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Cookie Rally Guide

Page 1

2026–27 Girl Scout Cookie Program®

Rallies and Activities


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers

Ready to Explore, Ready to Rally! Girl Scout Cookie Rallies are where the adventure begins! This year’s Ready to Explore theme invites Girl Scouts to hop into cookie season with curiosity, confidence, and big goals to reach more cookie customers. With the help of our lop-eared rabbit mascot, Girl Scouts will explore hands-on activities that build the five essential skills—goal setting, decision making, money 7 management, people skills, and business ethics.

7

5 • Rally Station 4 Cards guide Girls Scouts through the 2 3 rally path.1

4

6

Explore My Goals Run My Business You are ready to open your cookie business!

Appendix

Congratulations

on your participation in the 2026-27 Cookie Rally!

Rally Participant’s Name

Date

®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. All Rights Reserved.

Make business cards to hand out and make ordering easy.

Practice talking to customers. They love to hear how their purchase supports you.

8

6

5 2

1

3

• Girl Scouts will be excited to get started when you kick off your event with a Welcome Cheer.

Hello I’m _______________. of Troop _______. We are going to _______________ and ___________ this year. Would you like to support us by ordering some Girl Scout Cookies®?

You are ready to open your cookie business!

• Reward attendees with a rally patch and Participation Certificate! Congratulations on your participation in the 2026-27 Cookie Rally!

Make business cards to hand out and make ordering easy. ®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. All Rights Reserved.

Ready to Plan

8

• Encourage Girl Scouts to bring a friend to boost participation and membership! Rally Participant’s Name

Date

Practice talking to customers. They love to hear how their purchase supports you. Hello I’m _______________. of Troop _______. We are going to _______________ and ___________ this year. Would you like to support us by ordering some Girl Scout Cookies®?

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot Fun Facts Hop to the Top Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business

READY TO

Meet the Mascot: Fun Fact Cards PEOPLE SKILLS, CONFIDENCE BUILDING Say hello to Sally—the curious lop-eared mascot for this year’s Ready to Explore Cookie Season! Sally is named after Sally Ride, the first American woman in space—an explorer who showed the world that big dreams can take you anywhere. Use the Fun Fact Cards to introduce Girl Scouts to Sally and her adventurous spirit. Girl Scouts can pick a card and explain it, act it out, or draw it. This playful icebreaker builds confidence, sparks laughter, and gets everyone hopping into rally fun.

Ready to Plan

Appendix

Whole Group Activity: Do the Bunny Hop! Incorporate safety tips into a group dance party. Kick right twice. Kick left twice. Hop forward for a "DO." Hop backward for a "DON'T". Then, hop forward three times!

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot Fun Facts Hop to the Top

Fun Fact Cards

Veggie-Loving Friends Rabbits love munching on fresh greens like clover. Dandelion leaves are one of their favorite snacks. They’re full of vitamins and taste like candy to rabbits.

Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers

Ear-Resistably Cute

Bunny Talk

Lop-eared rabbits’ signature ears don’t just look cute—they help them stay cool by letting out extra heat.

When lop-eared rabbits are excited, relaxed, or feel safe they do a jump-and-twist move called a binky.

Fluffle

Explore My Goals Run My Business

Chew Crew

The Nose Knows

Ready to Plan

A rabbit’s teeth never stop growing. They’re always chewing on things to keep them short and healthy.

When rabbits are curious and Ready to Explore their noses can wiggle up to 120 times a minute to get a better sense of the world around them.

Appendix

Groups of rabbits go by many names like a warren, a colony, and (Girl Scouts’ favorite) a fluffle.

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot Fun Facts Hop to the Top Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business

READY TO

Meet the Mascot: Hop to the Top GOAL SETTING Girl Scouts create a jumping lop-eared rabbit mascot using paper cups. When the cup flies, the lop ears flop—bringing the mascot to life. Explore More Possibilities by challenging Girl Scouts to see how high their rabbit can hop. Connect the activity to goal setting by asking Girl Scouts to write their goal on the base of the cup as a reminder. Supplies: Template Scissors Gluestick Paper cups

Ready to Plan

Appendix

Brown paper Pink paper Black marker Hole punch Rubber bands Googly eyes (optional) Cotton balls (optional)

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Hop to the Top Template Cut out the rabbit face and paste to your upside down cup. Cut out ears and glue to the bottom of the cup. Punch a hole on each side of the rim of the cup. Tie and knot a rubber band through each hole. Push the rabbit cup on top of an upside down plain cup until you feel tension. Release to see how high the rabbit can jump.

Meet the Mascot Fun Facts Hop to the Top Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business Ready to Plan

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot Fun Facts Hop to the Top Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals

READY TO

Meet the Mascot: Leap Far! Hopscotch Goal Challenge GOAL SETTING Lop-eared rabbits can leap up to 10 feet—that’s far! Girl Scouts test their own jumping power by following a hopscotch path filled with cookie-season goal ideas. Each pawprint includes a goal or project. Girl Scouts hop along, find a goal that inspires them, and stamp or initial their choice. What will their goal be this season—and what’s the next hop to help them reach it?

Run My Business

ie

Ready to Plan

Appendix

op

o tr s r ou itie nd ctiv u F a

ook c my ess n Ru busin

ie k o e co adg a b n r ess a E sin bu

an e on tur Go ven ad

my p l He unity m com Explore More Possibilities by using the pawprints to guide Girl Scouts to rally stations or display pawsome troop and personal goal ideas around the event.

out c l S mp r i o G r ca t Go mme su 2026 Girl Girl Scouts ®, ®, ™ &™©&2026 Ferrero Group. All Rights Reserved. ®,®,™™&&©©2025 Scoutsof ofthe theUSA. USA. © 2025 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot Fun Facts Hop to the Top Leap Far! Hopscotch Goal Challenge

Meet the Cookies

Market My Cookie Business

Leap Far! Hopscotch Template Individual Girl Scout Goals Earn a cookie badge Create a customer list Save for a special activity or trip Reach a personal best Sell ___ packages of cookies

Connect with Cookie Customers

Troop Experience Goals

Explore My Goals

Go on a camping trip

Run My Business

Visit a museum, zoo, or aquarium

Ready to Plan

Attend Girl Scout camp

Appendix

Plan a fun end-of-season celebration Try a new adventure

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Introduction Meet the Mascot

Meet the Cookies Cookie Sensory Cards

Market My Cookie Business Connect with Cookie Customers

Appendix

Explore More Possibilities by adding sensory words into the mix. Remind Girl Scouts that more varieties may be available online.

Girl Scout Cookies® nutrition and product information available at GirlScoutCookies.org.

il al Re int O rm pe

Ready to Plan

Sort, match, and race! Girl Scouts work in relay teams to match flavors and descriptions to the correct cookies. Make it harder by printing in black.

y isp e Cr olat ie oc ok Ch r Co fe Wa

Run My Business

PRODUCT KNOWLEDGE, DECISION MAKING

p Pe

Explore My Goals

Meet the Cookies: Cookie Flavor Match-Up Game

a ce aS dI Se en oa red of d y R nspi nt Gol el ck Hi d Ro m-I an aram ea lk C Cr Mi ich w y my ith nd col ea colat Sa ie w ho ip Cr g o l k C i o Ch atin Str Co refo T Co r tte wy ed Bu llo ast ut ut ng ma To an i con Pe Fill rsh Glu Co Ma l ea rk ty ng h Da tm c Ta i ola Oa w ny d oc s e i an pe mo Ch i k S o Le Str Co r e in utt ng ed B ch el Ici ut en of an ing Dr aram ips Pe Fill C Dr y st n s ter d ur ga t nb ging Ve ient rea Bu u b S red ort ssa Sh Ing Me pe ha i l S nal efo igi Tr d Or p e an Reci

Cookie Flavor Match-Up Game

READY TO

To Co aste co d nu t Cr D Ch ar ea m oc k C ho y M St ola rip ty Co cola ilk e at Dr s in t y Pe en g an Ro Ca che ut ck ra d i C Fi Bu r y m e n lli a t el m ng ter -In V O In eg S gr Sa atm Co and ed an e n dw al ok wi ien C c oo ich ts Tr ie w k Pe Pe ef ie oi ith pp Rea an l M er ut T a m l rs Fi Buo in hm lliCo atts tO n e all gco ter C il d ow Ch risp n B u y W o u t Sh Chtt Da Le af co y e er lat or o ry rk m oCn Co e Sttbr co rye T ok e l r TrD ip adat aa ie C efre es y ho myng an onil Dr Co co M dCaO cS h h i p P a r ed p Re raim esa of ati laty ilk Glu gin e t cip e a in nu Ic ng i e l l In V n Fi t B g R gr eg lli u S Ch C oc un ed an t n M O b ewre k g ter ie e u a Pe S yaT s r nt m st an satm pp R o B g s e i i Co dw nag ts -fI S er ea Pe Co an ok ic l m l a in ie h Bu ok dw nu Cr tO S C ho Ttrte ie ich W h is Fi t B i rtb efrywi o af c p lli u l M er ol y reoil th ar ng tt ad e a sh Co te r Sh B u m ok or tte al ie tb r y lo Tr L re w e e m an fo y ad o d il n y R Or Sh T

2026–27 Rallies and Activities

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Cookie Flavor Template

Introduction Meet the Mascot

Toasted Coconut

Creamy Milk Chocolaty Coating

Rocky Road Ice Cream-Inspired

Brownie Inspired

Dark Chocolaty Stripes

Peanut Butter Filling

Sandwich Cookie with Trefoil

Hint of Sea Salt and Golden Caramel

Drenched in Caramel

Oatmeal Sandwich Cookie

Marshmallowy

Chocolate Stripes

Vegan Ingredients

Peanut Butter Filling

Lemony Tang

Gluten-Free

Real Peppermint Oil

Buttery Shortbread

Drips of Icing

Chewy Toffee Bits

Crispy Chocolate Wafer Cookie

Trefoil Shape and Original Recipe

Sunburst Messaging

Buttery Shortbread

Meet the Cookies Cookie Flavor Match-Up Game Cookie Sensory Cards

Market My Cookie Business Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies Cookie Flavor Match-Up Game Cookie Sensory Cards

Market My Cookie Business

Cookie Sensory Template

Layers of Sweet, Creamy Peanut Butter

Sweet, Chocolate Baked Brownie

Sweet, Caramelized Toffee Flavor

Oats with Creamy, Nutty Filling

Buttery Shortbread

Cool, Lemony Tang

Balanced Chocolate and Mint

Drenched in Caramel and Toasted Coconut

Soft, Fluffy Crème

Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Cookie Sensory Cards — 1 of 3

Introduction Meet the Mascot

Meet the Cookies Cookie Flavor Match-Up Game Cookie Sensory Cards

Market My Cookie Business Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

Thin Mints

Samoas

Tagalongs

Crisp, chocolaty cookies made with natural oil of peppermint

Crisp cookies with caramel, coconut and dark chocolaty stripes

Crispy cookies layered with peanut butter and covered with a chocolaty coating

• Dark • Rich • Smooth • Thin • Round edges • Indentations from docking holes used to prevent cracking while baking

• Thick stripes • Toasted caramel color • Dark chocolate • Thick bottom coating • Scalloped edges • Resembles homemade

®

• Authentic taste from real cocoa and real peppermint oil • Balanced chocolate and mint that don’t melt into a single flavor • Lingering fresh mint aftertaste

®

• Crispy cookie wafer • Strong mint and rich chocolate aroma

• Sweetness doesn’t overpower chocolate and mint flavors

• Strong coconut and caramelized sugar aroma with a hint of dairy notes

• Distinct, layered flavors that melt together • First bite dominated by sweet caramelized sugar flavor • Chewy cookie drenched in caramel and toasted coconut and drizzled with rich dark chocolate • Sweetness lingers after cookie is eaten

• Enrobed in Creamy Milk Chocolate • Soft and Melty • Visible Ridge from Peanut Butter Filling • Each Layer Visible after Bite

• Strong nutty peanut aroma

®

• Both creamy soft and medium-hard textures present in first bite • Multiple layers of sweet, creamy peanut butter • Rich chocolate sweetness and smooth nutty saltiness are equally intense and complementary • Salty peanut aftertaste

Cut cards between cookie colors and fold along dotted line. ®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Cookie Sensory Cards — 2 of 3

Introduction Meet the Mascot

Meet the Cookies Cookie Flavor Match-Up Game Cookie Sensory Cards

Market My Cookie Business Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

Do-si-dos

Adventurefuls

Trefoils

Oatmeal sandwich cookies with peanut butter filling

Indulgent brownie–inspired cookies with caramel flavored crème and a hint of sea salt

Iconic shortbread cookies inspired by the original Girl Scout Cookie recipe

®

• Diamond Pattern • Consistent Toasty Golden Brown Color • Thin Layer of Peanut Butter Cream

• First bite has mild sweet, salty and grain-wheat flavor • Sweet peanut butter flavor builds to stronger intensity while eating • Complementary sweetness and saltiness

• Nutty peanut and grain aroma

• Hearty, toasted whole grain oats with soft creamy, nutty filling

®

• Deep Dark Chocolate Base • Raised Stripes on Smooth GoldenBrown Caramel • Brownie Appearance with Cracked Cookie Edges

• Baked brownie aroma

• Hard first bite with strong sweet chocolate flavor • Strong initial tastes of sweetness, chocolate and caramel • Followed by lighter flavors of baked brownie and saltiness • Lingering aftertaste resembles a sweet, chocolate baked brownie

®

TM

• Edges and Raised Portions Slightly Darker than Center • Noticeable Docking Holes • Bottom and Edges of Cookie Resemble Homemade with Cratering and Gaps

• Mild vanilla and dairy aroma

• Softer first bite with mild sweet dairy and vanilla flavors • Buttery shortbread taste • Crispy and perfectly crumbly • Balanced sweet dairy, grain-wheat and vanilla flavors followed by a hint of saltiness

Cut cards between cookie colors and fold along dotted line. ®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Cookie Sensory Cards — 3 of 3

Introduction Meet the Mascot

Meet the Cookies Cookie Flavor Match-Up Game Cookie Sensory Cards

Market My Cookie Business Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

Toffee-tastic

Lemon-Ups

Exploremores

Rich, buttery cookies with sweet, crunchy toffee bits

Crispy lemon cookies baked with inspiring messages to lift your spirits

Rocky Road ice cream-inspired cookies filled with flavors of chocolate, marshmallow and nutty toasted crème.

®

• Round • Resembles Homemade with Craters and Gaps • Light and Dark Golden Brown Color Variation

• Buttery shortbread embedded with chewy toffee bits • Strong initial butter and vanilla tastes followed by sweet caramelized toffee flavor • Crispy and perfectly crumbly

• Mild caramelized sugar and brown butter aroma

• Perfectly paired shortbread and toffee flavors followed by a hint of saltiness

®

®

• Deep, dark chocolate color • Iconic Girl Scout Trefoil • Smooth, round edges • Sandwich cookie with rich layer of airy crème in between

• Round • Easy to Read Message with Sunburst • Golden Yellow • Drips of Icing on Edges • Translucent Coating on Bottom • Noticeable Docking Holes

• Soft first bite with medium lemon intensity that melts into a sweet lemon profile

• Cool, lemony tang complements buttery shortbread

• Strong chocolate aroma

• Intense zesty lemon aroma

• Inspiring messages create personalized eating experience

• Mild hints of marshmallow and toasted nuts

• Intense lemon flavor is result of glaze dissolving when eaten — quick flavor release glaze

• Flavor filled with strong initial taste of chocolate followed by hints of sweet marshmallow and toasted nuts • Crispy bite of sandwich cookie followed by soft fluffy crème • Sweet chocolate and light nutty aftertaste

Cut cards between cookie colors and fold along dotted line. ®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Market My Cookie Business: Business Cards PEOPLE SKILLS

Market My Cookie Business Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Girl Scouts fill out and decorate business cards to give to busy customers on-the-go or at booths. Cookie customers tend to buy more than one time per season and this offers a way to re-order when cravings arise!

Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan

Digital Cookie® QR codes stay the same year after year!

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Explore My Goals

Run My Business

Appendix

Ready to Plan First Name Goal(s)

First Name Goal(s)

Save my store to buy more!

Goal(s)

Goal(s)

Add Digital Cookie® QR Code

First Name

First Name

Help Me Reach My Goals!

Save my store to buy more!

Add Digital Cookie® QR Code

Goal(s)

Goal(s)

Help Me Reach My Goals!

First Name

First Name

Save my store to buy more!

Add Digital Cookie® QR Code

Goal(s)

Goal(s)

Help Me Reach My Goals!

First Name

Add Digital Cookie® QR Code

First Name

Save my store to buy more!

Help Me Reach My Goals!

Connect with Cookie Customers Goal(s)

Lanyard Activity

Goal(s)

QR Code Frame

First Name

Share More

First Name

Here, There, Everywhere

Save my store to buy more!

Help Me Reach My Goals!

Save my store to buy more!

Help Me Reach My Goals!

Save my store to buy more!

Help Me Reach My Goals!

Save my store to buy more!

Help Me Reach My Goals!

Save my store to buy more!

Market My Cookie Business

Save my store to buy more!

Say Cookies!

Help Me Reach My Goals!

Business Cards

Add Digital Cookie® QR Code

Add Digital Cookie® QR Code

Add Digital Cookie® QR Code

Add Digital Cookie® QR Code

Add Digital Cookie® QR Code

Add Digital Cookie® QR Code

Meet the Mascot

Help Me Reach My Goals!

2026–27 Rallies and Activities

Business Card Template

Make copies and cut out to hand out at booths or to customers on-the-go.

Introduction

Meet the Cookies

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Insert Cookie Portrait

Insert Cookie Portrait

Insert Cookie Portrait

Name: Goal:

Name: Goal:

Name: Goal:

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Lanyard Activity

Insert Cookie Portrait

QR Code Frame

Add Digital Cookie® QR Code

Share More

Insert Cookie Portrait

Insert Cookie Portrait

Insert Cookie Portrait

Insert Cookie Portrait

Insert Cookie Portrait

Name: Goal:

Name: Goal:

Name: Goal:

Name: Goal:

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Add Digital Cookie® QR Code

Save my store to buy more!

Meet the Cookies

Name: Goal:

Run My Business

Save my store to buy more!

Meet the Mascot

Insert Cookie Portrait

Ready to Plan Name: Goal:

Market My Cookie Business

Name: Goal:

2026–27 Rallies and Activities

Portrait Business Card Template

Make copies and cut out to hand out at booths or to customers on-the-go.

Introduction

Business Cards

Say Cookies!

Here, There, Everywhere

Connect with Cookie Customers

Explore My Goals

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Market My Cookie Business: Say Cookies! ONLINE SELLING, BUSINESS ETHICS

Market My Cookie Business Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Explore My Goals Run My Business

Girl Scouts take part in a mini photoshoot with Girl Scout Cookie packages. Encourage Girl Scouts to upload their photo to their Digital Cookie® profile and add it to business cards. This activity helps Girl Scouts present their cookie business with pride.

Use the Share feature on Digital Cookie to easily text links to family & friends and share on social! Girl Scouts 13+ or with help from a caregiver.

LittleBrownie.com Name: Ella Goal: Host mental wellness

workshop for the community.

Ready to Plan

Save my store to buy more!

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Market My Cookie Business: Here, There, Everywhere PEOPLE SKILLS, BUSINESS ETHICS

Market My Cookie Business Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Explore My Goals Run My Business

Girl Scouts practice cookie-selling conversations using paper props like a door, a phone, and a booth. Each prop includes a Girl Scout side with key talking points and a customer side with prompts and responses. By rotating through door-to-door, booth, and phone scenarios, Girl Scouts practice responding to customers, build confidence, and learn how cookie conversations change in different selling situations. Review the safety tips before selling cookies.

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Introduction

Meet the Mascot

Meet the Cookies

Market My Cookie Business

®

Be safe.

Thank you!

Scan and save my QR Code to order more later!

Never go inside and always buddy up! Review safety guidelines at girlscouts.org/cookieresources

this year. Would you like to

We take credit cards!

Knock Knock

Girl Scout Cookies ?

Appendix

Cookies make great gifts!

Ready to Plan

support us by ordering some

Run My Business

You can donate cookies to ____________________.

Explore My Goals

COMMUNITY IMPACT GOAL and ____________________________

Lanyard Activity

Speak clearly

QR Code Frame

NEW EXPERIENCE to ______________________________

Share More

Hello!

Here, There, Everywhere

of Troop _________. We are going

Say Cookies!

Talk Tips:

Business Cards

FIRST NAME ONLY Hello I'm ______________________

Connect with Cookie Customers GI R L S C OU T P I T C H

2026–27 Rallies and Activities

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


but I don’t Cookies.

have any cash.

I want to buy,

have sugar.

I can’t

Girl Scout

Market My Cookie Business

Pretend to be a customer when you answer the door.

Meet the Cookies

Play Customer!

Meet the Mascot

Who’s there?

Introduction

C US T O M E R ROL E S

2026–27 Rallies and Activities

Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Ready to Plan

®

especially

Run My Business

I love

Explore My Goals

cookies,

Connect with Cookie Customers

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


QR Code Frame

Lanyard Activity

Connect with Cookie Customers

Explore My Goals

Run My Business

Ready to Plan

Appendix Make sure to have your caregiver’s permission to call! Review safety guidelines at girlscouts.org/cookieresources

Be safe.

Thank you!

®

Girl Scout Cookies ?

Cookies make great gifts!

You can donate cookies to ____________________.

Speak clearly

Is it a good time to talk for a minute?

Hello!

Talk Tips:

Ring Ring

support us by ordering some

Share More

Scan and save my QR Code to order more later!

Here, There, Everywhere

this year. Would you like to

Say Cookies!

We take credit cards!

Business Cards

COMMUNITY IMPACT GOAL and ____________________________

NEW EXPERIENCE to ______________________________

Market My Cookie Business

of Troop _________. We are going

Meet the Cookies

FIRST NAME ONLY Hello I'm ______________________

Meet the Mascot

Remember you can also text your Digital Cookie® link to your cookie customers with the help of your caregiver.

Introduction

GI R L S C OU T P I T C H

2026–27 Rallies and Activities

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Market My Cookie Business

run out?

reorder when I

How can I

bought some.

I already

Pretend to be a customer when you answer the phone.

Meet the Cookies

Play Customer!

Meet the Mascot

Hello?

Introduction

C US T O M E R ROL E S

2026–27 Rallies and Activities

Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Ready to Plan Appendix

and your goals.

Run My Business

support you

Explore My Goals

I would love to

Connect with Cookie Customers

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Meet the Mascot

Meet the Cookies

Market My Cookie Business

QR Code Frame

Lanyard Activity

Connect with Cookie Customers

Be safe. Booth with a buddy and adult supervision. Review safety guidelines at girlscouts.org/cookieresources

Thank you!

Cookies make great gifts!

You can donate cookies to ____________________.

Scan and save my QR Code to order more later!

®

this year.

Booth Boss We take credit cards!

Appendix COMMUNITY IMPACT GOAL and ________________________________

Ready to Plan

Speak clearly

Run My Business

NEW EXPERIENCE We are going to _____________________

Share More

Hello!

Here, There, Everywhere

ordering some Girl Scout Cookies ?

Say Cookies!

Talk Tips:

Business Cards

Would you like to support us by

Explore My Goals

Digital Cookie® QR code

Introduction

GI R L S C OU T P I T C H

2026–27 Rallies and Activities

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Market My Cookie Business

have any cash.

but I don’t

I want to buy,

have time.

and do not

I am in a rush

bought some.

I already

Pretend to be a customer walking near a booth.

Meet the Cookies

Play Customer!

Meet the Mascot

Yum Yum

Introduction

C US T O M E R ROL E S

2026–27 Rallies and Activities

Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Ready to Plan Appendix

I was a

Run My Business

Girl Scout!

Explore My Goals

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

Market My Cookie Business Business Cards

READY TO

Market My Cookie Business: Share More DECISION MAKING

Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Explore My Goals Run My Business

Girl Scouts can use the digital resource worksheet to cut out six social posts they want to share with their cookie customers and paste them on the phone template.

Use the Share feature on Digital Cookie to easily text links to family & friends and share on social! Girl Scouts 13+ or with help from a caregiver.

Explore More Possibilities by showing this new video to see how shares on social lead to more sales!

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Digital Resource Worksheet

LittleBrownie.com

Cut out and paste your favorites to plan how to market your cookie business. Ask your caregiver to share on social media. More ready-to-share resources are available at LittleBrownie.com.

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Profile Pic

Digital Cookie Link in Bio

Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

Ask a caregiver to post your favorites. ®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Market My Cookie Business: QR Code Frame PEOPLE SKILLS

Market My Cookie Business Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

Explore My Goals Run My Business

Ready to Plan Appendix

Save My Store to Buy More Girl Scouts design a frame for their Digital Cookie® QR Code. When they get home, they insert the QR Code and take it to a booth to remind customers to scan and save to order more cookies later!

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

Market My Cookie Business Business Cards Say Cookies! Here, There, Everywhere Share More QR Code Frame Lanyard Activity

Connect with Cookie Customers

READY TO

Market My Cookie Business: Lanyard Activity PEOPLE SKILLS Girl Scouts can customize a lanyard and add their Digital Cookie® QR code to the lanyard order form. This wearable allows Girl Scouts on-the-go to expand their customers and their people skills.

Supplies: Lanyards Markers Sleeves

Explore My Goals

Clasps or paper clips

Help Me Reach M y Goals Adventu refuls

Run My Business

D O N AT

Ready to Plan

®

E • GIF

T • SHA

Ribbon Beads

RE

Help Me Reach M y Goal Adventu refuls

Lemon

-Ups®

®, TM

Trefoils®

D O N AT

& © Girl Scou

Appendix

®

mores®

BACK FO R

Toffee-t astic® GLUTEN -FREE

YEAR 2!

Samoas®

Tagalon gs®

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.

Thin M

MADE WIT

H VEGAN

ints®

INDRE

E

Ferrero Gr oup.

Explore

Do-si-d os®

& © 2026

ints

® INDREDIE NTS

Ferrero Gr oup.

H VEGAN

Trefoils®

& © 2026

MADE WIT

Tagalon gs®

RE

Lemon

USA. ®, TM

Thin M

Samoas®

T • SHA

-Ups®

ts of the

Do-si-d os®

E • GIF


Explore My Goals

Run My Business

Ready to Plan

Appendix Add Digital Cookie QR Code

Shipped to your door!

Offered Online Only

Exclusive NEW Cookies

Add Digital Cookie QR Code

Shipped to your door!

Offered Online Only

Exclusive NEW Cookies

Exploremores®

Thin Mints

Add Digital Cookie QR Code

Shipped to your door!

Save my store to buy more!

Add Digital Cookie QR Code

Shipped to your door!

Offered Online Only

Exclusive NEW Cookies Offered Online Only

Exclusive NEW Cookies

Save my store to buy more!

Girl Scout Cookies® nutrition and product information available at GirlScoutCookies.org.

GLUTEN-FREE

Toffee-tastic®

Tagalongs®

Trefoils®

Girl Scout Cookies® nutrition and product information available at GirlScoutCookies.org.

® MADE WITH VEGAN INDREDIENTS

Samoas®

Lemon-Ups®

Do-si-dos®

Adventurefuls®

D O N AT E • G I F T • S H A R E

Help Me Reach My Goals

Save my store to buy more!

Girl Scout Cookies® nutrition and product information available at GirlScoutCookies.org.

BACK FOR YEAR 2!

GLUTEN-FREE

Toffee-tastic®

Exploremores®

Thin Mints

® MADE WITH VEGAN INDREDIENTS

BACK FOR YEAR 2!

®, TM & © Girl Scouts of the USA. ®, TM & © 2026 Ferrero Group.

BACK FOR YEAR 2!

GLUTEN-FREE

Toffee-tastic®

Exploremores® ® MADE WITH VEGAN INDREDIENTS

Thin Mints

Tagalongs®

Samoas®

Do-si-dos®

Trefoils®

Lemon-Ups®

®, TM & © Girl Scouts of the USA. ®, TM & © 2026 Ferrero Group.

Adventurefuls®

D O N AT E • G I F T • S H A R E

Help Me Reach My Goals

Save my store to buy more!

Girl Scout Cookies® nutrition and product information available at GirlScoutCookies.org.

BACK FOR YEAR 2!

GLUTEN-FREE

Toffee-tastic®

Exploremores®

Tagalongs®

Trefoils®

Samoas®

D O N AT E • G I F T • S H A R E

Do-si-dos®

Lanyard Activity

Thin Mints

® MADE WITH VEGAN INDREDIENTS

Connect with Cookie Customers

Tagalongs®

QR Code Frame

Lemon-Ups®

Share More

Adventurefuls®

Here, There, Everywhere

Samoas®

Say Cookies!

Do-si-dos®

Business Cards

Trefoils®

Market My Cookie Business

Lemon-Ups®

Meet the Cookies

Adventurefuls®

Meet the Mascot

Help Me Reach My Goals

Introduction

D O N AT E • G I F T • S H A R E

2026–27 Rallies and Activities

Help Me Reach My Goals

®, TM & © Girl Scouts of the USA. ®, TM & © 2026 Ferrero Group. ®, TM & © Girl Scouts of the USA. ®, TM & © 2026 Ferrero Group.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Connect with Cookie Customers: Cookie Characters PEOPLE SKILLS

Market My Cookie Business Connect with Cookie Customers Cookie Characters Share Your Pride

Girl Scouts explore common cookie customer types using foldable characters. In each customer’s “mouth” are responses that type of customer might say when asked to buy Girl Scout Cookies. This helps Girl Scouts recognize customers' motivations and interests. Explore More Possibilities by checking out the highlighted tools on each character to discover the best ways to connect with that customer type.

Explore My Goals Run My Business

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Connect with Cookie Customers Cookie Characters

Share Your Pride

Explore My Goals

Run My Business

Ready to Plan

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.

 Help Support My Goals Poster

TOOL TIPS

 Booth Donation Sign

 Cookie Flyer/Allergen Guide

TOOL TIPS

 Digital Cookie® Link

Busy Online Shopper

Community Friend

 Thank You / Reorder Form

I am careful about what I eat.

TOOL TIPS

I will donate to a good cause.

 Order Now Poster

I am very busy.

 Business Cards

I like helping my local community.

TOOL TIPS

Cookie Superfan

Introduction

 Thank-You Cards

t Girl Scou Champ

I have my favorites.

Market My Cookie Business

I want to help you reach your goal.

Meet the Cookies

I LOVE Girl Scout Cookies®.

Meet the Mascot

I care about Girl Scouts.

2026–27 Rallies and Activities

Foldable Characters


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Connect with Cookie Customers: Share Your Pride PEOPLE SKILLS

Market My Cookie Business Connect with Cookie Customers Cookie Characters Share Your Pride

Explore My Goals

Girl Scouts craft giveaways to share with customers after purchase to reinforce how cookie proceeds support their troop and positively impact the community.

Explore More Possibilities by using this same idea digitally. Send customers “I Supported” GIPHY stickers via text or email after purchase. At cookie booths, posters can be displayed to share community goals and invite customers to donate cookies, extending the impact even further.

Run My Business

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Show Your Pride Clip Art More Clip Art Available

LittleBrownie.com

Meet the Mascot

Meet the Cookies

Market My Cookie Business Connect with Cookie Customers Cookie Characters Share Your Pride

Explore My Goals Run My Business

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Explore My Goals: Goal Tracker GOAL SETTING

Market My Cookie Business

Connect with Cookie Customers Explore My Goals

Goal Setting is an essential Girl Scout skill. Girl Scouts can set personal developmental goals and keep track of their progress throughout the season. Explore More Possibilities by printing a large goal tracker. Include the troop's goals, take it to cookie booths, and let customers know all the great things Girl Scouts are doing in their community.

Goal Tracker Goals Earmarked

Run My Business Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Personal Goal Tracker

Introduction Meet the Mascot

Meet the Cookies

Add Digital Cookie® QR Code

Help Me Reach My Goals!

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Goal Tracker Goals Earmarked

Appendix

Goals:

Way to go!

Ready to Plan

Start a goal tracker

Run My Business

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Troop Goal Tracker

Introduction Meet the Mascot

Meet the Cookies

Add Digital Cookie® QR Code

Help Our Troop Reach Our Goals!

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Goal Tracker Goals Earmarked

Appendix

Goals:

Way to go!

Ready to Plan

Start a goal tracker

Run My Business

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Explore My Goals: Goals Earmarked GOAL SETTING

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Goal Tracker Goals Earmarked

Girl Scouts put on your lop rabbit ears and listen to each other’s ideas on how to use cookie proceeds this year. Write down your ideas on your ears and wear them boldly around the rally. Explore More Possibilities by writing a personal goal on one ear and a community goal on the other. Look at all the possibilities!

Run My Business Ready to Plan Appendix

Supplies: Templates Scissors Gluestick/tape Kraft Paper Markers

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Rabbit Ears Template

Introduction Meet the Mascot

Meet the Cookies

Fold and tape or glue on paper head wrap.

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Goal Tracker Goals Earmarked

Run My Business Ready to Plan Appendix

Fold and tape or glue on paper head wrap.

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Run My Business: Grow Your Tail Supplies:

GOAL SETTING

Market My Cookie Business

Kraft Paper

Explore My Goals

Start a goal setting craft at your rally that Girl Scouts can enjoy all season long. Girl Scouts see their cookie business grow—one customer at a time! Each time a Girl Scout reaches out, shares her Digital Cookie® link, or asks for a reorder, she adds a cotton ball to her bunny tail. The bigger the tail, the bigger her business!

Run My Business

Explore More Possibilities by encouraging Girl Scouts to keep a customer list and add contacts to Digital Cookie for next year.

Connect with Cookie Customers

Pink Paper Scissors Gluestick/tape Cotton Balls

Grow Your Tail Bunny Money

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction Meet the Mascot

Meet the Cookies

READY TO

Run My Business: Bunny Money MONEY MANAGEMENT

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business Grow Your Tail Bunny Money

Ready to Plan Appendix

SWIFT

At a mock booth, Girl Scouts practice essential money skills by using a simple 1-12 Package Cheat Sheet to price Girl Scout Cookie orders. Girl Scouts take turns counting payments, making change with Cookie Bunny Money, and practicing card or tap-to-pay transactions. Take the cheat sheet home to use later at booths!

PAY

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Cookie Bunny Money

Introduction

PAY

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Explore My Goals Run My Business Grow Your Tail Bunny Money

SWIFT

Connect with Cookie Customers

Ready to Plan Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


11 PKGS = $

10 PKGS = $

8 PKGS = $

$

5 PKGS =

$

7 PKGS =

4 PKGS =

12 PKGS = $

9 PKGS = $

$

6 PKGS =

3 PKGS = $

2 PKGS = $

1 PKG =

$

$

12 PKGS = $ 11 PKGS = $

10 PKGS = $

9 PKGS = $ $

8 PKGS =

6 PKGS = $

$

7 PKGS =

$

5 PKGS =

7 PKGS =

10 PKGS = $

$

4 PKGS =

1 PKG =

$

$

10 PKGS = $

7 PKGS =

4 PKGS =

$

$

$

Connect with Cookie Customers

$

4 PKGS =

$

Appendix

$

Explore My Goals 1 PKG =

8 PKGS =

5 PKGS =

8 PKGS =

5 PKGS =

11 PKGS = $

$

$

$

2 PKGS =

11 PKGS = $

$

$

$

2 PKGS =

Market My Cookie Business

3 PKGS = $

Meet the Cookies

2 PKGS =

12 PKGS = $

9 PKGS = $

$

6 PKGS =

3 PKGS = $

12 PKGS = $

9 PKGS = $

$

6 PKGS =

3 PKGS = $

Introduction

1 PKG =

2026–27 Rallies and Activities

Meet the Mascot

Run My Business

Grow Your Tail

Bunny Money

Ready to Plan

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Ready to Plan (1 of 2)

Gather your rally team to start planning.

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Use the space below to jot down notes and rally plans. Whole Group

Connect with Cookie Customers

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Customers

Explore My Goals Run My Business Ready to Plan Ready to Plan (2 of 2) Sample Agenda Customizable Agenda

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Ready to Plan (2 of 2)

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Use the space below to jot down notes and rally plans. Explore My Goals

Connect with Cookie Customers Explore My Goals

Run My Business

Rewards

Safety

Guide Girl Scouts through the stations with a Rally Station Card.

Run My Business Ready to Plan Ready to Plan (2 of 2) Sample Agenda Customizable Agenda

Appendix

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Sample Agenda

Meet the Mascot

Meet the Cookies

Market My Cookie Business

1

Connect with Cookie Customers Explore My Goals

Setup: 2-4 Hours • Set up activity stations. • Prepare the stage for big group activities. • Set up equipment, screens and presentations and test them out.

4

Run My Business Ready to Plan

2

Ready to Plan (2 of 2) Sample Agenda Customizable Agenda

Registration: 30 Minutes • Greet Girl Scouts at the registration table. • Provide name tags, Rally Station Cards or any other materials needed.

Welcome: 10-15 Minutes • Welcome Girl Scouts with high energy and excitement. • Mention Rally Station Cards can be shown at the end for a prize or patch.

RALLY STATION

5 SKILLS TARGETED

Meet the Mascot

Goal Setting

Meet the Cookies

Decision Making

Marketing

Business Ethics

Customers

People Skills

Goals

Goal Setting

Run My Business

Money Management

5

Group Activity: 20-30 Minutes • Gather the Girl Scouts for an energetic whole group activity.

6

Wrap-Up: 10-20 Minutes • Thank everyone for coming. • Hand out rally patches and Participation Certificates. • Send them off ready to start the cookie season.

Appendix 3

Stations: 10-20 Minutes per Station Rotate through rally stations. Select activities to support these key lessons.

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Customizable Agenda

Meet the Mascot

Meet the Cookies

Market My Cookie Business

1

Setup: 2-4 Hours

4

Stations:

RALLY STATION

Connect with Cookie Customers

Meet the Mascot

Explore My Goals

Meet the Cookies

Run My Business

Marketing

Ready to Plan

2

Registration: 30 Minutes

5 SKILLS TARGETED

ACTIVITY

Customers Goals

Ready to Plan (2 of 2) Sample Agenda

Run My Business

Customizable Agenda

Appendix 3

5

Group Activity: 20-30 Minutes

6

Wrap-Up: 10-20 Minutes

Welcome: 10-15 Minutes

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Cookie Business Badges

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers

Earning a Cookie Business Badge is the best way for Girl Scouts to build essential skills, make plans for their troop and learn to think like entrepreneurs. Learn more and encourage Girl Scouts to start earning today at girlscouts.org/cookiebadges.

When planning, consider highlighting the activities in this guide that fulfill skill requirements, helping Girl Scouts move one step closer to earning Cookie Business Badges.

Explore My Goals Run My Business Ready to Plan

Appendix

My First Cookie Business

My Cookie Customers

My Cookie Team

Cookie Goal Setter

Cookie Decision Maker

Cookie Collaborator

My Cookie Venture

My Cookie Network

My Cookie Business Resume

Cookie Boss

Cookie Influencer

Cookie Business Badges Cookie Entrepreneur Family Pins All Resources

Cookie Market Researcher

Cookie Innovator

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

Cookie Entrepreneur Family Pins

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business Ready to Plan

Appendix Cookie Business Badges Cookie Entrepreneur Family Pins All Resources

When Girl Scouts team up with their caregivers to set goals for the season, they complete the first step toward earning the Cookie Entrepreneur Family Pin.

When Girl Scouts run their own cookie businesses, they utilize the 5 skills—goal setting, decision making, money management, people skills and business ethics— and learn to think like entrepreneurs. Entrepreneurs can earn badges and pins for every year they participate in the Girl Scout Cookie Program®.

At your rally, troops can explore Girl Scouts’ National Program Portfolio and decide which badge or pin they want to earn. At the end of the activity, distribute the Cookie Entrepreneur Family Pin requirement sheet to Girl Scouts so they can start earning at home with support from their caregivers.

urship prene Entre es & Pins g Bad

money r. aking, preneu ion m entre decis s. Then like an tting, sines think goal se rn to okie bu acticeyou lea rl Scout Co pr as u — n Gi hics ies, yo e. Cook ur ow ess et t dg yo sin ou ba n r bu Sc u ru ll Girl s, and preneu ar yo Entre you se ch ye le skill ur prene When t, peop and pins ea earning an ie Entre emen Cook by es ur manag earn badg s idea prene sines Entre n ly You ca own bu Fami e your eracy or Lit pl l ex ancia Fin

siness

ie Bu

Cook

l Setter

Daisy

For more on badges and pins Girl Scouts can earn, visit girlscouts.org/ cookiebadges.

Goa Cookie

kie t Coo My Firs iness Bus

nie Brow

n Decisio Cookie ker Ma

tomers kie Cus My Coo

Budget

My Ow

Builder

Cookie s Pin and 2 Year 1 eur Family ren Entrep

get

n Bud

n

ney Pla My Mo

ker

tor labora

Junior

iness Toy Bus er Design

Cookie s Pin and 2 Year 1 eur Family ren Entrep

ices

ney Cho My Mo

r Explore Money

m

kie Tea My Coo

Cadette kie My Coo e Ventur

Senior

ssador Amba

Cookie s Pin and 2 Year 1 eur Family ren Entrep

g Buddin eur ren Entrep

pstart

ss Jum

Busine

Ma Budget

Col Cookie

t Marke Cookie cher Resear

Cookie tor Innova

work

iness

kie Bus My Coo ume Res

kie 3 Coo s 2, and ily Pin Year 1, eur Fam ren Entrep

ator

ss Cre

Busine

rtup

ss Sta

Sav

s

kie Net My Coo

am My Dre Budget

ney My Mo Habits

Budget er Manag

er vy Sav

ancial My Fin

Power

Cookie s Pin and 2 Year 1 eur Family ren Entrep

Busine

Bos Cookie

uencer

ial Financ

r

Planne

ancial My Finndence Indepe

Cookie s Pin and 2 Year 1 eur Family ren Entrep

reneur Entrep ator Acceler

Infl Cookie

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities Introduction

All Resources

For Spanish resources visit LittleBrownie.com

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business Ready to Plan

Appendix Cookie Business Badges Cookie Entrepreneur Family Pins All Resources

Girl Scouts® Resources Safety Guidelines Digital Marketing Tips Cookie Business Badges Cookie Entrepreneur Family Pins Little Brownie Bakers® Resources Allergen Guide Booth Posters Goal Poster Participation Certificate — English Participation Certificate — Spanish Rally Station Card Social Media Guide Table Tents Virtual Backgrounds Video: Share More Video: Together We Bake a Difference Video: Welcome Girl Scout Cookie Entrepreneurs Video: Welcome New Girl Scout Cookie Entrepreneurs

Activities Whole Group Activities — Welcome Cheer Whole Group Activities — Bunny Hop Meet the Mascot — Fun Facts Meet the Mascot — Hop to the Top Meet the Mascot — Leap Far! Hoscotch Goal Challenge Meet the Cookies — Cookie Flavor Match-Up Game Market My Cookie Business — Business Cards Market My Cookie Business — Say Cookies! Market My Cookie Business — Here, There, Everywhere Market My Cookie Business — Share More Market My Cookie Business — QR Code Frame Market My Cookie Business — Lanyard Activity Connect with Cookie Customers — Cookie Characters Connect with Cookie Customers — Share Your Pride Explore My Goals — Goal Tracker Explore My Goals — Goals Earmarked Run My Business — Grow Your Tail Run My Business — Bunny Money

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


2026–27 Rallies and Activities

Rally Station Card

Introduction Meet the Mascot

Meet the Cookies

7 6

Market My Cookie Business

Connect with Cookie Customers Explore My Goals Run My Business

4 2

Ready to Plan

Appendix Cookie Business Badges

1

3

8

7

5

4

8

6

5 2

1

3

Cookie Entrepreneur Family Pins All Resources

®, ™ & © 2026 Girl Scouts of the USA. ®, ™ & © 2026 Ferrero Group. All Rights Reserved.


Ready to Plan

Appendix

Cookie Business Badges

Cookie Entrepreneur Family Pins

All Resources

Rally Participant’s Name

Date

Rally Participant’s Name

on your participation in the 2026-27 Cookie Rally!

Congratulations

You are ready to open your cookie business!

Date

Run My Business

on your participation in the 2026-27 Cookie Rally!

Explore My Goals

Congratulations

You are ready to open your cookie business!

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers

this year. Would you like to support us by ordering some Girl Scout Cookies®?

We are going to _______________ and ___________

Hello I’m _______________. of Troop _______.

Practice talking to customers. They love to hear how their purchase supports you.

Make business cards to hand out and make ordering easy.

this year. Would you like to support us by ordering some Girl Scout Cookies®?

We are going to _______________ and ___________

Hello I’m _______________. of Troop _______.

Practice talking to customers. They love to hear how their purchase supports you.

Make business cards to hand out and make ordering easy.

Introduction

®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. All Rights Reserved. ®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. All Rights Reserved.

2026–27 Rallies and Activities


Appendix

Cookie Business Badges

Cookie Entrepreneur Family Pins

All Resources

Nombre de la participante en el rally

Nombre de la participante en el rally

por tu participación en el Cookie Rally 2026-27!

¡Felicidades

¡Ya puedes abrir tu negocio de galletas!

Fecha

Ready to Plan

Fecha

Run My Business

por tu participación en el Cookie Rally 2026-27!

Explore My Goals

¡Felicidades

¡Ya puedes abrir tu negocio de galletas!

Meet the Mascot

Meet the Cookies

Market My Cookie Business

Connect with Cookie Customers

¿Le gustaría apoyarnos comprando algunas Girl Scout Cookies®?

Este año, vamos a _______________ y ___________.

Hola, me llamo _______________, de la Tropa _______.

Les encanta saber cómo te ayuda su compra.

Practica cómo hablar con tus clientes.

para repartir y facilitar que te hagan pedidos.

Haz tarjetas de presentación

¿Le gustaría apoyarnos comprando algunas Girl Scout Cookies®?

Este año, vamos a _______________ y ___________.

Hola, me llamo _______________, de la Tropa _______.

Les encanta saber cómo te ayuda su compra.

Practica cómo hablar con tus clientes.

para repartir y facilitar que te hagan pedidos.

Haz tarjetas de presentación

Introduction

®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. Todos los derechos reservados. ®, ™️ & © 2026 Girl Scouts of the USA. ®, ™️ & © 2026 Ferrero Group. Todos los derechos reservados.

2026–27 Rallies and Activities


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Cookie Rally Guide by Girl Scouts of Greater Chicago and Northwest Indiana - Issuu