DAIRY AS CRAFT THE BEAUTY OF TRADITION IS THE POWER TO EVOLVE IT.
TRULY GRASS FED - THE NATURAL CHOICE 95%
Truly Grass Fed is a premium grass fed dairy ingredient brand for Food and Nutrition companies to support and endorse their natural brands in market. Truly Grass Fed is on a mission to do dairy better. With small herds and a passion for the art of farming, natural Truly Grass Fed products are made from milk from 95% cows that graze in open pastures for most of the year. GRASS FED
CLA’s
GRASS FED
BETA-CAROTENE
OM
CLA’s
EG
FATT
V
A
C YA
ID S
ITAMIN
A
THE TRULY GRASS FED BRAND SIGNIFIES BETA-CAROTENE
95% 95%Verified naturally grass fed grass fed*
From cows that graze 300 days per year
Non-GMO 250 days Project Verified *
Animal welfare friendly
on pasture
Environmentally Farmer-owned Antibiotic-free responsible and rBST-free
Co-op
95
%
Animal welfare Verified friendly grass fed
Environmentally Antibiotic-free From cows that No artificial Non-GMO growth responsible and rBST-free graze 300 Project Verified hormones* days per year
Animal welfare friendly
Environmentally Environmentally responsible responsible
Antibiotic-free and rBST-free
THIRD PARTY VERIFICATIONS
Animal Welfare Approved
Gold Member of Ireland’s National Food Sustainability Programme
Non GMO Project Verified
Social & Environmental Gold Standard
1% for the Planet Member
Helping Farmers to Achieve their Regenerative Goals
*Based on a 3 year average. **No significant difference has been shown between milk derived from growth hormone-treated and non-growth hormone-treated cows.
OM
EG
FATT
VI
A
C YA
ID S
TAMIN
A
Truly Grass Fed works in partnership with leading natural food brands. Displaying our seal on your brand signifies your commitment to a truly natural product. WHY TRULY GRASS FED? Taste The taste-test panels prove it: grass-fed products deliver a sensorial experience that is, in a word, exceptional.*
Nutritional Benefits All milk is not created equal. In fact, studies* show that certain bioactive ingredients appear in higher concentrations in milk produced by grass-fed vs. grain-fed cows.
Quality Our products are fully traceable and minimally processed blending natural factors with expert craftsmanship to deliver the best possible results.
THE TRULY GRASS FED INGREDIENTS PORTFOLIO
BUTTER
CHEESE
WHEY PROTEIN
MILK PROTEIN
CASEIN
POWDER
Our Truly Grass Fed ingredients range supports brands with a natural ethos in the following sectors:
Lifestyle & Sports Nutrition
Clinical Nutrition
Infant Formula
Premium Confectionery & Indulgence
Cheese Production
Bakery
Food Service
Consumer options also available.
*Source: “Effect of pasture versus indoor feeding systems on raw milk composition and quality over an entire lactation” and “Quality characteristics, chemical composition, and sensory properties of butter from cows on pasture versus indoor feeding systems”: O’Callaghan et Al 2016; Journal of Dairy Science.
Helping farmers to achieve their regenerative goals
SOIL MANAGEMENT For Truly Grass Fed farmers a healthy soil is the bedrock for all that we do. It is the physical home base to our animals and provides the nutrient dense grass that they graze year round.
GRASSLAND MANAGEMENT We choose grasses that complement the land and give our cows the natural nutrition they need grazing outdoors for 250 days per year.
IRELAND’S TRADITION OF REGENERATIVE FARMING
THIRD PARTY VERIFIED To enable our customers to choose with ease the naturally produced foods they want to consume, we work with recognised organisations such as Origin Green, Ireland’s national sustainability initiative, Animal Welfare Approved (from A Greener World) and Non GMO Project Verified.
From the economics to the environment, the benefits of regenerative farming run deep at every Truly Grass Fed family farm. Many of our farms uphold the same ecologically responsible and regenerative processes that they have practiced for decades—some for up to four generations. Truly Grass Fed farms undergo a rigorous independent audit that measures 175 quality and sustainability metrics every 18 months to ensure they meet the standards required of a Truly Grass Fed farm.
MAINTAINING AND RESTORING Truly Grass Fed is committed to restoring the lush Irish landscapes that we call home. Through afforestation, re-wilding and preservation of our natural hedgerows Irish farmers play a key role in supporting biodiversity.
GET IN TOUCH sales@trulygrassfed.com TRULYGRASSFED.COM
NATURAL FERTILIZER Our farmers make efficient use of farmyard manure as a regenerative natural fertilizer, and they know how to spread it at only the most beneficial times for the grass and soil’s health.
HEALTHY, HAPPY COWS We nurture our cows in small herds and on open pastures which contributes to longevity and quality of life.