MALAYSIA THE DEPICTION OF MALAYSIAN IDENTITY THROUGH NATION BRANDING A Case Study in Malaysian Tourism Print Campaign From the bottom of my heart, thank you, thank you and thank you. With- out the support and favor given to me, this study will not be able to be completed. I dedicate this study to my pillar of strength, my niece and nephew, Aini Sakina and Noah Elias. Assalamualaikum w.b.t To my supervisor, Dr. Azhar bin Abd Jamil, thank you for your guidance and patience throughout this study. Thank you.