West Elementary School

welcome Proposal Booklet for West Elementary School

Dear West Elementary School, We extend our heartfelt appreciation for the privilege of presenting our proposal to become your dedicated school photography partner . It is with immense pride that we represent ourselves as New England's foremost and most relied-upon school photography vendor.

We are profoundly humbled and elated to be recognized as New England's unrivaled #1 school photography team. At present, we stand in partnership with over 700 schools spanning five states, many of which are situated in your proximate vicinity. Including neighboring schools such as: Andover High School, Andover School of Montessori, CREST Collaborative, Anne Bradstreet ECC, Kittredge Elementary, Atkinson Elementary, Annie L. Sargent Elementary, Thomson Elementary, Franklin Elementary and North Andover Middle School.

Geskus Studios & Yearbook Publishing has evolved into the leading school picture company in New England, characterized by our commitment to cultivating enduring relationships and providing unwavering attention to each school's unique needs. Our success is exemplified by our exceptional cadre of account coordinators, who collaborate directly with schools, and our responsive customer service department, ready to assist with a simple phone call. Complementing these efforts is our team of highly skilled and professional photographers, dedicated to ensuring that every picture day is filled with joy and smiles.

At Geskus, our culture revolves around prioritizing the needs and desires of our school partners, their students, and their families.

Our primary objective is to deliver unparalleled value, service, and quality within the industry. Recent program enhancements underscore our commitment to evolution and innovation:

• Implementation of a rigorous photographer training program to continually refine our processes and techniques.

• Seamless payment options through Apple & Google Pay for an enhanced checkout experience.

• An extensive selection of 25 new background choices, provided at no additional cost.

• An industry-leading family plan, offering families with three or more children complimentary pictures.

• Local production, maintaining prices up to 30% more affordable and ensuring swift turnaround times.

Moreover, customer satisfaction is at the core of our thriving partnership. Whether schools connect with their dedicated account coordinator or parents contact our responsive customer service department, we take pride in our prompt responses. Our statistics reflect our commitment, with 41% of emails receiving a response within 60 minutes and 99% within 24 hours. At Geskus we recognize the importance of convenience, 80% of our customers place orders through their mobile devices, enjoying a seamless checkout experience that averages just 90 seconds.

Notably, our Customer Satisfaction Score (CSAT) stands at an impressive 94%, surpassing the industry average of 74%. . Thank you for the chance to showcase our program. We genuinely hope to nurture and sustain our valued partnership with North Middlesex Regional School District, for many years to come.

With utmost respect and appreciation,

Stephen Marino Business Development Manager stephen@wearegeskus.com 603-988-9614

1

2

thank you

for your time and consideration

Deciding which company to partner with for school pictures is not about words, it’s about actions.

We promise to fulfill all the needs of West Elementary School and your community, exceeding expectations of service, value, innovation and quality. We promise to partner with you to create the best product and experience for everyone involved.

Over the next few pages, we invite you to learn more about what sets us apart.

3

4

5

what matters mo

6

ost:

safety quality service value teamwork innovation 7

8

achieving school safety Before a new team member works their first day with us they have been through a three-step interview process, a multi-state background check, and a review of their social media presence. Once they pass through this rigorous process they join us on our campus for photography and procedure training.

It is impossible for us, in good conscience, to send a new hire out on their own so they partner with one of our seasoned lead photographers. This mentoring process has several quality control attributes linked to it and has proved a great path for us to train our new team members.

Each year we revisit our procedures and make improvements with your student’s best interest at heart.

9

quality Quality encompasses so many things when it comes to a school portrait.

We take into account proper posing, capturing the most natural smile, printing on the best paper in the industry, and packaging the end product in a clean, safe manner.

“ “

“All pictures came in today. Great turn around time. You guys ROCK!!”

- Donna Aubin - Auburn Village School

10

11

service Simply put, we will be there when you need us.

We will maintain an open line of communication, education, and support with our customers and clients. We value being dependable and honest with our school partners and the communities we serve.

“

- Kathy Venuti, Bradley School

12

“

“I just have to say...you have a great team. This was the easiest, most professional picture day in my 22 years as a school secretary.”

13

14

“ “I am so glad that we made the decision to use your company this year, and for the future, for school photos, yearbooks, etc.

I am beyond impressed with the quality of pictures and the customer service. Change can be scary for people but I knew from the moment I spoke with Stephen Marino that this was the best decision.”

value

“

- Becky Ford, Barnard School

We create all of our products and services, in our New England production facility. This helps keep our costs low, and we extend those savings to schools and families.

But, it’s more than price. We also believe in giving back to communities whenever we can. We are excited to sponsor school events, donate to local charities, volunteer a helping hand, support meaningful initiatives and offer scholarships to our partners.

Value comes from working with a company that believes in the day-to-day and the greater causes alike.

15

teamwork We take teamwork to heart. We work as a team to bring you the best quality, value, and service of any company. As a collection of good people doing good things, we will always go the extra mile to make our customers and clients happy.

16

“ - Jeanne Vlahos, Winthrop School 17

“

I have been working with Geskus since stepping into my role at Winthrop School 13 years ago. Each year, the Geskus team continues to raise the bar with their professionalism and attention to detail, along with being super responsive if the need arises. We continue to appreciate our valued partnership with Geskus.

18

innovation The driving force behind our passion.

We are empowered by the idea of making the school photography and yearbook publishing industry the best that it can be. We find ourselves constantly pushing the boundaries, being courageous, and remaining nimble along the way.

Every year, we test new products and software. We are always working to improve the way we produce products and services in order to be a better company. Our open and honest partnerships allow us to learn and evolve.

“

“

“I wanted to tell you that we were so impressed with your crew. They helped to make sure that everything ran smoothly. Most of all, they were kind, helpful, and easy to work with. Thank you so much!”

- Alison Bryant, Laconia Middle School

19

a brighter tomorrow Geskus – Where Philanthropy Meets Purpose.

At Geskus, we believe in the power of community, the strength of education, and the limitless possibilities that arise when we come together to support one another. Our commitment goes beyond providing exceptional services; it extends to enriching the lives of those around us. Introducing Geskus’ Philanthropic Program – a heartfelt initiative that defines our purpose and amplifies our mission to contribute meaningfully to society.

Education is the cornerstone of progress, and Geskus is passionate about cultivating an environment where every student has the opportunity to thrive. Our philanthropic endeavors are deeply rooted in supporting educational institutions with resources that make a lasting impact.

Additionally, through our philanthropic program, we support schools in organizing events that celebrate diversity, encourage creativity, and build a lasting sense of community.

Geskus is not just a company; we’re your partners in community building.

Collaborate with us to identify areas where we can make a meaningful difference—whether through financial support, volunteering, or other forms of assistance, we’re here to listen, understand, and act. Join hands with Geskus, and together, we make a difference. Let’s chat and embark on a journey of collaboration and positive change.

“

Recently we made the switch to Geskus and we are thrilled! The pictures were high quality and the staff was professional and efficient. We were awarded the 2023 National Blue Ribbon Award and Geskus honored us with a beautiful school banner that we have hung proudly at our school entrance. Geskus has given us a level of customer service and care that is much appreciated!

“

- Michelle Pitts - Rye Elementary School

20

21

yearbooks We know that yearbook designing and sales shouldn’t be something you have to stress over. The process should be fun and easy.

We proudly partner with TreeRing for a yearbook solution that is sustainable and user-friendly. There is no minimum order, every order ships free, and a tree is planted for every book sold. Plus, their software is quick and easy to use, and support is always just a phone call away!

For more information visit us at: www.wearegeskus.com/yearbooks.

22

23

!

W E N CUSTOM PACKAGE Visit us online to build your

school day pricing Even with the changing economy and inflation all around us, we are proud to say our pricing continues to be the most affordable in the industry and nearly 30% less expensive than some of our closest competitors. We don’t have surprise up-charges for backgrounds or hidden shipping fees. To put it simply, we keep our costs low by producing everything locally, in our New England production facility. We extend our savings directly to our customers.

24

Deluxe

$70 3 - 8x10s

4 - 5x7s

2 - 3x5s

4 - wallets

ORDER ONLINE & GET THESE INCLUDED FOR FREE

Digital Download 1- Magnet

$59 1 - 8x10

2 - 5x7s

3 - 4x6s

4 - 3x5s

ORDER ONLINE & GET THESE INCLUDED FOR FREE

Digital Download 1- Magnet

$48

Value

Most Popular

1- Academic Calendar

3 - 5x7s

2 - 3x5s

8 - wallets

Basic

$34

A la carte

1 - 4x6

2 - 3x5s

OR

1 - 8x10

4 - wallets

OR

2 - 5x7s

4 - minis

$17

OR

3 - 4x6s

per sheet

8 - wallets

Many more package options available to families on our website & Flyer 25

the fine detai

26

ils:

references pricing support terms incentives

27

references 98%

98% of our schools rate us 5 out of 5 for picture day experience and overall quality & service.

Andover High School 80 Shawsheen Road Andover, MA 01810 Sarah Carroll, Picture Day Contact sarah.carroll@andoverma.us 978-247-5512 x3

Andover School Of Montessori 400 South Main St. Andover, MA 01810 JoAnne Belanger, Picture Day Contact jbelanger@andovermontessori.org 978-475-2299

CREST Collaborative 20 Shattuck Road Andover, MA 01810 Jill Graham, Picture Day Contact jgraham@crestcollaborative.org 978-685-3000

Kittredge Elementary School 601 Main St North Andover, MA 01845 Pamela McCarthy, School Picture Contact mccarthyp@northandoverpublicschools.com 978-794-1688 x3

Atkinson Elementary School 111 Phillips Brooks Road North Andover, MA 01845

Thomson Elementary School 266 Waverly Road North Andover, MA 01845 Nicole Nelson, Picture Day Contact nelsonn@northandoverpublicschools.com 978-794-1545 x60001

Marnie McKay-Perry, Picture Day Contact

mckayperrym@northandoverpublicschools.com

978-794-0124 x3

Franklin Elementary School 2 Cypress Terrace North Andover, MA 01845

April Varricchio, School Picture Contact

varricchioa@northandoverpublicschools.com

978-794-1990 x3

North Andover Middle School 495 Main St. North Andover, MA 01845 Amelia Davis, Picture Day Contact davisa@northandoverpublicschools.com 978-794-1870 ext. 61002

28

29

terms & Responsibilities Geskus assumes the responsibility of providing proper notification for picture day. This includes posters to hang throughout the school, take-home postcards announcing the portrait dates and instructions, as well as electronic picture day and retake day notices to be provided to the school for use on the school website, newsletter and email blast.

Geskus will provide envelope order-forms to the school offices as needed.

Every student and staff member will be photographed on picture day, even if no package is purchased. A complimentary ID will be provided for each student and staff member photographed. Replacement IDs can be requested at any time and there will be no charge for ID reprints.

Geskus will handle all customer/parent calls and address any questions or concerns of all involved. Geskus will handle all processing of payments, including insufficient funds.

At Geskus we believe no customer should be unhappy for any reason. We offer a 100% money back guarantee and a ‘no questions asked’ retake/refund policy. We will work directly with the families involved with limited involvement from the school.

The schools will provide student and staff data to Geskus upon request, approximately two weeks before picture day. Data will be formatted in an excel file inclusive of student name, student ID number, teacher or team name, grade and any other pertinent information.

The schools will provide ample space for photographers to set up on picture day.

Additionally, the schools will provide a picture day schedule, and manage the flow of students to and from the photography location.

Geskus will mail home ALL picture packages within 3 to 4 weeks of picture day. All retake pictures will be delivered to the school for distribution. Geskus will sort all service items as requested by the schools and the schools will distribute these items upon their arrival.

Timelines Administrations from each school will select a picture date and retake date of their choice and work directly with their appointed Geskus Account Coordinator to secure available dates. Geskus has the fastest turnaround time in the industry - picture packages will be returned to the school within 4 weeks of picture day or retake day, respectively. All school services, including full IDs, directories, sticky pictures etc, will be returned to the school within 4 weeks of picture day or retake day, respectively.

30

conditions Event / Candid / Club Pictures Upon request, Geskus can provide group, candid, and club pictures as needed for each school. From September 1st through December 1st and From April 1st through June 15th, we request a 3-week notification before any given event so we may properly coordinate. Upon request, Geskus can also provide coverage for Prom.

Senior Class Pictures / Senior Portraits / Graduation Photos Senior class photos are always complimentary. We can take any type of photos from rooftop panoramas to cap and gown photos in the bleachers. Every senior receives a complimentary print upon request.

Senior portrait services are available at any of Geskus’ portrait studios as well as our pop-up on-location sites. We always have a studio available in our Seabrook, NH location and other studio spaces rotate yearly. Marketing for senior portraits can be provided to the high school upon request and yearbook pose selection is always complimentary.

Geskus can provide coverage for commencement for the high school each year, if requested by the school.

Additional Services We believe you should love your school photography provider, and we want to be the partner you can rely on for all of your needs. Please ask us for any items you do not see explicitly listed within this document.

31

we believe in... complimentary classroom group photos or composites

Classroom composites or classroom group photos are always included complimentary. Each student will receive a composite or group photo regardless of whether or not an order is placed.

complimentary background choices We have a wide variety of background choices that change seasonally to keep things exciting. We never charge for background selection - students and staff can have any background they prefer.

“No Child Left Empty Handed” Each student will receive a cover sheet that includes a 3x5 portrait and two safety cards.

affordable digital image options Geskus offers digital image downloads that are accompanied by a copyright release. Images are sent directly to the parent’s email and the transaction takes place securely online.

a wide variety of picture packages We strive to offer a variety of desirable order options. Our packages are designed to appeal to every audience with a multitude of price points. We keep our prices as low as possible to offer the best value to our customers, never sacrificing quality.

low-cost a la carte prints We always offer a la carte options on our order form flyers. This allows customers to place an order for exactly what prints they would like, in any combination they prefer. Nearly 60% of all orders placed are a la carte.

the ease of online ordering We offer a robust and mobile-friendly online ordering option. Parents can pre-order ahead of picture day and up to 72 hours after picture day has ended. They can also revisit us any time after photos have been processed to post-order online.

$3.00 prints When a customer orders a digital download, they receive the option of ordering $3.00 prints. This is the most competitive print price in the industry.

32

33

here for you Our team is comprised of talented, compassionate, and fun individuals. We live and breathe school pictures and community support. We will go the extra mile to make sure our customers and clients are happy. .

Questions? Just ask! No idea is too big, no inquiry too small. We are here for you, for anything you may need.

34

Richard Carroll Company Owner Rich is the heart and soul of Geskus. He is a champion of teamwork and morally conscientious decision-making. He motivates the Geskus Team to treat others with fairness and kindness, and he actively supports the school communities that we service. With two children in NH schools, he understands the importance of a school photo and will do anything to make a customer or client smile.

Stephen Marino Business Development Mananger Stephen is filled with passion and positivity. His positive energy is contagious and brings it with him whenever he goes. He loves meeting new schools, telling them about our company brand and initiatives. Building partnerships that are based on trust and transparency (with a little fun mixed in too) is what Steve enjoys most. When not at work, he spends his time with his wife and three children adventuring in greater New England, and coaching his children’s baseball, softball and basketball teams.

Aimee Arsenault Customer Relations Manager Beginning her career in the school picture industry while still in high school, Aimee has worked in nearly every department including photography, customer service and sales. Newly appointed as the Client Relations Manager, Aimee works closely with Rich Carroll and the CX team to make sure that every school has an amazing picture day experience. Her knowledge and experience help her to build personal, meaningful relationships with every school that Geskus works with.

As a mother of three teenagers, she also understands the wants and needs of the consumer and the importance of providing families with a quality product at a reasonable price.

Renee Bruno Customer Experience (CX) Renee is passionate about helping others, keeping a positive perspective on life and being kind always. She always looks forward to building and maintaining a great relationship with you at the schools; one that focuses on communication, trust and dependability. In her free time, she enjoys spending time with her husband and four children.

35

36

a few perks Some things should always be included.

Please see below our list of complimentary service items that we provide to every school partner: Each staff member will receive a staff picture package, upon request.

Each student and staff member will receive a customized ID (barcoded if needed) Complimentary replacement IDs can be produced at any time.

Customized visitor, volunteer, and substitute badges upon request.

Student directories and sticky pictures are provided to each school, as needed.

5x7 classroom group photos or 8x10 classroom composites (individual school’s choice) will be provided to each student, regardless of whether or not an order is placed.

Staff group photo, upon request.

Our Family Discount Plan: For families with 3 or more children: Pay full price for the first 2 children’s orders and each additional childs order is FREE! Our “Scholarship Fund”: Geskus offers unlimited scholarship packages for families in need. Scholarship packages are awarded at the school’s discretion and are indicated on picture day.

Geskus has a “no questions asked” retake/refund policy. We believe no customer should be unhappy for any reason. We will do whatever is needed to make things right with limited involvement from the school.

37

Your Print Partner: Need something printed? Just let us know, we are happy to provide an unlimited print credit to your schools!

Here’s a few ideas: Prom Tickets, Birthday Cards, Student of the Month Certificates, Graduation Certificates, Holiday Cards, Postcards, etc.

Please allow 4 weeks for design and production of all items listed above.

Total Allowance: Unlimited Complimentary Custom Banner: We’re here to help your school advertise! Need a custom school banner? We are happy to provide a banner to each school ($175 value) Here’s a few ideas: Upcoming Book Fair, Back-to-School message, Anti-Bullying message, School banners must be designed 4 weeks prior to need-by-date.

Total Value: $175

$2 Sign on Bonus Geskus is proud to offer the West Elementary School a $2 sign on bonus (per student) Approx. Value: $1,100 Complimentary 5x7 & Classroom/Composite Photo Geskus is proud to offer the West Elementary School a complimentary 5x7 and classroom group photo to each student, regardless of purchase.

Approx. Value: $10,000 20% Commission: We are proud to offer the West Elementary School 20% commission on all gross sales from picture day events. This allows each school to earn money back as a fundraising opportunity.

All gift incentives and commissions will be provide at the earliest convenience of Geskus and within 30 days of the last customer payment received from each picture day event.

Total Allowance: Unlimited Potential!

Family Plan: We are proud to offer the West Elementary School the best family plan in the industry. For families with 3 or more children: Pay full price for the first two children’s orders and each additional child’s order is FREE! 38

the good stuff

Everyone loves gifts & incentives. We want to be both the best picture day and yearbook publishing provider for your school, as well as the best partner. The gifts below will be awarded for each year of our agreement.

the bottom line: Unlimited print credit, $175 in custom banner design,$1,100 sign on bonus,$10,000 in complimentary 5x7 and group photo, 20% commission on all gross sales, the best Family Plan in the industry, and the priceless value of a local trusted school photography partner.

39

“

Testimonials

“As always, I repeat myself by saying that I am always in good hands with anyone from Geskus. Thank you so much. You are the bomb diggity!”

- Donna Aubin, Auburn Village School “I have always been impressed by the attention that Geskus has paid to us early on, and their persistence has reflected always positivity!”

- Bill Longergan, Campbell High School

“Even in the midst of a rough few covid years, Geskus has been very flexible in working with and accommidating our needs and the needs of our parents, Thank you!”

- Michael Beachy, Grantham Village School

“Thank you for being so helpful. I really do love Geskus! Everyone is always so helpful and willing to do whatever it takes.”

- Theresa Blades, Ellis School “I just have to say...you have a great team. This was the easiest, most professional picture day in my 22 years as a school secretary.”

- Kathy Venuti, Bradley School “What a wonderful group of photographers you sent us today! Thank you! I think this was one of the best picture days we have ever had!”

- Marla Miller, Merrimack Valley Middle School “Thank you! Your representative was great with the kids and staff. It was a very nice first experience with your company. So far, I am very happy we made the switch from Life Touch.”

- Jeremy Hillger, Sandwich Central School All the photographers were great and we kept each other informed as the morning progressed. Thank you again for your flexibility with sending the 5th camera to us, it worked out great.”

- Susan Piper, Hudson Memorial School “I want to let you know that our experience was very good. The photographers were on time and need little assistance setting up. The whole picture taking process was extremely smooth. Thanks again!”

- Jeanne Tehven, Bristol Elementary School “Thank you very much for your contact and communication. Both you [Renee] and Aimee have been very responsive to any needs we have had and supportive of the school.”

- Brian Beaverstock, Crescent Lake School “I’ve been impressed with Geskus so far and I can’t wait to see the photos!”

- Johanna Shaw, Chelmsford School District PTO President 40

“The team you sent ROCKED IT!! They were so friendly and patient with the students and professional and kind with staff involved in picture day. Much appeciated and the lead communicated effectively and frequently and treated his team very well.”

- Laurie Relinski, Portsmouth High School “Thanks, Renee! We love working with Geskus and you!”

- Joseph Clarke, Franklin Elementary School “Our day went really well here. Andrea was very pleasant, professional, and so nice to work with! We had several staff members mention that she was great with the kids as well as the adults. Please let her know that we appreciated her being calm and friendly, in the midst of elementary picture day shuffle!”

- Julia Allen, KRES at Bradford “Thank you so much! Your team was very professional and we quickly moved through the schedule. All went well at Spofford.”

- Karen Hussey, Spofford Pond School “I was super impressed with the photographer on picture day and am really happy to be working with Geskus. You [Renee] are wonderful to work with.”

- Beth Donahue, Chelmsford Intergrated Preschool

“

“I wanted to tell you that we were so impressed with your crew. They helped to make sure that everything ran smoothly. Most of all, they were kind, helpful, and easy to work with. Thank you so much!”

- Alison Bryant, Laconia Middle School

“I wanted to make sure you are aware of the delightful Geskus team which was sent to us last week! A very successful day, batches of students in and out of the camera sets.

Your photographers are so kind and friendly with the students. Much appreciated.”

- Amy Digby, Doyon School

thank you

Thank you again for your time and consideration. We look forward to working with you.

Questions about this proposal booklet?

We’re here to help: stephen@wearegeskus.com (603) 988-9614

41

(800) 948-1120 | wearegeskus.com