhibitor confirms the appointment request, you can either drop every appointment seamlessly into Outlook or your Google calendar or print a master calendar.

Our custom appointments program allows planners to choose at the time of registration how they’d like to manage their appointments at the show: One option is to allow exhibitors to contact you (without revealing your contact information prior to accepting an appointment). The other option is to manage the initial contact with any exhibitor you want to meet with.

Appointments give you control over your time. You can maximize your experience before you even step foot on the floor!

APPOINTMENTS PROGRAM Q+A

Q A Q A

How many appointments are there? Length?

There are several appointment times per day and are booked in 15-minute increments.

Is this program mandatory?

No. The program is designed to fulfil the needs of planner/buyers who want to book individual appointments with exhibitors. Although participation is recommended of all exhibitors and attendees, it is optional.

Q A Q A

Is there a cost to participate?

No. This program is complimentary for both exhibitors and planner/buyers to utilize.

When and how do I book my appointments?

In early July, all registered attendees will be sent a link to begin making appointments. Through this link, you will have full access to the entire program.

CANADA’S BEST NETWORKING VALUE EXCITING SESSIONS | EXPERT SPEAKERS | BREAKTHROUGH CONTENT

REGISTER FOR YOUR PASS TODAY VIP BUYER EDUCATION PASS* + Unlimited Sessions + Keynotes + 2 Lunch Vouchers + 1 Closing Party Ticket + All-access pass to the trade-show floor + Knowledge Pods + Interactive Zones + Connection Lounge

WORKS EDUCATION PASS + Unlimited Sessions + Keynotes

+ Unlimited Sessions

+ 2 Lunch Vouchers

+ Keynotes

+ 1 Closing Party Ticket

+ 2 Lunch Vouchers

+ All-access pass to the trade-show floor

+ All-access pass to the trade-show floor

+ Knowledge Pods

+ Knowledge Pods

+ Interactive Zones

+ Interactive Zones

+ Connection Lounge

+ Connection Lounge

FREE*

(Limited Quantities!) * This pass will be provided in exchange for your commitment to four (4) appointments with 2 0any 1 2of our S Hshow O Wexhibitors.

GUIDE

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EDUCATION PASS

$99

TRADE-SHOW PASS + All-access pass to the trade-show floor + Knowledge Pods + Interactive Zones + Connection Lounge

FREE

(This pass is for Buyers Only)

$75 MEETINGSCANADA.COM/INCENTIVEWORKS

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THE PLANNER MONDAY, AUGUST 20

NETWORKING EVENTS 6:15 AM–11:00 PM SITE CANADA GOLF TOURNAMENT Angus Glen Golf Course

TUESDAY, AUGUST 21

BREAKOUT SESSIONS—8:30 AM-9:15 AM

BREAKOUT SESSIONS—8:45 AM-10:15 AM

10 MEETING MISTAKES SOLVED! Presented by Grail Noble

BUILDING THE ULTIMATE CRITICAL PATH + PRO TIMEMANAGEMENT TRICKS Presented by Milena Santoro

Breakfast in the Clubhouse

BUILDING THE RIGHT INCENTIVE Presented by Edward Thompson

7:30 AM

BREAKOUT SESSIONS—9:30 AM-10:15 AM

Shotgun Start Luncheon

HOTEL SAVVY Presented by Diana Graling

6:15 AM

1:30 PM–3:00 PM Awards + Luncheon Finished COST Supplier entry $300CAD +13% HST Buyer entry is $200CAD +13% HST Note: Golf is sold in twosomes and foursomes only. Each twosome must have one planner TO REGISTER bit.ly/SiteGolf

HOW WILL CHANGES TO THE AODA AFFECT MY EVENT? Presented by Joseph Morrison

WORKSHOPS — 8:30 AM-10:15 AM ETHICS AND ETIQUETTE IN BUSINESS TODAY! Presented by Marsha Jones TAKING INCENTIVE TRAVEL TO THE NEXT LEVEL Presented by Nicola Kastner, Kim Bradford, Terry Manion, Alanna McQuaid

7:30 PM–11:00 PM MPI FOUNDATION CANADA ROCKS Maison 15 Mercer St.

STRATEGIC MEETINGS MANAGEMENT PROGRAM (SMMP) TO INFINITY AND BEYOND! Presented by Betsy Bondurant

TICKETS $85 each CDN TO REGISTER bit.ly/canadarocks

LEADING CHANGE IN A FAST-PACED AND TECHNOLOGICAL WORKPLACE Presented by Cheryl Cran

JOHN BASSETT THEATRE—10:30 AM M+IT HALL OF FAME WINNERS ANNOUNCED LIVE

LEGEND IW NETWORKING EVENT IW EDUCATION SESSION IW KEYNOTE PRESENTATION IW + MPI EDUCATION SESSION SPECIAL PRESENTATION 10

WORKSHOPS—8:45 AM-10:15 AM BREAKING THROUGH THE NOISE: SOCIAL MEDIA ENGAGEMENT Presented by Sidneyeve Matrix WOW PRESENTATION SKILLS Presented by Theresa Syer “SPEARHEARTING” YOUR COMMUNITY SERVICE PROJECTS: ENHANCING MEANING, ENGAGEMENT AND OBJECTIVES Presented by Mariela McIlwraith THE PROBLEM WITH THE FUTURE IS… IT’S NOW! Presented by Greg van Dyke

JOHN BASSETT THEATRE—10:30 AM KEYNOTE PRESENTATION RETHINK THE WAY YOU DO BUSINESS Presented by Scott Harrison

METRO TORONTO CONVENTION CENTRE NORTH BUILDING—11:30 AM-4:00 PM INCENTIVEWORKS TRADE SHOW 2012

CLOSING PARTY—6:00 PM –12:00 AM SEASIDE SOIREE The Fifth Social Club 225 Richmond St. W

KEYNOTE PRESENTATION WE ARE ALL IN SALES Presented by Mark Jeffries

TICKETS $25 each; 100% of the first 250 tickets sold will be donated to charity: water, Scott Harrison’s charity.

METRO TORONTO CONVENTION CENTRE NORTH BUILDING—11:30 AM-5:00 PM

TO REGISTER bit.ly/IWregister

INCENTIVEWORKS TRADE SHOW 2012

TUES+WED: FREE KNOWLEDGE PODS

Sessions take place on the show floor daily from 1:00 p.m.–3:00 p.m. See page 20.

MEETINGSCANADA.COM/INCENTIVEWORKS

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WEDNESDAY, AUGUST 22

2012 SHOWGUIDE

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KEYNOTE PRESENTATION AUGUST 21, 2012

METRO TORONTO CONVENTION CENTRE Suppliers, you know you’re in sales. But meeting planners, despite your title, you’re in sales, too. Forget selling a product – you’re selling a service and an emotion every single day. You sell what you do for a living, the events you plan and yourself as a professional.

Are you sure you’re taking advantage of every opportunity? Soft skills expert Mark Jeffries will deliver an instantly useable set of strategic communication ideas helping you grow your business, network effectively, build solid connections, pitch for success and influence perception and opinion. Gain the insight, confidence and motivation to take advantage of any communication opportunity and put it all into practice on the IncentiveWorks trade-show floor.

For a sneak peek, see M+IT page 21.

ABOUT MARK Former Merrill Lynch stockbroker Mark Jeffries has become a trusted adviser and communications consultant to many global blue chip corporations, professional services organizations and law firms.

He’s appeared as an image and communications expert on NBC’s The Today Show, BBC News, Fox Business and Sky News showing others how to create the ideal ‘communication’ in any crucial business situation. Jeffries is the author of two books’ What’s Up With Your Handshake? and The Art of Business Seduction.

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MARK JEFFRIES COMMUNICATIONS EXPERT

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KEYNOTE PRESENTATION AUGUST 22, 2012

METRO TORONTO CONVENTION CENTRE

RETHINK THE WAY YOU DO BUSINESS Take a moment to think about the way you work. Is it the same as how those around you do it? Why? Because that’s the way it’s always been done? It’s time for a rethink. Scott Harrison will inspire you with his story of how he took a well-known cause, the worldwide water crisis; founded a charity and used the innovative marketing techniques he honed as an event promoter in New York City to build charity: water into a successful fundraising enterprise, amongst the better-known options. His secret? Looking at his charity as a business, rethinking the way things are done and doing it all with a level of transparency. Harrison has up-ended the business of fundraising and will inspire you to make the same bold changes in the way you do business. For a sneak peek, see page 23.

SCOTT HARRISON FOUNDER, CHARITY:WATER

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ABOUT SCOTT Scott Harrison spent 10 years as an event promoter in New York City before leaving to volunteer on a hospital ship off the coast of Liberia, Africa, as a volunteer photojournalist. Returning home two years later, he founded the non-profit organization, charity: water.

Turning his full attention to the global water crisis and the one billion people without clean water to drink, he created innovative public installations and unique online fundraising platforms to spread international awareness of the issue. In five years, with the help of more than 200,000 donors worldwide, charity: water has funded more than 4,000 water projects in 19 developing nations.

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the ConferenCe

tuesday august 21

8:30 A.M.—9:15 A.M. BREAKOUT SESSIONS top 10 mEEtinG mistakEs solvED! Presented by Grail Noble, Yellow House Events  Area: Meeting + Event Planning  Track: Fundamentals Did you know that even the most outgoing people have an elevated heart rate and a high degree of anxiety when they attend live events? Even CEOs experience this as they pull up to the venue wondering if they are in the right place, did they correctly read the dress code and who will be there.

They flip through a mental rolodex of names and topics that they must get right and check their watches or smartphones multiple times before they have even walked in the door.

Find out how mistakes you didn’t even know you were making can contribute to your attendees’ degree of anxiety and render them incapable of truly absorbing your message. Those attendees have given you their most valuable commodity—their time. It is important not to waste it.

Grail Noble will expose the top 10 mistakes seen at most events and how to easily fix them. She will also dig into the importance of building attendee engagement through interactivity using the latest tech-trends in the events industry.

We strive to offer you education sessions that meet your specific needs based on your experience level.

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builDinG thE riGht incEntivE Presented by Edward Thompson, Absolute Motivation  Area: Incentive Planning  Track: Intermediate The right incentive will not only motivate employees, it’ll pay for itself. The wrong incentive is money down the tube. Deciding what’s right for your (or your client’s) company is paramount. But with so many options— travel, cash, merchandise—and structures, it can be difficult to determine what will work best for your group.

Attend this session and learn how to assess the needs of your group and the keys to building an incentive program that will produce results.

9:30 A.M.—10:15 A.M. BREAKOUT SESSIONS hotEl savvy Presented by Diana Graling, CMM,CMP, CSEP, HelmsBriscoe; plus two additional speakers TBA  Area: Meeting + Event Planning  Track: Fundamentals Hotel contracts are intimidating. They vary in length, language and formality with every hotel or venue. So it can be difficult to know exactly what you’re buying each and every time. If you’ve ever questioned a paragraph of a hotel contract, felt intimidated by the process or just want to brush up on your negotiation skills, this is the session for you. Hear from both a planner and supplier on what key questions you should ask and what penalties and protections you should ensure are in place before you sign on the dotted line.

FUNDAMENTALS Our fundamentals track is intended for those just starting out in their career (0-5 years) or the occasional/parttime planner.

AREAS

how will chanGEs to thE aoDa affEct my EvEnt? Presented by Joseph Morrison, Mathews Dinsdale & Clark LLP  Area: Meeting + Event Planning  Track: Intermediate Do you know about the new requirements of the Accessibility for Ontarians with Disabilities Act (AODA)?

The first implementation deadline was January 1, 2012—are you complying? The government of Ontario has developed mandatory accessibility standards that identify, remove and prevent barriers for people with disabilities. These changes to the AODA present key challenges for the events industry: Architectural or structural barriers; information and communication barriers; technology, systemic and attitudinal barriers. Bring your compliance questions to this session and speak to a legal expert who will provide insight on what you should be doing now—in your workplace and at your events—to comply.

INTERMEDIATE

SENIOR-LEVEL

Our intermediate track is intended for those with a bit more experience (5-10 years) who are open to discussing both ideas and tactics.

Our senior-level track is intended for experienced planners (10-plus years) with a focus on strategic thinking.

Meeting + Event Planning OR Incentive Travel Planning (and Supplying) MEETINGSCANADA.COM/INCENTIVEWORKS

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7/12/12 5:30:20 PM

Ethics anD EtiquEttE in businEss toDay!

8:30 A.M.—10:15 A.M. WORKSHOPS takinG incEntivE travEl to thE nExt lEvEl Panelists: Terry Manion, Meridican Incentive Consultants; Nicola Kastner, CMP, CMM, Pareto; Kim Bradford, Orient Express. Moderator: Alanna McQuaid, M+IT  Area: Incentive Travel Planning (and Supplying)  Track: All Levels The incentive travel industry is constantly changing and keeping on top of what’s out there and what’s right for you can be challenging. Whether you’re an in-house planner who’s buying incentive travel, a third-party or indie planner who’s planning an incentive travel trip for a client or a supplier who’s selling an incentive property, this is the session for you. We’ve enlisted a panel of experts to weigh in on the current state of the industry, with a focus on value as key to successful client and supplier partnerships, and paramount to taking incentive travel to the next level.

Pre-registered attendees can submit questions to the panel by emailing cotsuka@meetingscanada.com, prior to the session, to get the most from this participatory panel.

Presented by Marsha Jones, CMP, CMM, Luxury Coach  Area: Meeting + Event Planning  Track: Intermediate Do you know what’s acceptable in today’s industry climate? Are you doing all you can in your business to practice current ethical behaviour?

Can you be sure that your ethics and etiquette are above reproach? In this seminar, you will work in small groups and interactively learn how to approach and deal with ethical “gray” areas, learn how to evaluate accepted industry practices that may cross ethical boundaries, and learn the etiquette needed/necessary to conduct your business successfully at a local and international level.

Do you have an ethical dilemma you have dealt with in the past or are dealing with now? Send in your questions/ scenarios by Aug. 13, 2012, to cotsuka@ meetingscanada.com. Your questions, if included in the seminar, will be handled with utmost confidentiality.

stratEGic mEEtinGs manaGEmEnt proGram (smmp) to infinity anD bEyonD!

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lEaDinG chanGE in a fast-pacED anD tEchnoloGical workplacE Presented by Cheryl Cran, CSP, Sythesis at Work Inc.  Area: Meeting + Event Planning  Track: Senior The remainder of 2012 and beyond will see times of intense technological innovation and will require high levels of contribution from leaders and their teams. Now, it is time to focus on the future and move forward with aligned focus on vision and results. Learn how you can harness your own inner abilities to manage change and personal leadership in a positive and proactive way. Leave this session better equipped to manage change in a way that inspires each person to work hard for the vision and goals of the company.

Presented by Betsy Bondurant, CMP, CMM, Bondurant Consulting  Area: Meeting + Event Planning  Track: Senior If you have successfully deployed your SMMP and now want to advance the scope and acceptance of your program, this session is for you. Prepare to explore the concepts of stakeholder management, communication planning and change management, which are three essential elements that consistently help meeting managers achieve growth with their SMMPs. Unfortunately, these three strategies

Most of our in-depth education workshops meet the Convention Industry Council’s (CIC) time requirements for continuing education sessions and may qualify towards your certification/recertification. To qualify: + Register and attend our IncentiveWorks Education Workshops 14

are often misunderstood or underutilized. This session will not only define each strategy, but will also give clear guidance on how to best utilize and deploy stakeholder management, communication planning, and change management tactics that will increase the effectiveness of your meetings management program.

+ Keep your registration receipt + Keep the session descriptions printed in the IncentiveWorks showguide + Fill out the CMP Recertification Continuing Education form, downloadable from conventionindustry.org + Match the session to an area in the CIC Blueprint + Submit by the deadline for recertification + For more information, visit the CIC’s website.

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wednesday august 22 8:45 A.M.—9:15 A.M. BREAKOUT SESSIONS builDinG thE ultimatE critical path* Presented by Milena Santoro, CMM, CMP, PIDP, MS Productions  Area: Meeting + Event Planning  Track: Fundamentals Every good event planner knows the value of a work-back schedule. But have you perfected the art of creating the ultimate critical path? Attend this highly interactive session and learn the secrets to creating a rocksolid critical path that will allow you to get ahead of what’s happening.

Take a hold of your event before it takes a hold of you! Walk away with a firm understanding of how much time to leave for components and how to build in leeway to keep your sanity.

AND pro timE-manaGEmEnt tricks* (9:30 A.M.–10:15 A.M.) Presented by Milena Santoro, CMM, CMM, PIDP, MS Productions  Area: Meeting + Event Planning  Track: Fundamentals Have you ever felt like you’re juggling so many balls that one false move could land them all on the ground?

You’re not alone in this balancing act.

Our expert has sourced time-tested tricks and technologies designed to keep you on-track or ahead of where you need to be. Don’t be fooled by what’s not truly urgent. Attend this session and learn to prioritize tasks and manage your time like a seasoned professional. * These two sessions are being presented together.

8:45 A.M.—10:15 A.M. WORKSHOPS brEakinG throuGh thE noisE: social mEDia EnGaGEmEnt Presented by Sidneyeve Matrix  Track Meeting + Event Planning  Track: Intermediate There’s a wealth of information out there on social media. Every conference has a social media session, every website/blog/magazine has articles on the topic, and it seems these days we’re hit with the importance of social media from all angles. So now that we know what it is, and all the interesting ways it has worked for brands and businesses in the past, what the heck do PLANNERS do with it? In this interactive and very participatory session, you’ll discover how to get your attendees—internal and external—to truly engage with you via social media. Our expert will help you break through the noise and distill down concrete concepts that will help you finally figure out once and for all how social media can work for you.

wow prEsEntation skills Presented by Theresa Syer  Area: Meeting + Event Planning  Track: Intermediate Do you dread the thought of having to stand before a live audience and give a speech? Surveys confirm that people fear public speaking more than … death. While some people will never become proficient speakers, most of us have the capacity to at least become comfortable and competent speakers. Whether you are hosting a meeting, emceeing an event or speaking at the annual conference, public speaking is often necessary. This session will give you the rare opportunity to watch a professional speaker stop the presentation in order to share secrets of ‘how to’ deliver dynamic presentations, overcome butterflies, engage the audience, and understand the power of strong communication and presentation skills. You’ll build the confidence you need to WOW your next audience.

“spEarhEartinG” your community sErvicE proJEcts: EnhancinG mEaninG, EnGaGEmEnt anD obJEctivEs Presented by Mariela McIlwraith, Meeting Change  Area: Meeting + Event Planning  Track: Senior Meetings and events have the potential to transform communities through effective community-service projects and education campaigns to encourage long-term sustainable behaviours. Attendees will be introduced to frameworks for increasing the effectiveness of community-service projects and will participate in a hands-on community-service project. This session will include a preview of content from the book Ethics and Corporate Social Responsibility for Meetings and Events, co-authored by Mariela McIlwraith and Elizabeth Henderson that will be released this fall.

thE problEm with thE futurE is… it’s now!

Presented by Greg van Dyke, PSAV  Area: Meeting + Event Planning  Track: Senior Discover the latest findings from the MPI Future of Meetings Thought Leadership Initiative study. Gain perspective on the future of technology, social media, meeting design and venues from over 1,500 meeting industry professionals as well as experts from outside our space. This session will raise questions about the future and offer practical ways you can address the trends because the future is for you to invent.

FOR EDUCATION PASS PRICING SEE PAGE 9 OR FOR MORE INFORMATION VISIT

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THE SPEAKERS Betsy Bondurant,

CMP, CMM, is the founder and president of Bondurant Consulting. Betsy has 30-plus years of industry experience. She was the director of meeting planning and trade shows for the world’s largest biotech company, where she developed and implemented a corporate-wide strategic meeting management program.

She concluded a three-year term on the International Board of Directors for MPI in June of 2008 and has participated in many industry advisory boards, panels and forums.

Kim Bradford, born in Montreal, began his career in national sales with Western International Hotels (now known as Westin), in New York City, transferred on to national sales manager and director of sales positions for them in Los Angeles, Phoenix, Hilton Head Island South Carolina, and Walt Disney World. In 1995, Kim joined Orient-Express, where he is currently director of national sales for 45 properties, with a focus on the incentive market. He is based in Charleston, South Carolina.

Cheryl Cran, CSP, is president of the consulting firm Synthesis at Work Inc. As a leadership and business expert, she has worked with top performing companies such as TEDX, 3M, McDonalds, TD Canada Trust, Big Lots, Nintendo, and associations such as MPI, IASB, NSA, GSF and CSAE. She is also the author of four books, including, 101 Ways to Make Generations X, Y and Zoomers Happy at Work, as well as The Control Freak Revolution.

Diana Graling CMM, CMP, CSEP is a global accounts manager for HelmsBriscoe, specializing in site selection and hotel contract management for meeting and event planners. With over 20 years experience, Diana is an active leader and educator in the industry, serving on the boards of various meetings and events associations.

She’s an international speaker, course developer and lead instructor of meetings and special event management; and a global trainer and course 16

developer for the Green Meetings Industry Council International (GMIC) and BeSmart Planners.

Marsha Jones, CMP, CMM, is the founder of MCC Planners Inc., a meeting, special events and destination management firm from 1988 to 2008. She sold the company after 20 successful years to offer services in site selection, consulting and training through her business The Spot Inc. She currently works as director of sales and marketing for Luxury Coach. Marsha has held many key leadership positions for MPI, Site Canada, CHMSE and Tourism Toronto. She has also received many honours, including the Inaugural M+IT Hall of Fame Award for Industry Volunteer 2009.

Nicola Kastner, CMP, CMM, is a recognized leader in the events industry in Canada, with over 20 years of experience. As director, incentive solutions at Pareto, Nicola leads an integrated team that partners with Fortune 500 companies to improve their incentive program strategies. Prior to joining Pareto in November 2011, she spent two years as the North American Director of Meetings and Events for Carlson Wagonlit Travel, preceded by 12 years with Maritz Canada in a variety of leadership roles within the meetings and events team. Additionally, she has held several roles on both the hotel and DMC side of the industry.

Terry Manion

has been a member of the incentive travel industry since 1985 and is currently vice-president of Meridican Incentive Consultants.

Working with clients in a variety of industries has provided the opportunity to develop incentive programs for a wide range of audiences. He understands that well-designed self-funding incentive travel programs have a firm place in each client’s marketing mix. He firmly believes in the importance of ensuring each client is shown the value of incentives. It is because of this, Terry says, that the industry has survived international crises and financial meltdowns time and again.

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t

Sidneyeve Matrix

is Queen’s national scholar and associate professor in the Department of Media and Film at Queen’s University. She teaches courses in mass communications, marketing, digital and social media in the Queen’s School of Business Executive Development Centre and for Rutgers University Center for Management Development. Sidneyeve also works as a social media developer, helping brands increase their digital IQ, at MatrixMediaFX. She sits on Marketing magazine’s editorial advisory board.

She is a regular digital trends analyst for national media outlets, including CBC News, CTVGlobeMedia, The Canadian Press and CanWest Global.

Mariela McIlwraith

is president of Meeting Change, a business consultancy that provides sustainable business planning for communities, associations and corporations, helping them integrate corporate responsibility to improve business results. She has over 15 years of experience in the meetings industry in both Canada and the U.S. Mariela is actively involved in community projects, including Social Entrepreneurship 101: Africa, a Sauder School of Business Initiative designed to address youth unemployment and encourage the development of sustainable businesses through the delivery of business education to youth entrepreneurs in Kenya.

Alanna McQuaid is a seasoned travel professional who has worked in the Canadian corporate, leisure and MICE travel sectors in sales and marketing.

She has travelled extensively and is particularly enthusiastic about supplier negotiations and partnerships.

Alanna understands the MICE business from the planner and supplier perspectives and works with a strategic, productive and positive plan to reach their goals as it relates to promotion and advertising with M+IT. Joseph Morrison is a partner with Mathews, Dinsdale and Clark LLP. Joe’s practice covers all aspects of human resources management and 2012 SHOWGUIDE

7/12/12 5:30:33 PM

EDward­ thompson­

marsha jones

Mariela ­ McIlwraith

Betsy Bondurant Diana Graling

alanna mcquaid

terry manion

grail noble

Kim Bradford

Cheryl Cran

Joseph Morrison

executive employment, including assisting corporate counsel with respect to workplace law issues arising from corporate transactions, restructurings and insolvencies. He brings a responsive, practical approach in helping clients resolve employment and labour disputes and frequently advises management with respect to new workplace law developments, which may affect their business.

Grail Noble is the founder and CEO of Yellow House Events, an event marketing company in Toronto. Named number 16 on the Profit “Top 200 Fastest Growing Companies in Canada” list, Yellow House does business in North America and the Caribbean.

Her clients span many sectors, with a specialty in high-tech, including RIM, TELUS, Virgin, AT&T, Sprint, Mobilicity, Siemens, as well as REVLON, MasterCard, FootJoy and Maple Leaf Sports & Entertainment.

Sidneyeve Matrix

many accolades managing events for corporations, international associations, social clients and not-for-profit agencies. She is the creative president and CEO of MS Productions Inc., a full-service international event and wedding production, design and destination management company.

Theresa Syer is one of today’s most influential voices on creating renowned customer experiences and founding partner of the Syer Hospitality Group Inc. A former director of sales and marketing with Sheraton Hotels, and regional director of sales and marketing for GGS Holdings Inc., her honours include Sheraton Canada’s Sales and Marketing Award and Greater Hamilton Economic Development Lifetime Achievement Award. Theresa’s unapologetic optimism allows her to infuse the passion of the customer experience from the senior executive to the front-line staff.

Milena Santoro, CMP, CMM, PIDP, is an Edward Thompson author, international speaker, awardwinning certified meeting and special events professional who has earned 2012 SHOWGUIDE

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greg van dyke

is the president of Absolute Motivation, which specializes in incentive, loyalty and rewards programs. He has spent the last 22

Theresa Syer

milena santoro

nicola kastner

years designing and implementing incentive and loyalty programs in the U.K., Europe, Canada and the U.S. He spent 17 years with a global marketing services agency, working across retail, financial services, technology, automotive and hospitality sectors before starting Absolute Motivation. Edward has worked with many global brands, designing and implementing integrated strategies to drive behaviour, performance and revenues.

Greg Van Dyke

has worked for PSAV since 2002, and is responsible for the company’s overall market and communications strategy, customer insight analysis, and sales leadership, supporting long-term brand positioning. Van Dyke has a strong background in marketing strategy and business-to-business marketing developed through 14 years of brand management at Carnation and Nestle—domestically and in the United Kingdom. Van Dyke has a B.S. in marketing from the University of Oregon and an M.B.A. in finance and marketing from the Anderson School of Management at UCLA.

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Feeding the

Through Innovation

Through Experience

Through Communication

We are committed to bringing a world of energy and ideas together.

Meet with energy! calgary-convention.com 1.800.822.2697 | T 403.261.8500 | sales@calgary-convention.com

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7/12/12 3:59:12 PM

INTERACTIVITY AT ITS BEST

IncentiveWorks’ Meetings Zones have grown into our new Connection Lounge.

We’ve expanded this area of the show to give you more space to catch up with peers, meet new industry colleagues, charge your phone, pick up a bite to eat or simply relax.

Are you ready for creative ideas, concepts and easy solutions for your next event?

Tourism Toronto’s Interactive Zones are located at the four ‘corners’ of the show, with a full aisle of interactivity running south of the Tourism Toronto booth.

This is the fourth year the zones have been leading the way in showcasing edgy, fun and interactive options for planners.

The feedback has been outstanding and this year promises to give planners even more inspiration!

The preliminary lineup includes a hip Ping Pong tournament, cool Pinnie Contest, relaxing Wellness Seminars, sensational Henna and energizing Bellydancing.

Zone Partners include SPiN Toronto, Turf Lounge/Woodbine Entertainment Group, Consonant, The Sultan’s Tent, Cafe Maroc, Berber Lounge and Fresh Inc. This is just a ‘taste’ of what’s to come.

Check out the full Interactive Zone lineup on meetingscanada.com/incentiveworks

MEMORABLE MEETINGS INSPIRING EVENTS Outside the doors of every InterContinental® Hotel & Resort, there’s a unique destination with its own authentic culture. The Insider Collection, a range of memorable delegate experiences custom-tailored for every destination, will make that culture an integral part of the meeting experience. The planning is seamless, the details are always under control, the hospitality is legendary, and you’ll earn Priority Club® Meeting Rewards* points for every qualified meeting. To find out more and to join, visit us online at PriorityClub.com/MeetingRewards.

• Montreal • Toronto Centre • Toronto-Yorkville

Do you live an InterContinental life?

Contact Patricia Luciani at 1-877-675-6644 ext. 716 Visit us at Incentive Works booth #1023 www.intercontinental.com *Some offers require Priority Club Meeting rewards membership. For full terms and conditions, visit PriorityClub.com/ MeetingRewards. Priority Club is a registered trademark of Six Continents Hotels, Inc. ©2012 InterContinental Hotels

2012 SHOWGUIDE

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rights M EGroup.

E TAll IN Greserved.

S C AMost N hotels A DareAindependently . C O M owned / I Nand/or C Eoperated.

NTIVEWORKS

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HALL OF FAME For the First Time Ever, M+IT’s Hall of Fame Winners Will Be Announced Live at IncentiveWorks, on August 21, 2012!

TOP 10 REASONS TO ATTEND INCENTIVEWORKS Anyone who’s attended IncentiveWorks will tell you, you can:

Make valuable connections with your peers.

2011 HALL OF FAME WINNERS

Now in its fourth year, our Hall of Fame recognizes industry leaders who have contributed to the development of the Canadian meetings and incentive-travel sector. Winners are recognized in the following categories: + Industry Builder A planner or supplier who has developed best practices, created professional guidelines and/or built a product/service that has improved the way the industry does business. + Industry Innovator A planner or supplier who has implemented a service or product that has increased productivity and/or modernized our industry. + Industry Mentor A planner or supplier who has given others the opportunity to pursue excellence. + Industry Rising Star A planner or supplier who has demonstrated leadership and the desire to become an ambassador for our industry. + Industry Volunteer A planner or supplier who promotes industry associations, groups, professional industry chapters or charity work. + Industry Planner Canada’s top planner.

See your colleagues honoured at 10:30 a.m., John Bassett Theatre, before the Keynote. The Hall of Fame Presentation is included with any Education Pass type.

KNOWLEDGE PODS Even more opportunities to learn at IncentiveWorks!

Dive into niche topics with IncentiveWorks Knowledge Pods. FREE for everyone, these 20-minute mini-sessions will give you the opportunity to connect with experts and a small group of your peers in a less formal setting.

Think of the pods as a quick hit of information on emerging topics that will give you enough insight to either seek out more information or move on. Brush up on the newest technologies and gain great insights from your peers with IncentiveWorks Knowledge Pods.

All pods will run back-to-back sessions from 1 p.m. to 3 p.m. daily, along the south wall of the show floor.

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Learn with affordable, world-class education.

Find exciting new vendors and suppliers.

Choose from 14 expert Education Sessions, including 2 daily by MPI for only $75.

5. Earn Continuing Education Credits for most Sessions.

6

Attend FREE Knowledge Pods offering mini sessions on emerging topics.

Pick up great ideas, concepts and inspiration to apply to your business.

Use our custom Appointments tool to book exhibitor meetings on the show floor—see who you want, when you want.

Get even more networking with our partner MPI Foundation and SiteCanada events Find powerful networking opportunities on the show floor with over 750 local, national and international suppliers to choose from.

2012 SHOWGUIDE

7/12/12 5:40:25 PM

PHOTOS DONNA SANTOS

The 2011 edition of IncentiveWorks (our 20th Anniversary!) saw over 5,000 people networking and doing business. We offered a web-based app providing exhibitor listings, floorplan, session descriptions and more. Tourism Toronto’s Interactive Zone featured a Wii bowling competition and how-to sessions on the art of mehndi; making your personal comic strip; and the ins and outs of being a DJ. The sumptuous closing party, at Malaparte, in TIFF Lightbox, took a Vintage Hollywood theme.

2012 SHOWGUIDE

021.Photos.indd 21

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THE incEnTivEworks FRONT STREET

EXIT STAIRS

EXIT STAIRS

SHOW ENTRANCE

SHOW EXIT

INTERACTIVE ZONE

INTERACTIVE ZONE

INTERACTIVE ZONE

IncentiveWorks Concierge + Show Information

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Sponsors + Hosted Buyer Program Partners

Canada

Meetings + Incentive Travel MeetingsCanada.com IncentiveWorks

Premiums + Incentives

2012 SHOWGUIDE

7/16/12 10:19:13 AM

SHOW

RANCE

trade SHOW FLOOR EXIT STAIRS

EXIT STAIRS

SHOW EXIT

SHOW ENTRANCE

location

INTERACTIVE ZONE

Metro Toronto Convention Centre, North Building 255 Front Street W. Toronto, ON Visit mtccc.com for parking information and maps.

SEE PAGE 19 FOR DETAILS

CHARGING ZONE INTERACTIVE ZONE

Hotel Chains + Groups

USA

Caribbean

Europe / Middle East / Asia

Cruise Lines

Associations

2012 SHOWGUIDE

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show hours Tuesday Aug. 21 Education 8:30 a.m. – 11:30 a.m.

Trade Show 11:30 a.m. – 5:00 p.m.

Wednesday Aug. 22 Education 8:30 a.m. – 11:30 a.m.

Trade Show 11:30 a.m. – 4:00 p.m Closing Party 6:00 p.m. – 12:00 a.m.

See page 10 for our full event agenda.

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OUR SPONSORS MAKE OUR SHOW SPARKLE 024.Sponsors.indd 24

IncentiveWorks would like to thank our sponsors for their continued support of both IncentiveWorks and the Canadian meetings industry.

THANK YOU! SUPER DIAMOND WELCOME SPONSOR

DIAMOND

PLATINUM

OFFICIAL SHOW DECORATOR AND FURNITURE SUPPLIER

PREMIER CONTENT SPONSOR

CONTINUING EDUCATION SPONSOR

GOLD

OFFICIAL AIRLINE PARTNER + EDUCATION ROOM SPONSOR

SILVER E-CONFIRMATION SPONSOR

CHARGING STATION SPONSOR

a place to recharge your batteries!

HALL OF FAME

7/12/12 5:52:43 PM

THe eXHiBiTorS A ACCENTA DISPLAY CORP. 250 Superior Blvd Mississauga ON L5T 2L2 P: 905-362-9100 F: 905-362-9108 accenta.com Booth # 1138

ACCESS DESTINATION SERVICES FLORIDA 2 - 6881 Kingspointe Parkway Orlando FL 32819 USA P: 407-839-4752 F: 407-839-4753 accessdmc.com Booth # 1730, 1732

AIR CANADA 1001-2 Queen St E Toronto ON M5A 2T2 P: 416-352-3957 aircanada.com Booth # 512

AIR CANADA VACATIONS 1440 St Catherine W Montréal QC H3G 1R8 P: 877-752-7710 F: 514-876-9958 aircanadavacations.com Booth # 1816

ALLSTREAM CENTRE

AMSTAR DMC

105 Princess Blvd Toronto ON M6K 3C3 P: 416-263-3600 F: 416-263-3029 allstreamcentre.com Booth # 1015, 1017

Av Palenque Mza 5 Lts 123y4 Smza 29 2do Piso Mexico P: +52 998 881 9565 F: +52 998 881 9594 amstargroups.com Booth # 1925, 1927

ALTIMA CONCEPT - DMC 1-8305 Ontario E Montréal QC H1L 3E5 P: 514-351-5954 F: 514-351-2611 altima-concept.com Also Exhibiting: Hotel Nelligan, Hotel Place d’Armes Booth # 518 Altima Concept is a full-service Destination Management Company dedicated to helping you plan and organize successful conferences, corporate events and incentive trips. By choosing to put our resources and experience at your service and whether your event takes place in Montreal, Tremblant, Quebec City, you’ll be ensuring a successful event on every level.

AMERICANA CONFERENCE RESORT AND SPA 8444 Lundy’s Lane Niagara Falls ON L2H 1H4 P: 800-263-3508 F: 905-356-9233 americananiagara.com Booth # 1135

AIR FRANCE 1105-151 Bloor St W Toronto ON M5S 1S4 P: 647-725-1591 F: 647-725-1582 airfrance.ca Booth # 1537, 1539

AIR TAHITI NUI 100-1970 East Grand Ave El Segundo CA 90245 USA P: 310-662-1860 F: 310-640-3683 airtahitinui-usa.com Booth # 1537, 1539

ALEXANDRA RESORT PO Box 622 Princess Dr Grace Bay, Providenciales Turks & Caicos Islands P: 649-946-4686 alexandraresort.com Booth # 1825 2012 SHOWGUIDE

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AMRESORTS 7 Campus Blvd Newton Square PA 19073 USA P: 800-727-3550 F: 610-359-8125 amrmeetings.com Also Exhibiting: Amstar DMC Booth # 1911, 1913, 1915 AMResorts boasts 28 beachfront resorts spread out among five brands throughout Mexico and the Caribbean, including ZoÎtry Wellness & Spa Resorts, Secrets Resorts & Spas, Dreams Resorts & Spas, Now Resorts & Spas and Sunscape Resorts & Spas that all feature on-site group event planners who are masters at making sure what you need is perfectly executed.

Listings updated as of June 28, 2012

ARUBA CONVENTION BUREAU 8 - L.G. Smith Blvd Oranjestad, Aruba P: 297-582-3777 arubaconventionbureau.com Also Exhibiting: De Palm Tours, Radisson, Red Sail Sports Booth # 1937, 1939

ASSOCIATED LUXURY HOTELS INTERNATIONAL 211-164 Sandalwood Pkwy E Brampton ON L6Z 4X1 P: 905-846-4477 F: 905-248-3556 alhi.com Also Exhibiting: Hotel Nikko San Francisco, MGM Grand at Foxwoods, New York Palace Hotel, Okai Valley Inn & Spa, Paradisus Punta Cana Resort, Pebble Beach Resorts, The Breakers, The Grand Del Mar, The Grove Park Inn Resort & Spa, The Peabody Orlando, The Peninsula Chicago, The Wigwam Booth # 1413, 1415, 1512, 1514 For over 25 years, ALHI has provided meeting professionals and organizations reliable, regionally based National Sales services for our membership of over 130 Four- and Five-Diamond quality hotels and resorts.

Allow us to assist you with your next program. For a list of ALH’s entire portfolio, visit www.alhi.com.

CHECK OUT THE FLOORPLAN ON PAGE 22 TO HELP PLAN YOUR VISIT IN ADVANCE!

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WHO SHOULD

ATTEND INCENTIVEWORKS? + Meeting Planners  Corporate  Government  Association  Independent + Incentive Travel Managers + Special Event Planners + Convention + Trade Show Managers + Sales + Marketing Managers + Executive Assistants + Administration Specialists + Human Resource Managers + Trainers + Corporate Travel Agents + PR Specialists + Communications Managers

PLUS + Buyers of premium/ incentive merchandise + corporate gifts + Anyone responsible for  Selecting promotional items to reward + motivate employees  Purchasing ways to thank clients  Launching new products + services

B

BLUE MAN GROUP 599 Broadway, Floor 6 New York NY 10012 USA P: 800-258-3626 F: 212-937-3509 blueman.com Booth # 1737

BLUE MOUNTAIN RESORT BANFF LAKE LOUISE TOURISM 375 Cascade Plaza PO Box 1298 Banff AB T1L 4B3 P: 403-762-0281 F: 403-762-8545 banfflakelouise.com/meetings Also Exhibiting: Banff Lodging Co/ Wild Bill’s, Banff-on-Demand, Brewster Corporate & Event Management, Discover Destination Management, Fairmont Banff Springs Hotel, Fairmont Chateau Lake Louise, Rocky Mountain Resorts, The Banff Centre Booth # 1223, 1225, 1227,

1322, 1324, 1326

Banff and Lake Louise offer everything a planner needs for an exceptional meeting, conference or incentive. Five star iconic resorts, contemporary facilities with stateof-the-art conveniences, modern mountain lodges, unique off site venues, quality professional services and unlimited outdoor activities all blend effortlessly with the pristine beauty of Banff National Park.

110 Jozo Weider Blvd Blue Mountains ON L9Y 3Z2 P: 877-445-0231 F: 705-444-1751 bluemountain.ca Booth # 630

BMO FINANCIAL GROUP INSTITUTE FOR LEARNING 3550 Pharmacy Ave Scarborough ON M1W 3Z3 P: 416-490-4300 F: 416-490-6100 ifl.bmo.com Booth # 730

BRIGGS INC. 406 - 1501 Broadway New York NY 10036 USA P: 212-354-9440 F: 212-382-1560 briggsnyc.com Booth # 1711, 1713, 1715

BROADWAY.COM 729 Seventh Ave, 7th Floor New York NY 10019 USA P: 212-817-9159 F: 212-541-4892 broadway.com Booth # 1711, 1713, 1715

BARBADOS TOURISM AUTHORITY

BUY THE SEA

1010-105 Adelaide St Toronto ON M5H 1P9 P: 800-268-9122 F: 416-241-9882 visitbarbados.org Also Exhibiting: Accra Beach Resort & Spa, Barefoot Meetings & Incentives, Courtyard

by Marriott, Elegant Hotels, Fairmont Royal Pavillion, Hilton Barbados, Journeys Thru Paradise, Ocean Two, The Crane Booth # 1831, 1833, 1930, 1932

10189 Cleary Blvd Plantation FL 33324 USA P: 954-424-8649 F: 954-476-3689 buysea.net Also Exhibiting: Celebrity Cruises, Crystal Cruises, Regent Seven Seas Cruises & Oceania Cruises, Windstar Cruises Booth # 1826

BARCELO HOTELS & RESORTS

CAESARS WINDSOR

17755 65th Ave Tinley Park IL 60477 USA P: 708-781-9665 playaresorts.com Booth # 1919

377 Riverside Dr E Windsor ON N9A 7H7 P: 877-223-7702 F: 519-985-5849 caesarswindsor.com Booth # 623, 625

BERMUDA DEPT. OF TOURISM

CAPELLA PEDEGAL

675 Third Ave, Floor 20 New York NY 10017 USA P: 800-223-6106 F: 212-983-5289 gotobermuda.com Booth # 1814

Camino Del Mar 1 CP 23455 Cabo San Lucas BCS Mexico capellahotels.com Booth # 1925, 1927

C

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7/12/12 9:10:46 PM

CARLISLE BAY

CROWNE PLAZA NIAGARA FALLS - FALLSVIEW

Carlisle Bay Old Road St. Mary’s Antigua WI campbellgrayhotels.com Booth # 1925, 1927

5685 Falls Ave, Niagara Falls ON L2E 6W7 P: 905-374-4445 F: 905-374-9606 niagarafallshotels.com Booth # 1130, 1132

CAYMAN ISLANDS DEPARTMENT OF TOURISM 1101-1200 Bay St Toronto ON M5R 2A5 P: 800-263-5805 F: 416-485-0832 caymanislands.ky Also Exhibiting: Celebrations Ltd. - Event Management, Cayman Resorts, Grand Cayman Marriott Beach Resort, The Ritz-Carlton Grand Cayman, Westin Casuarina Resort and Spa Grand Cayman Booth # 1810, 1812

CROWNE PLAZA TIMES SQUARE

DENIHAN

1605 Broadway, New York NY 10019 USA P: 212-315-6123 F: 212-977-5517 manhattan.crowneplaza.com Booth # 1711, 1713, 1715

551 Fifth Ave New York NY 10176 USA P: 646-424-2639 F: 212-971-1143 denihan.com Booth # 1711, 1713, 1715

CSI AVIATION SERVICES INC. 1-3700 Rio Grande Blvd NW Albuquerque NM 87112 USA P: 800-765-9464 F: 505-342-7377 airchartertravel.com Booth # 1726

D

CCR SOLUTIONS INC. 100A Belfield Rd Etobicoke ON M9W 1G1 P: 800-761-1119 F: 416-675-6997 ccrsolutions.com Booth # 1905, 1907, 2004, 2006

DEERHURST RESORT 1235 Deerhurst Dr, Huntsville ON P1H 2E8 P: 855-368-2565 F: 416-368-2572 deerhurstresort.com Booth # 709, 711, 808, 810

CINEPLEX ENTERTAINMENT LP

DELTA GRAND OKANAGAN RESORT & CONFERENCE CENTRE

1303 Yonge St Toronto ON M4T 2Y9 P: 800-313-4461 F: 416-323-7228 cineplex.com/corporatesales.aspx Booth # 719

1310 Water St, Kelowna BC V1Y 9P3 P: 800-465-4651 deltagrandokanagan.com Booth # 1336

CLUBMED BUSINESS

CONCORDE HOTELS & RESORTS

COSMOPOLITAN HOTEL 8 Colborne St Toronto ON M5E 1E1 P: 855-368-2565 F: 416-368-2572 cosmotoronto.com Booth # 709, 711, 808, 810

CREAM OF THE CROP EVENT AND LOGISTICS, LLC 158 North Federal Highway Dania Beach FL 33004 USA P: 877-987-3836 F: 954-925-4982 creamofthecropevents.com Booth # 1832 2012 SHOWGUIDE

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802-1800 Argyle St Halifax NS B3J 3N8 P: 877-422-9334 F: 902-492-3175 destinationhalifax.com Also Exhibiting: Atlantica Hotels, Delta Barrington, Delta Halifax, Fox Harb’r Resort, Halifax Marriott Harbourfront, RCR Hospitality Group, Westin Nova Scotian, World Trade & Convention Centre Booth # 522, 524, 526

DESTINATION HOTELS & RESORTS Chicago National Sales Office 6-200 E Walton Pl Chicago IL 60611 USA P: 312-280-4554 destinationhotels.com Booth # 1723

DELTA HOTELS & RESORTS

1500-2 Place Alexis Nihon Montréal QC H3Z 3C1 P: 888-567-1777 F: 514-937-9661 clubmedgroups.com Booth # 1917

One Penn Plaza, Suite 2127 New York NY 10119 USA P: 917-339-7384 F: 212-695-4742 concorde-hotels.com Booth # 1537, 1539

DESTINATION HALIFAX

2300-77 King St, Toronto ON M5K 1G8 P: 416-874-2000 deltahotels.com Also Exhibiting: Delta Centre-Ville, Delta Chelsea, Delta Edmonton South, Delta Lodge at Kananaskis, Delta Meadowvale Hotel and Conference Centre, Delta Montreal, Delta Ottawa City Centre, Delta Quebec, Delta Victoria Ocean Pointe Resort and Spa Booth # 609, 611, 708, 710

DEMCO TRAVEL ORGANISATIONS Sinoplu Sehit Cemal Sok 16, 1/1 Tesvikiye Istanbul Turkey P: +90 212 2402871 F: +90 212 2404063 dem-co.com Also Exhibiting: Demco Destination Event Management Booth # 1530 Creative, contemporary, hip and sincere...the goal is to add value to the work you do and become indispensable. Partnerships are instrumental in the success of any event and as your partner in Turkey, we recognize that the most important aspect of the services we offer is to understand your needs and expectations.

Listings updated as of June 28, 2012

DESTINATION ST. JOHN’S 201-11 Waldegrave St St. John’s NL A1C 4M5 P: 877-739-8899 F: 709-739-8897 destinationstjohns.com Also Exhibiting: Delta St. John’s Hotel, McCarthy’s Party Tour & Convention Services, Newfoundland & Labrador Tourism, Sheraton Hotel Newfoundland Booth # 531, 533 With its breathtaking surroundings, modern facilities, and colourful experiences, St. John’s is the natural choice for your next conference. Destination St. John’s can make it happen! Opening in the spring of 2016, the St. John’s Convention Centre, which is doubling in size, will make this proven host city even better!

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DOMINICAN REPUBLIC TOURISM

ELMWOOD SPA

801-26 Wellington St E Toronto ON M5E 1S2 P: 888-494-5050 godominicanrepublic.com Also Exhibiting: Amstar DMC, Connect Travel Services Booth # 1916, 1918

18 Elmwood St, Toronto ON M5G 1G7 P: 877-284-6348 F: 416-977-8280 elmwoodspa.com Booth # 1039

224-145 East 15th St North Vancouver BC V7L 2P7 P: 800-507-3759 eply.com Booth # 738

DRUM CAFE

DISNEY CRUISE LINE PO Box 10299 Lake Buena Vista FL 32830 0299 USA P: 407-566-7520 F: 407-566-3541 disneymeetings.com/dcl Booth # 1830 Choose a Disney Cruise Line experience as the well-deserved reward for any highachieving employee, innovative team or success-driven group and you will send a powerful message of recognition and support for their accomplishments. Chart the course for ongoing success that will ripple throughout any organization.

1591 Dundas St W Toronto ON M6K 1T9 P: 800-791-3786 drumcafe.ca Booth # 1037

THE ESTATES OF SUNNYBROOK

e E11EVEN 15 York St Toronto ON M5J 0A3 P: 416-815-1111 F: 416-815-6047 e11even.ca Booth # 922, 924, 926

EASY & THE FIFTH 225 Richmond St W Toronto ON M5V 1W2 P: 416-979-3000 F: 416-979-9877 thefifth.com Booth # 716, 718

DISNEY DESTINATIONS PO Box 10000 Lake Buena Vista FL 32830 USA P: 407-566-4890 F: 407-566-4879 disneymeetings.com Booth # 1622 Great stories aren’t just told. They’re experienced. Disney brings your meeting to life with the resources and expertise available exclusively from the global leader in imagination and creativity. Create an unforgettable experience by collaborating with an organization committed to excellence, inspiration and innovation.

Make your next meeting a Disney Meeting!

THE DMC GROUP 808 - 59 Fifth Ave New York NY 10003 USA P: 212-989-4410 F: 212-989-7538 thedmcgroup.com Booth # 1527

EDMONTON TOURISM 9990 Jasper Ave, Floor 4 Edmonton AB T5J 1P7 P: 877-917-7626 F: 780-426-0535 edmonton.com Also Exhibiting: Destination Marketing Hotels Edmonton Downtown, Destination Marketing Hotels Edmonton South, Destination Marketing Hotels Edmonton West, Shaw Conference Centre Booth # 1323, 1325, 1327,

1422, 1424, 1426

Edmonton Tourism and our partners at IncentiveWorks are experts in destination experiences. We want to partner with you to make your next program the success you envision, so come visit our team and take the first step to something completely different!

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2075 Bayview Ave Toronto ON M4N 3M5 P: 416-487-3841 F: 416-487-5700 estatesofsunnybrook.com Booth # 938

EXCELLENCE GROUP LUXURY HOTELS & RESORTS Paseo Muveres Lt1 M21 S13, Isla Muveres R00, Mexico 77400 P: +52 998 872 8685 F: +52 998 872 8621 excellence-resorts.com Booth # 1926

EXPOSOFT SOLUTIONS

FOLLOW US ON TWITTER @INCENTIVE_WORKS AND USE THE HASH TAG #IWSHOW 28

EPLY ONLINE EVENT REGISTRATION

221-7895 Tranmere Dr Mississauga ON L5S 1V9 P: 888-304-9161 F: 905-672-7050 exposoftsolutions.com Booth # 1423

F FAIRMONT, RAFFLES, SWISSÔTEL HOTELS & RESORTS 3300-155 Wellington St W Toronto ON M5V 0C3 P: 416-874-2600 F: 416-874-2431 frhi.com Booth # 1114, 1116, 1118

FALLSVIEW CASINO RESORT 6380 Fallsview Blvd Niagara Falls ON L2G 7X5 P: 888-325-5788 F: 905-371-7639 fallsviewcasinoresort.com Also Exhibiting: Hillebrand Winery, Hilton Hotel and Suites Niagara Falls, Peller Estates Winery Booth # 1124, 1126

Listings updated as of June 28, 2012

2012 SHOWGUIDE

7/12/12 6:45:40 PM

THE GRAND HOTEL & SUITES

FAMELOFT 210-2600 William-Tremblay Montréal QC H1Y 3J2 P: 855-522-3263 F: 514-725-3750 fameloft.com Booth # 1417, 1419 Fameloft is an innovative event and advertising tool with a fully customizable design which reflects exactly your brand image or your events, by reinventing the traditional photo booth and turning it into a digital high visibility promotional medium throughout social networks.

FLUID EVENT MANAGEMENT SOLUTIONS 544 Conestogo Rd Waterloo ON N2L 4E2 P: 866-663-5631 F: 519-725-2082 fluidems.com Booth # 1439

225 Jarvis St Toronto ON M5B 2C1 P: 877-324-7263 F: 416-863-1100 grandhoteltoronto.com Booth # 932

GREAT WOLF LODGE

GUOMAN & THISTLE HOTELS

3950 Victoria Ave Niagara Falls ON L2E 7M8 P: 888-878-1818 F: 905-353-5639 greatwolf.com Booth # 1139

1115 - 1875 Connecticut Ave NW Washington DC 20009 USA P: 202-772-8328 F: 202-772-8338 guoman.com thistle.com Booth # 1536, 1538

GREATER MIAMI CONVENTION & VISITORS BUREAU 2700-701 Brickell Ave Miami FL 33131 USA P: 800-933-8448 F: 306-539-2985 miamiandbeaches.com Also Exhibiting: Biltmore Hotel, Charles Group Hotels, Fontainebleau Miami Beach, Mayfair Hotel & Spa, Ritz-Carlton, St. James Royal Palm, The Hotel/Park Central Booth # 1637, 1639, 1736, 1738

FOUR SEASONS HOTELS AND RESORTS GREATER PALM SPRINGS CVB 70 - 100 Highway 111 Rancho Mirage CA 92270 USA P: 800-967-3767 F: 760-770-9001 palmspringsoasis.com Booth # 1624, 1626

FRANCE MEETINGS & CONVENTION BOARD 1010-1800 McGill College Ave Montréal QC H3A 3J6 P: 514-288-2026 F: 514-845-4868 franceguidepro.com Also Exhibiting: Air France, Air Tahiti Nui, Concorde Hotels & Resorts, Martinique Promotion Bureau/CMT Canada Booth # 1537, 1539

FRONTIER TEAM BUILDING 108.5 Church St St. Catharines ON L2R 3C8 P: 800-685-5278 F: 905-935-1369 frontierteambuilding.com Booth # 1425

g GLENERIN INN & THE SPA 1695 The Collegeway Mississauga ON L5L 3S7 P: 877-991-9971 F: 905-828-0891 glenerininn.com Also Exhibiting: The Spa at Glenerin Inn Booth # 1043

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HARRISON HOT SPRINGS RESORTS & SPA 100 Esplanade Ave Harrison Hot Springs BC V0M 1K0 P: 800-663-2266 F: 604-796-3682 harrisonresort.com Booth # 1236

HAWAII VISITORS & CONVENTION BUREAU

830 - 900 North Michigan Ave Chicago IL 60611 USA P: 312-944-4949 F: 312-944-6798 fourseasons.com Booth # 1525

2012 SHOWGUIDE

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HILTON HOTEL AND SUITES NIAGARA FALLS 6361 Fallsview Blvd Niagara Falls ON L2G 3V9 P: 800-339-5023 niagarafallshilton.com Also Exhibiting: Peller Estates Winery Booth # 1124, 1126

GROUPE GERMAIN 75 Bremner Blvd Toronto ON M5J 0A1 P: 888-940-7575 F: 416-649-7574 groupegermain.com Also Exhibiting: Alt Hotel, Hotel Le Germain Booth # 717 Groupe Germain’s philosophy is founded on elegance combined with authenticity.

The distinctive character of a Germain property is in its exclusive design, remarkable comfort and warm ambience. We strive to create a comfortable and inviting atmosphere where the attentive and personalized service is accommodating yet never intrusive — a home away from home.

Listings updated as of June 28, 2012

1400 - 980 N Michigan Ave Chicago IL 60611 USA P: 312-214-3923 F: 312-560-2486 meethawaii.com Booth # 1611, 1613, 1710, 1712

HILTON WORLDWIDE 5830 Campus Rd Mississauga ON L4V 1G2 P: 800-671-9981 F: 905-672-6422 hiltonworldwide.com Booth # 1313, 1315, 1317, 1319,

1412, 1414, 1416, 1418

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WHO

EXHIBITS AT INCENTIVEWORKS? LOCAL NATIONAL INTERNATIONAL EXHIBITORS: Audio Visual Registration Catering Transportation Hotels + Resorts National + International Hotel Chains from all the MAJOR brands! + Convention Centres + Convention Bureaus + DMC’s + Cruiselines And a host of additional services + products to help you deliver memorable events! + + + + + +

HISTORIC ROYAL PALACES Tower of London London England EC3N 4AB P: +44 20 3166 6311 F: +44 20 3166 6310 hrp.org.uk Booth # 1536, 1538

HOCKLEY VALLEY RESORT 793522 Mono 3rd Line, RR 1 Orangeville ON L9W 2Y8 P: 866-462-5539 F: 519-942-8033 hockley.com Booth # 633

HORNBLOWER CRUISES & EVENTS Hornblower Landing Pier 3 The Embarcadero San Francisco CA 94111 USA P: 415-788-8866 hornblower.com Booth # 1630 Hornblower Cruises & Events has been the leading dining cruise company in California for over 30 years. The company produces corporate, incentive and private cruises onboard over 40 vessels nationwide. Cruising from San Francisco, Marina del Rey, Newport Beach, San Diego and announcing our newest location in New York Harbor.

HORSESHOE RESORT 1101 Horseshoe Valley Rd Barrie ON L4M 4Y8 P: 855-368-2565 F: 416-368-2572 horseshoeresort.com Booth # 709, 711, 808, 810

HOTEL GRAND PACIFIC

PLUS + Premium + Incentive Merchandise: Æ Apparel Æ Gift Cards Æ Awards Æ Bags Æ Conference Gifts Æ And Much More!

463 Belleville St Victoria BC V8V 1X3 P: 800-663-7550 F: 250-380-4475 hotelgrandpacific.com Booth # 1237

HOTEL LE CRYSTAL

HYATT HOTELS & RESORTS 71S Wacker Dr Chicago IL 60606 USA P: 800-233-1234 hyatt.com Booth # 809, 811, 813, 908, 910, 912 Great Happens when people get together.

At Hyatt, we believe in the power of the meeting, because nothing is quite so personal, quite so human, as meeting in person. We believe that when the details of your meeting are graciously handled and the distractions artfully managed, you become free to succeed. No matter what type of meeting or event you’re planning, Hyatt has everything you need to make Great Happen.

i IBEROSTAR HOTELS & RESORTS General Riera 154 Palma de Mallorca Ba Leares Spain P: 905-821-4505 iberostar.com Booth # 1817, 1819

INDIA TOURISM TORONTO 1003-60 Bloor St W, Toronto ON M4W 3B8 P: 866-974-6342 F: 416-962-6279 incredibleindia.org Booth # 1532

INTERCONTINENTAL HOTELS & RESORTS 2 Robert Speck Pkwy Mississauga ON L4Z 1H8 P: 877-675-6644 F: 416-675-9779 ihg.com Also Exhibiting: InterContinental Toronto Centre, InterContinental Toronto Yorkville Booth # 1023

1100 rue de la Montagne Montréal QC H3G 0A1 P: 877-861-5550 F: 514-861-5288 hotellecrystal.com Booth # 516

INTERNATIONAL CENTRE

HOTEL QUINTESSENCE

THE ISLANDS OF THE BAHAMAS

3004 chemin de la Chapelle Mont-Tremblant QC J8E 1E1 P: 866-425-8551 F: 819-425-7118 hotelquintessence.com/en Booth # 514

202-6725 Airport Rd Mississauga ON L4V 1V2 P: 800-667-3777 F: 905-672-2092 bahamas.com Booth # 1923

6900 Airport Rd Mississauga ON L4V 1E8 P: 800-567-1199 F: 905-677-3089 internationalcentre.com Booth # 1025

2012 SHOWGUIDE

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THE KING EDWARD HOTEL 37 King St E Toronto ON M5C 1E9 P: 855-368-2565 F: 416-368-2572 thekingedwardhotel.com Booth # 709, 711, 808, 810

JAMAICA TOURIST BOARD 303 Eglinton Ave E Toronto ON M4P 1L3 P: 800-465-2624 F: 416-482-1730 visitjamaica.com Also Exhibiting: Chukka Carribean, Jamaica Tours DMC Limited, Montego Bay Convention Centre Booth # 1822, 1824 Jamaica’s groups and conventions team is committed to helping you with all aspects of your meeting, convention or incentive program on our beautiful Island. Do visit our partners who are also here today to see you: Jamaica Tours DMC; Sunset Resorts; Chukka Caribbean Attractions and the Montego Bay Convention Centre.

JPdL 500-1555 rue Peel Montréal QC H3A 3L8 P: 800-361-1070 F: 514-287-1248 jpdl.com Booth # 519

JW MARRIOTT, THE ROSSEAU MUSKOKA RESORT & SPA

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LOEWS HOTELS

LAS VEGAS CONVENTION AND VISITORS AUTHORITY 3150 Paradise Rd Las Vegas NV 89109 9096 USA P: 702-892-0711 F: 702-892-2824 visitlasvegas.com lvcva.com Also Exhibiting: Baskow & Associates, Caesars Entertainment, Circus Circus Hotel, Cirque du Soleil, Cosmopolitan Hotel, Green Valley Ranch Hotel, Hard Rock Hotel, Hello Las Vegas, Hilton Grand Vacations, Meet Las Vegas, Orleans Hotel, Papillon Helicopters, Red Rock Hotel, Richard Petty Driving Experience, Station Casinos, Treasure Island Hotel, Wynn/Encore Hotels Booth # 1513, 1515, 1612, 1614

LEAGUE OF ROCK

KEMPENFELT CONFERENCE CENTRE, BARRIE 3722 Fairway Rd Innisfil ON L9S 1A5 P: 705-722-8080 F: 705-721-3395 kempenfelt.com Booth # 631

KETCHUM MANUFACTURING INC.

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1225 cours général-de Montcalm Quebec QC G1R 4W6 P: 418-640-5802 F: 418-647-1773 loewshotels.com Booth # 513, 515, 517

403 - 1730 N Western Ave Chicago IL 60647 USA P: 312-402-8472 F: 312-263-5045 lhw.com Also Exhibiting: Banyan Tree Mayakoba, The Setai Fifth Avenue Booth # 1724

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2012 SHOWGUIDE

LOEWS HOTEL LE CONCORDE

700 Bay St Toronto ON M5G 1Z6 P: 800-866-7567 F: 416-348-9058 english.visitkorea.or.kr Booth # 1533

THE LEADING HOTELS OF THE WORLD

1050 Paignton House Rd PO Box 31 Minett ON P0B 1G0 P: 866-240-8605 F: 705-765-6948 jwrosseau.ca Booth # 632

1245 California Ave Brockville ON K6V 7N5 P: 613-342-8455 F: 613-342-7550 ketchum.ca Booth # 737

KOREA TOURISM ORGANIZATION

33 Chaplin Cres Toronto ON M5P 1A2 P: 416-908-5284 F: 416-481-1011 leagueofrock.com Booth # 722 North America’s Best Team Building Event.

Harness The Raw Power & Emotion Of Music!

Jump-start creativity and teamwork! Improve collaboration. Build deeper relationships.

Get your team truly connected when they collaborate with famous and professional musicians from across North America. Too often, traditional team building events favour the athletes or the heavy thinkers. The League of Rock’s programs are truly incredible experiences everyone can excel at, with no musical skill required.

Listings updated as of June 28, 2012

655 Madison Ave New York NY 10021 USA P: 913-385-2025 F: 913-385-2026 loewshotels.com Also Exhibiting: Loews Hotel Le Concorde, Loews Hotel Vogue, Loews Miami Beach Hotel, Loews Regency Hotel Booth # 1517, 1519

LONDON & PARTNERS 845 Third Ave, Floor 10 New York NY 10022 USA P: 212-850-0337 londonandpartners.com Also Exhibiting: Guoman & Thistle Hotels, Historic Royal Palaces Booth # 1536, 1538

THE LONDON NYC 151 W 54th St New York NY 10019 USA P: 212-468-8743 F: 212-468-8747 thelondonnyc.com Booth # 1711, 1713, 1715

LONGBOAT KEY CLUB AND RESORT 301 Gulf of Mexico Dr Longboat FL 34228 USA P: 800-237-8821 F: 941-387-1617 longboatkeyclub.com Booth # 1730, 1732

LUCKY STRIKE 1 Bass Pro Mills Dr Vaughan ON L4K 5W4 P: 905-760-9931 F: 905-760-1351 bowlluckystrike.com Booth # 739

LUXE WORLDWIDE HOTELS 11461 Sunset Blvd Los Angeles CA 90049 USA P: 310-691-7714 F: 310-440-0821 luxehotels.com Booth # 1632

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LUXURY COACH 131 Saramia Cres Vaughan ON L4K 4P7 P: 416-746-5466 F: 416-746-5463 luxury.to Booth # 1019

M MANDARIN ORIENTAL HOTEL GROUP 250 W 57th St, Suite 1917 New York NY 10107 USA P: 212-207-8880 F: 212-207-8886 mandarinoriental.com Booth # 1531

MARRIOTT GATEWAY ON THE FALLS 6755 Fallsview Blvd Niagara Falls ON L2G 3W7 P: 905-374-1077 F: 905-374-3715 marriottgatewayonthefalls.com Also Exhibiting: Marriott Niagara Falls Fallsview Hotel & Spa Booth # 1134

MARRIOTT INTERNATIONAL - NORTHEAST REGION

MEETINGS & CONVENTIONS CALGARY

1535 Broadway New York NY 10036 USA P: 617-777-6886 marriott.com Booth # 1732 The Eastern Northeast Region Marriott, representing 104+ hotels with a number of diverse Marriott Brands, is delighted to serve you! We have wonderful hotels in New York, New Jersey, Boston, New England, and Philadelphia. We are ready to serve our customers and prepared to welcome you to a new, exciting and comfortable experiences in all different ideal locations!

120 9th Ave SE Calgary AB T2G 0P3 P: 877-710-6338 F: 403-261-8510 meetingscalgary.com Also Exhibiting: Calgary Exhibition and Stampede, Calgary Telus Convention Centre, Coast Plaza Hotel & Conference Centre, Deerfoot Inn and Casino, Delta Bow Valley, Fairmont Palliser, Hotel Arts, Hotel Blackfoot, Hyatt Regency Calgary, International Hotel Suites Calgary, Sheraton Cavalier Hotel Calgary, Sheraton Suites Calgary Eau Claire, The Westin Calgary, WinSport Canada Booth # 1213, 1215, 1217, 1219, 1312,

MARTINIQUE PROMOTION BUREAU/CMT CANADA 1010-1800 McGill College Ave Montréal QC H3A 3J6 P: 514-844-8566 F: 514-844-8901 lamartinique.ca Booth # 1537, 1539

MASSEY HALL & ROY THOMSON HALL 60 Simcoe St Toronto ON M5J 2H5 P: 416-593-4822 roythomson.com Booth # 1027

MAVERICK AVIATION GROUP 6075 Las Vegas Blvd S Las Vegas NV 89119 USA P: 800-218-9932 F: 702-798-3017 flymaverick.com Booth # 1618

MARRIOTT INTERNATIONAL INC.

MAYBOURNE HOTEL GROUP

10400 Fernwood Rd Bethesda MD 20817 USA P: 800-679-7611 marriott.com Booth # 701, 703, 705, 800, 802, 804

30 Old Burlington St London United Kingdom P: 800-637-2869 maybourne.com Booth # 1522

$1 + $1 = $20,000

CANADIAN ECONOMIC IMPACT STUDY M+IT WILL MATCH YOUR DONATION! FOR MORE INFO VISIT BIT.LY/CEIS3 32

MEETINGSCANADA.COM/INCENTIVEWORKS

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1314, 1316, 1318

Calgary is a sparkling cosmopolitan city, but it’s also got a reputation for warm, Western welcomes. It’s a bustling business centre, but it’s also full of exciting opportunities to play. We think it’s the perfect mix. A little bit country. A little bit Rocky Mountain. A lot of flexibility. It’s Calgary.

MEETINGS & CONVENTIONS PRINCE EDWARD ISLAND 9 Queen St Charlottetown PE C1A 4A2 P: 800-955-1864 F: 902-892-5486 meetingsandconventionspei.com Also Exhibiting: DP Murphy Hotels & Resorts, Delta Prince Edward, Rodd Hotels & Resorts Booth # 528, 530

MEETINGS & INCENTIVE TRAVEL MAGAZINE 80 Valleybrook Dr, Toronto, ON, M3B 2S9 P: 416-442-5600 x3213 F: 416-510-5140 meetingscanada.com Also Exhibiting: IncentiveWorks, MeetingsCanada.com Booth #: Top of Escalators M+IT, IncentiveWorks and MeetingsCanada. com have been Canada’s #1 trusted resource for 40 years and are here to help Canadian meeting planners deliver better events.

Meeting planners look to M+IT for ideas, inspiration and industry updates.

Listings updated as of June 28, 2012

2012 SHOWGUIDE

7/16/12 10:09:14 AM

MEMPHIS CONVENTION & VISITORS BUREAU 47 Union Ave Memphis TN 38103 USA P: 901-543-5300 memphistravel.com Booth # 1733

MIAMI AIR INTERNATIONAL

METRO TORONTO CONVENTION CENTRE 255 Front St W Toronto ON M5V 2W6 P: 416-585-8323 F: 416-585-8198 mtccc.com Booth # 916, 918 The Metro Toronto Convention Centre, Canada’s #1 convention and trade show facility is excited about hosting the IncentiveWorks Tradeshow! With 66 meeting rooms; 7 halls, a world-class 1,332 seat theatre; two carpeted ballrooms and an enviable reputation for food and service excellence. A unique meeting space for your winning performance. Visit us at booths 916 & 918. We look forward to seeing you!

PO Box 660880, Miami FL 33266 USA P: 877-535-9624 F: 305-871-4222 miamiair.com Booth # 1722 Miami Air International is a U.S. based FAA certified Part 121 Flag Carrier which flies strictly as a charter airline. We offer large jet charters featuring a fleet of modern Boeing aircraft including 737-800s with 172 standard seats and Boeing 737-400s with 68 business class seats.

MORRIS J. WOSK CENTRE FOR DIALOGUE, SFU 580 West Hastings, Vancouver BC V6B 1L6 P: 866-619-6338 F: 778-782-5818 sfu.ca/mecs Also Exhibiting: Delta Vancouver Suites Booth # 1232

2012 SHOWGUIDE

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36 West 44th St New York NY 10036 USA P: 212-977-7732 F: 212-977-7798 newyorkpass.com Booth # 1711, 1713, 1715

NIAGARA FALLS TOURISM 5400 Robinson St Niagara Falls ON L2G 2A6 P: 800-563-2557 F: 905-356-5567 niagarafallstourism.com Also Exhibiting: Doubletree Fallsview Resort & Spa by Hilton, Embassy Suites Niagara Falls - Fallsview, Niagara Airbus, Niagara Parks Commission Booth # 1122, 1137 Naturally inspired business gatherings happen here in Niagara Falls! With over 16,000 guestrooms, the sparkling new Scotiabank Convention Centre Niagara, world-class cuisine and natural wonders, Niagara Falls is a four-season meetings and conference destination. Visit the Niagara Neighbourhood to learn how naturally excited your delegates will be to attend your next Niagara event!

NATIONAL ARTS CENTRE / ARC THE HOTEL

3950 Las Vegas Blvd S Las Vegas NV 89119 USA P: 908-429-3992 F: 702-862-1325 mgmresorts.com Booth # 1616 MGM Resorts International is one of the world’s leading global hospitality companies, operating a peerless portfolio of destination resort brands. The company has significant holdings in gaming, hospitality and entertainment and owns and operates 15 properties located in Nevada, Mississippi and Michigan. Their growth and expansion into Southeast Asia includes properties in Macau, as well as Sanya, China.

THE NEW YORK PASS

302-2750 14th Ave, Markham ON L3R 0B6 P: 888-777-6621 F: 905-513-6363 themultisoftgroup.com Booth # 1430

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MGM RESORTS INTERNATIONAL

2020 St. Charles Ave New Orleans LA 70130 USA P: 504-566-5011 F: 504-566-5046 neworleanscvb.com Also Exhibiting: Hotel Monteleone Booth # 1739

THE MULTISOFT GROUP

MEXICO TOURISM BOARD 1502-2 Bloor St W Toronto ON M4W 3E2 P: 416-928-0078 visitmexico.com Booth # 1811, 1813, 1910, 1912

NEW ORLEANS CONVENTION & VISITORS BUREAU

53 Elgin St, Ottawa ON K2C 0E6 P: 613-947-7000 nac-cna.ca Also Exhibiting: ARC, The Hotel Booth # 618 Located in the heart of downtown next to the Rideau Canal, the National Arts Centre (NAC) is Canada’s premier showcase of the performing arts. The NAC presents full seasons of English Theatre, French Theatre, dance and orchestra. In addition to in-house productions, the Centre plays host to variety and Broadway programming plus special festivals. The Centre’s Southam Hall seats 2,324 over four levels of seating; Theatre Hall seats 897, combined with 3 meeting spaces to accommodate 100, 120 and 350 respectively. The NAC’s Le Cafe restaurant overlooks the Rideau Canal and features Canadian contemporary cuisine in a fine dining atmosphere.

Listings updated as of June 28, 2012

NOTTAWASAGA RESORT 6015 Highway 89 Alliston ON L9R 1A4 P: 800-669-5501 F: 705-435-5840 nottawasagaresort.com Booth # 638

NOVOTEL CANADA 3670 Hurontario St Mississauga ON L5B 1P3 P: 905-803-6772 F: 905-896-3942 novotel.com Booth # 726

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ONTARIO’S FINEST HOTELS INNS & SPAS

THE OLD MILL INN & SPA

NYC & COMPANY 810 Seventh Ave New York NY 10019 USA P: 212-484-1200 F: 212-246-6310 nycgo.com Also Exhibiting: Briggs Inc., Broadway.com, Crowne Plaza Times Square, Denihan, The London NYC, The New York Pass, World Yacht, Yotel New York Booth # 1711, 1713, 1715

o OAKWOOD RESORT 70671 Bluewater Hwy Grand Bend ON N0M 1T0 P: 800-387-2324 F: 519-238-2377 oakwoodinnresort.com Booth # 637

21 Old Mill Rd Etobicoke ON M8X 1G5 P: 416-236-2641 F: 416-236-0311 oldmilltoronto.com Booth # 930 If you are looking to “Escape The Ordinary” where setting and ambiance are important, then The Old Mill Toronto is the only place for your meeting, convention or special event. Offering 57 luxurious 4 Diamond guest rooms, over 20,000 sq. ft. of flexible meeting space divided into 16 distinctive rooms. All located in the picturesque Humber Valley parklands, only minutes from downtown Toronto and Pearson Airport.

ONE KING WEST HOTEL & RESIDENCE 1 King St W Toronto ON M5H 1A1 P: 866-470-5464 F: 416-548-8101 onekingwest.com Booth # 731

437 Turnberry St PO Box 9 Brussels ON N0G 1H0 P: 800-340-4667 F: 519-887-8192 ontariosfinest.ca Booth # 636

ORIENT-EXPRESS 205 Meeting St Charleston SC 29401 USA P: 800-455-2427 F: 843-937-9024 orient-express.com Also Exhibiting: Charleston Place Hotel, Hiram Bingham Train, Hotel Monasterio, La Samanna, Machu Picchu Sanctuary Lodge, Maroma Resort & Spa, Miraflores Park Hotel, Orient-Express Peru Booth # 1523 The Orient-Express collection encircles the globe with hotels, rail journeys, safaris and river adventures on six continents. Beginning with the legendary Venice Simplon-OrientExpress luxury train from Venice to London, Orient-Express offers ideal options for meetings and incentive travel programs.

Canada’S LeadinG HoSTed buYer proGraM The Hosted Buyer program allows meeting planners who live outside of the Toronto area to attend IncentiveWorks on a complimentary basis. Transportation, accommodation, networking, education and most meals are covered. In return, each hosted buyer must meet certain minimum criteria and have a meeting with each partner during the trade show.

Each of the past five years, we have hosted between 30 and 35 buyers. We try very hard to strike a balance between corporate, association and third-party planners. In addition, we also balance regional representation, limit the number of representatives from a single company and strive to have over 90-per-cent new participants each year.

We encourage all meeting planners who aren’t able to attend this year’s show to apply for the program next year. The open call for applications will be promoted in Meetings + Incentive Travel, on MeetingsCanada.com and throughout our weekly e-newsletter in spring, 2013.

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OTTAWA TOURISM

PANTAGES HOTEL

1800-130 Albert St, Ottawa ON K1P 5G4 P: 800-363-4465 F: 613-237-7339 ottawatourism.ca/meetings Also Exhibiting: Best Western Victoria Park Suites, Brookstreet Hotel, Canadian Museum of Civilization, Canadian Museum of Nature, Courtyard by Marriott, Hilton Lac Leamy, Les Suites, Lord Elgin, Ottawa Convention Centre, The National Hotel & Suites, Westin Ottawa Booth # 608, 610, 612, 614, 616

200 Victoria St Toronto ON M5B 1V8 P: 855-368-2565 F: 416-368-2572 pantageshotel.com Booth # 709, 711, 808, 810

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PC/NAMETAG 124 Horizon Dr Verona WI 53593 USA P: 800-233-9767 pcnametag.com Booth # 1725

PALACE RESORTS Torre Generali, Oficina No. 9C-1 9 Piso Ave Samuel Lewis, Ciudad de Panama P: (800) 539-3313 Republica de Panama palaceresorts.com Booth # 1931

PAN PACIFIC VANCOUVER 300-999 Canada Place Vancouver BC V6C 3B5 P: 604-662-8111 F: 604-685-8690 panpacificvancouver.com Booth # 1226

TRAVELLING TO TORONTO FOR INCENTIVEWORKS? PORTER IS OFFERING 30% OFF FLIGHTS. VISIT FLYPORTER.COM TO BOOK YOUR FLIGHT AND USE PROMO CODE: IW2012

PEARSON CONVENTION CENTER 2638 Steeles Ave E Brampton ON L6T 4L7 P: 877-494-1414 F: 905-494-0344 pearsonconvention.com Booth # 934 At Pearson Convention Center you have a choice of six sound proof, high ceiling halls, each with a private patio and executive suite, perfect setting for any event from 10 to 200 PPL. Each equipped with state-ofthe-art technology. Internet access, video conference capability. Trade Show Services Steps away from the airport. Upgrade Hilton Garden Inn adjacent to Pearson Convention Center.

inCenTiVeWorKS WouLd LiKe THanK THe FoLLoWinG induSTrY parTnerS WHo HaVe CoMe ToGeTHer To SupporT THe 2012 HoSTed buYerS proGraM

Through their generous support, over 30 senior planners (buyers) from across Canada are able to attend the 2012 IncentiveWorks show.

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technology meets inspiration PSAV Presentation Services provides the ideas and technology that inspire great meetings.

We don’t just execute meetings flawlessly; of course we do that. We also enrich and enhance events long before the gathering begins. ®

we bring you bright ideas PSAV people come ready to listen and equipped with ideas. We strive to understand meeting objectives and offer solutions that are as relevant as they are imaginative.

we bring you smart technology PSAV combines an unbeatable breadth of technology and expertise with concepts and ideas that can make your messages last well beyond the meeting itself.

we bring you successful meetings PSAV combines ideas with technology to make your meetings more engaging, more memorable and more successful. Participants enjoy maximum return on investment.

we are with you everywhere PSAV professionals and the advanced technology they operate are in more major markets than anyone, right where you want to have your next meeting.

Inspiring great meetings from more than 800 locations worldwide, including nearly 70 offices and warehouses throughout Canada.

Please visit our ‘The future is Wireless’ booth 1337- 1339 at Incentive Works Rebecca Bartlett-Jones, CSP Direct: 647.723.7089 Mobile: 416.885.6757

www.psav.com ©2012 Audio Visual Services Group, Inc. – dba PSAV Presentation Services. All Rights Reserved.

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PEGASUS HOSPITALITY GROUP 1601 Lakeshore Blvd W Toronto ON M6K 3C1 P: 416-533-1573 F: 416-533-7000 pegasushospitality.ca Booth # 1035

THE PENINSULA HOTELS 700 Fifth Ave New York NY 10019 USA P: 866-382-8388 F: 212-397-0380 peninsula.com Booth # 1623 The Peninsula Hotels operates nine luxury hotels in key international cities, with properties in Hong Kong, Shanghai, Tokyo, Beijing, New York, Chicago, Beverly Hills, Bangkok and Manila, with The Peninsula Paris opening in 2013. All efforts are dedicated to providing luxurious comfort and modern facilities combined with exceptional, personalized service.

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PETERBOROUGH, KAWARTHA LAKES, NORTHUMBERLAND TOURISM 555 Courthouse Rd Cobourg ON K9A 5J6 P: 866-251-0005 F: 905-372-1696 ourfavouriteplace.ca/meetings Booth # 725 Visit Peterborough, Kawartha Lakes, Northumberland at booth #725 and enter your business card to win a 13’ kayak and resort holiday. Have you heard... a new Convention Centre & Hotel is in the final planning stage and is expected to open in Peterborough in 2014. We invite you to take a moment to view our enhanced website... www.OurFavouritePlace.ca. We have added a Meetings & Conventions section as well as a monthly contest section.

PLATINUM DMC COLLECTION PENTICTON & WINE COUNTRY TOURISM 553 Railway St Penticton BC V2A 8S3 P: 800-663-5052 tourismpenticton.com Also Exhibiting: Penticton Trade & Convention Centre Booth # 1239 Located in the heart of BC’s wine country, Penticton has long been a great place to meet. With daily flights into Penticton’s airport, a state-of-the-art events and convention complex and a vibrant and spirited community, find out why Penticton & Wine Country is the perfect destination for your next memorable event.

6125 Chowen Ave S Edina MN 55410 USA P: 952-929-9552 platinumdmc.com Booth # 1526

PLAYDIUM MISSISSAUGA 99 Rathburn Rd W Milton ON L9T 5P2 P: 905-273-9000 F: 905-273-4222 playdium.com Also Exhibiting: The Playdium Store Booth # 936

PORSCHE CAR & CANADA LTD. PETERBOROUGH & THE KAWARTHAS TOURISM 1400 Crawford Dr Peterborough ON K9J 6X6 P: 800-461-6424 F: 705-742-2494 thekawarthas.ca Booth # 723

DON’T FORGET TO DOWNLOAD OUR MOBILE APP! 2012 SHOWGUIDE

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402-5925 Airport Rd Mississauga ON L4V 1W1 P: 905-694-2389 F: 678-225-6607 porsche.ca Booth # 615, 714 This January and February, Porsche Camp4 Canada will take participants to the extreme: below zero, on racetracks carved into the snow, behind the wheel of a new Porsche. Looking for a truly individual and exhilarating experience? We can create a perfect package for you, and guarantee excitement and unadulterated driving pleasure.

Listings updated as of June 28, 2012

PORTER AIRLINES INC. Billy Bishop Toronto City Airport Toronto ON M5V 1A1 P: 888-619-8622 F: 416-203-8150 flyporter.com Booth # 1011, 1013, 1110, 1112 Porter offers group, conference and charter services. Porter Airlines is Canada’s third largest scheduled carrier, based at Billy Bishop Toronto City Airport. Porter is committed to offering speed, convenience and service as part of a premium travel experience. A refined journey begins on the ground with comfortable airport lounges and serviceoriented team members. The experience continues seamlessly in the air with spacious interiors and well-appointed crew. Passengers enjoy complimentary services, including free in-flight wine, beer and premium snacks, all aboard modern aircraft.

PSAV 8-200 Trowers Rd, Woodbridge ON L4L 5Z8 P: 647-723-7809 F: 905-264-3693 psav.com Booth # 1337, 1339 PSAV has a range of bright ideas and smart meeting technology to offer, such as webcasting & video conferencing, to content management systems, audience response systems and tailor-made meeting apps for smart phones and iPads. PSAV also excels in event production, providing staging, rigging, lighting solutions for any venue and state of the art sound systems for audiences of 10-100,000 people. Our creative department can bring events to life, with scenic designs and cost-effective enhancements that will keep your guests engaged and impress even the most discerning attendee. Visit us at psav.com/inspire for a quick and direct overview of our products and services.

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PUERTO RICO CONVENTION BUREAU 402 - 500 Tanca Ochoa Bldg San Juan Puerto Rico P: 800-875-4765 F: 787-725-2133 meetpuertorico.com Booth # 1922, 1924

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Q PRODUCTIONS INC. 9-116C Viceroy Rd Vaughan ON L4K 2M3 P: 855-760-5552 F: 905-760-5532 qproductions.ca Booth # 1431, 1433 Q Productions Inc. is a full-service event production and staging company. Offering a wide array of audio visual services, Q Productions focuses heavily within the corporate sector, executing conferences, meetings & seminars, product launches, and social events. Specializing in Audio Systems, Lighting Design, Video Projection/ Production, and Custom Set Design.

QUEBEC CITY TOURISM 399 St. Joseph St Quebec QC G1K 8E2 P: 418-641-6654 F: 418-641-6578 quebecregion.com Also Exhibiting: Fairmont Le Chateau Frontenac, Groupe Le Massif Inc., Hilton Quebec, Loews Hotel Le Concorde, Quebec City Convention Centre Booth # 513, 515, 517

RENDEZ-VOUS FREDERICTON - FREDERICTON TOURISM 11 Carleton St, PO Box 130 Fredericton NB E3B 4Y7 P: 506-460-2041 rendez-vousfredericton.ca Booth # 527, 626

RAVINE VINEYARD 1366 York Rd St. Davids ON L0S 1P0 P: 905-262-8463 F: 905-262-6322 ravinevineyard.com Booth # 1123 Ravine is a biodynamically farmed, certified-organic vineyard. Winemaker Shauna White makes elegant, layered and complex premium wines, with a focus on Merlot, Cabernet, Chardonnay and Riesling.

The winery is fronted by a historic house reconstructed on the property while Chefs Paul Harber and Nathan Young serve up refined casual cuisine, highlighting local and sustainable ingredients.

RESORT TO THE BEST 503-234 Eglinton Ave E, Toronto ON M4P 1K5 P: 800-567-5327 F: 416-322-7381 resorttothebest.com Also Exhibiting: Capella Pedegal, Carlisle Bay Booth # 1925, 1927 Resort To The Best, Canadian representative for a collection of luxury resorts in Caribbean, Mexico and Europe. Ideal for high-end incentives, board of director meetings. Groups up to 80 rooms. Featuring Capella Pedregal (Mexico), Viceroy Anguilla, Carlisle Bay, Curtain Bluff, Sandy Lane, Grace Bay Club & The Veranda (Caribbean).

REVEAL MARKETING GROUP INC. REAL SPORTS BAR & GRILL 15 York St, Maple Leaf Square Toronto ON M5J 0A3 P: 416-815-7325 F: 416-815-6047 realsports.ca Also Exhibiting: e11even Booth # 922, 924, 926

REGENT SEVEN SEAS CRUISES & OCEANIA CRUISES 100-8300 NW 33rd St Miami FL 33122 USA P: 305-514-4920 rssc.com oceaniacruises.com Booth # 1826

555 Secretariat Crt, Mississauga ON L5S 2A5 P: 888-335-3365 F: 905-795-0642 revealgroup.ca Booth # 1516, 1518

THE RIMROCK RESORT HOTEL 300 Mountain Ave, Banff AB T1L 1T2 P: 888-746-7629 F: 403-762-1842 rimrockresort.com Booth # 1330

ROCK THE STARS B-1079 West Ave Mississauga ON L5E 1W1 P: 905-891-0289 rockthestars.com Booth # 1427

INCENTIVEWORKS IS PROUDLY SUPPORTED BY THE FOLLOWING ASSOCIATIONS

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Listings updated as of June 28, 2012

2012 SHOWGUIDE

7/12/12 6:45:59 PM

ROYAL CARIBBEAN INTERNATIONAL

SAVOYA

1080 Caribbean Way Miami FL 33132 USA P: 800-762-0458 royalcaribbeanincentives.com Booth # 1837

1725-1845 Woodall Rodgers Freeway Dallas TX 75201 USA P: 866-472-8692 F: 214-526-4677 savoya.com Booth # 1717

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SCOTIABANK CONVENTION CENTRE NIAGARA 6815 Stanley Ave Niagara Falls ON L2G 3Y9 P: 888-997-6222 F: 905-357-6212 fallsconventions.com Booth # 1136

SCOTTSDALE CONVENTION & VISITORS BUREAU

SAMAJAM 2121-2030 boul Pie IX Montréal QC H1V 2C8 P: 514-598-1554 F: 514-598-8310 samajam.com Booth # 1437 Samajam is the largest producer of participatory musical performances in Canada.

We produce nearly 600 musical activities per year in the entertainment and the corporate team building sectors.

Our approach is unique, energizing and motivating and tailored to each client.

SAN DIEGO CONVENTION & VISITORS BUREAU 1500-750 B St San Diego CA 92101 USA P: 312-988-4622 sandiego.org Booth # 1625, 1627

170-4343 N Scottsdale Rd Scottsdale AZ 85251 USA P: 800-782-1117 F: 480-421-9733 meetinscottsdale.com Also Exhibiting: AZA Events, Inc., Carefree Resort & Conference Center, Enchantment Resort & Mii amo Spa, Hilton Resort & Villas/DoubleTree by Hilton Paradise ValleyScottsdale, Kuoni Destination Management, Montelucia Resort & Spa, Sanctuary Resort on Cambelback Mountain, Talking Stick Resort, The Westin Kierland Resort & Spa Booth # 1617, 1619, 1716, 1718 Memorable Meetings Happen in Scottsdale!

There’s never been a better time to meet in Scottsdale, Arizona. Here you’ll find an intimate resort community with state-of-the-art meeting facilities and all of the amenities you’d expect from the Southwest’s premier meetings destination, coupled with enticing value-added options that will maximize your budget.

SAN FRANCISCO TRAVEL ASSOCIATION 201 Third Street, Suite 900 San Francisco, CA 94103 P: 415-227-2677 F: 415-227-2646 sanfrancisco.travel Booth # 1443

SANDALS & BEACHES RESORTS 320-4211 Yonge St, North York ON M2P 2A9 P: 416-254-3470 F: 416-223-3306 sandals.com Booth # 1818

SANTA BARBARA CONFERENCE & VISITORS BUREAU & FILM COMMISSION 1601 Anacapa St Santa Barbara CA 93101 USA P: 800-676-1266 F: 805-966-1728 santabarbaraca.com Also Exhibiting: Allied PRA, Bacara Resort & Spa, Fess Parker’s Doubletree Resort Booth # 1631 2012 SHOWGUIDE

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SEADREAM YACHT CLUB 1050 - 601 Brickell Key Dr Miami FL 33131 USA P: 800-707-4911 F: 305-631-6110 seadream.com Booth # 1832

SELECT GROUP MARKETING 277 Fairlawn Ave North York ON M5M 1T2 P: 416-322-6018 F: 416-489-2983 sgm-canada.com Also Exhibiting: BBC Destination Management, Russkie Prostori, Windsor Court Hotel, New Orleans Booth # 1636, 1638

SHANGRI-LA HOTEL VANCOUVER 1128 West Georgia St Vancouver BC V6E 0A8 P: 888-818-1120 F: 604-689-1195 shangri-la.com/vancouver Booth # 1234

SHERATON ON THE FALLS 5875 Falls Ave Niagara Falls ON L2E 6W7 P: 905-374-4445 F: 905-374-9606 niagarafallshotels.com Also Exhibiting: Crowne Plaza Niagara Falls - Fallsview Booth # 1130, 1132

SHERATON PARKWAY TORONTO NORTH HOTEL, SUITES & CONFERENCE CENTRE SCRUB ISLAND RESORT, SPA & MARINA 4602 Eisenhower Blvd Tampa FL 33634 USA P: 877-890-7444 F: 813-354-2611 scrubisland.com Booth # 1823 This new private island resort combines pure luxury and modern convenience.

Accommodations are ocean view guest rooms, suites and villas. Amenities: two restaurants, the Ixora Spa, a multi-tiered pool and swim-up bar, fitness center, dive shop, boutique and pristine beaches. Activities include: hiking, diving, snorkeling, sailing and easy island hopping.

Listings updated as of June 28, 2012

600 Highway 7 E Richmond Hill ON L4B 1B2 P: 800-668-0101 F: 905-881-7841 sheratonparkway.com Booth # 733

SILVERBIRCH HOTELS AND RESORTS 1600-1030 W Georgia St Vancouver BC V6E 2Y3 P: 800-689-8167 F: 604-689-8167 silverbirchhotels.com Booth # 1332

SILVERSEA CRUISES 2300-110 East Broward Blvd Fort Lauderdale FL 33301 USA P: 954-468-3028 F: 954-759-5007 silversea.com Booth # 1838

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Chic, sophisticated and sexy, Toronto is one hot destination and the world is starting to take notice – we’ve recently been ranked as one of the hottest destinations to visit in 2012 by Travel+Leisure Magazine and featured on NBC’s Today Show. Let us help you experience the excitement yourself; we’re experts at hosting, planning and keeping our finger on the city’s pulse.

Visit the Tourism Toronto booth #911 to meet our team and discover all the great new things that are making Toronto so buzz worthy.

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7/12/12 6:46:05 PM

Dynamic, cosmopolitan, Diverse, creative... we’re taking the worlD by storm.

We’re so excited and we just can’t hide it. It’s been another whirlwind and record-breaking year for Toronto and that trend is continuing as we welcome the world.

In addition to being ranked as one of the world’s hottest destinations” for 2012, Toronto welcomed a record-number of overnight guests to the city last year and PricewaterhouseCoopers Cities of Opportunity 2011 ranked Toronto as the world’s second most impressive city in a survey of the global capitals of finance, innovation and tourism. It just keeps getting better and better.

Thanks to a thriving economy, Toronto is booming with the addition of new luxury hotel properties to an already stellar hotel inventory; spectacular new event venues; stunning redevelopment of Toronto’s waterfront, new public spaces and neighbourhoods as a prelude to the 2015 Pan American and Parapan Games, and exciting new world-class attractions such as the CN Tower’s EdgeWalk.

A continental gateway and a crossroads for the world, Toronto has everything you’ll need to select the perfect venues and suppliers to wow your delegates with extraordinary and unique experiences.

Through our network of over 1,230 members and industry partners, Tourism Toronto will connect you to an amazing variety of inspiring meeting venues, spaces, places and people ideally suited to your event needs, assisting you with great ideas and resources that will help you find exactly what you are looking for to host your best event(s) ever.

With over 3,260,000 million sq. ft. of exhibition halls and convention facilities, there’s no event Toronto can’t handle!

Whatever you have in mind, we’re confident that you will be able to execute it flawlessly here.

Add to that the creativity, innovation, flair, ideas, flavours, aromas, sights, sounds, cosmopolitan influences and vibes of all the world’s cultures that are found in Toronto. Our vibrant tapestry of people and places will inspire and delight your delegates as they enjoy cultural influences from all around the globe converging in one place. The result? Ideas come together in unexpected ways, offering an unparalleled offering of venues, dining, fashion, entertainment, culture, arts, shopping, attractions, events, festivals, neighbourhoods and architecture, all served with that unique dash of Toronto flair.

Experience Toronto like never before. With Tourism Toronto’s unparalleled and personalized “Signature” service at all levels, Toronto’s easy access, an excellent convention infrastructure with first-class and conveniently located conference facilities, exemplary accommodations, stunning architecture and meeting places, terrific cultural offerings, over 9,000 restaurants and arts and attractions unlike any others in the world, whatever you envision you will achieve here with resounding success.

Imagine Anything...Experience it in Toronto. We can’t wait to welcome you.

Tourism Toronto – Working with you to create extraordinary experiences for your delegates.

Funding provided by the Government of Ontario.

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STAGEVISION INC. SMARTSHEETS

SKYLINE HOTELS AND RESORTS 800-90 Eglinton Ave E Toronto ON M4P 2Y3 P: 855-368-2565 F: 416-368-2572 skylinehotelsandresorts.com Also Exhibiting: Cosmopolitan Hotel, Deerhurst Resort, Horseshoe Resort, Pantages Hotel, The King Edward Hotel Booth # 709, 711, 808, 810 Meeting with Skyline means a collection of places, people, space and services that are truly unique and tailored to fit your specific needs. Whether inspired by the lake at their front door, the sparkle of their downtown locale, the spirit of Zen or the promise of a perfect ski run, every Skyline destination is committed to providing you with an environment of thoughtful comfort, an engaging event and a genuine connection.

We’re small enough to be truly flexible and large enough to make meetings matter.

SKYLINE TORONTO 112 Galaxy Blvd Etobicoke ON M9W 4Y6 P: 416-675-1304 F: 416-675-1608 skylinetoronto.com Booth # 732 Skyline Toronto offers a wide range of innovative, portable, lightweight displays that will command attention at any tradeshow.

Our expert exhibit consultants, design team, and licensed installation professionals will work with you to ensure that your tradeshow is a success. Let Skyline Toronto create a BIG BANG at your next show!

101 Petrie Place Belleville ON K8N 5T3 P: 613-961-8860 F: 613-961-0582 smart-sheets.com Booth # 1338 SmartSheets® offer a dynamic alternative to conventional writing boards for seminars, workshops, planning and brainstorming sessions. Electro-statically charged SmartSheets® adhere instantly, cling securely and remove easily from flat surfaces like walls, windows or doors without the damaging effects of tape, tacks or glue. Lightweight.

Portable. Recyclable. SmartSheets®!

SPEAKERS’ SPOTLIGHT 302-179 John St Toronto ON M5T 1X4 P: 800-333-4453 F: 416-345-9589 speakers.ca Booth # 715 Speakers’ Spotlight, Canada’s leading speakers bureau, represents the most extraordinary speakers, innovative thinkers, and inspiring individuals. These best-selling authors, business leaders, athletes, politicians, adventurers, comedians, celebrities (and others), inform, inspire and entertain audiences worldwide. Clients include corporations, associations and international organizations. Contact us for keynotes, training, celebrity endorsements and more.

ST. KITTS MARRIOTT RESORT & THE ROYAL BEACH CASINO/SUNLINC 133 Richmond St W Toronto ON M5H 2L3 P: 888-395-4887 F: 416-368-3934 stkittstourism.kn Booth # 1936

5610 McAdam Rd, Mississauga ON L4Z 1P1 P: 905-890-8200 stagevision.com Booth # 736

STARWOOD HOTELS & RESORTS 850 - 5959 W Century Blvd Los Angeles CA 90004 USA starwoodhotel.com Also Exhibiting: Le Centre Sheraton Montreal, Le Parker Meridien New York, Sheraton Red Deer Hotel, Sheraton Vancouver Airport Hotel, St. Regis Bal Harbour, Starwood Hotels & Resorts - Hawaii, Starwood Hotels and Resorts, Mexico, The St. Regis Bahia Beach, The St. Regis Monarch Beach, The Westin Bayshore, Vancouver, The Westin Bear Mountain Golf Resort & Spa, The Westin Hilton Head Island Resort & Spa, The Westin Mission Hills Resort & Spa, The Westin Ottawa, The Westin Resort & Casino, Aruba, Toronto Metro Market, W Montreal, W Scottsdale, Walt Disney World Swan and Dolphin Resort Booth # 1113, 1115, 1117, 1119, 1212, 1214,

1216, 1218

STOCKEY CENTRE 2 Bay St Parry Sound ON P2A 1S3 P: 877-746-4466 F: 705-746-5729 stockeycentre.com Booth # 634 Nestled on the shore of Georgian Bay, The Stockey Centre is an architecturally unique multi-function facility. Housing the Bobby Orr Hall of Fame, the acoustically brilliant Performance Hall, and smaller breakout rooms, we can host seated banquets for up to 225 and meetings or presentations from small groups up to 400.

ST-PAUL HOTEL

EXCLUSIVE PLANNER RATE, $89/NIGHT 42

355 McGill St Montréal QC H2Y 3E8 P: 866-380-2202 F: 514-380-2207 hotelstpaul.com Booth # 543

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SUTTON PLACE HOTEL GROUP 845 Burrard St, Vancouver BC V6Z 2K6 P: 888-719-8278 F: 604-642-2926 suttonplace.com Booth # 1230 Listings updated as of June 28, 2012

2012 SHOWGUIDE

7/12/12 6:46:09 PM

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TOURISM RICHMOND

1209 Muskoka Beach Rd Gravenhurst ON P1P 1R7 P: 800-461-0236 F: 705-687-7860 tabooresort.com Booth # 642, 643

205-5811 Cooney Rd Richmond BC V6X 3M1 P: 888-297-5673 F: 604-821-5475 tourismrichmond.com Also Exhibiting: River Rock Resort Hotel, Vancouver Airport Marriott Booth # 1238

TEAM WINNIPEG

TOURISM SAULT STE. MARIE

300-259 Portage Ave Winnipeg MB R3B 2A9 P: 204-954-1994 F: 204-942-4043 tourismwinnipeg.com Booth # 1331, 1333

99 Foster Dr, Level 3 Sault Ste. Marie ON P6A 5X6 P: 800-461-6020 F: 705-541-7371 saulttourism.com Booth # 537

TABOO RESORT GOLF AND SPA

TOURISM THUNDER BAY

THOMPSON HOTELS 550 Wellington St W Toronto ON M5V 2V4 P: 416-640-7778 F: 416-640-7779 thompsonhotels.com Also Exhibiting: Hollywood Roosevelt Hotel Booth # 1033

53 South Water St Thunder Bay ON P7C 5K4 P: 807-625-2564 F: 807-625-3789 visitthunderbay.com Booth # 539

TOURISM KELOWNA 214-1626 Richter St Kelowna BC V1Y 2M3 P: 800-663-4345 tourismkelowna.com Also Exhibiting: Delta Grand Okanagan Resort & Conference Centre, Hotel Eldorado Booth # 1336

TOURISM KINGSTON 945 Princess St Innovation Park Kingston ON K7L 3N6 P: 613-544-2725 F: 613-546-2882 kingstoncanada.com Booth # 639

TOURISM LONDON 201-267 Dundas St London ON N6A 1H2 P: 800-265-2602 F: 519-661-6160 londontourism.ca Also Exhibiting: Hilton London, London Convention Centre Booth # 617, 619

TOURISM MONCTON 655 Main St Moncton NB E1C 1E8 P: 506-389-5913 F: 506-859-2629 moncton.ca Also Exhibiting: Crowne Plaza Hotel Booth # 532 2012 SHOWGUIDE

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TOURISM TORONTO 405-207 Queens Quay Toronto ON M5J 1A7 P: 416-203-2600 F: 416-203-6753 seetorontonow.com Booth # 911, 913, 1010, 1012 Tourism Toronto can be an asset to event planners as they consider a future meeting in Toronto. The team provides industry savvy, superior amenities and rich perspective and expertise about the greater Toronto area. Tourism Toronto can assist with a variety of functions, including site inspections, RFP distribution and meetings with local partners, information on visa requirements and border crossing, local media information, and help gathering local volunteers.

TOURISM WHISTLER 4010 Whistler Way Whistler BC V0N 1B4 P: 800-944-7853 F: 604-932-7231 whistler.com/meetings Also Exhibiting: Hilton Whistler Resort and Spa, MaxWest Marketing Inc., The Fairmont Chateau Whistler, Westin Resort and Spa Whistler Booth # 1231, 1233

TOURISME MONTREAL 600-1555 Peel St Montréal QC H3A 3L8 P: 800-230-0001 F: 514-844-0541 tourisme-montreal.org Also Exhibiting: Centre Mont-Royal, Hyatt Regency Montreal, Intercontinental Montreal, Le St-Martin Hotel Particulier, Old Port of Montreal - Montreal Science Centre, Palais des congres de Montreal, Ritz-Carlton Montreal, Zeste Incentive Booth # 523, 525, 622, 624

TOURISME QUÉBEC DESTINATION QUÉBEC 301-100 Front St Toronto ON M5A 1E1 P: 416-203-6651 F: 416-203-3449 bonjourquebec.com Also Exhibiting: Eastern Townships Tourism, Groupe Le Massif Inc., Sherbrooke Convention Centre Booth # 509, 511

TRAVELODGE CANADA 313-3120 Rutherford Rd Vaughan ON L4K 0B2 P: 877-999-6671 F: 905-893-9922 travelodge.ca Booth # 627

TOURISM VANCOUVER

TRUMP HOTEL COLLECTION

210-200 Burrard St Vancouver BC V6C 3L6 P: 604-682-2222 F: 604-682-1717 tourismvancouver.com Also Exhibiting: Fairmont Hotels, Vancouver, Rocky Mountaineer, Vancouver Convention Centre Booth # 1222, 1224

325 Bay St Toronto ON M5H 4G3 P: 416-637-4423 F: 416-306-5801 trumphotels.com Also Exhibiting: Trump International Hotel & Tower Toronto Booth # 1731

Listings updated as of June 28, 2012

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WORLDWIDE TRAVEL & CRUISE

WASHINGTON, DC/DESTINATION DC

V VIAMEDE RESORT 595 Mount Julian-Viamede Rd Woodview ON K0L 3E0 P: 800-461-1946 F: 705-654-4749 viamede.com Booth # 727

VINTAGE HOTELS 526 Regent St, PO Box 1011 Niagara-on-the-Lake ON L0S 1J0 P: 888-669-5566 F: 905-468-8646 vintage-hotels.com Booth # 1131, 1133

VISIT BRUSSELS CVB 3402 - 220 East 42nd St New York NY 10017 USA P: 212-758-8130 F: 212-355-7675 visitbrussels.be Booth # 1524

VISIT FLORIDA 200 - 2540 W Executive Center Cir Tallahasse FL 3230 USA P: 850-205-3838 meetings.visitflorida.com Also Exhibiting: Access Destination Services Florida, Greater Fort Lauderdale, Longboat Key Club and Resort, Visit Orlando Booth # 1742, 1743, 1842, 1843

VISIT NEWPORT BEACH INC. 120 - 1600 Newport Center Dr Newport Beach CA 92660 USA P: 800-94COAST F: 949-719-6101 visitnewportbeach.com Also Exhibiting: Fairmont Hotel Newport Beach Booth # 1730 As a meeting destination, Newport Beach has it all; desirable location, mild year round Mediterranean climate, easy airport access, a variety of accommodations and meeting venues and an abundance of activities for every interest. With over 170,000 square feet of meeting space, Newport Beach is the perfect for small to mid-size meetings.

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400-901 7th St NW Washington DC 20001 USA P: 202-789-7000 F: 202-448-8594 washington.org Booth # 1719

WATERLOO REGIONAL TOURISM MARKETING CORP. 202-260 King St Kitchener ON N2G 1B6 P: 877-585-7517 F: 519-585-7893 explorewaterlooregion.ca Booth # 724

WESTERN NL DESTINATION MANAGEMENT (DMO) 303-2 Harold Ave Millbrook Mall Corner Brook NL A2H 4B5 P: 709-639-9260 F: 709-639-9555 gowesternnewfoundland.com Booth # 535

WYNDHAM HOTEL GROUP 28 Linderwood Dr Scarborough ON M1C 3P8 P: 416-282-9220 F: 416-282-2338 wyndham.com Booth # 1633

Y YOTEL NEW YORK 570 Tenth Ave New York NY 10036 USA P: 646-449-7700 F: 646-449-7706 yotel.com Booth # 1711, 1712, 1715

PreMiUMS + inCenTiVeS

WESTIN ST. MAARTEN 144 Oyster Pond Rd Phillisburg St. Maarten P: 859-578-1114 F: 859-578-1161 westin.com/stmaarten Booth # 1827

WESTJET 22 Aerial Place NE Calgary AB T2E 3J1 P: 888-937-8538 westjet.com Booth # 1432

WHITE OAKS CONFERENCE RESORT & SPA 253 Taylor Rd Niagara-on-the-Lake ON L0S 1J0 P: 800-263-5766 F: 905-688-8487 whiteoaksresort.com Booth # 1125, 1127

CAPITAL PROMOTIONS 16-3555 14th Ave Markham ON L3R 0H5 P: 800-313-1242 F: 905-307-1970 capitalpromos.com Booth # 831 Creative merchandise and SWAG solutions for your events. Why Choose Us? • Creative, Innovative and Unique Ideas • Hassle-Free High Level Customer Service • Execution and Attention to Detail • On-time; On-Budget Results • Motivated & Dedicated Team of Specialists Contact one of our dedicated specialists to help you with your next event.

WINDSTAR CRUISES 210-2101 4th Ave Seattle WA 98121 USA P: 206-733-2943 windstarcruises.com Booth # 1836

VISIT ORLANDO

WORLD YACHT

100 - 6700 Forum Dr Orlando FL 32821 USA P: 800-362-4424 F: 407-370-5014 orlandomeeting.com Booth # 1742, 1743, 1842, 1843

Pier 81 West 41st St New York NY 10036 USA P: 917-292-8534 F: 212-630-8899 worldyacht.com Booth # 1711, 1713, 1715

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E-150 S University Dr Plantation FL 33324 USA P: 954-452-8800 F: 954-446-9008 cruiseco.com Also Exhibiting: Windstar Cruises Booth # 1836

YOU DON’T WANT TO MISS THESE EXCITING EXHIBITORS. TO HELP YOU NAVIGATE THE SHOW FLOOR MORE EASILY, WE’VE DIVIDED THE SHOW BY GEOGRAPHY

Listings updated as of June 28, 2012

2012 SHOWGUIDE

7/12/12 6:46:10 PM

REGISTER FOR THE WORKS PASS, ONLY $99, INCLUDES ALL SESSIONS + CLOSING PARTY TICKET!

COYOTE PROMOTIONS 925 Century Dr Burlington ON L7L 5J8 P: 905-332-5118 coyotepromos.com Booth # 816, 818 Coyote Promotions is a full service promotional marketing company specializing in creative solutions and innovative ideas to meet all of your marketing needs.

Through our search and sourcing capabilities, Coyote Promotions has thousands of products at your disposal. As a customer you can count on Coyote Promotions to recommend only top quality products from reliable suppliers.

DGL INNOVATIONS INC. 6699 Campobello Rd Mississauga ON L5N 2L7 P: 855-274-1626 F: 905-826-7520 dglinnovations.com Booth # 836 DGL Innovations Inc. is an international provider of bags, cases and promotional products.

Catering to a large selection of mobile computing accessories, DGL is regularly updating its product offering to ensure it’s on the cutting edge of fashion trends. From backpacks, briefcases, casual bags to totes, iPad sleeves and folders, DGL provides a wide range of customizable solutions to its customers.

70 Production Dr Scarborough ON M1H 2X8 P: 866-438-3699 F: 416-289-0574 customizebyfoxy.com Booth # 819 Customize! By Foxy is an innovative custom manufacturing division of Foxy Originals jewellery. We manufacture custom gifts, awards and incentives to help your business be remembered. Think big, get creative and we will take care of the rest!

Go to customizebyfoxy.com for more info.

GIFTCERTIFICATES.CA, A DIVISION OF MONERIS SOLUTIONS CORPORATION 225-4259 Canada Way Burnaby BC V5G 1H1 P: 866-761-1047 F: 604-415-1591 giftcertificates.ca Booth # 823

9307 N Milwaukee Ave Niles IL 60714 USA P: 866-714-0530 F: 877-806-3658 hammacher.com Booth # 826

INCREDIBLE NOVELTIES INC. 1705 Flint Rd North York ON M3J 2W8 P: 416-663-9900 F: 416-663-9343 incrediblenovelties.com Booth # 825, 827

MADISON AVENUE SIGNS

SEE HALL OF FAME LIVE 10:30 A.M., JOHN BASSETT THEATRE, BEFORE THE KEYNOTE, TUESDAY, AUGUST 21.

2012 SHOWGUIDE

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Listings updated as of June 28, 2012

MAUI JIM CANADA INC. 3-2830 Argentia Rd Mississauga ON L5N 8G4 P: 888-666-5905 F: 309-692-6719 mauijim.com Booth # 814

405-235 Carlaw Ave Toronto ON M4M 2S1 P: 416-916-8645 F: 416-916-8668 plumgiftco.com Booth # 832

PO Box 21005 Ajax ON L1S 7H2 P: 416-725-3885 eawards.ca Booth # 822

A-9050 Red Branch Rd Columbia MD 21045 USA P: 301-470-1500 F: 301-470-1502 meetingsigns.com Booth # 824

FACEBOOK.COM/INCENTIVEWORKS

PLUM GIFT CO.

EAWARDS

HAMMACHER SCHLEMMER

CUSTOMIZE BY FOXY

LIKE US ON FACEBOOK:

PORTABLES PLUS 36-2700 Dufferin St York ON M6B 4J3 P: 800-340-3159 F: 416-638-3548 portablesplus.com Booth # 830

TWO CRAZY LADIES INC. 467-283 Danforth Ave East York ON M4J 4R6 P: 800-735-2654 twocrazyladies.com Booth # 817 Choosing the right promotional item can be daunting, that’s where TCL comes in...we have over 60 years of combined industry experience. You want the most effective new and trendy product - we got it, we’re your Go To team! We are an Official Promotional Products Supplier to IncentiveWorks.

Drop by and say Hi to us at booth 817, we’d love to give you a copy of Melanie’s book “Million Dollar Marketing Secrets.”

UNIVERSAL LINKS INC. 307-372 Richmond St W Toronto ON M5V 1X6 P: 800-981-9788 F: 416-741-5225 universallinksinc.com Booth # 833, 835 MEETINGSCANADA.COM/INCENTIVEWORKS

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CANADIAN SOCIETY OF PROFESSIONAL EVENT PLANNERS 312 Oakwood Crt Newmarket ON L3Y 3C8 P: 905-868-8008 F: 905-895-1630 canspep.ca Booth # 2022

ASSoCiATionS BEICC - BUSINESS EVENTS INDUSTRY COALITION OF CANADA

CANADIAN UNIVERSITY AND COLLEGE CONFERENCE ORGANIZERS ASSOCIATION

300-1370 Don Mills Rd North York ON M3B 3N7 P: 519-438-3555 beicc.com Booth # 2038

312 Oakwood Crt Newmarket ON L3Y 3C8 P: 905-954-0102 F: 905-895-1630 cuccoa.org Booth # 2030

CANADIAN ASSOCIATION OF EXPOSITION MANAGEMENT

ISES CANADA

2219-160 Tycos Dr PO Box 218 North York ON M6B 1W8 P: 866-441-9377 F: 416-596-1808 caem.ca Booth # 2018

CANADIAN ASSOCIATION OF PROFESSIONAL SPEAKERS 300-1370 Don Mills Rd North York ON M3B 3N7 P: 877-847-3350 F: 416-441-0591 canadianspeakers.org Booth # 2036

CANADIAN HOTEL MARKETING & SALES EXECUTIVES (CHMSE) 26 Avonhurst Rd Etobicoke ON M9A 2G8 P: 416-252-9800 F: 416-252-7071 chmse.com Booth # 2032

312 Oakwood Crt, Newmarket ON L3Y 3C8 P: 905-898-7434 F: 905-895-1630 isescanada.ca Booth # 2026

MPI FOUNDATION CANADA 9350 Yonge St, PO Box 61507 Richmond Hill ON L4C 5C7 P: 416-848-4386 mpiweb.org Booth # 2014

MEETING PROFESSIONALS INTERNATIONAL 1700 - 3030 LBJ Freeway Dallas TX 75234 USA P: 972-702-3000 F: 972-702-3070 mpiweb.org Booth # 2010 Meeting Professionals International (MPI), the meeting and event industry’s largest and most vibrant global community, helps members thrive by providing human connections to knowledge and ideas, relationships, and marketplaces. MPI membership is comprised of more than 21,000 members belonging to 71 chapters and clubs worldwide. For additional information, visit www.mpiweb.org

PROFESSIONAL CONVENTION MANAGEMENT ASSOCIATION - CANADA EAST CHAPTER 58 Royal York Rd St. Catharines ON L2N 2N9 P: 905-934-3029 F: 905-934-9824 pcma.org Booth # 2024

MEETING PROFESSIONALS INTERNATIONAL TORONTO CHAPTER

SITE CANADA

6519B Mississauga Rd Mississauga ON L5N 1A6 P: 905-567-9591 mpitoronto.org Booth # 2012

6519B Mississauga Rd Mississauga ON L5N 1A6 P: 905-812-7483 F: 905-567-7191 sitecanada.org Booth # 2016

Find more on the web!  Details on how to download our Mobile App  Up-to-the-minute exhibitors list  Great rates on hotel and travel  Interactive Highlights

 Information on our partner networking events  Follow us for news and updates to stay connected:

 Follow us on Twitter @incentive_works #iwshow 2012 SHOWGUIDE

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BY region

Canada Accenta Display Corp.

Air Canada Allstream Centre Altima Concept - DMC Americana Conference Resort and Spa BEICC - Business Events Industry Coalition of Canada Blue Mountain Resort BMO Financial Group Institute for Learning Caesars Windsor Canadian Association of Exposition Management Canadian Association of Professional Speakers Canadian Hotel Marketing & Sales Executives (CHMSE) Canadian Society of Professional Event Planners Canadian University and College Conference Organizers Association Capital Promotions CCR Solutions Inc. Cineplex Entertainment LP ClubMed Business Cosmopolitan Hotel Crowne Plaza Niagara Falls - Fallsview Customize by Foxy Deerhurst Resort Delta Grand Okanagan Resort & Conference Centre

Delta Hotels and Resorts Destination Halifax Destination St. John’s DGL Innovations Inc. Drum Cafe e11even Easy & The Fifth eAwards Edmonton Tourism Elmwood Spa ePly Online Event Registration The Estates of Sunnybrook Exposoft Solutions Fallsview Casino Resort Fameloft Fluid Event Management Solutions Frontier Team Building Giftcertificates.ca, A Division of Moneris Solutions Corporation Glenerin Inn & The Spa The Grand Hotel & Suites Great Wolf Lodge Groupe Germain Harrison Hot Springs Resorts & Spa Hilton Hotel and Suites Niagara Falls Hilton Worldwide Hockley Valley Resort Horseshoe Resort Hotel Grand Pacific Hotel Le Crystal Hotel Quintessence

Site Canada Drives for Another Masterful Golf Tournament!

Register now for the Fourth Annual Site Canada Golf Tournament on Monday, August 20 at Angus Glen Golf Club just north of Toronto! The sell-out tournament is open to all industry members and kicks off the week for IncentiveWorks.

Cost:

Supplier $300.00 CAD per person plus 13% HST Planner/Buyer $200.00 CAD per person plus 13% HST

Golfers are invited to register for twosomes or foursomes. In order to maintain the benchmark of a 50% planner/buyer ratio on the course each twosome must have one planner and each foursome must have a minimum of two planners.

Special thanks to our Title Sponsor – AlliedPRA Register online by visiting www.sitecanada.org. For additional information, contact Tracey Brenneman by email at tbrenneman@rogers.com.

Incredible Novelties Inc. India Tourism Toronto InterContinental Hotels & Resorts International Centre ISES Canada JPdL JW Marriott, The Rosseau Muskoka Resort & Spa Kempenfelt Conference Centre, Barrie Ketchum Manufacturing Inc. The King Edward Hotel League of Rock Loews Hotel Le Concorde Lucky Strike Luxury Coach Marriott Gateway on the Falls Martinique Promotion Bureau/CMT Canada Massey Hall & Roy Thomson Hall Maui Jim Canada Inc. Meeting Professionals International Toronto Chapter Meetings & Conventions Calgary Meetings & Conventions Prince Edward Island Morris J. Wosk Centre for Dialogue, SFU

Upcoming Events Monday August 20: Site Canada Golf Tournament

Time: 7:30 am – 3:00 pm Shotgun start at 7:30 am Awards BBQ Luncheon 1:30 – 3:00 pm

September 26: Chapter Meeting November 14: Site Canada Education Day Four Seasons Hotel Toronto December 12: Site Canada Holiday Social

For information about joining Site, or attending an upcoming event, please email us at office@sitecanada.org or visit our website at www.sitecanada.org

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MPI Foundation Canada The Multisoft Group National Arts Centre/Arc the Hotel Niagara Falls Tourism Nottawasaga Resort Novotel Canada Oakwood Resort The Old Mill Inn & Spa One King West Hotel & Residence Ontario’s Finest Hotels Inns & Spas Ottawa Tourism Pan Pacific Vancouver Pantages Hotel Pearson Convention Center Pegasus Hospitality Group Penticton & Wine Country Tourism Peterborough & The Kawarthas Tourism Peterborough, Kawartha Lakes, Northumberland Tourism Playdium Mississauga Plum Gift Co. Portables Plus Professional Convention Management Association - Canada East Chapter PSAV Q Productions Inc. Quebec City Tourism Ravine Vineyard Real Sports Bar & Grill Rendez-vous Fredericton Fredericton Tourism Reveal Marketing Group Inc. The Rimrock Resort Hotel Rock the Stars St-Paul Hotel Samajam Scotiabank Convention Centre Niagara Shangri-La Hotel Vancouver Sheraton on the Falls Sheraton Parkway Toronto North Hotel, Suites & Conference Centre SilverBirch Hotels and Resorts Site Canada Skyline Hotels and Resorts Skyline Toronto Speakers’ Spotlight Stagevision Inc. Stockey Centre Sutton Place Hotel Group Taboo Resort Golf and Spa Team Winnipeg Tourism Kelowna Tourism Kingston Tourism London Tourism Moncton 48

Tourism Richmond Tourism Sault Ste. Marie Tourism Thunder Bay Tourism Vancouver Tourism Whistler Tourisme Montreal Tourisme Québec - Destination Québec Travelodge Canada Two Crazy Ladies Inc. Universal Links Inc. Viamede Resort Vintage Hotels Waterloo Regional Tourism Marketing Corp.

Western NL Destination Management (DMO) WestJet White Oaks Conference Resort & Spa

Caribbean Air Canada Vacations Air Tahiti Nui Alexandra Resort AMResorts Amstar DMC Aruba Convention Bureau Barbados Tourism Authority Barcelo Hotels & Resorts Bermuda Dept. of Tourism Buy the Sea Capella Pedegal Carlisle Bay Cayman Islands Department of Tourism Disney Cruise Line Dominican Republic Tourism Excellence Group Luxury Hotels & Resorts Iberostar Hotels & Resorts The Islands of the Bahamas Jamaica Tourist Board Mexico Tourism Board Palace Resorts Puerto Rico Convention Bureau Regent Seven Seas Cruises & Oceania Cruises Resort to the Best Sandals & Beaches Resorts Scrub Island Resort, Spa & Marina SeaDream Yacht Club St. Kitts Marriott Resort & The Royal Beach Casino/Sunlinc Westin St. Maarten Worldwide Travel & Cruise

Europe Air France Concorde Hotels & Resorts Demco Travel Organisations The DMC Group Fairmont, Raffles, Swissôtel Hotels & Resorts France Meetings & Convention Board Guoman & Thistle Hotels Historic Royal Palaces Korea Tourism Organization London & Partners Maybourne Hotel Group

MEETINGSCANADA.COM/INCENTIVEWORKS

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Platinum DMC Collection Royal Caribbean International Select Group Marketing Silversea Cruises Visit Brussels CVB

USA Access Destination Services Florida Associated Luxury Hotels International Blue Man Group Briggs Inc. Broadway.com Cream of the Crop Event and Logistics, LLC Crowne Plaza Times Square CSI Aviation Services Inc. Denihan Destination Hotels & Resorts Disney Destinations Four Seasons Hotels and Resorts Greater Miami Convention & Visitors Bureau Hammacher Schlemmer Hawaii Visitors & Convention Bureau Hornblower Cruises & Events Hyatt Hotels & Resorts Las Vegas Convention and Visitors Authority The Leading Hotels of the World Loews Hotels The London NYC Longboat Key Club and Resort Luxe Worldwide Hotels Madison Avenue Signs Mandarin Oriental Hotel Group Marriott International Inc. Marriott International - Northeast Region Maverick Aviation Group Meeting Professionals International Memphis Convention & Visitors Bureau MGM Resorts International Miami Air International New Orleans Convention & Visitors Bureau The New York Pass NYC & Company Orient-Express pc/nametag The Peninsula Hotels San Diego Convention & Visitors Bureau San Francisco Travel Association (SFCVB) Santa Barbara Conference & Visitors Bureau & Film Commission Savoya Scottsdale Convention & Visitors Bureau Starwood Hotels & Resorts Thompson Hotels Trump Hotel Collection Visit Florida Visit Newport Beach Inc. Visit Orlando Washington, DC/Destination DC Windstar Cruises World Yacht Wyndham Hotel Group Yotel New York

Listings updated as of June 28, 2012

2012 SHOWGUIDE

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