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APRIL 2018
GD USA
GD USA GRAPHIC DESIGN USA
AMERICAN PACKAGE DESIGN AWARDS SPONSORED BY APRIL 2018
NEENAH PACKAGING DOUBLE OR NOTHING AIGA CHAMPIONS WOMEN’S LEADERSHIP TOP DESIGN SCHOOLS TOP STOCK WEBSITES SPRING SWATCHBOOKS
www.gdusa.com
CELEBRATING OUR
55TH YEAR
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DOUBLE
OR NOTHING
As demands for gender equity and female empowerment bubble up in the broader society, AIGA has launched an initiative whose goal is to double the number of women leaders in design. PHOTOGRAPH BY JOHN MADERE PICTURED FRONT ROW LEFT TO RIGHT:
Laetitia Wolff, AIGA; Julie Anixter, AIGA; Lynda Decker, Decker Design; Heather Stern, Lippincott; Emily Oberman, Pentagram SECOND ROW LEFT TO RIGHT:
Angelica Dios, AIGA; Alex Ording, Code & Pattern; Sarah Corey, Pentagram LAST ROW LEFT TO RIGHT:
Matt Varner, Pentagram; Christina Hogan, Pentagram; Elizabeth Goodspeed, Pentagram NOT PICTURED:
Laura Kunkle, Blue State Digital
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TOP STOCK VISUAL WEBSITES Shutterstock/Berna Namoglu
SHUTTERSTOCK
Our 31st annual stock visual reader survey, published last fall, reaffirms that stock imagery is a compelling option for creative professionals
Shutterstock is a leading global technology company offering a creative platform for high-quality assets, tools and services. Businesses, marketing agencies and media organizations around the world rely on Shutterstock to license high-quality photographs, vectors, illustrations, videos and music. Working with its growing community of over 300,000 contributors, Shutterstock currently has more than 170 million images and more than 8 million video clips available. In its 2018 Creative Trends report, “International Women’s Day” featured as a top trend and Shutterstock curator Robyn Lange recently created the ‘Strong Women’ collection. shutterstock.com
because the central value proposition — choice, content, accessibility, affordability, convenience and speed — dovetails perfectly with the intense demand for more and better imagery. One lingering complaint: stock providers could do a better job reflecting the diversity and complexity of how America lives, looks, labors and loves. In this spirit, and because it is Women’s History Month, we asked some of our favorites for an image that connotes powerful and independent women. STOCKSY (SHOWN ABOVE) Stocksy is home to a highly curated collection of royalty free stock photography and cinematography “made with love” that is beautiful, distinctive, and highly usable. Explain Stocksy officials: “We’re also a cooperative! (Think more artist respect and support, less patchouli.) We believe in creative integrity, fair profit sharing, and co-ownership, with every voice being heard . . . Because every artist, photo, and video is hand selected, our entire 100% exclusive collection is both stunning and relevant . . . Stocksy’s mandate is to raise the bar . . . Extraordinary over average, every time.” www.stocksy.com
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ERICKSON STOCK This is a premier source for high-quality, emotional lifestyle stock photos and video footage. With collections including seniors, business, travel, healthcare, family and many other image libraries “we’ve got more ways to tell your story-through stills or video.” Erickson Stock is the work of renowned motion and still assignment photographer Jim Erickson. For decades, Jim and his teams have generated thousands of images and stock video clips in order to supply our clients who demand super-consistent, assignment-quality, stock photography and video content. Explore their captivating collections of still and video content. New concepts are added daily including ready-made finished spots ready to be adapted for your brand story. www.ericksonstock.com
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Jim Zuckerman/Jaynes Gallery/DanitaDelimont.com
Bigstock/Jacob Lund
ADOBE STOCK
BIGSTOCK
Adobe Stock provides designers and businesses with access to millions of high-quality, curated, royalty-free photos, vectors, illustrations, videos, templates, and 3D assets for all their creative projects. Adobe Stock is built right into favorite Adobe apps, such as Photoshop CC, Illustrator CC, and InDesign CC, so designers can search, browse, and add assets to your Creative Cloud Libraries, and get instant access to your assets across desktop and mobile devices. A number of purchasing options are available: stock assets can be licensed directly from within the Creative Cloud desktop apps or through the website. stock.adobe.com
Bigstock is an easy-to-use marketplace for quality stock images. The company offers over 62 million royalty-free photographs, videos and vectors from talented photographers and artists around the globe, available for almost any purpose. Bigstock has a wide range of flexible pricing plans including a one-week free trial as well as image and video subscription offerings. www.bigstock.com
DANITA DELIMONT STOCK PHOTOGRAPHY AND FOOTAGE Danita Delimont Stock Photography and Footage provides highly curated professional Nature and Travel photography including landscapes, scenic beauty, wildlife and natural habitats, as well as traditional cultures such as UNESCO world heritage sites, temples and religions. Founder Danita Delimont is a former president of the ASSP trade association, has over 30 years of experience working with travel and publishing clients, and has been called “a walking, talking Atlas of the World.” www.danitadelimont.com
Santiago Bañon/Getty Images
C RMN-Grand Palais/Art Resource, NY
Offset/Jeffrey Davis/Blend
OFFSET
ART RESOURCE
GETTY IMAGES
Offset is a high-end image collection by Shutterstock. Founded in the belief that no one holds the rights to inspiration, Offset believes everyone should be able to tell amazing stories. Offset redefines royalty-free. It’s a showcase for authentic and artistic images from some of the world’s best photographers and illustrators. Above all, Offset is devoted to storytelling, with an emphasis on authenticity, and a great respect for artistry. To celebrate strong women, Shutterstock’s curator Robyn Lange has created a new ‘Strong Women’ collection. www.offset.com
Art Resource is the world's largest fine art stock photo archive, with more than a million searchable fine art images from the world's leading sources, available for licensing to all media. This includes high quality images of works of painting, sculpture, architecture and the minor arts from most of the world’s major museums, monuments, and commercial archives. The range of offerings run the gamut from prehistoric times to the present. Whether for a book, advertisement, poster, calendar, CD-ROM, tv program, website, film, or greeting card, Art Resource acts quickly to get you quality images of famous and lesser known works of art. www.artres.com
Almost needless to say, Getty Images is among the world’s leading creators and distributors of award-winning still imagery, video, music and multimedia products, as well as other forms of premium digital content. With its advanced search and image recognition technology, Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its photographers and imagery help customers produce inspiring work which appears every day in the world’s newspapers, magazines, ad campaigns, films, tv programs, books and online media. www.gettyimages.com
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| 2018 |
AMERICAN PACKAGE DESIGN AWARDS PACKAGING, POP + THE RETAIL EXPERIENCE SPONSORED BY NEENAH PACKAGING
Makers, sellers and marketers are challenged as never before to convey the message, promote the brand, close the deal. Think fragmented audiences, information overload, media clutter, global competition, economic dislocation, changing practices and preferences. Package design and related disciplines are increasingly the difference makers in advancing the brand and influencing the purchasing decision. The outstanding work showcased here — from 200 elite design firms, design departments and production companies — is testimony to this phenomenon. Our annual competition celebrates attractive graphics, of course, but more importantly the power of design to forge an emotional link with the buyer at the moment of truth.
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AMERICAN PACKAGE DESIGN AWARDS | BEAUTY + PERSONAL CARE
Design Firm: Aruliden, New York NY Client: Maybelline Title: Gigi Hadid x Maybelline Art Director: Felix De Voss Designers: Dan Snyder, Jane Lim, Maya Peraza-Baker Illustrator: Maya Peraza-Baker Principal Brand Vision: Rinat Aruh
Design Firm: Aruliden, New York NY Client: MiniLuxe Title: MiniLuxe Pure Polish Art Director: Jake McCabe Designers: Felix De Voss, Dan Snyder Illustrator: Kristie Malivindi Photographer: Eric Call
Design Firm: Aruliden, New York NY Client: Pantene Title: Pantene Summer Edition, Latin America Art Director: Rogerio Lionzo Designer: Jane Lim Illustrator: Rogerio Lionzo
Design Firm: Berlin Packaging, Chicago IL Client: Tyme LLC Title: Tyme Style Hair Care Line
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Design Firm: CIULLA ASSOC, Chicago IL Client: DUDE Inc. Title: DUDE Personal Care Line Executive Creative Director: Sam J. Ciulla Design Director: Scott Hardy
Design Firm: Colangelo, Darien CT Client: Arm & Hammer by Church & Dwight Title: Arm & Hammer Toothpaste Redesign Creative Director: Bri Lints Art Director: Elody Chappuy Account Supervisors: Jessica Sobin, Colleen Miner
Design Firm: Conair Creative Services, Stamford CT Client: Conair Corporation Title: InfinitiPRO by ConairÂŽ Line Redesign Art Director: Tricia Brady Designer: Andrew Calipa Photographers: Chris Hobson, Pete Pezzella Retouchers: Erik Schafer, Kati Sohl
Design Firm: Conair Creative Services, Stamford CT Client: Conair Corporation Title: True Glow by Conair Packaging Redesign Art Director: Tricia Brady Designers: Christine Palumbo, Joy Vandermark Photographer: Chris Hobson Retoucher: Kati Sohl
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