CATEGORY STATION
ESSENTIALS
COFFEE SHOP
SETTING THE STAGE Your coffee shop isn’t just another stop for a quick caffeine fix—it’s a vital part of the hospital experience. It’s where visitors grab a comforting cup of coffee while they wait to see a loved one, and where staff fuel up before their shift and find a moment to recharge during a hectic day. Whether you already have a coffee shop or are considering adding one, this guide will show you what makes a coffee shop truly special. From choosing the right equipment and creating a welcoming atmosphere to crafting a menu that excites your guests, we’ll cover everything you need to know to make your coffee shop a cornerstone of your hospital community.
DID YOU KNOW? MATCHA IS ON THE RISE
8%
Matcha lattes are gaining popularity, growing by 8% each year. Adding this trendy, antioxidantrich option to your menu can attract healthconscious customers.
yearly increase in popularity
ESPRESSO IS A BIG DEAL
Espresso-based drinks aren’t just a fad—they’re loved by 57% of American adults. Adding or expanding your espresso offerings could boost your sales, especially during peak hours.
COFFEE PREFERENCES MATTER
60% of Gen Z prefers iced coffee, while 90% of older adults stick to hot coffee. Tailoring your menu to these preferences can keep everyone happy.
JUMPSTART YOUR DAY!
57%
drink specialty coffee
GEN Z
MILLENNIAL
OLDER
60%
70%
90%
cold coffee
espresso-based drinks
hot coffee
Adding an espresso bar can increase your sales by up to 30%, especially during busy mornings. It’s a simple upgrade that brings in more customers and keeps them coming back.
2
COFFEE SHOP 101
WHY IT MATTERS Making our coffee shop the go-to spot is all about creating an experience that feels just as good as any place outside the hospital. It’s not just one thing that makes a coffee shop great—it’s the whole package. We need to get everything right, every time, because for many of our guests, a visit to the coffee shop is the best part of their day. This guide will help you cover all the bases, from equipment and branding to pricing and merchandising, so your coffee shop becomes a favorite spot in our hospital community.
WHAT'S INCLUDED SPACE & LOCATION
COFFEE PARTNERS
EQUIPMENT
MENU
PRICING
TRAINING
BRANDING / SIGNAGE
PROMOTIONS
PACKAGING
SMALLWARES
3
COFFEE
ESSENTIALS
SPACE SOLUTIONS Picking the perfect spot is key to making your coffee shop a success. Start by figuring out your budget—it’ll help you choose the best setup without breaking the bank. Whether you’re working with what you’ve got or starting fresh, the right space solution will help you meet your goals and keep your guests happy. Here’s what you need to know:
STATION FLIP
MODULAR SOLUTION
STAND ALONE
Got a space that’s not pulling its weight? Turn it into a coffee station with minimal hassle. It’s quick, easy on the budget, and great for giving an area a fresh purpose.
Need something flexible? A mobile coffee station can be set up and moved around as needed. It’s perfect for temporary spots or places with changing traffic.
If you’ve got the space and budget, opt for a custombuilt standalone shop. It’s a full setup that gives you a unique, branded experience.
Ideal for spots where you need a quick and budget-friendly setup.
Great for targeting high-traffic areas or locations
Best for high-traffic areas where you want to make a big splash.
READY TO GET STARTED?
Setting up a coffee shop involves a lot of decisions, but you’re not on your own! There are plenty of resources to support you. Start with the coffee shop form to get things rolling - click here.
4
COFFEE
ESSENTIALS
COFFEE BRANDS Picking the right coffee partner is crucial for your shop's success. You want a brand that’s as committed to your business as you are.
LEARN MORE!
WHY STARBUCKS? Starbucks is an iconic brand all about great coffee and an awesome customer experience.
Click here for Nestlé Coffee Partners.
*available through Nestlé Coffee Partners
GUEST APPEAL
The brand's strong reputation consistently draws in guests who love their favorite drinks and snacks.
COMPREHENSIVE MENU
From brewed coffee to espresso drinks and seasonal specialties, the menu covers every part of the day.
SUPPORT & TRAINING
Full support is provided, from choosing equipment to training your team, ensuring top-notch service.
SUSTAINABILITY
With ethically-sourced coffee and eco-friendly packaging, this option is ideal for sustainability-minded customers.
SEASONAL PROMOTIONS
Keep things fresh with seasonal promotions, designed to boost sales with customer favorites.
To find the Nestlé/Starbucks rep that supports your area, reach out to: shared.marketcoffeeandsnacks@compass-usa.com
ADDITIONAL PARTNERS
We understand that one size doesn’t fit all. If Starbucks isn’t the perfect fit for your location, or if you’re looking for a local roaster or for-a-cause-focused partner, we have other approved options available. Click here for more info on the coffee partners.
5
COFFEE
ESSENTIALS
Nitro cold brew is super popular, especially with Gen Z and Millennials. Add a nitrogenator to your setup to serve it up right.
EQUIPMENT Having the right gear is key to running a great coffee shop. Each piece helps you serve awesome drinks and food that keep guests coming back for more. Work with your coffee partner and smallwares suppliers to get exactly what you need.
ESPRESSO MACHINE
DRIP COFFEE / TEA
DRAFT / NITRO
Your espresso machine is the heart of your specialty coffee drinks—lattes, cappuccinos, and more. Make sure it’s reliable and easy to use.
Drip coffee and tea are your daily staples. Get a brewer that can keep up with demand and make every cup perfect.
Draft and nitro systems are perfect for serving trendy cold drinks. Pick a setup that fits your space and keeps up with demand.
BLENDER
DISPLAY CASE / BEVERAGE COOLER
TURBO CHEF
A quiet, efficient blender is a must-have for blended drinks.
Keep grab-and-go items and pastries fresh and tempting with the right display case and cooler.
Turbo Chef is your go-to for quickly heating or toasting sandwiches and pastries, especially when things get busy.
6
COFFEE
MORRISON HEALTHCARE
ESSENTIALS
coffee shop sales by category
9%
Hot Coffee / Espresso
9%
DRINK MENU
CORE MENU
46%
11%
Your drink menu is the heart of your coffee shop. Offering a good variety means there's something for everyone.
Cold Coffee / Espresso Blended Drinks Tea & Alternatives
25%
Classics & Favorites
ESPRESSO-BASED
TEA & ALTERNATIVES
SIZES
Espresso Americano Cappuccino Latte Mocha Caramel Macchiato
Hot Tea (Black, Green, Herbal) Premium Iced Teas Chai Latte Matcha Latte London Fog
Hot: 12, 16 & 20 oz. Cold: 16 & 20 oz.
COLD BEVERAGES
CLASSICS & FAVORITES
Espresso Cold Brew / Nitro Iced Americano Frozen Blended Drinks Iced Latte
Drip Coffee Café Au Lait Hot Chocolate
Highlight your best-sellers with a star Keep things fresh with seasonal specials Offer custom options, and let your guests mix it up with extra shots or nondairy milk
BOTTLED BEVERAGES Stock your cooler with a great mix of bottled beverages like sparkling water, energy drinks, premium teas, and more. Rotate your stock to keep it fresh, and make sure guest favorites are easy to find. Give special drinks like kombucha or organic juices a prime spot to stand out .
READY TO GET STARTED?
Click here for a planogram.
7
MENU MATRIX
COFFEE
ESSENTIALS
FOOD MENU Keep your food menu simple with fresh options that go great with coffee. Break it down by breakfast, lunch, and snacks, so it’s easy for guests to find what they’re craving. Make sure to highlight best-sellers and switch things up with seasonal treats.
COFFEE SHOP SIZE
SM
MD
LG
MUFFIN
3
3
3
BREAKFAST PASTRY
3
3
3
DESSERT PASTRY
2
2
3
COOKIE
2
2
2
BREAKFAST SANDWICH
2
3
3
LUNCH SANDWICH
2
3
3
SALAD
2
2
2
BENTO BOX
1
1
2
FRUIT/ PARFAIT/ SNACK
2
3
4
BREAKFAST
LUNCH
SNACKS & TREATS
Kick off the day with options like muffins, breakfast sandwiches, and pastries. Make sure they're ready to go for the morning rush!
Offer lunchtime favorites like sandwiches, salads, and bento boxes. Keep them stocked in the grab-and-go cooler for a quick, healthy bite.
Tempt guests with cookies, dessert bars, and parfaits— perfect for an afternoon treat or sweet finish. Place them front and center to catch those impulse buyers!
PREMIUM SNACKS Premium snacks not only enhance the guest experience, but they also drive sales. Utilize Nassau Candy and Tropical Foods to purchase upscale snacks that aren't featured/available in your retail space. Stock up on favorites like Brownie Brittle, Righteous Felon Jerky, BOOMCHICKAPOP, Rip Van Wafels, RX Bars, and more.
DID YOU KNOW? If labor, production, or labeling is a challenge, consider offering a selection of Sprig & Sprout items for guests to grab on the go. Click here for more information.
me p so n ue s e s p o odn go
8
COFFEE
ESSENTIALS
+10%
PROFITABILITY
1%
PRICING
PRICE INCREASE
Getting your prices right is key to running a successful coffee shop. The right prices keep you competitive, cover your costs, and help you make a profit. It’s all about finding that sweet spot that works for both you and your customers.
THE POWER OF PRICING A 1% price increase can boost profitability by up to 10%.
WHEN
Check your prices quarterly or when costs go up. Milk and coffee prices tend to fluctuate the most.
HOW
Do a market basket review and compare local prices with mobile apps. Review the findings with your team. Make small changes, like tweaking the venti price, to keep your profits steady.
WHY
Raising prices helps cover costs and keeps you competitive.
COST CONTROL
Watch your costs. Only give out things like stoppers when asked. Make sure your POS is set up correctly with all the modifiers, and train your team to use them to capture extra charges.
MOBILE ORDERING Consider adding mobile ordering to make it easier for guests to order ahead. Mobile ordering boosts sales, captures all modifications, reduces cashier errors, and improves the overall guest experience. Talk to your POS provider about your options.
20% higher transaction size in mobile order and pay apps 9
PEOPLE
SET FOR SUCCESS Matcha Green Tea Latte
Sweetened, shade grown, finely ground matcha green tea, handcrafted with steamed milk.
Ingredients Starbucks® Matcha Powder Steamed 2% Milk*
TRAINING
steamed milk & matcha
8 fl oz.
1 scoop
(6.5 grams)
12 fl oz.
2 scoops
(13 grams)
16 fl oz.
3 scoops
(19.5 grams)
20 fl oz.
4 scoops
Tea Beverages Starbucks® Matcha
ESSENTIALS
(26 grams)
To appropriate line on pitcher
Preparation 1. Add rounded scoops of Starbucks® Matcha powder to steaming pitcher. 2. Pour milk to appropriate line on steaming pitcher. 3. Aerate 1-3 seconds. 4. Fill cup with steamed milk/matcha mixture and ¼” foam to ¼” (6mm) below cup rim.
ESSENTIALS
STARBUCKS and the Starbucks logo are used under license by Nestlé.
GRTL
A good barista is key to your shop’s success, so investing in the right people and training them well is a must. Support their training and development to help them master the art of coffee while delivering the best customer experience.
SFS-007-WPS-RC1-1842-PACK
Set your team up for success! Click here to print the coffee shop recipe cards!
CUSTOMER SERVICE
COFFEE SKILLS
Teach your team to engage with guests, how best to handle busy times, and resolve issues efficiently.
Ensure baristas can confidently make all drinks, from espresso to cold brew. Use recipe cards for quick reference.
FOOD PREP
EQUIPMENT
Train your team to properly operate, prepare, and present food while keeping it fresh and safe.
Make sure baristas know how to operate, clean, and maintain all equipment.
ONGOING LEARNING
ONLINE LEARNING
Schedule regular refreshers, and provide hands-on learning with experienced team members.
Use online modules for training, and ensure everyone can access them.
Baristas can’t be cross-trained on the fly; they need steady practice and training to keep service quality top-notch!
DID YOU KNOW?
In addition to the training provided by our coffee partners, barista training is available on MyLMS.
10
MAKE YOUR MARK
LEARN MORE
Take a 3D tour of a Market Coffee solution here!
MARKET COFFEE Market Coffee is our signature coffee concept, providing everything you need—signage, menus, uniforms, and layout support—for a polished, all-in-one solution. While Starbucks is the preferred partner, you can seamlessly use any coffee partner with this concept.
BRAND ELEMENTS
menu boardS but first, coffee.
BRAND STANDARDS
CORE COMPONENTS
MENU
• Compatible with any full service espresso platform • Core menu and seasonal LTOs • Branded uniform and signage • Comprehensive design and graphics package
• Scalable coffee solution for all size coffee shops • Branded signage and menu boards • Exclusive loyalty program • SPR and register platform
• Customizable menu options to compliment your coffee shop during all day parts • Core menu features - Gourmet pastries - Signature sandwiches - Premier Grab & Go program - Seasonal LTO specials
Visit: Market Coffee Fixture Order site to view menu fixtures and finish options. For custom menu fixture and finish options reach out to marketcoffeeandsnacks@compass-usa.com
5 x 8 1/2 Menu templ ate
8 1/2 x 11 Menu Templ ate
PRINT MENU TEMPL ATES ON THE GO
PA S T R I E S apple crumb cake lemon bar cinnamon roll blueberry crumb muffin blueberry scone orange poppy cake oreo brownie red velvet cupcake apple danish
$2.69 $1.99 $2.99 $2.49 $2.49 $1.99 $2.49 $2.99 $2.79
330 cal 250 cal 230 cal 340 cal 410 cal 330 cal 420 cal 300 cal 300 cal
salted caramel cookie
$1.79 370 cal
F E AT U R E D S O U P
apple cheddar salad with pecans $4.99 fresh fruit cobb salad w/almonds $4.99
2000 calories a day is used for general nutrition advice, but calorie needs vary. Additional nutrition information available upon request.
caesar salad
$4.99
chicken ceasar salad
$5.99
chipotle chicken salad
$5.99
chopped cobb salad
$5.99
cilantro lime chicken salad
$5.99
fresh vegetable wrap
$5.99
buffalo chicken on ciabatta
$6.99
chicken, lemon aioli focaccia
$6.99
broccoli cheddar soup broccoli florets grated chedddar cheese | herbs sweet onions | chicken broth
PID’s
10 oz. | $2.99 | cal. 250 2000 calories a day is used for general nutrition advice, but calorie needs vary. Additional nutrition information available upon request.
blueberry scone $2.49 410 cal
branded
UNIFORMS
s 3i g n a g e
BRANDED SIGNAGE GRAPHICS
posters Wall Mounted Artwork
Black GraphicTee
experi
e nc
em
a
r
t ke
fee
OPENING SUMMER 2020
HATS & VISORS
Black Cap with Icon
Directional Signage
f co
Supervisor Shirt with Icon OPENING SUMMER 2020
OPENING SUMMER 2020
X-BannerS
JACKETS
Black Zip-Up with Icon Black Visor with Icon
Branded Signage DIRECTIONAL SIGNAGE
this way to
market coffee
X-BANNERS
experience
market coffee
this way to
market coffee
slide in A-frame tabletop single
OPENING SUMMER 2020
Branded
READY TO DIVE IN?
MARKET COFFEE MUGS
M at e r i a l s
LOYALTY CARD PROGRAM
Fill out the coffee survey form to get started! 11 Branded Market Coffee travel mugs. Click here for additional order
Branded loyalty card program is designed to increase sales by adding value forrepeat guests.
MAKE YOUR MARK
SIGNAGE STANDARDS NON-MARKET COFFEE LOCATIONS If you’re not using the Market Coffee brand, team up with your coffee partner to create signage that fits your space. Each coffee partner has different requirements, so be sure to check that you have all the essential pieces covered.
DIGITAL ESPRESSO, COFFEE, & MORE CAPUCCINO
$4.45
| 120 CAL
CAFFÉ LATE
$4.45
| 190 CAL
$4.95
CAFFÉ MOCHA CARAMEL MACCHIATO
$3.45
CAFFÉ AMERICANO
$5.45
COLD BREW
$4.45
| 5 CAL
$2.95
| 5 CAL
$3.95
BROWN SUGAR SHAKEN OATMILK ESPRESSO
$5.45
| 240 CAL
$4.45
| 240 CAL
CARAMEL
$5.65
| 270 CAL
SHAKEN ICED TEA
$4.95
| 0 CAL
COFFEE
$5.45
| 410 CAL
SHAKEN TEA LEMONADE
$3.95
| 50 CAL
MOCHA
$5.65
| 270 CAL
CAPUCCINO
$4.45 | 120 CAL
CHAI LATTE
$4.45 | 240 CAL
HOT TEA
$5.45
| 0 CAL
JAVA CHIP
$5.65
| 460 CAL
CAFFÉ LATE
$4.45 | 190 CAL
MATCHA LATTE
$4.45 | 240 CAL
CAFFÉ MOCHA
$4.95 | 370 CAL
SHAKEN ICED TEA
$4.95 | 0 CAL
CARAMEL MACCHIATO
$3.45 | 250 CAL
SHAKEN TEA LEMONADE
$3.95 | 50 CAL
CAFFÉ AMERICANO
$5.45 | 15 CAL
HOT TEA
$5.45 | 0 CAL
WHITE CHOCOLATE MOCHA
$5.65 | 410 CAL
COLD BREW
$4.45 | 5 CAL
FRESHLY BREWED COFFEE
$2.95 | 5 CAL
HOT CHOCOLATE
$3.95 | 400 CAL
BROWN SUGAR SHAKEN OATMILK ESPRESSO
$5.45 | 120 CAL
| 15 CAL | 410 CAL
HOT CHOCOLATE
COFFEE
$4.45
| 250 CAL
$5.65
Regular or decaf
BLENDED BEVERAGES
CHAI LATTE MATCHA LATTE
| 370 CAL
WHITE CHOCOLATE MOCHA
FRESHLY BREWED COFFEE
HANDCRAFTED TEA
| 400 CAL | 120 CAL
CRÈME coffee free
CUSTOMIZATIONS SHOT OF ESPRESSO
.90¢ | +5 CAL
FLAVORED SYRUP
.70¢ | +30 TO +70 CAL $1.00
COLD FOAM DAIRY ALTERNATIVE
.70¢
| +50 TO +120 CAL | -10 TO +20 CAL
VANILLA BEAN
$5.65
| 370 CAL
DOUBLE CHOCOLATY CHIP
$5.45
| 300 CAL
STRAWBERRIES & CRÉME
$5.65
| 250 CAL
MATCHA CRÉME
$5.65
| 420 CAL
soy, almond, coconut, oat
2000 CALORIES A DAY IS USED FOR GENERAL NUTRITION ADVICE, BUT CALORIE NEEDS VARY. ADDITIONAL NUTRITION INFORMATION AVAILABLE UPON REQUEST.
ESPRESSO, COFFEE, & MORE
ALL LISTED PRICES ARE BASED ON THE USE OF A 16 OUNCE CUP.
Regular or decaf
Horizontal + Vertical Menus Digital menu templates are available in both horizontal and vertical formats.
HANDCRAFTED TEA
CUSTOMIZATIONS SHOT OF ESPRESSO FLAVORED SYRUP
.90¢ | +5 CAL
.70¢ | +30 TO +70 CAL
COLD FOAM
$1.00 | +50 TO +120 CAL
DAIRY ALTERNATIVE
.70¢ | -10 TO +20 CAL
soy, almond, coconut, oat
BLENDED BEVERAGES COFFEE
CRÉME coffee free
CARAMEL
$5.65 | 270 CAL
VANILLA BEAN
$5.65 | 270 CAL
COFFEE
$5.45 | 410 CAL
DOUBLE CHOCOLATY CHIP
$5.45 | 410 CAL
MOCHA
$5.65 | 270 CAL
STRAWBERRIES & CRÉME
$5.65 | 270 CAL
JAVA CHIP
$5.65 | 460 CAL
MATCHA CRÉME
$5.65 | 460 CAL
Station Identifier The station identifier can be utilized when the station is closed or as a supplemental piece to the countertop fixture.
2000 CALORIES A DAY IS USED FOR GENERAL NUTRITION ADVICE, BUT CALORIE NEEDS VARY. ADDITIONAL NUTRITION INFORMATION AVAILABLE UPON REQUEST. ALL LISTED PRICES ARE BASED ON THE USE OF A 16 OUNCE CUP.
SUPPLEMENTAL Station Identifier Circular Blade Sign menu item
$0.00
menu item
$0.00
menu item
$0.00
Editable Templates Use the editable 5.5" x 8.5" or 8.5" x 11" templates for additional menu items, prepackaged snacks, and drinks.
chocolate chip cookie $2.50| 350 cal
Enhance the modern aesthetic of the coffee shop and take the guesswork out by utilizing overhead blade signs to denote location.
READY TO ORDER?
PIDS
Station Identifier Dimensional Acrylic
Use thename editable PID template for your $X.XX | XXX cal pastry case menu items.
Do you have low ceilings or prefer a minimalist look? The sleek dimensional acrylic backer is the perfect solution for you!
Station Identifiers can be ordered here on MyCompass.
12 name $X.XX | XXX cal
name $X.XX | XXX cal
LEVEL UP!
PROMOTIONS Promotions are key to keeping your coffee shop buzzing with activity. Done right, they can drive traffic, showcase new products, and keep guests coming back for more. NATIONAL
COFFEE PROGRAMMING
DAY
Participating accounts will receive a kit each quarter that's packed with snack, drink, and pastry promotions designed to highlight new items, catch guests' eyes, and boost sales. Remember to pair these promos with our coffee partners’ seasonal drinks to make the most impact.
RE EARN MO ! PUNCHES
purchases all coffee 29th punches on rd September Receive double ber 23 and between Septem *OFFER CANNOT BE COMBINED WITH OTHER DISCOUNTS OR PROMOTIONS. CUSTOMIZATIONS INCUR AN ADDITIONAL CHARGE. VALID 9/23/24 - 9/29/24.
Interested in signing up for the quarterly coffee kits? Reach out to us at: shared.marketcoffeeandsnacks@compass-usa.com
COURTESY SHIPMENTS
Each quarter, you'll receive a shipment of featured snacks, pastries, and drinks to ensure you have the products you need to smoothly execute the promotions.
PARTNER PROMOTIONS Our coffee partners have seasonal promotions that feature the latest drinks your guests love. Keep things fresh and give your guests something new to look forward to each season.
SAMPLE SEASONAL STARBUCKS PROMOTION OVERVIEW EMAIL 2023 Fall Promo Overview
Promo Dates: August 29 – November 1
Pre-Schedule Deadline: July 18 Promo Start of Ship: mid-August Social & Digital Asset Download: August 22
Fall Promo Highlights
DIGITAL MARKETING
RECIPE CARDS We Proudly Serve Starbucks® Seasonal Recipes
HOT ESPRESSO BEVERAGES – FALL 2023 Pumpkin Spice Latte
Espresso and steamed milk combined with a blend of pumpkin and traditional fall spice flavors. Topped with whipped cream and Pumpkin Spice topping. whipped cream
Consumers are refocusing on value and spending more intentionally, especially on the things that deliver comfort and zest for life. They are super positive and welcoming to the uplifting comfort of the everyday and will lean into Fall to keep their outlook optimistic and energized with the perfect Fall beverage flavors.
topping
8 fl oz.
INGREDIENTS
steamed milk
Add sauce to cup: Pour espresso shots into cup:
5
Drink ID: PSL 6
espresso sauce
12 fl oz.
1 Fontana® Pumpkin Spice Sauce 2 Starbucks® Espresso Shots 3 Swirl espresso and sauce 4 Steamed 2% Milk Starbucks® Whipped Cream Pumpkin Spice Topping
2 pumps
3 pumps
1 shot
1 shot
16 fl oz.
20 fl oz.
4 pumps
5 pumps
2 shots
2 shots
Fill to 1/2” below rim Top with whipped cream Sprinkle over top of beverage
Apple Crisp Oatmilk Macchiato
Fall Featured Beverages
Layered flavors of apple and brown sugar together with signature espresso, steamed oatmilk and topped with caramelized spiced apple drizzle.
8 fl oz.
INGREDIENTS
apple drizzle
A Returning Favorite for the Season Apple Crisp Oatmilk Macchiato – hot & iced NEW! Apple Crisp Oatmilk Iced Shaken Espresso
1 Starbucks® Apple Brown Sugar Syrup
H o t , I c ed o r Blended
espresso
steamed milk
Everything Pumpkin! Pumpkin Spice Latte Pumpkin Spice Chai Latte Pumpkin Spice Cold Brew* Pumpkin Spice Frappuccino® blended beverage* NEW! Iced Pumpkin Cream Chai Tea Latte*
Celebrate Coffee Fall Blend Brewed Coffee
Sumatran beans lend the autumn touch of fresh spice notes, coffees from Africa add bright notes of citrus and Latin American beans offer balance with a delicate hint of toasted nuts.
2 pumps
16 fl oz.
20 fl oz.
3 pumps
4 pumps
Pour espresso shots over center of milk 1 shot
Starbucks® Apple Drizzle 5 Topping apple brown sugar syrup
1 pumps
Fill to 1/2” below rim Top with foam to 1/4" below the rim of the cup to allow for espresso shot(s).
4 Starbucks® Espresso Shots
crosshatch pattern for topping
12 fl oz.
Add sauce to cup:
2 Steamed Oatmilk* 3 Foamed Oatmilk Milk
foam
1 shot
2 shots
2 shots
Top with apple drizzle in a crosshatch, doublecircle design
Drink ID: *substitute regular 2% milk or Almondmilk as requested ACOM
Teavana Pumpkin Spice Chai Latte ®
Lightly Sweet Chai concentrate with water and steamed milk, combined with Pumpkin Spice sauce and finished with Pumpkin Spice topping
12 fl oz.
INGREDIENTS
topping
1
foam
2
Fontana® Pumpkin Spice Sauce
sauce
Drink ID: PSCL
2 pumps 5 fl. oz.
20 fl oz. 4 pumps
7 fl. oz.
9 fl. oz.
Add to steaming pitcher:
2% milk
steamed chai and milk
16 fl oz. 3 pumps
Add sauce to cup: Pour into steaming pitcher:
Teavana® Chai Concentrate
3
5 fl. oz. 7 fl. oz. 4 5 Steam chai and milk together 6 Add steamed mixture to cup 7 Top with foam from steaming pitcher Pumpkin Spice Topping Sprinkle over top of beverage
9 fl. oz.
To view recipes individually, go to nestlecoffeepartnerssl.com https://www.
* Available for accounts serving Frappuccino® blended beverages and Cold Foam
13
LEVEL UP!
PACKAGING STANDARDS Packaging isn’t just about holding food and drinks—it’s part of the experience. The right packaging keeps things fresh, looks good, and shows you care about quality and the environment.
FOOD
BEVERAGE
Hot Sandwich Bag
2# Paper Bag
4# Paper Bag
Hot Cup
Cold Cup
Drink Carrier
Deli Paper 10" x 10.75"
Bakery Tissue 6" x 10.75"
Espresso Cup
Coffee sleeve
Make sure your coffee packaging follows your partner’s guidelines.
BRANDED CUPS Using branded cups in your coffee shop is a great way to boost brand recognition and build customer loyalty. Plus, they're a must-have as part of our coffee partner's program.
70% increase in brand recall by using branded packaging 14
LEVEL UP!
Utilize the smallwares ordering guide for current offerings and spec information.
MERCHANDISING STANDARDS Our smallwares program offers sleek, modern vessels that enhance your coffee shop and should be used if your budget allows. If purchasing new isn’t an option, ensure existing items are matching, clean, undamaged, and appropriately sized for your space.
PASTRY CASE
MERCHANDISING
Plate Stand
Round Riser
Square Riser 3-Merchandiser Stand Varying Sizes
Rectangular Riser
Rectangular Riser Acrylic Box Varying Sizes
Rectangular Platter
Line ID Holder
Round Riser
CONDIMENTS
Carafe
Flavorband Labels
Condiment Organizer
Serving Cart
Order extras like cup holders, tea organizers, and syrup racks directly from your coffee vendor.
15
GET INSPIRED
MERCHANDISING MAGIC With the right setup, every corner of your coffee shop can drive sales. Let’s dive into how to make the most of your pastry case, grab & go cooler, and snack displays.
THE FIRST IMPRESSION
S EA
SO NAL
1
PROMO TI O
2
N
3
S
4 PR
EM IU M O FF E RI N G
5
S
6
1
Approved menu boards
3
Promotional signage
5
POS grab + go pricing
2
Stocked beverage cooler
4 Full and fresh display case
6
Register stocked with premium snacks and ambient water
and grab + go cooler
GRAB & GO COOLER
Assorted lunch sandwiches, salads, bento boxes, parfaits, and snacks POS grab + go pricing
PASTRY CASE
Assorted muffins, pastries, cookies, desserts, and breakfast sandwiches Line identifiers with item name, price, & calories Use varied heights for an appealing display
16
GET INSPIRED
17
GET INSPIRED
18
READY SET, GO!
THE EXPERIENCE
THE FOOD
THE LOOK
ESSENTIALS CHECKLIST
1 2 3 4 5 6 7 8 9 10
MUST HAVES
Is the coffee shop clean, organized, and visually appealing to guests?
YES
NO
Are all signs, menus, and promotional materials correctly placed and easy to read?
YES
NO
Are you using branded cups to boost brand recognition and build customer loyalty?
YES
NO
Are the food items fresh, high-quality, attractively presented? Is the display case well-stocked with tempting pastries and snacks?
YES
NO
Is the full range of drink options available, including seasonal specialties?
YES
NO
Are baristas following recipes and techniques to ensure consistent quality in every cup?
YES
NO
Are all grab-and-go beverage coolers stocked with a variety of popular options?
YES
NO
Have all team members been trained on customer service and coffee preparation?
YES
NO
Are you offering a variety of specialty snacks and drinks to elevate the coffee shop experience?
YES
NO
Are guests orders processed accurately and efficiently, whether in person or through mobile ordering?
YES
NO 19
READY SET, GO!
THE EXPERIENCE
THE FOOD
THE LOOK
ESSENTIALS CHECKLIST
1 2 3 4 5 6 7 8 9 10
MUST HAVES
Is the coffee shop clean, organized, and visually appealing to guests?
YES
NO
Are all signs, menus, and promotional materials correctly placed and easy to read?
YES
NO
Are you using branded cups to boost brand recognition and build customer loyalty?
YES
NO
Are the food items fresh, high-quality, attractively presented? Is the display case well-stocked with tempting pastries and snacks?
YES
NO
Is the full range of drink options available, including seasonal specialties?
YES
NO
Are baristas following recipes and techniques to ensure consistent quality in every cup?
YES
NO
Are all grab-and-go beverage coolers stocked with a variety of popular options?
YES
NO
Have all team members been trained on customer service and coffee preparation?
YES
NO
Are you offering a variety of specialty snacks and drinks to elevate the coffee shop experience.
YES
NO
Are guests orders processed accurately and efficiently, whether in person or through mobile ordering?
YES
NO